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zj'm 



PreTinger 

V JJibrary 
p 



San Francisco. California 
2008 



q 

^^^^^ free booklets 
for advertisers inter- 
ested in business films 

This coupon will bring you— free— three booklets you should 
have. They give facts and ideas on reaching the most 
sought-after film audiences. Your new knowledge will 
help you plan your film objective. Will sharpen your judg- 
ment. Will help you run your film program successfully. 




How TV stations use business 

sponsored films is a survey of 529 TV film 
directors. Tells time lengths and subject matter they pre- 
fer . . . time they give to business films . . . what hours . . . 
why they reject some . . . verbatim comments on handling 
commercial content, production quality and distribution. 
16 pages, illustrated with stills from successful films. 

The teen-age market gives facts and charac- 
teristics T-bout teen-agers . . . why industry is interested 
. . . where \ reach teens with films . . . their reactions . . . 
methods ancx. motives of successful companies. 16 pages, 
humorously iliMstrated. 

The opportunity ^or sponsored films 

describes the three channel.^ jf film distribution all com- 
panies must use . . . weighs merits of each . . . tells when 
you should use each one . . . cites successful programs. 16 
pages, illustrated. 



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BUSINESS SCREEN MAGAZINE 



CASE HISTORY OF A 



SUCCESSFUL DOCUMENTARY FILM 



* 




*THE VOICE BENEATH THE SEA" 

A flramatic, historical record of the laying of the first tranxatlantic telephone cable 
W ritten and Prodnced for the 
AMERICAN TELEPHONE AND TELEGRAPH COMPANY 



4 



THEATRICAL AND NON-THEATRICAL AUDIENCE 
ESTIMATED TELEVISION AUDIENCE 



7,789,236 
27,319,200 



SILVER REEL AWARD AMERICAN FILM ASSEMBLY 1957 

AWARD HARROGATE, ENGLAND FILM FESTIVAL 1957 



® John Sutherland Productions, Inc. 




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LOS ANGELES 

201 North Occidental Boulevard 

los Angeles 26, California DUnkirk 6-5121 



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BUSINESS SCREEN 

THE INTERNATIONAL BUSINESS JOURNAL OF AUDIO & VISUAL 
COMMUNICATION FOR INDUSTRY— EDUCATION AND TELEVISION 



9th Annual Production Review Features 

National and International Competitions for Sponsored Films 12 

Producer and Laboratory Trade Associations 20 

Professional Film and Television Groups 24 

National Organizations in the Audio- Visual Field 26 

Stoi'y -Bored or This Is Business Film'.' by Charles Palmer 56 

The New Challenge to American Industry by Wallace A. Ross 46 

The Medical Picture in 1958: Films of the Year Reviewed 60 

Academy Nominee: SKF's Valued "Psychiatric Nursing" 68 

New York Looks to the Future by Nathan A. Ziicker 72 

The BBB Gets the Facts: The Story of a Film Survey 75 

The 1939 Freedoms Awards to Factual Films: Report 85 

The Equitable Previews a Centennial Year Picture 88 

The Two-Wheel Bike: Object Lesson for Security 90 

Shock Technique: Vista Dome Takes You "Inside" Screen 91 

Your 1959 Audio- Visual Calendar of Events 95 

The 1959 Prdduction Review Listing Section 

Alphabetical Index to Listed Companies begins on page 96 

Geographical Index to Regions and Overseas Areas 97 

Listings Begin on page 99, continuing through page 160 

Television Commercial Producer Supplement & Index 161 

Plus: The National Directory of Visual Edlcation Dealers 

IN NEW YORK CITY 
Robert Seymour. Eastern Manager: 489 Fifth Ave. 

Riverside 9-0215 • MUrray Hill 2-2492 

IN HOLLYWOOD 
Edmund Kerr, Western Manager, 104 So. Carondelet 

Telephone: DUnkirk 7-2281 



Issue One, Volume Twenty of Business Screen Magazine, published February 27, 1959. 
Issued 8 times annually al six-week intervals at 7064 Sheridan Road, Chicago 26, 
Illinois by Business Screen Magazine, Inc. Phone BRiargate 4-8234. O. H. Coelln, Ir,. 
Editor and Publisher. In New York: Robert Seymour. Ir„ 489 Fifth Avenue, Telephone 
Riverside 9-0215 or MUrray Hill 2-2492. In Los Angeles: Edmund Kerr, 104 So. Caron- 
delet, Telephone DUnkirk 7-2281. Subscription $3.00 a year: $5.00 two years (domestic); 
$4.00 and $7.00 foreign. Entered as second class matter May 2, 1946, at the post office 
at Chicago, Illinois, under Act of March 3, 1879. Entire contents copyrighted 1959 by 
Business Screen Magazines, Inc. Trademark registered U.S. Patent Office. Address 
advertising and subscription inquiries to the Chicago Office of publication. 



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a cross section of some of our current customers— 



J. Walter Thompson Company 
Kelly, Nason, Incorporated 
Leo Burnett Company, Inc. 
Lake-Spiro-Shurman, Inc. 
Young & Rubicam, Inc. 
Earle Ludgin & Company 
Benton & Bowles, Inc. 
Fletcher D. Richards, inc. 
Ketchum, MacLeod & Grove, Inc. 
Campbell-Mithun, Incorporated 
Donahue & Coe, Inc. 
Kenyon & Eckhardt, Inc. 
Reach, McClinton & Co., Inc. 
Gardner Advertising Co. 
Hill & Knowlton, Inc. 
Dancer-Fitzgerald-Sample, Inc. 
Bonsib, Inc. 

Mumm, Mullay and Nichols, Inc. 
McCann-Erickson, Incorporated 
OgiIvy, Benson & Mather, Inc. 
Prince & Company, Inc. 




N. W. Ayer & Son, Inc. 

Cockfield, Brown & Company Limited 

Foote, Cone & Belding 

Riedl and Freede, Inc. 

Compton Advertising, Inc. 

Cohen & Aleshire, Inc. 

Needham, Louis and Brorby, Inc. 

Henderson Advertising Agency, Inc. 

Tatham-Laird, Inc. 

Rollman Advertising Agency, Inc. 

Lennen & Newell, Inc. 

Torobin Advertising Limited 

H. W. Kastor & Sons Advertising Co., Inc 

Fitzgerald Advertising Agency, Inc. 

MacFarland, Aveyard & Company 

Erwin Wasey, Ruthrauff & Ryan, Inc. 

F. H. Hayhurst Co. Limited 

Sullivan, Stauffer, Colwell & Bayles, Inc. 

The Ralph Allum Company, Inc. 

Kudner Agency, Inc. 

McKim Advertising Limited 

Don Kemper Company, Inc. 



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9TH AXNU.AI. PRonrcTIOX REVIEW 



mmm 




THE BUSIIVESS HEWSHEEL 

Trends and Events That Made News During the Month 






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Join these companies who 
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Eastman to Spend $61 Million 
In Improvements This Year 

fi Eastman Kodak Company has 
announced plans to invest about 
$61 million in company improve- 
ments during 1959. The expendi- 
tures will be used for improved 
facilities at company plants, re- 
search laboratories, and offices in 
Rochester, N.Y., Kingsport. Tenn.. 
Longview, Tex., and at various 
regional sales divisions and other 
units. 

Included in the 1959 budget is 
about $33 million for the com- 
pany's Rochester facilities, includ- 
ing the Kodak Park Works, the 
Apparatus and Optical Division. 
Distillation Products Industries 
division, and administrative head- 
quarters offices. 

The company's 1958 budget for 
capital improvements was about 
$62 million, approximately 90% 
of which was expended. During 
the past five years. Kodak has in- 
vested more than a quarter of a 
billion dollars for additions, re- 
placements, and improvements in 
its U. S. units. Ijg' 

Minnesota's Film Producers 
Elect Polfuss '59 President 

i< The Film Producers Associa- 
tion of Minnesota has announced 
the election of Ellsworth Polfuss. 
assistant secretary and production 
manager. Reid H. Ray Film In- 
dustries, Inc., as president. He 
succeeds William S. Yale. Empire 
Photosound. Inc. 

Cliff Sakry. Promotional Films. 
Inc.. was re-elected secretary of 
FPA of Minnesota and William 
Heideman. Anthony Lane Film 
Studio.s, Inc., was elected treas- 
urer. Thomas Countryman. Tom 
Countryman Productions, will 
serve as association manager with 
Rcid H. Ray. ' & 

SVE Reports 22' 2% Gain in 
4th Quarter Filmstrip Profits 

t-: A gain in lilinstrip piolits of 
22'/2% in the fourth quarter of 
1958, topped all gains in previous 
quarters in 1957 and 1958, ac- 
cording to the president's report 
for the Society for Visual Educa- 
tion, inc. (A subsidiary of Grallex. 
Inc. ) . 

John C. Keenan. president, in 
issuing the rept)rt for SVF. major 
producer of 35nuii tilmstrips and 
2" X 2" color-slides for churches, 
schools and industry since 1919, 



cited the company's decision to 
concentrate exclusively on film- 
strip production and distribution, 
and several changes effected in 
each, as being largely responsible 
for gains in both profits and new 
customer business, in 1958. 

SVE Audio-Visual Equipment 
is now produced and distributed 
by Graflex, Inc.. Rochester, New 
York. g- 

* * * 

Golden Screen Awards to Be 
Made by Radiant This Year 

•*• Annual Radiant Golden Screen 
Awards to be presented to the per- 
son or persons making the greatest 
contribution in the field of both 
' still and motion picture projection 
have been announced by Radiant 
Manufacturing Corp. 

The award will consist of an in- 
scribed Golden Radiant tripod 
screen and a commemorative cer- 
tificate. The initial award will be 
given during 1959 and will cover 
individuals and accomplishments 
in both photographic and audio- 
visual fields. 

A panel of outstanding industry 
figures will act as judges and re- 
view the names submitted. Ad- 
ditional information is available 
from Bernard Pilchen. Marketing 
Manager. Radiant Manufacturing 
Corp.. P.O. Box 5640. Chicago 
80. Illinois. 51" 

* * * 

Prize Theatre Screen Films 
From Overseas Now Available 

a The Theatre-screen Advertising 
Bureau has announced the avail- 
ability of prize winning theatre 
screen commercials selected at the 
5th Annual International Adver- 
tising Film Festival. Venice. Italy 
for showing to agency and adver- 
tiser groups plus merchandising 
and advertising clubs. 

Most of the winning films were 
produced for showing in theatres 
in Europe and Latin America 
where screen advertising is a major 
advertising medium. These Euro- 
pean advertisements are consider- 
ably longer than most American 
theatre or television commercials 
and range from one to three min- 
utes in duration. 

With "soft sell" as the general 
format, these award-winning pro- 
ductions feature ballet groups, 
fantasy sketches, puppets and ab- 
stract production plus the use of 
symphonic-quality music back- 
grounds for etlect. ff 



PARTHENON 




IMCTl'RES 



HOl.l.VWOOI) 

(A Reprint) 

"What Is a Praducer?" 

-K The theatrical film Producer's 
.job is to attract people — to the 
ticket offices of the theaters. 

But the job of the business-film 
Producer is to sway people — to 
cause them to learn something, 
decide something, or feel some- 
thing — about his client's product, 
operation, or corporate image. 
Since this newly implanted "at- 
titude" must endure, his vehicle 
is not entertainment per se but 
interest; his goal is not applause, 
but belief. His medium could be 
print or speech or art; it hap- 
pens to be film. 

True, the film medium has cer- 
tain unique advantages and the 
Producer must know how to ma- ■ 
nipulate its intricate mechanisms ; 
to best effect: he must be able 
to procure the several compo- , 
nents of script, cast, photogra- | 
phy, edit, score, etc., and shape j 
them into an effective film tool ' 
at a feasible cost. But this part 
of his job is gear-shifting and . 
throttle-pushing; the business- 
film Producer's essential function 
is to pin down the client's ob- 
jective and figure out how to ful- 
fill it. 

So he is first an Analyst — | 
then a Merchandiser (of skills, 
products, ideas, concepts and at- 
titudesj — and finally, a Per- 
suader. A Swayer — on film. 

— Charles P.4lmer 



Parthenon works for the 
fcillow in.ir i-lients: 
Am. Petroleum Institute 
Am. Tel. & Tel. Co. 
The Borden Company 
Connecticut General Life 
Convair (Gen. Dynamics) 
General Petroleum Corp. 
Hilton Hotels 
International Harvester 
Kaiser Aluminum 
Kaiser Chemicals Div. 
National Piano 

Manufacturers Assn. 
Naval Ordnance 

Test Station 
Socony Mobil Oil Co. 
Sundstrand Machine Tool 
Western Electric Co. 



PARTHENON PICTURES 

Charles Palmer, Executive Producer 

2625 Temple St. • Hollywood 26 



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9 T H ANNUAL PRODUCTION REVIEW 




Educational Film Association Reports Over 400 
Motion Picture Titles Entered in American Festival 



E 



NiKii.s I'OR THi: 19.^9 Anieri- 



YES, IT'S TRUE... 

ivhat they say about Hollywood 

. . . that, more and more, Hollywood is becoming a 
center for production of business films. 

Experienced sponsors have found that Hollywood's 
unequalcd technical facilities, and its large pool of 
creative and production talent, make possible the pro- 
duction of better films, on faster schedules, and often 
at lower cost. 

Among the nationally recognized producers of 
business films in Hollywood, the firm of GATE & 
McGLONE is respected for its uncompromising stand- 
ards of quality and its long record of successfully serv- 
ing an important list of both eastern and western clients. 




CATE^//.^M^GLONE 

1521 Cross Roads of the World, Hollywood 28, California 



-^ can Film Festival, scheduled 
for a New York City opening on 
April 1st, now total over 400 
16mm tilms and more than 100 
^.Smm tilmstrips, according to a 
report issued by the Educational 
Film Library Association, spon- 
sors for the event. 

Producers and distributors in 
the several tilm ticlds will com- 
pete for Blue Ribbon Awards in 
the thirty-two categories covering 
the major areas of education and 
information, art and culture, reli- 
gion and ethics, business and in- 
dustry, and health and medicine. 

Jurors for each category are 
being selected for their specialized 
•experience and knowledge, but the 
screening sessions will be open 
also to anyone interested in audio- 
visual education and the use of 
ICimiii lllms and lllmstrips in any 
field. 

Outstanding hlms in each cate- 
gory will be selected by pre- 
screening committees for showing 
at the Festival in New York on 
April 1-4. 1959. Jurors will view 
and appraise the films on the first 
three days of the Festival. Final 
results will be announced at the 
Award Banc|uet on Friday. April 
3. The winning films will be 
screened on Saturday, April 4. 

The announced purpose of the 
American Film Festival is to give 
recognition to high quality in non- 
theatrical films and tilmstrips and 
to improve the level of production 
in the audio-visual field. 

In addition to the four days of 
intensive screening at the Festival, 
there will be discussion programs 
in the evenings, as well as informal 
social gatherings. Full information 
about the program of the Ameri- 
can Film Festival may be obtained 
from the Educational Film Li- 
brary Association at 2.50 West 57 
Street. New York 19. H' 

Orient is Subject of New 
Travel Film by Swissair Line 

.'V A new entry in the field ol 
travel films is Asia Unlimited 
(30 min.. color), sponsored by 
Swissair, the national airline of 
Switzerland. 

Along with scenes of life in 
Pakistan. India. Thailand. Japan, 
Hong Kong and Manila, viewers 
get a short lesson in the sociology 
of oriental people. Distribution 
of the film is through Modern 
lalking Picture Service. 'Jf 



Western NAVA Conference 
April 9-12 in Victoria, B. C. 

Victoria. British Columbia, has 
been selected as the site for the 
Western Conference of the Na- 
tional Audio-Visual Association, 
according to Max H. Rarig. Rarig 
Motion Picture Co.. Seattle, chair- 
man of the conference committee. 

The conference meets April 9- 
12. just prior to the national con- 
vention of the Department of A-V 
Instruction of NEA in Seattle. 
April 13-16. 

A program of speakers and con- 
sultants is being drawn from the 
ranks of both audio-visual industry 
and a-v consumer groups. The 
conference is being arranged to 
allow full opportunity for contacts 
and discussions between key 
groups, and between a-v dealers 
and their suppliers. 

Assisting Rarig in setting up the 
conference are members of the 
NAVA Western Conference Com- 
mittee, including P. H. Jaffarian. 
Audio-Visual Center. Inc.. Seattle: 
Ty Sidener. McCurry-Sidener Co.. 
Sacramento; John Moore. Moore's 
Motion Picture Service. Portland; 
John Ellingson. Inland .'^udio-Vis- 
ual Co.. Spokane; and Peter Allin- 
ger, Viewsound Supplies, Van- 
couver. H* 
* * * 

Midwest Photo Specialists 
To See Special Film Program 

A motion picture program re- \ 
viewing new medical and scientific 
films will be a highlight of the first 
Midwestern Sectional Meeting of 
the Biological Photographic Asso- 
ciation April 24-26 at the Univei- 
sity of Iowa. 

Attending the meeting will be 
photographic specialists in medi- 
cine, dentistry, biology and othei 
sciences representing medical and 
dental schools, hospitals, research 
institutions and science centers 
from Canada and nine midwestern 
states. 

Besides the motion picture pro- 
gram, a salon of color and black- 
and-white photographs will feature 
displays of clinical and specimen 
p h o t og r a p h y . photomicrography 
and natural science. H' 

Heinz Film An Award-Winner 

;^ Liitlc Skiier's Big Day, spon- 
sored by the H. J. Heinz Co., was 
one of the award-winners in the 
7th International Festival of 
Mountain and E.xploration films 
held recently in Trento. Italy. Q' 



10 



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Here are ready-made films for SALES 
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"AGGRESSIVE SELLING"— eight sound 
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basic selling techniques. 
Leader's manual included. 

"SELLING IS MENTAL"— six sound 
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people. Manual outlines 
eighteen meetings. 

"BUSINESS LIFE INSURANCE"— 
four sound color film- 
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9 T H .A. N N U A L P R O D U C T I O \ REVIEW 



AWARD COMPETITIONS FOR BUSINESS FILMS 



FREEDOMS FOUNDATION AWARDS 

Sponsored by the Freedoms Foundation 
Valley Forge, Pennsylvania 

Closing Date for Entries: Novennber, 1959 

Categories: Consideration is given to all films 
produced or released during 1959, which are 
aimed at building a better understanding of 
the American Way of Life. 

Awards: A distinguished jury of State Su- 
preme Court jurists and other eminent citizens 
selects one film for the top award and approxi- 
mately 10 others for the George Washington 
Honor Medal recognition. Awards will be 
announced at Valley Forge on February 22, 
1960. 

To Nominate: Nomination forms are avail- 
able from Freedoms Foundation, Inc., at 
Valley Forge, Pennsylvania, attn : Dr. Kenneth 
Wells or W. C. (Tom) Sawyer. »■ 



17TH ANNUAL 
SAFETY FILM CONTEST 

Sponsored by The National Committee 

on Films For Safety 

(Entries Close February, I960) 

Eligible Films: All motion pictures and 
sound slidefilms produced or released during 
1959 whose primary objectives are safety or 
which have important accident prevention se- 
quences. 

Categories: Motion pictures, theatrical and 
non-theatrical (Kjmm) in each of four fields: 
1. Occupational. 2. Home. 3. Traffic and 
Transportation. 4. General. Sound slidefilms 
are judged separately. 

Awards: Bronze Plaques will be awarded to 
top winners in each of the four fields and to 
top sound slidefilms. Award of Merit Certifi- 
cates will be given to other films for special 
reasons of subject treatment, production ex- 
cellence and/or unusual contribution to safety. 
At the discretion of the judges, awards may 
be given separately for "Instruction-teaching" 
and for "Inspirational" purpose films. 

Presentation: Films winning the Bronze 
Plaque will be shown in October during the 
National Safety Congress and Exposition in 
Chicago, 111. Plaques will be presented at 
that time to representatives of sponsors of 
these films by the Committee's chairman. Cer- 
tificate of Merit winners will receive their 
awards immediately after the final judging 
which is in April. All winners will be noti- 
fied immediately after the final judging. 

Special Award: The David S. Beyer Trophy, 
sponsored by the Liberty Mutual Insurance 
Company, is awarded annually in special rec- 
ognition of the best theatrical production on 
highway traffic safety. 

Information on Awards Program: Write to 
William Englander, Secretary, National Com- 
mittee on Films for Safety, 425 North Michi- 
gan Ave., Chicago 11, 111. » 



National and International Events 
Reviewing and Judging Visual Media 

SEVENTH ANNUAL AWARDS 

COMPETITION OF THE NATIONAL 

VISUAL PRESENTATION 

ASSOCIATION 

M Sponsored by the National Visual Presenta- 
tion Association, Inc., the 1959 Awards and 
Presentation events are in preparation, al- 
though date and entry deadlines have not been 
announced. The 1958 competition was con- 
ducted on the following basis : 

Scope: Full day of talks and seminars on the 
production and use of visual presentations, 
combined with a showing of prize winners in 
the current competition. 

Classifications: (1) Motion Pictures; (2) 
Films and Slides, excluding motion pictures; 
I 3) Graphics; visual presentations other than 
films (binders, flip charts, flannel boards, etc.) 

Categories: (1) Employee Training; (2) Em- 
ployee Relations; (3) Public Relations-Educa- 
tional; (4) Sales Training; (5) Sales Promo- 
tion; (G) Point of Sale. 

Awards: First and second place winner in 
each classification and category. First place 
winners are invited to make their presenta- 
tions at a meeting held by the sponsoring or 
co-sponsoring org;inization (the 1958 Awards 
were made at a luncheon meeting of the New 
York Sales Executives Club). 

For Information: Write to M. E. Schack, 19 
West 44th Street, New York 36, N.Y., c/o 
National Visual Presentation Assn., Inc. 9 



AMERICAN FILM FESTIVAL 

Sponsored by the Educational 

Film Library Association 

April 1-4, 1959 

■fi: The 1959 American Film Festival, sponsored 
l)y the Educational Film Library Association, 
representing school film libraries throughout 
the U. S., will be held on April 1-4 at the Hotel 
Statler, New York City. 

Categories: 32 major areas of education and 
information, art and culture, religion and 
ethics, business and industry, and health and 
medicine will be offered for final judging by 
screening groups during the Festival. Selec- 
tions will have been made by pre-screening 
juries for final entries. 

Awards: Blue Ribbon (certificate) Awards 
to be presented at banquet, Friday, April 3. 
Entries closed on January 20, 1959. » 



SEVENTH ANNUAL 
CARTOONISTS' FILM FESTIVAL 

Sponsored by the Screen Cartoonists Guild 

Entry Information: Write to Jerome W. 
Bowen, business manager. Screen Cai'toonists 
Guild. 2700 No. Cahuenga Blvd., Hollywood 28, 
California. The festival will take place in 
the fall of 1959 in September or October. H' 



THE ELEVENTH ANNUAL 

SCHOLASTIC TEACHER 

FILM AND FILMSTRIP AWARDS 

Sponsored by Scholastic Teacher Magazine 

(Program and award dates to be announced) 

Entry Deadline: September I, 1959 

Board of Judges: Judges are drawn from a 
panel of 75 outstanding audio-visual education 
experts — teachers, city and state supervisors, 
and college teachers. They are nominated by 
judges on the panel and by Editors of Scholas- 
tic Teacher. For impartiality, their names 
are kept secret. Chairman: Mrs. Vera Falcon- 
er, Scholastic Teacher Film and Filmstrip 
Editor, 66 West 87th Street, New York, N.Y. 

Eligible Films and Filmstrips: All films 
and filmstrips produced for school use (other 
than college i between September 1, 1958 and 
September 1, 1959. 

Award and Categories: Certificates are 
awarded as follows : 10 for sponsored films 
for grades kindergarten through 12th ; 7 for 
films for grades 3 to 7; 7 for films for grades 
7 through 12; 7 for filmstrips for grades 3 to 
7 ; 7 for filmstrips for grades 7 through 12. 
Films and filmstrips must be suitable for 
school use and fit into school curriculums for 
grades 3 through 12. Films produced origi- 
nally for television have received awards in 
recent years. 

Entry Information: Write Mrs. Vera Fal- 
coner, Scholastic Teacher Film and Filmstrip 
Editor, 66 W. 87th St., New York, N.Y. ®- 



SEVENTH ANNUAL 
COLUMBUS FILM FESTIVAL 

Sponsored by 

The Film Council of Greater Columbus 

Wednesday and Thursday 

April 29 and 30, 1959 

The Fort Hayes Hotel 

Deadline for Entries: March, 1959 

Festival Categories 

RKsiness & hidustry: Job Training, Sales Pro- 
motion and Training, Industrial Relations, 
Public Relations and Industrial Safety. 

Travel: American and Foreign. 

Informational-Educatioiuil: Children's Films 
— Primary, Intermediate, Junior High, 
Senior High, Geography and History; 
Science; Miscellaneous; Films for Televi- 
sion; Conservation, Gardening, Home Im- 
provement and Agriculture. 

Special Fields: (a) Health. Mental Health; 
(b) Religion; (c) Cultural Arts: Fine Arts 
and Music Theatre Arts; (d) Feature 
Length Films. 

Entry: Film producers and sponsors are in- 
vited to enter any films they have produced 
during 1956, 19.57 and 1958, provided the films 
have not been entered previously in the Colum- 
bus Film Festival. Entries should be accom- 
panied by 3x5 cards (for preview committees) 

(CONTINUED ON PAGE 14 FOLLOWING) 



12 



BUSINESS SCREEN MAGAZINE 



=»UBLIC RELATIONS • EDUCATIONAL- TRAINING • MEDICAL' FARM . . .and 



Teclinicill |»irliifi'> ildiTt li;i\f Id l)r loit tt'clin ic;i I . 
Technicians arc also pcDplf. I'licir worlds arc complex 
ones, lull the technical motion pictures they seem to 
[>refcr are tlie ones which are clear, interesting and well 
executed, as well as being accurate and informative. Put 
yourself in an audience with upper-case technicians and 
vou couhlnl tell a physicist or a hiochemist from your 
neighbor next-door. Teciinical groups want motion 
pictures on technical subjects to be. in the first, second 
and third place, good motion pictures. 











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tl Mk 




Amon^ our clients: 

Atomic Energy Commission 

American Bosch Arma Corp. 

American Machine 
& Foundry Co. 

American Telephone 
& Telegraph Co. 

Babcock& Wilcox Co. 

E. I. duPont de Nemours 
«S Co., Inc. 

Ethyl Corporation 

The Gillette Company 

McGraw-Hill Book Co. 

— and maiiY 



National Board of Fire 
I nderwriters 

National Cancer Institute 

National Cotton Council 

Port of New York Authority 

Schering Corp. 

E. R. Squibb & Sons Div. 

The Texas Company 

Union Carbide Corp. 

U. S. Navy 

Western Electric Co. 

\S estinghouse Electric Corp. 

. nianv others 




1 FILM 
l\ 


udio Productions, In 

CENTER BUILDING • 630 NINTH AVENUE • NEW YORK 36, 

TELEPHONE PLozo 7-0760 , 


c. 

N. Y 


\ 


S \ Frank K. Speidell, President Herman Roessle, Vice President P. J. 
^ \ Producer-Directors: L S. Bennetts H. E. Mandell 

I Alexander Gansell Harold R. Lipmon 
___J Sales Manager: Sheldon Nemeyer 


Mooney, 


Secretary & Treasurer 
Earl Peirce 
Erwin Schan 






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FILM AWARD COMPETITIONS 



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(CONTINUED FROM PAGE TWELVE) 

noting: category entered; color or black and 
white; running time; brief .summary of film's 
content; type of audience it was made for. 
F'ilms will be judged by professionals in the 
various fields. Entry fee per film is $4 foi- 
films up to 1500 ft.; $5 for films 1(500 ft. or 
over. Entrant also pays roundtrip postage on 
films. Companies are invited to send literature 
for lobby display and poster art. 

Screening Schedule: Wednesday. April 29. 
Two screening sessions wnil be held in the 
Sapphire Room of the 
Afternoon sci'eening. 1 
screening. 7 to 11 p.m., 
break at 9 p.m. 

Awards: a special new award, the Chris 
Statuette, a bronze interpretation 6" high of 
the Christopher Columbus statue presented to 
Columbus, Ohio, by the people of Genoa, Italy, 
in 1955, will be made to the outstanding film 
in each category, and will be known as 
"Judge's Choice." It will be given for a film 
voted best in photography, story value, and 
technical aspects of production. Chris Certifi- 
cate Awards, containing a photographic repro- 
duction of the Columbus statue, also will be 
given to the best films entered in each of the 
categories. Judging is by professionals in 
various fields. The Business Film receiving 
the Chris Statuette also will be shown at the 
meeting of the Columbus Advertising Club on 
Friday, May 1. Formal presentation of awards 
will be made at the Award Banquet April 30. 
Entry Information: Contact Daniel F. 
Prugh. Film Council of Greater Columbus, 
Memorial Hail, 280 E. Broad St., Columbus 
15, Ohio. » 



FOURTH FILM FESTIVAL OF THE 
SEATTLE FILM ASSOCIATES 

* The date for the Fourth Annual Film 
Festival has not been set. An early Fall date 
is being considered by the Festival Committee. 
Sponsoring organization is Seattle Film Asso- 
ciates, of which George Shields ( Pacific Tele- 
phone & Telegraph Company) is chairman. 

Film Festival Committee: Ellen Walsh 
I Adult Education, Seattle Public Library); 
Koyd Baldwin (Medical Illustration, Univer- 
sity of Washington); Loralee Spillman 
(Training Film Coordinator, Boeing Airplane 
Company) ; Jennie R. King (Pacific Telephone 
& Telegraph Company ) . 

Entry Information: Write Mrs. Jennie R. 
King, Chairman, Seattle Film Festival Com- 
mittee, Pacific Telephone & Telegraph Com- 
pany, S20 Fairview N., Room 220, Seattle, 
Washington. » 



N. Y. ART DIRECTORS AWARDS 

Awards Annually to outstanding television 
film commercials, selected liy jury of New- 
York advei'tising agency art directors, de- 
signers and other jurors. 

Certificates of Merit awarded to first, second 
and honorable mention subjects selected by 
the jury. For details contact Art Directors' 
Club headquarters, New York City. Dates to 
be announced foi- 19()0 competition. E* 



SIXTH ANNUAL 

INTERNATIONAL ADVERTISING 

FILM FESTIVAL 

Sponsored Jointly by the 

International Screen Advertising Services and the 

International Screen Publicity Association 

Cannes, France 

Tuesday through Saturday 

June 9-13, 1959 

Management Committee: A Joint Executive 
Committee has full responsibility for all policy 
matters in relation to the festival. Categories 
and awards will be planned by these represen- 
tatives of both sponsoring organizations. 

Festival Director; Peter Taylor, 15 Berkeley 
Street, London, W.l, England. 

Entry Data and Deadlines: Write the Festi- 
val Director in London. Jay Berry, national 
sales director, Ale.xander Films, Colorado 
Springs, Colo, may be contacted for tour in- 
formation to the 1959 Festival. 

Categories: Awards will be made in 11 cate- 
gories of theatre commercials and five cate- 
gories of television commercials. Special 
awards will include a "Grand Prix du Cinema" 
and a "Grand Prix de la Television." Details 
on important changes affecting the number of 
entries per category, plus categories them- 
selves, will be announced. 

Jury: An International Jury will be selected 
to judge motion pictures entered. Members 
of the various international and national ad- 
vertising associations and federations will 
compose this judging group. ^ 



NINTH INTERNATIONAL DISPLAY 

OF CINEMATOGRAPHY FOR 

PUBLICITY. INDUSTRY AND 

TECHNICS USE 

Sponsored by the 

International Milan Samples Fair, Milan, Italy 

September, 1959 

Categories: Pnblicitij Filmn; advertising 
products, services, etc. Iridmtrial and Tech- 
nique Documentanj Films; achievements of 
industry, manufacturing operations and appli- 
cations. 

Entries: Address requests for information to 
Dr. M. G. Franci, The Secretary General, 
Milan Fair, International Display of Cine- 
matography f(n- Pul)licity, etc., Ente Auto- 
nomo Fiere Di Mihino — Via Domodossola, 
Casella Postale 1270, Milano, Italy. 

Juries: The President of the Milan Fair will 
appoint two diff'erent juries to award prizes 
to films admitted in the Display; one for the 
Advertising Category and one for the Indus- 
trial and Technical Category. 

Awards: Prizes will be awarded according to 
the film's purpose. A print of each award 
winning film will be granted by the entrant 
to the Fair Archives of prized films. ^ 

(CONTINUED ON PAGE SIXTEEN! 



14 



BUSINESS SCREEN .MAGAZINE 




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AWARD COMPETITIONS FOR BUSINESS FILMS 



ELEVENTH ANNUAL COMPETITION 
OF THE CANADIAN FILM AWARDS 

Sponsored Jointly by 

The Canadian Association for Adult 

Education, 

The Canadian Film Institute, 

The Canada Foundation 

Managkment Committee: Consists of repre- 
sentatives from each of the sponsoring organi- 
zations plus technical advisers, who are asso- 
ciated with the film making industry in Can- 
ada. 

Chairman: Charles Topshee. 

Manager: Canadian Film Institute, 142 Sparks 

Street, Ottawa 4, Ontario. 

Categories : A new category has been added 
for this year's competition. Awards will be 
given for films produced for TV and filmed 
TV commercials. Other categories are: 
Theatrical, shorts and features; Non-Theatri- 
cal, arts and e.xperiment, children's general 
information, public relations, sales and promo- 
tion, training and instruction, travel and rec- 
reation. Films released during 1958 are 
eligible for award. Competition closes Feb- 
ruary 2cS, 1959. 

Awards: Amateur Trophy of the Association 
of Motion Picture Producers and Laboratories 
of Canada, the Award for the Canadian Film 
of the Year, an Award of Merit for each cate- 
gory. No Honorable Mention will be offered 
in this year's competition. \^ 



EDINBURGH INTERNATIONAL 

FILM FESTIVAL 

Edinburgh, Scotland 
June and July, 1959 

Entry Information: Selection of U.S. films 
for entry in this Festival are being handled 
by the Committee on International Non- 
Theatrical Events (CINE), formed for the 
purpose of coordinating U.S. entries in over- 
seas Film Festivals. For complete entry data 
and instructions, contact Harold Wigren, Co- 
ordinator, Committee on International Non- 
Theatrical Events, 1201 Sixteenth Street, 
N.W., Washington 6, D. C. 9 



VENICE INTERNATIONAL 

EXHIBITION OF 

CINEMATOGRAPHIC ART 

Venice, Italy 
September, 1959 

Categories: Four Festivals on Art, Children's, 
Documentary, and Short Subjects. 

Entry Information: Selection of U.S. films 
for entry in the Venice Festivals are being 
handled by the Committee on International 
Non-Theatrical Events (CINE), formed for 
the purpose of coordinating U.S. entries in 
overseas Film Festivals. For complete entry 
data and instructions, contact Harold Wigren, 
Coordinator, Committee on International Non- 
Theatrical Events, 1201 Sixteenth Street, 
N.W., Washington 6, D. C. ff 



FESTIVAL OF FILMS IN THE 

SERVICE OF INDUSTRY 

Harrogate, England 

April 21-24, 1959 

(Entries closed in January, 1959) 

Note: Selection of U.S. films for entry in this 
Festival was the responsibility of the Commit- 
tee on International Non-Theatrical Events 
(CINE ), formed for the purpose of coordinat- 
ing U.S. entries in overseas Film Festivals. 
For information regarding entries in future 
Festivals, contact Harold Wigren, Coordina- 
tor, Committee on International Non-Theatri- 
cal Events, 1201 Sixteenth Street, N.W., Wash- 
ington 6, D. C. S" 

Special Note: Sponsors who submitted films 
to CINE for the Harrogate Festival also re- 
ceived consideration for showings at Edin- 
burgh and Venice. 

VANCOUVER FILM FESTIVAL 

Sponsored by the Vancouver Festival Society 

Vancouver, B.C., Canada 

August 3 to 15, 1959 

Deadline -for Entries: May I 

Festival Categories 

Feature Length Fictional Films: Films with a 
running time of 50 min. or longer, primarily 
intended for entertainment. 

Documentary Films: Fine Arts; Science (Med- 

(CONTINUED ON PAGE E1GHTEEN| 



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These successful films illustrate this concept: 

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pnidtieed lor ihe First National City Bank 
by Roger Wade Pio<lnetions Inc. 



"Song of the iron Rood". 

produced lor the Xssocialed llailniads ol f\e\\ .lersev 
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WOithe members of the 

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MEMBERS 

AUDIO PRODUCTIONS, INC, 

JOHN BRANSBY PRODUCTIONS, LTD. 

CARAVEL FILMS. INC, 

CRAVEN FILM CORP. 

DYNAMIC FILMS. INC 

PETER ELGAR PRODUCTIONS, INC. 

ELLIOT. UNGER & ELLIOT. INC 

FILMWAYS, INC. 

FORDEL FILMS, INC, 

WILLIAM J. GANZ CO., INC. 

GERALD PRODUCTIONS. INC. 

GRAY O'REILLY STUDIO 

KLAEGER FILM PRODUCTIONS. INC. 

ROBERT LAWRENCE PRODUCTIONS, INC. 

MPO PRODUCTIONS, INC. 

NATIONAL SCREEN SERVICE CORP. 

OWEN MURPHY PRODUCTIONS. INC 

PATHESCOPE COMPANY OF AMERICA. INC. 

ROBERT YARNALL RICHIE PRODUCTIONS, INC. 

SARRA, INC 

FLETCHER SMITH STUDIOS, INC. 

SOUND MASTERS. INC, 

HENRY STRAUSS & CO., INC. 

BILL STURM STUDIOS. INC. 

TVS FILM GRAPHICS. INC. 

TRANSFILM, INC, 

VAN PRAAG PRODUCTIONS. INC. 

VPI PRODUCTIONS. INC. 

ROGER WADE PRODUCTIONS, INC. 

WONDSEL. CARLISLE & DUNPHY, INC. 

ASSOCIATE MEMBERS 

THE ANIMATION EQUIPMENT CORP. 
E. J. BARNES & CO.. INC. 
THE CAMERA MART. INC. 
CAMERA EQUIPMENT CO., INC. 
CINEFFECTS, INC, 
COLOR SERVICE CO 
CONSOLIDATED FILM INDUSTRIES 
DU ART FILM LABS, INC, 
EASTERN EFFECTS, INC. 
FLORMAN & BABB, INC. 
GOLD MEDAL STUDIOS, INC, 
MECCA FIIM LABS, INC, 
MOVIELAB FILM LABORATORIES, INC. 
PATHE LABORATORIES, INC. 
PRECISION FILM LABORATORIES 
PREVIEW THEATRE, INC. 
PRODUCTION CENTER, INC. 
REEVES SOUND STUDIOS, INC. 
S.O.S CINEMA SUPPLY CORP. 
TERMINI VIDEOTAPE SERVICES, INC. 
TITRA FILM LABS, INC. 



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WHITEHALL 3-7376 



FILM AWARDS 

(also see pages 12, 14 and 16) 
(CONTINUED FROM PRECEDING PAGE) 

ical. Nature Study, Agriculture ) ; Industry 
& Commerce ; Religious ; Travel ; Instruc- 
tional and Didactic; Health & Welfare; 
Sociology. 

Children'fi Films: Entertainment; Educational. 

Experimental and Avante-Garde: Films of an 
experimental, ab.stract or surrealist nature. 

Animated Films: All Types. 

Note: Films produced for television may be 
entered in the above categories where ap- 
propriate. 

Qu.ALlFirATlON8: Films must have been re- 
leased since January 1. 1957, e.xcept Canadian 
or American films, which must have been re- 
leased since January 1, 1958. Foreign-lan- 
guage films should have "English sub-titles, or 
be accompanied by synopsis or script in Eng- 
lish. All Feature films must have English 
sub-titles unless specifically excepted. Festival 
is open equally to IGmni and liSmni films. 

Entry: Entrants must pay transportation 
charges and insurance on films, and must 
meet all customs requirements. Each film 
must be clearly identified by title, running 
tim.e, number of reels, point of origin, aspect 
ratio. Films and publicity material should be 
addressed to The Vancouver Film Festival. 

Awards: Plaques will be awarded to winning 
entries in the Documentary, Children's Experi- 
mental and Avante-Garde and Animated iilms 
categories. Festival Certificates will be pre- 
sented to producers of all films selected for 
showing at the Festival. Additional special 
certificates of merit may be awarded at the 
discretion of the .iudges. Feature length iilms 
will not be competitive in the 1959 Festival. 

For Additional Information: Contact Miss 
M. G. Talbot, Executive Secretary. Vancouver 
Film Festival Committee, Rooms 7 and 8, 
Hotel Vancouver. Vancouver, B. C, Canada. B' 



VANCOUVER FESTIVAL SOCIETY 

Film Festival Committee 

Office: Rooms 7 and 8. Hotel \'ancciuver, \'an- 
couver 1, B. C, Canada. 

Officers: J. D. Patterson, rhnirmdn; Miss M. 
G. Talbot, executive secret anj. 

Members: J. G. Roberts, R. Pearce, K. Wil- 
liams, 0. H, Horradaile, F. R. Crawley, S. 
Fo.x, Miss C. Firth. 

Purpose: To bring togethei- the best feature 
and documentary film productions from around 
the world, in an effort to increase interest in 
and appreciation of the complex art of film- 
making through the works of outstanding pro- 
ducers and directors; to establish regulations 
regarding entries and judging of motion pic- 
tures submitted for the annual Vancouver Film 
Festival. 

1959 Activities: The Vancouver Film Festival 
of the Vancouver Intern.ntional Festiv;U, Au- 
gust 3 to 15, 1959. ©■ 



CINE 

COMMITTEE ON INTERNATIONAL 

NON-THEATRICAL EVENTS 

(Coordinating U.S. Entries In Overseas Film 
Festivals) 

Business and Industry Subcommittee 

Office (of the Coordinator!: 1201 Sixteenth 
Street, N.W., Washington (i, D. C. 

Officers: Stanley Mcintosh (Motion Picture 
Association of America), chairman; James 
Barker (Capital Film Laboratories, Inc.i. 
vice-cliairman; Ralph L. Hoy (Aluminum 
Company of America), vice-cliairman; Dr. 
Harold Wigren ( Department of Audio-Visual 
Instruction, National Education Association), 
coordinator. 

Other Members: Eyre Branch (Standard Oil 
Company of New Jersey i ; Dr. Kenneth Chris- 
tianson ( Educational Television and Radio 
Center) ; 0. H. Coelln i Business Screen Maga- 
zine); Ralph Creer (American Medical Asso- 
ciation ) ; John Flory ( Eastman Kodak Com- 
pany ) ; Dr. Anna Hyer (D.A.V.I., National 
Education Association): Miss Emily Jones 
( Educational Film Library Association) ; Rev. 
Donald Kliphardt ) National Council of 
Churches of Christ in U.S.A.) ; Very Rev. 
Msgr. McCormaek (Supt., Baltimore Paroch- 
ial Schools); Frank Neusbaum (Pennsylvania 
State University) ; Willis H. Pratt, Jr. ( Amer- 
ican Telephone & Telegraph Company ) : Reid 
H. Ray (Reid H. Ray Film Industries, Inc. i : 
Frank S. Rollins. Jr. ( E. R. Squibb & Sons i : 
Dr. Zalmen Slesinger (American Association 
for Jewish Education ) ; Dr. Don Williams 
(Syracuse University). 

Purpose: CINE is a committee of individuals 
acting in the public interest on behalf of the 
U. S. non-theatrical film industry to simplify 
and to improve the selection process for send- 
ing motion pictures to foreign film festivals. 

1959 Activities: CINE has been asked by 
festival authorities and has agreed to coordi- 
nate entries for the following three film festi- 
vals in 1959: il) Festival of Films in the 
Service of Industry, Harrogate, England, 
April 21-24, 1959; i2i Edinburgh Interna- 
tional Film Festival, Edinburgh, Scotland, 
June and July, 1959; (3) Venice International 
Exhibition of Cinematographic Art, Venice. 
Italy, September. 1959. \§' 



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BUSINESS SCREEN M .A G A Z I N E 



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AMERICAN ASSOCIATION 

OF FILM PRODUCERS, INC. 

Office: 7064 Sheridan Road, Chicago 26. Illi- 
nois. Address : Executive Secretary. 
Officers: Mercer Francisco (Francisco 
Films), pi-esidcnt : James Kellock (Wilding 
Picture Productions, Inc.), vice-preaident ; 
Mervin LaRue ( Mervin LaRue, Inc.), treas- 
urer. Lawrence Mominee (Atlas Film Corpo- 
ration) ; Frank Balkin ( Reid H. Ray Film 
Industries): Charles Beeland (Charles Bee- 
land Films), directors-at-large. 

Purpose: By mutual cooperation to educate 
business, government and institutional groups 
to the advantages and values of films and re- 
lated audio-visual aids; to foster and promote 
continued ethical relationships in all matters 
between producers and clients ; to advance the 
creative and technical arts and crafts of this 
specialized industry in which member com- 
panies serve. 

Publications: A news-letter for all member 
companies is being initiated as part of a re- 
activated 1959 program; cooperation with 
civic groups under way; a Code of Ethics 
adopted by the organization is universally rec- 
ognized as .setting high standards within the 
industry and among its clientele. 

Member Companies: Atlas Film Corporation: 
Beeland Films; Cinecraft Productions; Con- 
dor Films; Francisco Films: Mervin W. La- 
Rue. Inc.; Producers Film Studios; Reid H. 
Ray Film Industries; Sarra, Inc.; Wilding 
Picture Productions. 

Meetings: Monthly meetings are planned dur- 
ing 1959. 9 



INTERNATIONAL SCREEN 

PUBLICITY ASSOCIATION 

Office: 11 Hill Street, London, W. 1, England. 
Contact: Lionel Gale, general secretary. 

Officers: Jean Mineur (France), president; 
Friedrich-Georg Amberg (Germany), Gerard 
Holdsworth (Great Britain), Massimo Momi- 
gliano (Italy), vice-presidents. 

Members: Chas. E. Blanks Pty. Ltd. (Aus- 
tralia); Belgique Cine Publicite (Belgium); 
The Cyrenaica Cinema Co. (Cyrenaica); Ber- 
genholz Film (Denmark) ; Soumi-Filmi Oy 
(Finland); Jean Mineur Publicite (France); 
Deutsche ISPA Arbcitsgemeinschaft (Ger- 
many); Rank Screen Services Ltd. (Great 
Britain); Cefima-Film (Holland); United 
Film Makers (India); Organizzazione Pubbli- 
citaria Schermo, S.P.A. (Italy); Ellaby de 
Mexico ( Mexico, Colombia, Venezuela ) ; Sma- 
film S A (Norway); AB Svensk Filmindustri 
(Sweden) ; Central-Film (Switzerland) ; Film- 
lets (S.A.) Ltd. (Union of South Africa, Brit- 
ish East Africa, Portuguese East Africa, 
Rhodesia and Nyasaland, South-West Africa). 

Purpose: To develop members' business in 
foreign countries and in their own countries, 
and to exchange information, ideas, film 
scripts, publications and all other matters of 
interest to members. To represent and pro- 



National & International Organizations 
of Film Producers and Laboratories 



mote interest and advancement of members 
both in their own countries and abroad. 
Meetings: Executive Committee meetings 
held quarterly. 1959 Annual General Meeting 
in September in Munich, Germany. 
1959 Activities: The 6th International Ad- 
vertising Film Festival, June 9-13, Cannes, 
France. (Joint spon.sor with International 
Screen Advertising Services). 9 

FILM PRODUCERS ASSOCIATION 

OF NEW YORK, INC. 

Office: 39 Broadway, New York 6, N. Y. 

(WHitehall 3-7376). 

Executive Secretary: To be announced. 

Public Relations: Wallace A. Ross, 15 East 
48th Street, New York 17, N. Y. (Plaza 
1-1920). 

Officers: Nathan Zucker (Dynamic Films, 
Inc.), president; Lee Blair (Film Graphics, 
Inc.), e.recutive vice-president; Judd Pollack 
(MPO Productions, Inc.), first vice-president; 
Robert Crane (Color Service, Inc.), second 
vice-president representing associate member 
companies; Henry Strauss (Henry Strauss & 
Co., Inc.) secretary; Edward J. Lamm (,Path- 
escope Company of America, Inc.), treasurer. 
Directors: Above officers and Stephen Elliot, 
(Elliot, Unger & Elliot, Inc.); Robert L. 
Lawrence (Robert Lawrence Productions, 
Inc.); Walter Lowendahl ( Transfilm, Inc.); 
Peter J. Mooney (Audio Productions, Inc.); 
David I. Pincus (Caravel Films, Inc.); F. C. 
Wood, Jr. (Sound Masters, Inc.). 

Past Presidents: Peter J. Mooney (Audio- 
Productions, Inc.) ; Walter Lowendahl (Trans- 
film, Inc.); Leslie Roush (Leslie Roush Pro- 
ductions, Inc.); Robert L. Lawrence (Robert 
Lawrence Productions, Inc.) ; Harold E. 
Wondsel (Wondsel, Carlisle & Dunphy, Inc.). 

Members (As of Feb. 1, 1959): Audio Pro- 
ductions, Inc.; John Bransby Productions, 
Ltd.; Caravel Films, Inc.; Craven Film Corp.; 
Dynamic Films, Inc.; Peter Elgar Produc- 
tions, Inc.; Elliot, Unger & Elliot, Inc.; Film- 
ways, Inc.; Fordel Films, Inc.; William J. 
Ganz Co., Inc.; Gerald Productions, Inc.; 
Gray-O'Reilly Studio, Klaeger Film Produc- 
tions, Inc.; Robert Lawrence Productions, 
Inc.; MPO Productions, Inc.; Owen Murphy 
Productions, Inc.; National Screen Service 
Corp.; Pathescope Company of America, Inc.; 
Robert Yarnall Richie Productions, Inc.; 
Sarra, Inc.; Fletcher Smith Studios, Inc.; 
Sound Masters, Inc.; Henry Strau.ss & Co., 
Inc.; Bill Sturm Studios, Inc.; TV and Film 
Graphics, Inc.; Transfilm, Inc.: Van Praag 
Productions, Inc.; VPI Productions, Inc.; 
Roger Wade Productions, Inc.; Wondsel, Car- 
lisle & Dunphy, Inc. 

Purpose: At monthly meetings and through 
active committees, this organization works to 
advance the motion picture production indus- 
try in all its branches; to establish and main- 
tain a high standard of ethics among produc- 
ers, their employees, their suppliers and their 



clients; to distribute accurate information 
with regard to technical improvements ; to 
advise the general public on the importance 
of the film industry in the nation's economy; 
to encourage responsible people to enter the 
industry; to promote, stabilize and coordinate 
all elements of the industry. 

Associates: In 1958 the organization voted to 
open its ranks to Associate Members from 
other segments of the motion picture industry 
with whom the future of film production is 
identified, reserving the privilege of a vote on 
matters pertinent to producers alone. 

Associate Members: The Animation Equip 
ment Corp.: E. J. Barnes & Co., Inc.: The 
Camera Mart, Inc.; Camera Equipment Co., 
Inc.; CinefFects, Inc.; Color Service Co.; Con- 
solidated Film Industries: Du Art Film Labs, 
Inc.; Eastern Effects, Inc.; Florman & Babb, 
Inc.; Gold Medal Studios. Inc.; Mecca Film 
Labs, Inc.; Movielab Film Laboratories, Inc.; 
Pathe Laboratories, Inc.; Precision Film Lab- 
oratories; Preview Theatre, Inc.; Production 
Center, Inc. ; Reeves Sound Studios, Inc. ; 
S.O.S. Cinema Supply Corp.; Termini Video- 
tape Service, Titra Film Labs, Inc. 

19.59 Activities: Events ahead are to include 
a Showcase of TV Commercials and Tech- 
niques for advertising agencies and their . 
clients ; a speakers bureau ; screenings for J 
members and clients of outstanding film pro- 
ductions, both theatrical and non-theatrical; 
open meetings on important film developments ; 
stabilization of industry-wide labor relations J 
through a permanent labor relations commit- | 
tee; and a campaign for the authentic recog- ' 
nition of achievements in the industrial film 
field. m- 



FILM PRODUCERS ASSOCIATION 

OF MINNESOTA 

Officers: Ellsworth Polsfuss (Reid H. Ray 
Film Industries), president; Cliff Sakry (Pro- 
motional Films, Inc.), secretary; William 
Heideman (Anthony Lane Film Studios, Inc), 
treasurer; Tom Countryman (Thos. Country-, 
man Film Productions), manager; Reid H. 
Ray (Reid H. Ray Film Industries), manager, 
2-year term; Ralph Perry i Film Productions 
Co.), manager, 1-year term. 

Members: Anthony Lane Film Studios; Con- 
tinental Films; Thos. Countryman Film Pro- 
ductions; Empire Photosound, Inc.; Film Pro- 
ductions Co. ; George Ryan Films, Inc. ; Grif- 
fith B. Wren Films, Inc.: Promotional Films, 
Inc.; Reid H. Ray Film Industries, Inc. 

Purpose: The advancement of the arts and 
crafts of film production, for improved client 
relations and the e.xchange of technical infor- 
mation. 

Meetings: Every third Monday each month, 
6:30 p.m., Normandy Room, Minneapolis. 



UNIVERSITY FILM 
PRODUCERS ASSOCIATION 

Office (of the Secretary): Daisy K. Sickles, 

(CONTINUED ON PAGE TWENTY-TWO) 



20 



BUSINESS SCREEN MAGAZINE 




TECHNICOLOR SERVES THE WORLD 

with a complete line of color release prints 



Through its world-wide facilities, Technicolor answers the 
need of every theater by supplying a complete variety of 
release prints from Technirama, 65mm, Vistavision, Full 
Aperture, Reduced Aperture, Cinemascope Aperture, Cin- 
erama, Successive frame, and 16mm negatives. 



TECHNICOLOR CORPORATION • TECHNICOLOR LTD. • TECHNICOLOR I TALI AN A Techmcoio, is a Registered Trade, 



9TH ANNUAL PRODUCTION KEVIEW 



PRODUCER^LABORATORY TRADE ASSOCIATIONS 



(CONTINUED FROM PAGE TWENTY) 

c o Department of Photography, Ohio State 
University, Columbus 10, Ohio. 

Officers: John Moriarty (Purdue Univer- 
sity), president; Charles N. Hockman (Uni- 
versity of Oklahoma), vice-president; Daisy 
B. Sickles (Ohio State University), secretary; 
Oscar E. Patterson ( University of California 
at Los Angeles), treasurer. 

Committees: Sherman A. Wilson, Herbert E. 
Farmer, co-chairmen, CiOTiculuni ; Stanley E. 
Nelson, Nomenclature; Charles N. Hockman, 
Pi(l>lic Relation.^; Floyd G. Walters, Equip- 
ment; ,]. B. Watson, Jr., Personnel; Jacques 
Van Vlack, Television; Frank R. Paine, Mem- 
l>ersliip; Robert W. Wagner, Puljlications; Don 
G. Williams, International Relations; Frank 
Neusbaum. Festivals and Contests; Hugh M. 
Mix, Distribution; Jesse L. Senn, Malcolm 
Fleming, co-chairmen. Tliirteentli Annual 
Conference. 

Publications: The quarterly Journal of the 
University Film Producers Association (sub- 
scription to non-members $2.00 per year). 
Other special reports and paper.s published at 
intervals for member guidance, including a 
recent International Calendar of Film Festi- 
vals. The Association is represented annually 
at Film Festivals and at the International 
Schools of Cinema Meetings. 

Annual Conference: Thirteenth Annual 
Conference to be held August 16-'20, 1959, at 
Purdue University, Lafayette, Indiana. I|f' 



INTERNATIONAL SCREEN 
ADVERTISING SERVICES 

Founded, 1953 

Office of the Secretary: 15 Berkeley Street, 
London W. 1., England. 

Officers: Jacques Zadok (Cinema et Publi- 
cite, France), president; Dr. E. Martini Mauri 
(SIPRA S.p.A., Italy), vice-presideyit ; Fritz 
Rothschild ( Deutsche Commerciale Filmwer- 
bung G.m.b.H., Germany), vice-president; Er- 
nest Pearl ( Pearl & Dean Overseas Ltd., 
London), founder president; Peter Taylor 
( ISAS ), secretary. 

Members: Lowe Argentina S.A.I.C. (Argen- 
tina); Filmads Proprietary Ltd. (Australia); 
Osterreichifiche Werbegesellschaft, Komm. 
Ges. (Austria); Publi-Cine (Belgium); Emel- 
co Chilena (Chile); Corafilm (Colombia); 
Cine-Sistema S.A. de Cube (Cuba) ; Guten- 
berghus Reklame Film (Denmark); Societe 
de Publicite S.A.E. (F]gypt); Publicity Office, 
Press & Information (p]thiopia); Fiiilandia 
Kuva Oy (Finland); Cinema ct Publicite 
(France); Deutsches Commerciale Filmvver- 
bung Gmbh (Germany); Pearl & Dean Over- 
seas Ltd. (Great Britain) ; Bureau voor Thea- 
tre Reclame (Holland); Blaze Advertising 
Service (India & Ceylon); Iraq Screen Ad- 
vertising Ltd. (Iraq)'; SIPRA S.p.A. (Italy); 
Cine-Sistema S.A. de Mexico (Mexico) ; 
Screens Advertising Ltd. ( New Zealand ) ; 
Sverdrup Dahl A S (Norway); Belarte (Por- 
tugal ) ; Ale.xander Films S.A. Pty. Ltd. ( South 
Africa); Movierecord S.A. (Spain); Associa- 
tion of Theatre Screen Advertising Companies 
(United States of America). 



National & International Organizations 
of Filnn Producers and Laboratories 



Purpose : The promotion and development of 
cinema screen advertising internationally and 
the promotion of interests of screen advertis- 
ing contractors on an international level. The 
organization also provides a central informa- 
tion service for its members, and promotes 
trade among them by pooling distribution 
facilities. 

1959 Activities: The 6th International Adver- 
tising Film Festival, June 9 through 13, 
Cannes, France. Regular meetings dealing 
with problems of international screen adver- 
tising, particularly in the light of the estab- 
lishment of the European Common Market and 
subsequent operation of the Free Trade Area. 



ASSOCIATION OF 
CINEMA LABORATORIES. INC. 

Office: KM N. Wacker Drive, Chicago 6. 111. 

Officers: George W. Colburn (George Coll)urn 
Laboratory), President; G. Carleton Hunt 
(General Film Laboratory), Vice-President; 
Dudley Spruill (Byron, Inc.), Secretary; Kern 
Moyse (Peerless Film Processing Corp.), 
Treasurer. 

Board of Directors: Floyd Weber; Byron 
Roudabush ( Byron, Inc. ) ; Sidney Solow ( Con- 
solidated Film Industries ) ; Reid H. Ray 
(Reid H. Ray Film Industries) all 2-year 
terms. James Barker (Capital Film Lab); 
William Smith (Lakeside Laboratory) and 
Leon Shelly ( Shelly Films, Canada ) all 1-year 
terms. Holdover directors are Louis Feldman 
(Du-Art Film Laboratories) and Spence W. 
Caldwell ( Caldwell Films Ltd. i . 

Meetings: Held semiannually usually in con- 
nection with Society of Motion Picture and 
Television Engineers conventions, except An- 
nual Meeting held in New York during Feb- 



Activities: Publication of booklet on "Lab- 
oratory Practices on Films for Television" ; 
nomenclature terms defined and released peri- 
odically; complete Directory of Film Labora- 
tories. All available from Association office. ^^ 

BIOLOGICAL PHOTOGRAPHIC 

ASSOCIATION, INC. 

Headquarters: Box 1668, Grand Centi-al Post 
Office, New York 17, N.Y. ( Office of the Sec- 
retary ) . 

Officers: Leo C. Massopust, Sr. (School of 
Medicine, Marquette University), president; 
Verlin Y. Yamamoto (Medical Instruction 
Service, V.A. Administration Center, Des 
Moines, Iowa), rice-president ; Jane H. Waters 
(Biological Photographic Association, Inc.), 
secretary; Albert Levin (University of Pitts- 
burgh, Health Professions Bldg., A-V Phot.. 
Service ) , treasurer. 

Ex Officio: Leo C. Massopust, Sr. (School 
of Medicine, Marquette University i, editor of 
Journal; Laurence B. Brown (Harvard School 
of Dental Medicine), cliairmnn. Cliapters Com- 
mittee; H. Lou Gibson (Eastman Kodak Com- 



pany), pasf-preside)it : lO-'id-ST; Warren Stur- 
gis ( Sturgis-Grant Productions, Inc.). past- 
president: 1951,-55; C. Graham Eddy (Medical 
Illustration Div., Veterans Administration, 
Washington, D.C.), past-president: 1952-53. 

Directors: Harold C. Baitz (Medical Illustra- 
tion Service, V.A. Hospital, Buffalo, N.Y.i; 
Lardner A. Coffey ( Section of Photography, 
Mayo Clinic); John A. Gaughan (Dept. of 
Medical Photography, University of Rochester 
Medical Center) ; Julius Halsman (Medical 
Illustration Service, Armed Forces Institute 
of Pathology, Walter Reed Medical Center); 
Charles P. Hodge (Montreal Neurological In- 
stitute); David Lubin (Medical Illustration 
Lab., V.A. Hcspital, Bronx, N.Y.) ; Thomas 
S. Masterson ( UCLA School of Medicine, Vis- 
ual Aids Dept.); Howard E. Tribe (Div. of 
Medical Illustration, University of Utah Col- 
lege of Medicine ) . 

Membership: The Biological Photographic 
Association is composed of medical doctors 
engaged in practice and research ; photogra- 
phers in medical centers, scientific technicians. 

Purpose: Dedicated to the science and tech-, 
niques "pertaining to the photographing of| 
all things which live or which have lived." 

Annual Meeting: The 29th Annual Meeting 
will be held August 31 - September 3, 1959, 
at the Sheraton-Mt. Royal Hotel in Montreal, 
Canada. 

Official Publication : The Journal of the; 
Biological Photographic Association. y- 



ASSOCIATION OF MOTION PICTURE 

PRODUCERS AND LABORATORIES 

OF CANADA 

Office (of the President ) : 447 Jarvis Street 
Toronto 5, Ontario. 

Office (of the Secretary-Treasurer i : 77 York 
Street, Toronto, Ontario. 

Officers : Spence Caldwell ( S. W. Caldwel 
Ltd.. Toronto), president; Gerald S. Kede\ 
(Motion Picture Centre Ltd., Toronto), firs\ 
vice-president; Haney A. Michaud (Omeg; 
Productions Inc., Montreal), second vice-presi- 
deuf; Arthur Chetwynd (Chetwynd Film; 
Ltd.. Toronto), past president; Frank M 
Young, 77 York Street, Toronto, secretanj 
treasurer. 

Directors: Real Benoit (Real Benoit Filn 
Productions. Montreal); Ralph Foster (Meri 
dian Films Ltd., Toronto) ; J. Alasdair Frase: 
(Crawley Films Ltd., Montreal) ; Lew Parr: 
(Parry Films Ltd., North Vancouver): Johi 
T. Ross (Robert Lawrence Productions o 
Canada, Ltd.. Toronto); A. T. E. Whib 
(Eastern Film Laboratories Ltd., Halifax 
N.S.). 

Membership: Canadian firms, partnerships 
and corporations engaged in motion picture 
production or laboratory work. Membershi) 
15. 

Purpose : To promote and conserve the com 
mon interest of those engaged in the motio) 
picture industry in Canada by maintaining th' 
highest possible standards in the productio) 

(CONTINUED ON P A S E T W E N T Y-F O U R 



22 



BUSINESS SCREEN M A C A Z I N 1 




CharllL- Cli.iplin ami J.uku ijiogaii in The Kid. 1921. 



Before Charlie Chaplin and Jackie Coogan starred in The Kid in 1921, 
Consolidated Film Industries was contributing its knowledge and skills to 
the art of film processing. 

In the 40 years since then. CFI is still the leader in the industry. CFI offers a 
complete film laboratory with every professional service necessary for superior 
film processing. 

For the finest in film processing: s.pccily CFI! 




CONSOLIDATED FILM INDUSTRIES 

959 SEV/ARD ST., HOLLYWOOD 38, CALIFORNIA 
521 WEST 57lh STREET, NEW YORK 19, NEW YORK 



Hollywood 9 1441 



Circle 6-0210 



ANNUAL PROD U C T 1 O N R E X I E \V 



23 



(CONTINUED FROM PAGETWENTY-TWO) 
of motion pictures for commercial, theatrical 
or television release and in all laboratory pro- 
cessing; to correct abuses; secure freedom 
from unjust and unlawful exactions; encour- 
age cooperation in the industry and with other 
associations. 

1959 Activities: 1. Continuation and expan- 
sion of functions of the Association. 2. To 
acquaint industry, advertising agencies, tele- 
vision networks and other potential sponsors 
with the work of Canadian film producers. 3. 
Make a Constitutional change whereby the 
Executive structure will have two vice presi- 
dents and six directors. 4. Form a new com- 
mittee to study all phases of the film industry 
in Canada. 5. Investigate a proposed move of 
the Head Office to Toronto and appoint a sec- 
retary-treasurer. 6. Continue the distribution 
of the booklet "The Motion Picture in Busi- 
ness" which is directed to executives in all 
types of Canadian business. R* 

NATIONAL TELEVISION FILM 
COUNCIL: NEW YORK CITY 

Office: 200 West 57th St., New York 19, N.Y. 

Phone: COlumbus 5-0756. 

Chief Officer: Robert Gross (American Film 
Producers), president. 

Executive Secretary: Bernie Haber (Batten, 
Barton, Durstine & Osborn ) . 

Meetings: The Council meets on the fourth 
Thursday of each month (except July and 
August) in New York City, where its active 
membership is primarily located. 



PROFESSIONAL FILM 
AND TELEVISION GROUPS 



Activities : Quarterly forums on subjects of 
industry-wide interest; symposiums on tele- 
vision-film problems ; talks by members and 
guest speakers; annual awards to outstanding 
TV-film personalities in recognition of their 
encouragement of the use of film on TV. 

Purposes: To act as "United Nations" of the 
TV-film industry, providing a clearing house 
for all segments of the trade and a place for 
solving mutual industry problems; to improve 
technical and commercial operations in TV- 
film broadcasting; to provide a means for 
various segments of the industry to settle 
diff'erences through amicable compromise and 
cooperation. ^ 



TELEVISION FILM ASSOCIATION 

Office (of the President) : -John P. Ballinger, 
Screen Gems, Inc., 1627 W. 20th Street, Los 
Angeles 7, Calif. 

Officers: John P. Ballinger (Screen Gems, 
Inc.), president; Jack M. Goetz (Consolidated 
Film Industries), vice-president; Charles E. 
Buzzard (Buzzard Enterprises), treasurer; 
Frank Wolf (Gross-Krasne-Sillerman), sec- 
retary. Directors And Committee Chair- 
men: Robert E. Hufford (Eastman Kodak 
Co.), information and education; Howard Lan- 
dau iPermafilm), profirani; Robert C. Vinson 



(Armed Forces Television Service), waijs and 
means; Edward Hunt (KTLA-TV), TV sta- 
tion relations. 

Purpose: To maintain a liaison between the 
producers and distributors of television film, 
the television stations, and the companies pro- 
viding material and services to the television 
industry, to establish better operational prac- 
tices and particularly, whenever and where- 
ever feasible, to standardize these practices;, 
to solve any particular problems in regard to 
operational practices presented to the associa- 
tion by either the members or the industry. 

Present Projects: To establish as a standard 
a special television film leader graduated nu- 
merically into seconds at sound speed (24 
frames second ) which remains constant in 
both .35mm and 16mm film to replace the pres- 
ent television film leader which is graduated 
numerically into lineal feet and loses its mean- 
ing when reduced from 35mm to 16mm. 

To establish a standard cue mark and cue 
mark replacement for television film to elimi- 
nate the present destructive and time-consum- 
ing practice of each television station individ- 
ually cueing film. , 

To promote the general usage of a "Booking ■ 
Request Form" by the television stations 
which expedites confirmations and eliminates 
transcription errors. j 

I 
To educate the film handler at the television } 
station in order to simplify his work and pro- ; 
long the life of television film prints. ^ i 



(OTHER GROUPS LISTED ON PAGES 26. 30, 3^ 




for years an Outstanding leader in the Midwest, 

annoimces opening of their Hollywood studios 



HOLLYWOOD CALIFORNIA 



the best in titles and art to serve the film capitol of the world ■ « 

Tru-line 
acetate overlays 
a Photographic method 
of reproducing on acetate, 
type, illustrations, logos, etc. 
in opaque white, black and 
6767 SUNSET B LV D perfectly matched colors 

film titles 

t. V. art and type overlays 
t..v. color corrected packages 
slide art and titles 
ad and package comps 

STUDIO IS A SUBSIDIARY OF GRAPHIC ARTS WORKSHOP INC. OF CHIC 



Hollywood 2.3374 



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BUSINESS SCREEN MAGAZINE 



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PROFESSIONAL FILM 
AND TELEVISION GROUPS 



SOCIETY OF MOTION PICTURE 

AND TELEVISION ENGINEERS 

Office: 55 West 42nd Street, New York 36, 
N. Y. 

Officers : Dr. Norwood L. Simmons i West 
Coast Division, Motion Picture Film Depart- 
ment, Eastman Kodak Company), i)residfnf: 
John W. Servies (Vice-President, National 
Theatre Supply Company), executive vice- 
liresident; Barton Kreuzer (Marketing Man- 
ager, Astro-Electronics Division, Radio Cor- 
poration of America), past-]>n'si(h'nt: Alex 
G. Jensen (Mea Dr., Berkeley Heights, N. J.), 
engineering vice-preiiidcnf ; Glenn E. Matthews 
(Eastman Kodak Company), editiDi'al ricc- 
prcsidrnf; G. Carleton Hunt (General Film 
Laboratories), financicd vice-pre.sidenf: Reid 
H. Ray (Reid H. Ray Film Industries), con- 
ventinn vice-president; Ethan M. Stifle (East- 
man Kodak Company), sections vice-president ; 
Wilton R. Holm (E. 1. du Pont de Nemours & 
Company, Inc.), secretary; S. P. Solow (Con- 
solidated Film Industries), treasurer; Charles 
S. Stodter, executive secretary. 

Local Section Chairmen (for contact) : At- 
lanta— B. M. Loden, Box 37, North Side 



Branch. Atlanta. Ga. ; Canadian — R. J. Beau- 
dry (Shelly Films, Ltd.), Toronto, Ontario; 
Chicago — Jerome C. Diebold (Wilding Picture 
Productions ) , 1345 Argyle Street, Chicago, 
111.; Dallas-Fort Worth— Erwin J. Pattist, 
.3618 Marsh Lane PL, Dallas, Tex.; Hollywood 
— Robert G. Hufford ( Eastman Kodak Com- 
pany), 6706 Santa Monica Blvd., Hollywood. 
Calif.; Nashville— William R. McCown, P. 0. 
Box 6215, Nashville, Tenn.; New York— Rob- 
ert C. Rheineck (CBS News), 485 Madison 
Ave., New York, N. Y.; Rochester — Richard 
E. Putman, 420 East Corey Rd., Syracuse, 
N. Y.; San Francisco— W. A. Palmer, 1805 
Oak Avenue, Menlo Park, Calif.; Washington, 
D. C— James A. Moses. 1202 Oberlin Dr., 
Bucknell Heights, Alexandria. Va. 

* ;;; * 

Purpose: The Society works toward the im- 
provement, along technical lines, of film pro- 
duction and exhibition, television and equip- 
ment and film manufacture. Published reports, 
standards and specifications are made available 
through the Society and derive from the work 
of various committees. 



Conventions: 85th Semi-Annual Convention. 
May 4-8, Fountainebleau Hotel, Miami, Fla.; 
86th Semi-Annual Convention, Oct. 5-9, Stat- 
ler Hotel, New York, N. Y. ig" 



Other National Audio-Visual Groups 
Are Listed on Pages 30, 37 and 43 



NATIONAL ORGANIZATIONS 
IN THE AUDIO-VISUAL FIELD 



NATIONAL AUDIO-VISUAL 
ASSOCIATION, INC. 

Xation'al Office: Fairfax. Virginia. 

Contact: Don White, executive vice-president ; 
Henry C. Ruark, Jr., director of information. 

Officers: P. H. Jaffarian i Audio-Visual Cen- 
ter, Inc.), Seattle, Washington, president; W. 
G. Kirtley ( D. T. Davis Co. i, Louisville, Ken- 
tucky, first vice-president; Harvey W. Marks 
(Visual Aid Center), Denver, Colorado, .fcc- 
ond vice-president ; Mahlon Martin ( M. H. 
Martin Co.), Massillon, Ohio, secretary; Har- 
old A. Fischer ( Photosound of Orlando i, 
Orlando, Florida, treasurer; William W. Birch- 
field (Alabama Photo Supply), Montgomery, 
Alabama, cliairman of tlie hoard. 

Directors-At-Large: E. F. Burke (Burke's 
Motion Picture Co.), South Bend, Ind.; Rob- 
ert P. Abrams (Williams, Brown and Earlei, 
Philadelphia, Pa.; J. Howard Orth (Midwest 
Visual Education Service), Des Moines, Iowa; 
M. G. Gregory (Sound Photo Sales Co.), Lub- 
bock, Tex. 

Regional Directors: Mackey Barron (H-B 
Motion Picture Service), New Haven, Conn.; 

(CONTINUED ON PAGE THIRTY) 





ION PICTURES SLIDEFItMS-TV COMMERCIALS 



OAI- DUNN STUDIOS 

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BUSINESS SCREEN .M .A C A Z I N E 







wndi rli.mks for asking. So much has been said about him 
— legend and fact— it's time we set the record straight: 



Legci 



■nd: Oeveste Granducci is an Italian Oiuiit, knii;hted by CjaribalJi and decorated by 
Mussolini. He speaks seven languages, none of them English, and writes art 
films about Michaelangelo. 

FACT: Granducci is a fourth generation American, born and raised in Cincinnati, 
A journalism graduate of Ohio State, he wrote for the Kiplinger Letters 
for sixteen years. Thirteen years ago he started w riting business films. His 
organization has since grown to become Scripts By Oeveste Granducci, Inc. 



Legend: Granducci has a monumental case of insomnia. Because he never sleeps, he 
writes as many as six scripts at once, over a hundred a year. 

FACT: Scripts By Oeveste Granducci, Inc. is an organization of experienced script 
writers, providing the creative talents and abilities of men who have been 
on the staff from tvso to ten years. 

l^i'^t'lld: Scripts By Oeveste Granducci, Inc. is only slightly more expensive than the 
combined talents of Hemingway, Kipling, Agee, Matthew, Mark, Luke, and 
John. 

FACT: It's only the best scriptwriting you can buy. Far from being expensive, our 
clients say "getting the script first" is the most eco)iomical way to produce 
a motion picture, a slide film, or a sales meeting. Jobs are priced individ- 
ually, primarily on the amount of research and the value of the creative 
idea. 

Legend: Tie ''"'•'y t<> make a picture is to work without a script. Who needs one.^ It's 
the picture that counts. 

F ACT : Its the ia'tpt that counts! Hundreds of films have been produced from 
Granducci scripts. They've won awards — they've produced results. That's 
why producers and sponsors use us regularly. 



So you see, Virgiuia. there really is a script; 



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under this netv program, dynamic films announces , . . 

Il\ PRODUCTION. FOR RELEASE. NATIONALLY. THIS YEAR. 1059 

THIC I.ATKR YEAR.'- A series of film analyses providing guidance toward intelligent preparation for 

retirement, a problem of immediate concern to industry and the general pulilic. 

At'TO. U.S. .A A series of film explorations of traffic complexities facing urban and surrounding 

centers providing guidance towaril solution of some of our major traffic problems. 

MEDICINE AND THE LAW . . A series of dramatic film studies involving the medical and legal professions 

designed to achieve better understanding of mutual problems facing the doctor 
and lawyer. 

THE PI^Ol'D CITIES A series of film documents examining patterns oj living in mid-century America. 

dealing with the crucial problems of urban renewal, slums, redevelopment, the 
exploding city, suburbia, exurbia and related topics which provide suggested 
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NATIONAL AUDIO-VISUAL ASSN. 

(CONTINUED FROM PAGE TWENTY-SIX) 

Mrs. Ruth B. Walsh (James E. Duncan, Inc.), 
Rochester, N. Y. ; James W. Bell (Calhoun Co., 
Inc.); Atlanta, Ga. : Earl Harpster ( Harpster 
Audio-Visual Equipment, Inc.), Cleveland, 
Ohio; Eleanor Bell Humston (Kansas City 
Sound Service ) , Kansas City, Mo. ; Mrs. Eloise 
Keefe (Texas Educational Aids), Dallas, Tex.: 
Ty Sidener ( McCun-y-Sidener Co.), Sacra- 
mento, Calif.; Peter AUinger (Viewsound 
Supplies), Vancouver, B. C, Canada. 

Membership: NAVA is a trade association of 
audio-visual equipment dealers, service agen- 
cies, commercial film libraries and suppliers 
to school, church, industrial and community 
users of these materials and equipment. An 
advisory membership consists of producers of 
classroom and religious materials and prin- 
cipal audio-visual equipment and accessory 
manufacturers. The Association holds an an- 
nual Audio-Visual Selling Institute in associa- 
tion with Indiana University, in Bloomington, 
the week before the Association Convention. 

National Convention And Trade Show : 
July 25-28, 1959, at the Morrison Hotel. 
Chicago. Guests admitted by registration fee. 

Publications: A Membership Directory list- 
ing audio-visual dealers across the country is 
available upon request. The Association pub- 
lishes the authoritative guide for equipment 
purchasers, The Audio-Visual Equipment Di- 
rectory, presently in its fifth edition; avail- 
able from the Association, Fairfax, Va. ^ 



NATIONAL ORGANIZATIONS 
IN THE AUDIO-VISUAL FIELD 

I' ^1 

EDUCATIONAL FILM 
LIBRARY ASSOCIATION. INC. 

Office: 250 West 57th Street. New York 19. 
N.Y. 

Officers: Elliott H. Kone, president; Galon 
Miller, rice-prenident; Mrs. Carol Hale, secre- 
tanj: Emily S. Jones, executive secretary. 

Committees: Evaluations — Lynn Weiss; 
Nominations — Mrs. Carol Hale; Membership 
— Galon Miller. 

Membership: (Constituent) — 460 nonprofit 
educational institutions: (Service) — 36 com- 
mercial organizations and interested individ- 
uals: 4 international members — government 
agencies, film groups of other countries; 34 
submemberships; 108 personal memberships. 

Purpose: To encourage and improve the pro- 
duction, distribution and utilization of educa- 
tional films. EFLA conducts a film evaluation 
service. 



Film Festival: April 1-4. 



1959 American 
New York City. 

Publications : For members — Evaluations, 
EFLA Bulletin, Service Supplements. A cata- 
log containing descriptions of EFLA "Gen- 
eral" publications is provided by the 
Association. ■■ 



AUDIO-VISUAL CONFERENCE OF 

MEDICAL AND ALLIED SCIENCES 

Officers: Daryl L. Miller (Assistant Director 
of Motion Pictures and Medical Television, 
American Medical Association), chairman; 
Kathryn Linden ( Director, American Nurses 
Association-National League for Nursing 
Film Service), rice-cliairtnan; Audrey Skaife 
( Adiministrative Assistant, Medical Audio- 
Visual Institute, Association of American 
Medical Colleges, 2530 North Ridge .Avenue, 
Evanston, Illinois), seoetary-treasurer. 

Membership: Medical, dental and allied agen- 
cies. 

Purpose: To exchange information regarding 
programs of the member organizations; to dis- 
cover, collect, disseminate and exchange de- 
scriptive and evaluative information on audio- 
visual media as related to their application to 
education in the medical and allied sciences. 

Annual Conference: Held during the Na- 
tional Audio-Visual Association Convention in 
Chicago. » 



AUDIO-VISUAL COMMISSION ON 
PUBLIC INFORMATION 

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Office: Ptoom 2230, 
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Officers: Harold E. 
tion of Educational 
Illinois), cliairman; 
(Audio-Visual Center 

(CONTINUED ON 



Hill ( National Associa- 

Broadcasters, Urbana, 

Charles F. Schuller 

Michigan State Univer- 

PAGE THIRTY. SEVEN) 



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BUSINESS SCREEN MAGAZINE 




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Maine Summarizes Farm 
Film Television Coverage 

a The State of Maine Department 
of Agriculture, operating a large 
library of films in the farm field, 
summarizes the 451 free film 
shows secured on 143 television 
stations during the fiscal year 
1957-8, in its current biennial re- 
port. 

Its two-reel film. Pan-Time 
Farmer, in release lYz years, was 
given 70 showings during the 12- 
month fiscal period. Second came 
Climate and the Apple, 3!/2 years 
old, with 64 showings, then Better 
Seed, 1 years old, but revised in 
1956 with 56 showings. 

Three other films, Putatolund. 
Maine Barbecue and Fourth Di- 
mension, were given 50. 46 and 
41 showings respectively, on tele- 
vision. 

Maine Barbecue, which went 
into restricted television release in 
October, 1957, was originally re- 
leased four months earlier in 35- 
mm color by De Luxe to southern 
New England and New York the- 
aters. During the first year it was 
shown on a free basis. 779,802 
people viewed it 3.410 times in 
442 theatres. 

H. G. Hawes, publicity director 
for the Maine department, as well 
as producer - photographer of the 
films, thinks that ratings received 
on 42 of the television shows 
"casts some new. if hardly believ- 
able, light on the audience for 
public service films. 

"We did not take the average of 
these ratings (it was 16.9) for our 
report on audience." he said, "but 
instead — we divided it in halj and 
applied the result to the total po- 
tential audience of the 451 — 1957- 
8 shows. On that basis, we came up 
with 18,627,781 sets ... or at 
least 25 million viewers." W 



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32 



BUSINESS SCREEN MAGAZINE 




National Convention: James D. Finn (Profes- 
sor of Education, University of Southern 



;anizations 
visual field 



'cct; J. J. McPhi'rson 
of Audio-Visual Kdii- 
cation, Wayne State 
•esident; dclcnateii-at- 
Director, \'isuai Kdu- 
perative School of St. 
a E. Kelly ' l)irect<u-. 
1, Kanawha County 
•ace C. Hartsell ( Au- 
?an State University i . 

•. : The program of 
marily throudh stand- 
;: Evaluation of Sec- 
rams, F. Edjrar Lane, 
ition, Kenneth Mcln- 
^s, Abraham Krasker. 
Equipment, A. J. Foy 
3 and University Pro- 
ainnan; County and 
Joel Benedict, cliair- 
Materials, T. W. Rob- 
itive, I. C. Boerlin, 
Education, L. C. Lar- 
iid Recordings, Ralph 
h, W. C. Meierhenry, 
ce Corps, Fred Win- 
r Education, William 
Msion, Raymond Wy- 
vrmed Forces Section. 
nan. 

ement of instruction 
wider use of audio- 
rials and techniques, 
s primarily of direc- 
idio-visual in colleges 
epartments of educa- 
city school systems, 
•isroom teachers and 
1 the armed forces, in 
igious groups are in- 
P- 

ional Convention with 
ympic Hotel, Seattle, 
eadership conferences 
nal television ; a field 
provides consultants 
and colleges and uni- 
nent of their instruc- 
is. Continuing series 
rea of administration 
ns, school buildings. 

■partment issues two 
Uidio-Visual Instruc- 
■r to June inclusive — 

help the audio-visual 
jom teacher. Audio- 
iReview, a scholarly 
atest trends, research 

research projects in 
ual communications. 
1 and the Crisis in 

sue of Audio-Visual 

analyzes barriers to 
ual methods and ma- 

e findings from A-V 
into the organization 
Other important pub- 
ment are the series 
Use of Audio-Visual 



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BUSINESS SCREEN MAGAZINE 



(CONTINUED FROM PAGE THIRTY) 
sity, East Lansinjr. Michigan i, vicc-cliainnan; 
Emily S. Jones (Educational Film Library 
Association, New York, N.Y.I, secretary. 

Executive Committek (in addition to otti- 
cers): Anna I.. Hyer (Department of Audio- 
visual Instruction, NP^.A, Washington, D.C. i ; 
Don White ( National Audio-Visual Associa- 
tion, Fairfa.x. Virginia i. 

Purpose: A joint committee of nine national 
organizations concerned with the improvement 
of instruction through wider .anji better use 
of audio-visual materials and methods. The 
Commission has prepared and distiTbuted 
several publications including "Telling Your 
A-V Story." "Gateway to Learning," "A Crisis 
in Education," "A-V on the Air," "Launching 
Your A-\' Program" and ".Audio-Visual Facili- 
ties for New School Buildings." and "The Case 
of the Curious Citi/.en." a color slidefilm tape 
recorded presentation of a good audio-visual 
program in action. In proces.s is a study of 
school A-V budgets. g' 

CATHOLIC AUDIO-VISUAL 

EDUCATORS ASSOCIATION 

.Addrkss: Piox (ilS. Church Street P. ()., New 
York 7, N.Y. 

Officers: Very Rev. Monsignor Leo McCor- 
mick, Ph.D., president; Reverend Michael 
Mullen, CM., vice-president; Reverend Sister 
Ignatia, C.S.J., secretary; Reverend Joseph 
Coyne, O.S.A., treasurer. 

Purpose: To further the use of Audio-Visual 
equipment and materials in Catholic education 
and to encourage production of suitable films 
for Catholic school use. 

Annu.\l Convention: CAVE is coordinating 
its eighth Annual Convention with the Na- 
tional Catholic Educational Association na- 
tional convention March 31-April 3, 1959 in 
Atlantic City, N.J. Audio-Visual equipment 
and materials may be exhibited at this joint 
convention. No registration fees are required. 
Official Publication : The Catholic Educator. 



DEPARTMENT OF 

AUDIO-VISUAL INSTRUCTION 

NATIONAL EDUCATION 

ASSOCIATION 

Office: 1201 16th Street N.W.. Washington 
6, D. C. 

Contact: Anna L. Hyer. e.recutive secretary. 

Officers: Charles F. Schuller (Director, 
Audio-Visual Center, Michigan State Univei-- 
sity I, president; Walter Bell ( Director, Audio- 
Visual Education, Atlanta Public Schools), 
president-elect; Clyde K. Miller (Director, 
Division of Audio-Visual Education, Ohio 
State Department of Education ) , acting vice- 
president; The Executive Committee: J. Roy 
Barron ( Supervisor, Instructional Materials, 
Santa Barbara City Schools i ; Robert E. de- 
Kieffer (Director, Audio-Visual Instruction, 
University of Colorado; ; Elizabeth Golterman 
( Director, Division of Audio-Visual Educa- 
tion, St. Louis Public Schools): F. Edgar 
Lane (Supervisor, Instructional Materials, 
Dade County, Fla.. Board of Public Instruc- 
tion!. Officers to be installed at 19.59 DAVI 
National Convention: James D. Finn (Profes- 
sor of Education, University of Southern 



NATIONAL ORGANIZATIONS 
IN THE AUDIO-VISUAL FIELD 



California), president-elect ; J. J. McPherson 
(Chairman, Department of Audio-Visual Edu- 
cation, College of Education, Wayne State 
University ). vice-iircsidcnt ; dcleiiates-at- 
lart/e; Lee E. Campion i Director, \'isual Edu- 
cation Depai'tment. Cooperative School of St. 
Louis County i ; \'ii'ginia E. Kelly ( I)irect(u-. 
Audio-Visual Education, Kanawha County 
West Va. Schools ) ; Horace C. Hartsell ( Au- 
dio-Visual Center, Michigan State University. 

Principal Committees: The program of 
DAVI is carried out primarily thnjugh stand- 
ing committees, such as: Evaluation of Sec- 
ondary School AV Programs, F. Edgar Lane, 
chairman; Adult Education, Kenneth Mcln- 
tyre, chairman; Archives, Abraham Krasker, 
chairman; Building and Equipment, A. J. Foy 
Cross, chairman; College and University Pro- 
grams, Ralph Hall, chairman; County and 
Cooperative Programs, Joel Benedict, chair- 
man; AV Instructional Materials, T. W. Rob- 
erts, chairman; Legislative, I. C. Boerlin, 
chairman; Professional Education, L. C. Lar- 
son, chairman; Radio and Recordings, Ralph 
Hall, chairman; Research, W. C. Meierhenry, 
chairman; School Service Corps, Fred Win- 
ston, chairman; Teacher Education, William 
Fulton, cliairman; Television, Raymond Wy- 
man, acting chairman; Armed Forces Section, 
Norman E. Oram, cliairman. 

Purpose: The improvement of instruction 
through the better and wider use of audio- 
visual equipment, materials and techniques. 
The membership consists primarily of direc- 
tors and specialists in audio-visual in colleges 
and universities, state departments of educa- 
tion, and county and city school systems. 
School supervisors, classroom teachers and 
audio-visual specialists in the armed forces, in 
industry, and among religious groups are in- 
cluded in the membership. 

Activities In 1959: National Convention with 
exhibits, April 13-16, Olympic Hotel, Seattle, 
Washington. Series of leadership conferences 
and seminar on educational television: a field 
service program which provides consultants 
to assist school systems and colleges and uni- 
versities in the impi'ovement of their instruc- 
tional materials programs. Continuing series 
of publications in the area of administration 
of audio-visual programs, school buildings, 
television and research. 

Publications: The Department issues two 
regular publications. Audio-Visual Instruc- 
tion, 10 issues, September to June inclusive — 
a magazine intended to help the audio-visual 
specialist and the classroom teacher. Audio- 
Visual Communication Review, a scholarly 
quarterly reporting the latest trends, research 
needs, developments, and research projects in 
the field of audio-visual communications. 
"Graphic Communication and the Crisis in 
Education," a special issue of Audio-Visual 
Communication Review, analyzes barriers to 
effective use of audio-visual methods and ma- 
terials and integrates the findings from A-V 
communication research into the organization 
of a theory of learning. Other important pub- 
lications of the Department are the series 
Planning Schools for Use of Audio-Visual 
Materials; Nation Tape Recording Catalog. I«!|' 



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FIL1VIS 



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CIVIC GROUPS 



Promoting Film & Television Activities 

CHICAGO UNLIMITED, INC. 

Officers: Henry Ushijima, president; Don 
McNeill, vice-president; Rusti Francisco, sec- 
retary; Jack Russell, treasurer. 

Directors: Lee Armentrout, Frank Atlass, 
Cliff Braun, Betty Bryan, Ed Cooper, Mason 
Coppinger, Michael Douglas, Cal Dunn, Robert 
Elenz, Alan M. Fishburn, Fahey Flynn, Chuck 
Francisco, Shirley Hamilton, Lawrence S. P. 
Hanchek, James G. Hanlon, Art Hern, James 
Holmes, James E. Jewell, Raymond A. Jones, 
William Leonard, Virginia Marmaduke, John 
Osbon, H. Walter Thompson, Terry Turner, 
Eleanore Warner, John Weigel, Hooper White, 
Joe Wilson. 

Purpose: To promote the art of communica- 
tion in the Chicago area through the medium 
of radio, television, and motion pictures. fg' 

THE FILM COUNCIL OF 
GREATER COLUMBUS 

Office: Memorial Hall, 280 E. Broad Street. 
Columbus 15, Ohio. 

Officers: Dr. D. F. Prugh (Director, Frank- 
lin County Historical Society), president; D. 
D. Fulmer (President, Columbus Movie 
Makers), vice-president; Mary A. Rupe (Film 
Librarian, Columbus Public Library), secre- 
tary-treasurer. 

Trustees: Margaret Carroll (Librarian, Col- 
umbus Public Library) ; Edgar E. Dale 
(Director of Audio-Visual, Ohio State Uni- 
versity) ; Clyde Miller (Director of Audio- 
Visual, Ohio State Department of Education). 

Purpose: To promote a greater interest in 
the production and use of films by schools and 
universities, public service organizations, civic 
groups, and business firms and industries. The 
use by these organizations of film producers 
in the Columbus area and the State of Ohio 
is also stressed. 

1959 Activities: The Seventh Annual Colum- 
bus P^ilm Festival, an award program featur- 
ing the "Chris" Award, April 29-30. 

Affiliates: Columbus Area Chamber of Com- 
merce: Columbus Advertising Club: Columbus 
Industrial As.sociation ; Columbus Public 
Library. ■. 

SEATTLE FILM ASSOCIATES 

Office (of the Secretary): 5514 University 
Way, Seattle 5, Washington. 

Officers: George Shields (Pacific Telephone 
& Telegraph Company), chairman; Carolyn 
.Sullivan (National Dairy Council), treasurer; 
Marjorie Eastabrooks (Anti-T.B. ), .secretary. 
Board: Jan Munro (Canadian Consulate). 
Boyd Baldwin ( University of Washington ) . 
Purpose: The discussion and review of new- 
films by representatives from schools and uni- 
versities, film distributors, producers, librar- 
ies, business firms and industries — to promote 
the production and use of audio-visual aids 
r.nd materials in the Pacific Northwest. 

1959 Activities: The Fourth Film Festival 
of the Seattle Film Associates (date not yet 
set). mij 




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PICTURE PARADE 

National Film Reorganizes 
Directorate for Expansion 

i< National Film Studios. Inc.. 
Washington. D.C.. has announced 
a reorganization of its board of 
directors as the first step toward 
expansion of independent feature 
lilm production activities. 

In the reorganization. Harold A. 
Keats continues as president and 
executive producer, with two new- 
ly-elected vice-presidents: Edward 
W. Alfriend IV. and Stanley Allen. 
F. William Hart, formerly vice- 
president, becomes secretary-treas- 
urer while continuing as managing 
director of the company's sound 
stages. Alfriend is an insurance 
company executive, and Allen is 
associated with Keats in the pub- 
lic relations business. 

The company recently com- 
pleted its first full-length feature 
film. Dead to the World, based on 
the Edward Ronns novel. "The 
State Department Murders." with 
screen treatment by John Roeburt, 
New York writer, and direction of 
photography by Bert Spiel vogel. 

According to the directors, plans 
are being made to produce a mini- 
mum of four Class A feature films 
annually. 9 

Zadok Succeeds Pearl as 
Int'l Screen Ad President 

t- Ernest Pearl has resigned as 
president of International Screen 
Advertising Services after having 
served as head of the organization 
since its beginnings in 1953. Pearl 
is head of Pearl & Dean Overseas 
Ltd.. London. 

Succeeding Pearl as president of 
LS.A.S. is Jacques Zadok, manag- 
ing director of Cinema et Publicite. 
Paris, who formerly was senior 
vice-president. Dr. E. Martini 
Mauri, managing director of 
S.LP.R.A.. Turin. and Fritz 
Rothschild, chairman of Deutsche 
Commercial Filmwerbung GmbH., 
Dusseldorf. will serve as vice- 
presidents, and Peter Taylor con- 
tinues as general secretary. 

In recognition of his services to 
I.S.A.S.. the executive council ex- 
pressed the wish that Pearl assume 
the honorary title of "founder 
president." 1]}}^ 

Klaeger Film Unit Tours 

for New Prestone Dealer Film 

- PriKJuction on a 20-iiiinutc lilm 
for Prestone (National Carbon Co. 
through Wm. Esty Co., Inc. ) 
began last month as a unit of 
Klaeger f-ilm Productions, Inc. 
slatted a cross-countr\ tour from 



Portland. Oregon, to New York 
interviewing gasoline dealers a 
such locations as Kansas City 
Chicago and New York. 

Victor Postillion. Executive Di-' 
rector of the Gasoline Retailers 
Association of Metropolitan Chi- 
cago, and Director of the National 
Congress of Petroleum Retailers, 
will travel with the production unit 
and conduct the interviews. 5f- 

* * * 
Fraser to Crawley Board 
"-' J. .Alasdair Fraser, Montreal 
manager of Crawley Films Lim- 
ited, has been elected a director of 
the company. 

Before becoming Montreal man- 
ager eight years ago, Fraser di- 
rected the Motion Picture Section 
of Canadian Industries Limited. 



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communicated by a PICTURE 

la brochure) 

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And sometimes the idea is best 

expressed if the SEQUENCE 

can show things IN MOTION. 

I step into the tent ) 



Parthenon works for the 
fdlldwiiifr clients: 

Am. Petroleum Institute 
Am. Tel. & Tel. Co. 
The Borden Company 
Connecticut General Life 
Convair (Gen. Dynamics) 
General Petroleum Corp. 
Hilton Hotels 
International Harvester 
Kaiser Aluminum 
Kaiser Chemicals Div. 
National Piano 

Manufacturers Assn. 
Naval Ordnance 

Test Station 
Socony Mobil Oil Co. 
Sundstrand Machine Tool 
Western Electric Co. 



Parthenon makes no television 
commercials. The business film 
schedule is confined to those 
projects which can be handled 
personall.v and with quality by 
the key .staff. 

PARTHF.NON PICTUHKS 

Charles Palmer, Executive Producer 

2625 Temple St. • Hollywood 26 



40 



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10 COLUMBUS CIRCLE, NEW YORK 15, N. Y. 



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Coliseum Tower, 10 Columbus Circle 
New York 19, New York 

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9 T H ANNUAL PRODUCTION R E \- I E \V 



41 





FILM ^ 

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BETTER FILMS BRING RESULTS 

^ ear after year it has been our 

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consistently bring measurable results 

for a growing number 

of sponsors. Among them : 

American Brass Company 

American Optical Company 

Anaconda Company 

Minneapolis-Honeywell Regulator Co. 

Delco-Remy Division, 

General Motors Corporation 

Electric Companies of the 

Connecticut Valley 

Emhart Manufacturing Company 

The Fuller Brush Company 

General Electric Company 

Edison Electric Institute 

International Business Machines Corp. 

Jones and Lamson Machine Company 

Electric Boat Division, 

General Dynamics Corp. 

Kaman Aircraft Corporation 

Monsanto Chemical Company 

Massachusetts Institute of Technology 

New Departure Division, 

General Motors Corp. 

Pratt and Whitney Company, Inc. 

Raybestos-Manhattan, Inc. 

Simplex Time Recorder Co. 

Sylvania Electric Products, Inc. 

United States Marine Corps. 

United States Information Agency 

Yankee Atomic Electric Company 



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42 



BUSINESS SCREEN MAGAZINE 



PROFESSIONAL GROUPS OF FILM USERS 



AUDIO-VISUAL SERVICE COMMITTEE 

OF THE ASSOCIATION OF NATIONAL 

ADVERTISERS, INC. 

AUDIO-VISUAL GROUP 

Office: 155 East llth Street, New York 17, 

N.Y. 

Officers: Paul V,. West, in-esident: Lgwell 

McElroy, rice-prrnidnit: Herbert A. Ahlgren, 

adniini.it rat ire sirrctarii. Andio-Vitnidl Service 

Committee. 

Memhership: Willis H. I'ratt. .Ir. (American 
Telephone & Telegraph Company), cliair»ian: 
\V. M. Bastable (Swift & Company); F. G. 
Beach (Remington Rand Division, Sperry 
Rand Corporation) ; J. W. Clarke (Ford Motor 
Company); Eyre Branch (Standard Oil Com- 
pany of New Jersey 1 ; George J. Dorman 
(United States Steel Coi-poration) ; Robert 
Danielson ( Encyclopaedia Britannica Films, 
Inc.) ; Harold F. Driscoll i Bell & Howell Com- 
pany'; John Flory (Eastman Kodak Com- 
pany); John Ford (General Motors Corpora- 
tion); William Hazel (Standard Brands In- 
corporated); Kenneth Penney (Minnesota 
Mining & Manufacturing Company) ; 0. H. 
Peterson (Standard Oil Company of Indiana) ; 
H. A. Richmond (Metropolitan Life Insurance 
Company); Frank Rollins (E. R. Squibb & 
Sons Division, Olin Mathieson Chemical Cor- 
poration I ; Virgil Simpson i E. 1. du Pont de 
Nemours & Co., Inc.). 

Purpose: The Committee initiates and ex- 
ecutes projects which will provide the 612 
Audio-Visual Group members with cost, tech- 
nical, distribution and other information about 
business films and related audio-visual mate- 
rials. 

The Committee has recently completed and 
distributed a report entitled "Responsibilities 
of the Film Producer and Sponsor." This re- 
port, which presents a comprehensive analysis 
of sponsor and producer responsibilities in 
the planning and production of non-theatrical 
films, is designed to assist both the producer 
and sponsor to reach a better understanding 
and to secure a more satisfactory product. 

Current projects of the Committee include 
the preparation of additional material for the 
A.N.A. Audio-Visual Handbook, a report on 
available films on Advertising and Public Rela- 
tions and a glossary of terms encountered in 
the production and distribution of business- 
sponsored films. »■ 



INDUSTRY FILM 
PRODUCERS ASSOCIATION 

Office: Membership Committee Chairman H. 
Eugene Burson, Jr., Hughes Aircraft Co., 
Supervisor, Systems Film Group, Room 1119, 
Bldg. 12, Culver City, California. 

Officers: Jay E. Gordon (Autonetics — North 
American Aviation), president; Robert J. 
Gunther (Los Angeles Div.. N.A.A.), vice- 
president; Jack Smith (Ramo-Wooldridge), 
secretary; H. E. Burson, Jr. (Hughes Air- 
craft), treasurer. 

Committees: Julian Ely (Lockheed Aircraft), 



Representing Business and Industry 

program; John D. Kugcrs i, Autonetics), stand- 
ards; Betty J. Williams (Lockheed), publicity. 



INDUSTRIAL AUDIO-VISUAL 
ASSOCIATION 

Office (of the Secretary): James Craig, 
General Motors Corp., .'5044 W. Grand Blvd., 
Detroit 2. Mich. 

Officers: Frank B. Greenleaf (United States 
Steel Corp.), president; John T. Hawkinson 
(Illinois Central Railroad Co.), first vice- 
president; Alan W. Morrison (Socony Mobil 
Oil Co., Inc.), second vice-president; James 
Craig (General Motors Corp.), secretary; 
Alden H. Livingston (E. I. du Pont de Ne- 
mours & Co.), assistant secretary; Charles B. 
Gunn ( New York, New Haven & Hartford 
Railroad), treasurer. 

Directors: D. G. Treichler (Socony Mobil Oil 
Co.), eastern region; Marshall F. Hosp (Gen- 
eral Mills, Inc.), northern region; Victor E. 
Johnson (Standard Oil Co. of Indiana), cen- 
tral region; Charles R. Coneway (Coneway and 
Company), southern region; Bernard A. 
Bailey (Mytinger & Casselberry ), western 
region. 

Principal Committees and Chairmen 

Membership: Harold W. Daffer (Minneapolis- 
Honeywell Regulator Co. I, chairman; John J. 
Duffy (Kraft Foods i , program chairman, 19,50 
annual meeting; Robert 0. Dunn (Ford Motor 
Company), pul)licitii cliairman; Kenneth F. 
Space (International Business Machines), 
project chairman; Roy R. Mumma (U.S. Steel 
Corporation), technical chairman; Richard S. 
Piasecki ( Allis-Chalmers Manufacturing Co.), 
constitution chairman; James Craig (General 
Motors Corp.), historian; Frank S. Rollins 
(E. R. Squibb & Sons), past presidents chair- 
man. 

Purpose: To study all means of audio-visual 
communications including creation, produc- 
tion, appreciation, use and distribution; to 
promote better standards and equipment and 
to establish a high concept of ethics in the 
relations of members with associated interests. 

Annual National Meeting: April 28-30, 
1959, Edgewater Beach Hotel, Chicago, 111. 
( Members only, but qualified guests from 
eligible companies may apply to the Secre- 
tarv for admission ) . 8-' 



NATIONAL VISUAL PRESENTATION 

ASSOCIATION. INC. " 

For Information: National Visual Presenta- 
tion Assn. Inc., 19 West 44th Street, New York 
.36, N.Y. 

Officers: Philip E. Dodge (F. W. Dodge 
Corporation), president; H. W. McKenna 
(Union Carbide Corporation), vice-president 
hiser); C. C. Sheppard, vice-president (trade); 
Janet Wilkins (National Association of Manu- 
facturers), secretarij; Charles Corn ( Admas- 
ter Prints, Inc.), treasurer. 

Board of Directors: Harry P. St. Clair, Jr. 
(American Electric Power Service Corp.) ; 



Jeanne P. Weller (Schrafft's) ; Theodore N. 
Trett; Porter Henry (J. Porter Henry & Co., 
Inc.); Jacques Megroz (Life Magazine); Dr. 
Robert Cantor (Ronson Corporation) ; Charles 
Behymer (H. D. Rose & Company) ; Diego 
Daniello (Manhattan Color Laboratory). 

Committee Chairmen: Morris Slotkin (Fir.st 
National City Bank), membership; Charles 
Behymer ( H. D. Rose & Company), program; 
Harry P. St. Clair, Jr., (American Electric 
Power Service Corp.), publicity. 

Purpose : To encourage better selling through 
better presentation methods. 

Meetings : Luncheon meetings are held at 
noon on the second Thursday of each month, 
September through June, at the Brass Rail 
Restaurant, Fifth Avenue and 43rd Street, 
New York City. 

Annual Awards Competition; Day of 
Visual Presentation : Date and entry dead- 
lines to be announced. Diego Daniello, 210 W. 
65th St., New York City 23, is 1959 Chairman. 



NATIONAL COMMITTEE 

ON FILMS FOR SAFETY 

Office (of the Secretary* : 425 North Michi- 
gan Ave., Chicago 11, 111. 

Officers: John B. McCullough (Motion Pic- 
ture Association of America), chairman; 
William Englander (National Safety Council), 
secretary. 

Member Organizations: Motion Picture Asso- 
ciation of America, National Safety Council, 
American Association of Motor Vehicle Ad- 
ministrators, American .Automobile Associa- 
tion, American Public Health Association, 
American National Red Cross, American So- 
ciety of Safety Engineers, American Stand- 
ards Association, Association of Casualty & 
Surety Companies, Association of Safety 
Council E.xecutives, Automotive Safety Foun- 
dation, Council on Industrial Health of the 
American Medical Association, Inter-Industry 
Highway Safety Committee, International 
Association of Chiefs of Police, National As- 
sociation of Manufacturers, National Associa- 
tion of Automotive Mutual Insurance Com- 
panies, National Association of Mutual Cas- 
ualty Companies, National Fire Protection 
Association, U.S. Junior Chamber of Com- 
merce, U.S. Air Force, U.S. Army, U.S. Navy, 
U.S. Bureau of Public Roads. 

Purpose : A co-sponsored group of national or- 
ganizations, with active interest in accident 
prevention through use of films, who wish to 
accomplish the following objectives: 1. To 
stimulate production and use of safety films. 
2. To raise the quality of films produced. 3. 
To establish film evaluation standards. 4. To 
recognize film excellence in awards program. 

1959 .AiCTiviTiES : April meeting of the Com- 
mittee as a Board of Judges to screen and 
finally judge entries in their 16th .Annual 
Safety Film Awards Program. October eve- 
ning showing of top winning films and pre- 
sentation of awards to representatives of 
sponsors and or producers (during the Na- 
tional Safety Congress and Exposition in 
Chicago, III.). i^ 



9TH AKNUAL PRODUCTION REVIEW 



4Z 



SIGHT S. SDUIVD 



our 




in_ 






POlA/imotir. 



n.r..,clic S.ralV^'l 



^^■"^■^' 



C O N V A I R vr-' 



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UNITED STATES 



NAVY 






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are here for all to see . . . 
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JAMIESON 

film company 

3825 BRYAN • DALLAS • TA 3-8158 



CINE Committee Reports 

on '58 Film Festivals Abroad 

f First-year success ot CINE 
Committee on International Non- 
Theatrical Events has been tes- 
tified to by the awards and special 
recognition won by three Ameri- 
can film entries in the 1958 film 
festivals held in Venice and Padua. 

A special diploma in the Short 
Films for Television category at 
the Venice Film Festival was 
awarded A Dancer's World, pro- 
duced by Station WQED, educa- 
tional TV station in Pittsburgh. 
Pa. Two of the films entered by 
CINE won recognition at the 
Third International Exhibition of 
the Scientific-Didactic Film, Uni- 
versity of Padua, a section of the 
Venice festival. Additionally, a 
Silver Medal was awarded to 
Ovulaiion and Egg Transport in 
ilie Hal, produced by the Univer- 
sity of Washington; and a special 
mention was carried olf by The 
Strange Case of the Cosmic Rays. 
produced by Frank Capra and 
sponsored by Bell Telephone 
System. 

Tins yeai'. American-produced 
films will be shown not only ;it 
Venice. Padua and Edinburgh, but 
also at the Harrogate (England) 
Film Festival. 

The Business & Industry Sub- 
committee has arranged top-level 
previews of all sponsored entries 
for these events. 

CINE was organized by repre- 
sentatives of business and educa- 
tion, called together in Oct. 1957. 
by the Department of Audio- 
Visual Instruction (DAVl) of the 
National Education Association. 
The Committee was formed for 
the purpose of setting up machin- 
ery for choosing and screening 
non - theatrical, non - gcncrnmcntal 
motion pictures to be shown at se- 
lected film festivals all over the 
world. Coordinating service for 
CINE will again be furnished by 
NEA. Stanley Mcintosh. Motion 
Picture Association of America, is 
chairman of CINE; the two vice- 
chairmen arc .lames A. Barker, 
president of Capital 1 aboratories; 
and Ralph 1 Hoy. head of motion 
picture and exhibit activities at 
ALCOA, Pittsburgh, Pa. l;,^ 

* * * 

Name Kirtley Chairman of 
19th National A-V Convention 

William Ci. Kirtley has been ap- 
pointed chairman of the IVth An- 
nual National Audio-Visual Con- 
vention and E.xhibit by NAVA 
President P. H. JalTarian. He will 



be in complete charge of arrange 
ments for the Convention and Ex 
hibit, scheduled for the Morrisoi 
Hotel, Chicago, July 25-28, 

Kirtley, NAVA first vice-presi 
dent, is head of the D. T. Davi; 
Co., Louisville, Ky., and a formei 
school superintendent and princi- 
pal. He will be assisted by z 
special convention committee soor 
to be named, and by the NAVA 
Standing Committee on Conven- 
tions and Meetings, composed ot 
M. G. Gregory, Sound Photo Sales. 
Lubbock, Tex.; Mahlon Martin, 
M. H. Martin Co., Massillon, 
Ohio; and James W. Bell, Jr., Cal- 
houn Co., Atlanta, Ga. 

"Interest in this year's conven- 
tion is running higher than ever be- 
fore," JalTarian said in making the 
appointment, "due not only to the 
tremendous impetus given the edu- 
cational uses of audio-visual mate- 
rials and equipment by the Na- 
tional Defense Education Act, but 
also because applications of mod- 
ern media for learning and teach- 
ing are broadening and growing 
in every phase of American life," 

Jafi'arian is head of the .'Audio- 
visual Center, Inc., Seattle, Wash- 
ington. 9 i 

J. L. Tames to Movielab 
for Customer Service Dept. 

Joseph L. lames has joined 
Movielab Film Laboratories, Inc.. 
New York, in its Customer Service 
Department. Mr. Tames has been 
associated with the motion picture 
industry for the past 25 years. 
Prior to joining Movielab he was 
Service Manager for Pathe Labo- 
ratories, W 



PARTHENON 



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f(ir the 
A M FAiW A N T E I, E P H O N E 

& tele(;k.\ph CO. 

"HORIZONS BEYOND" — "The 
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velopment of the transi.stor and 
o v e r - 1 h e - h o r i z o 11 m i c r o w- a v e 
tran.smissioii of telephone and 
television. Color. 12 minutes. 35 
ami Kimni. 

I'AIMIIB'O.N FKIIIKES 

Charles Palmer, Executive Producer 

2625 Temple St. • Hollywood 26 



44 



BUSINESS SCREEN .M .\ C .A Z I N E 



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The ]\[ew Challenqe to Industry 

by Wallace A. Ross 
Pul)lic Hflalidiis Counsel, Film Producers Association of New York 



ITeld Over in Reykjavik. Ice- 
^^ land! Breaking attendance 
records in Southern Rhodesia! An 
audience of six million Japanese in 
three months! So what? 

Here's wluii — a world audience 
and a world market yearns for 
your story and your know-how via 
films you have made, are making, 
and can make. If American indus- 
try — or any individual business 
concern — misses out on the great 
opportunity to reach international 
audiences with motion pictures 
that influence potential customers 
and needed allies, it is rendering 
unto itself a rank injustice of 
double magnitude. 

Never before has the overseas 
market offered so many opportun- 
ities for U.S. manufacturers in 
terms of important long-term busi- 
ness gains. The new European 
Economic Community, for exam- 
ple, finds more than 1000 .Amer- 
ican firms already operating within 
the six-country area ( France, Ger- 
many, Italy, Belgium. The Nether- 
lands and Luxembourg), and 
20% of all U.S. exports are re- 
portedly sold to this area, making 
it probably the biggest importer in 
the world. 

But the rapidly-growing world 
economy is beginning to offer new 
challenges too. There is justifiable 
concern for American prospects in 
the European common market as 
tariffs between the six member 
countries go down. In other areas, 
increasing competition is coming 
not only from the Soviet Bloc but 
also from new strides in local pro- 
duction of goods of all types. 

American companies are finding 
it necessary to swing from a pro- 



duction-oriented operation which 
finds surplus markets abroad to a 
marketing-oriented concept that 
calls for refinement of their prod- 
uct for foreign markets . . . and 
even the establishment of produc- 
tion facilities abroad. This results 
in a mushrooming need for com- 
munications . . . for films — films 
that alert and awaken customer in- 
terest, that sell, and then train . . . 
films that bring American technol- 
ogy to its broadest market and 
greatest return. 

The other, broader responsibil- 
ity .. . and opportunity — to effec- 
tively utilize all mass media to bring 
about understanding and accept- 
ance of America's policies and ac- 
tions as being mutually advanta- 
geous — is an equal challenge. The 
writer endorses a recent comment 
in Business Screen to the effect 
that it seems incongruous for a 
nation that has developed the arts 
of public relations and selling to 
such a high point ... to fall down 
in selling itself. "We still don't 
talk like we act ... get tangled up 
in a mass of political, social and 
economic verbiage . . . instead of 
telling our story simply and di- 
rectly." 

The article went on to point out 
"That goes for American busi- 
nesses too, which often act better 
than they talk. ... It looks like the 
crises in this area may be even 
more critical for our future than in 
the field of diplomacy." 

The danger is compounded 
when we vacate the task of inter- 
national communications to the 
theatrical films that tend to create 
slerotyped impressions of us in the 
(continued on page 48) 



La Belle . . . 

Opens New Areas 



PRIMER— THE NEW CHALLENGE TO 
AMERICAN INDUSTRY 

1 . Tell your story and your country's to the peoples of the world. 

2. Make sure that your best films are considered for translation 
and distribution by the USIA and arc submitted for screening 
by CINE, the non-governmental festival coordination body. 

3. Query your own overseas branches on films they could use. 

4. Why? Because of the larger, more competitive world market. 

Because of the need to combat stereotyped impressions. 
Because of the challenge from communist propaganda. 

5. Result — They'll love you in Southern Rhodesia, the Middle 
East, and all the diplomatic — and marketing — "hot spots" 
in the world. 



Now . . . LaBelle Maestro helps! 
broaden your fields of profitable' 
operation by producing full color, 
synchronized, fully automatic, 
slide-sound presentations for use 
in Government, Industry, Educa- 
tion and Religion. 

With your creative talents, add 
punch and drama with stop-action 
slides and supporting sound ef- 
fects for fresh, wide-awake inter- 
est. Only LaBelle Maestro has a 
huge capacity of up to 150 slides 
for up to 1 '2 hours of continuous, 
automatic projection. You know 
that other limited capacity auto- 
matics can't do this! 

A silent signal on the dual track 
tape commands a slide change 
when you want it and where you 
need it to support the story. 

Very best optical system . ■ . \ 
movie type shutter eliminates 
streaking, glare, and blanks . . . 
new dramatic effects possible by ; 
instantaneous slide changes. 

Inexpensive LaBelle magazines • 
store slides safely, compactly . . . 
insuring proper sequence for next 
showing. • 




. . . Keeps you in 
PROFITABLE CONTACT 

A LaBelle Maestro program keeps 
you in contact with your clients 
while cultivating broad fields for 
new business. Actionize and cus- 
tomize existing presentations to fit 
any previously unforeseen situa- 
tion; the dual track tape can be 
spliced, erased, then re-recorded 
on the sound track, the impulse 
track, or both. 

LaBelle Maestro is at your service 
... a totally new concept in audio- 
visual projection at an unbeliev- 
ably low client cost, yet with am- 
ple profits for you. 

Write for the complete story . . . 

LaBelle Industries, Inc. 

Dept. B 

OCONOMOWOC • WISCONSIN 



46 



BUSINESS SCREEN MAGAZINE 




^ 



TSa Kay liitiite • • • 



* 



There's no limit 




Probably that's tvhy so many careful film users, like Hotpoint, Household Finance, 
Firestone, A. O. Smith, International Harvester, Kaiser Aluminum, 
United States Grypsum, Athletic Institute, Whitlock, Sears, Maremont, Kellogg, 
S^vift, DoMf and many others, come back year after year for the kind 
of film that serves their purpose best within the budget the purpose justifies. 




DALLAS JONES PRODUCTIONS, INC. 

1725 N. WELLS ST. • CHICAGO, ILL 
MOhawk 4-5525 



9 T H ANNUAL PRODUCTION REVIEW 



...Oun. Se^ ScUumcH^ . , , 



COMPANIES WHOSE PRODUCTIONS FEATURE 
OUR DISTINCTIVE HOT- PRESS CRAFTSMANSHIP 



Addressograph-Multigraph Co. 
Allis-Chalmers Mfg. Co. 
American Cyanamid Co. 
Amefican Management Assn. 
Armstrong Cork Co. 
Bay State Film Productions 
Bebell & Bebell Lab. 
Better Business Bureau 
B.B.D. & 0. (Adv. Agency) 
Bell Teleptione Co. 
Columbia Broadcasting System 
Centron Corporation 
Cinccraft Productions 
Cineffects, Inc. 
C & G Film Effects 
Columbia University 
Cornell Aeronautical Lab. 
Con Edison Co. 
DeLuxe Laboratories 
Dixie Cup Corporation 
Louis DeRochmont Productions 
Dynamic Films 



Eastern Effects, Inc. 
Eastman Kodak Co. 
Esso Research & Engr. Co. 
Ford Foundation 
General Electric Co. 
Grumman Aircraft Corp. 
I.B.M.-New York 
I.B.M.— Branches 
Israel Office Of Information 
Herbert Kerkow, Inc. 
Kent Lane Productions 
Life Magazine 
McGraw-Hill Pub. Co 
Metropolitan Life Ins. 
MPO Productions 
National Broadcasting Co. 
Stanley Neal Productions 
News Reel Laboratory 
Official Films 
Sam Orleans Productions 
Pathe Pictures 
Pathescope Co. 



Raybestos Co. 

Reader's Digest 

Remington Rand Corp. 

Republic Aircraft Corp. 

RKO-Pathe 

Smith. Kline & French Lab. 

E. R. Squibb & Sons 

Sperry Gyroscope Co. 

Standard Oil Co. 

Swissair, Inc. 

Sylvania Electric Co. 

Lowell Thomas Productions 

Transfilm, Inc. 

Twentieth Century Fox 

U. S. Air Force 

U. S. Coast Guard 

U.S.I.S. 

U. S. Marine Corps 

U. S. Navy 

U. S. Steel Corp. 

Westinghouse Electric 

Wyeth Laboratories 



Write for Free Type Chart and Price List 




Sim ms 

hot-press printed 

TITLES, CAPTIONS, 
PRESENTATIONS, 
ART OVERLAYS 

produced by... 

and . . . 

PROMPT NATION-NVIDE SERVICE 



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TELEPHONE: WAtkint 4-6688 



115 W. 23rd St. . . New York 11, N.Y. 



IVEULCHAL LEIVGE: 

(CONTtNUED FROM PAGE 46) 

minds of worldwide audiences that 
are neither identihabie with their 
own nor even favorable to us. Our 
failure to utilize the tremendous 
library of factual films which were 
created for purposeful training and 
motivation is a delinquency which 
we cannot afford. 

And, finally, in the face of grow- 
ing and intelligent use of the mo- 
tion picture as a propaganda arm 
by most other countries, where the 
film-making industry is state con- 
trolled, either through domination 
or through subsidy, it is our great 
responsibility as individuals and 
individual companies to combat 
both the insidious and the purely 
competitive in order to protect our 
position and promote our cause. 

Is the audience there? At ran- 
dom, from the pages of Business 
Screen and official advisement 
comes the following representative 
testimony: 

a. The United States Informa- 
tion Agency reports that The Ex- 
plorer In Space, produced on as- 
signment by News Of The Day, is 
receiving top billing in 30 lan- 
guages at theatres in 80 countries, 
as part of the USIA program to 
inform the world of our interna- 
tional cooperation in peaceful 
scientific progress. The film has 
broken all attendance records in 
the largest commercial theatre in 
Southern Rhodesia, and it was 
held over in Reykjavik, Iceland. 
In Japan, at 140 theatres, it will 
have played to six million people 
in only three months. 

b. USIA estimates that Union 
Carbide's The Petrified River. 
produced by MPO, has reached 
over 100,000,000 people with 600 
prints in use. The films have been 
shown in 76 countries, and among 
the 24 languages into which it has 
been translated are such exotic 
tongues as Korean, Japanese, Por- 
tuguese, Iranian, Kabil, Hebrew, 
Arabic, Turkish and Vietnamese. 

c. Cotton — Nature's Wonder 
Fibre, the 25-minute color film 
produced by Audio, is playing 
all over the globe on behalf of the 
U.S. Department of Agriculture's 
Foreign Agricultural Service and 
the Cotton Council International. 
Foreign tracks have been made 
also, in order to more effectively 
communicate to those areas where 
a cotton market is developing. 

d. Why the Kremlin Hates Ba- 
nanas, an II -minute United Fruit 
Company film produced by John 
Sutherland, effectively dem- 



onstrates one way to tackle the 
competitive-political challenge. 
The goal — to show how private 
enterprise can benefit those coun- 
tries which encourage it. The 
means — pictorializa on of UF's 
Pan American School of Agricul- 
ture in Honduras, an enlightened 
program that both builds prosper- 
ity and educates youth in the ad- 
vantages of private enterprise. 
Films like this one deserve the 
widest possible distribution 
throughout the world. 

USIA advises that 40% of the 
films it distributes abroad are pri- 
vately-produced, not on govern- 
ment contract. Those films it does 
select for its program are proc- 
essed through some 213 world- 
wide branches, and often receive as 
many as 44 language translations. 
In addition, USIA, through its at- 
testation program, has received a 
duty-free import acknowledgment 
for films of a non-commercial na- 
ture from 35 foreign countries. 

What to do? First, reappraise! 
Start by checking your film library 
for films that even indirectly might 
serve some purpose in addition to 
the original one by showing over- 
seas. Maybe some updating is 
necessary; maybe not. Caution — 
USIA is most interested in films 
with a universal, at least somewhat 
timeless application. Check USIA; 
check the United Nations Film De- 
partment; query your overseas 
branches to determine which films 
they could use. Then, on the ad- 
vice of all these authorities as to 
any symbols or other ingredients 
which might be misunderstood, 
on the advisability of making for- 
eign language sound tracks and on 

(continued on page 168) 



J'ARTHENON 




•U TITRES 



HOLLYWOOD 



for the 
HILTON HOTELS 

"A HOTEL IS BORN"— The very 

human story of a great hotelman. 
Designed for general distribu- 
tion, plus special showings to 
promote convention bookings. 
Unusually active on free-time 
TV. Color, 28 minutes, (Sterling- 
Movies USA). 

PARTHENON PICTURES 

Charles Palmer, Executive Producer 

2625 Temple St. • Hollywood 26 



48 



BUSINESS SCREEN MAGAZINE 



to the emotions and ideas that motivate 
their actions is the contribution the 
communicator can make in solving the 
human problems of industry and society. 

In 1958, through the development and 
production of programs on film and in 
the full range of other media, we 
assisted leaders in American business to: 



improve employee and customer relationships 
fulfill their corporate citizenship obligations 

attract young people to the ranks of science 
build aggressive, professional sales forces 
promote products and services 

develop skilled trainers and supervisors 




COMMUNICATORS 



31 WEST S3RD STREET • NEW YORK 19. N. Y. 
PLAZA 7-06S1 




Alnnq the Business IVewsfrnnts 



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tunnels, airplanes, rockets, etc. 

MODEL UC-16-wi:i la'e a load 

up to 65 lbs. 

MODEL UC-35— will accommo- 
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CINEKAD 

ENGINEERING COMPANY 

763 lO+h Ave. • N. Y., N. Y. 
PLaza 7-3511 



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SAN FERNANDO, CALIFORNIA 

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Chicago Agency Execs Form 
Producers' Workshop Group 

w The Agency Broadcast Produc- 
ers' Workshop, the first organiza- 
tion limited entirely to advertising 
agency producers, has been organ- 
ized in Chicago as a non-profit 
group to "acquire and exchange 
knowledge in the field of television 
and radio production for the mu- 
tual benefit and in the best inter- 
ests of the advertising industry." 

Meetings will be called approxi- 
mately once a month when a 
speaker is available who can make 
important contributions to the 
working knowledge of the group, 
or for discussion of topics which 
hold special interest for agency 
producers. 

A new infra-red system of rear- 
projection photography, developed 
by MPO Productions. New York, 
was the subject of the first January 
28 meeting. Judd Pollock, presi- 
dent of MPO, and Jerry Hirsch- 
field, director of photography, ex- 
hibited examples of finished lilms 
utUizing the process as well as ex- 
perimental footage shot during its 
development. 

All Chicago agency personnel 
actively engaged in broadcast pro- 
duction were invited to join the 
Workshop and to attend the kick- 
ofi" meeting. Associate member- 
ship will be available to those who 
are in the broadcast production 
field but are not members of an 
advertising agency. 

The Agency Broadcast Produc- 
ers" Workshop was organized by 
Lee Randon of Henri. Hurst & 
McDonald, Inc. and a committee 
of other Chicago agency execu- 
tives; Clair Callihan. Earle Ludgin 
& Company; Bernard Palmer. 
Foote, Cone & Belding; Dwight 
Reynolds. Young & Rubicam, Inc.; 
Rolf Brandis, Edward H. Weiss 
& Co.; John Rundall. North Ad- 
vertising; Russ Tolg. Batten. Bar- 
ton. Durstine & Osborn. Inc. S' 

Ruark Leaves NAVA to Take 
A-V Education Post in Oregon 

tV Henry C. Kuark. Jr., for the 
past two years director of informa- 
tion for National Audio-Visual As- 
sociation, is leaving that post to 
accept appointment as a super- 
visor with the Department of F.du- 
cation of the State of Oregon. 

Ruark's new position involves 
responsibilities with the Oregon 
program to improve instruction 
under Title 111 of the National De- 



fense Education Act, and with in- 
structional materials programming 
and development. Formerly an 
Oregon college audio-visual direc- 
tor and instructor, Ruark joined 
NAVA's staff after completing 
course work on a doctorate in edu- 
cation at Indiana University. 'S' 

Stamboulian Moves to 
Marketing Manager at Ansco 

7' Edward G. Stamboulian has 
been appointed marketing man- 
ager. Professional Products. Mo- 
tion Picture Division, for Ansco. 
New duties carry the responsibility 




Edward G. Stamboulian 

for planning and marketing of 
motion picture products. A 32- 
year veteran of Ansco, Mr. Stam- 
boulian held the position of assist- 
ant manager of motion picture 
sales for 1 2 years prior to this 
promotion. ^' 

N.Y. Screen Directors Hold 
Forum on Video Tape 

The Screen Directors interna- 
tional Guild, New York City, re- 
cently held a forum for members 
on the theme "The Screen Director 
and Video Tape Recording — 
Present and Future." 

Speakers at the forum were 
Gilbert Seldes, on video tape re- 
cording as a new art form; Robert 
D. Graff of NBC, on VTR pro- 
gramming; Milton A. Fruchtman 
of Odyssey Productions, on the 
VTR director on location; Perry 
LafTerty of CBS. on the VTR 
director in the studio; and William 
Linger of Elliot, Unger and Elliot, 
Inc., on VTR and the producer. 
Thomas J. Merson of Ampex pre- 
sented the video tape ajiparatus 
and discussed its functioning. 

The forum was a joint effort of 
the organization's fonmis commit- 
tee under Paul Falkenberg and the 
VTR committee. 9 




Ad and promotion chief at Bel 
& Howell is Bob LIpson. 



Bell & Howell Names Lipson 
as Director of Advertising 

if Robert D. Lipson has been ap- ■ 
pointed director of advertising and 
sales promotion of Bell & Howell i 
Company. Chicago. Lipson. for- , 
merly sales promotion manager, | 
succeeds P. F. Marshall in the 
post. 

A. D. Grasser. formerly assist- ' 
an; sales promotion manager, was 
named to succeed Lipson as sales 
promotion manager. The appoint- 
ments, effective January 1, were 
announced by Peter G. Peterson, 
executive vice-president. 

Lipson joined Bell & Howell's 
sales promotion department in 
1953 and was appointed manager 
in 1955. He previously was en- 
gaged in sales promotion and ad- 
vertising work with several Chi- 
cago department stores. i 

Grasser has been with Bell & ! 
Howell for more than two years. 
He formerly was advertising and 
sales promotion manager for Gen- 
eral Electric Supply Corp.. Den- 
ver. \'i' 
* * * 

Canadian Rail Union Films 
Its Convention for Members 

•m a film record of the 50th annual 
convention of the Canadian Broth- 
erhood of Railway, Transport and 
General Workers is now being 
shown to members of the organi- 
zation's more than 250 locals 
across Canada. 

The 29-minute black-and-white 
documentary, titled A New Begin- 
ning, is designed to give union 
members and their families a visual 
story of a delegate convention ;md 
how it is conducted, and to inform 
them of the union's policies and 
program. The film was produced 
for the union by Crawley Films of 
Ottawa. 9 



50 



BUSINESS SCREEN MAGAZINE 




w 



MISSILE 
LOGISTICS 

-another Atlas Motion Picture 

produced for the 

UNITED STATES AIR FORCE 

for distribution 
in the Free World 



// 






ATLAS FILM CORPORATION 

Producers of Quality Motion Pictures, Sound SlideHlms, Theatrical Shorts, TV Commercials 

ESTABLISHED 1 913 

nil SOUTH BOULEVARD, OAK PARK, ILLINOIS • CHICAGO PHONE: AUSTIN 7-8620 
OFFICES IN CHICAGO, WASHINGTON, D. C, AND HOLLYWOOD 

IT fhe wealth of mature film tense, skill and judgment achieved only through many years of actual production experience 





,^^ 



EXECUTIVE IVEWS 

Bradfleld, Hanmer to Executive 
Posts at Wilding Pictures 

II. Williams Hanincr has been 
elected president of Wilding Pic- 
ture Productions, Inc., a leading 
national producer of business and 
television films. The company's 
board of directors made the an- 
nouncement following its annual 
meeting in mid-February. 

C. H. Bradtield, Jr.. who has 
been president of Wilding since the 
death of the company's founder. 
Norman Wilding, in 1447. be- 
comes chairman of the board, a 
newly-created position. 

Hanmer joined Wilding in 1934 
and has served the company as 
general counsel since 1937 and as 
a vice president. 

In assuming the post as the third 
president of Wilding since the 
company was started in Grand 
Rapids. Mich.. 4.S years aao, Han- 




Board Chairman C. H. Bradfleld 
mer said the company "will con- 
tinue its active role in research and 
development of new techniques in 
the field of business communica- 
tions." 

Born in Evanston. a Chicago 
subiub, Hanmer was graduated 
from Northwestern University with 
a degree in business administra- 
tion and holds degrees of bachelor 
and master of law from the Chi- 
cago-Kent College of Law in Chi- 
cago. 

As a partner in the Chicago law 
lirm of Hanmer & Scott, he has 
had a distinguished career as a 
corporation and trial lawyer dur- 
ing his 29 years as a member of 
the bar. He also has served as 
general counsel for the National 
Rditorial Assn., Weekly News- 
liajier Representatives, Inc., and 
Newspaper Advertising Service. 
Inc. 

Bradfleld joined Wilding in 




■^^ ^ 




President-Elect at Wilding 
Is H. Williams Hanmer 



1939. became treasurer of the 
company the same year and presi- 
dent and general manager in Sep- 
tember. 1947. 

Film His Lifetime Career 

Bradrteld's life-time career has 
been the development of motion 
pictures as a communication me- 
dium, and include many technical 
achievements. After studying me- 
chanical engineering at Baltimore 
Polytechnic Institute, Bradlield 
joined Electrical Research Prod- 
ucts. Inc., of New York, in 1929. 
Four years later he was named 
treasurer of Audio Productions, 
Inc., New York, and vice president 
in 1935. Later, he went to London 
with Sound Services, Ltd., and 
from 1937 until 1939 served as a 
director of that company. He also 
was managing director of Merton 
Parks Studios. Ltd., and director 
of Publicity Films. Ltd.. in 
London. 

Under Bradtield's presidency. 
Wilding has enjoyed rapid growth, 
capitalizing upon the recognition 
the company gained during World 
War II as a major supplier of mo- 
tion pictures and other visual aids 
used by the Armed Services. 

Recent Expansion Is Noted 

Bradlield expanded Wilding 
services to include production of 
television commercials and many 
services to business management, 
including sales management con- 
sultation, manpower development, 
marketing and merchandising. 
Iwo years ago Wilding acquired 
Wilding-Henderson of Detroit, 
specializing in graphic arts and 
sales training programs. More re- 
cently. Wilding-TV was estab- 
lished as a separate department for 
the production of television com- 
mercials in the Midwest. 'J|j|-' 



PARTHENON PICTIRES 
-Hollywood- 
Tech Films Division 

A FILM PROGRAM FOR 
SUNDSTRAND TURBO 

Division of 
Sundstrand Machine Tool Co. 

"ENGINEERING REPORTS" — 

Quarterly engineering progress 
report of the Atla.s Accessory , 
Power Supply Program. No. 14 

"PACKAGED POWER" — How 

Sundstrand Turbo research, test I 
and manufacturing facilities 
have produced Accessory Power 
Units for America's most impor- 
tant missile programs. For en- 
gineering audiences. Color, 22 ' 
min. 

A LETTER FROM 

SUNDSTRAND TURBOS 

GENERAL MANAGER: 

Dear Dave and Herb: 

We have had an opportunity to 
have several showings of the Fa- 
cilities and Capabilities film which 
you prepared for us. The color, nar- 
ration and composition of the film 
were considered excellent, and your 
handling of the story sequence 
showed a comprehensive understand- 
ing of our operation. More impor- 
tant than our personal favorable re- 
action to the film has been the re- 
sponse of the audiences who have 
viewed it. We have made it a point 
to observe audience reaction and find 
that there is complete attention 
from the beginning to the closing 
scene of the film. Our audiences have 
also taken the time to tell us how 
much they have been impressed with 
the quality and content of the film. 

Reports from our engineering sec- 
tions on your performance on the 
Quarterly Progress film you are 
doing for us on the Atlas Program 
have been as enthusiastic. 

Your ability to tiu'u out such a fine 
production with minimum disturb- 
ance to our daily operation is cer- 
tainly a feat to be commended. Our 
sincere appreciation to you for a job 
well done. 

Yours sincerely 

Richard H. Olson 

Vice President-Genei-al Manager 

OTHER PRODUCTIONS: 

BOEING AIRPLANE COM- 
PANY — "Weapons Sy.stem Re- 
port on Bomarc Missile." i Classi- 
fied ) Color, 11 min. 



NAVAL ORDNANCE TEST 

STATION— China Lake and Pas- 
adena. "ZUNI— THE GENERAL- 
PURPOSE ROCKET." A tech- 
nical report to BuOrd, classified, 
hut now being revised into a 
public release version. Color. 18 
minutes. 

PARTHENON PICTURES 

Charles Palmer • Exec. Producer 
Documentary Films for Business 

2625 Temple St. • Hollywood 26 



52 



BUSINESS SCREEN .M A G ."V Z I N E 



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pictures are made by men with tools . . . since 
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The BIG Magazine the Buyers Read is BUSINESS SCREEN 



\959... 



tAarks the First Anniversary 

of the association of Henry Ushijinna 
and John Colburn as an Independent 
production team operating under 
the corporate name 

John Colburn Associates, Inc 

We want to thank our many clients 
for the confidence they have shown 
In us and express our appreciation 
of the fine co-operation of our staff. 

JOHN COLBURN ASSOCIATES, INC 

7722 Centra/ Avenue • Wilmette, Illinois 

TELEPHONE: ALPINE 1-8520 




Record Audience Sees Screen 
Ad Winners From Venice 

t? A record-breaking audience 
greeted the showing of prize-win- 
ning television and theater com- 
mercials at the Venice Ad Film 
Festival in New York recently. 
The program included the screen- 
ing of 44 films shown at the Euro- 
pean conclave and included the 
grand prize winner plus other win- 
ning entries from the United 
States, England, France, Italy, 
Sweden and Japan. 

The two-hour presentation was 
coordinated by Harry W. Mc- 
Mahan, television consultant, 
author and former member of 
plans boards at McCann-Ericson 
and Leo Burnett advertising agen- 
cies. McMahan stated that the 
Academy of Television Arts and 
Sciences' presentation was calcu- 
lated to induce more of the ad- 
vance thinking and technique — so 
vividly apparent in the films 
shown — in the United States, 
rather than to stimulate develop- 
ment and production of commer- 
cials abroad. 

McMahan has long reiterated 
the belief that U.S. advertisers, 
their agencies and producers could 
benefit from a long, hard look at 
the advance work being accom- 
plished in studios on the continent. 
However, to illustrate the quality 
of workmanship that does exist in 
this country, he also presented 
"This Is My Best," a selection of 
outstanding American TV com- 
mercial productions. R" 
* * * 

European Screen Commercials 
Shown to Chicago Ad Club 

ik A special screening of Europe's 
best 1958 filmed commercials was 
given for members of the Chicago 
Federated Advertising Club at a 
luncheon meeting January 29 in 
the Morrison Hotel. Chicago. 

The screening was arranged by 
Harry W. McMahan, Chicago ad- 
vertising executive who was one of 
the judges at the 1958 Internation- 
al Advertising Film Festival in 
Venice. Italy. 

McMahan was introduced at the 
meeting by Jay Barry, vice-presi- 
dent of Alexander Film Company. 
Colorado Springs. ff 

Nearly 5 Million See Anti- 
Recession Film in Theatres 

* More than 4,750.000 persons 
saw an Advertising Council "anti- 
recession" commercial on the na- 
tion's theatre screens last summer 
through the cooperation of mem- 
bers of the Theatre-Screen Adver- 
tising Bureau. 

Prints of the film, Confidence in 




Barnstorming with screen ad I 
fare is Harry McMahan. | 



a Growing America, were distrib- 
uted with regular commercials to 
1.055 conventional theatres and 
323 drive-ins during July, August 
and September. The films were 
shown for one week in each thea- 
tre. 

Bureau members produced the 
films at cost, and absorbed the 
distribution and screening charges. 

Robert Lawrence TV Spot 
Cited as Best Ad of 1958 

ir Robert Lawrence Productions, 
Inc., New York, was cited for the 
"production of the best advertise- 
ment of 1958" by the Advertising 
Club of Springfield. Mass., on 
February 10. 

The award winner, as the best 
advertisement in all media and the 
best TV commercial of the year, 
was a 60-second animated com- 
mercial for Lestoil detergent fea- 
turing "Mr. Dirt." Over 150 en- 
tries in ten categories competed 
for the grand prize. 9 



PARTHENON 



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HOLLVWDOl) 

for 

INTERNATIONAL 

HARVESTER 

"MAN WITH A THOUSAND 
HANDS" — multiple award win- 
ner. Story of the great machines 
which are opening hitherto for- 
bidden areas of the earth to 
human use. Color, 55 minutes 
and 35 minutes. Told by Ray- 
mond Massey. (Modern TPS) 

PARTHENON PICTURES 

Charles Palmer, Executive Producer 

2625 Temple St. • Hollywood 26 



54 



BUSINESS SCREEN MAGAZINE 




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STORY- BORED 

or "Thin. Then Is Business Filing" 
by Charles (Caj)) Palmer* 

IN THE Course of screening some three hun- 
dred assorted business films for the chapter 
on same in "TV and Screen Writing," a 
discovery emerged which can bring a new era 
of efficiency to our art. 

The discovery is, that certain writers and 
sponsors are wasting a lot of valuable time 
thinking up fresh story ideas for every new 
picture assignment that comes along, when a 
complete stock of surefire stories is ready to 
hand, each one tested many times so we know 
it works. 

I thought for a while of selling the list, put 
up in a sort of Handy-Dandy Dialaplot such as 
fiction writers use: just flip the dial to "Trade 
Association Institutional," for example, and 
read. Lampshades Meet the Challenge. But 
since I cannot in good conscience charge a fee 
to my fellow writers, much less collect one, 
here below are the perenni;il favorite formats, 
ready to simply add words and serve. 
A Brief Sampling of Staples 

First, in point of usage, is undoubtedly This. 
Then, is NuGrip (the Trip through the Fac- 
tory). Next, in large-budget pictures at any 
rate, is The Glamourous Inquirer (LIFE's 
photographer is doing a story on our company; 
or TV writers are preparing our Anniversary 
show). Then comes, I should say. Boh Writes 
His Thesis . . . Soap flakes Through the Ages 
. . . The Role oj Sealant in the American Way 
of Life ("few of us realize — ") . . . and It'll 
Never Work { "mark my words, the rails will 
never go beyond Elgin"). The several basic 
Boh and Mary stories (Bob doesn't believe in 
the Product at first, but Mary helps him see 
the light) are constantly active, along with Old 
Ed's Retirement Dinner (Variant A, Old Man 
and Young Boy. fishing or watching a train), 
and Allied Meets the Challenge . . . Allied 
Meets the Atomic Challenge . . . Allied Looks 
to the Future . . . A Century of Allied . . . 
Where Does Electricity Come From, Daddy'J 
. . . I Am a Tire . . . Tlie Big Dream . . . 
Wrong-way Waldo and Right-way Red . . . A 
Guy Named Mitch (few of us realize how im- 
portant he is in the daily life of our American 
community) . . . Imagine a World Without 
XXX X's ("If suddenly you woke up and there 
were no XXXX's") . . . 

Then There's This Old Favorite . . . 

This is a sampling. There are others, and 
sooner or later each one of them comes up in 
meeting. There is a sure way to tell when one 
is coming. Our contributor, a man of charming 
innocence in the realm of story ideas, leans 
back in his chair and gazes at us for a moment 
in silence, wondering whether he will share his 
treasure. Then his voice hushes and a soft 
smile plays about the corners of his mouth. 
And he says, "You know. Cap, the wife and I 
were kind of talking around on this thing last 
night, and we were thinking there's this guy, 
see, kind of a funny guy, maybe, for some 
laughs, but with a good homely philosophy. 



too. like old Ed down the hall, and this night 
he goes to bed and he falls asleep and he starts i 
dreaming, and you know what he dreams?" 

Yes, we know what he dreams, but here it 
comes anyway — he dreams that all of a sud- ' 
den, see, the Product can talk, saying things 
like, "Ouch, pal, can't you see I am underin- 
flated?" 

The Story Has to Meet the Need 

.Actually, the formula story often has a legiti- 
mate use, if it is freshened and used for a real 
purpose. I'll admit that Bob and Mary are 
working for me right now in a picture called 
The Lifetime Look, because 1 can sell the bene- 
fits of group insurance best by showing their 
effects on real people with young-married 
problems. 

The crux is, I guess, a story must be In- 
digenous to the material and the objective. Bob 
and Mary would not be indigenous to a trip 
through an engine factory — though they took 
one, a six reeler. for a recent picture. You 
see. Bob was doing his thesis about the Amer- 
ican Competitive Way and Mary's father hap- 
pened to be the superintendent of this factory, 
and Mary was real interested in everything; in 
fact, if it hadn't been for the kind of dumb 
questions she kept asking Bob. few of us would 
have realized the part played by the crankvalve 
engine in our daily lives! 

Gimmicky Pictures Just Don't Work 

I've omitted one format. This consists sim- 
ply of showing the people what they need lo 
know about our subject, without extraneous 
gimmicks, clearly and straightforwardly, and 
with an essential dignity; the material so 
themed and organized and presented that it 
brings out the broad significance of what we're 
pushing. But the opposition writer who brings 
in the sparkling gimmick of the Guardian An- 
gel who conies to Earth, see. but nobody at the 
Sales Conference realizes who he is until sud- 
denly (puff' of smoke and lightly waving cur- 
tain) he's gone, will beat us out every time, 
unless we are very persistent. Also, maybe a 
little honest. 

The reason we must persist is that gimmicky 
pictures just don't work. They tend to sell the 
gimmick as the take-away impression rather 
than the subject content, and may entertain 
an audience (and the Sponsor) without doing 
much about implanting the real objective. It 
is flattering to a Sponsor when his employee- 
audience says. "You've certainly got a wonder- 
ful movie here. .IB." but it is profitable to have 
them feel. "Our retirement plan is better than 
I realized; I guess I'll turn down the outside 
offer." 

The net fact is. a picture in our field 
shouldn't be called "good" or "bad" — it should 
be rated effective or inefl'ective, in terms of 
whether it does what the sponsor hired us to 
do. LInl'ortunatcly. not all sponsors are suHi- 
cicntly sophisticated in the film medium to 
realize the distinction; with the result that gim- 
micky "entertaining" ineffective pictures have 
so long been with us as to establish the 
standard that, like mothballs, business pictures 
are best if they smell a little. We can do 
better. ' 9 



•Cup Piilmei" Is Executive Prtniucer at Parthenon Pictures. 



56 



BUSINESS SCREEN MAGAZINE 



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9TH ANNUAL PRODUCTION REVIEW 



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Motion 
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PRODUCTIONS 



68 



William Alley Named Pres. at 
' Industrial Film Producers 

■i^ Willi, un Allc\ has hccn elected 
president of Industrial hilni Pro- 
ducers. Inc.. New York City, it 
has heen announced by the com- 
pany's tioard of directors. 

.Alfred W . (Jack) Lane, vice- 
president, has been named execu- 
tive vice-president to till the post 
formerly held by Alley. Both men 
are pioneers in the industrial tjlm. 
field. Alley's experience dating 
back to 1032 and Lane's to 1935. 

The company has just com- 
pleted production of a motion pic- 
ture for the Election 1 ubc Division 
of Radio Corporation of America, 
announcing a new merchandising 
policy for the division's lines of 

tv picture tubes. 9 

* * * 

Technicolor Honors Nine as 
25-Year Veterans in Field 

I Tft- Nine members of Technicolor 
Corp. were recently honored for 
their 25 years with the organiza- 
tion. Dr. Herbert T. Kalmus, pres- 
. ident and general manager of 
I Technicolor, presided over the 
luncheon in which tribute was 
paid to John M. Weber, Henry O. 
Imus. Harold H. Klemola, Ralph 
E. Walker, Vassar L. Allen, Jr., 
John J. Haller. Charles D. Schatz- 
man, John D. Hamilton and Earl 
M. Olds. 9 

Joseph Walsh to Nat'l Ed 
Films as VP, Sports Chief 

is: Joseph N. Walsh has been 
elected a vice-president and sports 
film producer at National Educa- 
tional Films. Inc. He was formerly 
Sports Editor of Pathe News and 
a producer of RKO Sportscopes. 9 



PART Hi; NO N 




1M( 1 IRICS 



liol.L.'l' W()01> 

for the 

.AMERICAN PETROLEUM 

INSTITUTE 

"THREE FOR TO.MORROW" — 

The pleasant romance of Mac 
Mackendall and wife Marty 
background the quest of three 
young college men for their "To- 
morrow" in a young and growing 
industry with its future ahead of 
it — and which they find in the 
hundred-year-young oil industry. 
Color. 29 min. 3.5mm and 16mm. 

PARTHENON PICTURES 

Charles Palmer. Eiecutive Producer 

2625 Temple St. • Hollywood 26 




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Annual Reiieu of Films in Medicine: 



The Meiliciil PictuiK in 1958 

Inlernational Exhibits; Useful New Films Made a Fine Year 



INTERNATIONAL RECOGNITION 
of the importance of motion pic- 
tures in the medical field, both as 
an instrument for advancing the 
interchange of medical knowledge 
and as a means of reaching and 
interesting young people in careers 
in medicine and health, highlighted 
developments in this direction dur- 
ing the past year. 

Undoubtedly the most signifi- 
cant step in this regard was the se- 
lection, for the first time, of medi- 
cal motion pictures from many 
parts of the world for an Interna- 
tional Medical Film Exhibition as 
part of the Twelfth General As- 
sembly of the World Medical 
Association in Copenhagen. Den- 
mark, August 15-20. 

Co-sponsors of the international 
film showing were the World Med- 
ical Association, the American 
Medical Association, and Johnson 
& Johnson International. Ralph 
Creer, director of medical motion 
pictures and television of AMA. 
arranged the exhibition, based on 
his experience as organizing direc- 
tor of the U.S. International Med- 
ical Film Exhibitions in New York 
and Atlantic City in 1957 and 
195S. 

Other International Events 
Motion pictures figured impor- 
tantly in at least three other inter- 
national medical-scientilic meet- 
ings held last year. A festival of 
science films and sessions on 
"Modern Techniques in Scientific 
Cinematography" were features of 
the Twelfth Congress of the Inter- 
national Scientific Film Association 
in Moscow. September 10-20. The 
Third World Congress of Cardiol- 
ogy in Belgium. September 14-21. 
and the Third International Con- 
gress on Allcrology in Paris. Oc- 
tober 19-26 also devoted major 
time to motion pictures featuring 
newest techniques in those fields. 
Adding further to worldwide 
recognition of films as important 
aids to the dissemination of medi- 
cal-scientific knowledge were the 
inclusion of several such films in 
the 44-filni prt)gram which ihc 
United States Atomic Energy 
Commission sent to the Second 
International Conference on the 
Peaceful Uses of Atomic Energy, 
held September 1-1."^ in Geneva. 
Switzerland. 

Included in the U.S. lilm pro- 
iiram at Geneva were medical 



motion pictures on Colnili 60 Re- 
loading. Iodine 131 . Rudiopluirma- 
ceulicols. Liquid Scintillation 
Counting, and Cyclotron Irradia- 
tion of the Pituitary. Seven motion 
pictures on the use of atoms in 
medical research were in the U.S. 
film program. 

Record Showings in the Year 

In the United States, distribution 
of medical motion pictures reached 
an all-time high in 1958. accord- 
ing to the American Medical As- 
sociation's figures. Film shipments 
during the year totaled approxi- 
mately 5.000 films, loaned to med- 
ical societies, medical schools and 
other scientific institutions. This 
.represents an increase of 16% 
over totals for the year 1957. 

Comparative figures for 1948. 
showing AMA film shipments to- 
taling 1 .750. are sufficient evidence 
of the giant strides that motion 
pictures have taken in the medical 
field during the past decade. 

Nurses Sponsor Top Pictures 

On still another front, the Amer- 
ican Nurses" Association-National 
League for Nursing film service 
reported the production of three 
motion pictures in 1958: Psychi- 
atric Nur.\ini; — The Nurse-Patient 
Relationship: Transporting the Pa- 
tient for Surgery: and Draping the 
Patient for Surgery. Premiered at 
the American Nurses' Association 
to audiences of 1,000 and 1.200 
persons; the films have been stead- 
ily booked three to four months in 
advance since their release. 

At the annual Clinical Congress 
of the American College of Sur- 
geons, held October 6-10 in Chi- 
cago, a total of 105 motion pic- 
tures were screened during the 
five-day period, touching on almost 
as many aspects of modern sur- 
gery. 

Surgeons Screen 97 Films 
In the ASC Cine Clinics, a pro- 
gram of 32 films was screened, 
including a series of eight com- 
prising a panel on surgery of the 
large intestine. An additional panel 
on liver, biliary tract and pancreas 
included eight films, and 49 pro- 
iluctions were shown in the area 
of general surgical films. These 
films were selected by the Ameri- 
can College of Surgeons' Motion 
Picture Committee because of 
their timely interest and high 
teachini: \alue. and included iiumx 




The Academy-.^ward noinini 
film. "Psychiatric Nursing," wi 
one of medicine's many ouistam 
ing new pictures released durit 
1958 (see story on page 68). 



new productions not yet availab 
for distribution. 

A special Motion Picture Syn 
posium on Spectacular Problem i 
in Surgery included 16 films, a 
of which were narrated by partic 
paling surgeons. 

The complete Clinical Congres 
film program was presented by th 
Surgical Products Division o | 
American Cyanamid Company, ii 
collaboration with the Americai 
College of Surgeons. i 

A special screening of Tiie Doc\ 
tor Defendant, one of the produc|- 
tions in the Medicine and the Lfliij 
series sponsored by the William S 
Merrell Company in cooperatior 
with the American Bar Associa 
tion and the American Medicaii 
Association, was an "added tea-' 
ture" of the ACS meeting. This was' 
the only nonsurgical film on the' 
five-day program, and indicates the 
important work that these and 
other Merrell films in this series 
have done to make medical men 

(continued ON PAGE 62) 



PART II i:n<)n 



ii 



ri( rruics 



IKH.I.^' \s (1<H> 

for the 

( ONNECTICl^T GENERAL 
LIFE INSURANCE COMPANY 

"OUTSIDE THAT ENVELOPE" 

— (Golden Reel) — for the em- 
plo.vees who won't read those 
booklet.s; the several benefits of 
Group Insurance and Retirement 
dramatized in Case Histories, in 
an interesting story frame. To 
create that "Better Employee 
Understanding." Color, 35 min- 
utes. (Modern TPS) 

PAIITIIINON FI(TlI|{i:S 

Charles Palmer, Executive Producer 

2625 Temple St. • Hollywood 26 



60 



mi S I N E S S SCREEN M A G .4 Z I N E 




HERE'S WHERE YOUR FILM WINS OR LOSES 



Your film is as good as its audience reaction — 
no better, no worse. 

Most tiim production companies have good 
writers. Many can shoot and process technically 
adequate films. But few have the experience or 
the organization required to analyze your prob- 
lems with a full understanding of the aiicllcnces 
you seek to sway; and what it takes to create the 
desired impression on each group. 



The IVilllcmi J. Ganz Company offers a complete 
sponsored-film service that integrates planning, 
production and distribution, to assure you of a 
predetermined impact on the right audiences, 
whoever and wherever they may be. 

If you would like to see how we have worked 
out successful film programs for others, write us 
about your problem. Chances are we have a 
directly related "case history" that would give you 
some good ideas. 



■rpiiMi 
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I Uf5)SSI[HIHIi| 



WILLIAM J. GANZ COMPANY, INC. 

(\ Division of the Institute of Visual Training Inc.) 

40 East 49tli Street, New York 17, New York • Phone: FXdorado 5-1443 

40 YEARS IN THE SCIENCE OF VISUAL COMMUNICATION 



9 T H .A. N N U .\ L P R O D U r T I O N REVIEW 



61 




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BUYERS Read BUSINESS SCREEN 



The Medical Picture: 

(continued from page 60) 

aware of the legal problems in 
their work. 

Typifying the mounting interest 
of regional medical groups in using 
films to spread the story of new 
medical and health developments 
among their membership and the 
general public, were a regular 
series of film programs held during 
1958 by the Film Committee of 
the Library Health Advisory Com- 
mittee of the Council of Social 
Agencies in Rochester and Monroe 
County. New York. 

Held 1 1 Film Programs 

This organization scheduled 1 1 
film programs last year, seven dur- 
ing the summer months and four 
in the fall, in the area of general 
health, mental health, family rela- 
tions, mental retardation, public 
health, nutrition, dental health and 
safety. 

Included in the motion pictures 
comprising these programs were 
such productions as Mr. Finley's 
FeeliiiQS, Person to Person Com- 
munication, Anger at Work, As Ye 
Sow, Volunteer Services, Boy With 



a Knife, Family Circle, and One 
Day at a Time. 

59 Films at AMA Meeting 

At last year's 107th annual 
meeting of the American Medical 
Association, held June 23-27 in 
San Francisco, a 59-film motion 
picture program was presented to 
the 9,738 medical men attending. 
This was the highest attendance at 
an AMA convention motion pic- 
ture program in the last nine years. 

The AMA film program in- 
cluded both private medical pro- 
ductions and sponsored subjects, 
and numbered as its most popular 
film subjects were Saje and Con- 
servative Treatment of Lesions of 
the Female Breast, The Doctor 
Defendant, Cholecystectomy and 
Operative Cholangiography. Re- 
spiratory Resuscitation Teclmiqiies. 
Emergency Surgery of Acutely In- 
jured, and Principles of Artificial 
Respiration. 

A special evening premiere 
showing was arranged during the 
AMA meeting for The Man Who 
Didn't Walk, the latest release in 
the Medicine and tlie Law series. 
This film dramatizes the medico- 
leyal situations which can result 



from traumatic neurosis; medic; 
examination, courtroom procedun 
and expert testimony typify ele 
ments of legal conflict. 

A second major motion pictun 
premiere during the AMA meetinj 
was Helping Hands for Julie, th( 
dramatic story of a seven-year-oli 
girl aiflicted with meningitis. A 
purpose of this film, sponsored bj 
AMA, American Hospital Associ- 
ation, and E. R. Squibb & Sons, is 
to interest students in seeking more 
information concerning careers in 
medicine and health. ; 

Recruitment a Major Task 

That the problem of medical- 
health recruitment is a critical one 
was emphasized by Dr. Gunnar: 
Gunderson, AM.A president, in 
citing figures indicating need for 
70,000 nurses, 8,000 occupational; 
therapists, 3,500 medical social 
workers, 5,000 more psychiatric 
social workers, 6,000 physical, 
therapists, 50,000 medical tech-! 
nologists, 2.200 dietitians and 10,- j 
()i)0 clinical psychologists. ; 

The range of professional inter- 
est in the medical recruitment, 
problem is indicated by the facti 
that, at the AMA premiere of, 




ee 



BUSINESS SCREEN MAGAZINE 



Julie, representatives were present 
Ifrom the American Physical Ther- 
'apy Assn., National League for 
Nursing. American Association of 
Medical Record Librarians, Na- 
tional Conuiiittee for Careers in 
Medical Technoloiiy. American 
Dietetic Association, and National 
Health Council. 

In addition to the greatly in- 
creased use of motion pictures in 
the medical and health held for 
purely professional showings, a 
number of significant sponsored 
film productions added their 
weight to both public and profes- 
sional understanding of some of 
the current developments in this 
general held. 

Mcrrell Series Widely Used 
I The three films in the William 
S. Merrell Co. Medicine and the 
Lflir series, produced by Medical 
Dynamics, continued to register 
wide acceptance among medical 
men. In less than a year follow- 
ing its release. The Medical Wit- 
ness, first film in the series, had 
been seen by more than 168,000 
interested viewers in 645 show- 
ings; and the second Merrell film, 
The Doctor Defendant . was 
booked for 127 showings in the 
first three months of its screen 
life. While data on the third pro- 
duction. The Man Who Didn't 
Walk, has not been made available, 
a safe assumption is that it, too, 
will add its part to the widening 
of legal knowledge among medical 
men. A fourth film in the series 
will deal with hospital liability. 

Another significant film of the 
last year was Someone Is Watch- 
ing, sponsored by the New York 
State Department of Health, and 
touching on a problem tangential 
to the medical field. This film 
called attention to the ways in 
which legal narcotics fall into the 
hands of dope addicts and peddlers 
through carelessness and over- 
confidence. 

MPO Produced "The Return" 

Another film with a recruitment 
purpose was The Return, spon- 
sored by the American Physical 
Therapy Association through a 
special grant by the Office of Vo- 
cational Rehabilitation of the U.S. 
Department of Health, Education 
and Welfare. 

This production emphasizes the 
vital role of the physical therapist 
in rehabilitating paraplegics and 
other seriously injured persons, 
and fitting them for a return to a 
useful role in society. It demon- 
strates how the physical therapist 
accomplishes this task in combina- 
tion with the psychologist, occupa- 

(CONTINUED ON P. AGE 66) 



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9TH ANNUAL PRODUCTION REVIEW 



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The Medical Picture: 

(CONTINUED FROM PAGE 63) 

tional therapist, social worker, and 
vocational counselor, all under the 
physician's direction. 

Citing the valuable contributions 
that handicapped workers can 
make in industrial jobs was Em- 
ployees Only, sponsored by Hughes 
Aircraft Co. for the President's 
Committee for Employment of the 
Handicapped. Hughes used its own 
Culver City, Calif., plant as the 
locale for the film, to prove that 
handicapped workers, when put in 
jobs that take their disabilities into 
account, can prove as productive 
— and in some cases, more pro- 
ductive — than non-handicapped 
employees. 

An important film contribution 
to public understanding of mental 
health was The Key, sponsored by 
the National Association for Men- 
tal Health. The film portrays, in 
actual scenes from mental hospi- 
tals, how the latest psychiatric 
treatments are bringing mentally 
disturbed men, women and chil- 
dren back to their homes and fam- 
ilies. It points out that the tragedy 
of letting people stay mentally ill 
is that "it does not need to be," 
and solicits sympathy and under- 
standing — against stigma and prej- 
udice. 

A Health A wureness Series of 
nine cartoon films designed to en- 
courage interest in both personal 
and community health was re- 
leased for public use during the 
year by the U.S. Information 
Agency. The films, 8 to 12 min- 
utes in length, were non-technical 
in nature, and were designed to 
emphasize the relationship be- 
tween cause and effect, rather than 
procedures. 

Individual films in the series 
covered such subjects as The Hu- 
man Body, What is Disease'.'. How 
Disease Travels. Cleanliness Brings 
Health. Infant Care. Tiiheniilosis. 
Defense Against Invasion (ex- 
plaining vaccination). Water — 
Friend or Enemy, and Winged 
Scourge (on the Anopheles mos- 
quito, carrier of malaria). 

Long a contributor to profes- 
sional medical knowledge through 
the film medium, E. R. Squibb & 
Sons last year introduced Anonw- 
lies of the Heart as a companion 
to its earlier Normal Development 
of the Heart, which won the 1957 
award of the Clinical Congress of 
the Amc'ican College of Surgeons 
"in recognilion of outstanding edu- 
cational value." Other Squibb- 
sponsored medical films, all dealing 
with the embryology of the car- 



diovascular system, were Develo 
ment of the Aortic Arch ai 
Anomalies of the Aortic Arch. 

These films serve as basic teac! 
ing aids for medical students, ar! 
as reviews for practicing physiciai 
and surgeons, especially those coi 
cerned with cardiac problems. 

Audio Produces Two for ACS 

The American Cancer Sociei. 
released two new motion picture! 
during 1958. one for public shov 
ings principally to women's group 
and the other for professional au- 
diences. I 

The first is titled Time and Th 
Women, and is a sequel to the out 
standing Breast Self-Examiiwtio 
sponsored by the society almost 
decade ago. and which has hai 
countless screenings to adul 
groups all over the country. Tb 
newest ACS production relates ih 
story of two women, one of whon 
submitted to periodic physica 
check-ups and sought medical ad 
vice on any physical symptom sh( 
thought might indicate cancer; am 
of another woman who failed t( 
take these precautions. 

The second ACS motion picture 
Routine Pelvic Examination anc 
the Cytologic Method, is designee 
for showings to audiences of phy 
sicians and surgeons. 

Not as yet in distribution, bui 
expected to serve as an important 
reminder to audiences of hospital; 
people, especially nurses and major; 
maintenance personnel, of the 
need for constant vigilance in safe' 
operating room practices is Fire 
and Explosions from Flammable 
Anesthetics, presented by the U.S. 
Bureau of Mines, the Den' of 

(CONCLUDED ON PAGE 71) 



PARTHENON 



4 



I'U TIRES 



HOLI.V wool) 



for 

GENERAL PETROLEUM, 

MAGNOLIA, SOCONY-MOBIL 

"FIRE AND THE WHEEL" — 

(Freedoms Foundation Medalist) 
"We fuel the one and lubricate 
the other; you can't get much 
more basic than that." The pic- 
torial study of oil, from drill to 
hose; worldwide. Color. 25 min- 
utes. (Modern TPS) 

PAHTHLNON PKTUKES 

Charles Palmer, Executive Producer 

2625 Temple St. • Hollywood 26 



66 



BUSINESS SCREEN M .-^ G A Z I N E 



i 





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Actress Lorette Leversee with 
Laetitia Roe. Director of Niirxiiii; 
at Grexstone Park. i\. J. 



Miss Leveisee. in riie key role as 
(I i>syclucilric iiiir.se. contributes 
nu>vini;ly to the film. 



Visual Contrihutinii Id Psychiatric Mursiiiq 

Heavy Bookings, Critical Acclaim Attest Value of This Smith Kline & French FIl 



Sponsor: Smith Kline & French Laboratoiies 
Title: Psychiatric Niirsing, 34 niin.. b w. 

produced by Dynamic Films. Inc. 
1^ Designed to meet a specific need in psy- 
chiatric nursing ediiciition. this new film em- 
phasizes the importance of a therapeutic nurse- 
patient relationship in the care and treatmeni 
of hospitalized mental patients. 

The film traces a developing relationship 
between a psychiatric nurse and one of the 
many patients in her care. In following the 
frustrations as well as the achievements of a 
nurse in a typical state hospital situation, many 
of the basic techniques in psychiatric nursing 
are reviewed. 

Is Useful at All Teaching Levels 

Although the film is intended primarily for 
showing to graduate nurses with some experi- 
ence in psychiatric nursing, it should also serve 
as a valuable teaching aid at all levels of the 
nursing profession — from the experienced 
psychiatric nurse to the first-year student in 
nursing school. 

The need for the film was originally 
suggested by the American Nurses Association- 
National League for Nursing, a joint profes- 
sional association. SKF's Mental He;ilth Edu- 
cation Llnit decided to sponsor liic lilm as ;i 

The nurse ;ind p;itient (played hy Pat 
Carlisle) in a "Psych.iuiric Nnrsiiii;" scene. 




part ol its service activities in the mental 
health field. Selection of the producer and co- 
ordination of production was handled by the 
SKF Medical Film Center, under Director, 
Peter Hickman, in cooperation with the ANA- 
NLN Film Service, under Katherine Linden. 
The nursing techniques shown in the film were 
suggested by an advisory committee of three 
psychiatrists and three psychiatric nurses. 
Only Sponsor Mention Is in Title 
No Smith Kline &. French products are 
mentioned in the film, and SKF identification 
is limited to the titles. As leaders in the re- 
search and manufacture of psychopharmaco- 
logic agents used primarily in mental hospitals. 



An Academy Award Nominee 

' ■ Psyc/iiatric Niirsiiii; has just been nom- 
inated for an Award in the Documentary 
Feature category by the Motion Picture 
.Academy of Arts and Sciences. 



SKF public relations activities lean heavily to- i 
ward service in the mental health field, both 
professional and lay. Psychiatric Nursing is i 
but one example ot the company's services to ! 
mental hospitals ;md to the medical and allied ' 
professions, generally. | 

To diite. Smith Kline & French has provided i 
l(i() prints of the film for free loan to profes- '< 
sional groups through its own film library and ', 
through the ANA-NLN. .'\ll the prints are ] 
heavily booked; within seven months of the 
film's release, 1.208 showings were arranged .' 
by SKF, in addition to those handled directly 
by ANA-NLN. A nursing instructors' guide 
has been prepared and is ;ivailable as an ad- 
junct to the film. Several psychiatrists and 
nurses have commented that the film should be 
seen two or three times — especially by student 
nurses — in order to absorb all that it has to 
oiler. 

Script, Skillful Direction Are Noted 

Not a little ol the film's outstanding success 
c;in be laid to the perceptive script of Ann 
and Ralph .Schoolman. The cast — particularly 
Pat Carlisle ;is the mental patient, and Loretta 
Leversee as the nurse — plays movingly to Lee 
Bobker's skilled direction. 9 



68 



BUSINESS SCREEN MAGAZINE 



EXPOSE 

IXPOSING FACTS ABOUT CALVIN CO. SERVICES 



>/iLI 



KANSAS CITY. MO. 



NO. 2 




16MM FIRST GENERATION COLOR PRINTING 

Kodachrome prints from original Kodachrome still make the best 
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For those desiring the best. The Calvin Company is equipped to make 
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In 1943, The Calvin Company developed and built a custom printer, 
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(OVER) 

THE CALVIN CO.— 1105 TRUMAN ROAD — KANSAS CITY 6. MO. 



industrial philosophy of a Mi.s- 
sile acces.sory contractor. Ekta- 
chrome color. 22 minutes. 

PARTHE.NON PICTURES 

Charles Palmer, Executive Producer 

2625 Temple St. • Hollywood 26 



ordinate the production, distribu- 
tion and use of future audio-visual 
materials, to avoid duplication of 
training aids and encouraee pro- 
duction of the best possible mate- 
rial to orient both professional and 
sub-professional groups to the 
growing staphylococcus problem. 




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REGAN FILM PRODUCTIONS 

i 19730 RALSTON • DETROIT 3, MICHIGAN 



9TH ANNUAL PRODUCTION REVIEW 



71 




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original. These printers have proved themselves over the years and 
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Some of the features of this printer are: 

1. Runs in both directions so that the originals never have to be 
removed. 

2. Runs at 72 ft. per minute. 

3. Handles 1,200 ft. originals and raw stock. 

4. Makes optical effects by the matte method so they are alike in 
all prints. 

5. Makes light changes by the matte method so that all the print is 
made at a constant color temperature for the lamp. Also, all 
light changes are made on the exact frame-no lag in changing. 

6. Printer operated in electrostatically cleaned air conditioned 
rooms at controlled humidity conditions. 

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oiler. 

Script, Skillful Direction Are Noted 

Not a liltle ot the tilm"s outstanding success 
can be laid to the perceptive script of Ann 
ant! Ralph Schoolman. The cast — particularly 
Pat t'arhsle as the mental patient, and Loretta 
Leversee as the nurse — plays movingly to Lee 
Bobker's skilled direction. B' 



68 



BUSINESS SCREEN MAGAZINE 



Thi! \li!ilir.iil PiiiliirR: 



CON I IM'tl) FROM !• Mil ^(^ > 



Anesthesiology of the Univcisii\ 

'of Pittsburgh School of Medicine, 
and the St. Francis General and 
Medical Center Hosjiitals, Pitts- 
burgh, through an educational 
grant from Abbott l^ahoratoiies. 

I Although accidents from lire 
and explosion in hospitals now 
number less than 1 in 150,000 

I cases, this lilni points out that even 
a sinule accident is ime too many. 
and Hlustrates safety precautions 
necessary when llammabic anes- 
thetics must be used. 

It is planned for showings to 

I hospital nurses and maintenance 
people, as well as to medical 
schools and professional groups. 

Popular Health Fare Noted 

In calling the roll of motion pic- 
lures with a medical theme which 

i were among the foremast in popu- 
larity as retlected by 19.S8 screen- 
ings, mention might be accorded 
the following; 

Mr. Fiiiley's Feelini;s. sponsored 
by the Metropolitan Life Insurance 
Co. This film, which deals with the 
stresses encountered in one per- 
son's day-to-day relationships with 
people, focuses attention on the 
methods of preventing mental dis- 
turbances. It is designed to encour- 
age discussion, to stimulate ques- 

1 tions and comments, and to 
provoke an exchange of ideas on 

I dealing with stress situations. 

Hemo the Magnificent, one of 
the films in the Bell System's Sci- 

, ence Series. Already seen by mil- 
lions in two separate national 
television presentations, and by 

; millions more in school and adult 
group screenings, this film tells the 



PARTHENON 



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PUTTRKS 



HOI.l.VW OOl) 



for 
SUNDSTRAND TURBO 

IDIV. OF SlINDSTRAND 
MACHINE TOOL CO.) 

"PACKAGED POWER" — A 

straightforward sales film for 
"audience of one" use, present- 
ing the personnel, facilities and 
industrial philosophy of a Mis- 
sile accessory contractor. Ekta- 
chrome color. 22 minutes. 

PARTHFNON PICTURES 

Charles Palmer, Executive Producer 

2625 Temple St. • Hollywood 26 



story of blood and the circulatory 
system. It explains the functions 
of heart, liver and kidneys as re- 
lated to circulation. 

Rcil River <ij Life, the story of 
the bloodstream and its workings, 
a production of Moody Films. 

Ani-er at Work, a mental health 
film sponsored by the Oklahoma 
State Dept. of Health. This film 
deals with anger and its cllcct on 
human beings in their everyday 
relationships. It presents some of 
the more common misplacements 
of anger, and suggests some simple 
techniques for controlling emo- 
tions, encouraging audiences to ex- 
amine the causes of anger, as well 
as its effects. 

Use of closed-circuit television 
in disseminating medical informa- 
tion also increased during the past 
year. As an example, closed-cir- 
cuit telecast sessions and scientific 
exhibits augmented the regular 
motion picture program at the 
I9.S8 AM A meeting. 

A 90-minute closed-circuit tv- 
cast originating from one of the 
.A.MA sessions was transmitted 
from San Francisco to audiences 
of physicians in Boston, Chicago, 
Cleveland. Kalamazoo, Philadel- 
phia. New York City and Syracuse. 
It included a newsreel of scientific 
events at the meeting and a clinical 
session on diabetes emanating 
from the University of California 
School of Medicine, and was spon- 
sored by the Upjohn Company in 
cooperation with AMA. 

Operative surgical panels and 
clinics originating from the San 
Francisco Hospital were telecast 
in color to AMA audiences during 
their \95H meeting, with sponsor- 
ship by Smith, Kline & French 
Laboratories. 

Organize to Meet Problem 

To coordinate audio-visual pro- 
grams in the field of staphylococ- 
cus control, a new committee was 
created late last year by six major 
U.S. health organizations. 

Known as the Interagency Com- 
mittee on Training Aids for Staph- 
ylococcal Disease, the group is 
serving as a clearing house for the 
exchange of information on a-v 
and other training materials now 
available or in production. 

The committee is reviewing all 
existing training aids, and will co- 
ordinate the production, distribu- 
tion and use of future audio-visual 
materials, to avoid duplication of 
training aids and encourage pro- 
duction of the best possible mate- 
rial to orient both professional and 
sub-professional groups to the 
growing staphylococcus problem. 



key ma 



n ^1^ 



■^Lots of products 
look alike. That's 
why buyers often 
depend on the "key" 
man to do the choosing 
for them. 

To help make 
your product top choice, 
we offer broad 
experience crming 
salesmen with solid 
selling information 
for buyers. 

• Live shows 

• Motion pictures 

• Slidefilms 

• Merchandising 
programs 




I 



REGAN FiLM PRODUCTIONS 

19730 RALSTON • DETROIT 3, MICHIGAt^ 



9TH ANNUAL PRODUCTION REVIEW 



71 




Board members ot the FPA pictured cii recent meeting include (I to r) 
Jiidd Pollock, MPO; Walter Lowetulahl, Transfilm; Ed Lamm. I'at he- 
scope; president Nat Ziicker: Lee Blair, Film Graphics: Boh Wood, Sound 
Masters; Robt. Crane. Color Service; Boh Lawrence. Lawrence Prods. 

IVnw York Looks In the FuturG 

Film Producer Association President Cites Program and Goals 

by Nalliaii /mki'r 



TT Was Twelve Years Ago that 
A a small group of motion picture 
producers joined together in New 
York to improve standards of 
production and promote industry 
stability through better labor re- 
lations. 

Four years later, this association 
was duly incorporated as a non- 
profit organization, and since then 
the Film Pr(xlucers Association of 
New York has grown to its present 
membership of 35 producer mem- 
bers and 20 associate members, 
the latter representing the service 
companies in lilm production. 

^100 Million Business 

Today, through its member 
companies, the FPA represents a 
supply of motion picture products 
and services with a yearly value in 
excess of 100 millions of dollars 
and employs 15,000 people in a 
variety of administrative and crea- 
tive skills. 

The FPA is continuing with 
those programs which rellect the 
concerns of a vital communica- 
tions and entertainment industry 
to those it directly serves and the 
American community. 

Let us briefly consider some of 
these programs: 

Ethical standards in client rela- 
tionship by uniform contracts and 
responsible performance. 

Labor stability by reappraisal of 
rates, conditions, and competence. 
Technical standards of density and 
resolution both of picture and 
track in black and white or color 
for screen and television exhibi- 
lion. 

A joint labor-management con- 
ference in actual operation (with 
Ihe lATSE East Coast Council) 
lo anticipate the demands of tech- 
nological advances (particularly in 



video tape ) by developing a pool 
of new skills and establishing 
standards of procedure. 

Review of civic codes, licenses, 
and permits in terms of present 
day motion picture studio opera- 
tion. 

The dissemination and study of 
new techniques for communication 
in industry, government, and 
education. 

An analysis of present methods 
of distribution and their improve- 
nient for maximum audience im- 
pact. 

Improved public relations for 
the entire industry and recognition 
of its professional status. 

With regard to the last men- 
tioned, it is unfortunate that a sec- 
tion of the motion picture industry 
which has a greater audience every 
week in the year than the total of 
paid admissions in theatres, should 
be tagged with a label that only 
describes what it is not, that is, 
/i('/;-theatrical. 

It is unfortunate that many tech- 
nical services and their represen- 
tative bodies have overlooked the 
professional inter-relationship of 
the industry as a whole. In a 
recent SMPTF conference sparked 
by the Eastman Kodak Company 
(who should know better) on a 
program of films for business and 
television, not one professional 
producer of standing was invited 
to participate. 

Government Favors Amateurs 

It is unfortunate, too, that many 
government agencies in contract- 
ing for motion picture projects will 
ignore the competence, experience, 
and stability of the producer oper- 
ating with organized labor, for the 
c|uestionable quality and creativity 
of Ihe amateur producer. No con- 



sideration in the new National 
Defense Education Act grants, in- 
volving audio-visual projects, is 
being given to the producer whose 
primary business is the production 
of such material. 

This repudiation of an industry 
is analogous to a university's be- 
ing commissioned to enter into the 
production of missiles. 

Responsible Critics Needed 

It is unfortunate that critical 
evaluation of the "non-theatrical" 
motion picture is generally and 
publicly undertaken by groups 
who are not, by organization or 
competence, equal to the task. 
Achievement in film-making as an 
art and a craft merits recognition 
but let the judgment be con- 
sidered and responsible. The se- 
mantics of recorded visual images 
and sounds deserves a critique by 
professional peers. 

Walter Kerr, drama critic of the 
Herald Tribune, in a recent ar- 




Nathan Zucker, president 
f-'ilm Producers .Assn. of N.Y. 

tide about the theatre had this 
to say: 

"This meeting (of the perform- 
ance and the audience ) is what 
the theatre is all about. It is its 
greatest power; it is what most 
distinguishes it from all other arts 
and makes it the most personal of 
them. A painting rests in its 
frame, brazen and passive and 
waiting to be taken. A piece of 
sculpture thrusts itself into space, 
perfectly commanding and per- 
fectly detached. A novel lies pa- 
tient and unprotesting until we are 
ready to nod to it; it is an intimate, 
but an intimate horn without eyes. 
A poem is a kind of cradle, moved 
by a hand that keeps gently out 
of sight. Even music, closest to 
the drama in the immediacy of its 
restless presence, refuses our 
handshake; we must turn slightly 
away in order to know it well. 

"The stage asks us to look at it 
so that it may look back, and make 



something, of the eye-to-eye. 
nerve-to-nerve encounter." 

Add to this dynamic concept ot 
the theatre a visual and aural 
sense freed from the conventions 
of the proscenium and the con- 
strictions of time and space and 
you have the form of one of the 
most exhilarating communicative 
arts known as the motion picture. 

The motion picture gains its ef- 
fect, as Mr. Kerr points out about 
the theatre, not from the presence 
of "live" actors but by the exist- 
ence of a "live" relationship be- 
tween what is happening on the 
screen and the audience. In the 
jargon of the trade this is known 
as "identification" but it is more 
properly an emotional excitement 
or experience that springs from 
the union of audience and creative 
production. 

Recognition Must Be Earned 

Yes, the "non-theatrical" mo- 
tion picture production is both an 
expanding industry and an art 
form. This duality results in some 
confusion and its growth presents 
a variety of problems but its vital- 
ity as a working art form must 
have professional leadership. 

Recognition, like confidence, 
can not be demanded, it must be 
earned. And where it has been 
earned, its understanding must be 
promoted. 

The Film Producers Association 
of New York is geographic only 
by the necessities of convenience. 
It invites responsible groups of 
producers or service companies, 
wherever their business lives are 
located, to join with it to meet 
the needs of today and anticipate 
tomorrow. Q 

<: * * 

Victor Ends Search for 10 
Oldest Models -Made in 1933 

kT Victor Animatograph Corp., a 
division of the Kalart Co., Plain- 
ville. Conn, has announced the 
end of the search for the 10 oldest 
Victor projectors. The program 
was carried out in conjunction 
with the 25th anniversary of its 
production of the first 16mm 
sound -on- film projector. Over 
1,000 entries were received from 
all over the U.S. as well as from 
seven foreign countries. The ten 
winners were all survivors of the 
1200 model projector produced by 
Victor in 1933. 

Hy Schwartz, president of Vic- 
tor Animatograph, stated that each 
of the winning projector owners 
will receive a brand new Victor 
Assembly Projector, model 65 TO 
in exchange for their original pro- 
jector. S" 



72 



BUSINESS SCR P: EN MAGAZINE 






^Bumm 



mM 



gUgH 




// 5 t//e Picture Zkat Counts , 



and currently the following companies are counting on MPO 
to meet corporate objectives through motion pictures:* 



AMERICAN AIRLINES 
AMERICAN INSTITUTE OF CPA'S 
ASSOCIATION OF PACIFIC FISHERIES 
EVINRUDE MOTORS 
FORD MOTOR COMPANY 
GENERAL MOTORS CORPORATION 
GREATER NEW YORK FUND 
GULF OIL CORPORATION 
HAMILTON WATCH COMPANY 

*20 to 30 minutes in length. 



KAISER ALUMINUM & CHEMICAL CORP. 
LEVER BROTHERS COMPANY 
MONSANTO CHEMICAL COMPANY 
REMINGTON ARMS COMPANY 
REYNOLDS METALS COMPANY 
UNION CARBIDE CORPORATION 
UNITED STATES AIR FORCE 
U.S. FISH & WILDLIFE SERVICE 
UNITED STATES STEEL CORPORATION 




Productions. Jnc. 



in NEW YORK CITY 

15 East 53rd Street 
Murray Hill 8-7830 

• 

in HOLLYWOOD 

4110 Radford Avenue 
POplar 6-9579 



An Active Reel 




hv0^ps 0werffh000lif hftppt/ 

.... the audience alert to a new product 
.... the sponsor busy with new sales 

.... the producer inspired'to out-do his performance 
each time 



TELEVISION AND INDUSTRIAL FILMS 




FILM PRODtCTIO\S.INC. 

V — 1600 Broodwor, New York 19, N Y. 



JUdson 2 5730 



HCnjREJPAMDE 

' "Riverfront Story" Dramatizes 
An Industrial Enterprise 

Human and technical interests 
are combined to dramatize an in- 
dustrial enterprise in Riverfront 
Siory. a 15-minute sound and 
color motion picture recently re- 
leased by the R. C. Mahon Co., 
Detroit engineering and construe-' 
tion organization. 

Designed for showings to metal- 
working executives as well as 
architects, commercial builder and 
civil engineering organizations, the 
film uses the eyes of a Great 
Lakes ship captain to get across 
the story of the Mahon organiza- 
tion and its engineering, plant 
operation and field-erection skills, j 
As his ship plies up and down ■ 
the Detroit river, the captain, be- 
cause of his love for steel ships, 
is attracted to the giant fabricated 
structural steel members changing 
Detroit's waterfront image — par- ; 
ticularly the new convention hall- ■ 
exhibits building, which masses [ 
over 19.000 tons of steel in one 
area. 

With the skipper's rising inter- 
est, viewers are taken through a ; 
series of scenes covering the lay- 
ing of base plates for the conven- 
tion hall, complete fabricating 
operations at the Mahon plant, 
and the progress of the structural : 
steel erection work. : 

The film is available on a free ' 
loan basis by request on company 
letterhead to The R. C. Mahon 
Co.. East 8-Mile Road. Detroit 

34. Mich, 9 

* * * 

A New Color Film Explains 
The Electrotyping Process 

i? To explain and promote the ; 
electrotyping process, the Inter- 
national Association of Electro- 
typers & Stereotypers has spon- 
sored a motion picture in sound 
and color, titled The Electrotype — 
The Piccisinn Letterpress Printing 
Plate. 

Prints of the film are available 
at 47 locations in the U.S.. Can- 
ada and Australia for distribution 
on a free loan basis to schools, 
trade groups, service and advertis- 
ing clubs and agencies, box and 
carton groups, publications print- 
ers, l.S.&E.U. locals and others. 
Black-and-white prints are avail- 
able for tv use. 

Information on print locations 
may be obtained from Floyd C. 
Larson, executive secretary. 
I.A.E.S.. 758 Leader Building, 
Cleveland 14, Ohio. 1^ 



74 



BUSINESS SCREEN MAC-^ZINE 



Till! QBD Giits Film Fads 

Association of Better Business Bureaus Conducts Survey 
in Selected Areas to Determine Response to First Film 



IN THE Spring of 1958, the As- 
sociation of Better Business 
lUireaus released for showings to 
I general audiences and on public 
■ service TV time, a public-interest 
lilin titled To Serve the Living. 
produced in cooperation with the 
I National Funeral Directors Asso- 
I cialion. 

I The lilni used the experiences 
I of one family to illustrate how the 
funeral director deals with the 
many problems involved in niak- 
ins; funeral arrangements; how he 
helps the family plan a funeral 
that will be proper for them, and 
the services he provides, not only 
in helping the family make the 
necessary important decisions in 
time of stress, but also in handling 
matters required by law. It was 
produced by Pathescope Produc- 
tions, Inc., of New York City. 
Both Groups Keep Tabs 
Since this was the BBB's first 
motion picture production in co- 
operation with a business or pro- 
fessional group, and would serve 
in a sense as a pilot for future 
projects of this nature, both the 
ABBB and NFDA have been 
keeping close tabs on the film's 
progress. 

.Audience totals compiled 
through last October showed 152 
screenings to private audience 
groups, most of them arranged by 
local NFD.'^ members or groups, 
with viewers totaling 13.756 per- 
sons. 

On television public service 
time. 35 showings had been re- 



P.\RTHEN<)N' 



k 



IM( Tl'Ui:.S 



HOI.I.VWIIDII 

for the 
WESTERN EI.ECTRIC CO. 

"TOOLS OF TELEPHONY" — 

Shows the telephone user why 
"the Western" must be big, and 
how its activities contribute to 
today's fast-communicating way 
of life. Color, 32 minutes 

PARTHE.NON PICTUKES 

Charles Palmer. Executive Producer 

2625 Temple St. • Hollywood 26 



ported, with the estimated audi- 
ence reaching approximately 
2,75O,()()0 viewers. 

.-^t the outset, n c i t li c r the 
Bureau nor the Funeral Directors 
group made any formal elfort to 
determine audience reactions to 
iLu; lilm. although informal reports 
to both organizations indicated 
that it was being well received 
both in pri\atc showings and 
on television. 

Hire Central Surveys, Inc. 

However, to get an accurate 
pictiue of audience reactions, a 
professional lirm. Central Surveys, 
Inc., was engaged to conduct a 
limited study in three selected 
areas: Des Moines and Waterloo, 
Iowa, and La Crosse, Wisconsin. 
A total of 447 interviews were 
conducted, including 100 viewers 
who had seen the film over tele- 
vision in one of the three cities. 

Of the 100 viewers, 61 had seen 
the entire him, and 39 had seen 
a major part of it; these latter in- 
cluded persons who had tuned in 
after the film had started, and a 
few others who where interrupted 
brielly during the showing period. 

Reaction of viewers toward the 
film itself was excellent. 91% had 
a favorable attitude; only 1 % said 
they didn't like it. The other 8% 
were indilTerent; they didn't care 
much one way or another. 

Intrigued by News Publicity 

Asked how they happened to 
watch the film on tv, 19 said they 
had watched it deliberately after 
having seen newspaper reference 
to it, and 4 others tuned it in after 
having seen a spot announcement 
one station had carried. The rest 
of the viewers, so far as they could 
recall, had not deliberately plan- 
ned to watch the film, but had 
done so after they had seen the 
opening announcement and the 
beginning of the him. They were 
attracted by the film itself. 

As to what they liked most 
about the film, 27% said they 
considered it educational or in- 
formative; another 21% expressed 
general approval, saying that the 
film was different or interesting. 
25% were impressed by the way 
the funeral director helped the 
family, and the difierent duties he 
performed, or said they liked the 
funeral director himself and 

(CONIINUEU ON NE.XT PAGE) 




"We'll give you . 



9 T H .ANNUAL PRODUCTION REVIEW 




■We'll give you a hand." 



Whether it be editorial, or sound, or a complex 
printing problem, our expert staff will assist you 
- of course \^'ithout obligation- at any time. 

Sound ■ Editorial • Laboratory Services 



FILM LABORATORIES, INC. 



1905 Fairview Avenue, N. E., >A/ashington 2. D. C. LAwrence 6-4634 



BBB Gets the Facts: 

(cont'd from previous PAGE) 

gained a better understanding of 
the funeral business. 

Some of the other favorable 
comments about the film were in 
reference to its professional qual- 
ity, and that the presentation was 
true to life. 

Some of the objections to the 
film were that it was too sad 
(4%), and four other viewers 
criticized the actions of the son 
in the film, probably showing the 
extent to which people identified 
with the family in the liliii. and 
not being actually critical of the 
tilm itself. There were virtually 
no objections to the film as being 
too commercial or improper in 
any way. 

Importance of selecting an 
easily-remembered title is indi- 
cated by the fact of the 100 view- 
ers questioned, none could recall 
the film's exact title, and only 
1 1 % gave partially correct an- 
swers. Replies to this question 
included "it was something about 
"For the Living"," "To Aid the 
Living." "For Those that Serve," 
or "it was about "Living"." 

As to what part of the film they 



remembered best, a total of 54% 
referred to the son or his attitudes, 
including his homecoming, his re- 
action to his father's death, his 
opposition to having "strangers" 
attend the funeral, or his change 
in attitude after discussion with 
the funeral director. 

The funeral director was men- 
tioned by 39% of the viewers as 
the part remembered best about 
the film — more reference than 
to any other character in the film 
other than the son. Most of these 
references were to the funeral 
director's duties, and his helpful- 
ness to the family. 

Query on Main Purpose 

A further test of reaction to the 
tilm is found in the question, 
"What did you think was the 
main purpose of the film?" The 
largest number, 34'^v, said the film 
was educational, or was intended 
to teach viewers "to be pre- 
pared . . . when someone dies 
suddenly."" Another 26% said the 
purpose was to illustrate the duties 
of a funeral director. 

Twelve percent said the film was 
to show the integrity or character 
of funeral directors, or to guide 
people in selecting a funeral direc- 



Eyebrows have been raised 



00 



over the quality and price of our 
films. They wonder how we do it. 
For the straight story, write, wire 
or call George Kirkland at 

INTERNATIONAL SOUND FILMS, INC. 
26 East Andrews Drive, N. E. 
Atlanta 5, Georgia CEdar 7-0844 



76 



BUSINESS SCREEN MAGAZINE 



tor with these qualities. Sonie- 
uhat related answers were given 
by \\''(. that the I'llni was to il- 
lustrate the helpfulness or attitude 
of funeral directors and how they 
can be of service. 

The absence of certain types of 
responses mieht be pointed out. 
Only 3^f indicated by their an- 
swers that they thought the liltn 
was for the purpose of advertising, 
or, as one answered, to "boost" 
funeral homes, liiis further sub- 
stantiates that viewers did not sec 
the tiini as commercial; even these 
comments were not critical of the 
film or its purpose. 

Two questions relating directly 
to Better Business Bureau spon- 
soring of the tilm were included, 
and answers to both indicated that 
viewers were quite satisfied with 
this film, and would appreciate 
seeing others of a similar nature. 

9S^c Approve Sponsorship 

In all, 98', said that they think 
it is a good idea for the Better 
Business Bureau to sponsor pic- 
tures of this kind. When asked 
whether they think the BBB 
should sponsi)r additional films 
dealing with other subjects, 95% 
said "yes." Subjects suggested in- 
cluded buying a home, insurance, 
atomic attacks, door-to-door sales- 
men, the need for a will, and tire 
prevention. 

Summarizing results of the sur- 
vey in an address at the 1958 an- 
nual convention of the National 
I'uneral Directors Association in 
Cleveland, William H. Longman, 
executive vice-president of Cen- 
tral Surveys, mentioned four 
points that the study had revealed: 

Four Keys to TV Success 

1 . The importance of doing 
everything possible to get a large 
audience. This means having the 
right station, the right day and 
time of day. and as much promo- 
tion as possible through news- 
papers, tv spots, etc. 

2. The good acceptance of the 
tilm and the favorable attitudes 
toward it. with virtually no criti- 
cism of it as being commercial or 
improper in any way. 

3. Success of the tilm in both 
improving attitudes and increasing 
the information level of viewers 
regarding funeral directors and 
their services. 

4. That, although the audience 
sampled was a small one, the film 
is definitely reaching the kind of 
people it was intended for — a 
broad, middle-class American 
audience, rather than any narrow 
or specialized group. Q' 



Get 
your 
message 



off the ground 

Reach your critical objective 

with a creatively planned and 
produced motion picture. 
We have been launching successful 
film projects for American Business 
and Industry for 27 years. 



STUDIOS, INC. OU 



4A.tf» 



HOLLYWOOD; 1714 North Wilton Place 
Hollywood 28, California 
Phone Hollywood 7-6126 

DETROIT: Richard Bonds, Roger Hebert 
7th floor Detroit Times BIdg., Detroit 26, Mich. 
Phone Woodward 3-3028 



^■ 



^ 
?. 



■i':-f 






9TH ANNU.AL PRODUCTION REVIEW 



77 




Edison Ele(tri( Institute Film Helps to 



RG-GGnmiilK Ihu DnG-Inriiislry Cummunity 



THE Challenge Posed by 
mushrooming communities, 
overcrowded and congested down- 
town areas, possible decline in 
property values, and the grim fu- 
ture faced under such conditions 
by towns and cities throughout the 
l!nited States is clearly and power- 
fully stated in the new film Plan 
far Prosperity sponsored by the 
Area Development Motion Pic- 
ture Committee of the Edison 
Electric Institute. 

Premiered at the Boston EEl 
Convention before a group of en- 
thusiastic delegates from all over 
the country, Canada, Mexico and 
South America, the theatrical-type 
film, produced by Bay State Film 
Productions of Springfield, Massa- 
chusetts, capsules the challenge in 
the experiences of one leading 
character played by veteran screen 
and television actor George Kluge. 
Supporting him, a strong cast of 
SAG players document what can 
happen when a typical one-indus- 
try town hits the skids — and what 
can happen to a similar town 
when good planning and civic 
determination take hold of the 
problem. 

Because of the stake which 
electric power companies have in 
the continued prosperity of the 
communities they serve, EEI Area 
Development Committee members 
sought the cooperation of the 
American Society of Planning Of- 
ficials and the American Institute 
of Planners in developing the 
script for the film and in selecting 
locations where situations typically 
illustrative of the problem and its 
cure could be pointed out. Fol- 
lowing the premiere, both organi- 
zations gave official sanction to 
the film from the point of view of 
professional planners. 

Like so many undertakings, the 
production of the film required 
considerable blood, sweat and 
tears to get it off the ground. Ac- 
tually, a two-year effort, under 
the Chairmanship of V. S. Madi- 
son of Detroit Edison, was needed 
to enlist the needed cooperation 
and financial backing on the part 
of far-seeing member companies 
of the Institute. 

The full committee list tinally 
read: R. Y. Adams, American 
Electric Power Service Corpora- 
lion; A. W. Evans. Niagara 
Mohawk Power Corporation; J. 
M. Frank. Columbus and Southern 



r A »i4mE t 



T3P-' 




Above: award to David Doyle and 
Bay State Productions is made by 
Vincent Madison, Detroit Edisoni 
Co. at "Plan for Prosperity" pre-\ 
iniere last niontli. \ 

Ohio Electric Company; W. C; 
Handlan, Monongahela Powerj 
Company; W. J. Jamieson, Gen-I 
eral Public Utilities Corporation;' 
R. P. Lee. The Connecticut Light | 
and Power Company; H. C. Le-. 
Vois, Gulf States Utilities Com-; 
pany; L. L. Peterson, Interstate 
Power Company; C. A. Thrasher, 
Ohio Edison Company; A. H. 
Pfander, Detroit Edison Company, 
Technical Advisor; H. H. Smith, ', 
.American Institute of Planners. W. i 
H. Blucher. American Society of 
Planning Officials. | 

Following subscription of the | 
budget, over 20 film producers 1 
were invited to submit ideas and | 
proposals, from which Bay State 
Film Productions was finally se- 
lected as the producer. A writing 
and production period of about 
eight months brought the picture 
to the screen, and Plan For Pros- 
perity is now available for distri- 
bution through electric power com- 
panies throughout the U.S. 9 



r.Mi I iii:x()N 



I'M 1 1 Ki;.s 



IKH.I.VWOOl) 



for 

INTERNATIONAL 

HARVESTER 

COLLECTORS' ITEM" — The 

surpri.sinjrl.v dramatic story of a 
group of public servants and 
their unsung role in the struggle 
against air pollution. Color. 32 
minutes. (Modern TPS) 

l'AIMHO0,\ PICTURES 

Charles Palmer, Executive Producer 

2625 Temple St. • Hollywood 26 



78 



BUSINESS SCREEN MAGAZINE 



1 



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Basic stand with 50" Zoom 



$1495 



Basic Compound with table-top, 2 peg tracks, 

rotary movement, counter, hand cronk *^170f^ 

□ nd platen ^ ' ' ^^ 




This amazing sprocketed splicing tope will repair torn 
and domogcd films, replace torn perforations and 
allow you to butt-splice without losing o single frame. 
Comes in transparent for film, opaque for magnetic 
film. Splice will never come opart and perforations 
stay permonently repoired with Magic "Mylar." Use 
Magic "Mylar" for all your film repair and splicing 
|Obs. 

Transparent — For Film 

1 6mm, — Single Perf $5.00 per roll 

1 6mm. — Double Perf 5.00 per roll 

35mm 9.00 per roll 

Opaque — 'For Magnetic Film 
16mm. $ 6.00 per roll 

35mm 1 1 ,00 per roll 




Shown above is Model 6SB Combinafron S/oclt 

F & B Butt Splice 
& Film Repair Blocks 

These excellent blocks moke butt splicing and re 
poiring damaged film strips simple as A-B-C. Eosy to 
use, no complicated parts, and solidly constructed they 
are available in the following models; 

Model B-16 for 16mm. film . . 

Model B-35 for 35mm. film 

Model B-4 for %" magnetic tope. . . . 
Model BSB - Combinotion block for 
16mm, 35mn and '/j tope 



$ 9.50 

12.50 

6 50 



24.50 




RENTAL 

CATALOG 

No 58 



JSmm Mitctielt Bell t Howell. Arnllei camersjfl 

I6nim Mitchell. Auncon Bell 1 Howell carnerjs|| 

Recardme EquipmenV 

Projection Equipmenl 

Editing Equipment MoTiotaii Sound readers 

Lighline Equipment Colortran Bardwell 

McAliiler. elc 
Grip Equipment Dollies Mike Booms 
kcceitories Lenses Tripods Supplies 
HODMAN A BABS, INC 

»( MrtSI asiH lliEfT NEW roil )• 



FREE! ILLUSTRATED RENTAL CATALOG 



Rental Catalog 



FLORMAN & BABB, incorporated 

68 West 45th Street New York 36, N. Y. MU 2-2928 



Shown here are just a few of the many fine manufacturers of 
professional motion picture equipment, accessories and hi-fi equip- 
ment and tape you'll find at Florman & Babb. There's a showroom 
floor chock-full of the latest equipment. And if it's just some ad- 
vice, facing some problems on equipment, or want o recommen- 
dation about equipment, you'll find a competent staff of profes- 
sionals ready to give you the answers. Drop in anytime. Arthur 
Florman and John Babb ore always glad to see you. 



it T H ANNUAL PRODUCTION REVIEW 




RCA Victor Custom Recording covers more ground - faster — 
than any other service of its kind. Our engineers' superior skill. 
reinforced by years of experience and the most up-to-date tech- 
niques and equipment, makes RCA Victor the constant leader 
in the field. 

RCA Victor also supplies the most extensive library of musical 
.selections for slide films - at no extra cost. First quality record- 
ing, careful handling, and fast delivery go hand-in-hand with 
every order. 

Have RCA Victor Custom Record Sales provide you with its 



famous "one-stop" service — recording, editing, pressing, and 
shipping - for greater quality, economy, and results! 

® 

RCA Victor custom record sales ^%) 

NfKJ York 10. /55 Enat 2:,th St MUrray Hill 9-7100 

Chirago II, 44.5 JV. I. nice Shore Drive WHitehatl 1,-3215 

Hollywood .v.v, lOIli .V. Sycnmore Ave OLdfield 1,-1660 

Nashville 3, 1525 MeGavoek St ALpirte 5-6691 

In Cnuada. eall Record Department. RCA Vietor Company. Ltd.. 1001 
Lenoir St.. Montreal. Quebec. For iiijormation concerning other foreign 
eountricH. write or phone RCA International Division. 30 Rockefeller Plaza. 
New York 20. N.Y.—JU 6-3S00. 



Chevrolet Dealer Slidefilms 
Promote 'Demonstration Drive' 

* The importance of the "demon- 
stration drive" technique in acces- 
sories as well as cars is stressed 
in a series of six sound slidefilms, 
produced by The Jam Handy Or- 
ganization, and now distributed by 
Chevrolet for showings to its na- 
tionwide dealer family. 

These films represent a new ap- 
proach in accessory merchandis- 
ing in that they emphasize the 
value of acquainting prospects with 
accessories as a means of making 
motoring easier, safer and more 
comfortable. Films are being dis- 
tributed through Chevrolet district 
offices for showing to nearly 500 
district managers. ^' 

Social Workers' Filmstrip 

■ji- A filmstrip issued late last year 
by the National Association of 
Social Workers. Inc. is designed to 
interest high school and college 
students in career in medical so- 
cial work. Titled Member of the 
Team, the filmstrip depicts a medi- 
cal social worker in a large hospi- 
tal as she helps a little girl prepare 
for a heart operation, and shows 
how as part of her work she helps 
patients of all ages with different 
kinds of troubles. ^ 

How to be a "Relaxed Wife" 

■ How a young married couple 
learn how to cope with day-to-day 
emotion tensions is the theme of 
The Relaxed Wife (14 min.. 
color), sponsored by the J. B. 
Roerig & Company Division of 
Chas. Pfizer & Co.. Inc. 

Sensible advice on dealing with 
tensions is coupled with informa- 
tion on some new medicines that 
will be marketed shortly. Modern 
Talking Picture Service is handling 
distribution to adult audiences. ®" 



PARTHKNON 



k 



IM< rrRKs 



llOl.l,'!' WOOD 

for 
KAISEK ALUMINUM 

"THE NEXT TEN" — (Golden 
Reel I. The story of an American 
bu.siness and the five men who 
built it from zero to greatness 
in ten exciting .vears. Color, 32 
minute--^. (Modern TPS) 

PARTHENON PICTURES 

Charles Palmer, Executive Producer 

2625 Temple St. • Hollywood 26 



80 



BUSINESS SCREEN MAGAZINE 




As an in(lf|irii(lciil I ImIK wdud |ii(Mlucer, creating a liinilcd miiiiiIkt nl due films 
cafli Near. Noinian \\ rii;lil i> alilc hi ::ive close personal .itlcnlHin and ( reative 
interest to ever\ luodndidn. 

ll is rflali\fl\ ea>\ to inannladurc a indtiun pictuic. Iml \ri\ ditlitult Id produce 
creatively in order to accomplish sponsor objectives with an exciting new approach 
for each new project. Fresh. lo|). creali\e talent lor ever\ (dm is the answer, and 
it is not necessary to incnr major stiulio overhead lo take advantage of the finest 
llollwvood offers. 

AMONG THE OUTSTANDING FIRMS WE HAVE SERVED 
IN THE PAST TEN YEARS ARE SUCH LEADERS AS: 



iiM.i.nu aroN on, well cementing co. 

RICHFIELD OIL CORPORATION 

BYRON JACKSON DIVISION OE 1!0R(;-\V ARNER 

WELEX JET SERVICES, INC. 

HUGHES TOOL CO. 

GENERAL ELECTRIC CO. 

PONTIAC DIVISION OF GENER\L MOTORS 

CONTINENTAL MOTORS CORP. 

HOME PRODUCTS INTERNATIONAL 

KNUDSEN CREAMERY CO. 



THE OIL AND GAS JOURNAL 

PEPSI-COLA CO. 

THE PRUDENTIAL INSURANCE CO. OF AMERICA 

NATIONAL BROADCASTING CO. 

CHRYSLER CORPORATION 

UNISTRUT PRODUCTS CO. 

METROGOLDWYNMAYER 

THE CINCINNATI MILLINt; MACHINE CO. 

THE AMERICAN ROAD BUILDERS' A.SSOCIATION 

YALE IINIVERSITY 



GOVERNMENT DEVELOPMENT BANK FOR PUERTO RICO 

Complete production jacilities. both sound stage and loca- 
tion, for all types oj lire action and animation. \our inijuiry 
will receire prompt thoiitihtjul attention icitli no ohligation. 



KOMMAM 'WMIOHT PROlDUCTIOMg, KfCo 

1515 NORTH WESTERN AVENUE HOLLYWOOD 27 -.V CALIFORNIA .> H O L LY WOOD 4 - 2 I 3 3 



T H ANNUAL PRODUCTION REVIEW 



8i 



we 
make 

slide 

films 

and 

m^otion 

pictures 

We believe you recognize the 
usefulness of films, provided 
llicy will pay their own way in 
your business. 

We maintain they are as clear 
an economy as your telephone. 

Treat them as a tool for \\hich 
you expect to pay no more than 
returns will justify, and emjdov 
a producer who understands 
sound business principles. 

Write for our booklet, 

"How Mucli Should 
a Film Cost?" 

■•AVaTIEIEHSiiK 

M»lT.lil» ItllSlx'VKSS F1I3IS 



15 I'.iisl BftUuno Avenue 

Detroit 2, Michifi(i7i 

TR 3-0283 



131 North Ludlow Street 

Dayton 2, Ohio 

BA 3-9321 



u 



Horizons of Science" for Schools 



New Science Study Films Offered 

ANEW AND Uniqlie motion pic- 
ture program for American 
schools is just getting under way 
with the appearance of the first is- 
sue of Horizons of Science. 

Conceived as a direct link be- 
tween the ideas of science and the 
men and women of science — and 
the students in the schools, the 
series is designed to stir imagina- 
tion, to broaden understanding 
and to stimulate thinking, both 
among students who may go on 
into careers in science and tech- 
nology and, equally important, 
those who will eo into other fields. 



Sponsors to Provide Prints 

Horizons of Science is being 
made available free of cost to 
schools through the public-service 
support of participating sponsors 
on a community and regional basis. 
It is planned for intensive use in 
the 7th to 1 0th grades, with con- 
siderable added uses above and be- 
low this level, in both auditorium 
and classroom. 

Each issue of Horizons of Sci- 
ence will run approximately 20 
minutes and present one, two or 
more subjects of permanent inter- 
e.st and significance in science. 
Now in production for presenta- 
tion in the coming months are such 
subjects as these: A study of the 
life and behavior of microscopic 
one-celled animals ... A re -exami- 
nation of Benjamin Franklin's elec- 
trical experiments . . . Explora- 
tion of the edge of space . . . The 
Zebra and its stripes ... A camera 
study of soap bubbles and light 
waves . . . How a candle burns 
. . . Oceanography. 

Films Extensively Pre-Tested 

Horizons of Science, produced 
in association with Educational 
Testing Service, and with an initial 
grant from the National Science 
Foundation, has been extensively 
pre-tested in the schools of several 
cities. It is being produced by an 
experienced group of professional 
film journalists headed by Alfred 
Butterlield, former Associate Edi- 
tor of Life. Editor in Chief of 
Rathe News, Executive producer 
ol CBS Television, and Board 
Chairman of Information Produc- 
tions, Inc. 

The series is based on the pre- 
mise that though virtually all 
schools have suitable sound projec- 
tion facilities, few schools have 
adequate budgets for film itself. 
Horizons of Science is designed to 



for Business Sponsorship 

be presented free of cost to schools 
as a community service by business 
and industrial organizations, foun- 
dations and others who wish to 
participate in the program as spon- 
sors. 

The sponsor will make available 
to the schools in the community or 
area concerned an adequate num- 
ber of prints of each issue of the 
series to meet school needs. Prints 
are available to the sponsor on an 
annual basis (ten issues a year) at 
$210 per print. A "presentation 
credit" to the sponsor will be 
carried in the titles of each print, 
without other advertising. 

The films are to be a permanent 
gift to the schools, remaining in 
their custody for reference and re- 
use through the years. R" 

"Pictures Teach at Penfield" 
Shows A-V Role In Schools 

i': Eastman Kodak Co. has pro- 
duced and made available on free 
loan, PiclLires Teacli a! Penfield, a 
19-minute motion picture outlin- 
ing the role of audio-visual mate- 
rials in elementary and secondary 
education today. 

This new offering, on Koda- 
chrome film, focuses on the Pen- 
field. N.Y., Central school district 
where films, slides and filmstrips 
are integral parts of the curricu- 
lum. Students and teachers play 
themselves and all photography 
has been taken in the actual labor- 
atories and classrooms of the 
school system. The wide range 
of contributions to learning offered 
in a professionally-conducted pro- 
gram of audio-visual education is 
effectively highlighted in this film. 

Pictures Teach at Penfield is 
available on a free-loan basis by 
contacting Audio - Visual Service, 
Eastman Kodak, Rochester, N.Y. 

Samsonlte Films a Colorful 
Tour of the Brussels Fair 

•/; Ca|iitali/ing on the interest 
created in this country by the 1958 
Brussels World's Fair, the manu- 
facturers of Samsonite Luggage 
have placed in distribution through 
Modern Talking Picture Service a 
15-minute color motion picture. 
Miss Si I lionet le Goes to the lair. 
The film pictures full -color 
views of the American and Rus- 
sian paviliiins, the huge atoniium, 
and other captivating sights. Com- 
mentary is by Westbrook Van 
Voorhis. Distribution is to high 
schools and adult audiences. ^' 



• SINCE 1945 • 
FILM PRODUCTION 

SERVICES 

PROFESSIONAL 
EQUIPMENT 



For Real Quality in 

Film Services: 

BLACK & WHITE: 16/35mm 

• daily processing of negative 
and positive film 

• printing, 16/35mm 

• reduction printing 



• color prints 

• reduction printing 

• 16mm internegotives 

• Hot Press Titles 

• Editing 

• Conforming 

• Film Cleaning 

• Edge Numbering 

• Fine Grains 

Recording Services: 

• Sound transfers to and from 
discs, tape, magnetic and op- 
tical film (for motion pictures 
and siidefilms; radio and TV 
production). 

Film Production & Hi-Fi 
Equipment: 

• Dealers for professional cam- 
era, audio, editing and studio 
equipment manufacturers. 

• Distributors of the finest high- 
fidelity components and sup- 
plies. 

FILM SERVICES 

INC. 

RECORDING SERVICES 

and Sales Company 

1 13-1 19 W. Hubbard 

CHICAGO 10, ILLINOIS 

Phone: Superior 7-0735 



82 



BUSINESS SCREEN MAGAZINE 



in 

motion 

pictures 

and 

slide 

films 



you can get 

CREATIVE and 



TEC 



I C A L 



EXCELLENCE 



at prices that 

make sense 






at 

colmes-uierrenrath productions, inc. 

BACKED BY OVER $20 MILLION DOLLARS OF EXPERIENCE 

1057 woodland drive • glenview, Illinois 




among our clients 
in 1958 . . . 

SEARS ROEBUCK & CO. 
WHIRLPOOL CORPORATION 
ATOMIC ENERGY COMMISSION 
FISHER GOVERNOR CO. 
WHEELING STEEL CORPORATION 



9 T H ANNUAL PRODUCTION REVIEW 



ja 



m 




Fine quality . . . 

Good service . . . 



LOYAL CUSTOMERS 

In 1951 we produced a film for a 
new customer, a large manufacturer 
of chemicals. We have completed our 
15th project for this firm. 

We consider it a privilege to serve 
a number of national* as well as 
local clients who place their trust 
in us year after year. 




TEXAS INDUSTRIAL FILM CO., INC. 

2528 NORTH BOULEVARD • HOUSTON. TEXAS 
JACKSON 9-4377 

♦Several of our clients are located far away from Houston. Yet, they find it 
advantageous to have their films made in Texas. 



BUSHES 




Liiiiuiiii Eyu: JViivvs-Tmiiils in Tuiius 

BUSINESS SCREEN EDITORIAL VIEWPOINTS AND LATE NEWS-REVIEW 



Organized Labor's Future in Film Medium 
Depends on Industry's Continued Growth 

•it Current labor discussions going forvVard in 
the railroad industry, problems atTecting 
feather-bedding and new e(.|uipnient dexelop- 
ments in otiier facets of transportation (such as 
jet planes ) are rellected in an approaching 
crisis within the organized tilni production in- 
dustry in the LI.S. and in Canada. 

Swift technological advances, including 
high-speed lilni processing machines, new color 
processes, videotape and its electronic produc- 
tion phases, are just a few of the capital in- 
vestment factors which face dynamic film in- 
dustry managements. To keep the medium in 
the forefront and at the same time, compcii- 
ilve. both producers and film laboratories must 
make continuing capital investments in both 
plant and equipment within months, rather 
than in future years. 

Outmoded Standards Hinder Progress 

An antiquated labor organization setup, cued 
from past decades of entertainment industry 
experience, currently hampers industry prog- 
ress. While organized crafts include in their 
memberships the most experienced and capable 
technicians and artisans in the business, con- 
siderable streamlining and the resolution of 
common interests is now long overdue. 

New York's approach to the subject, through 
a joint labor-management conference, is one 
important step forward. Chicago and mid- 
western producers and film laboratories took 
another such step in last year's precedent- 
breaking organization for joint labor nego- 
tiations. 

Local 780 in that area tested this new organ- 
ization with a sudden strike last month at Fred 
Niles Productions, one of its members. Within 
24 hours every other member studio and film 
laboratory in Chicago closed doors in a unified 
reaction. Within three days all issues were 
settled to the satisfaction of both labor and 
management representatives. A modest one- 
year increase approximately halved the union's 
original demands. 

Labor-Management Have Common Goals 

Not disputes or slowdowns, but the long- 
needed "equity of interest" which should pro- 
vide permanent employment and security for 
skilled workers through the widest possible use 
of the film medium (at the most economical 
cost to the user) holds the real solution for 
both labor and management in the business and 
television film industry. Chicago is headed 
for a similiar joint labor-management confer- 
ence and so are other principal production 
centers throughout the U.S. and Canada. 9 



Name Ted Westermann Sales V ice-President 
for Audio Productions, Inc., New York 

■A- The appointment of I. H. (Ted) Wester- 
mann as vice-president in charge of sales for 
Audio Productions, Inc.. New York City, has | 
been announced by Frank Speidell, president 
of the eastern studio organization. 

Mr. Westermann replaces Sheldon Nemeyer, 
who resigned the post within recent weeks. He 
was formerly a vice-president in charge of 
sales in Manhattan for Wilding Picture Pro- 
ductions, Inc. and is a widely-known member 
of the business and television film industry. 1^' 
* * * 

The Calrin Company Elects Leonard Keck 
as President; Active Management Changes 
ii A change in the active management of The 
Calvin Company has been anni>unced, effec- 
tive March I. Leonard W. Keck, 37, for many 
years Operations Manager, has been named 
president. 

James Y. Hash, former comptroller and 
business manager, takes over as secretary- 
treasurer. William Hedden, laboratory super- 
intendent at Calvin since the mid-40's, is a new 
vice-president and will head up all laboratory 
activities. 

Neal Keehn continues as vice-president in 
charge of sales for all services and as the direc- 
tor of Calvin's internationally-known Work- 
shop programs. Frank Barhydt. also a vice- 
president, is in charge of sales of Calvin Pro- 
ductions. A new Operations Manager has been 
named. He is James Bannister, formerly head 
of lab printing and processing, who will now 
head up future planning activities. 

Lloyd Thompson. Larry Sherwood and Betty 
Calvin continue to serve on the company's 
Board of Directors with F. O. Calvin now 
chairman of the board. The company was 
established in 1931 by Forrest O. Calvin and 
it now occupies a seven-story building and 
square block of property in Kansas City. 9 
* * * 

Advertising Agencies, Active in Television, 
Take Ne»' Look at General Business Films 

•fi Is the unresolved status of the advertising 
agency's position in business and television lilm 
production being resolved by the agencies 
themselves? Although a modest number of 
leading 4-A agencies have taken an active role 
in supervising and encouraging their client's 
participation in the film medium for promo- 
tion, training and public relations functions, 
the bulk of major U.S. agencies have been 
largely inactive in other than tv film com- 
mercials. 

Lacking skilled personnel with film know- 

(CONTINUEI) ON PAGE 184) 




Fri!i!iliiiiis riiiiiiiliiliiiii AuHids 
liiiniir I\ine Business Films 

NiNi- Sponsored Moiio.n Pictures and a 
series of educational films were honored 
by the f'reedoms Foundation, Valley Forge, 
Pa., at annual award ceremonies held at its 
historic headquarters site on Washington's 
Birthday. 

The encased George Washington Honor 
Medal, top award of the Foundation, went to 
The Promise and the Glory, sponsored by the 
American Oil Company. The film is a drama- 
tization of this nation's founding from James- 
town to the Revolutionary War and "the prom- 
ise of continuing greatness based on principles 
set by our forefathers." 

George Washington Honor Medal Awards 
went to eight other sponsored motion pictures. 
Leading ofl' the list was American Look, a 
wide-screen Technicolor film sponsored by the 
Chevrolet Division of General Motors and 
produced by The Jam Handy Organization. 
Another JHO production in this continuing 
American series, American Engineer, won last 
year's top award of the Foundation. 

American Look depicts the advance in de- 
sign in all phases of American living through 
"freedom of expression." 

Fire and the Wheel, sponsored by the Gen- 
eral Petroleum Corporation and other Socony- 
Mobil Oil companies, was another Honor 
Medal winner. It was produced by Parthenon 
Pictures-Hollywood on the theme "the Ameri- 
can Way of Life nurtures and grows with 
industrial advancements receiving maximum 

(CONTINUED on FOLLOWING P .\ G E ) 



nXH .\NNUAL PRODUCTION REVIEW 




Freedums Fuundatiun: 

(cont'd from previous page) 
encouragement in a free economic 
system." 

Two motion pictures dealing 
with the individual in labor organi- 
zation won awards. The DeMille 
Foundation - sponsored film, A 
Qiiesiion of Law and Order, and a 
film on the rights of minority 
groups in a free nation. The FEPC 
Law and You. sponsored by the 
Fair Employment Practice Com- 
mission. Commonwealth of Penn- 
sylvania, were cited entries of this 
type. 

Two motion pictures for re- 
gional fund-raising use were also 
Honor Medal winners. Any Given 
Minute, sponsored by the Greater 
New York Fund and produced by 
Transfilm Incorporated. New York, 
expressed the theme "every minute 
of the day. tragedy in America is 
overcome by citizens voluntary 
efforts."' 

The Return of Phileas Fogg. 
sponsored by the United Fund of 
Allegheny County (Pittsburgh) 
and produced by Fletcher Smith 
Studios, New York, was the other 
fund-raising film cited. "The leg- 
endary figure (of Phileas Fogg) 
brings renewed hope to afflicted 
children and encourages those ded- 
icated to relieve suffering" was the 
cited description of this picture. 

"The contribution of a great 
American is shown at the dedica- 
tit)n of his birthplace" in the Honor 
Medal film. This Is Worth Remem- 
bering, describes this picture spon- 
sored by the Herbert Hoover Birth- 
place Foundation, West Branch. 
Iowa. 

The motion picture. The Eternal 

Below: Hollywood director Mer- 
vyn LeRoy was a regular visitor to 
Capital Film Labs' dubbing rooms 
in Washington, D. C. during film- 
ing tliere of "The FBI Story" star- 
ring James Stewart and Vera Miles. 



4 


( v a 



Harvest, sponsored by the Institute 
of Scrap Iron & Steel. Inc. was 
the final sponsored entry given an 
Honor Medal Award. This film 
deals with "the growth of an in- 
dustry exemplifying the American 
tradition of free enterprise." 

Sole non-sponsored award was 
that made to Coronet Instructional 
Films. Chicago, for the educational 
motion picture series. Education in 
America, and the specific title, T/ic 
Jamestown Colony. The company 
received a special Distinguished 
Service Award for the series. 9 

Calvin Wnrkshnp 

350 Af+end 1 3+h Annual Event 

ir The 1 3th Annual Motion Pic- 
ture Production Workshop, a tra- 
dition at The Calvin Company in 
Kansas City, attracted some 350 
persons from 36 states and over 
a dozen foreign countries on Feb- 
ruary 2-4. 

The three-day session, held on 
Calvin sound stages, was high- 
lighted by guest speakers and Cal- 
vin personnel. In addition, the 
group in attendance was given a 
view of new developments in the 
16mm field from the standpoint of 




\liti\c \<(;/ Kcchn (left) Calvin 
vice-presulent. makes premier pres- 
entation of Bent Reel A ward to 
E. W. Plumb. Standard Oil (Ohio) 
producer at Workshop hancpiel. 

techniques and equipment as well 
as film utilization. 

Adding to the growing list of 
"awards" currently made to fac- 
tual film sponsors and producers, 
was a new one that fills a long-felt 
need for a little humor in that 
phase of the business. For the 
first time, the Bent Reel Award 
was made at the Workshop Ban- 
c|uet on February 3rd. Recipient 
of this "behind-the-scene" citation 
from the Calvin Company "as one 
|iroducer to another producer who 
suffered most in 1958" was E. W. 
Plumb, producer for the Standard 
Oil Company (Ohio). Q 




George W. Colburn, president- 
elect of Laboratories Assn. 



Cinema Laboratories Assn. 
Elects Colburn to Presidency 

'? The election of George Col- 
burn, president of the Colburn 
Laboratory, Chicago, as new head 
of the Association of Cinema Lab- 
oratories, Inc. has been announced. 

Joining Mr. Colburn as new offi- 
cers-elect of the 50-company or- 
ganization are G. Carleton Hunt. 
General Film Laboratory presi- 
dent, as ACL vice-president. 

Dudley Spruill, Byron, Inc. is 
secretary and Kern Moyse, Peer- 
less Film Processing Corp. was re- 
elected treasurer at the annual 
meeting last month. 

Members of the Association's 
Board of Directors include: Floyd 
Weber; Reid H. Ray ( Reid H. Ray 
Film Industries): Byron Rouda- 
bush (Byron. Inc.) and Sidney 
Solow (Consolidated Film Indus- 
tries ) all for 2-year terms. Elected 
to one-year terms were James 
Barker (Capital Film Labora- 
tories); William Smith (Lakeside 
Laboratory); Robert Burns (Hous- 
ton Color Laboratory ) ; and Leon 
Shelly (Shelly Films. Canada). 
Louis Feldman (Tri Art Color 
Corporation) and Spence Caldwell 
(Caldwell Ltd., Canada) are hold- 
over members of the board finish- 
ing two-year terms. Ig' 

London Financial Times Has 
Column on Industrial Films 

ti The London Financial Times, 
circulation 100,000, is Britain's 
premier daily for financial, busi- 
ness and industrial news. It is also 
the first newspaper in Britain to 
a|ipoint an Industrial Films Cor- 
respondent and publish a regular 
column on industrial and docu- 
mentary motion pictures. 

The column has been a regular 
fortnightly event since August 
1958 and has covered such aspects 
of the use of motion pictures in 



industry as costing, films for pres- 
tige, for the "special occasion," 
training facilities for film techni- 
cians, and developments in cine- 
matographic equipment. 

The Times is also organizing 
the study group at the first Indus- 
trial Photographic and Television 
Exhibition to be held in London 
from April 20-24. 1959. ^ 

Ronald Reagan Stars in New 
Surgeons' Film at Fred Niles 

T? Ronald Reagan is one of the 
star personalities in a forthcoming 
Fred A. Niles production for the 
National College of Surgeons. 20- 
minute motion picture recently 
completed is Hands We Trust. ^ 

Stories of Cancer Films and 
Bethlehem Steel in Our Next 

The important story of the film 
program of the American Cancer 
Society is a major feature of the 
next issue of Business Screen. 
Fully illustrated in a dramatic four- 
page article are the life-saving mo- 
tion pictures of the ACS with 
previously unpublished vital statis- 
tics on lives which have been saved 
through nationwide showings of 
such films as Breast Self-Examina- 
tion. ^ 

i: In color that is nearly as dra- 
matic as the motion pictures which 
are depicted, are other key pages 
for your next Business Screen 
describing the film program of the 
Bethlehem Steel Company. Tabu- 
lated figures on audiences achieved 
are accompanied by fascinating 
text on the historical background 
of this well-established company 
film operation. @f 




.'\bo\e: Howard I. Magwood 
(right) president of the Screen Di- 
rectors Int'l Guild is presented with 
bronze plaque by Joe Lerner as 
first president of the organization 
and organizing chairman. Event 
took place at recent first annual 
banqtiet held in New York on 
January 17. 



86 



BUSINESS SCREEN MAGAZINE 



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AT POINT OF PURCHASE 



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sound. SALESMATE carries 
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-Title- 



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Taking Cues from Eventful Past, a Film Helps to Open 

The Equitahle's Centennial Year 

"For All Time" Combines Past and Present With Adroit Visuals 



Sponsor: Equitable Life Assur- 
ance Society of tiic United 
States 
Title; For All Time. 27 min., 
color and sepia, produced by 
Roger Wade Productions. Inc. 
it This is the Centennial year of 
the Equitable Life Assurance So- 
ciety and the company plans to 
make it a big year in many ways 
— new policies; expansion to a big 
new building in Rockefeller Cen- 
ter, New York; stepped-up adver- 
tising; and an information program 
to increase public awareness of 
Equitabie's position in its field and 
in American life. 

Major Project of the Year 

A major project ol the Centen- 
nial year is the new film. For All 
Time. While E.L.A.S. is the coun- 
try's third largest insurance com- 
pany, and its assets place it as the 
1 I Ith largest corporation in the 
U.S., bigness is not Equitabie's 
boast, but service, and its tradition 
of having pioneered so many of 
the benefits that life insurance af- 
fords today. 

Items: Equitable was the first 
company to issue an Inconiestable 
policy; it was the first company to 
set up training courses in better 
service for all agents; during World 
War 1 when all insurance compan- 
ies had clauses against paying 
claims for death in military service. 
Equitable paid every claim in spite 
of the clause. And it was the only 
company to do so. 

Flashback Shows First Year 

.After opening scenes showing 
Equitable as it is today, the film 
flashes back to 18.59. the com- 
pany's first year, when Henry Hyde 
hung his sign up at 98 Broadway, 
New York. His company was not 
the first in the field — some ."^S in- 



surance companies existed at the 
lime, but their service was pretty 
primitive. Only the very best risks 
were insurable and the restrictions 
were great. No working men could 
get insurance. Policies didn't cover 





A Roger Wade crew focuses on 
Piilshuri;li's famed Gateway Center 
for a scene. 

travel. And like as not. even if the 
policyholder died peaceably at 
home, his heirs would have a hard 
time collecting. 

Henry Hyde led the way to 
many insurance reforms in the com- 
pany's first years. Travel restric- 
tions were eliminated and policies 
bought in good faith were paid 
immediately in good faith. 
A Medium is Rediscovered . . . 

As narration of the company's 
history is told, drawings, cartoons, 
posters, old magazines and news- 
papers gathered from many sources 
are used as illustrations, with the 
camera moving about illuminating 
the feeling of the era. Sometimes 
with zooms, pans or animation, 
this, one of the oldest of cinema 
techniques, has been rediscovered 
and made so modern that it is ex- 
ceedingly striking. 

f-'or .-111 I'inu' was coordinated 



I cfl: pliiiiiiini; conference 
on "For All Time" at 
Ro!>er Wade Productions. 
New York. Left is Phil 
Dona^'hue, associate 
producer: center, pro- 
ducer Roi;er Wade and 
(It ri\;hl . the film's 
director Hill liucklev. 



for E.L.A.S. by second vice-presi- 
dent Charles R. Corcoran, with 
sales promotion manager Goldie 
Dietel. Its four main purposes were 
to: 

( 1 ) bolster the enthusiasm of 
Equitable agents in their work: 

(2) to show other personnel 
about the accomplishments of the 
company; 

(3) for recruitment of new peo- 
ple as agents; and 

( 4 ) to generally add prestige to 
Equitabie's name with the general 
public. 

For the producer. Roger Wade 



Productions, Inc.. Phil Donoghue 
produced. William Buckley di- 
rected, and Gene Forrell wrote an 
original score. Anne Roller, vice- 
president of Wade Productions 
worked in cooperation with the 
E.L.A.S. Centennial year staff to 
produce a thorough kit on film 
utilization which will be made!: 
available to all agents. 

Received 10-Minute Ovation 

For All Time was premiered (to 
a ten-minute ovation ) at Equit- 
abie's convention at Boca Raton, 
Florida on January 6. jf] 



As Fresh as an Dcean Breeze 

This Chicago Printed String Filnn Tells Novel Gift-Wrap Story 



Sponsor: Chicago Printed String 

Company. 
"Title: Tie-Tie Go Round. 12% 

min.. color, produced by On 

Film, Inc. 
i^ A special impressionistic ver- 
sion of a carnival, shot by Weegee. 
famous New York impressionistic 
photographer, sets the mood for 
this delightful short film designed 
to show the dozens of ways in 
which Tie-Tie gift wrappings and 
ribbons can be used to personalize 
packages for all sorts of occasions. 

Colorful baubles made of Tie- 
Tie materials weave in and out all 




Color picks up the ihcnie . . . 

through the presentation, while 
nuisic adds to the pictuie's mood, 
a whimsical, stylized version of a 
carousel, which a small boy ap- 
proaches with a package he wants 
gift-wrapped for his mother. 

As the carousel revolves, dozens 
of wrapping styles are shown — for 
birthdays, anniversaries, births, 
weddings, and a myriad of other 
uses, including Christmas gift 
packages. 

The Pictures Tell Story . . . 

Shifting, colorful scenes and ef- 
fective background nuisic "tell" 
most of the story, for there is a 



minimum of dialogue. But none 
is really needed . . . for the story 
is there for everyone to see. and 
too many words would only break ■ 
the web of whimsy which sur- 
rounds it so effectively. 

The film was shot in 35mm : 
Eastmancolor, with direct reduc- 1 
tion to I6nmi Eastman prints to 




. . . and imai;er\ liolds the viewer. 

maintain the vi\id hues of the 
original. 

Suzanne Surrey wrote the 
script. Hugh Johnston directed, 
Fred Leary did the set, Leonard 
Hirschfield was director of photog- 
raphy. Fred E. Johnston. Jr.. 
supervised, and Lee Raniion. man- 
ager of radio-TV for Henri. Hurst i 
tV: McDonald. Inc.. Chicago, was 
executive producer. 

Distribution Is by Modern 

Distribution is being handled 
through Modern Talking Picture 
Service, with the primary audi- 
ences being women's groups, both 
adult and teenage. There also will 
be 1 2' 2 and 5 minute black-and- 
white versions for use on television 
public service time. 9 

OTHER CASE HISTORIES ARE TOLD 
ON PAGES 90-91 OF THIS ISSUE 



«8 



BUSINESS SCREEN MAGAZINE 






jiiade M S^Mille! 



u 



Top qiialily color prints helped win awards al iIk- 

Venice, Edinburgh, Harrogate and Vancouver Film 
Festivals for the Alcoa- sponsored motion picture 
produced by On FiiAi. Inc. . . . 

^€^€/i unci &eirtt(/te ht fyi/fi^niin€iin ^^int^J^ei^ 

processed by Color Service Co., Inc., 

in exacting Eastman Color 



n 



35mm E.K. Original Negative Processing 
35mm and 16mm E.K. Interpositives, Internegatives, Release Prints 

and 16mm Kodachrome Duplicates 



115 WEST 45TH STREET, NEW YORK 36 • JUDSON 6-0853 




9 T H ANNUAL PRODUCTION R E \' I E W 



89 



"THE TWO WHEEL HIKE" -4 Morality I'lay W all hiii)ll<iilioi)s Offers 




Confeicncx-: lOny and his parenis 
discuss the decision to earn his own 
Iwo-wheel hike . . . 




Intervention: i^randfallwr hnni;\ a 
shinini; new deluxe model he wants 
to i^ive to Tony . . 




Discouragement: should Tony keep 
Iryinf; to earn his hike or }>ive in, 
accept i>randfather's gift'.' 




Shiiwilow II , <( . /i(\/( of ideas t;els 
into the open as iinmdjather lays 
down his final ultimatum. 




DhJEct Lgssdii for Security 

Helping Viewers Develop Initiative, Inner Resources Is Goal 
of This Useful Mutual Benefit Life Insurance Company Picture 



Resolution: i;randpa hows to the 
inevilahle and I'ony turns an im- 
portant corner toward maturity. 



Sponsor: Mutual Benefit Lite In- 
surance Company. 

Title: The Two Wheel Bike. 27 
min.. b w. produced by Henry 
Strauss Productions. Inc. 

■■■ A ten-year-old boy ... a doting 
grandfather . . . two indecisi\e 
parents . . . from these common- 
place human ingredients a motion 
picture has been created that 
amounts to a home-town moralit\ 
play with large-scale implications. 
This film. The Two Wheel Bike. 
constitutes part of a corporate cit- 
izen program for industry and the 
community which Mutual Benefit 
Life Insurance Company is spon- 
soring under the title of The True 
.Security. 

Program in Third Year 

The program was inaugurated 
three years ago with the develop- 
ment and production by Strauss 
for Mutual Benetit of a motion pic- 
ture. The Time is Now which, to- 
gether with a series of supervisory 
training courses, was offered na- 
tionally to business and industry as 
a public service. Its theme, the 
importance of developing individ- 
ual initiative and inner resources 
rather than relying on outside help. 
is carried into a new dimension by 
The Two Wheel Bike. 

This time the audience is young 
people and their parents, and the 
program is co-sponsored with Mu- 
tual Benetit by the United States 
.lunior Chamber of Conmierce. 

The story of The Two Wheel 
Bike revolves around Tony, the 
ten-year-old. who has entered a 
magazine subscription contest, top 
prize for which is a coveted two- 
wheel bike. Hearing of this, his 
grandfather is incensed. Why 
should Tony have to work and 
tight for a bike when he. the grand- 
father, is not only willing but eager 
to give him a fancier, more expen- 
sive machine? 

Poses Big Moral Problem 

When Tony"s parents enter the 
picture— torn between pride in 
their son's self-sulticient attitude 
and reluctance to hurt a loved and 
respected old man — a major moral 
problem is posed. How do we 
best serve our children: by protect- 
ing them from life's competitive 
demands, or by exposing them so 
they can develop spiritual tough- 



ness and the immunity to easy 
temptations? 

True to its own philosophy. The 
Two Wlieel Bike develops this di- 
lemma in subtle shades designed 
to provoke its audience to think, 
rather than in clear-cut black and 
white terms which present an ef- 
fortless solution. 

Grandfather Has Forgotten . . . 

Grandfather, for all his obsti- 
nacy and his attempts to emotion- 
ally blackmail his family, is basi- 
cally a kindly man who has 
forgotten, in his pride and pro- 
tectiveness. the very principles on 
which he built his own life. Tony's 
father and mother indulge in no 
heavy moralizing — they act like 
what they are. two bewildered peo- 
ple trying to do the right thing for 
their son. 

The boy himself displays all the 
normal reactions of a ten-year-old 
caught in the painful gap between 
childhood and maturity by a situ- 
ation larger than himself. There 
are no heroes or villains; simpl\ 
people struggling with themselves 
and with each other to find an 
ethical standard by which they can 
live successfully and provide living 
strength for their children. 

In The Two Wheel Bike, acting 
and direction, as well as character 
and plot development, contribute 
to delivering the moral message 
with dramatic impact by translat- 
ing it into valid human terms. 

Essay Contest Is Tie-In 

The nationwide program which 
Mutual Benefit and the Jimior 



Chamber of Commerce have based 
on the film has as its central fea- 
ture an essay contest for high- 
school seniors. Divided into local, 
state and national sub-sections, this 
competition offers awards ranging 
up to a $ 1 ,000 college scholarship, 
trophies, and all-expense trips to 
Washington. 

Contestants view the film under 
Jaycee auspices at schools or com- 
munity centers. They then prepare 
scripts on the need for personal 
initiative and self-reliance in their 
own present and future lives which 
they deliver orally before judges at 
various levels. Content, originality 
and sincerity are the criteria in 
determining winners. 

The "True Security" contest 
opened last October; an original ; 
supply of 3,500 contest kits was i 
exhausted by December I , and ad- 
ditional reprints have been neces- 
sary. The Jaycees estimate that by 
the mid-April deadline nearly 
1,200 of their chapters will have 
participated in this first version of 
what they hope to make an annual 
project. 

Local Initiative Adds Up 

State and local Jaycee groups 
have added initiative of their own 
to the program. One state chair- 
man has added a S750 scholarship 
for the winner in his state. Al- 
though brand-new, this activity al- 
ready has vaulted into second place 
among Jaycee projects in terms of 
local chapter participation. 

Tlie Two Wheel Bike, like its 
predecessor. The Time is Now, re- 
emphasizes the versatile role that 
the "industrial" motion picture can 
play, not only internally for train- 
ing and motivation or externally 
for public relatiorks and sales pro- 
motion, but as a mature and valu- 
able element of business and in- 
dustry's growing activity in the 
area of good corporate citizenship. 



Thfi Picture nf Cities Service 



Sponsor: Cities Service Oil Com- 
pany 

Title: Growing with Cities Serv- 
ice. 29 min., color, produced by 
L'nited States Productions. Inc. 

Every big corporation needs a 
good overall likeness of itself from 
time to time. While there might 
be a hundred pictures to be made 
pinpointing the inner workings of 
a company's progress in research, 
production, or marketing — a good 
encompassing overview of the 
whole has wide applications. 

Such a wide-scale look at itself 




Above: home delivery oj healing 
oils is an important jacei of Cities 
Service winter operations. 



90 



BUSINESS S C R E ?: N M A G .\ Z I N E 



can be tound in Cities Service's 
handsome new film. Growing with 
Citii's Scrvici'. which will be used 
for shcnsinji ti> stockhcikiers, em- 
ployees, public groups of m;my 
kinds, ;is well as such specific audi- 
ences as securit\ analysts. 

It's a fjr<)» /'nj; Company . . . 
11' the lilni has one major point 
to make, it is that Cities Service is 
big, growing, and thoroughly inte- 
grated. Cities Service has grown 
into the oil business in an opposite 
way from the di\ersi(ication prac- 
ticed by many corpi'ralions. It be- 
gan diversified but in the past few 
decades has concentrated its activi- 
ties to become one of the world's 
leading oil producers and mar- 
keters — now doing a gross of $1 
billion a year. 

Cities Service's explorations have 
taken it around the world — from 
the Persian Gulf to Italy, Colom- 
bia. Canada, and particularly in 
our own Gulf of Mexico. Texas 




.Above: liydnndu piiinpuii; ituk ul 
a Cities Service well in Texas. 

and Louisiana oil fields. The film 
travels widely (much by helicop- 
ter) but can show only tokens of 
the company's 8.000 producing 
uells or 6' 2 million leased acres. 

Interesting Shots Noted 
Interesting shots: the man-made 
miniature earthquake produced by 
dropping three-ton weights on 
Texas prairies for geologic surveys; 
the hydraulic pumps looking for all 
the world like prehistoric mon- 
sters. 

From exploration and produc- 
tion, the film goes on to describe 
transportation facilities — pipelines 
and new. high-speed tankers; re- 
search, in the company's extensive 
labs in Louisiana and New Jersey; 
and, finally, the friendly man at 
the pump, cleaning windshields, ftj' 

Review Copies +o Subscribers 
"•■ All subscribers to Business 
ScRtiEN receive copies of this 9th 
Annual Production Review as part 
of their annual subscriptions. Extra 
copies S2.00 each sent prepaid if 
payment accompanies order. U' 




Exterior view of the hen\is]>herii theater used for Vista-Dome projection. 

^hack TnmfiiiL'iit for ViewGrs 

Jam Handy Vista-Dome Shov/ Takes Audience "Inside" Scene 



ARi-AOi.iTioNAKi' Nt:w devel- 
opment in realistic motion 
picture projection hit the recent 
51st annual Auto Show in Chi- 
cago — and walked off with the 
lion's share of spectators for Chev- 
rolet. 

Vista-Dome — a system in which 
the picture on the screen "sur- 
rounds" the viewer with ultra- 
realistic effects — provided the key 
show attraction. 

Takes You for "Real" Ride 

A motion picture in color and 
sound enabled the exhibitor to 
take I 10 prospects on a thrilling 
demonstration ride every five min- 
utes behind the wheel of a ]'^59 
Chevrolet. 

As viewed by the spectators 
within a fibre-glass dome theater, 
the hemispherical projection 
method places the audience right 
in the midst of the action on the 
screen. The viewer "feels" the 



tunnels, the dangerous curves at 
top speed and the girders of the 
bridges that whip by him. A quick 
run over roller-coaster inclines 
and turns ends when the car pulls 
to a quick stop as another "driver" 
turns into the viewer's lane. 

Widest of Wide-Angle Lenses 

The heart of this crowd-pleaser 
is a new Jam Handy-developed 
visual device employing the widest 
of wide angle lenses. The screen 
is curved, offering a horizon of 
1 80 degrees and a vertical scope 
of 90 degrees. Thus, the picture 
completely fills the spectator's vi- 
sion. Vista-Dome was originally 
a development by The Jam Handy 
Organization for a better device to 
simulate actual combat conditions 
for military uses. 

More than a year of intensive 
work by optics engineers and 
mathematicians made the Jam 
Handy dream come true. The new 



Below: "You're in the picture!" The ultra-realism of the new Vista-Dome 
system projects the viewer into tiie action scenes on curved .screen. 





lens has been used to develop 
skills in driving vehicles, piloting 
jet planes, operating tanks, sight- 
ing guns and operating overhead 
cranes. With the Auto Show un- 
veiling, the firm is now released 
from all restrictions on the system 
by the government. 

Open for Commercial Use 
According to company spokes- 
men. Vista-Dome should receive 
wide commercial use in the com- 
ing year. Its terrific degree of 
crowd-appeal plus the economical 
use of 35 mm cameras, projectors 
and films should make this predic- 
tion become a reality. The capac- 
ity crowds that packed initial 
showings at both the Chicago and 
Detroit auto shows gave solid evi- 



dence of its popularity. 



IJ' 




Top ( above ) heart of the Vista- 
Dome system is a remarkable wide- 
angle lens simulating vision of the 
human eye. Lower scene: crowds 
await chance to .\ee motion pictures 
projected with new system at recent 
Auto Show unveilings featuring a 
five-minute Chevrolet demonstra- 
ti<m drive with realistic effects. 



f T H .\ X X U A L P R O D U C T I X REVIEW 



9! 




SnIvB Your 
Animatinn Problems 

Join the {iiowiiifi li>t of prodiirers 
sen'pd Itv our animation tlepartnient. 

• l)()th te<liniial & figure animation 

• fully cleared for classified govern- 
ment work. 

Send for our free booklet 

"How Much Should Animation Cost?" 



Leu/is & Martin Films, Inc. 

1431 N. Wells — Chicago 1 0, 111. 
WHitehall 4-7477 



MAKi YOUR NEXT B/G MEETING 



A HIT! 




WITH GIANT COLORFUL IMAGES 
PROJECTED THROUGH A TRANS- 
LUCENT SCREEN AND CHANGED 
AT WILL BY REMOTE CONTROL 
WITH THE NEW GENARCO 3,000 
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LITERATURE BY 
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GENARCO INC. 

97-08 SUTPHIN BLVD., JAMAICA, N. Y. 



Fiqhl Against Cancer 

ACS Film on Pelvic Examination 
for Professional Medical Audience 

Sponsor: American Cancer Society. 

Title: Routine Felvic Exumimuion and Cyto- 
logic Method, 13 min.. color, produced by 
Audio Productions. Inc. 

ik In the American Cancer Society's monu- 
mental series of tilms for public showing, two 
have been of particular value in preventing 
loss of life from undetected cancer — Breast 
Self-Examinotion, and Time and Two Women, 
the latter on the detection and early treatment 
of uterine cancer. 

With audiences in the millions seeing these 
films, the American Cancer Society has been 
much aware of the need to re -emphasize to 
physicians how important early detection can 
be with companion lilms for professional audi- 
ences only. 

Routine Pelvic Examination is the profes- 
sional companion film to Time and Two 
Women. If reafhrms many of the facts known 
to the medical profession about cancer of the 
uterus: that of the annual 15.000 deaths from 
this cause, eight out of ten could have been 
saved — in fact, ten out of ten if detection had 
been early enough. 

With modern methods, cancer, even in a 
microscopic state, can be detected through such 
procedures as the "Pap" smear. It is of the 
greatest importance that pelvic examination 
always should he part of a general physical 
check-up. 

While some doctors may not have stressed 
the importance of this examination, more and 
more women will now have been psychologi- 
cally prepared for it. And. with proper tact 
and reassuring techniques, it will become in- 
creasingly routine. 

The techniques suggested come from Dr. 
S. B. Gusberg. of the statT of the College of 
Physicians and Surgeons, New York, who par- 
ticipated in the film. His methods are illus- 
trated with the use of a most remarkable rub- 
ber sculpture of the pelvic region, enabling 



'An Informed America 
is a Strong America" 



Current JUffairs Jf ilms 

A Di\ ision of 

Key Productions, Inc. 

S27 MADISON .\\i;. NKW >'OKK 22, N. >'. 




AhoNc. \ujn'rh nihhii \tidpniic nl jemaL 
pelvic region (cutaway shows interior of uterus 
was especially created for new Audio film fou 
American Cancer Society. 




Above: method of taking vaginal smear with 
spatula is demonstrated via model for film's 
professional viewing audience. 

him to demonstrate the most effective means 
of palpitation through the realistic elasticity 
of the model. 

Earl Pierce. Audio's producer-director of 
medical films (who also wrote the script) ob- 
tained the services of a medical sculptor who 
is considered to be the foremost artist of his 
profession — Abram Belskie, of Flower Hos- 
pital — to execute the pelvic sculpture for the 
film. 

Routine Eelvic Examinati(m and Cytologic 
Method is a medical film for professional audi- 
ences only. H' 




MOTION PICTURE SERVICES 

EAGLE FILM LABORATORY. INC. 

(Established 19=. 

341 East Ohio St., Chicago 11, 111. 

WHitehall 4-2295 

Write or Phone for Brochure 



92 



BUSINESS SCREEN MAGAZINE 




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On location (.'/ I •icrinaiidii':^ 
niihli scene. Audio siiperrisor 
Earl Pierce is the num iit iii;lil. 

"Till! Viilrriiiiirijm" 

l.illi Film Ini- 'loxaco's Annual Farm 
I'rofrrani Ddcuniful- Hi- I -dnl Wink 

Sponsor: 1 he Texas Company 

Title: The Veierinaricm, 30 niin.. color, pro- 
duced by Audio Productions. Inc. 

^ This film, the 13th annual picture presented 
by Texaco for the information and entertain- 
ment of farm audiences, documents the im- 
portance of the veterinarian to the nation's SI 1 
billion yearly live stock industry. 

Half of all our food comes from annual 
products, the film states, and the professional 
animal practitioner is a vital key to the good 
health and productivity of the industry. 

This Background in Higher Education 

Seventeen colleges award D.V.M. degrees. 
The film visits two of the leading schools — the 
University of Pennsylvania and Cornell Uni- 
versity. Here, students undertake courses not 
unlike those leading to M.D. degrees. Anes- 
thesia, surgery, anatomy, live stock husbandry 
and such specialties as small animal care are 
but a few of the broad categories which make 
up the two-year pre-med and four-year profes- 
sional studies of the future doctor of veterinary 
medicine. Many techniques of veterinary medi- 
cine, first introduced in animal practice, are 
now widely used in human applications. 

The Veterinarian shows typical activities of 
a D.V.M. on live stock farms. One brand new 
technique demonstrated is the use of an air 
rifle to fire injections af antibiotics or tranquil- 
lizers into cattle right in the field without re- 
straining the animal and practically painlessly. 

— Leads to Service on Farm or Ranch 

Scenes were made for the Texaco farm film 
at several locations — on the Rio Grande, where 
patrols are seen watching for possibly diseased 
cattle straying northward; in Illinois on a typi- 
cal hog farm where cleanliness and proper 
vaccination procedures keep the pigs healthy; 
and Cortlandt County. New York, where skilled 
vets constantly watch over dairy herds to in- 
sure pure milk output. 

The Veterinarian is the main attraction at 
family parties traditionally held for the com- 
pany's farm customers and friends each winter 
and early spring all over the country. U' 



W 



E PRESENT THE 1959 ANNUAL PRODUCTION REVIEW 



EDITORIAL FOREWORD 



Tiiisi (i7 Pagfs of detailed listings ol 
business and television tilm producers 
which follow have engaged our full-time 
stall of six editorial writers and research- 
ers these past two months. 

Countless forms (surveying every at- 
tainable producer name), follow-ups by 
mail and personal calls have brought to- 
gether over 300 accepted returns from 
producers with sullicient experience and 



facilities (and confidence in their status) 
to lay these essential facts on the line for 
the guidance and protection of the more 
than^ 10.000 executives in business, gov- 
ernment, agencies and trade groups who 
now look to these Annual Production 
Review pages for accurate reference. 

We respectfully dedicate this useful 
work to the man who pays the bill and 
deserves the best — the sponsor! — OHC 



YOUR 1959 CALENDAR OF FILM FESTIVALS & MEETINGS 



Maith 1()-1S, 1959 

Third Medical Motion Picture ^V(n-k- 
shop, sponsored by the Veterans .Admin- 
istration and presented by The Calvin 
Company. Sessions will include screen 
illustrations, displays, talks by leading 
medical film producers and film-users. 

April 1-4, 1959 

Americal Film Festival. .Slatler Hotel, 
New York City. Sponsored by the Edu- 
cational Film Library Association, 250 
West 57th Street, New York City. Films 
produced during 1957 and 1958 are eli- 
gible for entry. Deadline for entries: 
January 20, 1959. 

April 13-16, 1959 

National Convention. Department ol 
Audio-Visual Instruction. National Edu- 
cation .Association, Seattle, Washington. 

April 28-30, 1959 

8th .Annual Convention. Industrial Au- 
dio-Visual .Association, Edgewater Beach 
Hotel. Chicago, Illinois. Open to mem- 
bers only. Guests from companies eligi- 
ble for membership may apply to Mem- 
bership Chairman, Harold ^V. Doller, 
Minneapolis-Honeywell Regulator Co.. 
275.'i Fonitli ,\\e. Sonlli. Minneapolis 8. 

April 29-30, 1959 

7lh .Annual Columbus Film Festival, Co- 
lumbus, Ohio. Screenings and Festival 
Banquet at Fort Hayes Hotel. Films pro- 
duced during 1956, 1957 and 1958 are 
eligible for judging, if they have not 
been entered in previous Columbus Fes- 
tivals, Deadline for film entries: March 
1, 1959. For entrv form and detailed 



iiiloiin.u 1(111, contact D. F. Prugli, Film 
Council of Greater Columbus, Memo- 
rial Hall, 280 E. Broad St., Columl)us 
15. Ohio. 

May 4-8, 1959 

85th Semi-.Annual Conveiuiini of the 
Society of Motion Picture and Tele- 
vision Engineers, Fontaincbleau Hotel, 
Miami, Florida. Theme: "Films and 
Television for International Communi 
cations." Program Chairman, Garland 
C. Misener, Capital Film Labs. Iiu.. 
\Vashington, D.C. 

June 9-13, 1959 

Sixth International .Advertising Film 
Festival, Cannes, France. Sponsored 
jointly by International Screen Advertis- 
ing Services and International Screen 
Publifity Association. 

July 25-28. 1959 

19th .Annual National .Audio \isual .As- 
sociation Cf)nvention and Exhibit, Mor- 
rison Hotel, Chicago. Illinois. 

August .3-15, 1959 

X'aiuouver Film Festival. Vancouver, 
B.C.. Canada. Deadline for film entries: 
Mav I. 1959. For entry regulations and 
detailed information, contact Miss M. G. 
'lalboi. executive secretary. The Van- 
couver Film Festival, Hotel \'anrouver, 
\'ancouver. B.C., Canada. 

October 26-30, 1959 

1959 National Conference of the Society 
of Photographic Scientists & Engineers, 
Edgewater Beach Hotel. Chicago. 111. 
Cionfereiue coordinator. Ira R. Kohl- 



9 T H .A \ N U .A L P E D U f ' T 1 O N' REVIEW 



95 



ALPHABETICAL INDEX TO PRODUCER LISTINGS 



UNITED STATES 

Producers Page No. 

Academy Films 143 

Academy Film Productions, Iiic 127 

Academy-McLarty Productions, Inc 115 

Acorn Films of New England, Inc 99 

Alexander Film Company 139 

Allend'or Productions 143 

Allen, Gordon, Schroeppel and 

Redlich, Inc 127 

All-Scope Pictures, Inc 143 

Altschul, Gilbert, Productions, Inc 127 

American Film Producers 101 

American Film Services 116 

Animated Productions, Inc 101 

Animal ic Productions, Ltd 102 

Ansel Film Studios. Inc.* 102 

Atla.s Film Corporation 127 

Audio Productions, Inc 102 

Austin Productions, Inc 127 

P.arbre, Thos. .J., Productions 139 

Basori'-Longmoor, Inc 13g 

Ray State Film Productions, Inc 100 

Becker, Marvin, Films 142 

Rovey, Martin, Films, Inc.* 101 

Bransby, John, Productions, Ltd 102 

Bray Studios, Inc 102 

Cahill, Charles, and Associates 143 

Calhoun Studios, Inc 102 

Calvin Company, The 136 

Campbell Films 10] 

Campus F'ilm Productions, Inc 102 

Canyon Films of Arizona 137 

Capital Film Service 124 

Caravel Films, Inc 103 

Carter and Gahintin of Georgia, Inc. . . . 119 

Cate & IVIc(;ione 143 

Centron Corporation, Inc 134 

Chartmasters 128 

Chicago Film .Studios 128 

Christensen-Kennedy Productions* 137 

Churchill-Wexler Film Corporation .... 143 

Cinecraft Productions, Inc 126 

Cine'Pic Hawaii 148 

Cine-Tele Productions 143 

Clipper Film Productions 103 

Close and Patenaude 117 

Coffman Films, Inc 138 

Colburn, .lohn, .Associates, Inc 128 

Coleman Productions 103 



Note: bold-focc listines above indicate display advertisioK 
elsewhere in Ihis issue. "A.sterisk followini; listinK indicates 
incomplete tlstiiiK or nn reference data furnished. 




Producers Page No. 

Colmes-Werrenrath Productions, Inc. . . 128 

Color Illustrations, Inc 103 

Commerce Pictures Corporation 120 

Condor Films, Inc 136 

Continental Film Productions Corp 120 

Copeland, Jack L., and Associates 144 

Countryman, Thomas, Film 

Productions 134 

Craven Film Corporation 103 

Creative Arts Studio, Inc 116 

De Frenes Conijiany 118 

Dekko Film Productions, Inc 100 

Demby Productions, Inc 103 

Dephoure Studios, Inc 100 

Depicto Films Corporation* 104 

Discovery Productions, Inc 104 

Donovan, Kevin. Films 99 

Douglas Productions 128 

Dowling, Pat, Pictures 144 

D.P.M. Productions, Inc 104 

Dramatic Presentations, Inc 119 

Dudley Pictures Corporation 144 

Dunn, Cal, Studios 128 

Durrance, Dick, Films 139 

Dynamic Films, Inc 104 

Editorial Films, Inc 104 

Elms, Charles, Productions, Inc 104 

Empire Films Corporation 148 

Empire Photosound Incorporated 135 

Engel, Walter. Productions, Inc 104 

Fairbanks, Jerry, Productions of 

California, Inc 144 

Farrell & Gage Films, Inc 105 

Feil, Edward, Productions 126 

Fidelity Films, Inc 144 

Film Arts Productions, Inc 137 

Film Associates, Inc 126 

Film Graphics, Inc 105 

Film Originals 140 

Filmack Studios 129 

Filmfax Productions 105 

Fiore Films 117 

Fisher, Robert, Productions 124 

Flagg Films, Inc 144 

Florez, Incorporated 122 

Fordel Films, Inc 105 

Fotovox, Inc 122 

Francisco Films* 129 

Frink Film Studio 122 

Frontier Films, Inc 140 

Funt, Allen A., Productions* 105 

Galbreath Pictures. Inc 122 

(Janz, William ,1., Company, Inc 105 

ricneral Pictures Corporation 126 

Gerald Productions. Inc 105 

G & G Film Corporation 134 

Glenn. Jack. Inc 105 

Glover, Ozzie, Productions 144 

Golden Key Productions, Inc.* 144 

Golden State Film Productions 142 

(Jolham Film Productions. Inc 106 

Gottlieb, William P., Company 106 

Graphic Films Corporation 144 

(Jraphic Pictures, Inc 129 



Producers 



Page No 



Guggenheim, Charles, and Associates, 

Inc 13(1 

Gulf Coast Films, Inc 13; 

Gutermuth, Clarence H 12i| 

Haig & Patterson, Inc 12f1 

Hance. Paul, Productions, Inc 10( 

Handy, Jam, Organization. Inc., The ... 12; 

Hardcastle Film Associates 13( 

Harris-Tuchman Productions 14f 

Hartley Productions, Inc lOf 

Harvey, Neil, Productions Hi 

Henning & Cheadle. Inc 123 

Holland-Wegman Productions 11= 

Huber, Louis R., Productions lA^ 

Hunt, Hubbard, Productions 145. 



Ideas Illustrated, Inc 

Industrial Film Producers, Inc. 



138 

106 

Industrial Motion Pictures, Inc 126' 



Institute of Visual Training, Inc. 

Instructional Arts, Inc 



.... 106 

123 

International Sound Films, Inc 119| 

Jamieson Film Company 138; 

Jones, Dallas, Productions, Inc 129i 



Kayfetz, Victor, Productions, Inc 106^ 

Keitz & Herndon 138 

Kennedy Productions, Inc 129j 

Kerbawy, Haford, & Company 123' 

Kerkow, Herbert, Inc 1071 

Key Productions, Inc 107' 

Klaeger Film Productions, Inc 107 

Knickerbocker Productions, Inc 107i 

K & S Films, Inc 126l 

La Brea Productions, Inc 145! 

Lane, Kent, Films. Inc 120' 

La Rue. Mervin W., Inc 129 

Lasky Film Productions, Inc 126 

Lewis & Martin Films, Inc 130. 

Lodge, Arthur, Productions, Inc 107! 

Love. James. Productions, Inc.* 107| 

Lux-Brill Productions, Inc." 107 



Marathon TV Newsreel, Inc 107 

Master Motion Picture Company* lOO' 

Mayer, Charles, Studios, Inc.* 127: 

McConnachie. Morton, Prodns., Inc 108! 

McHugh. Fenton, Productions, Inc 130' 

Meagher, Joseph, Productions 145 

Medical Dynamics. Inc 108 

Medical Film Guild, Ltd 108' 

MGM-TV, Division of Loews, Inc 145 

Michener & O'Connor Studios 118 

Midwest Film Studios 130 

Milner-Fenwick. Inc 116 

Mode-Art Pictures, Inc 118 

Monumental Films & Recordings, Inc. . . 117, 

Morris. Dwight, Productions 138 

Motion Pictures, Inc 138 

Moulin Studios, Inc.* 142 

MPO Productions, Inc 108 

Muller, Jordan and Herrick 108 

Mundell Productions 138. 

Murphy, Owen, Productions. Inc 108 

(ALPHABETICAL INDEX CONTINUES ON PAGE 98) 



I 



|:OGRAPHICAL INDEX 
I) PRODUCER LISTINGS 



\E\v i:.\(;i, AM) i{K(;i<)\ 

Connecticut, Massachusetts. Vermont 99-101 

MKTKOPOLITAN M:\V VOK'K 

Listings begin on page 101 through page 115 

MIDDLE ATLAVnc KE(iIO.\ 

New York State, District of Columbia, Maryland. 115-117 
New Jersey. Pennsylvania. Virginia, pages 117 to. . . 118 

SOUTHEASTEKX REGION 

Florida. Georgia. Kentucky. Louisiana, 
Tennessee 119-122 

EAST CEXTKAI, I?E<;iOX 

Indiana. Michigan and Metropolitan Detroit ... 1 22-124 
Ohio Cities: Cincinnati. Cleveland. Dayton .... 1 26-127 

METROPOLITAN CHICAGO 

Listings begin on page 127 through page 134 

WEST CE.XTRAL RE(;iOX 

Illinois, Kansas, Minnesota, Missouri, pages. . . . 134-137 
Nebraska. Wisconsin 137 

SOUTHWESTERN REGION 

.Arizona. Oklahoma, Texas, pages 137-139 

MOUNTAIN STATES REGION 

Colorado. Idaho, Montana, pages 139-140 



WEST (OAST REGION 

California (San Diego and 

San Francisco Bay Area) 



140-143 



METROPOLITAN LOS ANGELES 

Listings begin on page 143, through page 148 

PA (IKK XORTHWEST RECilON 

Oregon, Washington and Hawaii 148 

BUSIXESS S< REE.X IXTERN.VTION.Vl, 

Canada: listings begin on page 149 through page. . . 152 
Latin-American Countries (Me.xico. South America) . 153 
Europe: England, France, Germany, Scandinavia. ... 154 

Spain 159; Africa 159; Australia 159 

Japan 1 60; Malaya 1 60 




National 



Survey 



of Film 



Production 



Resources 



in the U.S 



and Canada 




ALPHABETICAL INDEX TO PRODUCER LISTINGS 



UNITED STATES 

(CONTINUED FROM PRECEDING PAGE 96) 
Producers Page No. 

National Educational Films, Inc 108 

National Film Studios, Inc 116 

National Screen Service Corp 109 

Neal, Stanley, Productions, Inc.* 109 

Nemeth. Ted, Studios 109 

Nestigen, Don. Associates 109 

Niles, Fred A., Productions, Inc 130 

North American Film Corporation* 118 

Norwood Studios, Inc 116 

Olympus Film Productions, Inc.* 127 

On Film, Inc 117 

Orleans, Sam, Productions 120 

Ott, John, Pictures, Inc.* VM) 

i'acific Productions 142 

Palmer, Alfred T., Productions 142 

Palmer, W. A., Films, Inc 142 

Pan-American Films 120 

Paragon Pictures, Inc 130 

Parthenon Pictures — Hollywood 146 

Pathescope Productions 109 

I'eai-son. Lloyd, Associates, Inc 109 

Pelican Films, Inc 109 

Pepper, Johna, Productions 140 

I'.G.L. Productions — Group Ten 109 

I'ictures for Business 146 

Piel, David, Inc 110 

Pilot Productions, Inc 130 

Pocket Films 110 

Premier Film and Recording Corp 137 

Producers Film Studios 132 

Project-0-Fex, Inc 110 

Promotional Films, Inc 135 

Public Information Programs 145 

Q.E.D. Productions, Inc 110 

Kainbow Pictures, Inc 119 

Kampart Productions 110 

Rarig Motion Picture Company 148 

Kay, Keid H., Film Industries, Inc 135 

liaydell i'rodiictidns I;i9 

Reed. Roland. Productions, Inc 146 

Kegan I'iliii Produclions, Inc 124 

Richie, Robert Yarnall, 

Productions, Inc 110 

Rinaldo, Ben, Company, The 146 

Rippey, Henderson, Hucknum 

& Company 140 

Riviera Productions 146 

de Rochemont, Louis, Associates 110 

Rocket Pictures, Inc 146 

Rocket I. I'rederick K.. Company 147 

Rolab Studios 99 

Rose, H. D., & Company, Inc 110 

Roy, Ross, Inc 124 

Royal, Arts Film Productions 147 

Rusten Film Associates 135 

Ryan, George, Films, Inc 135 

Sales Communication, Inc Ill 

Sanford, Newton W., Productions 99 

Sarra, Inc lU . 132 



Note: bold-face listings iibove indicate display advertising 
elsewhere in this issue. •Asterisk following listing indicates 
incomplete listing or no reference data furnished. 



Producers Page No. 

Seminar Films, Inc Ill 

Sight & Sound, Inc 116 

Smith, Fletcher, Studios, Inc Ill 

Smith, Warren R., Inc.* 118 

Sonochrome Pictures 140 

Sound Masters. Inc Ill 

Southwest Film Industries, Inc 137 

Star Informational Films 117 

Stark-Films 117 

Strauss, Henry, & Co., Inc Ill 

Studio Sixteen 118 

Sturgis-CIrant Productions. Inc 112 

Sutherland, .John. Productions, Inc 147 

Swanson, Rudy, Productions 137 

Sweetman Productions 99 

Tantaminint Pictures, Incorporated*. . . . 118 

Techfilms Division, Parthenon 147 

Telecine Film Studios, Inc 1.33 

Telepix Corporation 147 

Television Graphics 105 

Telle. Inc 112 

Texas Industrial Film Company 139 

Tiesler Productions 112 

Training Films, Inc 112 

Transfilm Incorporated 112 

Trans-Radio Productions. Inc 101 

Tressel Studio 133 

Trident Films, Inc 113 

Tri-J Film Productions 115 

TV & Motion Picture Productions, 

Inc 118 

Unifilms, Inc 99 

United Film & Recording Studios, Inc. . . 133 

United States Productions. Inc 113 

Van Praag Productions 113 

Vavin Inc 113 

Venard Organization, The* 134 

Video Films 124 

Videocraft Productions 114 

Visualscone, Incorporated 114 

Vogue Film Productions, Inc 120 

Wade. Roger, Productions, Inc 114 

Walker, Gene K., Productions 142 

Warner Bros. Television, Commercial & 

Industrial Films, Inc 147 

Washington Video Productions, Inc. ... 116 

Watson Film Productions 101 

Western Cine Produclions 140 

Wilding Picture Produclions, Inc 133 

WiDard, Frank. Produclions 120 

Willard Pictures, Inc Ill 

Wiiiik Films Corixiration 114 

Wdllf, Raphael (;., Studios, Inc 148 

Wondsel. Carlisle & Dunphy. Inc 114 

Worc'ester Film Corporation 101 

Wright, Norman, Productions, Inc 118 

Wurtele Film Productions 119 

Wyldc Studios. Inc n."> 



Zweibel, Seymour. Produclions. Inc. 



115 



Also See Television Supplement 

ii A supplemental list of specializing 
producers of television commercials only 
appears on pages 161-167 of this issue. 



CANADA 

Producers Page No. 

Artray Ltd. Film Productions 149 

Ashley and Crippen Ltd 150 

Benoit, Real. Film Productions 1.52 

Caldwell, S. W.. Ltd 150 

Chetwynd Films Limited 150 

Chisholm, Jack. Film Productions Ltd. . . 150 

Crawley Films Limited 149 

Fletcher Film Productions Limited 150 

Graphic Films Limited 150 

Hir.st Film Productions 149 

Klenman-Davidson Productions Ltd. . . . 151 

Lawrence. Robert, Productions. Ltd. . . . 151 

Les Documentaries Lavoie 152 

Ma.ster Film Studios Ltd 149 

Meridian Films Ltd 151 

Motion Picture Center Ltd 151 

Omega Productions, Inc 152 

Parry Films Ltd 149 

Peterson Productions 151 

Phillips-Gutkin & Associates Limited . . 149 

Studio 7 Limited 152 

Thatcher Film Productions 151 

Williams and Hill Ltd 151 

PRODUCTION REVIEW 
INTERNATIONAL 

Producers Page No. 

Audiovicentro 153 

Boehner-Film 157 

Cambridge Film & T.V. Productions 

Pty.. Ltd 159 

Cathay Film Services. Ltd 160 

Cine Commercial, S.A 153 

Cinema & Publicite-Society Anonyme ... 156 

Cinesound Productions Pty., Ltd 159 

Estudios Cinematographique.s- Rosello . . 154 

Estudios Moro, S.A 159 

Film House Productions, Ltd 154 

Forberg-Film AR 158 

Halas & Batchelor Cartoon Films, Ltd. . . 154 

International Motion Picture Co 160 

Kinocrat Films Limited 155 

Laux Studios KG 157 

Les Analyses Cinematographiques 156 

Les Films Pierre Remont 157 

Minerva-Films AS 157 

Movierecord S.A 159 

Perier Producti<ins Pty., Ltd 160 

Starfilm A S 157 

Statens Filmsentral 158 

Sudan Publicity Company, Ltd 159 

Sxekon Film 158 

AB Svensk Filmindustri 158 

R. K. Tompkins Y Asociados S.A. de C.V. 153 

\'iguie Film I'rdductions, Inc 153 

World Wide Animation, Ltd 156 

World Wide Pictures. Ltd 156 

World Wide Television Film Services, 

Ltd 156 



98 



BUSINESS SCREEN MAGAZINE 



T 



Jf rn iJL Jf n 



NEW ENGLAND 



Connecticut 

SWEETMAN PRODUCTIONS 

Wiilmit Hill Koail, Hutliel. ("(niii. 
Phone: Pioneer :!-t;(;(;;i 

Date of Organization: li).")7 

Merrill K. Swoetman, Owner-Producer 
Louis F. Sweetnian, Treasurer^ 
A. Ajay, .4)/ Director 

Services: ProiUu-ers of indnslrial, sales and 
service traininjr motion pictures and slidetilms. 
teaching filnistrips. convention and trade show- 
exhibits. Facilities: Studio with IGmm and 
;?5mm cameras, lights, editing eiiuipnient. 
animation. 

RECENT PRODUCTIONS AND SPONSORS 

.Motion PiCTlfKKS: Kasii Lieiiiy i Portalile Ap- 
pliance Dept., (leneral Electric Co.) ; Rhjlit in 
The Rinse ( E. I. du Pont de Nemours & Co., 
Inc.* : Professional Vaeninn Cleaner Salesman- 
ship I Vacuum Cleaner Dept., General Electric 
Co.K FlLMSTKlPS: Minerals on Parade, series 
of three (self sponsored). 51' 



I Torrington Co.); U)ideriiroiind Raceways, in 
l)roduction (Brown Co. of P.erlin, N. H.). TV 
Commercials: for Surform (Stanley Tools). 



KEVIN DONOVAN FILMS 

20S Treat Road, Glastonbury, Conned icut 
Phone: MEdford :3-9:?.'U 

Date of Organization: 1953 

Branch: 15 West 44th St.. New York, N.Y. 
Phone: YUkon 6-6040. John Bennewitz. 
in eliarge. 

Kevin Donovan, Owner 

John Bennewitz, Executire Producer 

James Benjamin. Writer 

Harold B. Scroggy, Production Manager 

Services: Motion pictures and slidetilms: pub- 
lic relations, industrial and medical films. 
Facilities: 16 and ."iSmm Mitchells: 16mm 
Cine Special. 16mm Arriflex, Magnasync sound 
equipment. Complete 16 and 35mm editing 
equipment including Moviolas. 

RECENT PRODUCTIONS AND SPONSORS 

•MoTKi.N PUTIRKS: .1 Hole Is to I)i<i i Foote 
Mineral Co.); 31,5,000 Volt Hi-Line I Ohio 
Edison Co.) ; Deivline — Annual ResuppUj 
(Federal Electric Corj). ) ; This is ITT Service 
(International Telephone & Telegraph Corp., 
Federal Electric Corp. ) ; The H-i3 AF Rescue 
Helicopter ( Kamen Aircraft Corp.); Keep 
That Station, synch sound sequences and pro- 
duction only I Pan American World Airways). 



NEWTON W. SANFORD PRODUCTIONS 

1045 Hartfoi'd Turnpike, North Haven. 

Connecticut 
Phone: ATwater 8-0647 

Date of Organization: 1947 

Newton W. Sanford, President 

Services: Industrial motion pictures, TV 
spots, filmstrips. Script planning and writing: 
photography and direction; pacing and edit- 
ing. Facilities: Studio; necessary lighting 
for small work. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: DC Xeedle Bcariiu/s, 
Xeedle Thrust Bearings. DC Roller Bearings 



ROLAB STUDIOS 
I Rolab Photo-Science Laboratories) 

Walnut Tree Hill, Sandy Hook, Connecticut 
Phone: GArden (Newtown) 6-2466 

Date of Organization; 1928 

Henry Roger, Owner-Director 
E. H. Roger, Sccretarij 

Services: Complete production i sound stage 
with equipment), full & part productions, incl. 
services to producers, motion picture consult- 
ants to industrial and scientific organizations. 
Specialists in scientific camera work; time- 
lap.se, macro- and microscopic work, research 
and engineering. Facilities: Recording and 
projection rooms with remote controls, direc- 
tor's and dressing rooms, lounge, carpentry 
and instrument shops. Research laboratories; 
iipf ical-t'lfcti'ical-phdtiigraphic etc. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The Yacht Races at New- 
port ( Valho Prodns. Inc.); Governor Rihicoff 
and Traffic (New York producer); Experi- 
ments with Casters ( Bassick Co.). Slide- 
films: Cavitations in Runner Blades (The 
Conn. Light & Power Co. ) ; Partial Denture 
Construction — new edition (J. M. Ney Co.). 
Also experiments with various products, micro. 
slow-motion, time-lapse for producers and ad- 
vertising agencies. 



UNIFILMS, INC. 

74 Stage Street, Stamford. Connecticut 
Phone: DAvis 4-07:!7 

Date of Organization: 1949 

Branch Office: 6 East 46th St.. New York 
17, N.Y. Phone: YUkon 6-5720. Arline 
Garson, Vice-President. 

Charles E. Gallagher, President 

Arline Garson, Vice-Pres.. Creative Services 

Robert W. Stringer. Vice-Pres.. Senior 

Director 
Richard F. Maury. Senior Writer 
Newton Avrutis, Senior Engineer 

Services: Business films; non-theatrical and 
TX productions ; college, film address, slide- 
film; demonstration; simple and full documen- 
tary; semi and full animation; slide motion 
picture; narrative drama and screenplay. 
Planning, research, script, production and 
distribution control. Facilities; Permanent 
staff, sound stage, all necessary studio, loca- 
tion and completion equipment. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Elect rifijing the World <>i 
Tomorrow (Federal Pacific Electric Co.); .4 
Head Start (Junior Achievement. Inc.); Tin 
Art of Tying Beautiful Bows (Burlington In- 
dustries, Inc.). TV Programs: for various 
clients. TV Commercials: for Cocoa-Marsh. 
Sandran, Burlington Industries. LaRosa. 

Massachusetts 

ACORN FILMS OF NEW ENGLAND. INC. 

465 Stuart St., Boston, Mass. 
Phone: Commonwealth 6-3507-8-9 

Date of Organization: 1952 



(LISTINe CONTINUES ON FOLLOWING PAGE) 



Keys to the Effective 
Use of the Film Sponsor's 
Complete Buyer's Guide 

LISTING STANDARDS DEFINED 

This is our 9th Annual Review of the 
specializing film production resources in the 
U.S.. Canada and overseas for the businessman, 
agency executive or government officer who 
needs to know "who's best?" for the creative 
development of a motion picture, slidefilm or 
related audio-visual media among these 
invaluable tools for idea communication. 

Physically, there arc 67 pages of indices 
;(nil detailed pioilucec listings which are 
unicjue in the field of media reference. It 
is our exclusive privilege to bring solid 
jacis about some 300 companies, including 
260 firms in the United States and 21 in 
Canada, who are able and willing to put 
their reputations, studio facilities, staff 
personnel and client references squarely on 
the line so that you. the film buyer, may 
have safe passage in any future project. 

There are nearly that number of "names" 
in a single large metropolitan phone book 
under "Motion Picture Producers." Months 
of research and correspondence, offering 
lislini^ space wiili no suings attached hut 
compliance with our minimum prerequisites 
for detail and references, stand behind 
these impartial and truly useful pages. 

Only 25 companies in all of the U.S. and 
Canada are given minimum "identification" 
listings, either because data was not received 
in time, or (in one sinf^le instance) one 
producer was unable to give references. 

Recognizing the large expenditures for 
filmed television commercials, additional 
listing space has been given companies for 
client and agency background. Other firms 
(wholly specializing in this field) are given 
editorial recognition in a Special TV 
Supplement beginning on page 161. 

While only officers and department heads 
are included in each detailed listing, it is 
significant to note that 1.308 key people 
are identified in the 281 U.S. and Canadian 
companies alone. Additional personnel in 
overseas and tv firms indicate the growing 
volume of skilled employment now required to 
create and produce the thousands of motion 
pictures, slidefilms, visual presentations 
and tv commercials turned out annually by 
companies listed in these Review pages. We 
conservatively estimate listed companies do 
90% of the total volume in the field as they 
deliver ilw liesi and mo\t resulijid films! Q 



9 T H ANNUAL PRODUCTION R E \' 1 K W 



90 



NEW ENGLAND: Massachusetts 



ACORN FILMS: CONT'D. 

Branches: 168 West 46th St., New York. 
N.Y. Phone: JUdson 6-2272. Elliot 
Butler, in dig. of Production. 

407 Lincoln Road, Miami, Florida. Phone: 
JEfferson 8-7338-9. George Contouris, in 
chg. of Production. 

John V. Rein, Jr., President and Sales 

Manafier 
Hazel Frost, Treasurer and Exec. Assistant 
James Murphy, Clerk and Legal Counsel 
Julian Oiansky, Cameraman in chg. of 

Production 
Len Spaulding, Cameraman 
Walter Smith, Cameraman 
Gerry Walter, Lab. and Sound Tcrlinician 

Services: Specialists in motion picture film 
for publicity and public relations for TV; 
public relations programs serviced through 
TV. Facilities: Sales offices, cutting rooms, 
projection room, complete lab for negative 
processing: Bell & Howell printer, reversal 
processing available; full complement of 16mm 
equipment, sound and silent. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Cltolesterol (Grey Phar- 
maceutical Co.) ; Old Man of the Mountain 
(Waterproofing Engineering Co.); Cri/stal 
Making — small segment (Western Electric- 
Co.) ; The Inner Belt (Boston C. of C); 
Artists and Models (Boston Ad Club) ; Boston 
Shopping fful) of .\'eif England ( Retail Trade 
I'.oard); Rivets (Tubular Rivet & Steel Co. i . 
Filmed TV Programs: Boston After Dark. 
Boston Waterfront, Central Artery, CIO & 
.AFL Merge, Republican Convention. Demo- 
cratic Convention, Communist Hearings 
(WBZ-TV Westinghouse). 



^ 



BAY STATE FILM PRODUCTIONS, INC. 

35 Springfield St., Agawam i Springfield i . 

Massachusetts 
Phone: REpublic 4-3164 

Date of Organization: 1943 

Branch: 80 Boylston Street, Boston, Ma.ss. 

Phone: HAncock 6-8904. David Doyle, 

Vice-President, in charge; Lowell Went- 
worth. Account Executive. 

Morton H. Read, President 
David Doyle, Vice-President, Sales 
Eugene Hunting, Vice-Pres., Production 
Harold O. Stanton, Vice-Pres., Television 
Francis N. LeTendre. Vice-Pres., 

Lahoratorij 
Winifred Pettis, Treasurer 
Lowell Wentworth, Account Executive 
Edward R. Knowlton, Script Director 

Services: 16 and 3.5mm motion pictures; in- 
dustrial, scientific, public relations, sales, 
training, religious, documentary; TV com- 
mercials and programs; sound slidefilms; 
foreign language narratives. Service avail- 
able to other producers in photography, sound 
recording, printing, processing, editing, scor- 
ing, cutting, interlock screening, use of sound 
stage. Facilities; Mitchell and Maurer cam- 
eras; lighting; AC & DC portable generators; 
Maurer 16mm multiple track optical record- 
ing; 16mm and 17y2mm synchronous magnetic 
recording; i'," synchronous magnetic record- 



ing; 2 printing labs for color and B&W, 
DePue and Peterson printing equipment, elec- 
tronic cueing; 16mm B&W processing, posi- 
tive, negative, reversal; screening room; inter- 
lock equipment; cutting rooms; Moviola; 
sound readers; animation department; art 
department; carpenter shop; set designing; 
complete music library; .3,000 sq. ft. sound 
stage; permanent staff of 23 technicians, art 
and script specialists. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures; Ski Tracks to Vermont 
(Vermont Development Comm.); The Ray- 
bestos Way (Raybestos Div., Raybestos Man- 
hattan, Inc. ) ; Progress Report (Lear, Inc.) ; 
The Story of Copper Tube (Anaconda Co.) ; 
Report (International Business Machines); 
Plan for Prosperity ( Edison Electric Insti- 
tute) ; Tliree Flags for Friendship ( Simple.x 
Time Recorder Co.) ; The Giant Step Foru-ard 
I Datamatic Div., Minneapolis-Honeywell Reg- 
ulator Co.); Progress Report #7 (Yankee 
Atomic Electric Co.) ; Show Window of the 
East (Eastern States Exposition 1958) ; Plato 
#3 & J,. Parade (Sylvania Electric Products, 
Inc.); House of the Future (Plastics Div., 
Monsanto Chemical Co.) ; Report #i (Mass. 
Institute of Technology); Resources at your 
Service ( General Electric Co. ) ; Pioneers in 
Precision (Morse Twist Drill Machine Co.) ; 
People, Power and Trees ( The Electric Cos. 
of the Conn. Valley) ; Classified Report (Elec- 
tric Boat Div., General Dynamics Corp.); 
Parade ( Sylvania Electric Products, Inc. ) . 
Slidefilms; Shell Moulding Techniques (Plas- 
tics Div., Monsanto Chemical Co.). TV Com- 
mercials: for Lestoil, Ready Mop, Hartford 
Electric Light Co., Conn. Milk Producers 
Assoc, H. B. Smith, Conn. State Park and 
Forest Comm., lona Mfg. Co., Coleco Toy 
Products, Girls Clubs of America. Hartford 
National Bank, Yale Genton Clothes. Hutton 
Chemical Co., First Federal Bank of Orlando, 
Fla., Westfield Mfg. Co. 

DEKKO FILM PRODUCTIONS, INC. 

126 Dartmouth Street, liuston Hi, Mass. 
Phone: KEnmore 6-2511 

Date of Organization: 1946 

Joseph Rothberg, President 
George E. Serries, Sales Manager 
Charles Rockwell, Production Manager 
Paul Rockwell, Unit Manager 
Marie Pierce, Editor 
Plynn E. Williams, Art Director 
Margaret E. Smith, Office Manager 
Al. E. Petruccelli, Chief Electrician 
Clifford Philbrick, Asst. Electrician 
Elvin Carini, Production Assistant 
Marvin Rothberg, Production Assistant 

Services: 16 and 35mm production and sound 
slidefilms. Complete services available to out- 
side industrial producers. Facilities: 2 com- 
plete sound stages, screening rooms, narration, 
editing rooms with 16mm and 35mni Moviolas, 
animation and art dept.; 10-position custom 
mixing console; magnetic and optical record- 
ers, interlock dubbers; 2 music libraries. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures; Leukenua, Pherphanazine 
(Schering Corp.); Student Government 
(Westinghouse Broadcasting Co.") ; Foreign 
Policy, Inflation (Davidson & Co.); T-5S 
Engine (General Electric Co.); United Fund 
of Greater Boston (United Community Ser- 



vice) ; Our Sun in Action (Harvard Univei- 
sity). Slidefilms: Researching Tomorrows 
Polymers, Researching Tomorrows Paper 
Coatings, Researching Tomorrows Paints, 
1959 Vingl Paint Promotion (Dewey & Almy 
Chemical); Xew Developments in Eyewear 
(Universal Optical Co.) ; Herald Traveler 
(James Thomas Chirurg Co. ) ; MSPCC Story 
( Mass. Society for the Prevention of Cruelty 
to Children i ; Space Age Salesman, Sell Those 
Prospects ( Wirthmore Feeds. Inc.). TV COM- 
MERCIALS: for Slumberland, Motor Zoom 
(Gabriel Stern Agcy.) ; Starring the Editors 
(Lloyd Advg. Agcy.) ; National Library Week 
(Boston Public Library) ; 9| Down, New Coat 
(Simmonds Upholstery Co.) ; Squires Arling- 
ton Bacon and Sausage, Barbecue Grill, Brown 
& Serve, Map Promotion (Hoag & Provandie, 
Inc.) ; Jiffey Sew. Ironwear Hosiery (Jerome 
O'Leary Advg. Agcy. ) ; Record Shop Hop, 
Sealy News Reporter ) Tarler & Skinner) ; 
Command Performance (Westinghouse Broad- 
casting Co.) ; Vogue Dolls (James Thomas 
Chirurg Co.) ; Kasanof's Rye Bread (Silton 
Bros. Callawav). 



DEPHOURE STUDIOS, INC. 

782 Commonwealth Ave., Boston 15, Mass. 
Phone BEacon 2-5722 

Date of Organization ; 1935 
Date of Incorporation: 1956 

Joseph Dephoure, President & Treasurer 
Milton L. Levy. Vice-President 
David F. Dowling, Director. Industrial 
Sales 

Services : Complete film production, 16mm and 
35mm. Industrial, documentary, business, 
pulilic relations and training films; slides, 
slidefilms and TV commercials; TV Kinescop- 
ing; processing; black and white and color 
printing. FACILITIES: 35mm and 16mm sound 
and silent cameras ; sound stage with studio 
and portable lighting equipment; Houston 
special processor; synchronous magnetic and 
optical recorders; crane dolly and tracks; 
B&H-Peterson printer with fader; projection 
room; 16mm and 35mm projectors; optical- 
magnetic sync JAN projector; Oxberry anima- 
tion stand; 3 editing rooms; art dept.; hot 
press printing; music library ; script writing. 

RECENT PRODUCTIONS AND SPONSORS 

MOTION Pictures: The Store Salesman, Polar- 
oid 4 X .5 Adapter (Polaroid Corp.) ; This Is 
School (Newton Public Schools) ; Personality 
Studij Interview (U.S. Veterans Administra- 
tion) ; Production Planning, The Story of 
Del-Pcro Mondon (Cryovac Co.); Football 
Highlights of 1!)5S (Dartmouth College). 
Slidefilm: Come Up-To-Date (American 
Standard Co.). TV Commercials; for Barco- 
lene ( Silton Bros., Calloway Assoc. ) ; Nar- 
ragansett Beer (Cunningham & Walsh); 
Lestoil (Adell Chemical Co.); Andy Boy 
Brocolli, Homemakers Beans (O'Brien Advg.). 



MASTER MOTION PICTURE COMPANY 

50 Piedmont Street, Boston 16, Mass. 
Phone: HAncock 6-13592 

Rampart Productions 

19 Heechcroft Street, lioslon, Mass. 
Phone: STadium 2-5373 

Arnold Mende, Executive Producer 

(See complete listing under New York Cityi 



100 



BUSINESS SCREEN M A G .-X Z I N E 



TRANS-RADIO PRODUCTIONS, INC. 

683 Boylston Street, Boston Ifi. Mass. 
Phone: COpIey 7-5760 

Date of Organization: 1'J17 
Date of Incorporation: 1951 

Louis F. Lindauer, Pres., Prod. Supvr. 
Oscar H. Cheses, Treas., Sales Manage}- 
Donald S. Herman, Asst. Prod. Supvr. 
C. Kdward Spinney, Art Director 
Giinther PfafT, Laboratorij Service.'^ 

Servicks: Producers of motion pictures and 
sound slidefilms for industry, government and 
education: radio and TV commercials. Edito- 
rial and animation services for industrial 
photographic departments. Facilitiks: Com- 
plete production facilities: :<5mm and 16mm 
cameras; sprocket. M" magnetic tape, disc 
and optical recorders: .'?5mm Moviola: 16mm 
interlock projection: lighting equipment: 
screening room: recording room: art and ani- 
mation: editorial department: kinescopes and 
complete 16nim laboratory facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pr'tiires: Greater Boston (Commit- 
tee for Better Mass.); Senator Kennedy 
Speaks for Governor Harriman (New York 
AFL-CIO) ; Various Dental films (Astra Phar- 
maceutical Products*. Slidefilms: Mutual 
Investment Funds (Vance Sanders Co.); 
Board Presentation (American Standard Co.). 
TV Commercials: for First National Bank 
of Boston, Cott Beverages, Narragansett Beer, 
VValeeco Candy, Kyanize Paint, Epilepsy In- 
formation Center of Boston. 

Other MASSACHUSETTS Cities 

MARTIN BOVEY FILMS, INC. 

115 High Street, Chelmsford, Mass. 
Phone: GLenview 2-9755 (Lowell Exch.) 



WATSON FILM PRODUCTIONS 

23 Chestnut Hill Knad, Hnldeii. Mass. 
Phone: VA 9-3422 

Date of Organization: 1956 

James L. Watson, Proprietor 

Services: Complete production of motion pic- 
tures and slidefilms for industry, education, 
television. Separate scriptwriting and consul- 
tation service. Facilities: Camera, Bolex; 
editing rooms with Bell & Howell hot splicer; 
magnetic and optical sound readers : Color- 
Tran portable lighting e(|uipment. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: A Career for Life (Wor- 
cester City Hospital Nurses Assoc.) ; From 
Roufih to Ready (Heald Machine Co.) ; Game 
for All Ages (Mass. Bowling Assoc.) : ~.5f/; 
Anniversary (Wyman Gordon Co.). Slide- 
films: Hands that Help the Hands (Worcester 
Golden Rule ) . 



WORCESTER FILM CORPORATION 

131 Central Street, Worcester 8, Mass. 
Phone: PL 6-1203 

Date of Organization: 1918 

Weld Morgan, President 

Linwood Erskine, .Jr., Vice-President & 

Secretary 
Floyd A. Ramsdell, Treasurer i£- Gen. Mgr. 
Carleton E. Bearse, Sales Manager 

Services: Production of motion pictures. 



I'^ACILITIES: Kinini camerjis both motion pic- 
ture and still; 35mm still 3-D and motion pic- 
ture cameras; GMC truck used to generate 
own electricity; complete crew including script 
writers, animation men, cameramen, directors, 
and all editing equipment. 

RECENT PRODUCTIONS AND SPONSORS 

.MoTiiiN l'itrrui;s: Tin I'ric< of Kggs i.Iones 
& Lamson Machine Co. i ; Hands of the Giants 
(Wyman Gordon Co.) ; Certificate of Registry 
( Holstein-Friesian Assoc.) ; Broaching for 
Production & Profit (LaPointe Machine Tool 
Co.) ; Modern Continuous Bar & Rod Mill 
'Morgan Construction Co.). 

NEW ENGLAND: Vermont 

CAMPBELL FILMS 

Academy Ave.. Sa.xtons l;iver. Vermont 
Phone: 3604 (Cont'd, above) 



Date of Organization : 1947 

Robert M. Campbell, Executive Producer 
Fred J. Brown, Production Manager 
Warren T. Johnson, Sales & Producer 

Services: Public relations, industrial, docu- 
mentary, sales training and educational motion 
picture production in color. Slidefilms. Facil- 
ities: Cameras, lighting, sound equipment for 
location and studio production. Animation 
stand. Editing rooms and recording studio 
with three channel magnetic mixing. Westrex 
Editor. Bell & Howell J. C. printer. 16mm 
interlock screening. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pk:tukes: IMirtniouth College Case — 
1958 (Dartmouth College); Profile of A Uni- 
versity (The University of N. H.) ; The Per- 
kins Story, TV version (The Perkins School 
for the Blind) ; Jimmy Golden. It's Up To 
You (The Grand Union Co.). 



Af O 



ji» C2 



*f ri 



METROPOLITAN NEW Y ,0 R 10 



Acorn Films of New England 

168 West 4Gth St., New Yoi-k. X.Y. 
Phone: JUdson 6-2272 

Elliot Butler, in charge of Production 

(See complete listing under Boston, Mass.) 

Alexander Film Co. 

500 Fifth Avenue, x\ew York 36, New York 
Phone : LOngacre 5-1350 

Maxine Cooper, Res. Vice-President 
Kenneth Allen Silver, Alexander Interna- 
tional 

(See complete listing under Colorado") 



Allend'or Productions 

60 West 46th Street, New York 36, N. Y. 
Phone: Circle 5-0770 

J. L. Siegal, Executive Vice-President 
Benjamin S. Greenberg, Media Director 

(See complete listing under Los Angeles area) 

AMERICAN FILM PRODUCERS 

1600 Broadway, New York 11). X.Y. 
Phone: PLaza 7-5915 

Date of Organization: 1946 

Robert Gross, Executive Producer 
Lawrence A. Glesnes, Executive Producer 
Sheldon Abromowitz, Production Control 
Madeline Stolz, Office Manager 

SERVICES: Motion pictures, 16mm and 35mm 
color and black and white: and slidefilms. 
Specialties: industrials, sales, public relations, 
television, education, training, medicals, doc- 
umentary and merchandising. Facilities: 
Complete 16mm and 35mm camera, lighting 
and sound production equipment; three cut- 
ting rooms, screening room, shooting stage; 
special effects ; animation : storyboard per- 
sonnel, script writers, 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Minesweeping Explosive 



Cutters, IFR Enroute & Terminal Procedures 
(U. S. Navy) : Letter to a Xurse (U. S. Army 
Nurse Corps); Rescue Breathing (Lewis and 
Marguerite Herman). TV Commercials: for 
Progresso Food Products, Stella D'Oro Food 
Products (Carlo Vinti Advg.); Esse Stand- 
ard Oil Co., National Biscuit Co., Bulova 
Watch Co., Standard Oil Co. of N.J., Liggett 
& Myers Co., The Mennen Co. (McCann-Erick- 
son. Inc.); Pharmaco, Inc. (Doherty, Clifford, 
Steers & Shenfield, Inc.) : Continental Wax 
Co. (Product Services, Inc.). 



ANIMATED PRODUCTIONS, INC. 

1600 Broadway, New York 19, N.Y. 
Phone: COlumbus 5-2942 

Date of Organization: 1949 

Al Stahl, President 

Gerald Pick, Sales Representative 

Richard L. Bonime, Assistant Director 

Services: Specialists in combination live-ac- 
tion, stop motion industrial film production; 
animated film commercials: optical trick 
photography; living storyboards for film sur- 
vey and pre-production use. Originators of 
3-dimentional cut-out animation: designers of 
"one shot" live and animated sales, training 
and conventional motion pictures. Facilitif.s: 
Complete production, live action studio with 
specially designed automatic Zoom Motion; 
35mm and 16mm cameras: Oxberry animation 
stands and Oxberry optical printer: special 
effects and editorial facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: House for the Bride ( U. S. 
Steel Corp.) ; Fedders Air Conditioning (Fed- 
ders, Quigan Corp.) ; AT Loves L.T.L. (A.sso- 
ciated Transport ) ; At Home vith Bissel 
(Bissel Carpet Sweepers); Electronic Devel- 
opments (Sylvania Electric Co.). TV Commer- 
cials: for Norelco Shavers (C. J. LaRoche 
& Co.); Fiberglas Filters, Owens Corning 
( McCann-Erickson ) : Heide Candy Co. ; Fri- 
gidaire ( Kudner Agency ) ; Roosevelt Raceway 
(Franklin Browne Adv. Agcy.). 



9TH ANNUAL PRODUCTION REVIEW 



101 



METROPOLITAN NEW YORK: 



^ 



ANiMATIC PRODUCTIONS, LTD. 

15 West 46th Street, New York 36. N.Y. 
Phone: JUdson 2-2160 

Date of Organization: 1949 

Branch: 43 West 61st Street, New York, 
New York 

Tasker G. Lowndes, President 

Reese Patterson, Vice-President & Creative 

Director 
David E. Weller, Account Executive 
Leonard B. Elliott, Account Executive 
Francis Lee, Director of Animation 
Donald Punchatz, Art Director 
Donald Pengelly. Art Director 
Leon Perer, Director of Pliotograplnj 
Terry Colasacco, Production Coordinator 

Services: Specialists in creation of sound 
slidefilms, filmographs, limited animated mov- 
ies and TV commercials. F.\c.lLITIES : Art de- 
partment, technical animation, cutting, edit- 
ing and projection rooms; two animation 
stands; 3.5mm and 16mm inotion picture cam- 
eras. .>-:liII cameras. 

RECENT PRODUCTIONS AND SPONSORS 

Slidefilms: Rx For Safety (Schering Corp) ; 
The Test of Good Ta.^te (Coca-Cola Co.); 
Tlie Oil Heat Dealer (Fueloil & Oil Heat 
Magazine): A Touch of Geniiis (American 
Gas Assoc); Something Wonderfid Is About 
to Happen ( Simplicity Patterns Co., Inc. ) ; 
Speaking of Money (W. A. Taylor & Co., 
Inc.) ; Million Dollar Bahij (Noxzema Chemi- 
cal Co.); Action Man (Scripto, Inc.); Back- 
(jrovnd for Action (Cooke-Waite Laborato- 
ries) ; Selecting the Correct Fouudafiou 
Garments (.1. C. Penney & Co.). Widescreen 
AND FiLMSTRiPS: for The Texas Co., Lever 
Bros., General Foods Corp., The Borden Co., 
American Radiator & Sanitary Standard 
Corp., The Butterick Co., The Lithographic 
Technical Foundation, Railway Express 
Agency, International Business Machines, Inc.. 
Metropolitan Life Insurance Co., Reader's 
Digest Assoc. Filmographs and TV Commer- 
cials: r.O.P. Secret (Street & Smith Publica- 
tions); Fruit-Of-The Loom, Inc., Esquire 
Socks Div. ; A Journey For Miss James (Na- 
tional Secretaries Assoc.) ; Tide (Procter & 
Gamble Co.); Betty Crocker (General Mills, 
Inc.) ; Ipana, Ban (^ Bristol-Myers) ; Mission 
Orange, Cott ( Mi.ssi(m of California, Inc.) ; 
Nytol Sleeping Tablets (Block Drug Co.); 
Mott's Apple Sauce (Duffy-Mott, Inc.) ; Salada 
Shrimp (Salada-ShirrifF-Horsey, Inc.); Du- 
plexiii (Whitehall Laboratories). 



ANSEL FILM STUDIOS, INC. 

45 West 45th St., New York, N.Y. 
Phone : Circle 7-0049 



See Advertising Pages for Helpful Data 

'A Producers whose advertisements appear on 
other pages of this Annual Review Issue carry 
this special designation (*) over listing text. 
Refer to the convenient "Index to Advertisers" 
on the last page of this issue for page number. 
The "Blue Chips" of film production advertise 
regularly in the pages of BUSINESS SCREEN. 



AUDIO PRODUCTIONS, INC. 

Film Center Building 

630 Ninth Avenue, New Y'ork 36, N.Y. 

Phone: PLaza 7-0760 

Date of Organization: 1938 

Frank K. Speidell, President 
Herman Roessle, Vice-President 
Peter .1. Mooney. Secretary & Treasurer 
Sheldon Nemeyer, Sales Manager 

PRODUCER-DIRECTORS 

L. S. Bennetts H. E. Mandell 

Alexander Gansell Earl Peirce 

Harold R. Lipman Edwin Scharf 

Services: Motion pictures only, all commercial 
categories. Specialties: public relations, sales 
promotion, merchandising, training, medical, 
technical and educational motion pictures. 
Facilities: Both silent and sound studios; six 
cameras and lighting equipment; mobile units 
for location work with tape recorders; per- 
manent staff in all departments, writing, direc- 
tion, editing, animated drawing and optical: 
16 & 35mm projection room; two optical 
printers; editing equipment; zoom stand for 
trick work; machine shop; extensive film and 
music library cleared for television. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Atomic Power at Ship- 
pingport ( Westinghouse Electric Corp.); The 
Dew Line Story (Western Electric Co.) ; Stay 
in School and Graduate, Technical Films, con- 
tinuing series (U.S. Navy); Veterinarian 
(The Texas Co.); Culdoscopic Technique 
(Schering Corp.) ; Metropolis in Motion. (Port 
of New York Authority) ; Fitness for Leader- 
■'iliip (The Gillette Co.) ; Danger! . . . Water! 
(Ethyl Corp.); Medical Research Reactor 
(Atomic Energy Commission); Technical 
Series (American Machine & Foundry Co.); 
Routijie Pelvic Examination ( American Cancer 
Society ) ; Technical Series i American Bosch 
Arma Corp.); TV Commercials: for N. W. 
Ayer & Son, Inc.; Benton & Bowles, Inc.; 
Dancer-Fitzgerald-Sample, Inc.; Doherty, Clif- 
ford, Steers & Shenfield; Kenyon & Eckhardt. 
Inc.; Weightman, Inc.; McKim Advg.. Inc.; 
Young & Rubicam. Inc.; McCann-Erickson, 
Inc., and others. 



JOHN BRANSBY PRODUCTIONS, LTD. 

1860 Broadway, New York 2:5. X.Y. 
Phone: JUdson 6-2600 

Date of Organization : 1936 

John Bransby, President & Exec. Producer 
John Campbell, Vice-Pres., Chg. of 

Production 
Mae Reynolds. Treasurer 
Lee Stenstrom, Secretary 
Michael A. Carlo, Director of Photography 
David M. Jacobson, Chief Editor 
Robert Whittaker, Sales Manager 

Services: Production of industrial, travel, 
sales and training films: 16mm or 35mm, col(n- 
or black and white. Facilities: Location 
equipment for photography and sound. Full 
e(iuipment for industi-ial and location lighting. 
Animation photogi-aphy. complete film editing 
service. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: \iagara Power Project, 
St. Lawrence Power Project, series II (New 
York State Power Authority) ; Asphalt Paves 
tlie Way, revised (Standard Oil Co., N.J.). 



Filmed TV Programs: Beyond the ValleyA 
Highway Holidays, series of 13 travel films- 
(Esso Standard Oil Co.); Caronia World 
Cruise (Cunard Steamship Co. ). 

BRAY STUDIOS, INC. 

729 Seventh Avenue, New Y'ork 19, N.Y'. 
Phone: Circle 5-4582 

Date of Organization: 1911 

J. R. Bray, President ' 

P. A. Bray, Vice-Pres. & General Mar. 
M. Bray, Treasurer 
Max Fleischer, Director of Animation 
B. D. Hess. Di.-itrihiition Manager 

Services: Production and distribution of 
health and general educational subjects, indus- 
trial, sales and job training motion pictures; 
technical and cartoon animation; television 
films; foreign language translations. Facili- 
ties: Studio equipment for all types of motion 
pictures; slidefilms in sound and color; ani- 
mation department; production crews, anima- 
tion artists, script writers and library. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Contemporary Mahogany 
(Mahogany Assoc, Inc.) ; Gas Meter Funda- ' 
mentals ( Sprague Meter Co.) ; Teamwork for 
a Controlled Environment (U.S. Air Force); 
AX TRC 27, Employment; AN /GRC U,\ 
Theory of Operation; AN GRC 55, Field In- 
stallation (U.S. Marine Corps) ; TV Synchro- i 
nizing Circuits, High Frequency Amplification, ' 
Switching, Vapor Compression Distillation, i 
two films (U.S. Navy). '■ 

CALHOUN STUDIOS, INC. 

266 East 78th Street. New York 21. N.Y. 
Phone: LEhigh 5-2120-1-2 

Date of Organization: 1930 

Branch Office: 417 Southern Bldg., Wash- 
ington 5, D.C. P. Bateman Ennis, Rep- 
resentative. 

Brian Calhoun, President 
Paul A. Goldschmidt, Vice-President 
Dee Ruber, Secretary-Treasurer 
Fred Carley, Production Director 
Charles Gennell, Sales Manager 

Services: Industrial, educational motion pic- 
tures; TV series and commercials; slidefilm 
productions. Facilities : Large studio, 35' x 
70' sound stage (air conditioned), 16 & 35mm 
cameras, projection room, cutting rooms, com- 
pletely equipped sound control room with 1,4" 
Ampex tape recorder, 16mm Magnasync tape 
& 16mm Maurer film recorder. Fearless Dolly, 
MR boom, all lighting equipment. Fully 
equipped still department. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Picti^kes: Ifc Sair It Hap/Kn, Two 
Weeks If By Air (United Aircraft Corp.); 
Salmon All Summer (World Outdoors); A 
Billion Dollar Idea (Travelers Insurance) ; 
Andre-Malic Macliines (Lord Baltimore 
Press). 



CAMPUS FILM PRODUCTIONS, INC. 

11 East 53rd Street, New York 22, N.Y'. 
Phone : PLaza 3-3280 

Date of Organization: 19.3 1 

Nat Campus, President 

Jules Krater, Executive Producer 

John Zane, Executive Producer 

Don Gundrey, Production Manager 

Edward P. Hughes, Photography 

Sylvia Gordon, Distribution Coordinator 



102 



BUSINESS SCREEN M A C .\ Z I N E 



SEKVU'KS: Mi)ti(iii pic-turt's and sHilflilnis fcir 
business, }joveriimont and social ajiencies; also 
various film services separately: inchuliiijr 
translations, sound tracks; editinp and finisli- 
inp service foi' company photoRraphed lilnis; 
(list rilnit ion service. F.\ciLnii:s : t'omplete 
studio, on-location equipment and creative 
i staff. 

RECENT PRODUCTIONS AND SPONSORS 

MorloN riciruis: IiiiiKuiiirs nf I'lHuidciiloxix 
( I'fizer I aboratories, division of ('has. Pfizer 
& Co.. Inc. I : hiti-stiiial Rnioidirdini Infections. 

I Dinuiniics (if /'//nf/()ci//().s-/.s- — foreign adapta- 
tion in Spanish. French. Gernian (Pfizer In- 
ternational. Inc.); h'iiiiipwoit <& Riiildiitg 
Maiiitoiancc (Southern Railway S>'Stem') ; 
Tiller Tank (The Preload Co.): Rectal Pro- 
lapse (Dr. Robert TurelH. Slidkfilms: Qual- 
ity Throiiqh Research (Benjamin Moore & 

i Co.'*. TV Commercials: for Shering Corp. 

I fEdward Gottlieb & Assoc. Ltd.1 . 



^ 



CARAVEL FILMS. INC. 

20 West Kiid Avenue. New York 2:".. X.Y. 
Phone: Circle 7-fillO 
Date of Organization: 1921 
David I. Pincus. President and Triasiirer 
Calhoun McKean. Vice-Pres., Chnriie TV 
F. B. MacLeary. Vice-President 
Thelma L. Allen. Vice-President 
Claire V. Barton, S'-cretarij 
Mauri Goldberg. Production Mniiaiicr 
David Kreeger, Studio Manager 
.Tack S. Semple. Head. Animation Dept. 
Lawrence Kreeger, Fditina ytnnaoer 
Charles Moore, Manager. Still Photograplnj 
Svlvester Priestley. Head. Construction 
Dept. 

Skrvic?;s: Sales, dealer and vocational train- 
ing motion pictures: public relations, personnel 
relations, educational, religious films; tele- 
vision commercitils; slidefilms. transparencies, 
stage presentations, field surveys, documen- 
taries. F\Cli.lTIES: Motion picture stages at 
20 West End Avenue. Complete facilities; 
slidefilm studio: editing and screening rooms, 
art. animation and optical effects department. 
26.000 square feet of production space. 

RECENT PRODUCTIONS AND SPONSORS 

Motion PirTt'RKS: 2.''-7.S Sprinp Dpalrr Meet- 
ing; l!l.','.i Marketinfi Film ( Socony Mobil Oil 
Co., Inc.) : Canadian Ten (Calvert Distillers 
Company): A Duna'nic Prociram to Increase 
Mill- Consumption (American Can Company 'i : 
Training Films for Bureau of Aeronautics 
(Xavy Department). TV Commerci.\LS: White 
Rose Tea (Anderson & Cairn i : .Johnson & 
•Johnson ( N. W. Aver); Anacin. Fleishmann's 
Margarine. Heet. Preparation H (Ted Bates 
& Company i : DuPont, General Electric. Hit 
Parade. New York Times, Pittsburgh Plate 
Glass, Schaefer Beer, Trig Deodorant, U. S. 
Steel, Vick Chemical ( BBD&O ) ■ '^.allantine 
Ale & Beer, Camels. Winston (Wm. Estv & 
Co.) : Griffin (Geyer Advertising) ; Exquisite 
Form Bras (Grey Advertising) ; Filter Tip 
Tareyton ( Lawrence Gumbinner Advertis- 
ing): Brvlcreem. RCA Whirlpool. Silvikrin, 
Wilson's Bacon (Kenyon & Eckhardt ) : Treas- 
urv Dept.. Savings Bond Div. ( MeCann-Erick- 
son I ; Revlon ( Emil Mogul & Co.): Hudnut's 
"New Faces." Maidenform, Scrabble for -Jrs. 
(Norman. Craig & Kummel i ; Banarin, Seru- 
tan, Williams Instant Lather ( Parkson Adver- 
tising!; Sunsweet Prune Juice (Sullivan, 
Stauffer. Colwell & Bayles) ; Sylvania (J. 



CARAVEL FILMS: CONT'D. 

Walter J'honipsou ) ; Kevlon i Warwick & Leg- 
ler) ; HulTerin. tleneral Electric, Gulf. Reming- 
ton Shaver, Royal Typewi'iter ( Young & 
Kubieam). 



Carter and Galantin of New York, Inc. 

."i.") West l:;ili SIreel. New York 11. X.Y. 
Phone: CHelsea ;i-:W77 

Ed Bolduc, Sales Representative 

(See complete listing under Georgia area) 

Christensen-Kennedy Productions 

437 Fifth .Avenue. New York K), New York 
Paul Blaufox, Ea.st Coast Office 
(See complete listing under Omaha, Nebraska ) 



CLIPPER FILM PRODUCTIONS 

ltl(i(i l:")th Sti-eet, Brooklyn 4, New York 
Phono: PR 8-(;:?4i) 

Date of Organization: 19.57 

.Jules Zuch, Promot ional Director 
Bernard Zuch, Chief Cameraman 
Harriet Cooper, Secretary-Treasurer 

Services: Motion pictures for industry, TV 
commercials, conventions, training programs, 
sales presentations and other business type 
films. F.'VCILITIES: Limited production facili- 
ties: all others leased. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The Holiday Inn Story 
(Holiday Inn Motel Corp.); From These 
Grapes (Chateau Martin Wine Co.) ; For You 
The Consumer (Consumers Union); The 
Whole Town's Talking (Sylvania Electric 
Products) ; Here Is C. J. (The Corry James- 
town Corp. ) . 

COLEMAN PRODUCTIONS 

75 West 45th Street, New Ycuk .".(i. N.Y. 
Phone: Circle 5-9080 

Date of Organization: 1935 

Harry L. Coleman, President 

John Peterson, Director of Photoijrnph ij 

William Moeller, Editor 

J. Brown, Sound 

Millard Lampell, Scripts 

G. K. David, Sales Coordinator 

Services: Complete production of 16mm and 
.'J5mm motion pictures from script to final 
print for industry, medical, travel and tele- 
vision use. Facilities : Small studio available 
with lights, props, cameras, sound equipment, 
cutting I'oonis and sci'ee))ing i-oom. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Continent Of The Sun. 
Wings To Italy. All In A Lifetime (Pan Amer- 
ican World Airways ) ; Your Social Security 
Fund (Distillery Workers) ; Tlic Bcrkcy Story 
(Berkev Photo Service). 



■K- 



Colmes-Werrenrath Productions, Inc. 

52 Vanderbilt .Avenue. New York. N.Y. 
Phone: MUrray Hill ;5-(i977 

Rod Gibson, Manager 

(See complete listing under Chicago area i 

These Exclusive Review Reports Are 
a Copyrighted Business Screen Feature 



11. vr CJiM^^ rn 



NEW YORK 



COLOR ILLUSTRATIONS, INC. 

4 East 48th Street, New York 17, N.Y. 
Phone: MUrray Hill 8-2460 

Date of Organization: 1937 

Victor H. Sandak, President 

Josef C. Stei-n, Vice-Pres., Prod. Suprv. 

H. J. Sandak, Secretary-Treasurer 

Services: Sales conventions, sound slidefilms; 
Vue Graph and card presentations; Fine Arts 
film iirogram; training programs. FACILITIES: 
.Art and photographic studios; b&w and color 
processing laboratories. 

RECENT PRODUCTIONS AND SPONSORS 

Sl.[l)i;i'll.MS ; I'.h'i.s I'.rauch Sales Conference 
(National Biscuit Co.j ; The Telephone Hour 
(N. W. Ayer & Son, Inc.); The Acoustical 
Spec (Armstrong Cork Co. ). Sales CONVEN- 
TION : 50th Annual Management Conference 
(Quality Bakers of America); 26th Annual 
100% Club Meeting (International Business 
Machines Corp.). Visual Production: The 
S. C. I. Story (Sales Communications. Inc.). 

CRAVEN FILM CORPORATION 

330 East 56th Street, New York 22, N.Y. 
Phone: MUrray Hill 8-1585 

Date of Organization: 1950 

Thomas Craven, President 

Harvey C. McClintock, Vice-President 

Charles Adams, Vice-President 

Marvin Barouch, Comptroller 

D. William Robinson, Production Manager 

Morton E. Epstein, Supervising Editor 

Services: Motion pictures for government, 
industry, religion, and education; live-action 
and animated TV commercials; live progi-ams 
for meetings and conventions; filmed .series 
shows for television. Facilities: Air condi- 
tioned sound stage with complete auxilliary 
facilities: camera, sound, lighting and anima- 
tion eciuiinnent; editing and projection rooms. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Fire Control Harmoniza- 
tion (U.S. Air Force) ; Music of the Americas 
(Pan-American Union) ; The Shah of Iran 
Visits the U.S. (U.S. Information Agency. 
IMS); The Lslamic Center Opens (U.S. In- 
formation Agency. IBS). VISUAL Presenta- 
tion: National Flag Day Ceremonial at Wash- 
ington, D.C. (The Elks National Committee). 
TV Commercials: for .Almond Joy Candy. 
Schaefer Beer. General Mills, Westinghouse, 
Doans Pills, Necchi Sewing Machines, U. S. 
Steel Corp., Brand Names Foundation, Arrid. 

DEMBY PRODUCTIONS, INC. 

1 West 58th Street, Hotel Plaza, New York, 

N. Y. 
Phone: PLaza 9-2495 

Date of Organization: 1949 

Emanuel H. Demby, President 
Betty Jeffries, Vice-President 
Alexander Marshack, Special Projects 
llsa Demby, Researcli 
Paul Falkenberg, Editor 

Services: Associated with Motivation Re- 
search Reports conducting studies with 3000 

(LISTING CONTINUES ON FOLLOWING PA 



9 T H .ANNUAL PRODUCTION REVIEW 



103 



METROPOLITAN NEW YORK: 



DEMBY PRODUCTIONS: CONT'D. 

families to determine effectiveness of film in 
producing audience response. Complete pro- 
duction and script services. Facilities: 
Complete 16mm and 35mm equipment; edit- 
ing, research staff, script writers. 

RECENT PRODUCTIONS AND SPONSORS 

Motion I'ICTURES: Contact Lenses and You 
^Contact Lens Specialists. Inc.) ; The Job's 
the Thing (Leo Brody, Management Consult- 
ant") ; Songs of Yesterday, syndicated for local 
sponsors. Theatrical Motion Picture: In- 
visible Avenger (Republic Pictures, Inc.). 
Slidefilms: Pay Television ( Selectivision, 
Inc. I ; Educational Television (Steuben Elec- 
tronics, Inc.). 

DEPICTO FILMS CORPORATION 

254 West 54th Street, New York 19. N.Y. 
Phone : COlumbus 5-7620 



DISCOVERY PRODUCTIONS, 

45 West 45th St., New York .36 
Phone: JUdson 2-1840 



INC. 



Date of Incorporation : 1954 

David Epstein, President 

James Blake Cahoon. Vice-President 

Paul Lenihan, Vice-President 

SERVK'Ey: Writing and production of motion 
pictures and slidefilms. Facilities: sound 
stage, fully equipped for 16mm, 35mm mo- 
tion picture production; animation stand; 
mobile unit for location work; cutting rooms. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Geared for Comfort 
(Rodney Metals, Inc.) ; FUN-dementah of 
Bowling (American Machine & Foundry) ; 
Fun Goes to Work; That Greece May Live; 
Skin of the Earth (Greek Relief Fund). 

D.P.M. PRODUCTIONS, INC. 

62 West 45th Street, New York :i(;, N.Y. 
Phone : MUrray Hill 2-0040 

Date of Organization : 1946 

Maurice T. Groen, Pres. & Exec. Producer 
Ronald T. Groen, Vice-Pres., in chg. of Prod. 

Services : Industrial, public relations, trans- 
portation, travel, nature studies, wildlife, con- 
servation, outdoor life, boating, golf, fishing, 
hunting, sales promotion and horticultural mo- 
tion pictures; TV shorts and commercials; 
color stock shots. FACILITIES: Production 
adiliations for location shooting in New York. 
Los Angeles, Sweden, Austria, South Africa 
and Malaya; worldwide coverage. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Chateaux and Castles 
Around Paris (French Government) ; Glimpses 
of Denmark (Danish Government) ; The 
Charm of Sweden (Swedish Government) ; 
Having a Wonderful Time (Swedish American 
Line) ; Florida, Fishing Unlimited. 25 other 
fishing and hunting subjects (Carling (Con- 
servation ("lub I . 

Kevin Donovan Films 

15 West 44th Street. New York, N.Y. 
Phone : YUkon 6-6049 

John Bennewitz, in charge 

(See complete listing under New Kiiglaiui) 



DYNAMIC FILMS, INC. 

Executive (Offices: 405 Park Avenue, New 

York 22, N.Y. 
Studios: 112 West 89th St., New York 24, 

N.Y. 
Phone: PLaza 1-7447 

Date of Organization : 1946 

Nathan Zucker, President 

Lee R. Bobker, Executive Vice-President 

Lester S. Becker, Vice-President 

Sol S. Feuerman, Director, Medical Division 

Gerald Carrus, Comptroller 

Mina Brownstone, Director of Promotion 

and Public Relations 
Irving Oshman, Editorial Supervisor 
James Townsend. Director Technical 

Services 
Seymour Weissman, Director Creative 

Services 
J. J. Fitzstephens. Director Creative 

Services 

Services: Producers and distributors of all 
audio-visual materials including films, film- 
strips, sound slidefilms, tape and easel pre- 
sentations for industry, public relations, sales 
training, employee relations and specialized 
visual aids. Also theatrical features and short 
subjects, television programming, special for- 
eign language versions, foreign film production, 
etc. Facilities: Sound stages, recording and 
dubbing studios, editing facilities for all 16- 
mm and .''.omm audio-visual production. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: This is the Answer (Grey- 
Rock Div., Raybestos-Manhattan) ; The Grand 
Tour. Alash-a J,Sth State (Pan-American World 
Airways^ ; .500 Mile Challenge (General Pe- 
troleum Corpi ; The Miracle Fabric (American 
Viscose); Behind the Scenes at India)iapolis 
195S (Monroe Auto Equipment Co.); Xcu- 
Chapter. Psychiatric Xuising (Smith Kline 
& French Laboratories) ; A Ma-n to Know 
(American Banking Assoc.) ; Man Who Didn't 
Walk (William S. Merrell); in.5S Victory 
Circles (Perfect Circle Corp.) ; Hypertension 
(Merck. Sharpe & Dohme) ; You're It (Girl 
Scouts of America); Nnrtli American Xeigli- 
boi-s (Broadcasting & Film Comm. ) ; Reach 
for Tomorrow ( Nat'l Society For Crippled 
Children & Adults) ; Tomorrow's Citizens f En- 
campment for Citizenship) ; Proud Cities 
I Housing & Home Finance Agency) ; Atom & 
the Navy (U.S. Navy). 



EDITORIAL FILMS, INC. 

10 East 40th Street. New York 16. N.Y. 
Phone: MUrray Hill 6-3773 

Date of Organization: September. 1952 

Babette J. Doniger, President 

Services ; Production services from research 
and creative work to technical production. 
Specialists in public relations, promotional, 
sales training films. Promotional campaigns 
and distribution arrangements for films. Fa- 
cilities: Offices contain editing and projec- 
tion rooms. I Listing cont'd, right above) 



VS"this symbol, appearing over a 
producer's listing, indicates that display adver- 
tising containing additional reference data ap- 
peal's in other pages of this 9th .Annual Pro- 
duction Review issue. 



RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Eleanor Roosevelt, Her Life 
in Pictures, Corigress on Better Living 
(McCall's Magazine) ; Send Off (Evaporated 
Milk Assoc.) ; Tips on Entertaining Graciously 
(Tea Council of U.S.A., Inc.) ; Holiday in 
Greece (American Express Co.). 

Edward Productions, Ltd. 

465 West 51st Street, New York, New York 
Phone: JUdson 2-8181 

(See complete listing under Montreal, Quebec) 



CHARLES ELMS PRODUCTIONS, INC. 

25 Vanderbilt Avenue, New York 17. N. Y. 
Phone: MUrray Hill 6-8877 

163 Highland Ave., No. Tarrytown, N. Y. 
Phone: MEdford 1-3363 

Date of Incorporation : 1952 

Charles D. Elms, President 

Charles D. Elms, Jr., Vice-President 

Ruth M. Elms, Secretary, Treasurer 

Services: Producer of 16mm & 35mm motion 
pictures; 70mm "Bonel" (wide screen profes- 
sional and commercial presentations); slide 
motion; sound slidefilms; slide presentations; 
training manuals and charts. Facilities: 
Studio and technical laboratory, mobile cam- 
era and lighting units, "Bonel" camera. 

RECENT PRODUCTIONS AND SPONSORS 

Motio.N Pictures: Neu- Customers, Humpty 
Diimpty, Lore That Job (Philip Morris) ; 
Packaging (Crown Cork & Seal Co.). Slide- 
films: You and Your Customer, Production 
Planning and Control. Accounts Receivable — • 
Retail (International Business Machines 
Corp. 1 ; Let the Customer Buy (Philip Mor- 
ris) ; Luron — The Traffic Stopper (Glen Raven 
Mills). 

WALTER ENGEL PRODUCTIONS, INC. 

20 West 47th Street, New York :!6. N.Y. 
Phone: JUdson 2-3170 

Date of Organization : 1937 

Walter Engel, President 

Robert L. Marx, Vice-President 

Joseph T. Williams. E.rcc. Head of Camera 

and Editi)ig Dept. 
Lorraine Knight, Production Coordinator 

and Casting Supervisor 

Services: Industrial, documentary, education- 
al, sales training & TV commercials, motion 
picture productions: limited and full anima- 
tion, 16mm & 35mm. Facilities: Complete 
studio facilities. Location film & sound unit. 
Animation and editing departments. Single 
and double sound recording. All self-contained 
operations. 

RECENT PRODUCTIONS AND SPONSORS 

Mo'lloN Pictures: Opi ration IHij Cliange, 
Good Kid Cornelius (California Oil Co.); 
Pepsi Cola Introduction (Pepsi Cola); Hit 
Parade Announcers (Hit Parade). TV Com- 
mercials: for Batter Whipped Bread (Sun- 
beam Bread). 



^ 



Jerry Fairbanks Productions 

6 East Goth Street, New York, New York 
Phones: REgent 4-1582, SUsquehanna 
7-5400 

George Bookasta, Representative 

( See complete listing under Los Angeles area) 



101 



BUSINESS SCREEN MAGAZINE 



FARRELL & GAGE FILMS. INC. 

213 Kast astli Strt'fl, New York Ki. \.Y. 
Phone: MUrray Hill 3-8358 

Date of Organization: 1951 

Matt P'arreil. Prrsident & General Manager 

G. Lillian Farrell, Secretary 

William MiAleer, Vice-President & Director 

of Vhotoiiraphy 
•Joseph F'aro, Production Manager 
Carlos Orta, Film Editor 

8ERVICK.S: Produetion and distribution of sound 
motion pictures and sound slidefilrns for Inisi- 
ness and industry. Facilities: Complete-Himm 
and 3r)mni motion picture and slidelilm pro- 
duction in black and white and color, including 
sound studio, magnetic film recording, editing 
services, script, foreiirn lanfruapre, art work. 
animation. 

RECENT PRODUCTIONS AND SPONSORS 

MoTUiN I'ui'fRKS: .1 Sew Era in Plastics, 
Midtic<ilor Manic i Hercules Powder Co.) ; 
Anitlow I American Machine & Foundry Co.) ; 
Steam Catapult Maintenance (U.S. Navy) : 
Something for Tnworrow (U.S. Dept. of 
Health. Education & Welfare) : Impact! (Pan- 
handle Eastern Pipe Line Co.). 



^ 



FILMFAX PRODUCTIONS 

10 East 43rd Street, New York 17, X. Y. 
Phones: MUrray Hill 7-7758 
White Plains 0-3118 

Studio and Laboratory: Station Plaza, Bed- 
ford Hills, N. Y. Sewell Booth, in cliarge. 

Heni-y Clay Gip.son, President 

Eloise Walker, V ice-President and Secretary 

Erna Fitch, Scripts 

John Lencicki, Ai-t Director 

Services : Educational filmstrips and indus- 
trial slidefilms, color, black and white, silent, 
sound; color slides. A subsidiary. Teaching 
Aids Distribution Center, distributes spon- 
sored materials to schools and churches. FA- 
CILITIES: Specialized equipment for filmstrip 
production, 35mm standard Bell & Howell ani- 
mation stand for filmstrips, special custom 
built equipment for Kodachrome duplication. 

RECENT PRODUCTIONS AND SPONSORS 

Filmstrips: Tlie Race for Space. 8 others 
I New Y'ork Times ) ; Tlie Chronicles of Ameri- 
ca, series of 15 I Yale University Press) ; The 
Lifeline of America (Grocery Mfrs. of Ameri- 
ca ) ; Money at Work in the Steel Industry 
(American Iron and Steel Institute): Paper 
Service in School Cafeterias ( Paper Cup and 
Container Institute ) ; Maps and Hon- to Use 
Them, series of 10 ( Museum E.xtension Serv- 
ice and American Geographical Society ) ; 
Four Steps to Profitable Food Sales (Empire 
Sales Training. Inc.). 



•5f 



FILM GRAPHICS INC. 

369 Lexington Ave., New York 17. 



NY. 



Phone: MUrray Hill 6-5255 

Date of Incorporation: 1946 

Lee Blair, President 

Bernie Rubin, Director 

Donald Towsley, Director of Animation 

Sidney Greenhaus, Production Manager 

Tal Schultz, Chief Editor 



FILM GRAPHICS: CONT'D. 

Roger Rothstein, Charge of Studio 
Howard Linkhoff, Sales Representative 

Services : Complete motion picture produc- 
tion, 25mm and 16mm; live action and special 
effects; i-ecently expanded animation and edi- 
torial services. Facilities: 50' x 100' studio; 
two 35mm B. N. C. Mitchell cameras; com- 
plete sound recording facilities; 35mni Mitchell 
rear screen projector; animation and film edi- 
torial departments: 4 animation stands; opti- 
cal facilities; 50 permanent production 
employees. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Picitkks: Ai-rilaii Talks Back (Chem- 
strand Corp.); Refining Precious Metals (In- 
ternational Nickel Co.. Inc.) ; Classified Train- 
ing F'ilms for U.S. Navy and U.S. Army 
Signal Corps. 

Filmack Studios 

630 Ninth Avenue, New York 36, N.Y. 
Phone; PLaza 7-0000 

Donald Mack. Manager 

(See complete ILsting under Chicago area) 

Fiore Films 

Room 1103, 332 West 52nd St., 
New York, N.Y. 

William Kohler, Executive in charge 

(See complete listing under New Jersey area) 

FORDEL FILMS, INC. 

1079 Nelson Avenue, New York 52, N.Y'. 
Phone : WYandotte 2-5000 

Date of Organization: 1941 

Clifford F. Potts, Pres. & Exec. Producer 
Enid Borde, Secretary-Treasurer 
Charles R. Hunt, Director of Sales 
James Logan, Production Manager 
William V. Martin. Comptroller 
Reginald McMahon, Editorial Supervisor 
Ted Lowry, Animation Director 
John L. Bird, Jr., Account Executive 
W. Edward Downton, Account Executive 
Stevan de F. Larner, Account Executive 
Dennis Gunst, Research 

Services: Public relations; sales promotion; 
training: educational; scientific and medical 
motion pictures and slidefilms; TV shorts and 
commercials; complete responsibility, includ- 
ing planning, production & printing; special- 
ists in color, live and animated. Facilities: 
Sound stage; complete cameras, lights, and 
sound equipment for studio and location pro- 
duction; animation stand; art department; 
cutting rooms; recording rooms; 16mm mag- 
netic and optical interlock screening facilities: 
color printing department: carpenter shop; 
machine shop; mobile units. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Ahrays Good Ships (New- 
port News Shipbuilding & Dry Dock Co.) ; 
Endodontics ( L'.S. Navy i ; Our County (Amei-- 
ican Cyanamid Co.) ; Stclaziue — A Xeir Anti- 
Psychotic Agent (Smith Kline & French Lab- 
oratories) ; Vesprin in Surgery (E. R. Squibb 
&Sons). 

ALLEN A. FUNT PRODUCTIONS 

White Gates, Croton-on-Hudson, N.Y. 
Phone; CRoton 1-8847 



l*-4f CJIM-^ C3 



NEW YORK 



•se- 



WILLIAM J. GANZ COMPANY, INC. 

(A Division of the Institute of 
Visual Training, Inc.) 

40 East 49th Street, New York 17, N.Y. 
Phone: ELdorado .5-1443 

Date of Organization : 1919 

William J. Ganz, President 
Herbert R. Dietz, Production Manager 
Vincent J. Capuzzi, Distribution Manager 
Jane Page, Comptroller 

Services: Producer and distributor of 16 and 
35mm motion pictures, filmstrips, sound slide- 
films, visual presentations for education, ad- 
vertising and television. Production from 
script to screen. Motion pictures 16 and 35- 
mm. b&w and color. Slidefilms — 35mm b&w 
and color. Films for public relations, indus- 
trial, television, documentary, travel, educa- 
tional, scientific, merchandising, and orienta- 
tion, animation. Sound recording, editing and 
re-editing films, minute movies. Distribution 
for all films and TV commercials. Facilities; 
Studio equipment; creative staff, development 
of story ideas and merchandising campaigns, 
editing room fully ecpiipped for film and tape. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Teaching Johnny to Swim, 
It's Your Story. Red Cross— U. S. Steel Hour 
(American Red Cross^ ; A Useful Look Ahead 
(Nation's Business) ; The Children of Now 
(Save the Children Federation). 



GERALD PRODUCTIONS, INC. 

421 West 54th St., New York 19, N. Y. 
Phone: PLaza 7-2125 

Date of Organization: 1955 

Gerald Auerbach, Exec. Producer 
William V. Adams, V. P.. Sales 
Hampus Morner, Director, International 

Dii: 
Diana Paul, Asst. Producer 
Stuart Grant, Suprv. Editor 
Jaroslaw Monostyrsky, Creative Director 

Services: Motion picture production (live, 
animation i for theatre, television, public re- 
lations and industry. Facilities: Production 
facilities include editing, sound, two stages, 
recording, projection theatre. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: 1958 Campaign film (Na- 
tional Association for Mental Health i ; 1958 
Campaign film i Muscular Dystrophy Associ- 
ation); Banners Over Valley Forge (Boy 
Scouts of America); TELEVISION FILMS: 42 
productions for National Broadcasting Co.; 
7 productions for American Broadcasting Co. 

JACK GLENN, INC. 

207 East 37th Street, New York 16, N.Y. 
Phone : OXford 7-0121 

Date of Incorporation ; 1953 

Jack Glenn, President 

Jonas Lenktaitis, Manager of Sales 

Bernice Trefman, Art Director 

Services: Production, w^riting, direction and 
(LISTING CONTINUES ON FOLLOV^'INS PAGE) 



fl T H ANNUAL PRODUCTION REVIEW 



105 



METROPOLITAN NEW YORK: 



JACK GLENN: CONT'D. 

editing of special-purpose and entertainment 
motion pictures; commercials and slidefilms: 
specializing in the institutional business film; 
films for p.r., promotion, orientation, educ, 
designed with either fiction or documentary 
format. A corporation of services contracting 
separately for script-writing and or directing. 
Contract or sub-contract. Facilities: Wall, 
Bell & Howell, Mitchell cameras; lighting' 
sound equipment; studios and scenic shops; 
projection and cutting rooms in New York 
City and in Irvington-On-Hudson, Westchester 
County, N.Y. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Home of the Braves ( lO-SS 
version. 3-reel television feature National 
Council of Y.M.C.A.). Slidefilm : The Small 
Community YMCA ( Nat'l Council, YMCA ) . 
Scripts: Paris Herald; Gaetano Atkins. TV 
Commercials: YMCA; Ballo-Ballo Company. 



^ 



GOTHAM FILM PRODUCTIONS, (NC. 

11 Ea.st 44th Street, New York 17, N.Y. 
Phone: MUrray Hill 2-44.50 

Date of Organization: 19.54 

Seymour Zweibel, Preside)/!, Executire, 

Praducer 
Susan Wayne, Vice-President . Pmdiieer 

Services: Sound slidefilms. 

(See complete data under Seymour Zweibel 
Productions, Inc. listing, this section) 

WILLIAM P. GOTTLIEB COMPANY 

202 East 44th Street, New York 17, N. Y. 
Phone: OXford 7-4995 

Date of Organization : 1949 

William P. Gottlieb, President 

Walter E. Schaap, Production Manager 

,Iohn G. Finkbiner, Assf. Production 

Maiiajier 
Paul Hodge, .1// Director 
Maureen King, Otjice Manacier 

Services: Creation and production of sound 
slidefilms and filmstrips. Specialists in edu- 
cational and institutional work, sales promo- 
tion, personnel training, business-sponsored 
filmstrips for school distribution. Counsel on 
all phases of audio-visual presentations. Writ- 
ing and production of illustrated booklets. 
Facilities: Research and script writing staff; 
art department; photo studio; recoi-ding and 
project ion (Hiuipmciit. 

RECENT PRODUCTIONS AND SPONSORS 

Slidefilms: Snperrisorn Prolilons in the of- 
fice. Set #2 ( McGraw-Hill and National Office 
Management Assoc.) ; Beer — The Hi;/ Boost 
for Supers (Container Corp. of America): 
The Refraction of Light (Bell Telephone Lab- 
oratories and Physical Science Study Commit- 
tee) ; Ceramic Tile Exteriors (Tile Council 
of America) ; The Iowa Tests of Basic SIcills 
(Houghton MitHin Co.) ; Guarding Our Funds 
(Textile Workers Union of America) ; The 
Most Useful Hand-Tool in the World (Plie- 
rench Corp. of America) ; The Amazing Tan- 
talum. Capacitor (International Telephone & 
Telegi-aph ) ; Solution or Dissolution (Visual 
Insurance Presentations ). 



Halas & Batchelor Cartoon Films, Ltd. 

c <i Louis de Pvochemont Associates, Inc. 
380 Madison Avenue, New York 17, New- 
York 
Phone; OXford 7-0:350 

(See complete listing in International Section i 

PAUL HANCE PRODUCTIONS. INC. 

1776 Broadway, New York 19, N. Y. 
Phone: Circle 5-2424 

Date of Organization: 1939 

Roy Moriarty, President & Treasurer 
Maxwell Hamilton, Vice-President 
Nymah Keyes, Secretary 
Dermid Maclean, Sales Director 

Services: Research, writing and all photo- 
graphic phases of motion picture production 
by permanent technical staff. Facilities: 
Complete camera, sound and lighting equip- 
ment for all types of field photography. Still 
photo studio, art department and 16mm and 
35mm animation facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The Nature of Glass (Corn- 
ing Glass Works ) ; Titan Reports, Nike Zeus 
Reports ( Bell Telephone Laboratories) ; Radar 
Report (Sperry Gyroscope Co.) ; Williams for 
Senator (Democratic Party). 



•H- 



The Jam Handy Organization, Inc. 

1775 Broadway, New York 19, New York 
Phone: .JUd.son 2-4060 

Herman Goelz, in charge 

Complete office facilities and projection room 
with service staff for Eastern clients 

(See complete listing under Detroit area) 

HARTLEY PRODUCTIONS, INC. 

339 East 48th Street, New York 17. N. Y. 
Phone: ELdorado 5-7762 

Date of Organization : 1940 

Irving Hartley, President 

Elda Hartley, Secretary-Treasurer 

.Jean Brooks, Vice-Presidoit, in charge of 

Distribution 
\Vm. F. Bryant, Jr. Executive Producer 
James P.. Gahan, Director-Writer 

Services: Specialty is writing and producing 
sponsored public service films for television 
and distribution to TV stations throughout 
the United States and Alaska through Hartley 
Film Distributors, Inc. Facilities: Studio A, 
street level, drive-in loading dock: Studio B, 
permanent kitchen set. Equipped with 16mm 
Mitchell camera, 16mm Mitchell blimp, 16mm 
& 35mm Arrifle.x cameras. Fearless dollies. 
Mole Richardson boom (with perambulatiu' ) . 
6 channel mixing console with full equaliza- 
tion. 17'2mm & t4" magnetic recording and 
dubbing, Rangertone and F^aii'child pic sync. 
16nim and 35mm optical recording, Kimm and 
35mm interlock i)rojection. Comi)lete lighting 
equipment. Two completely equipped editing 
rooms and screening room. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures; Pattern of Safetii (Mon- 
santo Chemical Co.); IBM Teamwork in Ac- 



tion (IBM World Trade Corp.); Let's Have 
A Luau ( N. W. Ayer & Son, Inc. ) ; In Everi, 
Man's Heart (Pan American World Airways) :- 
St. Croix, V. I. (V. 1. Chamber of Commerce).' 

( 

INDUSTRIAL FILM PRODUCERS, INC. 

624 Madison Avenue, New York '-2. N. Y. 
Phone: ELdorado 5-5677 

Date of Organization: 1957 

William Alley, President . 

Jack Lane, Executive Vice-President \ 

Elise R. Alley, Secretary 
R. Siodmak, Production Coordinator 

Services; Sales training, sales promotion and 
public relations motion pictures and slidefilms; 
slides, artwork, visual aids of all types. Facil-i 
ITIES; Complete production facilities; script 
department, art department, slide department, 
lotting I'liiim. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures; The Unimog in Action,' 
There's Nothing Like the Unimog (Curtis.s-i 
Wright) ; It Takes Two to Win (Electron Tube 
Div., Radio Corp. of America). Slidefilms; 
The Deep Dark Secret of that Good Strong ' 
Flavor. A Review of the Coffee Business (The, 
Borden Co.) ; Increase Your Sales Power (Con- 
goleum-Nairn ) ; Safe Transportation ( Ralf ; 
Shockey) ; Three-Way Every Day (Colgate- 
Palmolive) ; 195S Sales Meeting (McGregor- • 
Doniger, Inc.) ; New Concept of Gasoline ; 
Progress (Ethyl Corp.); America's Horrible] 
Hangover (Art Directors' Club). Visual Aids | 
Programs: for Anthracite Information Bu- ! 
reau; BBD&O; Ted Bates ft Co.; Dromsdarv; j 
Minute Maid; Dancer-Fitzgerald-Sample; i 
Ogilvy-Benson-Mather: RCA Electron Tube | 
Div.; Cannon Mills; Union Bag-Camp Psper; | 
Select Magazines. Inc. TV COMMERCIALS: for | 
Pepsodent. | 
I 

INSTITUTE OF VISUAL TRAINING, INC. j 

40 East 49th Street, New York 17. N. Y. 
Phone: ELdorado 5-1443 ' 

Date of Incorporation: 1944 

(See complete data under Willi<(m .1. Gaiiz • 
Company, Inc. listing, this section) i 



VICTOR KAYFETZ PRODUCTIONS, INC. 

1780 Broadway, New York 19, N.Y. 
Studio: 415 West 5.5th St., New York 19, 

N. Y. 
Phone: Circle 5-4830 

Date of Organization; 1947 

Branch Ofiices ; Bear Films Div., Victor 
Kayfetz Productions, Inc., 1780 Broad- 
way, New York 19, N. Y. Frank Bear. 
1200 Westfall Road, Rochester 18, N. Y. 
Phones: Hillside 5-0883. GReenfield 
3-3000, ext. 534. Don Lyon. 

Victor Kayfetz, President, Exec. Producer 
Seymour Posner, Assistant to the Producer 
Abe Blashko. Animation Director 
Leo Levko, Mech. Product io)i Superri.'<or 
Sylvia Gerson, Golden Snowball TV Plan 
P.ertil Carlson, Engineer & Equipment 

Designer 
Irene Siegel, Production Assistant 
Donald .Armstrong, Production As.iistant 
Celeste lannazzo. Production Assistant 

Services: Motion picture jiroduction, combin- 
ing live cinematography, animation. < Cont'd.' 



106 



BUSINESS SCREEN M.A.GAZINE 



T 



Facilitiks: UUiini and ;i5mni LHiiiipnifiU I'nr 
live shootiii}?: .'5r>mni Eclair Camerette, B&H 
70 #2DR, 10mm Camerette. Studio Hats, back- 
grounds, table tops, machine shop and car- 
pentry facilities. Slidefilm and 2 x 2 slide 
production cameras. For animation shooting; 
35nini Model L DeHrie and Kimm Cine Special 
both completely adapted for animation. Ani- 
mation stand ( IGmm and ;i5mm > with com- 
pound table. Complete art and animation de- 
partment. Kimm and iionini sound Moviohis. 
iiSmm interlock and Kimm projectors in booth 
of screening room. Complete accessory equip- 
ment ; tripods, high hat, dolly^ Igcation light- 
ing equipment, cables, two station wagons, 
cargo trailer. 

RECENT PRODUCTIONS AND SPONSORS 

Motion I'K'THRES; Tin- I'oircr of I'aijcr I p. 11. 
Ghitfelter Co. i ; Matpietisni. Current Flow. 
Principles of Hiidraidics, Miiitanj Pipeline 
Sjiiftems (Corps of Engineers, U. S. Army); 
Sliip'x Belles at Mysfic (National Assoc, of 
Engine & Boat Mfrs. Inc.) ; Parakeets are 
Prize Performers (R. T. French Co.); Safe 
Home. Diaper Ra^sli (Chesebrough-Pond's i ; 
Lonrdes Shrine TV Xewsreel ( Amer. Comm. 
for Lourdes). TV Commercials: for CopFal, 
Mejoral, Cafenol i Winthrop Products Div., 
Sterling Drugs); Slip-it (Slip-it Products 
Corp.): 1958 Fund Drive (United Fund of 
Boston); Trim (Cornell Drug Corp.). 



HERBERT KERKOW, INC. 

480 Le.xington Avenue, .New York 17. N. Y. 
Phone: Y'Ukon (;-42(;i3 

Date of Organization: li)37 
Date of Incorporation: 194() 

Herbert Kerkow, President and Treasurer 
Rosemond Kerkow, Secretary 

Services: Production from original research 
to finished tilm; for public rehitions, education- 
al, training, industrial, documentary, sales 
training and sales presentation films. F.^CILI- 
TIES: Sound stage, set building department, 
projection room, sound recording and re-re- 
cording; editing and animation facilities; 
four cameras t Bell & Howell and Eclair Cam- 
erette. :>-'5nini ; Maureraiid .\rriflex. Kimm. i 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Progress Report M; Prog- 
ress Report 45; The Xike-Herciiles Story; In- 
troduction to Nike-Hercules, revision (Bell 
Telephone Laboi-atories, Inc.) ; Contract Ne- 
gotiation Techniques (U. S. Air Force) ; Pat- 
terns in Mathematics, Number Fields, Irra- 
tional Numbers. Sentences and Solution Sets. 
The Concept of Function (McGraw-Hill Text 
Films I. 



45- 



KEY PRODUCTIONS, INC. 

527 Madison Avenue, New Y'ork 22, X. Y. 
Phone: ELdorado 5-2180 

Date of Incorporation: 1948 

James D. Kantor, President 
William M. Kahn, Vice-President 
James E. Patrick, Secretary 

Services: Specializing producers of motion 
pictures and filmstrips for sponsorship by com- 
mercial organizations, such as newspapers, 
lianks and insurance comj)anies. 

RECENT PRODUCTIONS AND SPONSORS 

Slidefil.ms : Yiiiir Xeu-spaper Team i The 
National Newspaper Promotion Assoc). FlLM- 



STRirs: "Current Affairs" series (1958-1959) 
including these titles: Outer Space — The New 
Frontier, France Today, China Under Com- 
munixm. The Newspaper in a Changing Amer- 
ica, Making Democracy IForA', Alaska — Twen- 
tieth Centur)/ Frontier, A Divided Germany. 
Sponsors include 48 newspapers in the United 
States and Canada among which are the New 
York Journal American, Chicago Tribune, 
Houston Chronicle, Toronto Star. Dallas Times 
Herald, Dayton .lournal Herald, I'Morida Times 
Union, etc. 



KLAEGER FILM PRODUCTIONS, INC. 

l(i»)(l IJroadway. .\fu ^■o^k I'.i. X. ")'. 
Phone: JU 2-5730 

Date of Organization: 1957 

Robert H. Klaeger, President 
John J. Fenton, Vice-President 

Services: Permanent staff in all phases of 
motion picture production: production, cam- 
era, scenic design, editori;il and animation. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Untitled films for Lueite 
Auto Finish (E. I. Du Pont i ; National Dis- 
tillers (Lennen & Newell) ; Prestone (William 
Esty & Co.). TV Commercials for Filmed 
Television Shows: Wide, Wide World (Gen- 
eral Motors — MacManus, John & Adams ) ; 
Navy Log i U. S. Rubber— Fletcher D. Rich- 
ards); Steve Allen Sliou' (Greyhound — Grey 
Advg.). TV Commercials: for Dondril (Bry- 
an Houston) ; Anacin (Ted Bates & Co., Inc.) ; 
E. I. Du Pont (BBD&Oi ; Thom McAn (Doyle, 
Dane & Bernbach); Camels, Ballantine Beer, 
Winston Cigarettes, Prsstone, V.'-seline (Wil- 
liam Esty & Co.); Ideal Toys, Good House- 
keeping, U.C.A. Victor, Benrus Watches, West- 
inghouse, Mennen, Greyhound ( Grey Advg. i ; 
U. S. Rubber, Koylon, American Machine and 
Foundry, Keds (Fletcher D. Richards); Sa- 
varin. Imperial Margerine, Nebs', Clairol, 
Pepsodent, Swiss Watch Makers ( Foote, Cone 
& Belding); Vel, Newport Cigarettes, Muriel 
Coronellas, Stokely-Van Camp (Lennen & 
Newell); General Electric, Heinz ( Maxon 
Agcy. ) ; Westinghouse, Vaseline Hair Tonic, 
B. F. Goodrich i McCann-Erickson ) ; Pontiac. 
Scotch Gard, Cadillac, Saran Wrap ( Mac- 
Manus. John & Adams i . 



KNICKERBOCKER PRODUCTIONS, INC. 

KiOO Broadway. New York 19. X. Y. 
Phone: Circle 5-6710 

Date of Organization: 1947 

Howard A. Lesser, President 

Frank Beckwith, Vice-President, in Charge 

of Production 
Thomas S. Dignan, Vice-President 
Renzo Olivieri, Vice-President 
Anne Serra, Secretary 
Joseph Dushock, Editorial Chief 
Byron Rabbitt, Art and Animation 

Services: Production from original research 
to finished film. Specialty : documentary, 
training and public relations motion pictures 
and slidefilms. Facilities: Production equip- 
ment, editing, animation and slidefilm depart- 
ments. 

RECENT PRODUCTIONS AND SPONSORS 

.Motion Pictures: Fury of fiie Winds ( Betlile- 
heni Steel Co.); Fuel Element Story (U.S. 



l«.ilf dl 



NEW 



Information Agency) ; Functions of Modern 
Management (American Management Assoc.) ; 
A Traffic Study ( 195 Broadway Corp. i ; Guard 
of the Sky, The Norad Story (U.S. Air Force;. 

ARTHUR LODGE PRODUCTIONS, INC. 

21 We.-L IGth Street, .New York, .\. Y. 
Phone: JUdson 2-5477 

Date of Organization: 1953 

Arthur J. Lodge, Jr., President 

Services: Motion pictures for public relations, 
education; film documentaries; TV newsfilm. 
Facilities: Offices, cutting rooms, library, 
cameras. 

RECENT PRODUCTIONS AND SPONSORS 

T\' Films: Industry on Parade. 52 films (Na- 
tional Assn. of Mfrs.); Newsfilms, 12 films 
(American Iron & Steel Institute) ; Documen- 
taries, 4 films (Aircraft Industries Assoc); 
Newsfilms, 6 films (Phillips Petroleum Co.). 
Pilot film for Science Series. CLOSED CIRCUIT 
TV Programs: for Chemtron Corp., etc. 

JAMES LOVE PRODUCTIONS, INC. 

115 West 45th Street, New York :'.(!, X.Y. 
Phone: JUdson 2-4633 



LUX-BRILL PRODUCTIONS, INC. 

1733 Broadway, New York 19, .N'.Y. 
Phone: PLaza 7-1540 



4f 

MARATHON TV NEWSREEL, INC. 

10 East 49th Street, New Y'ork 17, X. Y. 
Phone: MUrray Hill 8-6043 

Date of Incorporation : 1948 

Branch : Marathon News, 73 Delamere Road, 
London, W.5, England. Maurice Ford, in 
charge. Marathon Newsreel, 117 bis Rue 
Ordener, Paris 18, France. Jean Magny, 
in cliarge. 

Konstantin Kaiser, Pres. & Exec. Producer 
Kenneth Baldwin, Vice-President & 

Supervisor of Production 
Charles Van Bergen, Director of News & 

Special Events 
Jean Hauck, Director of Administration 
Cindy Karp, Distribution & Traffc Manager 

Services: Newsfilm for indu.stry, public in- 
formation films, worldwide news service, com- 
pany newsreels, special events coverage for 
industry, film editing, commercials, stock 
shots, etc. F.ACILITIES: Complete 16mm and 
35mm production and editing facilities. Cor- 
respondent cameramen in all countries of the 
world and large U.S. cities. Foreign offices 
in London, Paris & Berlin. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Sales Conference (The 
Home Insurance Co.) ; A Report From Budd 
(The Budd Co.); Socony Newsreel (Socony 
Mobil Oil Co., Inc.); Nautilus Welcome (Gen- 
eral Dynamics Corp.); Minute Man ( Curtiss- 
Wright Corp. ) . Newsfilms : for International 
Business Machines, American Airlines, Gen- 



(LISTINS CONTINUES ON FOLLOWING PAGE) 



9 T H ANNUAL PRODUCTION REVIEW 



107 



METROPOLITAN NEW YORK: 



MARATHON TV: CONT'D. 

eral Dynamics Corp., X'olkswairen G.m.b.H., 
Socony Mobil Oil Co., and Grace Line. TV 
Commercials: for International Business Ma- 
chines, National Broadcasting Co. 



MPO PRODUCTIONS, INC. 

15 East 5;3rd Street, New York 22, N. Y. 
Phone: MUrray Hill 8-78.30 

Date of Organization: 1947 

Branch Office: 4110 Radford Avenue, North 
Hollywood, Calif. Phone: POplar (;-9579. 
Mel Dellar, Executive Producer 

Judd L. Pollock, President 

Lawrence E. Madi.son, Vice-President 

Marvin Rothenberg, Vice-President 

Arnold Kaiser, Secretary & Treasurer 

Gerald Hirschfeld, Vice-President 

Gerald Kleppel, Vice-President. Supervisor 

of Editing Dept. 
Zoli Vidor, Director of Photon raphij 
William E. Huston, Sales & Promotion Mgr. 
Victor Solow, Producer 
Joseph Moncure March, Scenario Editor and 

Producer 
Ira Marvin, Joe Kohn, Murray Lerner, 

Lloyd Ritter, Mickey Schwarz, Producers 
Sanford Greenberg, Business Manager 
Paul Petroff, Dir. of Scenic Design 
Lawrence Mezey, Recording Director 
Dicran Nahigian, Account Service 
Ben Kranz, Studio Manager 
Jack Safran, Lab. <& Print Control 

Services: Complete production of films for 
sales promotion and training; public relations; 
information and training films for U. S. forces 
and gov't agencies; color sportsmen's and con- 
servation films. Distribution service to TV 
stations, club groups, schools, etc. Presenta- 
tions and stage shows for industry, closed 
circuit presentations for sales force and man- 
agement meetings. Facilities: Two studio 
production centers with lighting, photographic 
and sound equipment, mobile units, sound 
trucks, 5 shooting stages, make-up and dress- 
ing rooms, screening rooms, set construction 
shops, etc. Complete production facilities in 
I lolly wood. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: A Mile to Eldorado (Reyn- 
olds Metals Co.) ; Equation for Progi-ess ( Ford 
Motor Co.); A Report to Ole (Evinrude Mo- 
tors); The Price is Right (Lever Brothers); 
The Return (Amer. Physical Therapy Assoc.) ; 
Medicare (U. S. Signal Corps) ; Power of a 
Decision (U. S. Air Force) ; Budweiser Sales 
Film ( Budweiser) ; untitled film (Greater New 
York Fund). TV Commkkcials: for DuPont, 
Campbell's Soup, U. S. Steel (BBD&O) ; Coca- 
Cola, Buick (McCann-Erickson) ; Parliament 
(Benton & Bowles) ; Ivory Soap (Compton) ; 
Budweiser (D'Arcy) ; Sylvania, Pond's, Scott 
Cutrite (J. Walter Thompson). 



"T^this symbol, appearing over a 
producer's listing, indicates that display adver- 
tising containing additional reference data ap- 
pears in other pages of this 9th Annual Pro- 
duction Review issue. 



MEDICAL DYNAMICS, INC. 

405 Park Avenue, New York 22, N. Y. 

Nathan Zucker, President 

Lee R. Bobker, Vice-President 

Sol S. Feuerman, Executive Director 

Lester S. Becker, Secretary 

(See complete data under Dynamic Films, 
Inc. listing, this section) 

MEDICAL FILM GUILD, LTD. 

506 West 57th Street, New York 19, N. Y. 
Phone: Circle 7-0510 

Date of Organization: 1930 

Joseph P. Hackel, President, Producer- 
Director 
Lucille S. Hackel, Secretary-Treasurer 
Helvi Bell, Gladys Nemens, Writers 
John Malinowski, Director of Photography 
.]. Del Rivero, Distribution Dept. 
Eve Madsen, Art Director 

Services: Motion pictures, sound slidefilms 
and TV commercials, 16mm or 35mm. Fa- 
cilities: Permanent sets for medical use; 
sound stage, including 35mm Debrie, Akeley, 
Bell & Howell and 16mm Maurer, IGmm Cine 
Kodak Special, sprocketed tape and optical 
film recorders; photographic and animation 
setup; art department, workshop, dressing 
and cutting rooms. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Space Medicine: Earth- 
bound & Stratospheric Physiology; Parkin- 
son's Disease-Synaptic Physiology & Surgical 
Intervention (Past and Present); Tendon 
Transplantations for Paralyzed Flexors (Hos- 
pital for Joint Diseases) ; Visual Aids in 
Medicine — a New Concept in Medical Edu- 
cation (all of foregoing produced for self, 
Film of the Month Series). The Doctor-De- 
tailer Relationship: Part IV in a five-phase 
program on Pharmaceutical Sales Training. 

MORTON McCONNACHIE PRODNS., INC. 

730 Fifth Avenue, New York, N. Y. 
Phone: JUdson 2-0123 

Editorial Department: 630 Ninth Avenue, 
New York 36, N. Y. Phone: PLaza 7-0:345, 
Bill King, Supervising Editor; Robert 
Grier, Editor. 

Date of Organization: 1951 

Morton McConnachie, President & Producer 

Jack B. Hively, Vice-Pres. & Director 

Bruce McConnachie, Vice-President 

Hugh D. Brown, Vice-Pres. & Sales Manager 

M. E. Kane, General Manager 

George E. Wolf, Director 

Bill King, Supervising Editor 

Services: Motion pictures, TV commercials, 
pilot films. Facilities: Production and edi- 
torial services and equipment; East and West 
Coast studio space available; world-wide lo- 
cation service; script to screen in all processes. 
Film library service. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: A Travelling Man, Offshore 
Airlift. The Cranford Story (Esso Standard 
Oil Co.); Everybody's Business (pilot film). 
TV Commercials: for Buick Div., General 
Motoi's Corp.; Ajax; J. P. Stevens; Chevrolet 
Div., General Motors Corp.; Nescafe; Willys; 
Old Gold Cigarettes; American Cyanamid Co.; 
Esso Standard Oil Co. 



MULLER, JORDAN AND HERRICK 

554 Fifth Avenue, New York 22, N. Y. 
Phone: Circle 5-1820 

Date of Organization: 1955 

Frank B. MuUer, Partner 

John T. Jordan, Partner 

William F. Herrick, Partner, chg. A-V Dept. 

Services: Motion pictui-e production; re- 
seaixh, script, photography, editing through 
to answer print. Also handle print distribu- 
tion and promotional work. Slidefilm produc- 
tion; complete sound slidefilms from idea, 
through research, script, storyboard, visualiza- 
tion, supervised art production, photography, 
narration, sound recording, to the finished film 
strip. Facilities: Editing; 2 staff writers; 
staff director; staff art director and complete 
art studio. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Solid State Computer 
(Remington Rand, Inc.); Partnership or Co- 
existence (Worthington Corp.). Slidefilms: 
Annual Convention ( J. C. Penney Co.) ; Plastics 
for the Automotive Industry. Freon. The Serv- 
ice Man (E. I. du Pont de Nemours & Co., 
Inc.); W Is for Worthington. Plain Talk on 
Compressors (Worthington Corp.); Cardex 
series ("Remington Rand, Inc.) ; You Can't Oron 
a Market (McGraw-Hill Publishing Co.) ; The 
Crisis in Reading (Houghton-Mifflin). 



4S- 

OWEN MURPHY PRODUCTIONS, INC. 

723 Seventh Avenue, New York 19, N. Y. 
Phone: PLaza 7-8144 

Date of Organization : 1946 

Owen Murphy, President & Exec. Producer 
Savington W. Crampton, Vice-President t& 

Associate Producer 
Paul Cohen, Production Manager 
Eric Lawrence, Chief, Editorial Department 

Services: Motion pictures for industry and 
television ; complete production ; scripts, cine- 
matography, editorial, recording; live and ani- 
mation. Special editorial service for indus- 
trial photographic departments. FACILITIES: 
Full production facilities including 35mm & 
16mm cameras; lighting equipment: magnetic 
sound recorders: mobile location unit; cutting 
rooms; recording room and insert stage. Per- 
manent creative staff — writers, directors, 
cameramen, editors and supervisors. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Hospital of Tomorrow 
(Saint Barnabas Hospital); Clean Up and 
Dress Up. Telephone Solicitation, Advertising 
and Merchandising, Diagnose, Prescribe and 
Sell (Firestone Tire & Rubber Co.); Private 
Line Service, Plan for Pleasant Living, Stew- 
art Story (American Telephone & Telegraph 
Co.) ; Year of History (New York Telephone 
Co.). TV Commercials: for Bell Science series 
(American Telephone & Telegraph Co.) ; 
Voice of Firestone ( Firestone Tire & Rubber). 



^ 



NATIONAL EDUCATIONAL FILMS, INC. 

1(;5 West Kill) Street, Xcw York 3G, X. Y. 
Phone: PLaza 7-6600 

( See complete data under Sound Masters, 
Inc. listing, this section) 



108 



BUSINESS SCREEN MAGAZINE 



NATIONAL SCREEN SERVICE CORP. 
(TV and Industrial Films Division) 

509 Mailisoii Avenue, New Vuik, .N. Y. 
Phone: Circle G-5700 

Branch Studios: IGOO Broadway, New York, 
X. Y. I'hone: Circle (i-oTOO. R. L. Gruen. 
6027 Santa Monica Hlvd., Hollywood, 
Calif. Lou Ilairis. Soho Square, London, 
Knjrland, Antony Haynes. 

Kobert L. Gruen, Vicc-I'rcsidtiit in Charge 
William S. Kent, Sales .l/o«a(/<7- 
Harry Seniels. l'r<idiictit»i Siiixirvisor 
Tom Golden, A)ii»iatit>ii Director 
I Carl A. Carbone, Producer-Director 

Services: Industrial, public service, documen- 
tary motion pictures, TV Commercials. Fa- 
CILITIKS: Studios for live production and ani- 
mation: o))tical printers, animation stands, art 
and cditiiiK di'iiartnuMits and print shop. 

RICENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Youth Program (New York 
Mirror) ; High Knergij f^ueh (Olin Mathieson 
Chemical Co. i : Sfc;w to Safety ( N. J. State 
Traffic Safety Comm. ). TV Commercials: for 
Pontiac Div., General Motors Corp.; White 
Rock Beverages; Minnesota Mining & Mfg. 
Co.; Dow Chemical Co. ( MacManus, .John & 
Adams) ; Ballantine Beer i William Esty Co.) ; 
LePage's Plasti-Pak (Young & Rubicam) ; 
Radio Corp. of America; Gold Crown Gasoline 
(Al Paul Lefton Co. i ; BC Headache Powders 
and Tablets (C. Knox Massey Assoc.) ; Bi'itish 
Petroleum Corp. ( CoUyer Advg. Ltd.). 



STANLEY NEAL PRODUCTIONS, I 

47") Fifth -Avenue. New York. X.Y. 
Phone: MUrray Hill 3-6396 



NC. 



TED NEMETH STUDIOS 

729 Seventh Avenue, New York 19, N. Y. 
Phone: Circle 5-5147 

Date of Organization: 1935 

Ted Xemeth, Producer, Director 
M. E. Bute, Associate Producer 

Services; Motion picture production services 
35mm and 16mm, b&w and color for theatre 
and TV and commercial distribution. Facili- 
ties : Sound stage, recording 35mm photog- 
raphy equipment; stop-motion, animation 
equipment; special effects; 35mm optical print- 
ing, cutting and editing, projection. 

RECENT PRODUCTIONS AND SPONSORS 

MoTio.N Pictures: The Boy Who Saw Througli 
(E.xpanding Cinema) ; The Age of Space (U.S. 
Air Force I. TV Commercials: Vicks Cough 
Syrup (Morse International); Music Hall 
(Donahoe & Coe, Inc.); Imagination (The 
Steve Allen Show); Liquid Vel (Colgate). 

DON NESTINGEN ASSOCIATES 

17 East 48th St.. Xew York 17. X. Y. 
Phone: PLaza 5-1127 

Date of Organization ; 1957 

Don Nestingen, President 
P. Burke, Vice-President 

Services: Motion pictures for business, in- 
dustry and public relations in 16mm only. 
Facilities: All facilities and equipment rented 
for each job. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures; Fertilizing With Irrigation 
Water { Nitrogen Div., Allied Chemical Corp.) ; 



Qualilii Coke ( Semet Solvay Div., Allied Chem- 
ical Corp.); Sponge Iron, Pipe Fabrication 
(M. W. Kellogg Co.) ; Building a Urea Plant 
(Chemical Construction Corp. ) ; Moving Side- 
walks in Dallas (Hewitt-Hobins, Inc.). 



On Film, Inc. 

315 East 55th Street, New York, X. Y. 
Phone: PLaza 9-2330 

Malcolm Scott, Hugo Seller 

(See complete listing under New Jersey area) 



4f 



Sam Orleans Productions 

550 Fifth Avenue, Xew York, New York 
Phone: EN right 9-2002 

Editorial Department: Pathe Building, 105 
East 106th St., New York, Xew York 

(See complete listing under Tennessee area) 

PATHESCOPE PRODUCTIONS 
(The Pathescope Company of America, Inc.) 

OfTice: 10 Columbus Circle, Xew York 19, 

New York 
Phone: PLaza 7-5200 

Studio: 21-29 4.5th Road, Long Island City, 

New York 
Phone; PLaza 7-5200 

Date of Organization : 1914 

Edward .J. Lamm, President 
David H. Lion, E.recutive Producer 
James Pierce, Productioyi Control 
Vera Falconer, Audio-Visual Director 
John K. Ball, Account Executive 
Charles Wolfe, Studio Manager 

Services : Research, production and distribu- 
tion of public, industrial relations, sales and 
job training and educational motion pictures 
and filmstrips; training and documentary films 
for U.S. Armed Forces and television commer- 
cials and programs. FACILITIES: Studio with 
completely sound proofed shooting stage, full 
complement of lighting equipment, sound room, 
synchronous tape equipment including studio 
microphone boom. Background projection unit 
and process screen. Carpentry and paint shops, 
make-up room, dressing rooms and prop rooms. 
Editing and projection equipment, 16 & 35mm 
facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: A - O - A (Adell Chemical 
Co.); The Bowl of Hijgeia (A. H. Robbins 
Co.) ; Sanctuary (U. S. Information Agency) ; 
U. S. Foreign Assistance Program (Educa- 
tional Television Radio Center) ; 3 films ( New- 
York Stock Exchange) ; 3 films (U. S. Navy). 
Filmstrips: Fall Fashion Firsts (Ladies 
Home Journal); 1 film (Daflfln Mfg. Co.); 
Language Teaching Series: 40 sound color 
filmstrip lessons, photographed and recorded 
in France. TV COMMERCIALS: for Federan 
(E. J. Korchnoy Co.); National Council of 
Protestant Episcopal Church; Int. Latex. 



LLOYD PEARSON ASSOCIATES 

509 Madison Ave., New York, N. Y. 
Phone: ELdorado 5-5430 

Date of Organization; 1958 

Branches: Av. Franklin Roosevelt #39, Rio 
De Janeiro, Brazil. Av De Mayo — 1365, 
Buenos Aires, Argentina. Representa- 



itfcfOiJkAf cu 



NEW YORK 



LLOYD PEARSON: CONT'D. 

fives in l;()g(]ta, Colombia; Lima, Peru; 
Sao Paulo, Brazil; Caracas, Venezuela. 

Larry Johnson, Creative Director 
James Chapelle, Program Coordinator 
Lamar Casselli, Director 
Elinor Vollinger, Production Assistant 

Services : Domestic and international pro- 
ducers of motion pictures, TV films and pro- 
grams, slidefilms. FACILITIES: Creative staff 
for direction, production and supervision of 
filmed and live TV commercials and programs. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures : Tlic Sky's The Limit ( Dres- 
ser Industries). Sound Slidefilms; M.I.A.A. 
Story (National Assoc, of Ind. Adv.); Gold 
Medal Service (Chemical Corn Exchange 
Bank). TV Commercials: for Pillsbury 
(Campbell-Mithun) ; Dormeyer (John W. 
Shaw Co.); Amana (MacFarland Aveyard) ; 
Chemical Corn Exchange Bank, National As- 
soc, of Insurance Agents ( Doremus) ; Dia- 
mond Match Co., .Star Kist Tuna, etc. 



•5f 



PELICAN FILMS, INC. 

46 West 46th Street, New York 36, N. Y. 
Phones; Circle 6-1751; Circle 6-2019 

Date of Organization: 1954 

Thomas J. Dunford, President 
A. J. Zander, Vice-Pres., Director of Ani- 
mation 
Eli Feldman, Vice-President, Sales 
Chris Ishii. Director of Animation 

Services: Animated and live motion pictures 
for sales promotion, public relations and edu- 
cation; TV spots; slidefilms. Facilities; 
Fully staffed and equipped animation studio; 
sound stage, recording, and lab facilities on 
lease basis. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: A Sure Tiling (Laboratory 
of McKesson-Robbins) ; Specialists in Service 
(Calif. Texas Oil Co., Ltd.); Wind' & The 
Navigator (U. S. Air Force) ; Electromagnetic 
Cathode Ray Tube (U. S. Navy). Slidefilm : 
Road to Greater Profits (Shell Oil Co.). 

P.G.L. PRODUCTIONS — GROUP TEN 

6 East 46th Street, New York, X. Y. 
Phone: YUkon 6-4530 

Date of Organization; January, 1958 

Bud Palmer, President 
Dick Lerner, Vice-President 
Frank Herman, Producer-Director 
Alfred Viola, Producer-Director 
Henry Trettin, Producer-Director 
Skitch Henderson, Musical Director 

Services: Industrial and promotional motion 
pictures; TV commericals. Facilities; 16mm 
and 35mm sound and camera equipment; cut- 
ting rooms. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures; Men vith Cars (American 
Oil Co.); Self-Hdp (CARE). TV Commer- 
cials; America's Cup Race (E. I. du Pont 
through B.B.D.&O.); CARE (Direct). (New 
Company. Organized January, 1958). 



9 T H ANNUAL P R O D I' C T I O X REVIEW 



109 



METROPOLITAN NEW YORK: 



DAVID PIEL, INC. 

562 Fifth Avenue, New York, X. Y. 
Phone: COlumbus 5-3382 

Date of Organization: 1956 

David Piel, President, Producer 

Hedi Piel. Vice-President 

Martin Strudler, Production Manager 

Services: Motion pictures, sound slidefilms 
and other graphic aids for advertising, sales 
promotion and sales training: complete crea- 
tive and consultation services. Facilities: 
Fully equipped art studios and contract cam- 
era, studif) anil lab services. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Betsy McCall Goes Around 
the World, Betsy McCall Promotion Help (Mc- 
Call Corp.); Harold and The Purple Crayon, 
theatrical short. TV Programs: You. in as- 
sociation with John Becker (United Lutheran 
Church I. TV Commercials and Slidefilms: 
Sales Training filmstrip, NVPA winner, Fol- 
low That Man: consultation service for John 
Williamson Co., Sales Communication, Inc. and 
American Cancer Society. 



F'OCKET FILMS 

505 Fifth Avenue, New York 17, N. Y. 
Phone: TR 4-6493 

Date of Organization: 1957 

Marguerite V. Pohek, Executive Director 
Gladys E. Townsend, Educational Consultant 

Services: Complete production of silent film- 
strips, sound slidefilms and other audio-visual 
materials for e(lucatit]nal, health and welfare 
organizations, or such materials sponsored by 
business and industry in the fields of educa- 
tion, health and welfare. Translation into 
all languages of film and filmstrip scripts. Con- 
sultation on use of filmstrips and other audio- 
visual materials as educational and interpre- 
tative media. Facilities: Creative staff only. 

RECENT PRODUCTIONS AND SPONSORS 

KiL.MSTRIPS: Successful Exlilbil Idias (Na- 
tional Publicity Council); Accent on Health, 
Accent on Method. Accent on People (Dicta- 
phone Corp.); Women. Unite! (National 
Council of Negro Women, sponsored by Ebony 
Magazine) ; Focus on Fanrilies, Reacliing 
Teenane Gangs, Accent on Prevention. Activ- 
ity for Leisure Time (New York City Youth 
fJoard). An additional 20 productions in 
process for early 1959 release. 

PROJECT-O-FEX, INC. 

5:35 Fifth .Avenue. .\ew York 17, N. Y. 
Phone: MUrray Hill 7-1881 

Date of Organization: 1956 

Paul F. Adler, President 

Services: Motion pictures, slidefilms, slides, 
tape. Live sales meetings; live and filmed 
animation commercials and effects. Special ef- 
fects for motion picture tape. FACILITIES; 
l'ro.ject-0-Fex pro.jector, audition room for 
16mm and live presentation rehearsal. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The Plnjsiciau and the 
Pharmacist (Drug Topics I'ubl. i ; Untitled 
film ( Krand Names Foundation i : untitled 
film, animation sequences only ( McCall's ) ; 
untitled film, animation sequences only 



(American Car & Foundry). Slidefilms: Un- 
titled Convention Programs for Electrolu.x, 
Bermuda Trade Development, National Elec- 
trical Mfrs. TV Commercials: for Vick's. 

Q. E. D. PRODUCTIONS, INC. 

45 West 45th .Street, .\'e\v York M, N. Y. 
Phone: JUd.son 2-4291 

Date of Organization; 1953 

Robert Baron, Executive Producer. Director 
Roy Lampe, Producer, Writer 
John F. Hughes, Supervising Editor 
Henry Berger, Production Manager 
James Shute, Script Supervi.'ior 

Services: Producers and creators of indus- 
trial, educational, public relations and televi- 
sion motion pictures and TV commercials. 
Facilities: Fully staffed and equipped with 
16mm and 35mm cameras. Complete sound 
stage. 16mm and 35mm magnetic recording 
equipment, set construction. Camera car and 
complete location unit (cameras, lighting, 
sound ) . 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures; Benny Goodman in Brus- 
sels ( Westinghouse) ; Fashions of Paris (In- 
ternational Latex ) ; Vespa in Sew York 
(Vespa Distributing Coi-p.) ; A Day With 
Cary Middlecoff ( Jaymar Corp.) ; Report From 
Cuba (theatrical short subject). 



RAMPART PRODUCTIONS 

509 Fifth Avenue, New Y'ork. New Y'ork 
Phone: YUkon 6-4150 

Date of Licorporation : 1959 

Branch OflSces: 19 Beechcroft Street, Bos- 
ton, Mass. Phone: STadium 2-5373. 
Arnold Mende, Executive Producer. 68 
Pinewood Avenue, Albany, New York. 
Phone: 2-2029. Philip Itzkow, Executive 
Producer. Bergmillergasse 8, Vienna 89, 
Austria. Phone: 92-48-324. Gunther von 
Fritsch, Executive Producer. 

Richard Mende, President 
Burt Rosen, Vice-President 
Robert Slocum, Account Executive 
Mort.v Dubin, Supervising Director 
William Neff, Production Manager 

Services: Production of industrial, public re- 
lations and travel films for theatrical and non- 
theatrical use: b&w or color, live or with ani- 
mation in 35mm or 16mm: sound slidefilni 
presentations. Facilities: Creative and tech- 
nical staff; 35mm and 16mm production aflSl- 
iates in U. S. and overseas; cameras, sound, 
lighting equipment; studios as required and 
screening room. 

RECENT PRODUCTIONS AND SPONSORS 

(New company just recently organized) 



Roiand Reed Productions, Inc. 

217 East 60th Street, New York, N. Y. 
Phone; TEmpleton 8-3161 

ilaniilton McFadden, Vice-President 

(See complete listing under Los Angeles area) 

Your Most Dependable Buyer's Guide 

•k The pages of this .Annual Production Re- 
view provide reference data attested for ac- 
curacy by executives of all listed companies. 
Client and film references are provided as 
warranty of recent business film exiierience. 



ROBERT YARNALL RICHIE 
PRODUCTIONS, INC. 

666 Fifth Avenue, New York, X. Y. 
Phone: Circle 6-0191 

Date of Organization; 1939 

Branch; Gulf Coast Films, Inc., Oil & Gas 
Bldg., Houston 2, Texas 

Robert Y'arnall Richie, President 
^'irginia G. Richie. Vice-Pres. & Treas. 

Thomas F. Moloney, Vice-President 
Kenneth Schacter, Secretary 

Services; Motion picture production, tele- 
vision — industrial, documentary, 16mm and 
35mm black and white and color; slide-motion; 
strip film; scripts and story board treatments. 
Counsel on film production and distribution. 
Specialists in still photography. Facilities; 
Completely self-equipped for all phases of 
motion picture photography; employing Mitch- 
ell cameras, Magnicolor sound on location; 
shooting staff for sets and special effects. ; 
Complete lighting for large industrial inte- 
riors ; location truck. The company operates • 
its own aircraft — Beechcraft Bonanza. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures; Areas of Promise i Dresser 
Industries). Still Photography; for Railway 
Express Agency, Ormet Corp., Olin-Mathieson 
Chemical Corp., United States Steel Corp., 
American Sugar Refining Co., Dresser Indus- 
tries. Inc., through agencies Benton & Bowles, 
Kudner Agencv, Inc., Burke, Dowling Adams, 
Inc. 

LOUIS de ROCHEMONT ASSOCIATES 

380 Madison Avenue, New Ynrk 17. X. Y. 
Phone; OXford 7-0350 

Date of Organization; 1948 

Louis de Rochemont, Executive Producer 

F. Borden Mace, President 

Lothar Wolff, Producer 

Martin J. Maloney, General Manager 

William Terry, Production Manager 

Services: Production of industrial, educa- 
tional, theatrical and television motion pic- 
tures; distribution of theatrical features, short 
subjects and 16mm films. F.acilities: 16 and 
35mm motion picture equipment, lighting 
equipment; cutting rooms. Studio and com- 
plete facilities for production in the Cine- 
miracle process at Mt. Eden Theatre, Bronx, 
N.\'. Assoc, with Halas & Batchelor Cartoon 
Films, Ltd., England for production of an- 
imated and puppet films. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures; The Living Church (United 
Lutheran Church of America); Ten Years a 
Counterspy, theatrical (Columbia Pictures); 
Windjammer ( Cinemiracle ) ; The Miracle of 
Todd-AO. The March of Todd-AO iTodd-AO). 



H. D. ROSE & COMPANY, INC. 

2U East 47th Street. Xew Y,u-k, X. Y. 
Phone; PLaza l-;5035 

Date of Organization; 1942 

Hubert I). Rose, President 

William F. Koch. Vice-Pres. & Creative 

Producer 
Richard G. Barnes, Vice-Pres. & Sales 

Manager 
Charles E. Behymer, Vice-Pres. Chg. 

Production 

Services; Sound slidefilms. Facilities: Writ- 



110 



BUSINESS SCREEN M .A C; .A Z I X E 



1 



ing and editcnial. art and photography stu- 
dios. 

RECENT PRODUCTIONS AND SPONSORS 

Sl.ll'KFU.MS : (■((.-.■/( in ")i Cfidil 1 Socoiiy Mobil 
Oil To. ) ; The Moxt Impovtant Man in America, 
Your Fiitnre With Xational Life (National 
Life Insurance Co.); A Taant to Truth (Li- 
censed BeveraRe Industries, Inc.) : The Pur- 
suit of Qiialitii (Valspar Corp.) ; WiDK ScKKKX 
SLIDEKILMS: Your E'axij Street ( Socony Mobil 
Oil Co.). 



Ross Roy, Inc. ^ 

214 E. 31st Street. New York 16, N. Y^' 
Phone: MUrray Hill 5-1440 ^ 

J. A. Roche, Manaf/er 

I See complete listinjr under Detroit area'i 



SALES COMMUNICATIONS, INC. 

460 Park Avenue, New York 22, N. Y. 
Phone: OXford 7-8340 

Date of Incorporation: J:inuaiy. 19.")7 

r. Gilbert Sellman, Vice-President 
Detroit, Michigan 

Services!: Films, slidefilms. industrial shows, 
sales meetintfs, convention, direct mail, sales 
promotion, merchandising services. Facili- 
ties: All leased, office and creative staff only. 

RECENT PRODUCTIONS AND SPONSORS 

MoTKiN PicTlKKS: Pattern for Profit (Lock- 
heed Aircraft Corp.). Slidekilms: Operation 

I Hiyh Gear ( GMC, Truck and Coach Div.i; 

[ The Magic Mirror ( Esso Standard Oil Co.); 
Cashing In On D&A (National Biscuit Co.); 
The Voice Tliat Sells i Avis, Inc. i and others. 



•H- 



SARRA, INC. 

200 East .5(3th Street, New York 22, N. Y. 
Phone: MUrray Hill 8-008.5 

16 East Ontario Street, Chicago 11. Illinois 
Phone: WHitehall 4-5151* 

Date of Organization: 1937 

(At New York City Studios) 

Valentino Sarra, President 
Morris Behrend, General Manager 
John Henderson III, Sales Manager 
Rex Cox, Creative Director 
Robert .Jenness, Director 
Stanley .Johnson, Director 
George Altman, Chief Editor 
David Fletcher, Art Director 

Services: Photographic illustration; motion 
pictures; TV commercials and sound slide- 
films. 

*( complete details on services, facilities and 
recent productions in Chicago area listing) 



SEMINAR FILMS, INC. 

480 Lexington Avenue. New York, X. Y. 
Phone: YUkon 6-8330 

Date of Organization: 1953 

R. K. Daker, President 

C. W. Freeburn, Vice-President 

D. Joseph, Secretary 

J. H. Barwick, Sales Manager 

Services: Consultant designers and producers 
of skill training programs. These programs 
employ a variety of media but are generally 



based on motion jiicture jiractice loop films 
exclusive with this company. FACILITIES: 
Fully staffed with specially trained field re- 
searchers, program designers, script and man- 
ual writers ;md film ))i-oduction specialists. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Reselling Cancellations, 
Fact Finding Interview (American Telephone 
and Telegraph — Yellow Pages ) ; Fact Finding 
Interview (American Telephone and Tele- 
graph — Long Distance); Turning Phone In- 
quiries Into Sales (Reuben H. Donnelley); 
Selling Group Health Plans fBlue Cross) ; 
Selling Retail Outlets (Carling) ; Detailing 
Ethical Products (Ciba) ; Telephone Prospect- 
ing, The Loan Interview (Commercial Credit 
Corp.) ; Greetings From The President ("Ency- 
clopaedia Britannica); Selling the Supermar- 
ket (Gener.il Floods); Selling in the Home, 
Orientation: Part I. II, III; At the Door; In 
the Home, Practice Loop films (no sponsor 
indicated) and others. 




FLETCHER SMITH STUDIOS, INC. 

319 East 44th Street, New York 17, N.Y. 
Phone: MUrray Hill .5-9010 

Date of Organization : 1932 

Fletcher Smith, President 

Arthur Jack Davis, Vice-President 

Peter Caldera. Secretary-Treasurer 

Services: Motion picture production for all 
types of commercial films. Specialists in 
sales promotion and training films. Facili- 
ties: Creative staff, writing, editorial and 
art. Technical staff and facilities for photog- 
raphy, recording, editing, projection, sound 
recording and animation. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Vacation Fvn in New 
Jersey (State of New Jersey; Robt. Conohay 
Agency); Returii of Phileas Fogg (United 
Fund of Allegheny County) ; Zone Melting 
(Bell Laboratries ) ; Power on the Line; The 
Look of Prosperity (Westinghouse Mfg. 
Corp. ) ; two confidential motion pictures 
(United States Air Force). 

SOUND MASTERS, INC. 

165 West 46th Street, New York 36, N. Y. 
Phone: PLaza 7-6600 

Date of Organization : 1937 

W. French Githens, Chairman 

Frances Carter Wood, Jr., President 

John H. Tobin, Vice-President 

Stella K. Beenders, Treasurer 

Marian L. Price, Secretary 

Robert Rosien, Chief, Recording Dept. 

Donald Woelfel, Mgr., Repeater Projector 

Dept. 
Charles R. Senf, Editorial Dept. 

Services: Production of motion pictures for 
theatrical and industrial use: sales, public re- 
lations and training films; TV subjects and 
spots ; slidefilms ; dubbing, recording and re- 
recording services; sale and lease of repeater 
projectors with Sound Masters "Lift-Off" 
magazine. Facilities : Sound stage fully 
equipped with 35mm and 16mm cameras; 
complete lighting equipment; sound recording 
facilities and dolly, high speed slow motion 
cameras and sound equipment for location use. 
Two recording studios fully equipped with 
35mm and 16mm optical tracks, 35, 16mm and 



SOUND MASTERS: CONT'D. 

'4" magnetic recording. Projection facilities 
for 35mm and 16mm interlock. Four fully 
equipped cutting rooms with Moviolas and 
sound readers for film and tape available to all 

producers. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Backbone of the Corps, 
Medical Defense Against Chemical Warfare, 
The Uncommon Man (U. S. Marine Corps) ; 
Life In the U. S. Navy (U. S. Navy) ; Knoiv 
Yoiir Customer (E. I. du Pont de Nemours & 
Co., Inc) ; Freight by Flexi-Van (New York 
Central Railroad) ; Trapp Family in America, 
American sequences of German feature film 
( Divina Films); Takeoff Into Tomorrow (Re- 
public Aviation); Safarinuff ("21" Brands, 
Inc. ) ; Ow, the Green, Cradle of Golf, First 
World Amateur Team Championship: Play 
Them as They Lie ( U. S. Golf Assoc.) ; Sixth 
World Golf Championship (International Golf 
Assoc); African Holiday (Olin Mathieson 
Chemical Corp.). TV Commercials: for Kent 
Cigarettes, Spic & Span, Milkbone, Dulaney 
Frozen Goods, Bordens Instant Coffee, Cheer, 
Gleem, Crisco, Cott, Gunther Beer, Bulova, 
Solo Bob Pins, Val, Dixie Cup, Noreico, Chop- 
0-Matic Food Chopper, Royal Typewriter, Pace. 



^ 



HENRY STRAUSS & CO., INC. 

31 West 53rd St., New York 19. N. Y. 

Phone: PLaza 7-0651 

Date of Organization: 1951 

Henry Strauss, E.-cecutive Producer 

Walter Raft, Vice-President 

Robert Wilmot, Vice-President 

Jerry Alden, Story Editor 

Marvin Dreyer, Production Supervisor 

William Hagens, Training Coordinator 

John von Arnold, Media Development 

Services: Internal and external communica- 
tions, including: sales training; sales promo- 
tion ; public, community, customer and indus- 
trial relations; employee attitude development; 
supervisory and staff training, thi-ough the 
medium of programmed motion pictures (ex- 
cluding TV commercials), slidefilms, cartoons, 
printed and recorded material, training 
courses and guides; other coordinated audio- 
visual tools. Facilities: All necessary for 
research, planning, programming and the cre- 
ation and production of these media. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Eighty Thousand Hours, 
Speaking of Words. Islands Under the Wind 
(Pan-American World Airways); Eyes Wide 
Open, Open for Business (American Telephone 
and Telegraph Co.) ; The Two Wheel Bike, The 
Waitinq Game (The Mutual Benefit Life In- 
surance Co.); MSD (The Gulf Oil Corp.); 
Healing Hands for Julie (American Medical 
Assoc, and E. R. Squibb & Sons); Ideas for 
Sales (The Magazine Advertising Bureau). 
Slidefilms: Correction P/po.sc, Across Your 
Desk (Pan-American World Airways); Profit 
E.rtras, Slatfery's Battery, Paperwork and 
People, Rack 'Em Up, The Fifth Dollar, Yours 
for the Asking, Portrait of an Advertising Man 
(The Gulf (3il Corp.). 



9TH ANNUAL PRODUCTION REVIEW 



111 



METROPOLITAN NEW YORK: 



•5f 



STURGIS-GRANT PRODUCTIONS, INC. 

822 p:ast 44th Street, New York 17, N.Y. 
Phone: MUrray Hill 9-4994 

Date of Organization: 1948 

Warren Sturgis, President, Exec. Producer 
Benedict Magnes, Vice-Pres., Gen. Manager 
A. E. Snowden, Secretary-Treasurer 
S dney Milstein, Production Manager 
Eleanor Frommelt, Assistant Production 
Manager 

Services: Medical, technical, educational and 
industrial films & filmstrips; animation of all 
types; scripts and storyboards; TV commei"- 
cials; foreign language adaptations. Facili- 
ties: Live-action and animation cameras; com- 
plete facilities for 16 and :35mm production; 
script-writing staff; full art studio; sound 
stage, recording studio; sets; editing. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The Eye in General I'rac- 
fice — Tlie Importance of Glaucoma (The 
Lighthouse) ; Portal Decompression, Congeni- 
tal Anomalies of the Heart (E. R. Squibb & 
Son); The Buccal Use of Vai-idase ( Lederle 
Laboratories); Fluothane — a Neiv Inhalation 
Anesthetic (Ayerst Laboratories); Vasopres- 
sin as a Hemostatic in Gynecologic Surgery 
(New York Hospital); Esophageal Replace- 
ment with Reversed Gastric Tube ( Baxter 
Laboratories); Just J, Minutes (Winthrop 
Laboratories); Intramuscular Iron Tlierapy 
( L. W. Frohlich & Co. for Lakeside Labora- 
tories); Lifeline ( L. W. Frohlich & Co. for 
Fenwal Laboratories) ; The Interview in Sales 
Training (Investors Planning Corp.). TV 
Commercials; for The American Diabetes 
As.soc. Aquafilter Corp. 



•5f 



John Sutherland Productions, Inc. 

i;5K Last .55th Street, New York 22, X.Y. 
Phone: PLaza 5-1875 

.John Sutherland, President 

I See complete listing under Los Angeles area ) 

TELIC, INC. 

Film Center, (5:50 Ninth Avenue, N. Y. 36. 
Phone: JUdson 2-3480 

Date of Incorporation : 1956 

Elwood Siegel, President and E.recutive 

Director 
Edward F. Houghtcjn, Vice-President and 

Production Supervisor 
David Mower, Assist. Prod. Supervisor 
Paul T. Caine, Assi.stant Administrator 
Will Sparks, Story Editor 

Services: Writers, directors, editors and pro- 
ducers of motion pictures, tape aiul disc pro- 
grams, slidefilms; and film commercials for 
industry, agriculture, government, education, 
television and theatre; domestic and foreign. 
Live-action and /or animation. Film advisors. 
Facilities: .'{5mm and 16mm air-conditioned 
production facilities; studio and location cam- 
eras; magnetic tape recorders; lighting, elec- 
trical equipment. Insert and anigraph photog- 
raphy, rec(Ji-ding rooms, screening rooms, 
interlock projection, i Cont'd ctr. col. above) 



RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: March of Science; Secnts 
of Systems; How Gra.is Grows (New Holland 
Machine Co.) ; John Dolin Comes East (Hud- 
son's Bay Company ) ; Tlie Off -Loading of AN/ 
SPQ3A; Film Report #2 ( Sperry Piedmont 
Company); These, Our Neighbors (Lancaster 
Community Chest); Film Report #1 (Sperry 
Gyroscope Company) ; I'm From Missouri; 
Sell or Be Sold; Countering tlie Counter 
Punch; Catching tlie Buyer's Eye; It Really 
Happened; Intervieiving the Wholesaler; 50 
Year Chronicle ( Armstrong Cork Company ) . 
Theatrical & TV Commercials: for Armour 
& Co.; Armstrong Circle Theatre; Foltz-Wes- 
singer. Inc.; LaRosa; Lifebuoy; New Holland 
Machine Co.; Pall Mall; Salada Tea; Sealtest. 



•K- 



•55- 



TIESLER PRODUCTIONS 

ZQA East 52nd Street, New York 22, N.Y. 
Phone: PLaza 5-7364 

Date of Organization : 1957 

Hans Tiesler, Owner 

Services: Complete production services for 
industrial and special purpose business films. 
Specialists in public relations, sales promo- 
tion, educational and sales training motion 
pictures. Facilities: Offices, projection and 
cutting room with personnel for scriptwriting, 
direction, editing, technical animation and 
production. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Roots and All (American 
Cyanamid ) : Top Soil Unlimited (Combustion 
Engineering) ; The Red Strand ( Leschen Wire 
Rope); Progress in Industrial Rubber Prod- 
ucts (Thermoid); Serri)ig Industry ( H. K. 
Porter Co. Inc. i. 



■5f 



TRAINING FILMS, INC. 

150 West 54th Street, New York 19. N. Y. 
Phone: COlumbus 5-.3520 

Date of Organization: 1947 

Ralph Bell Fuller, President 
David D. Bates, Vice-President 
Robert A. Lightburn, Vice-President 

Services: Filmstrips, motion picture films, 
filmographs, slides, easels, booklets, presenta- 
tions. Specialists in business-sponsored film- 
strips for schools; and filmstrips for sales pro- 
motion, sales training and employee orienta- 
tion and training. Consultation on audio-visual 
presentations, staging meetings, selection and 
use of equipment for film and filmstrip pro- 
grams. Audio-visual equipment sales repre- 
sentatives. Originators of 3-screen panoramic 
filmstrips. Facilities; Staff researchers, 
writers, artists and photographers. Complete 
art department, projection room and i)hoto 
studio. 

RECENT PRODUCTIONS AND SPONSORS 

Slidefilms: Plca.sc Tag Tliat Bag i Pan- 
American ) ; Data Processing for Banks, Hos- 
pital Accounting (IBM); Double or Else 
(Exide); More Profit from Layers (Pfizer); 
Central Station Weathermalfers (Carrier); 
Approved Principles (National Tubei'culosis 
Assoc); Adjusting Automatic Traumissions 
(New Britain Machine): Radical Ball Bear- 
ings (Fafnir Bearing Co.); The Graybar 
Storg, Part II (Graybar Electric). 



TRANSFILM INCORPORATED 

35 West 45th Street. New York 'Mi, X.Y. 
Phone; JUdson 2-1400 

Date of Organization ; April, 1941 

William Miesegaes, President 
Michael A. Palma, Exec. Vice-Pres., 

Treasurer 
Walter Low-endahl, General Consultant 
William Burnham, Vice-Pres., Chg. of Sales 
Karl P. FischI, Vice-Pres., Sales 
Pud Lane, Vice-Pres., Chg. Slidefilms 
Andrew L. Gold, Producer, Chg. Industrial 

& Government Operations \ 

Robert Bergmann, Vice-Pres.. Chg. TV 

Division 
Thomas Whitesell, Vice-Pres., Chg. TV 

Prod. 
Michael Calamari, Supervising Editor 
.John Cuddy, Mgr., Animation Dept. 
Albert Boyars, Public Relations Director 

Services: Live action, animated, stop-motion i 
films for business, theatrical and television 
use. Sound slidefilms and still photography. 
Specialists in films for public relations, sales 
training and attitude motivation. Create and 
e.xecute entire audio-visual programs for in- 
dustry. TV commercials. Complete editorial i 
and recording services. Staff public relations • 
service for trade and consumer film exploita- i 
tion. Facilities: Air-conditioned sound stage ' 
and screening rooms. Animation art depart- , 
ment; two animation camera stands, optical ', 
printer, complete editing facilities and sound ! 
slidefilm studio. Complete prop and scenic j 
departments plus fully equipped power-tooled i 
carpentry shop; permanent kitchen; stock of I 
standard scenic units. Still photography studio 
and laboratory. 16mm and 35mm photogra- i 
phy, color or b&w; sound engineers control j 
booth with Reeves 16mm and 35mm sound i 
tape; sound transfer mix panels and Mole- , 
Richardson sound boom. 100,000 watts light- I 
ing capacity including arc. Print service dept. | 
for inspection and shipping. Film advisory j 
counselling service, research and script writ- 
ing. Complete staff, administrative offices and 
facilities under one roof in Transfilm Building 
(N.Y. ). 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictiires: Tlie New Age of Architec- i 
ture (Architectural Forum Magazine); Ver- , 
satility Unlimited (Bureau of Advertising, , 
ANPA ) ; .Any Given Minute (Gi'eater New , 
York Fund); The History of the America's , 
Cup (Thomas J. Lipton, Inc.); Cards That 
Count (International Business Machines • 
Corp. ) ; Congestive Heart Failure ( Merck , 
Sharp & Dohme) ; 19,5!) Advertising Program 
of NAIA (National Assoc, of Insurance | 
Agents); Jet Know How (Pratt & Whitney 
Aircraft) ; Planning the Storage Layout (U.S. 
Navy); .4 Giant Step Forward ( Ronson 
Corp.). Slidefilms: Research In Action 
I American Cyanamid Co.); An Opportunity 
for a New Career, 1958 version (The Fuller 
Brush Co.); Why General Electric Receiving 
Tubes Are Better (General Electric Co.); 
Closenp of a Queen ( Olin Mathieson Chemical 
Corp.); Ramsgate to the Rescue, Wools for 
Fashion (Wool Bureau, Inc. through Anne 
Saum & Assoc.) ; Everybody Under One Roof, 
A Great New Sales Tool for Our Trade ( No- 
land Co.); You and the Purchasing Revolu- 
tion (Conover Mast Publishing Co.). TV 
Commercials: for Cadillac, Pontiac, Scotch 



112 



BUSINESS SCREEN MAGAZINE 



T 



TRANSFILM: CONTINUED 

Bnnd Ct'llophaiiu Tiipe i MacManus, .Iiihn and 
Adams); Zenith TV (Earle LiulKin i : Gilboit 
Toys ( Kemsen Advg. t ; Lipton Tea, Liptoii 
Soup, Instant Sanka, Tek i YoiinK and Riibi- 
cami; Rolaids, Domino Sujrar. Hunt Club Dok 
Food, Siesta Coffee, Ckirets. Anid, Profile 
Bread. M&M Candy, I'nele Hen's Riee, Anacin. 
Viris.-in. Blue Bonnet Margarine, Wonder 
Hread. Beeman's Gum i Ted Bates); Dutch 
Boy Paint ( Marschalk & Pratt 1; Ad, Lustre- 
Creme (Lennen and Newell); Helena Rubin- 
stein, Armstronjr Cork i Ogiivy, Benson & 
Mather) ; Mazola, Karo Syrup, Niagara Stareh 
(C. L. Miller); U. S. Steel iBBD&Oi; RCA 
TV, .lini Dandy Liquid Cleaner ( Kenjain & 
Eckardt ) ; Conti Leetrii- Shave, Serutan 
(Parkson Adv.) and many others. 



TRIDENT FILMS, INC. 

;)10 Madison Avenue, New York 22, N.Y. 
Phone: PLaza 9-8580 

Date of Organization; lil47 

Charles F. Schwep, President 
Guy K. Benson, Vice-President 
Vinton Freedley, Jr., Sales Manager 
William Lum, Production Manager 

Services : Program development from original 
research to finished film. Institutional, com- 
mercial, documentary and training films; spe- 
cializing in films affecting attitude.s; to sell 
ideas. Marionette and special effects film pro- 
duction. Research, treatments and scripts. 
Overseas production services. Facilities: 
IGmm and ;?5mm cameras; lighting equipment 
and location vehicle. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Sijmphony Across the Land 
f feature film for U.S. Information Agency); 
Loop films ( Americana Vignettes ) Occupa- 
tions. Science, Milh & Bulbs. Costumes. Win- 
dows, The Town, Drive-In, Storms, Blocks & 
Sawing. Radio Isotopes. Pageant. Education. 
Farm Machineri/. Sports (.series for the U.S. 
Commissioner General to the Brussels World 
Fair, 1058) ; The Heart of a Tyrant; Tomor- 
row May Be .Judnment Day: The Innkeeper's 
Bill: Turkish Composer (all for U.S. Informa- 
tion Agency). 

Unifilms, Inc. 

6 East 46th St., New York 17. N.Y. 
Phone : YUkon 6-5720 

Arline Garson, Vice-President 

(See complete listing under Connecticut) 

UNITED STATES PRODUCTIONS, INC. 

5 East 57th Street, New York 22, N.Y. 
Phone: PLaza 1-1710 

Date of Organization: 1955 

Branch Offices: Thomas G. Carroll Asso- 
ciates, 116 Washington Avenue, Albany. 
N.Y. Thomas G. Carroll, in charge. 1714 
Huldy, Houston 19. Texas. Mrs. Barbara 
Atwell. in charge. 

Francis C. Thayer, President 

Thomas H. Wolf, Executive Vice-President 

Rene Bras, Vice-Pres.. Creative Services 

Kenneth C. Marthey, Vice-Pres.. Television 

Ellis Sard, Associate Producer 

John L. Thayer, Production Manager 

Frank K. Telford, Director 

Bernard Friend, Supervising Film Editor 



U. S. PRODUCTIONS: CONT'D. 

Services: Production u{' theatrical, television 
and industrial motion pictures, sound slide- 
films, filnistrii)s and TV commercials. F.\ciLl- 
TlEs: (^)mplete facilities for .'55mm or 16mm 
live or animated motion pictures and sound 
slidcfilms; including studio, animation stands 
and recoi'ding equipment. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Crowing with Cities Scrr- 
ice (Cities Service Oil Co.); The Salesman 
Makes a Call (Fortune Magazine); Dateline 
UN (United Nations); Blendor Magic (War- 
ing Products Corp.); Patterns for Profit 
(Standard Coated Products Corp.); Hail & 
Farewell i Amer. Fed. of Musicians); The 
Piirkrfeller Story ( N. Y. State Republican 
Committee) ; Brewing Better Business (Stand- 
ard Brands, Inc.) ; Flight to Sew Delhi (Film 
Counselors, Inc.); Key to Merchandising 
(Gravure Technical As.soc. ) ; Promise & Chal- 
lenge. 12 Million Copies (Reader's Digest); 
Madeline & the Gypsies ( McCall's Magazine) ; 
Armo-Lok Magic (Phelps Dodge Copper Prod- 
ucts Corp.) ; Principles of Gas E.rchange i Na- 
tional Foundation ) ; A Book for You, Let's 
Discuss It. Something to Write About 
(McGraw-Hill Book Co.) ; The Other Si.r Days 
' N. Y. State Council of Churches). Sound 
FiLMSTRlPS: Key to Research & Development 
(National Foundation); Fle.vin ( L. W. Froh- 
lich & Co.); Ayuiual Report ( Pitney-Bowes, 
Inc.). Film Services: for Twentieth Century, 
Conquest, Small World, half-hour film series 
( CBS-TV ) . TV COMMERCi.-^LS : for Bethlehem 
Steel, Puss 'n Boots, Waring Blendor, Scranton 
Corp., N. Y. State Thruway Authority, Cel- 
anese Corp., National Foundation, Johnson & 
Johnson, Mason Mints, Famous Artists 
Schools, Cities Service Oil Co. 



•K- 



VAN PRAAG PRODUCTIONS 

1600 Broadway, New York 19, N. Y. 
Phone: PLaza 7-2687 (TWX: NY 1-2687) 

Branch Offices: 2.301 Dime Building, Detroit 
26, Michigan; Phone: WOodward 2-4896. 
Fred F. Frink, Gen. Mgr. ;514;3 Ponce de 
Leon Blvd., Coral Gables, Miami, Florida; 
Phone: Highland 4-3191. Maurice Van 
Praag, Gen. Mgr. 1040 N. Las Palmas 
Ave., Hollywood 38. Calif.; Phone: Holly- 
wood 2-1141. Donald G. Kraatz, Vice- 
President. 

Date of Organization : 1950 

William Van Praag, President 

Marc S. Asch, Executive Vice-President 

Ralph Porter, Director of Production 

Donald G. Kraatz, Vice-President, Hollywood 

Maurice Van Praag, Gen. Mgr., Miami 

Fred F. Frink, General Manager. Detroit 

Hal Persons. Account Supervisor 

Anita M. Palumbo, Business Manager 

Robert Van Praag, Distribution 

Oscar Canstein, Chief Editor 

Daniel Karoff. Production Mgr.. New York 

Lois Gray, Accounting 

N. Jay Norman. Chicago Representative 

Services : Theatrical, documentary, commer- 
cial, television and industrial films in black & 
white and in color; distribution. Facilities: 
Complete sound studios and mobile units. 
Creative, art, casting, editorial and distribu- 
tion services. Film vaults, pro,iection and 
other related facilities and services. 



iB^Vr CJIM^^ C3 



NEW YORK 



VAN PRAAG: CONTINUED 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: ll):>g Official Orange Bowl 
Highliglits (Orange Bowl Committee). TV 
Commercials: for Oasis (McCann-Erickson) ; 
Socony Gasoline ( Compton ) ; State Farm 
Mutual, Renault ( Needham, Louis & Brorby ) ; 
Fels ( Aitkin-Kynett) ; Quaker State Oil, RCA 
Whirlpool, RCA TV Sets, Mercury (Kenyon 
& Eckhardt); Deico Batteries, Chevrolet 
(Campbell-Ewald) ; Ford (J. Walter Thomp- 
son); Westinghou.se TV Sets, Chrysler Corp. 
(McCann-Erickson); Dodge (Grant Advg. ) ; 
D-X Boron ( Potts-Woodbury ) ; Puriton, Isetta 
Cars (Norman Gladney Co.); Eastern Air- 
lines (Fletcher D. Richards); Aluminum Co. 
of America ( Fuller & Smith & Ross ) ; Helme 
Snuff (CBS Terrytoons) ; Wonder Bread (Ted 
Bates & Co.); Richfield Gasoline ( Hixson & 
Jorgen.sen ) ; United Nations (Advertising 
Council, Inc.); Mutual of Omaha ( Bozell & 
Jacobs) ; U. S. Information Agencv (Direct). 



VAVIN, INC. 
(Video & Visual Information Films) 

134 East 57th Street, New York 22. N.Y. 
Phone: MUrray Hill 8-5897 

Date of Organization: 1948 

Branch Offices: 72 Boulevard Raspail, Paris 
XVI. France. Mme. Yvonne Oberlin, 
Manager. 9 Blumenstrasse, Budsrx'h- 
Dusseldorf, Germany. N. Z. Moreno. 
Vice-President and Manager. 

Richard de Rochemont, Pres., Ch. of Board 
Gerald E. Weiler, Executive Vice-Pres. 
Helen B. de Rochemont, Vice-President 
Ruth Teksmo, Secretary, Asst. Treasurer 
N. Z. Moreno, Vice-President 
Joseph Stultz, Vice-President 

Services: Production of documentary, indus- 
trial, public relations and travel films for 
theatrical, non-theatrical and TV distribution. 
Production of closed-circuit presentations. Fa- 
cilities: Production and editorial for 35mm 
and 16mm color and black & white in U.S. and 
overseas locations. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: America's Williamsburg 
(Colonial Williamsburg); Once Upon a Time 
( Philip Murray Fund) ; Light Upon the Earth, 
Public Relations Series (Reader's Digest 
Assoc.) ; Innocents Abroad (American Soc. of 
Travel Agents); The Peaceful Valley of the 
Loire, Riviera Rendezvous, Series of Travel 
Films ( French Gov't. Tourist Office) ; Public 
Relations Series (Life Magazine); Public Re- 
lations Series (Sports Illustrated). 



This 9th Annual Review Issue 

is Your Most Reliable Reference Source 

■k Producers whose listings appear in this sec- 
tion have voluntarily supplied the minimum 
client and film references for your reference 
use. Five business-sponsored motion pictures 
or slidefilms were the minimum requested for 
an unqualified listing. Television commercials 
are also listed for companies performing this 
type of production work. Q' 



9TH ANNUAL PRODUCTION REVIEW 



11.3 



MET ROPOLITAN NEW YORK: 

VIDEOCRAFT PRODUCTIONS 
(Division of Video Crafts, Inc.) 

116 East 30th Street, New York 16, N.Y. 
Phone : ORegon 9-6030 

Date of Organization : 1950 

Branch Offices: 1240— 27th Street, N.W., 
Washington, D.C. Barbara Freygang. 
Toltyo Radio-TV Studio, Chuo-Ku, Tokyo, 
Japan. Kizo Nagashima, w charge. 

Arthur Rankin, Jr., President 
Wendell Deland, Vice-President 
Rene Mechin, Sales Manager 
Larry Roemer, In dig. Production 
Curtis Iverson, Art Director 
Vincent Caputo, Studio Manager 
Jan Breit, Dir. of Photographij 

Services: Motion pictures for television and 
industry, slidefilms, TV spots, TV graphics. 
Complete art and film studio for all phases of 
projection. Facilities: Motion picture and 
still studio; cutting and editing facilities; 
recording studio; cameras, lights, etc. Anima- 
tion and stop motion puppet films in associa- 
tion with Japan Animation Producers Assn. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: No Title (Israel Labor 
Organization). Slidefilms: Operations Re- 
search, 3 films (American Management As- 
soc.) ; Bible on the Island (American Bible 
Society); Most Unforgettable Quest, 3 films 
(American Hotel Assoc); Business Science 
(International Business Machines!. TV Coivi- 
mercials: for The Great Atlantic & Pacific 
Tea Co., Vanity Fair, No-Ca' ( Paris & Peart) ; 
Johnson & Johnson (Frohlich) ; Puss 'N Boots, 
Woolworth's (Lynn Baker) ; Breakstones 
( Emil Mogul); Bible Reading Week (Ameri- 
can Bible Society ) . 

VISUALSCOPE, INCORPORATED 

lO:'. Park Avenue, New York, N.Y. 
Phone: MUrray Hill 3-3738 

Date of Incorporation: 1955 

John H. Rose, Jr., President 
Manny Rey, Vice-President, Art Director 
Robert \'anHouten, Sales Manager 
Robert G. Taylor, Secretary-Treasurer, 
Production Manager 

Services: Audio-visual presentations includ- 
ing the Visualscope wide-screen slide or film- 
strip, standard filmslrip and slides, Vu-Graphs, 
slide motion pictures. Facilities: Complete 
art department, photographic studio, staflf 
script writer, projection eciuipment and record- 
ing facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Slidkkilms: The Cham of Slaiiilcss Steel i In- 
ternational Nickel Co.); // You Have Love 
(Mennonite Central Committed; Let's Keep 
the Record Straight ( Esso Standard Oil Co.) ; 
How to Plan Kitchens (Youngstown Kitch- 
ens) ; It's Better Than You Think (Electrolux 
Corp.); Nationwide Survey (Avon); 1059 
Advertising Story ( The Borden Co. ) ; Facts 
and Teen Figures (Ladies' Home Journal). 
Wide-Screen Slidefilms: Pram's Future 
(Fram Corp.); Talfe Any Issue, Automotive 
Presentation (Saturday Evening Post); DX 
Sunray (Life Magazine); Ksquire Fashions 
(E.squire Magazine); Sylrania's Ahead (Syi- 
vania Electric Products); DC Power with 



VISUALSCOPE: CONTINUED 

Semi-Conductors (General Electric); Owens- 
Corning Fiberglas <& Life (Owens-Corning 
Fiberglas Corp.); Journal Power (Ladies* 
Home Journal); Xmas 19.59 (Eastman Kodak 
Co.) ; Chrysler of Canada (Ross Roy, Inc.) ; 
Busch Bavarian (Anheuser-Busch) ;' T/^e All 
Purpose Poiver Line, series of 6 films (Gen- 
eral Motors Diesel) ; Pepsi Cola Sales Meeting 
(Pepsi Cola Co.) ; Babbitt's Key to Success— 
You (B. T. Babbitt Co.). Slide Motion Pic- 
tures: Horizom Unlimited (Motorola, Inc.); 
Everybody's Viewin' It ( Plymouth ) ; Alterna- 
tives (National Service Board for Religious 
Objectors); The Look of tlie Future (Four 
Roses Distillers); Ion E.rchange (The Dow 
Chemical Co.) ; Fab and Vel Powder (Colgate- 
Palmolive). 



4€- 



ROGER WADE PRODUCTIONS, INC. 

15 West 46th Street, New York 36, N. Y. 
Phone: Circle .5-3040 

Date of Organization: 1946 

Roger Wade, President 

Anne Koller, Vice-President 

Wni. Buckley, Director 

Marvin Friedman, Animation & Art Dir. 

Philip Donoghue, Production Manager 

Howard Mann, Film Director 

Donald Lothrop, Creative Still Photographer 

Services: Production of industrial motion pic- 
tures (b&w and colon ; sound slidefilms; TV 
commericals. Facilities: Studio, editing 
rooms, dark rooms, Oxberry 16 35mm. anima- 
tion stand, complete equipment and processing 
facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: For All Time (Equitable 
Life Assurance Society of the U.S.) ; Security 
Regained (First National City Bank of New 
York); Song of the Iron Road (Associated 
Railroads of New Jersey) ; Grid Navigation 
(U. S. Air Force); Cargo Gear Handling 
(U. S. Navy). Slidefilms: Perception of 
Driving Hazards (Shell Oil Co.). 



Warner Bros. Television Commercial & 
Industrial Films, Inc. 

()()() Fifth Avenue, New York, New York 

Rodney Erickson, Vice-President in charge 
of World Wide Television Sales 

-loseph D. Lamneck, Kastcru Sales 
Representative 

(See complete listing under Los Angeles area) 



4f 

Wilding Picture Productions, Inc. 

105 r\irk Avenue, New York, New York 
I'hone: PLaza 9-0854 

Hugh Gage, Vice-Prciident. in cliarge 

(See complete listing luider Chicago area) 



WINIK FILMS CORP. 

250 West 57th Street, New York, N.Y. 
Phone: Circle 6-7360 



•5fi 



..'this symbol, appearing over a 
producer's listing, indicates that display adver- 
tising containing additional reference data ap- 
pears in other pages of this 9th Annual Pro- 
duction Review issue. 



4f i 

WILLARD PICTURES, INC. 

45 West 4oth Street. New Y'ork 36. N. Y. 
Phone: JUdson 2-0430 

Branch Office: Editorial, Cutting, Projec- 
tion, Recording, Animation : 550 Fifth 
Avenue, New York, N. Y. i 

Date of Organization: 1932 

John M. Squires, Jr., President 

S. A. Scribner, Jr., Vice-President 

S. H. Childs, Treasurer j 

Services: Industrial, medical, educationaV 
sales and job training motion pictures and 
slidefilms: training films for U.S. Armed. 
Forces and Governmental agencies; theatric- 
als; television film shows and commercials. 
Facilities: Mitchell NC cameras and camera- 
top station wagons, portable generators, field- 
sound recording instruments; pioneer in in-i 
dustry techniques and equipment; color pro- 
duction in East and South America for theat- 
rical producers; animation department; pro- 
jection and cutting rooms; creative staff. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Aristocort — Uses in Derm- 
atology (Lederle Laboratories Div., American 
Cyanamid Corp.) ; An American Factory (Gen- 
eral Electric Co., U. S. Information Agency) ; j 
Circle of Confidence (Firestone Tire and i 
Rubber Co.); New York (The Advertising! 
Council ) ; training films for U. S. Navy and i 
other government agencies; Wild Life in, 
Venezuela (Creole Petroleum Corp.). | 

, j 

WONDSEL, CARLISLE & DUNPHY, INC. ' 
1600 Broadway, New York 19, N.Y. 
Phone: Circle 7-1600 

Date of Organization: 1957 

Harold E. Wondsel. President 

Robert Carlisle, Vice-President in charge of 

Production 
Thomas Dunphy, Vice-President in charge 

of TV activities 
Walter Kullberg, Secretary-Treasurer 
John Affriol, Production Manager 

Services: Complete facilities and staff per- 
sonnel for the production of all types of mo- 
tion pictures including theatrical, industrial, 
documentary and television. Facilities: Our 



own large air-conditioned studic 



and 



35mm tape recording, complete camera, light- 
ing and all other photographic equipment. 
Editing and film storage facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Eye Witness Report, Press 
Version (Sun Oil Co.); Essential Oib< of 
.Africa. English and Spanish versions 
( Fritzsche Bros.); All the Difference in the 
World (National Assoc, of lee Industries); 
.Measuring Up (American Telephone & Tele- 
graph Corp.); U.S. 19.59 Royal Master (U.S. 
Rubber Co.); .lak-Et-Pak (Continental Can 
Co.); Seagrams Conventio7i Sales Talk (Sea- 
gram Distiller Co.). TV Commercials: for 
Chef Boy-Ar-Dee, General Electric, Argus 
Cameras. Royal Typewriters, Borden Co., 
Beech-Nut Gum, General Foods (Young & 
Rubicam); Vaseline .lelly, Esso E.xtra Gaso- 
line, Nestle's ( McCann-Erickson ) ; National 
Biscuit Co., Nair, American Chicle Co., Royal 
Pudding (Ted Bates & Co.); Council for 
Financial Aid to Education (Advertising 
Council); Instant Sanka (Benton & Bowles); 
Hazel Bishop (Raymond Spectori ; and others. 



114 



R II .SI NESS SCREEN MAGAZINE 



A^ cnu^Af c3 



NEW YORK 



WYLDE STUDIOS, INC. 

■11 West 57th Street, New York. N.Y. 

I'lu.iie: PL l-i;970 

I);ite iif Organization: 1957 

Robert Kean, Executive. Producer 
Fred Levinson, K.veci(tive Producer 
Robert Leamy, Production Manager 
Joseph Bernstein, Associate Producer 
Beverly O'Reilly, Director of-Saies 

SERVICKS: Art and animation of all -t^pes, 
motion pictures, motionslides, and slidefilms 
for industry, education, training and tele- 
vision: storyboards, character design, scripts 
and jingles. Facilities: Creative and pro- 
duction staff, complete art studio, animation 
and editing departments with Hi and :?5mni 
Oxberry camera, screening room. 

RECENT PRODUCTIONS AND SPONSORS 

MOTloNtiLlDKt;; Tin Vision of Tittrisidii. K- 
Motion. Plus Over Normal (Television Bureau 
of Advertising) ; Miss Bradley Goes to Finish- 
ing School (Cranston Paint Works Co.); 
Sinilf—Show — Suggest (National Assoc, of 
Hosiery Mfrs. i ; Tlic Daij that Susie Lost Her 
Smile i Bristol-Myers Co.). Slidefilms: Jun- 
ior Demo Sc^(oo/" (Revlon, Inc. i : Tlie Guard- 
ians, It's Up to You I Blue Cross) : Tlie Watch 
Repair Man. Watchmarket Study. French ver- 
sion (Watchmakers of Switzerland): Today 
and Touiglit (National Broadcasting Co.): 
Rockefeller Presentation for TV ( Marschalk- 
Pratt) ; General Shoe Corp. presentation (Tom 
Lee, Ltd.). TV Commercials: for Es.so 
Weather, Esso Heating Oil ( McCann-Erick- 
son); Candettes (Paul Klemtner & Co.); 
Showcase of Sports ( Rose-Martin i : Kozak 
Polishing Cloth (Vincent-Michaels); Good 
Housekeeping Cookbooks (Good Housekeeping 
and Consolidated Book Publishers); Rodeo, 
Ice Follies i J. C. Bull. Inc. ) : promotional spots 
for National Broadcasting Co., National Tele- 
film Associates. 

SEYMOUR ZWEIBEL PRODUCTIONS, INC. 

11 East 44th Street. New York 17. X.Y. 
Phone: MUrray Hill 2-4450 

Date of Organization : 1948 

Seymour Zweibel, President. Executive 

Producer 
Susan W'ayne, Vice-President, Producer, 

Director 
Lillian Klass, Secreta7-y 

Services: Production of industrial and theat- 
rical sound motion pictures and sound slide- 
films. Facilities: Complete :35mm and l(5mm 
motion pictures and sound slidefilm produc- 
tion. Still and sound photo studios, art de- 
partment for both slidefilms and animation. 
editorial service, sound recording, b&w & color 
lahoratoi-y. 

RECENT PRODUCTIONS AND SPONSORS 

Sound Slidekil.MS: Timcliceping — The Modern 
Way ( Executone, Inc.); Business Problems — 
Bu.<!iness Opportunities (Dun & Bradstreet); 
Fitter Offices (Security Steel Co.); Buyer for 
the Public, Opportunities & Benefits (W. T. 
Grant Co.). 

I Also listed as Gotliam Film I'nids.) 



New York State 



if cn 



MIDDLE ATLA 



Rampart Productions 

()8 Pinevvood .•\\ciiuc>, .Alb.-my, New York 
Phone: 2-2020 

Philip It/.kow, Executive Producer 

(See complete listing undei- New York City) 



•5f 



United States Productions, Inc. 

Thomas G. Carroll Associates 

lU; Washington Ave., Albany, N.Y. 

Thomas G. Carroll, in charge 

(See complete listing under New York City) 



ACADEMY-McLARTY PRODUCTIONS, INC. 

45-47 Stanley Street, Butt'.ilo tl, N.Y. 
Phone : TAylor 03:^2 

Date of Organization: 19.'M 
Date of Incorporation: 1959 

Branches : 333 South Warren St., Syracuse, 
N.Y. Phone: HArrison 2-6212. Norman 
B. Ross, Executive in Charge. 1970 S.W. 
61st Court, Miami, Fla. Phone: MOhawk 
6-0475. Willard D. Jones, Executive in 
Charge, Production Manager. 

Franz E. Hartmann, Pres. & Exec. Producer 
Henry D. McLarty. Exec. Vice-Pres. Chg. 

Sales 
Norman B. Ross, Production Manager 
Robert Dufford, Chief Recordist 
David Mark, Writer-Director 
Theodore Katz, Art Director 
Helen Brayman, Editorial Supervisor 

Services: 16mm and 35mm films for education, 
sales training and promotion, fund raising, 
public relations, progi'ess report. Sound slide 
and filmstrip presentations. TV film and slide 
commercials. Tape, disc and film recording. 
Mobile unit rental. Facilities: Sound stages 
in Buffalo and Syracuse. Arriflex, Maurer, 
Bell & Howell cameras. Rangertone '4" tape 
recording; interlocked Stancil-Hoffman mag- 
netic dubbers and recorders; Maurer optical 
recording; hot press titler; 3 music libraries. 
Studio and location lighting; completely 
equipped 7-ti)n moljile unit; animation stand. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The Park-A-Loft ( Dresser- 
Ideco Co.); Quick-Set Your Wuij to Profits 
(U.S. Ceramic Tile Co.); Union Metal in 
Honolulu (Union Metal Co.) ; From The Base 
Pan Up, Dealer Day U.E.D. ( Carrier Corp. ) ; 
Friction Reduction ( Federal Bearings Co. ) ; 
Vernon Downs The Miracle Mile (Vernon 
Downs Harness Racing Assoc.) ; Jet Starters 
{ Bendix Aviation ) ; Wholesaling Frozen Foods 
(General Foods); The Exceptiomil Child. 18 
programs ( Syracuse University and The Ford 
Foundation). Slidefilms: Air Distribution 
and Duct Sizing. Advanced Pschrometrics, Air 
Conditioning Processes and Properties (Car- 
rier Corp.) ; Cyclonic Combustion (Cyclotherm 
Boiler Co.); To Give Enough (Jewish Home 
For The Aged). TV Commercials: for 
Dairyman's League Co-Op, Fitzgerald Broth- 
ers Brewing, Household Research Corp., Jeffer- 
son County Savings Bank, Onondaga County 
Savings Bank, 1st Trust & Deposit Co. of 
Svracu.se. 



HOLLAND-WEGMAN PRODUCTIONS 

197 Delaware Avenue, Buffalo 2, N.Y. 
Phone: MAdi.son 7411 

Date of Organization: 1952 

Sheldon C. Holland, Partner 
Edward J. W^egman, Partner 
James I. Allan, Editorial Chief 
Paul G. Ent, Director of Photography 
Andrew J. MacGowan, Jr., 

Senior Writer-Director 
John V. Gates, Cinematographer 
John E. Rjarnow, Art Director 
Floyd G. Stratton, Laboratory Manager 
.Norman Tolson, TV Creative Director 
Paul B. Davis, Account Executive 

Services: 16mm and 35mtTi films for bu.siness 
industry and television: Sales promotion, pub- 
lic relations, educational, medical and scientif- 
ic. Commercials and programs for television, 
in color or black and white. FACILITIES: Com- 
plete creative, production and laboratory facil- 
ities. 2,000 sq. ft. .sound stage, blimped 
Mitchell 16mm and :!5mm studio cameras; 3 
magnetic film recorders, 4 channel magnetic 
film mixing, V4 inch magnetic sync recorder; 
animation and art department; Acme anima- 
tion stand; creative staff; music library; lab- 
oratory for processing, printing and edge 
numbering; fireproof film vault; Fearless 
Panoram dolly, Worral head, M-R mike boom. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Fmnth Sracoast, chapters 
III, IV (St. Lawrence Seaway Development 
Corp.) ; Keeping Ahead Automatically ( Inger- 
soll-Rand); Time to Relax ( Barcalo ) ; You 
Are the Red Cross (American Red Cross); 
Magnetic Dies (S. B. Whistler & Sons) ; Fire 
Afloat (Hooker Electrochemical Co.); Three 
Men (Eastern Railroads Assoc); Heart of a 
City (Niagara Falls Community Chest). 
Slidefilms: Magic Walls, Holostud (National 
Gypsum Co.) ; Tale of Two Farms. How to 
Sell Unico (United Cooperatives). 



TRI-J FILM PRODUCTIONS 

15 Penfield Street, Buftaln IM, N. Y. 
Phone: GArfield 6644 

Date of Organization: 1956 

Jerome J. Joseph, Owner, Producer- 
Director 
Irwin Green, Sales Manager 

Services: Complete production of motion pic- 
tures, live or animated and slidefilms from 
storyboard to screen to serve all needs. Fa- 
cilities: 40' X 50' sound stage. 16mm synchro- 
nous cameras and sound recording unit, studio 
and portable lighting equipment, editing de- 
partment, animation facilities. Portable equip- 
ment for location shooting anywhere. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Competition Drinr (Ken- 
dall Oil Refinery ) ; Help &■ Happiness in Learn- 
ing (Parent Council for Retarded Children); 
Xo Lift Snoic Plow (Industrial Metals Corp.) ; 
This As the Answer ( Protec-O-Matic Corp.); 
The S-110 (Sylvania Electric Products Corp.). 



9 T H ANNUAL PRODUCTION R F. V I E W 



115 



MID-ATLANTIC: New York State 



Victor Kayfetz Productions, Inc. 

1200 Wcstfall Road, Rochester 18, \. Y. 
Phones: Hillside 5-0883, GReenfield 3-3000 

("See complete listing under New York City) 



District of Columbia 

AMERICAN FILM SERVICES 

2932 Cortland I'lace, N.W., Washington, D.C. 
Phone: COkimbia 5-2564 

Date of Organization: 1946 

Henry \. Hoagland. Preniclcnt 

Services: Producers of 16mm sound films 
specializing in public relations films for col- 
leges and universities for fund raising, alumni 
relations; also producers of sport films for in- 
struction and entertainment. Distribution out- 
lets throughout United States using some 25 
regional educational film libraries. FACILITIES: 
Contract for sound and editing with companies 
specializing in that work. (None owned.) 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Tlie Cliallmge (American 
Baptist Convention); This l.s Rcdlands (Uni- 
versity of Redlands ) ; Men in the Making ( The 
Peddie School); Gnttnrai/ ta Learning (Hood 
College i . 

Atlas Film Corporation 

714 Warner Building, 501 13th Street, N.W.. 
Washington 4, D.C. 

(See complete listing under Chicago area i 

Calhoun Studios, Inc. 

417 Southern Bldg., Washington 5, D.C. 
P. Bateman Ennis, Representative 

(See complete listing under New York City) 



4f 

CREATIVE ARTS STUDIO, INC. 

814 H Street, N.W., Washington 1, D.C. 
Phone: REpublic 7-7152 

Date of Incorporation: 1942 

Milton R. Tinsley, Preaident 
George W. Snowden, Vice-Presidnit 
Lloyd B. MacEwon, Treaxurer 
Arthur C. hidings. Production Director 
Melvin M. Emde, Project Siiperuinor 
W. Wilson Taylor, Project Supervisor 
George C. Wright. Public Relations 
Frank S. Stewart, Technical Art Dei>t. 
Frank M. Harding, Art & Design Dept. 
John .1. Poland, I'liotograpin/ Dept. 

Services: Motion pictures — commercial, train- 
ing, educational and informational: TV com- 
mercials; slidefilms and slides; charts; art 
work of all types; scripts; creative exhibits 
design; kit materials, etc. Facilities: 35mm 
and 16mm animation, still photography, 
titling, research and writing, designing and 
complete art service. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Sam'l and Social Seciuih/. 
Accidents Don't Jnst Happen (Dept. of Health, 
Education & Welfare) ; History of the Navy — 
Ciiul War I, History of the Xamj — Civil War 



CREATIVE ARTS: CONT'D. 

// (U.S. Navy, Bureau of Aeronautics); The 
Number One Lifesaving Cliallenge in America 
Today ( President's Committee on Traffic 
Safety). TV Commercials: six TV spots, 
eight films (Automotive Safety Foundation h 

NATIONAL FILM STUDIOS, INC. 

I formerly Capital Film Studios i 
105 nth Street, S.E., Washington 3, D.C. 
Phone: Lincoln 6-8822 

Date of Organization: 1953 

Harold A. Keats, President 

F. William Hart. Managing Director & 

Treasurer 
Edward W. Alfriend, IV, Vice-President 
Stanley Allen, Vice-President 

Services: Complete 35mm and 16mm motion 
picture production. Facilities: Completely 
equipped studio including air conditioned 
sound stage; equipment and personnel for 
studio or location production; RCA Sound 
Recording supplied by Capital Film Labora- 
tories. Inc. 

RECENT PRODUCTIONS AND SPONSORS 

Motki.N Pictures : Boats. .Motors and People 
I.Johnson Motors and American National Red 
Cross); We')'e Tli inking of You ( Maurer, 
Schuebel & Fleisher and Communication 
W'orkers of America) ; Dtcome Ta.r, Jf-H Clubs, 
Italian series (U.S. Information Agency); 
Administrator's Report (National Aeronautics 
and Space Administration); Dead to the 
World, theatrical release. Filmed TV Pro- 
grams: The Twentieth Century, with Walter 
Cronkite (CBS-TV). TV Commercials: for 
Westinghouse ( McCann-Erickson ) ; Back to 
School spots (U.S. Office of Education). 



NORWOOD STUDIOS, INC. 

926 New .Jersey Avenue, N.W., Washington. 

D.C. 
Phone: District 7-2992 

Date of Organization : 1951 

Philip Martin, Jr., Pres., K.rec. Producer 
Tom Burrowes, Vice-Pres., Controller 
Vaughn B. Coale, Asst. to the President 
Jack Ballard, Secretary-Treasurer 
Glenn Johnston, Director of Pliofograpliy 
Boyd Wolft", Head. Writing Department 
Ray Haney, Director of Music 
Carlyle Robinson, Production Sui)ervisor 
Carl Fowler, Head, F^ditorial Department 

Services: Production of motion pictures for 
theatrical, non-theatrical and TV. Facilities: 
35 and 16mm Mitchell cameras, lighting and 
grip equipment and transportation equipment. 
Editorial and projection facilities. Westrex 
and RCA sound I'ecording. Sound stages. 

RECENT PRODUCTIONS AND SPONSORS 

Motion 1'ICTUKEs: operation Brotlicrliood (In- 
ternational Bi-otherhood of Electrical Work- 
ers) ; U's Good Business (AFL-CIO) ; Officers 
Confere7ice (Department of Defense); Year 
of Birtli (Brown University); Transistors 
(U.S. Information Agency). 



•K- 



Reid H. Ray Film Industries, Inc. 

I22.A Washington Building, Washington 5, 

I'linnr: Disti-ict 7-S729 
R. E. Whitney 
(See complete listing under St. Paul, Minn.i 



SIGHT & SOUND, INC. 

923 Fifteenth Street, Washington 6, D.C. 
Phone: RE 7-8530 

Date of Organization : .April. 1958 

Edgar Parsons, President 
Stanley G. House, Vic:'-President 
Marvin Gerstin, Secretary 

Services ; Consultants in planning, productioi 
and utilization of motion pictures, sound slide 
films and visual presentations. Producers o: 
TV commercials, information films and sounc. 
slidefilms. Scriptwriting, film editing, sounc 
recording, distribution for industrial interna 
producers. FACILITIES: Sound stage 40' x 60' 
screening, cutting rooms; Stancil-Hofl'mai 
magnetic recording and mixing. 

RECENT PRODUCTIONS AND SPONSOR' 

Motion Pictures: Squeaky the Squirrel 
Timothy the Turtle, Billy's Xeu- Tricycle 
Peter the Pigeon (AAA Foundation for Traffic 
Safety ) ; Lancaster County Safety Parade 
(Lancaster Automobile Club). TV Commer-: 
CIALS: for Giant Food Stores (Ads, Inc.). TV 
Newsfilms: for National Education Assoc. 
1 

Videocraft Productions 
Division of Video Crafts, Inc. 

1270— 27th Street, N.W., Washington, D.C. 

Barbara Fi-eygang 

(See complete listing under New York City) 

WASHINGTON VIDEO PRODUCTIONS, INC.! 

1637 \\'isconsin A\e.. N.W., Washington 7, 

D.C. i 

Phone: A Dams 4-5737 | 

Date of Incorporation: 1948 ' 

Branch Offices: CPO Box 710. Tokyo, Japan.; 
Mr. Ian Mutsu. 203 Regent Street, Lon-i 
don Wl, England. Mr. Howard Connell.; 

George F. Johnston, President j 

James G. Lindsay, Manager j 

Services: 35mm and 16mm color, b&w, silent = 
and sound motion pictures. Facilities: Large' 
stage, complete lighting, grip and camera' 
equipment for 16mm and 35mm production.' 
Cover U.S.; overseas production experience, I 
with emphasis on Far East.- 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Heart of a Stranger] 
(Christian Childrens Fund); Art Trea.^ures] 
of Korea (Republic of Korea); Ready om 
Ocean Station Xovember (U.S. Coast Guard) ; - 
United for Freedom (United Rubber Work- 
ers); no title (Democratic Nat'I. Committee). 



Baltimore, Maryland 



I 



MILNER-FENWICK, INC. 

.3800 LilxMiy Heights Ave., Baltimore 15, 

Maryland 
Phones: MOhawk 4-4221-22 t 

Date of Organization : 1956 

Ervin M. Milner, President 
Robert T. Fenwick, Vice-President 
Hobart Wolf, Jr.. Vice-President 

Servhes: Informational motion pictures for 
industry and government. TV commercials 
and full animation. Complete service in re- 
seai'ch, scripts and finished products. FACILI- 
TIES: Conii)lefe sound studio. 35mm equip- 
ment. Animation stand. Production staff. 



1J6 



BUSINESS SCREEN .MAGAZINE 



MILNER-FENWICK: CONT D. 
[CENT PRODUCTIONS AND SPONSORS 

lOTION ruTliKKs; SiiHi lilt Beiiinniiiii of 
rime (Internal Revenue Service) ; Science for 
\lfin — 0)it Among the Stars. Cinderella's Gown 

U.S. Information .Agency i ; I)opi>ler Radar 
iBendix); The Intruder ( E. L. Bruce Co., 
inc.) ; Ditchinfi Techniques for Transport Air- 
craft (V.S. Air Force) ; Civil Kni/ineers of the 
K'avif (U.S. Navy); Johns Hopkins File 7 
((Johns Hopkins University > : Classified film 
'(Westinjrhoiise I : Special Film Reports — Vice 
President Nixon, Dr. Milton Kisenhower and 
Senator Beall. TV CoMMKKciALii :. for Holi- 
day Cijrarette.s. FFV Cookies (Cargili, WUson 
'& Acree); Rreyers Ice Cream (Lewis & Gil- 
man ) ; Roberts Scrapple, Rapa Scrapple, 
Kissling Sauerkraut (Cox Agency); Conte 
Luna ( Rozell & .Jacobs); Yolanda Oil (VV. B. 
Doner); DCSA ( Ketchum, MacLeod & 
itlrovei; Brigg.s Ice Cream, Hot Dogs ( Kal, 
Ehrlich & Merrick I : A'alley P^irge Beer ( Al- 
vin Epstein Agency i . 



MONUMENTAL FILMS & 
RECORDINGS, INC. 

220;i Maryland Ave., Baltimore 18. Maryland 
Phone: CHesapeake .S-2549 

Date of Organization; 1950 

John D. A'Henis. President &■ General 

Manager 
Max Brecher, Vice-President tt- Technical 

Director 
Vernon P. Spedden, Director of 

Cinematograph !i 
C. Wilbur Taylor. Snperrisor Sound Dept. 
William Englar, Director of Recording & 

Mixing 
William Muth. Director of Public Relations 
Edouard Hilbert, Animation Director 
Thomas Meek, Art Department 
Mae Guckert, Director of Office Personnel 

Services: Motion pictures, slidefilms and radio 
transcriptions for advertising, public relations, 
training and television. Facilities: 2 sound 
stages, :^5mm BNC Mitchell, .'5 Arrifiex and 
Bell & Howell cameras, 1200 ft. 16mm Auri- 
cons. Cine Specials, dollies, blimps, .script 
prompter, etc.; complete stage and location 
lighting: art department, animation stand; 
separate recording studio complete with inter- 
lock projection and IGmm magnetic tape, '4" 
Ampex and Presto tape machines. Western 
Electric eight channel mi.xer, music library, 
etc.; complete Kinescope picture and sound 
facilitie.s including off the air monitor; com- 
plete cutting rooms equipped with 16mm and 
35mm Moviolas and hot splicers. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The Magic Switch i Black 
& Decker Mfg. Co.) ; Jamaica, Harwood Hills 
(Reynolds Metals Co.); Duralite Storji 
(Warner Fruehauf Co.); Point of Contact 
( Montgomery County Government ) ; Canal 
Dredge ( EUieott Machine Co. ) ; Defense Re- 
port ( State of Maryland ) . TELEVISION Films ; 
Yard 'X Garden ( VanSant, Dugdale & Co.); 
Coastal Foods ( W. B. Doner & Co. ) . 



•5f 



STARK-FILMS: CONT'D. 

Milton Stark, President 

Rose S. Stark, Secretarii 

(^isper Falkenhan, Production Manager 

Harold Elkin, Purchasing. Personnel Mgr. 

Services: Produce 16mm color, b&w silent and 
sound films. Sound, silent color slidefilms. 
Facilities: Small studio; complete IGmm 
camera and production equipment ; cover 
Fjastern U.S. region. Unused selection stock 
footage U.S. Naval Academy, Washington, 
I). C, B.-iltimorc. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Nutrition (National Dairy 
Council); Fuson ( Meyercord Co.); various 
untitled films for Johns Hopkins University, 
City of Baltimore, State of Maryland; untit- 
led film in process for Library Institute of 
America. TV AND Theatrical Films; Publix 
/'(irking i Jos. Katz Co.). 



New Jersey 



STARK-FILMS 

Howard Street. Baltimore 1, 
LE 9-.3391 

Date of Organization: 1920 



o."?? N 
Phone 



Md. 



FIORE FILMS 

128 Mallory Avenue, Jersey City 4. N.J. 
Phone: HEnderson 2-4474 

Date of Organization : 1951 

Branch: Room 1103, 332 West 52nd St., 
New York, N.Y. William Kohler, Exec- 
utive in charge. 

AI Fiore, Production 
M. A. Fiore. Sr., E.recutive Director 
Will Kohler, Photograptnj & Sound 
Nicholas Rosse, Distribution 

Services: 35 and 16mm educational and doc- 
umentary, public service films, black and white 
or color, for industry, television, public rela- 
tions, religious and civic organizations. Sound 
slidefilms; animation: television commercials. 
Facilities: Complete 35 and 16mm filming 
and editing equipment, 70' x 110' sound stage. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Slierl<ick McKanick's Crime 
Lab (Standard Motors, Inc.); Tgpe Face 
Selections { Lane & Young, Inc. ) ; Selling 
Sterile Meats (Can Meat Corp.) ; The Life of 
Your Floor (Custom Chemical Co.); Those 
Solid Comforts ( Perma-Foam, Inc.). TV 
Commercials: for Perform Hair Set (Rhodes 
Pharmacal Co. ) ; Sardo ( Sardeau, Inc. ) ; 
DeJur Electra Camera, DeJur Stenorette 
I Friend-Reiss Advg. ) ; Art Cravons (Sargent 
Co.). 



ON FILM, INC. 

33 Witherspoon Street, Princeton, N.J. 
Phone: WAlnut 1-7800 

Date of Organization: 1951 

Branch Office: 315 East 55th Street, New 
York, N. Y. Phone: PLaza 9-2330. Mal- 
colm Scott, Hugo Seller. 

Robert Bell, President 

Willijim Riley, E.rec. Vice-President . 

Frederick Johnston, Jr., Treasurer 

John Thompson, Director of Sales 

Alfred Califano, Production Coordinator 

Carlo Arcamone, Supervising Editor 

Yngvar Haslestad, Director of Distribution 

Services: Creation, production and distribu- 
tion of motion pictures, sound slidefilms and 
TV commericals for industry, government, 
agriculture and television. Public relations. 



MIDDLE-ATLANTIC STATES: 

ON FILM: CONTINUED 

sales promotion, special puipose, merchandis- 
ing, medical and training films. FACILITIES: 
16mm and 35mm cameras, 5500 sq. ft. sound 
stage, animation stand and camera, magnetic 
recorders, art department, staff writers, direc- 
tors, editors and artists. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Getting Down to Caxings 
(American Rayon Institute): Tie-Tie Go 
Round (Chicago Printed String Co.); The 
Search at San Jose ( International P.usiness 
Machines Corp.); The Rig Board (New York 
Stock Exchange I ; This Is Philip Morris 
(Philip Morris, Inc.); .Vo One Maestro (Fac- 
tory Man.igement and Maintenance, McGraw- 
Hill) ; To Plea.'^e a Woman (The Dow Chemical 
Co.). TV Commercials: for General Electric 
Co. (B.R.D.&O.); Aluminum Co. of America 
( Fuller, Smith & Ross, Inc.) ; Pittsburgh Plate 
Glass Co. (Ketchum, MacLeod & Grove, Inc.) ; 
General Foods Corp., Johnson & Johnson 
(Young & Rubicam, Inc.). 



STAR INFORMATIONAL FILMS 

240 West Front Street, Plainfield, N.J. 
Phone; Plainfield 5-8343 

Date of Organization; 1955 

Arthur Krienke, Onmer 

Services: Industrial, sales and scientific film.s 
from script to screen. Facilities: 16mm 
Mitchell and Cine Special cameras; stop mo- 
tion, time-lapse equipment; special camera 
stands; microscopic equipment; tape and 
synchronous magnetic recorders: title and 
special effects stands: cutting rooms, lighting 
equipment, special effects shop. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Tranquilizers, A Sew Idea 
in Animal Feeds, Dtinamic Careers Through 
Agriculture, Montgomenj Feed Trials ( Chas. 
Pfizer & Co., Inc.) ; Gymkahnna-58 (Continen- 
tal Motors); Machine Design Anabjsis i Mai- 
denfcu'm Brassiere Co.). 

Pennsylvania 
CLOSE AND PATENAUDE 

1616 Pennsylvania Blvd., Philadelphia 3, Pa. 
Phone: LOcust 8-4224 

Date of Organization; 1956 

E. Burt Close, Partner 

Joseph A. Patenaude, Partner 

Frank A. Wagner, Creative Director 

David J. Flood, Director of Films 

Louise d'A. Fortier, Traffic & Prod. Supvr. 

Services; Production by cut-out art or flat 
art technique of sound filmstrips, motion pic- 
tures and filmed TV commercials. Facilities: 
Photographic studio for production of film- 
strips: facilities available for production of 
motion pictures and T\' commercials. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictiires: Introduction to IXAmatic. 
The Opportunity (Insurance Co. of North 
America); Application for Employment (Air- 
temp Div., Chrysler Corp.) ; You Hold the. 
Keys, script (Scott Paper Co.). SLIDEFILMS: 
Case of the Contest Clues (American Motors) ; 
Budd Wheel Maintenance (Lewis & Oilman) ; 



(LISTING CONTINUES ON FOLLOWING PAGE) 



9TH .ANNUAL PRODUCTION REVIEW 



117 



MIDDLE-ATLANTIC STATES: 



Metropolitan Philadelphia 

CLOSE & PATENAUDE: CONT'D. 

Member of the Family (Philadelphia Bulle- 
tin) ; The Neio Product Story, Something is 
About to Happen, You and tlie Challenge of 
'59 (Airtemp Div., Chrysler Corp.) ; The Gen- 
eral Finda a Home, We Want to Know, De- 
cision to Buy, and 3 others (E. I. dii Pont de 
Nemours & Co., Inc.) ; Opportunity Time 
(Hamilton Watch Co.) ; INAmatic, The Beloit 
Survey, Advertising & Sales Potential (Insur- 
ance Co. of North America) and others for 
various clients. TV Commkrcials: for Hors- 
man Dolls, Amsco Shirley Temple TV Theater 
(Lavenson Bureau of Advg. ) . 



De FRENES COMPANY 

1900 Buttonwood Street. Philadelphia 30, 
Pennsylvania 

Phone: RIttenhou.se 6-1686 

Date of Organization : 1916 

Joseph De Frenes, President, Treasurer 
Michael Levanios, .Jr., Vice-Pres., Prod. 
Richard De Frenes, Secretary, Cameraman 
Leon S. Rhodes, Writer-Director, Animation 
Director 

Stephen A. Ciechon, Writer-Director, 
Fditorial Chief 

Robert R. Smith, Director-Cameraman 
Paul A. Litecky, Cliief Sound Engineer 
Henry D. McKee, Artist 
Charles Williams, Artist 
Joseph X. Lei re r, Cameraman 
Frank D. Pugliese, Cameraman 
James W. Fabio, Cameraman 
Russell K. Spear, Office Manager 

Servicks: Complete motion picture and slide- 
film production from script to finished film. 
Specialists in the production of motivation, 
TV and training films for business, associa- 
tions and government agencies. 25 full time 
staff employees. Facilities: 2 completely 
equipped sound .stages and complete location 
equipment for 16mm and ;55mm color or B&W 
production; art and animation department 
with .3 animation stands; special effects de- 
partment; five ;3.5mm magnetic or optical RCA 
sound channels; lighting equipment available 
for rental; music library; film storage vault: 
carpenter shop. 

RECENT PRODUCTIONS AND SPONSORS 

Motion 1'ictukes: The Next Giant Step iMin- 
neapolis-Honeyvvell ) ; Cummings City (U. S. 
Army); C-130 Interim Aerial Deliveri/ Sys- 
tem (U. S. Air Force); Officer Candidate 
School, Naval Gun Ammunition, Preparation 
of Boilers for Inactivation (U. S. Navy) ; Sur- 
gical Repair of Aortic Insufficiency (Bailey 
Thoracic Clinic) ; The Christian Answer - 195S 
(Summer Evangelistic Committee); Compu- 
ter, Space. Ballistic Mi.s.nle. Program films 
(Burroughs Corp., General Electric Co., Radio 
Corp. of America). TV Commercials: for 
Food Fair, General Electric, Big Brothers, 
Margo Wine, Atlantic Refining Co. 



Pittsburgh, Pennsylvania 

Colmes-Werrenrath Productions, Inc. 

Penn Sheraton Hotel, Pittsburgh, Pa. 
Phone: GRant 1-3696 

George Heid, Manager 

( See complete listing under Chicago area) 



MODE-ART PICTURES, INC. 

1022 Forbes Street, Pittsburgh 19, Pa. 
Phone; EXpress 1-1846 

Date of Organization: 1938 

James L. Baker, President 

Robert L. Stone, Executive V ice-President 

August A. Borgen, Vice-Pres., Recording 

H. John Kemerer, Vice-President 

Florence E. Baker, Secretary & Treasurer 

Louis Sisk, Editorial 

Services: 16mm and 35mm educational, pub- 
lic relations, sales promotion and TV produc- 
tion. Facilities: Complete 16mm and 35mm 
editorial (1, 2 or 6 head Moviolas), camera, 
lighting and mobile equipment, including 1800 
amp generators. Recording facilities include 
synchronous I4" and ;^5mm magnetic to 16mm 
and 35mm optical. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: ragiaut of Steel 1 Bethle- 
hem Steel Co., Inc.) ; Power & Promise, A 
System That's Sure - Thermalastic (Westing- 
house Electric Corp.); New Horizons in Tool 
Steel (Allegheny Ludlum Steel Corp.). 



WARREN R. SMITH, INC. 

210 Semple Street, Pittsburgh 13, Pa. 
Phone: MUseum 3-6300 



•5f 

Wilding Picture Productions, Inc. 

3 Gateway Center, Pittsburgh. Pa. 
Phone: GRant 1-6240 

Karl Kuechenmeister. District Manager 

( See complete listing under Chicago area ) 

Other Pennsylvania Cities 

NORTH AMERICAN FILM CORPORATION 

106 E. 10th Street, Erie, Pa. 
Phone: 2-6493 



NEIL HARVEY PRODUCTIONS 

Suite 1118-20-22 Broad Locust Building 
Philadelphia 2, Pennsylvania 

Phone: KIngsley 6-0123 



Real Facts for Sponsors 

— evidence of suppliers' ^ood faith 
•k The detailed listings given specializing 
producers of business motion pictures and 
slidefilms furnish the buyer of sight sound 
media with solid evidence regarding any 
prospective supplier. Listing data requests 
emphasized the need for both film and 
sponsor references and it is this area of 
each listing which indicates the recent ex- 
perience of each company in these pages. 

The growing volume of TV commercial 
production is noted in listings of the com- 
panies which provide this service and in 
a special additional source list included in 
this year's Protluclion Review issue. |^" 



MICHENER & O'CONNOR STUDIOS 

1007 North Front St., Harrisburg, Pa. 
Phone: CEdar 4-5988 

Date of Organization: 1953 

Branch Office: Lemoyne Theater Building 
Lemoyne, Pa. Phone: (Harrisburg 
CEdar 4-5988. Henry L. Miller, Director 
Edward C. Michener, President 
Walter G. O'Connor, Vice-President 
Henry L. Miller, Production Supervisor 

Services : Motion pictures, slidefilms, TV com- 
mercials. Facilities: Studio space 3:300 sq 
ft. including sound stage, post-recording, pro-, 
.jection, sound recording and mixing rooms; 
editing facilities; animation stand; complete 
basic filming equipment. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Give Us This Day (United 
Fund); More Milk for Danny (New Holland 
Machine Co.). Slidefilms: Eternal Vigi-. 
lance (Capital Bakeries). Filmed TV Pro-I 
GRA.Ms; for Republican State Committee, .series' 
of 30. TV Commercials; for Pennsylvania 
Medical Society, Pennsylvania Bankers Assoc.,' 
Dauphin Deposit Trust Co. 



STUDIO SIXTEEN 

27 Hawthorne Road. Wyomissing Hills. 

Reading, Pa. 
(Mailing address; Bo,\ 1161, Reading, Pa.) 
Phone: ORchard 8-7950 



Virginia 

TANTAMOUNT PICTURES, INC. 

108 N. Jeffer.son St., Richmond. Virginia 
Phone: Milton 8-5841 



TV & MOTION PICTURE PRODUCTIONS, 
INC. 

117 East Main St., Richmond. \'irginia 
Phone; Milton 3-4444 

Date of Organization : 1955 

John C. Wood, President 

Robert E. Kennedy, Vice-President 

Services: Industrial, public relations, stock- * 
holder relations films; TV commercials; TV i 
slide commercials; TV newsclips. Facili- i 
TIES: Complete 16mm b&w laboratory equip- ■ 
ment, editing, studio, lights and complete . 
sound system. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: More Power for All (Vir- ' 
ginia Electric and Power Co.) ; Highlights of I 
1957. Highlights of 19.'>S (Reynolds Metals ' 
Co.) ; New Bun Packer (Union Machinery Co., ' 
AMF); Make Way for Progress (Virginia ■ 
State Dept. of Highways) ; Personnel Train- 
ing Film (Thalhimers Dept. Store); Cuban ■ 
Tour (A. H. Robins Co.); Sales Film (Con- 
crete Structures, Inc.); Newsreels; for i 
NBC-TV, Reynolds Metals Co., Robertshaw- 
Fulton Controls Co., Virginia State Dept. of 
Highways, Virginia Electric and Power Co. 
TV Commercials; for Reynolds Metals Co. ■ 
(Clinton E. Frank, Inc. 1 ; Southern Biscuit Co., 
Sam McDaniel & Son, Central Richmond As- 
soc. (Cargill, Wilson & Acree, Inc.) ; Southern 
Lightweight Aggregate Corp. (Cabell Eanes, 
Inc.) ; Southern States Co-operative (Direct) ; 
Richmond .Area Community Chest (Direct). 



118 



BUSINESS SCREEN MAGAZINE 



1 



Floridc 



RAINBOW PICTURES, INC. 

ITvlO LovaiUi' Avf.. (dral t;abU's 1(1. Florida 
I'hone: MOhawk 5-:?524 
I Date of Oi-Kiiiiization: 1918 

Walter Resce, Pn'f:idciit 
Kiitli B. Resce, Sccretanj-Trea^nrer 
I Oscar Barber, Production Chief 
I Services: Complete 3.5mm and 16mm produc- 
' tions of theatrical, television, industrial and 
I educational films. Script writinj? and editing. 
' Complete ;i.5mm and 16mm color or bla^k & 
white animation services. FACILITIES: 70' x 
110' air conditioned soundproof stage, 28' ceil- 
ing. .■!.5mm BNC Mitchell. .S.Dmm N. C. Mit- 
chell, H5mm .Arrifle.x, 16mm Mitchell. 16mm 
Bell & Howell Filmos, .S.amm RCA magnetic 
sound: Uinini Recvesound: :^.5mm Moviolas 
with double picture head and double sound 
head both optical and magnetic. Same Movi- 
ola in 16mm. Oxberry animation stand. Ox- 
berry animation camera. Large screening 
room for 35mm and 16mm films. 

RECENT PRODUCTIONS AND SPONSORS 

Motion PU'TlRt;.<: Riiial /)<■<;■ iTallv Knil)ry I : 
Ea>'t('ni Airlines (Fletcher D. Richards i : 
Reiinolds Aliiminton (Clinton E. Frank Advg. 
Agcy. I ; Xassaii Development Board (Nassau 
Development Board): Moment of Fate (Ga- 
briel Heatterl : Royal Castle (Royal Castle): 
195H Florida Derbi/ (Gulf stream Racetrack) : 
Harbor Defense (U. S. Navy). 

Van Praag Productions, Inc. 

.3143 Ponce de Leon Blvd.. Coral Cables. 

Miami, Florida 
Phone: Highland 4-3191: TVVX MM-494 

Maurice Van Praag, General Manager 

(See complete listing under New York City) 



Miami, Florida Area 
Academy-McLarty Productions, Inc. 

1970 S. E. 61st Court. Miami. Fla. 
Phone: MOhawk 6-047.5 

William D. .Tones, Executive in Cliarge, 
Production Manager 

(See complete listing under New York State) 

Acorn Films of New England 

407 Lincoln Road. Miami. Florida 
Phone: -JEfferson 8-73.38-9 

George Contouris, in cliarge of Production 

(See complete listing under Boston, Mass.) 

Producers Film Studios 
(Jack Lleb Productions) 

10.301 E. Bay Harbiu- Drive. Miami Beach 

54, Florida 
Phone: UNion 6-.3009 

(See complete listing under Chicago area) 



Vvthis symbol, appearing over a 
producer's listing, indicates that display adver- 
tising containing additional reference data ap- 
pears in other pages of this 9th Annual Re- 
view. 



WURTELE FILM PRODUCTIONS 

2302 Diversified Way, Orlando, Florida 
Mailing Address: P. 0. Box .504 
Phone- GArden 2-9755 
Date of Organization: 1938 
Harold S. Wurtele, Owner. Executive Prod. 
Elizabeth G. Wurtele, Production Assistant 
M. A. McDaniels, Jr., Production Assistant 
Wynk Boulware, Art Department 

Services: Producers of 16mm sound motion 
pictures — black and white and color — Com- 
mercial, educational, industrial, institutional, 
promotional and television. Facilities: Sound 
stage, screening room, editing room, camera 
truck. Equipment: Auricon-Pro sound cam- 
era; Maurer professional camera; Cine Kodak 
Special cameras; Filmo-70 cameras; Maurer 
16mm optical recording system; magnetic film 
and tape recorders; location lighting equip- 
ment, etc. 

RECENT PRODUCTIONS AND SPONSORS 

McrrioN Pictures: Black Hills I'assion Phuj 
(Black Hills Pa.ssion Play of America) ; Mov- 
able Partitions (The Celotex Corp.) ; Lift Slab 
Construction, Slip Form Construction (United 
Brotherhood of Carpenters and Joiners of 
America) ; Tangerine Bowl Game (Mississippi 
Southern College). 




DRAMATIC PRESENTATIONS, INC. 

I t'nrnierly Floi'ida P^ilm Studios i 

1938 Laurel Street, Sarasota, Florida 
Phone: RI 7-2141 

Date of Organization : 1953 

Duncan J. Morgan, President 

W. P. Carey, Vice-Pres., Sales Mgr. 

H. E. Swain, Vice-Pres. in ehg. Prod. 

Services: 16mm motion pictures, 35mm slide 
and slidefllm production. Facilities: Photo- 
graphic and recording studio facilities. 

RECENT PRODUCTIONS AND SPONSORS 

MoTio.N' Pictures: /'"/■/ Cliarbittr (The Macklo 
Co.) : La Flor de Tampa (Cigar Mfrs. Assoc, 
of Tama ) ; Wafer Ski Fun ( Mercury Motors) ; 
Gulf stream Captain ( Florida Development 
Commission). Slidefilms: Untitled films for 
United Fund of Tampa. United Fund of St. 
Petersburg. St. Petersburg Times. 



tjeorgia 

CARTER AND GALANTIN OF GEORGIA, INC. 

752 Spring Street, N. W., Atlanta 8, Georgia 

Phone: TRinity 5-7144 

Date of Incorporation: July, 1958 

Bi-anch Offices: Atlanta Film Laboratories 
Co., 63 Fourth St., N. W., Atlanta 8, Ga. 
Phone: TRinity .5-0305, Dana C. Rogers. 
Laboratory Manager (AFL wholly-owned 
subsidiary). Carter and Galantin of Illi- 
nois, Inc., 710 West Jackson Blvd., Chicago 
6, III. Phone: ANdover .3-6546, Lee S. 
Adams, Sales Representative. Carter and 
Galantin of New York, Inc., 55 West 13th 
St., New York 11, N. Y. Phone: CHelsea 
3-3377, Ed Bolduc, Sales Representative. 

C. G. Francke, President & Treasurer 
Henry E. Carter, Vice-Pres., & Secretary 
Durwood P. Walters, Production Manager 
Robert Rockwell, Sales Manager 
Dana C. Rogers, Laboratory Manager 



CARTER & GALANTIN: CONT'D. 

Services: Cieatioii and production of 16mm 
and 35mm motion pictures slidefilms, slides, 
theatre trailers and TV commercials; b&w and 
color, for industry, government and educa- 
tional institutions. Sales and training aids, 
demonstrators, displays, promotional ideas and 
programs. Equipment sales and rentals. Fa- 
cilities: Air-conditioned building with over 
14,000 sq. ft. floor space; 3 sound stages with 
dressing rooms; animation department. West- 
ern Electric sound system; editorial, lighting, 
titling and mobile unit equipment; 16mm and 
35mm high-speed Jet Spray processing: KJmm 
and :'.5mm b&w and color printing. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Football Highlights of 19.'>8 
(Georgia Tech) ; Mr. Pentecost Speaks (Col- 
gate-I*almolive) ; Juvenile Amputees can be 
Habilitated (Emory University). Slidefilms: 
.Vo Noise is Good Noise (Acousti-Celotex) ; 
Business Builders (Texaco). TV Commer- 
cials: for S.S.S. Tonic (Marschalk and Pratt 
Agcy.). 



4f 

INTERNATIONAL SOUND FILMS, INC. 

26 E. Andrews Dr., N.E. Atlanta 5, Georgia 
Phone: CEdar 7-0844 

Date of Incorporation: August, 1952 

George M. Kirkland, President, Treasurer 
Evelyn E. Kirkland, Vice-President 
Hubert A. Janicek, Secretary 
Don Nixon, Research & Script Dept. 
W. Brockford Gordon, Camera Director 
Robert L. White, Sound Engineer 
Neale G. Traugh, Supervising Editor 
George Enloe, Composer & Musical Director 
Myrtice Schuman, OfUce Manager 

Services: Production of 16mm color, b&w 
motion pictures: industrial, geogi-aphic, sales 
training, educational, documentary and TV 
films. Scripts from idea, complete research, 
studio or location work. Recording and dub- 
bing for H", 16mm or 35mm. TV commercials 
short subjects, still photographs, slidefilms. 
Facilities: Film production studios and 
equipment, field and studio camera crews, 
sound studio technicians, sound studio and 
air conditioned stage, music library, editing 
rooms, screening and conference rooms, car- 
penter shop, location vehicles and portable 
lighting equipment. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Gold Mine on Main Street 
(Conway Publications) ; Tomorrow's Homes 
(The Meadow Corp.) ; Receiving Tube Story- 
Anni.<!tou : Receiving Tube-Storii-Oxrensboro 
(General Electric Co.) ; -Just for the Fun of It 
(U. S. Corps of Engineers) ; Producing Amer- 
ica's Buried Treasure (The Georgia Marble 
Co.); Power for Peanuts (Lilliston Implement 
Co.) ; Paper's Magic Carpet (F. C. Huyck & 
Co.). Filmed TV Programs: Progress in Ala- 
bama (Gubernatorial Report, Alabama) : 
Ticky Talky Learns to Read, series (The Hin- 
man School, Atlanta). TV Commercials: for 
Jett Dog Foods, Charles Woflford. 

(GEORGIA LISTINGS CONTINUE NEXT PAGE) 



9TH ANNUAL P R O D f C T I () X REVIEW 



11!) 



SOUTHEASTERN STATES: 

Atlanta, Georgia 

Jamieson Film Company 

936 West Peachtree Street, N.W. 
Atlanta 9, Georgia 

Phone: TRinity 4-G625 

Chester D. Gleason, Manager 

(See complete listing under Dallas, Texas) 



FRANK WILLARD PRODUCTIONS 

3223-B Cain's Hill Place, N.W., Atlanta 5. 

Georgia 
Phone: CEdar 7-2282 

Date of Organization: 1952 

Frank Willard, Owner 

Charlie R. Cannon, Production Manager 

W. Brockfoi'd Gordon, Cameraman 

Lamar Tutwiler, Editor 

Sam Cravitz, Sound Engineer 

Skrvices: Production of motion pictures only. 
35mm and 16mm, for business training, public 
relations and information, safety, education, 
theatrical, television commercials, etc. Fa- 
cilities: Sound stage completely equipped with 
lights, boom microphone, dolly, sound control 
room, acoustic treated. Sound recording for 
studio or location work, 16mm edge track mag- 
netic; three channel dubbers interlocked by 
ael.syn motors to projector for custom mixing 
and trial screening; 11 channel sound mixing 
console, V4" Ampex tape recorder and turn- 
tables; 2 separate music libraries on disc and 
tape for highest quality scores. 16mm and 
35mm cameras, sound and silent, with under- 
water blimp for 16mm camera. 16mm and 
35mm editing rooms; screening room for in- 
terlocks or composites. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Dial the Miles i American 
Telephone & Telegi-aph Co. i ; .4 Longer Sliad- 
O'W (Southern Regional Education Board); 
Trouble on Pole r,-,. Direct Di.stanee Dialinq. 
theatrical trailer (Southern Bell Telephone 
Co.). Sound SunEFiLM Track: Sellzapoppin' 
(Southern Bell Telephone Co.). 



Telepix Corporation 

Whitson, Murray & Associates 
35th & Abercorn, Savannah, Georgia 
(See complete listing under Los Angeles area i 



Kentucky 

KENT LANE FILMS, INC. 

1253 So. Third St., Louisville .'i, Kentucky 
Phone; MElro.se 6-3911 

Date of Organization: 1947 
Kent Lane, President & Producer 
Dorothy Ellenberg, Production Manager 
Tom Mulvey, Assistant Producer 
Hugh K. Miller, Director, Still Pliotograp/ni 
KricWehder, Jr., Art Director 
Services: Merchandising, sales promotion, 
public relations and training films. Television 
commercials, slidefilms, still illustrations, edi- 



KENT LANE FILMS: CONT'D. 

torial service and story boards. Facilities: 
Sound stage, recording studio, art and anima- 
tion department, editing rooms, interlock mag- 
netic film recording and playback, 35mm and 
16mm cameras, dolly, all necessary equipment 
for studio or location film production. 

RECENT PRODUCTIONS AND SPONSORS 

Motion I'ictures: That Word Progress. Life 
on the Range, What's Cooking (General Elec- 
tric Co.); Rope Afloat (Puritan Cordage 
Mills); Case Packing ( W. F. Barnes Co.); 
Controlled Shipping. The Wrapper (American 
Management Assoc.) ; Birth of a Line (Thom- 
as Industries). Slidefilms; Light Weight 
Piping. Protection Plus (Tube Turns Div.. 
Chemetron Corp.). 



VOGUE FILM PRODUCTIONS, INC. 

Bowman Field, Louisville, Kentucky 
Phone; GLendale 4-3689 

Date of Organization: 1950 

Hal Vinson, President 

James Kincheloe, Sales Manager 

George Weinmann, in chg. of Production 

Services: Motion pictures, slide presentations, 
slidefilms, TV commercials. Facilities: Kimni 
production equipment, including sound studio; 
complete location equipment in a mobile unit. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Aluminum Wrhling I Reyn- 
olds Metals Co.). Slidefilms: TIi inline as 
Architecture. Th inline for '59 (General Elec- 
tric Co.). Slidefilm : Aluminum Packaging 
Promotion (Reynolds Metals Co. i. Wide- 
screen Slidefilms: Product Promotion (Gen- 
eral Electric Co.). TV Commf:rcials: for 
French Lick Sheraton Hotel; Community 
Chest; Riceland Rice (M. R. Kopmeyer Co.); 
Political Candidates (The Mulligan Co.). 



Louisiana 

COMMERCE PICTURES CORPORATION 

525 Poydras Street, New Orleans, La. 
Phone: MA 5026 

Date of Incorporation: 1941 

Robert Wiegand, President 

Services; Motion picture production for the- 
atre, industry, education and television. Fa- 
cilities: 35mm and 16mm studios; laborator- 
ies; film vaults; art and title department: the- 
atre distribution. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Cake Decor (Azelea Bak- 
ery) ; Bank and Bahi/ Sit, Whatever You Drive 
(First National Bank of Shreveport) ; Auto- 
crat Chef (Consolidated Companies, Inc.); 
Coolvue (Superior Fan Co.). 



PAN-AMERICAN FILMS 

735 Poydras Street, New Orleans, La. 
Phones: .lA 2-5364, JA 5-4895 

Date of Oi-gaiiization : .August. 1950 

Frank Richard, Partner 

■lohn M. LeBlanc, Partner 

Jos. A. LeBaron, Chief Film fJdifor 

Walter Rivet, Chief Cameraman 

\\')i). Delgado, Laboraforg Supt. 

J. K. Lawton, Recording Engineer 



PAN-AMERICAN: CONT'D. 

Services: Complete 16mm laboratory, b& 
processing, reversal, negative and positiv 
printing; color duplication; editing and soun 
recording. 16mm film production, color c 
b&w for documentary, educational, industri; 
and special event films. Facilities: Editin 
rooms; Mole-Richardson lighting; Arri K 
1200 Auricon, Bell & Howell and special can- 
era. Maurer 16mm film recorder; Magnasyn 
16mm and H'omm magnetic film recorders 
recording studio; Bell & Howell 16mm print 
ing equipment. 

RECENT PRODUCTIONS AND SPONSOR 

Motion Pictures: Co.s^a Rica. Chile i Ameri 
can Power & Lumber Co.) ; Sugar Bowl ( Nev 
Orleans Mid-Winter Sports ) ; Radical Vagina 
Operation (Louisiana State Medical School) 
Life Worth Living (St. Augustine Seminary i 



Tennessee i 

1 

CONTINENTAL FILM 
PRODUCTIONS CORPORATION 

539 Vine Street, Chattaiidoga. Tennessee 
Phone: AMherst 7-4302 

Date of Incorporation ; 1953 

James E. Webster, Pres. cfc E.vec. Producer 

Gene A. Carr, Vice-Pres. & Exec. Director'. 

H. L. Thatcher, Treasurer 

Thomas Crutchfield, Secretary 

Harold M. Walker, Dir. Art & Animation . 

Royal L. Coyle, Dir. of Photography 

Services: 16mm and 35mm color and black' 
and white, live and animated motion pictures; 
sound slidefilms: industrial sales, sales and' 
personnel training, documentary, public rela-: 
tions, medical, educational, and TV films. I 
Producers also of FilmoRama productions! 
(16mm verson of Cinemascope), color stills' 
for display, and Stereo presentations. Facili- ■ 
ties: Production facilities, including 16mm 
and 35mm cameras, 8,000 sq. ft. sound stage ' 
and recording rooms, mobile location unit, 
synchronous recorders, single system cameras, 
FilmoRama lenses, over 125,000 watts of light- 
ing equipment, and complete art and animation 
department with Oxberry animation stand and ! 
16mm and 35mm camera. Permanent crea- 
tive staff — writers, directors, cameramen, , 
editors, artists, sound engineers and musical ' 
directoi-. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Production of Uranium 
Feed Materials ( Atomic Energy Commission) ; 
Report on the Nike Hercules Sustainer Engine, : 
Safe Handling Is Your Life Line (Thiokol 
Chemical Corp.). Slidefilms: Looking Ahead 
to Greater Earnings (Provident Life and Ac- ! 
cident Insurance Co.); Citation Line for '59 
(Temco, Inc.). 



•H- 



SAM ORLEANS PRODUCTIONS 

211 W. Cumberland .A\e.. Krinwille 15. 

Tennessee 
Phones : 3-8098 and 7-6742 

Branch Otiice: 550 Fifth Avenue, New York, 
New York. Phone; ENright 9-2002. Edi- 
torial Department: Pathe Building, 105 
East 106th Street, New York, New York. 

Date of Incorporation : 1946 



LISTING CONTINUES ON PAGE I22| 



120 



BUSINESS SCREEN .MAGAZINE 




Single frame fmni a K()B-TV new?reel on Dii Pmit 930 Film shows Albuquerque fire department training drill. 



'For good news-shots any time plus the best TV reproduction, 



we use only Du Pont filnn 



> I 



states Bill Tucker, Photo-News Director and Chief 
Photographer, KOB-TV, Albuquerque, New Mexico 

■"Providing film coverage of news events as they 
happen means that on a given clay we must be pre- 
pared to shoot assignments ranging from a parade to 
a midnight airplane crash," says Mr. Tucker. "In 
spite of these varied conditions, our exclusive use of 
DuPont Type 930A and 931 A Motion Picture Film 
assures us of consistent, sharp results." 

Mr. Tucker tells us that he s found in seven years 



of TV filming that DuPont fdni stands up under rapid 
development. In filming local news. KOB-TV has often 
shown newsreels on the air only twenty minutes after 
shooting. He adds: "Even more important is our need 
for a restrictive gray scale and sharp, blue-black 
images which reproduce better on TV'. In this respect, 
DuPont gives us just what we want." 

There's a DuPont film for your need! For more 
information, write to Du Pont. 2432-A Nemours Build- 
ing, V^'ilmington 98. Delaware. In Canada: DuPont 
of Canada Limited, Toronto. 



W^ 



Better Things for Better Living . . . through Chemistry 



9 T H A N N U .'\ L PRODUCTION R E \' I E W 



121 



SOUTHEASTERN STATES: 



SAM ORLEANS: CONTINUED 

Sam P. Orleans, Executive Produce]- 
Lawrence MoIIot, Associate Producer 

Services: Public relations, training, surgical 
and medical films; television films; slidefilms, 
documentary films. Producer of TV series: 
Rural America Review. Facilities: Studios, 
production equipment; cutting rooms (New 
York and Knoxville); portable synchronous 
tape recorder. Projection and recording room. 
Transportation equipment. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Arnuj Missiles and You 
(Red Stone Arsenal) ; Full Speed Ahead, Doc- 
umentary Progress Report Series on the N. S. 
Savannah ( Maritime Administration and U.S. 
Atomic Energy Commission I ; Higli Enerqy 
Radiation For Mankind ( High Voltage Corp.) ; 
Antibiotics, in production (U. S. Information 
Agency). 



i*-^ C2iM^^ C3 



EAST CENTRAL 



FOTOVOX, INC. 

1447 Union Avenue, Memphis 4, Tenn. 
Phone: BRoadway 5-3192 

Date of Organization: 1951 

Date of Incorporation: 1955 

Elston Leonard, Jr., President 

Peter Harkins, Vice-President 

F. M. Leonard, Secretary. Treasurer 

Services: Research; script; production of 
motion pictures, slidefilms; .special presenta- 
tions for business, industry. Television com- 
mercials and series productions. Studio or 
location. Animation, live-action, documentary. 
Facilities: Drive-in sound stage 50 x 75. 
second stage 18 x 30; theater with projection 
room equipped for interlock screening; stand- 
ing sets and scene dock; prop room; construc- 
tion shop; talent file; art and animation de- 
partment; 4 editing rooms. Moviola equipped; 
5 magnetic channels and mixer, Stancil-Hoff- 
man recorder and dummies; portable sync 
recorder; limiter amplifier, equalizers; .sound 
effects library and 4 music libraries; Mitchell, 
Auricon and Cine Special camera equipment; 
multicam remote control; hydraulic Crab 
dolly; Telefunken and EV microphones; Mole- 
Richardson mike boom and perambulator; 
M-R and McAlister lighting equipment; grip 
equipment and sun reflectors; small back- 
ground projection screen; still equipment 
35mm, 2',4 x 21,4, 4x5 and 8x10. 

RECENT PRODUCTIONS AND SPONSORS 

Motion I'ictiires: ( including sound slidefilms 
and flannell)oards ) Krainwashinfi — Commun- 
ism's Invisihlr Weapon; Camera Inside Nor- 
way; Camera hiside Germany; Camera Inside 
I tall/; A Citizen's Political Responsibilitv 
TV Commercials: for Olin-Mathie.son Chem'i- 
cal Corp.; Flagg Bros. Shoes (Savage, Stan- 
ford, Hamilton & Kerr) ; Nat Ruring Packing 
Co.; Stewart Food Products (Ro.sengarten & 
Steinke) ; Southland Ga.soline; Valley Mills 
Feeds, Mississippi Power & Light Co. (God- 
win Agency); Nifty Paper Products ( Keegan 
Advertising Agency); Bryan Bros. Packing 
Co. (Buntin Agency) ; Act-on, Berjon Pharm- 
aceuticals (Brick Muller & Associates). 



/i this symbol, appearing over a 
producer's listing, indicates that display adver- 
tising containing additional reference data ap- 
pears in other pages of this 9th Annual Re- 
view. 



Indi 



ana 



FRINK FILM STUDIO 

1414 Thornton Street, Elkhart. Indiana 
Phone: 3-0503 

Date of Organization: 1950 

Maurice Frink, Jr., Owner 

Services: Sound motion pictures and film- 
strips, color and b&w; TV commercials. Fa- 
cilities: Sound stage, animation, l(jmm cam- 
eras; double-system magnetic sound record- 
ing; magnetic film and tape; dubbing, mixing, 
editing; script writing. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Electric Furnac, Dust & 
Fume Control, Steel Shot, Technical Services 
( Wheelabrator Corp. ) ; A Good Year for 
Wheat (Christian Rural Overseas Program I ; 
Your Finest Hour (United Fund of Elkhart 
County). Slidefilms: Men and Machines 
Work Together (Kalamazoo Public Schools and 
Joint Council for Economic Education i. 
Slidefilms & Visual-Cast Slides: for Ben- 
dix Products. TV Slide Series: for Kirsch 
Co. TV Commercials: for Power-Glo, Arch- 
way Cookies. Shurfine Foods. 



Allen, Gordon, Schroeppel and Redlich, Inc. 

1835 South Calhoun, Fort Wayne, Indiana 

Robert G. Cecka, Vice-President 
Stanley A. Morrow, Vice-President 

(See complete listing under Chicago area) 



GALBREATH PICTURES, INC. 

2905 P^airfield Avenue, Fort Wayne, Indiana 
Phone: Harrison 4147 

Date of Organization : 1942 

Branch: 141 West Jackson Blvd., Chicago 4. 
Phone: HArrison 7-7447. Clyde L. Krebs, 
Jr. Manager 

Richard E. Galbreath, President 

E. W. Gaughan, E.xecutive Vice-President 

Clyde L. Krebs, Jr., Vice-President 

John D. Shoaff, Secretary-Treasurer 

Paul W. Guy, Comptroller 

Guy Fitzsimmons, Production Manager 

Claude Cole, Photographic Director 

Allen C. Moore, Mgr.. Recording Dept. 

Wallace Swander, Set. Carpenter Dept. 

Services: Public relations, sales, industrial 
and training motion pictures; sound slide- 
films; still illustrations; custom and package 
television programs and commercials, anima- 
tions. Facilities: Mitchell cameras (35 and 
16mm) and 200,000 watt lighting equipment, 
synchronous sound and RCA re-recording 
equipment; sound stages; laboratory; print- 
ing; editing and projection rooms; music li- 
brary; carpenter shop; permanent creative 
staff; animation camera and stand; location 
euipment caravan, iiuhidiiig .">0,000 watt Diesel 
generator. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Pure Water and Public 
Health (Cast Iron Pipe Re.search Assoc); 
Steel Strapping Plus ( U. S. Steel Corp.): 



L-1550 Transmission (LaTourneau-Westing- 
house Corp.); R-1.55Q Transmission (Fuller 
Transmission Corp. i. Slidefilms; Eyes on 
New Business ( Financial Public Relations 
Assoc). 



CLARENCE H. GUTERMUTH 
(Screen Art Pictures) 

4407 Drury Lane. Fort Wayne 6, Indiana 
Phone : HArrison 8032 

Date of Organization : 1920 

Clarence H. Gutermuth, Producer 

Helen Gutermuth, Assistant, Office, Scripts 

Services: Industrial motion pictures; TV 
commercials, slidefilms; 16mm and 35mm; 
theatre advertising trailers. Facilities: Com- 
plete production equipment: 16mm and 35mm 
cameras; tape recorders, magnetic; all types 
lighting equipment, Color-Tran, etc. 

RECENT PRODUCTIONS AND SPONSORS ( 

Motion Pictures; First with the Finest (Ar- 1 
ketex Ceramic Corp.); Fruehauf Trailers 
(Fruehauf Co.); Lincoln Museum (Lincoln 
National Life Insurance Co.) ; Fort Wayne 
1916 Centennial, revised (Fort Wa.vne His- 
torical Society) ; Rare Books (Heckman Bind- 
ery). Slidefilms: First with the Finest \ 
( Arketex Cei-amic Corp.). 



Michigan ] 

Metropolitan Detroit Area 

FLOREZ INCORPORATED \ 

815 Bates Street, Detroit 26, Michigan ' 

Phone: WOodward 2-4920 j 

Sound Studio: 25305 John R Road. Madison ' 
Heights, Michigan. i 

Date of Organization: 1931 I 

Genaro A. Florez, President, Chairman of \ 

the Board , 

Paul A. Kelcourse, E.rec. Vice-President. 

General Manager 
Hans A. Erne, Secretary & Treasurer 
J. Raymond Cooper, Vice-Pres., Prod. Mgr. 
John H. Kleene, Vice-Pi-es.. Creative Dir. 
Clark E. Pardee, Jr., Coordinator, Client 

Sorices 
Herbert E. Ihrig, Staff Consultant. 

Manpower Development 
Charles Hooker, Staff Consultant, 

Manpo wer Developm ent 
Ernest D. Nathan, Staff Consultant. 

Program Planning 
Clark E. Broderick, Ray M. Belding, John 

N. Kirkwood, A. C. Priehs, Wayne von- 

Allmen, Account Executives 

Services: Complete sales training organiza- 
tion, staffed to analyze training, manpower 
development problems; consultation, planning 
service, creating, producing programs to fit 
needs. Plan, write, visualize and produce meet- 
ings, conferences; specialized staff guidance 
for conference leadership, presentation tech- 
niques. Create and produce presentations from 
desktop visuals to national conventions using 
live talent, closed-circuit TV, motion pictures, 
sound slidefilms, Cellomatic projection, man- 
uals, printed materials. Plan and produce Video- 
graph (flannelboard ) presentations, Vu-Graph 
(overhead projection); Cellomatic front, rear- 
projection programs; ti'ained projectionists. 
Stock and supjily \'ideii-graph e<|uipnient, ;ic- 



122 



BUSINESS SCREEN .M A C A Z I N E 



METROPOLITAN DETROIT: 



FLOREZ, INC.: CONT'D. 

cessories. F mii.i ni:s : Six-st(ir\ main liuililiiiK, 
equipped and staffed for: research, planninsi, 
writing, editing, all media: layout, art, illus- 
tnition, technical rendering: motion picture 
photography, IGmm or ;i5mm, sound or silent 
!)lack-and-\vhite or color; still photography, 
glamour shots, selling scenes, technical illus- 
trations, exploded views; photographic labora- 
tories, developing, printing, enlarging, copy- 
ing, color duping and processing. I'rcparajion 
and production of transparencies and special 
etfects for Cellomatic and overhead projection: 
Ozalid reproduction, slidetilm animation: ar- 
rangements for typesetting, letterpress print- 
ing, offset lithography, silk screening, gra- 
vure; film titles. Madison Heights sound 
studio, 4000 sii. ft. completely equipped. Mit- 
chell camera equipment. Reeves magnetic 
sync sound. 

RECENT PRODUCTIONS AND SPONSORS 

.Motion Tu'TIKKs; Tin Tench nf T<i»i<iiniw 
(Westinghousei : Tlii.'< Slinll R<- the Finest. 
The Stijliiin (if the Stars (American Motors) : 
The Rapid Charcje System (Sinclair). Slide- 
KILMS: What Is A Modern Cooliny System 
(Dow Chemical); Mr. Demo Points the Way, 
The Unsuspected Prospect (Cadillac). 



HAIG & PATTERSON, INC. 

1.5 Kast Bethune .Ave., Detroit 2, Michigan 
Phone: TRinity 3-0283 

Date of Organization: 1937 

.J. T. Patterson, Chairman of the Board 
Earl E. Seielstad, President 
C. W. Hinz, Vice-President, Secretary 
.J. M. Saunders, Vice-President. Editorial 
Don R. Hagedon, Production Manager 

Services: Industrial sound slidefilms, motion 
pictures, meeting guides, instruction manuals 
and lecture charts. FACILITIES: Complete film 
studio, permanently staffed w'ith writers, art- 
ists, photographers and technicians. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: From Sea Sands to Better 
Welding ( Hobart Brothers Co.); The Third 
Degree i M-E-L Div., Ford Motor Co.); Cut 
with Confidence ( R. K. LeBlond Machine Tool 
Co.); Steps of Quality Control (Standard 
Register Company). Sound Slidefilms: Your 
Package Is Your Salesman (Reynolds Metals 
Co.); A Time of Decision, Customers for 
Keeps (M-E-L Div., Ford Motor Co.); A 
Time of Decision (Ford Div., Ford Motor 
Co.) ; This Is MoPar (Chrysler Training Cen- 
ter, Chrysler Corp.) ; Three Questions of Pol- 
icy (Chrysler Div., Chrysler Corp.); Fran- 
ehise Presentation (General Electric Co.); 
Modernizing Magic ( Perma-Stone Co.) ; Round 
Table Series (Cadillac Motor Car Div.. Gen- 
eral Motors Corp. ) . 

See Advertising Pages for Helpful Data 

■>r Producers whose advertisements appear on 
other pages of this Annual Review Issue carry 
this special designation (*) over listing text. 
Refer to the convenient "Index to Advertisers" 
on the last page of this issue for page number. 
The "Blue Chips" of film production advertise 
regularly in the pages of BUSINESS Screen. 



•5^ 

THE JAM HANDY ORGANIZATION, INC. 

2S21 Kast G)-and i;l\d.. Helinil 11. .Michigan 
Phone: TRinity 5-2150 

Date of Organization: 1917 

Jamison Handy, President 

Oliver Horn, bLvecutive Vice-President 

Russell R. Robins. Sr. Vice-President. Mar- 

ket Development and Merchandising 

Services 
Everett F. Schafer, Sr. Vice-President, 

Planning and Programming Services 
George P.. Finch, Vice-Pres., Sales Devel. 
.John A. Campbell. V. P., Govt. Contracts 
William G. Luther, Vice-President, Contact 
Avery W. Kinney, Secretary 
Allan E. Gedelman. Treasurer 

BRANCH OFFICES 

New York: 1775 Broadway, New York 19, 
New York. Phone: .lUdson 2-40t;0. Her- 
man Goelz. in charge. 

Chicago: 230 N. Michigan Avenue. Chicago 
1. Illinois. Phone: STate 2-6757. Harold 
Dash, in charge. 

Hollywood: 1402 N. Ridgewood Place. 
Hollywood 28, California. Phone: Holly- 
wood 3-2321. Thomas G. Johnstone, in 
charge. 
Services: Motion picture production: commer- 
cial, industrial and sales promotion; personnel, 
customer relations and public relations; min- 
ute movies; three-minute screen advertise- 
ments; sponsored shorts; safety, educational, 
health films; television commercials, theatri- 
cal and non-theatrical distribution service. 
Filmstrip a7id slidefilm production: commercial, 
industrial, sales training and shop training, 
customer relations and public relations; mer- 
chandising; training; cartoon. Glass slides, 
transparencies, slide racks, opaque materials. 
Meetings assistance: staging and projection 
service, convention programs, live shows. Fa- 
cilities : Complete studio. Sound stage, re- 
cording, set construction, direction, casting, 
scene design, mock ups. miniature, stage man- 
agement, field reconnaissance, animation stu- 
dios, music direction and orchestra, rear pro- 
jection, prop department, speech and acting 
coaching, slidefilm studio, film processing lab- 
oratories, art department, location equipment, 
creative staff. Projection equipment sales and 
service. Special devices: suitcase projectors. 
Shopper Stoppers, continuous loop projection, 
projectors, synthetic training devices. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Solid Gold Hours (The 
Dartnell Corp.); Lucky You (The Coca-Cola 
Co.) ; The Gift of a Name (Pontifical Assoc, 
of the Holy Childhood) ; Iodine 131: Therapy 
and Diagnosis ( U. S. Atomic Energy Commis- 
sion) ; New Triumph of Tape ( RCA-Victor 
Div.) ; The Loaded Gun (General Tire & Rub- 
ber Co.) ; These Are My People (Columbia Gas 
System); The Refreshing Look (Vendo 
Corp.) ; The Wonderful World of Wash 'N' 
Wear (Whirlpool Corp.); American Look 
(Chevrolet Motor Div.). SLIDEFILMS: There's 
Moore (Gary That Is) and More in '.59 (Max- 
on, Inc.); Family Portrait (The Detroit Free 
Press); The Big Sell ( Oldsmobile Div., Gen- 
eral Motors Corp. ) ; Selling with Selling Lan- 
quaqe (The Coca-Cola Co.) ; Meet Mr. Merry- 



JAM HANDY: CONTINUED 

weather. It Takes More than Talk (Pontiac); 
Looking In ( Campbell Soup Company ) ; Design 
for Living (The Hobart Mfg. Co.) ; Five Steps 
to Fizzlemanship (M.I.C). School Service 
Slidefilms: Me.rico - Yesterday and Today; 
Spring Comes!; Heroes of Greek Mythology; 
Australia. Indonesia and the Philippines; Sim- 
ple Machines Help Us Work. 



HENNING & CHEADLE, INC. 

1060 West Fort Street, Detroit 26, Michigan 

Phone: WOodward 1-7688 

Date of Incorporation: 1945 

Branch Office: 1140 South Michigan Ave., 
Chicago 5, 111. Phone: WAbash 2-0570. 
F. E. Harrokl, in charge. Production, edi- 
torial and distribution services. 

L. A. Henning, President 
George R. Cheadle, Vice-President 
Louis Manos, Production Manager 
Services: VisualCast presentations; sound 
slidefilms: motion pictures, literature; com- 
plete programs. Facilities: Writers, artists, 
photographers and equipment for b&w, hkta- 
chrome and color separation, including studio, 
camera, lighting, etc. 

RECENT PRODUCTIONS AND SPONSORS 

Slidefilms: Overloaded Orvil (Cadillac Motor 
Car Div.); Truck Selling series. 10 films, 
guides and review books (Ford Div.); Dr. 
Heckle and Mr. Backslide (General Electric 
Major Appliances) ; The Rise and Fall of Sam 
(Chrysler Motors Corp.). 



INSTRUCTIONAL ARTS, INC. 

16210 Meyers Road. Detroit 35, Michigan 
Phone: UNiversity 2-3932 
Date of Organization: 1946 

Nicholas J. Beck, President 

James W. Atkinson, Vice-Pres. & Treas. 

Harry R. Rottiers, Secretary 
Services: Creative and production staff for 
slidefilms, motion pictures, slides, instructional 
manuals, catalogs, artwork and photography. 
Audio-visual equipment sales. FACILITIES: 
Complete art and photographic departments 
including 40' x 50' stage with equipment for 
still or motion photography: still laboratories; 
16mm and 35mm animation stand: recording 
studio; hot press title equipment. 

RECENT PRODUCTIONS AND SPONSORS 

Slidefilms: The Battle of the Facings. The 
Dollars and Sense of Sanitation iRalston- 
Purina Co.); The 19.59 Kelvinator Washer. 
The 19.59 Kelvinator Dryer (Kelvinator Div., 
American Motors Corp.) : Your Xew Packages 
(GMC Truck and Coach Division) and others. 
TV Commercials: for Ford Tractor (Ford 
Motor Co.). 



HAFORD KERBAWY & COMPANY 

554 Buhl Building, Detroit 26, Michigan 
Phone: WOodward 3-0201 

Date of Organization: 1956 
Haford Kerbawy, Producer 
Lester T. Davis, Jr., Business Manager 
Victor F. Radcliffe, Account Executive 
Services : Producers of motion pictures, stage 



(LISTING CONTINUES ON FOLLOWING PAGE) 



9TH ANNUAL PRODUCTION REVIEW 



123 



METROPOLITAN DETROIT: 

HAFORD KERBAWY: CONT'D. 

shows and closed-circuit telecasts for industry. 
Facilities: None owned. Associated studios 
in New York, Cleveland, Detroit and Los An- 
geles. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictukks: Golden Moi>i(nt.'< i AC 
Spark Plug! ; The Important Thing (American 
Standard); Truck Americana (Dodge Div., 
Chrysler Corp.). Closed Circuit Telecasts: 
Ford-I-Fy Your Future (Ford Motor Co.) : 
Edsel New Car Announcement Meeting (Edsel 
Div., Ford Motor Co.) ; Dodge Truck Press 
Show (Dodge Div.. Chrysler Corp.). 

REGAN FILM PRODUCTIONS, INC. 

197;W Ralston, Detroit :3, Michigan 
Phone: TUlsa ;!-4334 

Date of Organization: .July, 1950 

Lawrence M. Regan, President 

Warren Hart, Vice-F'res., Charge Production 

Services: Complete programs for training, 
.sales promotion, public relations and educa- 
tion, including sound motion pictures, sound 
slidefilms. printed materials, stage presenta- 
tions and TV spots. Facilities: Studio de- 
signed and built for .sound filming (1955). 
Sound stage 4,000 sq. ft. Still photography 
stage, laboratory, art studio, magnetic record- 
ing, ;35mm & Ifimm cameras, cutting and 
screening rooms. 

RECENT PRODUCTIONS AND SPONSORS 

SLIDKFILMS: Xorciiilier Qiiick Tell Sales Clinic, 
For Men On The Go (American Motors Corp.) ; 
Press Show Merchandising Presentation 
(Chrysler Corp.); Edsel Makes Competitive 
Sense, The Kdsel Ranger .... Selling the 

Edsel Corsair The Car That Makes 

Sense; Deal From the Top. Two Out of Three. 
6 Green Line Programs ( Edsel Div., Ford Mo- 
tor Co.); Parts & Accessories Presentation, 
Troubleshooting the 12-Volt Charging Sys- 
tem, Servicing the Holley J,-Bdl. Carburetor 
(Mercury Div., Ford Motor Co.); Services 
D'Entretien Du Carhurateur, 1959 Edsel 
Dealer Show, Push-Button Transmission Ad- 
justments ( Ford Motor Co. of Canada, Ltd. ) : 
This Is Your Life, How To Win Friends By 
Asking Questions, Four Steps to Successful 
Budget Collections, Facts of Life About Farm 
Tires, Deluxe Silvertown Tubeless Tire ( The 
B. F. Goodrich Co. i. Sales Meetings & Pro- 
grams: Personal Prospecting Manual (Ameri- 
can Motors Corp.) ; Interrelation of Engines &■ 
Trati.s missions Manual, Sell-O-Graph Slide 
Rules, Sales Promotion Graphics. Orientation 
& Training Kit, Parts & Service Sales Promo- 
lion Aids, and 5 others (Edsel Div., Ford 
Motor Co.); Pressure Tells the Story Chart. 
Fleet Sales Chart (Mercury Div., Ford Motor 
Co.) ; Sales Promotion Graphics, Estimate tlie 
Weight of the Loads Promotion (Ford Truck 
Div.); Sales Promotion Graphics (Ford Leas- 
ing Div.). 



ROSS ROY, INC. 

2751 East Jefferson Ave., Detroit 7, Mich. 
Phone: LOrain 7-3900 

Date of Organization: 1926 

Branch Offices: 214 E. 31st Street, New 
York 16, N. Y. Phone: MUrrav Hill 



.5-1440. -J. A. Roche, Manager. 1680 N. 
Vine, Hollywood 28, Calif. Phone: Holly- 
wood 9-6263. Thomas F. Scott, Vice- 
President, in charge. Ross Roy of Canada, 
Ltd, Windsor, Ontario. Phone: CLear- 
water 6-2371, H. 3. G. Jackson, Vice- 
President, in charge 

Ross Roy, President 

Robert R. Roy, Vice-Pres., Asst. to President 
T. G. McCormick, E.recutive Vice-President 
M. G. Vaughn, Sr., Vice-Pres., Creative Dir. 

Advertising 
Edward Simon, Dir. (Consumer & Market 

Research 
W. W. Shaul, Sr., Vice-Pres., Creative Dir. 

Sales & Merchandising Materials 
J. W. Hutton, Vice-Pres., Art Director 
K. S. Loring, Vice-Pres.. Dir. Retailing & 

Product Analysis 
J. G. Mohl. Vice-Pres., Account Supervi.'<or 
R. S. Freeman, Manager, Radio & TV Depf. 

Services: Facilities for creation and produc- 
tion of sound slidefilms, motion pictures, live 
meetings or shows: closed-circuit TV meet- 
ings, and corollary materials. Facilities: 
Permanent staff of copywriters, product and 
market research men, creative and mechanical 
artists, photographers; studio and darkroom. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Two-Mile Tryout. The Big 
Difference (Plymouth Div., Chrysler Corp.). 
Slidefilms: More Than Meets the Eye (De- 
Soto Div.. Chrysler Corp.); Summing Up the 
Close (Sales Training Dept., Chrysler Corp.) ; 
New Car Pre-Delivery Service (Chrysler 
Corp. ) . 

Si. 

Van Praag Productions, Inc. 

2301 Dime Building, Detroit 2(i, Michigan 
Phone: WOodward 2-4896; TWX DE-161 

Fred F. Frink, General Manager 

(See complete listing under New York Cityi 

St. 

VIDEO FILMS 

1004 E. Jefferson Ave., Detroit 7, Mich. 
Phone: WOodward 2-3400 

Date of Organization: 1947 

Clifford Hanna, Partner 

William R. Witherell, Jr.. Partner 

Gary F. Galbraith. Photographic Dept. 

William E. Lane. Production Manager 

Henry Mengeringhausen, Sound Department 

Services: Public relations, sales and training 
films; television commercials, color & b&w; 
animation or live. Editing and recording serv- 
ices for industrial clients. Facilities: Sound 
studio 40' 7 25'; 3 Maurers, 1 Cine-Special, 
3 B&H cameras. Animation stand. Stancil- 
Hoffman Magnasync & Magnecorder studio 
recorders. Rek-0-Cut turntables; Capitol music 
library. Three editing rooms; Preview Movi- 
ola, 2 screening rooms with interlock facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The Big Difference, The 
Two-Mile Tryout ( Plymouth Div., Chrysler 
Corp.); Dead End, Special Message (Monroe 
Auto Equipment Co.); 1000 Profits an Hour 
(Gene Olsen Corp.) ; Curious Cargo, Progre.'is 
Report 2A (The Detroit Edison Co. i ; Xew 
Concepts (Detroit Ordnance Tank Command I ; 
Sales Reports (American Motors). 



4e- 

Wilding Picture Productions, tnc. 

4925 Cadieux Road, Detroit, Michigan 
Phone: TUxedo 2-3740 
Dean Coffin, Vice-President, in charge 
(See complete listing under Chicago area) 



4€- 



Raphael G. Wolff Studios, Inc. 

Roger Herbert Promotions, Detroit Time, 

Building. 7th Floor, Detroit, Michigan 
Phone: WOodward .3-3028 
Richard Bonds 
( See complete listing under Los Angeles area 



Detroit Environs & Michigan 

Alexander Fi!m Co. 

16997 Georgina, Birmingham, Michigan 
Phone: Midwest 4-1212 
Donald Ringsred, Res. Vice-President 
(See complete listing under Colorado) 



ROBERT FISHER PRODUCTIONS 

28395 Swan Island Drive, Grosse He, Mich 
Phone: ORleans 6-0440, 6-3307 
Date of Organization: September, 1957 
Branch Office: 1721 East McMillan St.. Cin- 
cinnati 6. Ohio. Frank F. Fisher, Vice- 
Pres., in charge, Phone: CApital 1-0468. 
Robert Fisher, President 
Frank F. Fisher, Vice-President 
Audrey J. Fisher, Executive Secretary 
Marian S. Fisher, Secretary 
Services: Producers of motion pictures, slide- 
films, TV commercials. Facilities: Rent or 
lease all studio facilities and equijmient. 
RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Serving the Forward Look 
( MoPar Div., Chrysler Corp. ) ; Put Up or Shut 
Up (Plymouth Div., Chrysler Corp.) ; The 
Electronic Highway (Chrysler Corp.); From 
Dreams to Reality ( Frigidaire Div.); New 
Look in Modern Farming (Stran-Steel Corp.). 



CAPITAL FILM SERVICE 

224 Abbott Road, East Lansing, Michigan 
Phone: ED 2-\ibAA 
Date of Organization: 1942 
James Robert Hunter, Owner 
R. M. Hunter, Sales Director 
Edward Fowls, Technical Director 
Joseph E. Ceterski, Business Manager 
James E. Lewis, Scenario Writer 
Harvey Gordon, Manager Printing Dept. 
Kenneth Kortge, Motioti Picture Prod. Mgr. 
Services: 16mm color, black and white proc- 
essing and printing; sound recording; photog- 
raphy; editing; animation; TV commercials; 
radio transcriptions; kinescoping and com- 
I'lete script to screen productions. Facilities: 
Sound studio, projection room, editing rooms, 
art room, color and black and white processing 
& printing labs, motion picture equipment. 
RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The Big Lift (Manning, 
Maxwell & Moore) ; Mac SOO (Mechanical Air 
Controls, Inc.); Crevass Detection ( Sipre 
Corps of Engineers); International Student 
Day (State of Michigan I ; Lansing Community 
Chest (Community Chest of Lansing). 



124 



BUSINESS SCREEN MAGAZINE 



1 




...and never an inch 
of trouble ! 



If you use 16mm sound films in your 
business, you can profit from the ex- 
perience of this oulstonding TV station 

Station WBTV. Charlotte, N. C, pre- 
views 75,000 feet of film each week using 
Kodak Pageant 16nim Sound Projectors. 
They report: "The quahty of sound 
and pictures, plus the lack of trouble, is 
amazing. We particularly appreciate the 
quietness and simplicity of the Pageant 
working mechanism. Using our Pag- 
eant Projector, we now get a true quality 



check for sound films, before putting 
them on the air." 

Where you fit in 

Whatever you're using 16mm movies 
for — training, sales promotion, public 
relations — you can get the same pro- 
fessional performance with a Pageant 
Projector. 

Your pictures will be sparkling and 
filled with detail, even in hard-to- 
darken rooms. Sound is balanced and 
clear. And because every Pageant is 



permanently lubricated, your projector 
is always ready to go on with the show. 
With printed film path, folding reel 
arms, and attached power belt and cord, 
you"ll find the poriahle Pageant easy to 
set up and use anywhere. 

Why setHe for less? 

Get the most from your investment in 
films and audiences — with a Kodak 
Pageant Projector. Any Kodak Audio- 
Visual Dealer will provide details and a 
demonstration. Or write to: 






Kodak Pageant Projector y 




EASTMAN KODAK COMPANY, Dept. 8-V, Rochester 4, N. Y. 



!®dla5k 

TRADE MARK 



9TH ANNUAL PRODUCTION REVIEW 



125 



EAST CENTRAL: OHIO CITIES 



CInncinnati, Ohio Area 
Robert Fisher Productions 

1721 East McMillan St., Cincinnati 6, Ohio 
Phone: CApital 1-0468 

Frank F. Fisher, Vice-President, in charge 
(See complete listing under Michigan area) 

K & S FILMS INC. 

5819 Wooster Pike, Cincinnati 27. Ohio 
Phone: BRamble l-:3700 

Date of Organization: 1948 

Jack R. Rabius, President 

S. Harry Wilmink, Vice President 

Roma I. Rabius, Secretarii-Treasiirer 

Robert Adams, Sound 

Jack Dunning, Animation Director 

John Hamill, Art Director 

Services: Specializing in industrial motion 
pictures, sales training films, sound slidefilms, 
animated and live TV commercials. Facili- 
ties: 2400 sq. ft. production studio, 1200 sq. 
ft. sound recording studio, 16mm Synchro- 
nous sound recording equipment, ti" Ampex 
tape recording equipment, art & animation 
department, complete editing facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion I'ictures: Batter Up (The Cincinnati 
Gas and Electric Co.) ; Play Ball (The Stand- 
ard Oil Co. of Ohio); The Railroad at 2710 
Finella Lane ( Kalmbach Publishing Co.) ; Air 
Roads in the Skij (David S. Ingalls). Slide- 
film: Tinimy The Church Mouse (Standard 
Publishing Co.). TV Spots: for Heiners 
Bread, Hudepahl Beer, Schoenling Beer, E. 
Kahn Sons Packing Co., Paramount Foods, 
Model Laundry. 

LASKY FILM PRODUCTIONS, INC. 

:i70r) Lonsdale Street, Cincinnati 27, Ohio 
Phone: BRamble 1-58:3:3 

Date of Organization : 19.'{9 
Date of Incorporation : 1956 

Ma.x Lasky, President, Execalire Producer 
Jack A. Rol)ertson, Vice-Pres., Production 

Miir. 
H. }I. Nieberding, Secretary 
Elizabeth Peters, Treasurer, Prod. Assist. 
Marc Siegel, Script Supervisor 

Services: Producers of motion pictures for 
industry and television. Si)ecialists in color 
photography. Facilities: Completely equipped 
sound studio and mcibilo unit for :3.')mm and 
16mm production. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: C.J-.s<).'> i'ronrcss Rcjiort H, 
The "21", Operational Testing, CJ-HOT) A.^sem- 
bly, Fatif/ue Testing of Rotating Parts (Gen- 
eral Electric Co.); Side By Side (The Miz- 
rachi Women's Organization of America); 
Something to Share, Tlie Gentlest .Art (United 
Appeals . 

Wilding Picture Productions, Inc. 

617 Vine Street, Cincinnati, Oliio 
Phone: GArfield 1-0477 

R. L. McMillan, District Manager 

(See complete listing under Chicago area) 



Cleveland, Ohio Area 
CINECRAFT PRODUCTIONS, INC. 

2515 Franklin Blvd., Cleveland 1:5, fJhio 
Phone: SUperior 1-2:300 

Date of Organization : 19:37 

Ray Culley, President 

Paul Culley, Production Manager 

Donald L. Mitchell, Controller 

Services: Complete motion picture production, 
sound slidefilm production, convention and lec- 
ture material, TV commercials and TV shows, 
multi-camera shooting. Facilities : 4800 sq. 
ft. sound stage; recording studio; RCA sound 
system; 35mm and 16mm Mitchell cameras: 
Telescript; art department and animation stu- 
dio. Complete location shooting equipment, 
150 KVA lighting generator truck, portable 
sound. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The Rumor (American Ag- 
gregates Corp.); Case Closed, The Taxpayer, 
Save Your Sight (State of Ohio, Dept. of Pub- 
lic Welfare); Vision in Our Valley (Muskin- 
gum Conservancy District ) ; Beyond a Doubt 
(Lutheran Church) ; What Are Quality Rods? 
(American Steel & Wire Div. ). Slidefilms: 
The Key Man (World Insurance Co.); Pump- 
ing More Profit (The Pennzoil Co.). 



EDWARD FEIL PRODUCTIONS 

1514 Prospect Avenue, Cleveland 15, Ohio 
Phone: PRospect 1-0655 

Date of Organization : 1953 

Edward R. Fell, Executive Producer 

Services: Production of industrial, institu- 
tional, sales, public relations and promotion 
films. Facilities: Scripts, camera, editing, 
and sound recording available for location or 
studio production. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Stntcli Former for ',59 
Plymouth Grill Extension, Radial Draw For- 
mer for Atlas ICBM (The Cyril Bath Co.) ; 
A College Meets A Challenge ( Fenn College) ; 
The Art and Beauty of Cashmere (.Dalton of 
America, Inc. ) . 

GENERAL PICTURES CORPORATION 

2307 Chester Ave., Cleveland, Ohii) 
Phone: MAin 1-6263 

Date of Organization: 1957 

George Oliva, Jr., President & Sales Mgr. 
Miliard M. Horace, Vice-Pres., Prod. Supvr. 
Doris Shaw, A.s,s7 Production Supvr. 
Thomas Henry, Cliief Cameraman 

Services : Motion pictures, slidefilms, TV com- 
mercials, kinescopes, newsreel films. Facili- 
ties: Sound stage, editing and screening 
rooms, still developing room, single and double 
system sound, dolly, ;inimation, set making, art 
work, creative editcu'ial services. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Selling Our Strengths 
(General Electric Co.); A Salesman's Dream 
( Westinghouse Electric Corp.) ; How to Sell 
Unico Tires (United Cooperatives); 1959 
Dealer Film ( B. J. Goodrich Co.); Plymouth 
Automobile Show (Plymouth Div., Chrysler 
Corp.). Slidefilms: .4 Short History of the 
PouH'rmite M-.5 (General Electric Co.) ; Presi- 
dent's Report (White Motor Co.). TV CoM- 



GENERAL PICTURES: CONT'D. 

MERCIALS: for Standard Oil Co. of Ohio (Mi 
Cann-Erickson, Inc.); Carting Brewing Ci 
I Lang. Fisher & Stashower) ; Fleetwing Gasc 
line (David R. Buschman & Assoc); Centn 
Cadillac (Fuller & Smith & Ross, Inc.). 

INDUSTRIAL MOTION PICTURES, INC. 

1706 East 38th Street, Cleveland 14. Ohio 
Phone: EXpre.ss l-:3432 

Date of Organization: 1945 

A. P. MacDermott, President-Treasurer 

D. E. MacDermott, Secretarij 

E. B. Meyers, Production Manager 

J. L. Micuch, Director of Photography 

Services: Motion pictures, slidefilms, slides' 
stills ; sound recording, script. Specialists ii 
location work for heavy industry. Facilities 
Two sound stages, lighting; studio cameras; 
five channel 16mm film, ^4" tape synchronous, 
recording; music library; Arriflex and Auri-j 
con cameras. Animation; picture and sound; 
editing departments; complete mobile equip- 
ment for location recording and photography.' 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Down to Earth (American 
Steel & Wire Div., U. S. Steel Corp.) ; Home- 
(The Crawford County Children's Home); 
Decision For Ohio, Part II (The Special, 
Transportation Committee of the Ohio Assoc.l 
of Railroads); Flakeboard (Formica Corp.);' 
Loose Coil Annealing ( Lee Wilson Engineerings 
Co., Inc. ) . ' 

Roland Reed Productions, Inc. 

2:307 Chester Ave., Cleveland, Ohio ', 

George Oliva Jr., Vice-President 
( See complete listing under Los Angeles area) 



Riviera Productions 

566 Birch Drive, Cleveland, Ohio 
Phone: REdwood 1-6076 

Pat Rancati, Eastern Representative 

(See complete listing under Los Angeles area) i 



•56- 



Wilding Picture Productions, Inc. 

1010 Euclid Building. Cleveland. Ohio 
Phone: TOwer 1-6440 

Larry Young, Vice-President 

(See complete listing under Chicago area) 

Dayton, Ohio 
FILM ASSOCIATES, INC. 

4600 S(i. Di.xie Higluvay, Dayton 39, Ohio 
Phone: AXminster 3-2164 

Date of Organization: 1937 
Date of Incorjioratfon : 1946 

E. Raymond Arn, President-Treasurer 
Mildred G. Arn, Vice-President 
dement V. Jacobs, Secretary 
Edward R. Lang, General Manager 
Eleanor Croy. Office Manager 
Rolland lieech, Printing Supcrvi.'ior 
George Whalen, Jr., Editorial Head 
David Bartholomew, .Art Director 

Services: 16mm color, b&w motion pictures 
for industrial, educational and television use. 
Complete production services for other pro- 
ducers and industrial photo departments. 



126 



B C S I N K S S SCREEN M A C A Z I N E 



FILM ASSOCIATES: CONT'D. 

FACILITIES: Stuiliii and laboratory building 
with two large souiul stages, precision machine 
processing under rigid control for all black & 
white tilms. Automatic printers for sound and 
picture reproduction. Multiple recording and 
re-recording channels of Altec & Cinema En- 
gineering components fen- tape, magnetic film, 
(iptical lilni and disc. Interlock Maurer, Stan- 
cil-Hort'man. Ampex and Presto recorders. 
Kinescope recordings. Art and animation de- 
partment including complete Oxberry st;md. 
Two Maurer cameras, two Auric(m Super pros. 
Cine Specials, Zoom lenses. Feaide^ss panorama 
dolly and complete lighting equipment. ^ 

RECENT PRODUCTIONS AND SPONSORS 

.Motion I'ktikks ; T}ii Fonrtud Lnak i Chrys- 
ler Airtemp Corp.) ; lii.'iS Renewals of Haiiihlr- 
tonian lO Little Broiim Jug (U.S. Trotting 
.Assoc. I ; Station Transfer Line (Cincinnati 
Milling Machine Co. "l ; \'ew Kitchen Ideas for 
195S (Frigidaire Div., General Motors Corp.) ; 
195S Horseman and Fox Stake ( Indiana State 
Fair Board ) . 



jf CJ 



4f □ 



Af 



METROPOLITAN CHICAGO 



-ima, 



Ohio 



AUSTIN PRODUCTIONS, INC. 

2:-V2 Xorth Main Street, Lima, Ohio 
Phone: CApitol 9-7881 

Date of Organization: 1947 

B. Otto Austin, Jr., Pres. & Producer 

C. E. Butturff. Vice-President 
Paul Ewing, Sales Manager 

Services: 16mm motion pictures, slidefilms. 
TV commercials. Facilities: Magnetic film 
recording channel ; sync tape recording equip- 
ment: disc recorder; Auricon, Cine Special and 
Bolex cameras ; two sound stages with full 
lighting equipment: editing facilities for 
16mm. 

RECENT PRODUCTIONS AND SPONSORS 

MoTiu.N Pictures: Gift of the Ages (Ohio 
Lime Co.); The Multi-Viewpoint, Power Up 
I Denison Engineering Div., American Brake 
Shoe) ; The Gambling Man ( Cooper Tire & 
Rubber Co.) ; Report from Allen County 
(American Cancer Society). Slidefilms: Dis- 
tributor Production ( Pella Casement Windows 
Co.). TV Commerci.als: for Cooper Tire & 
Rubber Co. (Direct); City Loan & Savings 
Co. I Direct i. 



S+eubenville, Ohio 

Colmes-Werrenrath Productions, Inc. 

WSTV, Inc., Steubenville, Ohio 
Phone: AR 2-6265 

.John Laux, Vice-President 

'See complete listing under Chicago area) 



Other Ohio Companies 

CHARLES MAYER STUDIOS, INC. 

Bowery at Center Street, Akron 8, Ohio 
Phone: -JEfferson 5-6121 

OLYMPUS FILM PRODUCTIONS, INC. 

2222 Chickasaw Street, Cincinnati 19, Ohio 
Phone: PArkwav 1-2184 



•K- 



The dcuiilcd icterenccs provided in 
these Production Review listing pages 
have proven an invaluable guide to many 
thousands ot sponsors, advertising agen- 
cies and trade groups. They are provided 
by 261 U. S. companies to assure iiiaxl- 
iniiin resiiils for your lilo) proura(n. 



ACADEMY FILM PRODUCTIONS, INC. 

12:', West Chestnut St., Chicago 10, Illinois 
Phone: Michigan 2-5877 

Date of Incorporation: 1950 

Bernard Howard, Pres. & Exec. Producer 
Ted Liss, Sales Manager 

Services: Creation and production of motion 
pictures, slidefilms, slides and wide-screen pre- 
sentations for TV, conventions, meetings, sales 
aids for broadcast and industry. Editing, 
writing, recording, titling for outside pro- 
ducers. Complete writing, directing, produc- 
tion service for agencies and industrial firms 
in creating and producing audio-visual aids of 
all types. Live shooting as well as animation. 
Facilities: Cameras, lights, cables, booms, 
mikes, dolly, recorders. 30' x 45' sound stage 
or location. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Dalnj Farmers' Almanac 
for 19.'>9 (American Dairy Assoc); Follow 
Through for Profit, Creative Parts Selling 
(International Harvester Co.); Homko 19.59 
(Homko Lawn Mowers); Find That Man 
(PRACTICAL BUILDER IVIAGAZINE); Mine Eyes 
Have Seen ( International B'nai B'rith Com- 
mittee for Israel I ; As Long As Men Fall ( The 
Salvation Army). 



Alexander Film Co. 

472 Wrigley Building, Chicago 11. Illinois 
Phone: WHitehall 4-5980 

Bob Woodburn, Res. Vice-President 

(See complete listing under Colorado) 



ALLEN, GORDON, SCHROEPPEL AND 
REDLICH, INC. 

178 W. Randolph St., Chicago 1, 111. 
Phone: FRanklin 2-8888 

Date of Organization: 1947 

Branch Office: 1835 South Calhoun, Fort 
Wayne, Indiana. Robert G. Cecka, Vice- 
President. Stanley A. Morrow, Vice-Presi- 
dent. 

W. Walton Schroeppel, President 
.-Arthur C. Allen, Vice-Presideyit 
Aaron Gordon, Secretary-Treasurer 

Services: Photography and advertising art. 
2x2 and 3i4x4 slides; strip film. Facilities: 
Art department, photographic studio, color 
laboratory facilities and all the necessary 
equipment for production of slide services. 

RECENT PRODUCTIONS AND SPONSORS 

Vu-Gkaph and X'isual Presentations: for 
International Harvester Co.; Bendix Aviation 
Corp.; J. Walter Thompson Co.; Leo Burnett 
Co. ; Marsteller, Rickard, Gebhardt & Reed. 



ATLAS FILM CORPORATION 

nil South Boulevard, Oak Park, Illinois 
Phone: AUstin 7-8620 

Date Established: 1913 

Branches: (Sales) 228 No. La Salle St., 
Chicago; 6331 Hollywood Boulevard, Hol- 
lywood, California; 714 Warner Bldg., 
.501 1.3th St., N.W., Washington 4, D.C. 

L. P. Mominee, President 

Albert S. Bradish, Vice-Pres., Production 

Frederick K. Barber, V. P., Director 

Advertising, Sales Promotion 
James L. Herman, Public Relations Films 
John Bogan, Director of Television 
Louis E. Wilder, Slidefilm Department 
Charles Lager, Asst. Production Mgr. 
A. R. Eichorst, Secretary 

Services: 16mm and 35mm public relations 
and training motion pictures and slidefilms; 
color and sound; TV commercials; short sub- 
.iects; theatrical shorts, packaged programs. 
Facilities: Cameras, 16mm and 35mm, RCA 
35mm and 16mm direct positive sound record- 
ing; art department; time-lapse photography; 
two sound stages: laboratory; animation; ed- 
iting; creative staff. Magnetic recording: 
35mm. 16mm and 17'2nim. Opticals machine. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Missile Logistics I U.S. Air 
Force); The Best Approach ( Sinclair Refining 
Co.); It Works, Your Treasure Chest (Field 
Enterprises) ; Swing Out! (General Electric) ; 
Healthward Ho! (Amer. Hospital Assoc.) ; 
The Leading Edge, Marine Flight Training, 
Shipboard Inspection by Medical Department 
Personnel (U.S. Navy); Engineering Your 
Health ( Dept. of Health, Education and Wel- 
fare) ; and others. TV Coivimercials : For Wil- 
son Sporting Goods (Roche, Rickerd & Cleary) 
and others. 

GILBERT ALTSCHUL PRODUCTIONS, INC. 

2441 W. Peterson Ave., Chicago 45, Illinois 
Phone: UPtown 8-2595 

Date of Organization: April, 1954 

Gilbert Altschul, Pres. & Executive Prod. 
L. B. Sager, Vice-President 
Bruce Colling, Vice-President & Prod. Mgr. 
Len H. Slaton, Vice-President & Sales Mgr. 
Esther Altschul, Secretary-Treasurer 

Services: Production of motion pictures and 
slidefilms for industry, education and govern- 
ment. Facilities: Production stage as well as 
editing, recording and animation facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Making Your Home Sparkle 
(Kimberly Clark Corp.); The Greatest Milk- 
ing Hand ( De Laval Separator Co.) ; As Con- 
sumers We're Oivners (Cooperative League); 
The Story of the Modern Storage Battery 
(Willard Automotive Division); The Cemesto 
Story (The Celotex Corp.); Dairy Show '58 
(Creamery Package Mfg. Co.). SLIDEFILMS: 
Freight Loss and Damage (The Santa Fe Rail- 
road i ; The Rotary Pump (Creamery Package 
Mfg. Co.) ; The Xature Of The Business (Pure 
Oil Co.). Visual Presentations: for Cream- 
ery Package Mfg. Co., The Grant Co., Santa 
Fe Railroad, Beltone Hearing Aid Co. 



9TH ANNUAL PRODUCTION REVIEW 



127 



METROPOLITAN CHICAGO: 



CHARTMASTERS 

7 West Madison St., Chicago 2, Illinois 

( After April 1, 1959 i 1000 North Rush St., 
Chicago 11, Illinois 

Phone: DEarborn 2-0853 

Date of Organization; April, 1954 

Ronald Whitfield, Partner 

Blaekie Uavidman, Partner 

George Okamoto, Art Director 

William Baggott, Art Director 

James Alsip, Cliief Photoc/rapher 

Earl Harvey, Sales Promotion 

Samuel Weinberg, Joseph Nora and Werner 
E. Wahlman, Account Executives 
Services: Creators and producers of visual 
materials, including film.strips, sound slide- 
films, slides; easel, llannelboard and special 
presentations for business and industry, sales 
training, personnel training, advertising and 
education. FACILITIES: Illustration, layout 
and lettering, photographic department with 
equipment for slide and slidefilm production. 
Permanent staff of writers, artists, produc- 
tion personnel and cameramen. 

RECENT PRODUCTIONS AND SPONSORS 

Si-IDEKILMS: Everijbodij Loves a Lover (Curtis 
Lighting Co.). Slides: Solvinfi a Customer 
Problem. (White Cap Co.); Wanted: Leader- 
ship (International Minerals & Chemicals 
Co. ) ; 1959 Peter Pan advertising program 
(McCann-Erickson) ; 1959 Martin-Senour ad- 
vertising program i MacFarland Aveyard) ; etc. 



•55- 

CHICAGO FILM STUDIOS 

56 E. Superior Street, Chicago 11. Illinois 

Phone: Wllitehall 4-6971 

Date of Organization: 1928 

A. G. Dunlap, President 

Robert D. Casterline, Director of Sali's 

Ru.ssell T. Ervin, A.S.C., Production M<jr. 

Walter Rice, Laboratory Mgr. 
Services: ICmm and .35mm color and black and 
white motion pictures for advertising, sales 
promotion and job training, educational and 
travel; slidefilms; television commercials. Fa- 
cilities: Two sound stages; Mitchell, Bell & 
Howell and Maurer cameras; art and anima- 
tion; optical effects; RCA :55mm sound record- 
ing on film or .'35mm magnetic tape; projection 
theatre; laboratory; creative staff. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: 1!>'>S World Series I Ameri- 
can & National Leagues of Professional Base- 
ball i. Untitled sales films for Oliver Corp., 
Quaker Oats Co., Graver Tank & Mfg. Co., 
Allis-Chalmers Mfg. Co., Giddings & Lewis 
Machine Tool Co., The Miehle Co., American 
Medical Assoc, Botved Boat Co. and others. 
Slidefilms: Untitled films for Chemetron 
Corp., Crane Co., Illinois Education Assoc, 
National Cylinder Gas, Borg-Warner and 
others. TV COMMERCIALS: for Quaker Oats 
I Wherry, Baker & Tilden ) ; Wilson Packing 
Co. (Kenyon & Eckhardt); Drewry's Beer 
( MacFarland-Aveyard ) ; Western Condensing 
Calf-Kit (B.B.D.&O.); Oliver Farm Equip- 
ment iBuchen Co.); Swift's Allsweet, Quaker 
Oats' Aunt Jemima, Portland Cement (J. 
Walter Thompson Co. ) ; Keystone vSteel & 
Wire (Fuller, Smith & Ross)"; North Woods 
Coffee (Clinton E. Frank): Johnscui's Wa,\ 
I Needham, Louis & Brorby) and others. 



JOHN COLBURN ASSOCIATES, INC. 

1122 Central Avenue, Wilmette, Illinois 
Phones: Wilmette — ALpine l-85'20 
Chicago — BRoadway :3-2310 

Date of Incorporation : 1953 

John E. Colburn, President 
Henry Ushijima, Vice-President & 
Executive Producer 

Services: Industrial motion pictures; sound 
slidefilms and complete production services 
available to other producers. Writers, artists 
and technicians. Facilities: Large sound 
stage permanently staffed; equipped for either 
16mm or 35mm production. 16mm, 17V2mm 
or 35mm magnetic recording and re-recording 
channels. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Problem tn Product i Aero- 
((uip Corp.); Windows to the Future (Conti- 
nental Can Co. ) ; Excuse Me, Professor ( Ger- 
win Industries, Inc.); Condensate Behavior 
I Armstrong Machine Works); Slidefilms: 
The Secret of the Top 5'}^ (Franklin Life In- 
surance Co.) ; You'll Earn A Fortune (Pictor- 
ial Publishers, Inc.) ; Your Priceless Asset 
(Loyola University); Tlie Magic Mirror 
( Lutheran Brotherhood ) . 



^ 



COLMES-WERRENRATH 
PRODUCTIONS, INC. 

10:'>7 \\'oodland Drive, (jlenview, Illinois 
Phone: PArk 9-0011 

Date of Organization: 1955 

Branches : 52 Vanderbilt Avenue, New York, 
N.Y. Phone: MUrray Hill 3-6977. Rod 
Gibson, Manager. Penn Sheraton Hotel, 
Pittsburgh, Pa. Phone: GRant 1-3696. 
George Held, Manager. WSTV, Inc. Steu- 
benville, Ohio. Phone: AR 2-6265. John 
Laux, Vice-President. 

Walter Colmes, President, Exec. Producer 

Reinald Werrenrath, Exec. Vice-President 

Fred Weber, Chairman of the Board 

John Laux, Vice-President 

W. Bennett Philley, V. P. Sales; Treas. 

Donald Keeslar, Asst. to President 

John Reese, Supv. Film Editor 

Joyce Markstahler, Film Librarian 

Marion Liakas, Script Supervisor 

N. Jay Norman, Dir., Creative Sales 

Betsy Haas, Sales Promotion 

Services: Creators, producers and consultants 
for motion pictures and slidefilms, for busi- 
ness, industry and education. Television pro- 
duction, live and film programs and commer- 
cials. Also U.S. representative for creation 
and production of animation and live action 
films in Europe. Facilities: Studio, Glenview, 
111. 15,000 sq. ft.; main stage LW x 70' with 
45' ceiling, complete 35mm and 16mm jiroduc- 
tion equipment. Complete editing and projec- 
tion facilities for 35mm and 16mm produc- 
tions. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: .Annual Report, Distributive 
Education, and others ( Sears, Roebuck & Co.) ; 
The International Set ( Toni Co.); The 
Muscles of Control (Fisher Governor Co.); 
/' & H Truck Cranes ( Harnischfeger Corp.) ; 
Product Films (Whirlpool Corp.). Slide- 
films; for Whii'lpool Corp., Rrunswick-Balke- 
Collender, Wheeling Steel, Presto Industries. 



Filmed TV Program: Championship Bridg, 
(no sponsor indicated). TV Commercials: foi 
Norge, Pfizer Chemical, Pure Oil, Reynolds 
Aluminum, Presto Industries, Wisco Gasoline 
Clinton Engines, Linco Bleach, Planters Pea-, 
nuts, CV Beer, Red Top Ale, Oklahoma Gaso- 
line, Sears, Roebuck & Co. 

Carter & Galantin of Illinois, Inc. 

710 West Jackson Blvd., Chicago 6, 111. 
Phone: ANdover 3-6546 

Lee S. Adams, Sales Representative 

(See complete listing under Atlanta, Georgia) 

DOUGLAS PRODUCTIONS 

10 West Kinzie St., Chicago 10. Illinois 
Phone: MOhawk 4-74.55 

Date of Organization: 1945 

Fred C. Raymond, President \ 

Arthur R. Jones III, Exec. Vice-President 
Douglas P. Raymond, Vice-Pres. Chg. Prod. 
Frank M. Miller, Dir. of Photography \ 

Larry Tickus, Asst. Cameraman 
Sherwin Becker, Production Manager 
Wm. Bielicke, Lab. Manager 

Services: Creation and production of motion 
pictures, slidefilms, TV commercials and 
trailers for business, industry and education. 
Industrial film laboratory services. Equipped 
and staffed for both studio and location pho- 
tography in motion picture and still fields. '■ 
Facilities: Complete laboratory facilities, in- i 
eluding color and b&w printing. Two sound 
stages; administrative and creative ofliees; an- ; 
imation and art departments ; magnetic and i 
optical sound recording; film storage vaults; ] 
editing, conforming and final processing of ' 
industrial visualizations. ! 

RECENT PRODUCTIONS AND SPONSORS' 

Motion Pictures: Tliiuk .About Water (Fair- 
banks-Morse Co.); Rocket Club 1960 (U. S. ' 
Air Force); Medical Illustration (VA Hospi- 
tals) ; Bowling Queens (26 half-hour shows) ; 
Press Brakes ( Ver.son AllSteel Press); Set- 
ting tJie Modulating Governor (Greyhound 
Bus). Slidefilms: Paper — Profits ( H. P. ■ 
Smith Co.); Roller Cliain (Chain Belt Co.); • 
Tale of a Tub (Maytag Co.) and others. TV ! 
Commercials: for Wrigley Gum, Kimberly 
Clark, National Chemical and others. 



•5C- 



CAL DUNN STUDIOS 

159 E. Chicago Ave., Chicago 11, Illinois 
Phone: WHitehall :3-2424 

Date of Organization: 1947 

Cal Dunn, President 

Joseph G. Betzer, Vice-President 

"Yar" Varbrough, Executive Art Producer 

Helen A. Krupa, Creative Services Dir. 

Art Springer, Chief Animator 

Bob Boehmer, Art Director 

Bob O'Reilly, Art Director 

Tom Terry, Art Director 

Art Ellis, Editorial Supervisor 

Joan Ebeling, Talent 

Services: Motion pictures and slidefilms for 
sales jiromotion, training, product information 
and employees indoctrination; TV commercials 
and productions. Facilities: Ci'eative, art, 
photographic, animation, editing and super- 



128 



BUSINESS SCREEN MAGAZINE 



CAL DUNN: CONTINUED 

visory stiiffs: Kinini and :!5nini m(>ti<in ami 
slidefilm canioias; KJnim and .H5nini editiiiK 
and soiiiul equipment; (iistril)utiiin faiilities. 

RECENT PRODUCTIONS AND SPONSORS 

MiiTloN I'liTUKKS: ('(()■(' of the Clnttirid Cai- 
iier.You Can Handle It (National Safety Coun- 
cil) ; Gulden Year ( Western Auto Supply Co. ) ; 
Carroll Lane Award.i. Shell fiealern Window 
Displaii Program (Shell Oil Co.). Slidefilms: 
Hoiv to Put the Aet in Sales Aetion. Your 
Most Vahiable Five Seconds (Western Auto 
Supply Co.); The Fliptop Storii (DuKane 
Corp. > : Gold Shield Polietj. A Bu'sinats Man's 
Decision (National Life & Accident InsiTI-ance 
Co.); Mark of Qnaliti/ i The Rolscreen Co.); 
Dispinsoniat Mac/ic I Norge - Renter); De- 
pendahility Plus (Motorola - Renter); Pack- 
ing Yonr Future with Safetij. You Can Handle 
It, Case of the Cluttered Comer, Falls Are No 
Fnn (National Safety Council); It's Up to 
You (.Jewel Tea Co. ) ; Face Up to Your Future 
(Teacher's Pension Fundi. TV CoMMtZRClALS: 
for Rival Dojj Food, Swift i!i: Co., The Kroger 
Co., .American Dental Assoc. Montgomery 
Ward. Kvinrude Outboard Motors. Shell Oil. 

Jerry Fairbanks Productions 

.520 North Michigan Avenue, Chicago 11. 111. 
Phone: WHitehall 4-0196 

Robert Kemper, Representative 

(See complete listing under Los Angeles area i 



FILMACK STUDIOS 

1327 South Wabash Ave.. Chicago -5. Illinois 
Phone: HArrison 7-339.5 

Date of Organization: 1919 

Branch Office: 630 Ninth Ave., New York 
36, N. Y. Phone: PLaza 7-0900. Donald 
Mack, Manager. 

Irving Mack, President 
Joseph Mack, Vice-President 
Bernard Mack, Sales Manager 
Pat Cascio, In Chg. Production 

Services: Producers of industrial motion pic- 
tures, stop-motion films, semi and full cartoon 
animation films, title animation, color and 
sound slidefilms, TV spots of all kinds, static 
slides. Facilities: Mitchell. Bell & Howell 
cameras ; Bell & Howell. DePue printers ; Mag- 
nacord and RCA sound equipment; Saltzmann 
animation stands; complete sound stage; full 
type shop with Ludlow, hotpress and linotype 
machines. 

RECENT PRODUCTIONS AND SPONSORS 

-Motion Pictures: Tlie Start/ of Gibrel 
I Merck Chemical i ; Misericordia i Misericor- 
dia Home for Exceptional Children). Slide- 
films: The Xew Sun Times i Sun Times); 
Sealed Power (Sealed Power). TV Film: for 
Schultze & Burch. 



FRANCISCO FILMS 

185 No. Wabash Avenue, Chicago 1. Illinois 
Phone: STate 2-0798 

Galbreath Pictures, Inc. 

141 West .Jackson lioulevard. Chicago 4, 111. 
Phone: HArrison 7-7447 

Clyde L. Krebs, .Jr., Manager 

(See complete listing under Indiana area i 



/v 

GRAPHIC PICTURES, INC. 

:{3 South Wacker Drive, Chicago (5, 111. 
Phone: RAndolph 6-7282 

Date of Organization : 1946 

Branch Office: 7166 Melrose Avenue, Holly- 
wood 46, Calif. I'hone: WEbster 1-315.5. 
Bruce Herscheusohn, Vice-President ; 
Gene Evans, Production : Wally McClain. 
Director. 

Robert H. Este.s, President 
Emmett Melienthin, Vice-President 
Jerry Dee, Vice-Pres., Production 
Charles F. Maravolo, Art Director 
Roger Brues, Director of Sound 
R. A. Hereford, Chief Cameraman 
John Gibney, Director 
Frank Kent, Industrial 
John Darno, Scripts 

Services: Producers of industrial motion pic- 
tures. Facilities: Two studios, 30' x 60' 
and 40' x 100'. 5 Magnasync magnetic record- 
ers, 16mm and 35mm Arriflex, Maurer and 
Mitchell cameras, high speed tape dubbing, 
optical transfer area or density track, com- 
plete remote power and camera truck unit 
equipped with two 500-watt spots. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The K Lcii (Kellogg 
Switchboard and Supply Co. i ; Production of 
the Farm (The Visking Co. i ; Paper in the 
Making I St. Regis Paper Co.); The Meadow- 
dale Story ( L. W. Besinger & Associates); 
How to Watch a Race ( Meadowdale Interna- 
tional Raceways) ; The Stortj of Crude (Glove 
Oil and Refining Co. i ; Time in Balance i Elgin 
Watch Co. ( . 



^ 



The Jam Handy Organization, Inc. 

230 North Michigan Avenue, Chicago 1, 111. 
Phone: STate 2-6757 

Harold Dash, i)i charge 

( See complete listing under Detroit area ) 

Henning & Cheadie, Inc. 

1140 South Michigan Ave., Chicago 5. 111. 
Phone: WAbash 2-0570 

F. E. Harrold, in charge 

Services: Editorial, art and photographic with 
local facilities. 

(See complete listing under Detroit area) 



•Sf 



DALLAS JONES PRODUCTIONS, INC. 

1725 North Wells St., Chicago 14. Illinois 
Phone: MOhawk 4-5525 

Date of Organization: 1947 

Dallas Jones, President 

Marilou Jones, Vice-President & Treasurer 

G. Richard Bowen, Secretary 

James E. Holmes, Director of Sales 

Oz Zielke, Director of Production 

Cam Applegate, Director of Production 

Jack Conrad, Executive Assistant 

Paul Jensen, Script Supervisor 

Marvin GoessI, Art Director 

Carl Sandin, Editing Department 

Gerhard Kugel, Sound Department 



iMr Jf' rn iS- 4T 



CHICAGO ARE 



DALLAS JONES: CONT'D. 

Services: A complete specialized training and 
sales promotion service, including field re- 
search, writing, and production of all audio- 
visual and printed materials. Motion pictures, 
slidefilms, ftlmstr.ps, slides, complete meeting 
packages. Facilities: Sound and silent stages 
for motion pictures and slidefilms. Highly 
mobile location equipment. 16mm and 35mm 
Mitchell cameras. Five channel magnetic re- 
cording. Complete staff of directors, artists, 
editors and writers. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Getting Old Red Ready, 
Taming a New Frontier (International Har- 
vester Co.;; Power of Suggestion (Kellogg 
Co.); Pioneers for Progress ( Hotpoint Co.); 
See for Yourself ( Sears, Roebuck & Co. ) ; 
Magic Mufflers (Maremont Automotive Prod- 
ucts, Inc.); Careers in Recreation (The Ath- 
letic Institute); HFC Collection Policy 
( Household Finance Corp. ) ; A Sealed System 
for Haylage, A Sealed Sy.'item for High Mois- 
ture Grain (A. O. Smith Corp.); The Cut of 
Yoitr Jib (American Institute of Men's and 
Boys' Wean; Admiral in an Outboard (Out- 
board Boating Club of America). Slidefilms; 
People Are Funny (Coopers, Inc. i ; The School 
Snack Bar (Stewart In-Fra-Red, Inc.) ; Po/).sf 
Open.t the Gate for '■5S ( Pabst Brewing Co. i ; 
Sound in Space, Selling by Ear, stereophonic 
(Motorola); Call Out the Reserve, Look for 
the Silver Lining (Hotpoint Co.); The Star- 
ring Role (Household Finance Corp.); Color 
Is for Profit ( Martin-Senour Co. ) ; You Never 
San- such Sausage Sales (Swift & Co.); 9 
product -slidefilms (International Harve.ster). 



KENNEDY PRODUCTIONS, INC. 

3317 West Montrose Ave., Chicago 18. 111. 
Phone: IRving 8-1320 
Date of Organization: 1956 

Robert John Kennedy, President 
Robert Norman Kennedy, Vice-President 
Gerald Horsham, Art Director 
Services: 16mm and 35mm motion pictures 
for public relations, sales, sales training, TV 
commercials, etc. Sound slidefilms and sales 
training programs including meeting guides, 
booklets, etc. Facilities: Script development, 
sound stage, cameras, lighting, art and anima- 
tion department, editing. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Down With Down Time & 
Up With Production (Scully Jones & Co.) ; The 
Need for Door Control (Glynn-Johnson Corp.) ; 
Alcan Trailer Trek (Mobile Home Mfrs. 
Assoc. I ; The Power of Group Action (Wash- 
ington National Insurance Co.); The Dura- 
clean Technique for Success ( Duraclean Co.) ; 
And a Great Deal More ( Tractomotive Corp.) ; 
TV Commercials: for Carjoy, Clinton Deter- 
gent Co. (Jones & Hanger, Inc.). 



MERVIN W. La RUE, INC. 

159 E. Chicago Avenue, Chicago 11, Illinois 
Phone: SUperior 7-8656-7 
Date of Incorporation: 1947 

Mervin W. La Rue, Sr., President 
Joanna La Rue, Vice-President 
Charles C. Hard, Secretary-Treasurer 

(LISTING CONTINUES ON FOLLOV/ING PAGE) 



n T H ANNUAL PRODUCTION REVIEW 



129 



METROPOLITAN CHICAGO: 

MERVIN LARUE: CONT'D. 

Services: Primarily consultants in planning, 
production and utilization of audio-visual aids 
in medical field exclusively. Distributor of 
audio visual equipment in this field only. 
Facilities: Exceptional for work in this field 
— explosion proof camera and lighting equip- 
ment for surgery — special macroscopic and 
microscopic motion camera equipment — ani- 
mation stands — time lapse — recording, etc., in 
addition to conventional equipment. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Machine Mimicx Man—The 
Artificial Kidney (Cleveland Clinic and Baxter 
Laboratory) ; Urea Solutions in Reduction of 
Infercranial Pressure (University of Wiscon- 
sin and Baxter Laboratory) ; Operating Micro- 
scope in Otologic Surgery (George Shambaugh. 
Jr., M.D., Northwestern University) ; Hemi- 
nephro-Ureterectomy of Double Kidney ( K. S. 
Barber, M.D., Northwestern University) ; Fire 
and Explosioyi Hazards ivith Flammable Anes- 
thetics (University of Pittsburgh, Federal 
Bureau of Mines and made under grant from 
Abbott Laboratories). 

LEWIS & MARTIN FILMS, INC. 

14:^1 N. Wells Street, Chicago 10, 111. 
Phone: WHitehall 4-7477 

Date of Organization: 1947 

Herschell G. Lewis, President 

William R. .Johnson, Exec. Vice-President 

Anthony LaPietra, Production Manager 

Betty L. Taylor, Studio Manager 

Sanford Greenlaw, Art Director 

Art Springer, Chief Animator 

John Mackenzie, Creative Director 

Services: Producers of industrial, sales, train- 
ing, government and public relations motion 
pictures; slidefilms; television programs and 
commercials; script service; studio rental; 
technical & figure animation and art; filmo- 
graphs. Facilities: Two stages, 50 ft. x 100 
ft. and 60 ft. x 100 ft.; animation stand and 
arti.sts; .3.5mm and 16mm photographic and 
sound equipment; creative staff; 35mm and 
IGmm editing equipment; still department and 
laboratory; slidefilm animation camera; large 
standing sets. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Electronic Countermeas- 
ures (U. S. Air Force); Lift Safely (Post 
Oflice Dept.) ; Jerry Tales (Entertainment 
Plus, Inc.); America The Reautiful (Disabled 
American Veterans). Slidefilms: Your Si- 
lent Partner (William J. Strange Co.); Mr. 
Full Orbit (International Mineral & Chemical 
Co.). TV Commercials: for Blue Cross, Serta, 
Ivestonic, O'Cedar, Buckeye Beer and others! 

FENTON McHUGH PRODUCTIONS, INC. 

518 Davis Street, Evanston, Illinois 
Phone: UNiversity 4-.'?021 
BRoadway lUViSci 

Date of Organization : 1956 
Fenton P. McHugh, President 
Ernest A. Lukas, E.xecutive Vice-President 
James R. O'Riley, Production Manager 
Kathleen Mitchell, Administrative Assistant 
Services: 16mm and 35mm motion pictures 
for business, industry and television. Facii.i- 



McHUGH PRODUCTIONS: CONT'D. 

TIES: 16mm and 35mm motion picture and 
sound recording equipment; sound stage: ed- 
iting facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Milprint .Makes the Differ- 
ence (Milprint Div. of Phillip Morris, Inc.); 
Fiftieth Anniversary Film (Credit Union Na- 
tional Assoc); The One That Got Atvay 
(Mercury Motors); Over the Rainboivs 
(Northwest Orient Airlines); Fishing in 
Alaska (Northern Consolidated Airlines'). TV 
spots for various clients. 



MGM-TV, Division of Loew's, Inc. 

l;307 South Wabash Ave., Chicago 5, Illinois 
Phone: WAbash 2-6500 

Bob McNear, in charge 

( See complete listing under Los Angeles area) 

MIDWEST FILM STUDIOS 

6808 North Clark St., Chicago 26, Illinois 
Phone: SHeldrake 3-1239 

Date of Organization: March, 1947 

Alfred K. Levy, Production Manager 

Services: Motion picture and slidefilm produc- 
tion; research, writing, photography, editing, 
etc. Facilities: Motion picture "and slide- 
film equipment. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: '59 Co-Op Point of Sale 
(Standard Oil); Target (Chicago Aerial In- 
dustries); Showroom Displays ( Magill-Wein- 
sheimer. Inc.) ; Die-Changing (Danly Machine 
Specialties, Inc. ) ; VI Trailer i Caribbean At- 
lantic Airlines). 



•5f 

FRED A. NILES PRODUCTIONS, INC. 

1058 W. Washington Blvd., Chicago 7. 111. 
Phone: SEeley 8-4181 

Date of Organization: December, 1955 

Branch Office: 5539 Sunset Boulevard, 
Hollywood, California. 

Fred A. Niles, President & Owner 
William E. Harder, Studio Manager 
Ruth L. Ratny, Creative Director 
Manny Paull, Art Director, Animation 
Edward Reich, Art Director, Production 
Don Balousek, Slidefilm Director 
Sid Siegal, Musical Director 
Lloyd Bethune, Tom Rook, Charles Ticho, 

Producer-Directors 
Jack Whitehead (BSC), Howard Siemon, 

Cameramen 
Robert Henning, Chief Sound Engineer 
Burt Lindberg, Citief Sound Man 
Edward E. Katz, Controller 
Frances Meteiko, Administrative Assistant 
Services: Motion picture production of TV 
commercials, live action and animation, syndi- 
cated packages. Industry film programs : sales 
and product training, corporate image build- 
ing, consumer education, public relations. 
Complete convention packages: live shows, 
filmstrips or motion pictures, stage I'entals, 
seating, projection, exhibit space. Slidefilms, 
photography or art, with or without sound, 
color, black & white. Closed circuit TV facili- 
ties. Full creative services: scripts, story- 
boards, jingles, sound tracks, live shows, TV 



FRED NILES: CONTINUED 

series. Facilities: 100,000 sq. ft. communi-- 
cations center; 3 soundproofed stages, the 
largest is 12,000 sq. ft.; 7-room sound depart- 
ment, one wing devoted to editing. Scene' 
dock, carpentry shop, prop rooms, two func- 
tioning kitchens, flats. Multi-camera systems 
and equipment. Color, black & white, studio 
or location. Complete writing and art staffs. 
Animation executed by Niles' own animation 
staff in Hollywood. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: High. Wide & Then Some 
(U. S. Gypsum I ; The Drawbar Story (Ham- 
mond Organ Co.); We Serve (Lions Interna- 
tional) ; Breaking the Problem Barrier (Sund- 
strand Aviation) ; Those Who Care (American 
Red Cross) ; Hands We Trust (American Col- 
lege of Surgeons ) . TV Commercials : for num- 
erous clients and agencies during 1958. 

JOHN OTT PICTURES, INC. 

85 Hibbard Road. Winnetka, Illinois i 

Phone: Winnetka 6-5126 

PARAGON PICTURES, INC. 

2540 Eastwood Avenue, Evanston, Illinois 
Phone; DAvis 8-5900 \ 

Date of Organization: 1948 

Robert Laughlin, President '■. 

James E. Ford, Vice-President ' 

J. Edgar Kelly, Secretary 
Catherine M. Laughlin, Treasurer 
Sidney Barger, General Manager 

Services: Industrial, documentary, public re- ' 
lations and educational motion pictures and 
slidefilms. TV films and spot commercials. 
Special .sound recording for 16mm films. Com- ■ 
mercial illustrations on dye transfers and ' 
transparencies. Facilities: Fully-equipped : 
sound studio 40' x 80'; magnetic and variable 
density optical recording systems. Special 
sound control rooms, script writing facilities, 
projection room, conference and screening 
rooms, complete editing facilities; labora- 
tory for slidefilm and still picture work. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Factual Fable of Quality ■ 
Freeze, Rx Increased Profits From Sausage 
and Curing (A. E. Staley Mfg. Co.); 1959 . 
President's Speech (Allstate Insurance Co.). 
TV Commercials: for Clayton Mark Co. 
(O'Grady, Anderson, Gray) ; three for Bissell 
Carpet Sweeper (Leo Burnett Advg. Agey.). 

Parthenon-Central 

Chicago. Illinois (March 1st) i 

(address to be announced) 
Woodbury Conkling, in charge. 
(See complete listing under Los Angeles area) 

PILOT PRODUCTIONS, INC. 

1819-23 Ridge Avenue, Evanston, Illinois 
Phones: Ambassador 2-4141; DAvis 8-3700 
Date of Organization: 1940 
Date of Incorporation : 1952 

C. Robert Isely, President 

Robert L. Dedrick, Exec. Vice-President 

C. Don Sheldon, Treasurer 

A. E. Boroughf, Secretary 

William Kirshner, Dir. Sales Promotion 

(LISTING CONTINUES ON PAGE 1321 



130 



BUSINESS SCREEN MAGAZINE 



W J. GERMAN, /iVC. 

AGENTS FOK THE SAEE AND DlSTKlBUTlOiN OF 

EASTMAN Professional 

Motion Picture Films 



FORT LEE. New Jersey 
L0N(;A(:RE 5-5978 

HOLLYWOOD 

6677 SANTA MONICA BLVD. 
HOLLYWOOD 4-6131 

CHICAGO 

6040 N. PULASKI ROAD 
IRVING 8-4064 



Behind this 9th Annual Rnxhu tion Review 
issue, in the hundreds of specializing 
fihn studios throughout the vvorkl. is a 
vast army of skilled craftsmen . . . the 
cameramen and editors . . . directors . . . 
laboratory technicians and all the other 
experienced hands to whom motion 
picture film is an incomparable medium 
of expression. In l)readtii and color, 
motion pictures today are being seen and 
heard by countless millions in theatres, 
via television and on the screens of 
organized groups who, in the United States 
alone, own more than 650.000 16mm 
sound projectors. Truly, the film alone, 
speaks a universal language as its images 
are translated for peoples all over the world. 
We are proud to serve tiiis great family 
of those who work with our new films 
to bring both enjoyment and understanding 
to this worldwide audience. 




9 T H .A. N N U A L P R O D U C T 1 X REVIEW 



131 



METROPOLITAN CHICAGO: 

PILOT PRODUCTIONS: CONT'D. 

Hal Childs, Dir. of Photoc/mpliy 
Malcolm Rippeteau, Dir. & Writer 
Ken Kracht, Dir. of Illustrative 

Photoyraplnj 
Connie Andersen, Slidefilm Dept. 
John Goulden, Set Designer, Studio Mgr. 

Services: Complete creative and production 
facilities for motion pictures, slidefllms, and 
stripfilms. Research, writing, photography, 
sound recording, editing, and stripfilm services 
for industrial and business films. Facilities: 
10,000 sii. ft. 8,700 sq. ft. shooting stage with 
14 ft. clearance under cat-walks; 16mm 
Mitchell and Arriflex camera equipment: gaso- 
line generator & battery packs for field work; 
Ampex and Magnasync recording equipment, 
including DuKane ."50 50 signal generator; 
double system projection facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Heliind It .All (Universal 
Oil Products Co.); I'lanniiui for F^rofits (In- 
dustrial Truck Div., Clark Equipment Co.); 
A Matter of Record (Construction Machinery 
Div., Clark Equipment Co.) ; A New Concept 
for Paving (Iowa Mfg. Co.). Slidefilms: 
ProfitK From Parts ( LaSalle Steel Co.); Dial 
For Color, Push Button Color ( Rockote Paint 
Co.) ; Sounds of the Future, stereo slidefilm 
fV-M Corp.) ; Serrice and Maintenance, G 
films (Clark Equipment Co.) ; Protected Power 
(International Harvester Co.). LiVE Show: 
Sallu Ski/iine (Skyline Mobile Homes). 



PRODUCERS FILM STUDIOS 
(Jack Lieb Productions) 

540 N. Lake Shore Drive. Chicago 11, 

Illinois 
Phone: WHitehall 3-1440 

Date of Organization: 1946 

Branch: 10301 E. Bay Harbor Drive, Miami 
Beach 54, Florida. Phone: UNion 6-3009. 

Jack H. Lieb, President 

Warren H. Lieb, Vice-President & 

Production Suprv. 
Walter A. Hotz, Chief Sound Engineer 
Charles A. Click, Sales Manager 
Elsie Kerbin, Head Editor 
Elaine Badis, Office Manager 

Services: Motion picture production; indus- 
trial, theatrical, television, sales promotional, 
institutional and sales training; specialists in 
travel promotion films, television productions, 
spots and shows. Film strips and sound slide- 
films. Facilities: Complete studios, 2 sound 
stages, RCA 35mm and 16mm magnetic and 
optical recording. Specialists in hi fidelity 
magnetic mixing. Original music scores and 
music libraries including Capital "Hi Q" 
series. Complete editing facilities with optical 
and magnetic Moviolas. Interlock projection, 
35mm, IGmm, optical or magnetic. Animation 
and title production. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Maintainahilitii — Design 
for Living (U.S. Air Force); Food Serving, 
Food Preparation, Food Storage (U.S. Navy i : 
Swift Presentation with Fran Allison ( Swift 
and Co.); Chicago 195S (U.S. Information 
Agency). Slidefilims: .5 Cycle Filter-Flo 



Washer, Tlie Lady Is a Champ, 1959 Combina} 
tion Wasl/er-Dryer (General Electric Co.). TT 
FiLivis: Thought for the Day ( Columbi: 
Broadcasting System). TV Commercials 
for Old Colony Root Beer ( H. W. Raster & 
Sons Advg. ) ; Jet Dog Food i North Advg 
Agcy. ) ; Kaiser Aluminum, National Homef 
' Young & Rubicam, Inc. i . [ 

Reid H. Ray Film Industries, inc. 

208 South LaSalle Street, Chicago 4. Illinois 
Phone: Financial 6-0897 

Frank Balkin, Vice-President, Midu-est 
Sales 

(See complete listing under St. Paul, Minn.) 



•5f 

SARRA, INC. I 

16 East Ontario Street, Chicago 11, Illinois| 

Phone: WHitehall 4-5151 

( 

200 East 56th Street, New York 22, N. Y. 
Phone: MUrray Hill 8-0085 \ 

Date of Organization: 1937 I 

(At New York City Studios) 
Valentino Sarra, President 
Morris Behrend, General Manager 
John Henderson III, Sales Manager 
Rex Cox, Creative Director 
Robert Jenness, Director 
Stanley Johnson, Director 
George Altman, Cliief Editor 
David Fletcher, Art Director 




s,„ce THE STUDIO LIGHTING COMPANY 

1919 CHICAGO • 2212 NO. HALSTED • EASTCATE 7-2800 Duggan 

LIGHTS • CABLE • BOXES • GENERATORS • GRIP EQUIPMENT • RENTALS • SALES • SERVICE 

CHICAGO CAMERA RENTAL HEADQUARTERS • MARK ARMISTEAD, INC. 



132 



BUSINESS SCREEN M .-V G A Z I N K 



SARRA. INC.: CONT'D. 

( At Chicago Stiidiosl 
Robert L. Foster, Mitiiaucf 
Marvin Hailey. I'ladnction Mntiaiicr 
Howard \'aii Antweiii. .•l^■.^■^ I'vodiiction 

Mgr. 
Norman Schickedanz, Director 
Harry Holt, Creative Director 
George DeUecker, Art Director 
Harold Lijrnell, Lahnratortj Manai/er 
Hal Toleman, Sales 
Bill .Vewton, Sales 

Services: Creation and prodiietioii of motion 
pictures, slidefilms and television i-ommeix-ials 
for sales, sales traininjr, production prrffiiotion 
and information, employee traininK and indoc- 
trination, safety training and promotion, pub- 
lic information. Armed Forces training sub- 
jects. Facilitiks: Sound stage, 16mm and :55- 
mm motion picture cameras; still photographic 
equipment and personnel; IGmm and 35mm 
editing; Itinim and ;!5mm processing labora- 
tory; art ;nid animation; creative staff. 

RECENT PRODUCTIONS AND SPONSORS 

TV Commercials : for Johnson's stride Wax, 
I'ride Wa.x, Lever Bros. ( Needham, Louis & 
Brorby) ; Carling's Beers, Camay Soap ( F. IL 
Hayhurst Co., Ltd.); Brack Shampoos, Ar- 
mour & Co. ( N. W. Ayer & Son, Inc. ) ; Helena 
Rubinstein's Mascara-Mat ic ( Ogilvy, Benson 
& Mather. Inc. i ; Rheingold Beer i Foote, Cone 
& Beldingi; Lipton Soups, Minute Rice 
I Young & Kubicam, Inc. i ; Pet Milk, Monsanto 
Chemical Co. i Gardner Advg. Co. ) ; American 
Petroleum Institute, Salada Tea (Sullivan, 
StaufTer. Colwell & Bayles, Inc. i ; Seven-Up, 
Elgin Watch Co., Quaker Oats Co., Pharma- 
Craft, Inc. iJ. Walter Thompson Co.); Kel- 
logg Co. I Leo Burnett Co., Inc. I ; General 
Mills (Tatham-Laird) ; American Dairy As- 
soc. (Campbell-Mithun ) ; Lanolin Plus, Inc. 
(Ervvin Wasey, Ruthrauff & Ryan). 



TELECINE FILM STUDIOS, INC. 

100 S. Northwest Highway. Park Ridge, 111. 
Phone; TA 3-1418 
Chicago Line; RO 3-5818 

Date of Organization ; 195"2 

Byron L. Friend, President 

June A. Friend, Secretanj-TreasKrer 

Henry Ball, Facilities Manager 

Services ; Motion pictures for industry and 
television, color or b&w; 35mm or 16mm, stu- 
dio or location. TV commercials, complete 
packaging service, editing, re-recording, mix- 
ing, interlock screening and recording: script 
writing; animation; consultation. Hi-speed 
photography for observation and analysis; 
time-lapse films. Facilities; Multiple camera, 
continuous shooting picture equipment, 35mm 
or 16mm cameras; magnetic sound recorders: 
sound stage 30' x 45', five-channel re-recording 
and mixing; seLsyn interlock. Gasoline and 
battery-driven generators for location; wire- 
less microphones. Lighting equipment for 
studio and location; editing equipment, in- 
cluding 35nim. 16mni Moviolas. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The House that Research 
Built. Building with Universal Thermo-Paneh 
(Universal Products); Ideas and Film (Bell 
& Howell Co. I ; Product Cotnparisons (Little- 
fuse); High Speed Photography (Westclox). 
Filmed TV Programs: II'(;r/f/ Safari, Zoo 
Parade (National Broadcasting Co.). TV 



Commercials: for Illinois Bell Telephone Co., 
Foote, Cone & Belding, Chicago YMCA, John- 
son Wax. 



Telepix-Anderson, inc. 

6620 Diversey, Chicago 35, Illinois 

Stanley F. Anderson, in charge 
Jack Boston, Sales 

(See complete listing under Los Angeles area,) 



METROPOLITAN CHICAGO; 



^ 



TRESSEL STUDIO 

7905 South Burnham, Chicago 17, 111. 
Phone: RKgent 4-7100 

Date of Organization: 1951 

George W. Tressel, President 

Services; Specialize in technical and institu- 
tional promotion films. Facilities; Studio 
shooting and recording facilities. Multiple 
camera interlock system. Technical anima- 
tion. Location filming and recording. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures; Cobalt go Reloading. Thick- 
ness Gau(/i>ig Witli Radioisotopes I Atomic 
Knergy (^>mmission ) ; Outdoor Education 
I Cook County Forest Preserve); Paper 
Troubles, Half Tones, Surface Plates, Deep 
Etch Plates, Handling Plates on the Press, 
The Sunnij Rock (Lithographic Technical 
Foundation); Atontic Primer (University of 
Chicago); Extra Dividends I Standard Car 
Truck Co.) ; Edgar Allan Poe. Gas Laws, Con- 
servation of Energy (Coronet Films). TV 
Commercials; for Cook County Forest Pre- 
serve. 

UNITED FILM & RECORDING 
STUDIOS, INC. 

301 East Erie Street, Chicago II, Illinois 
Phone: SUperior 7-9114 

Date of Organization: 1928 

William L. Klein, President & Exec. 

Producer 
Mike Sitkiewicz, Film Director 
John Bruun, Creative Director 
Larry Wellington, Creative Musical Director 
Bryan Wright, Cliief, Engineering Dept. 
Howard Alk, Head of Editing Dept. 
Marilyn Friedel, Sales Development & 

Traffic Coordination 
Charles Stumpf, General Sales Manager 
Frank Green, Unit Manager 

Services: Creators and producers of motion 
pictures, slidefilms, radio & TV commercials 
and related materials for a complete custom- 
made package in all branches of business and 
industry. Facilities: Modern, fully equipped, 
air conditioned studios, 16mm and 35mm fea- 
turing Western Electric and RCA sound, Mit- 
chell cameras, Ampex, etc. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Stranger in the Family, 
As Ye Sow, Series 2, Galesburg, U.S.A. (State 
of Illinois) ; Processing for Sales and Profits 
(Hollywood Corp.); Home (Quinn Construc- 
tion I . 



■JCthis symbol, appearing over a 
producer's listing, indicates that display adver- 
tising containing additional reference data ap- 
pears in other pages of this 9th Annual Pro- 
duction Review issue. 



WILDING PICTURE PRODUCTIONS, INC. 

1345 Argyle Street, Chicago 40, Illinois 
Phone; LOngbeach 1-8410 

Date of Organization; 1914 
Date of Incorporation: 1927 

BRANCH OFFICES 

New York : 405 Park Avenue, New York, N.Y. 
Phone: PLaza 9-0854. Hugh Gage, Vice- 
President. 

Detroit: 4925 Cadieux Road, Detroit, Mich. 
Phone: TUxedo 2-3740. Dean Coffin, 
Vice-President. 

Cleveland: 1010 Euclid Bldg., Cleveland, 
Ohio. Phone; TOwer 1-6440. Lawrence T. 
Young, Vice-President. 

Pittsburgh : 3 Gateway Center, Pittsburgh, 
Pa. Phone: GRant 1-6240. Karl Kuechen- 
meister. District Manager. 

Cincinnati: 617 Vine St., Cincinnati, Ohio. 
Phone: GArfield 1-0477. R. L. McMillan. 
District Manager. 

Chicago; 1345 Argyle Street, Chicago 40. 
Cliff Weake, District Manager. 

Twin Cities; 1821 University Avenue, St. 
Paul, Minn. Phone: Midway 6-1055. 
A. H. Brassett, District Manager 

Hollywood: 5981 Venice Blvd., Hollywood, 
Calif. Phone: WEbster 8-0183. Al Carde- 
nas, in charge. 

C. H. Bradfield, Jr., Chairman of Board 
H. Williams Hanmer, President 
J. A. Kellock, Vice-Pres. & General Mgr. 
Jack Rheinstrom, Vice-President. Sales 
C. B. Hatcher, Vice-President, Finance 
J. M. Constable, Vice-President & 

Executive Producer 
Walter Tinkham, Vice-President. Production 

F. F. Palac, Treasurer 
L. A. Backey, Secretary 

G. Duncan Taylor, Prod. Mgr., Slidefilms 
Harold Kinzle, Laboratory Superintendent 
James E. Dickert, Recording Director 
Gil Lee, Art Director 

Jack A. Krieger, Adverti.^ing & Public 

Relations 
A. J. Bradford. Director, Customer Services 
Jerome C. Diebold, Executive Producer, 

Government Services 
Harold A. Witt, Executive Producer, 

Government Services 

WILDING-HENDERSON, INC. 

J. E. Parrott, Vie(-Presideul dc General 

Manager 
A. J. Henderson, Vice-President, Creative 

Services 
Norman B. Terry, Vice-President, Sales 

WILDING TV 

J. B. Morton, General Manager 
Michael Stehney, Executive Producer 

CREATIVE MARKETING SERVICES DIV. 

Leon Kreger, Vice-President 

(LISTING CONTINUES ON FOLLOWING PAGE) 



9 T H ANNUAL PRODUCTION R E \" I E W 



13:3 



METROPOLITAN CHICAGO: 



WILDING PICTURE PRODUCTIONS: 

Services: Creators and producers of motion 
pictures and slidefilms for business and in- 
dustry; television commercials; complete live 
shows and presentations for cimventions and 
sales meetings. Facilities: Three studio and 
service operations, detailed as follows: 

— o — 

Chicago: Home oflice and main studios: 60,000 
sq. ft. of floor space— 27,000 sq. ft. in three 
sound stage.s— 200' x 75': 100' x 70' and IOC 
X 50'; remainder to administrative, service 
and creative offices; still and motion labora- 
tories; optical and animation departments; art 
department; screening rooms; sound record- 
ing department ; film vaults ; carpenter shop 
and other departments. Wilding Customer 
Services department located at 5137 Broad- 
way, Chicago in one-story building of 14,000 
sq. ft. It provides stage of 3,500 sq. ft. for 
slidefilm production; remainder for servicing 
and storage of industrial show equipment and 
demonstration area. 

— o — 

Detroit: Studio operations are housed in mod- 
ern building especially constructed for motion 
picture production. New building contains 
administrative, sales and service offices; 
graphic arts department; two sound stages, 
totaling 8,000 sq. ft., and screening rooms. 
Wilding-Henderson, Inc., is a new addition to 
national organization, offering training, sales 
promotion and merchandising services. Its 
modern building at 13535 Livernois St. houses 
own staff of planning, merchandising, editorial 
and creative personnel. 

— o — 

Hollywood: Sales and service facilities, sound 
stage, screening room and all other equipment 
for nuition picture production. 

— o — 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Product of the I man 'mat ion 
(Aluminum Co. of America); Vieic from the 
Mountain (H. J. Heinz & American Dietetic 
Assoc); Mniru^treet U.S.A. (Dun and Brad- 
street); 1!).59 New Car Announcement (Ford 
Motor Co. ) ; Wanted — Man Alive ( Frigi- 
daire); Goodyear on the March (Goodyear 
Tire & Rubber Co.); Secret Cargo (Hiram 
Walker); Richest Man in Babylon (Invest- 
ment Bankers Assoc); With I'Jverij Step I 
Take (Levi Memorial Hospital) ; Order MalcerK 
In^tUiiU (Truscon); Yeah (U. S. Steel); 
h'nf/ineerind Notebook (Western Electric). 
Slidekilms: .4 Man .\amed Reach (Youngs- 
town Kitchens) ; Evalnating Your Metal Work- 
ing Markets (Iron Age); Welcome Neighbor 
(Procter & Gamble); IncandcKcent Light 
SourccK (General Electric) ; Your Future with 
Safety Glass ( Libbey-Owens-Ford ) ; First, 
tMst and Always (Montgomery Ward & Co.) ; 
Cooling Without Clamminess (Frigidaire Div., 
General Motors Corp.); Forever Yours (Lin- 
coln & Continental) ; A Look at Hallife (Wear- 
Ever Aluminum Co.); .'iOOn Truck Announce- 
ment (White Motor Co.); 1!).'>H Disliwasher 
(RCA Whirlpool); Red Carpet (Sperry & 
Hutchinson) . 

"Vrthis symbol, appearing over a 
producer's listing, indicates that display adver- 
tising containing additional reference data ap- 
pears in other pages of this 0th Annual Re- 
view. 



WEST CENTRAL STATES REGION 



llhnois 

G & G FILM CORPORATION 

113 North Market Street, Champaign, 

Illinois 
Phone: FLeetwood 6-4266 

Date of Organization: 1955 

Perry Gliessman, President 
George Grubb, V ice-President 
Gordon Grubb, Secretary-Treatiurer 
Lee Stark, General Manager 
Bil Godsey, ProductUm Manager 
Gene Wilder, Art Director 

Services: Scripts and storyboards, live action 
and animation including articulated dolls; 
complete production of 16mm sales, train- 
ing, public relations, educational and in- 
dustrial films, also TV commercials. Facili- 
ties: Multiple camera, continuous shooting 
picture equipment, 16mm cameras; sound re- 
corders; new studio with 3,200 sq. ft. of floor 
space including sound stage and narration 
booths; five-channel re-recording and mixing. 
Complete personnel and equipment for studio 
and location; complete 16mm editing equip- 
ment. Three man ai't department. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Safety (Country Life In- 
surance Co.); Student Life at Illinois (Uni- 
versity of Illinois); Special Applications of 
Straiglit-Side-T ype Presses and Press Brakes 
(Dreis & Krump Mfg. Co. ) . TV Films : News 
coverage and TV films (Illinois Agricultural 
Assoc.) ; Big Ten Football Highlights (Sports 
TV). TV Commercials: for Illinois Bell Tele- 
phone Co. (N. W. Ayer & Son, Inc.) ; Holly- 
wood Candy Co. ( Grubb-Petersen Advg. ) ; 
Bubble-Up ( Thomson Advg. Inc. ) ; Smith Oil 
& Refining Co. (E. R. Hollingsworth & A.s- 
soc. ) ; Smith-Douglass Co., Inc. ( Richard 
Crabb Assoc. ) ; Ny-Lint Tool & Mfg. Co. 



THE VENARD ORGANIZATION 

113 North Madi-son Ave., Peoria, 111. 
Studio — Highview Road, East Peoiia. 111. 
Ph(.ne: 4-2490 



Kansas 

CENTRON CORPORATION, INC. 

West Ninth at Avalon Road, Lawrence, 

Kansas 
Phone: Viking 3-0400 

Date of Organization: 1947 

Arthur H. Wolf, President and E.rec. Prod. 
Russell Mosser, E.recutire Vice-President 

and Treasurer 
Norman Stuewe, Vice-Prcsideut and 

Director of Photography 
Charles Lacey, Secretary and Director of 

Production 
Harold Harvey, Director 
Gene Courtney, Director 
Jerry Drake, Script 
Dan Palm(iuist, Editing 
Maurice Pi'athei', Sound 
Robert Rose, Pliotography 
Oscar Rojas, Art Director 
Rod Frazier, Sales Director 

Services: Motion pictures and sliddilnis for 



CENTRON CORP.: CONT'D. 

public relations, sales, training, education and 
television. Subcontracting. Specialized sports ' 
photography. Specialized color and or black 
and white still assignments. Animation and 
recording service. Facilities: New studio and 
office facilities include 60' x 100' x 27' sound 
stage, voice studios, editing rooms, sound 
rooms, etc.; Mitchell and Cine Special cam- 
eras; complete lighting and sound equipment 
for studio and location. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Tin Great .Adreutnre i Sa- 
bena Belgian World Airlines) ; And Women 
Must Weep (Foundation for Independence); | 
Showdown (Kansans for the Right to Work) ; , 
Cessna Line for 1959 (Cessna Aircraft Co.); ^ 
Contract Maintenance of Air Force Equipment \ 
(U. S. Air Force) ; What About School Spirit, j 
Understanding Others, Using Visuals in Your 
Speech, and seven other educational subjects ' 
(McGraw-Hill Bock Co.). Slidefilms: The , 
Life Story of a Successful Promotion (An- | 
heuser-Busch, D'Arey Advg.); The Name is i 
G-B Duct ( Gu.stin-Bacon Mfg. Co.); Respect 
(Phillips Petroleum Co.); The Man Everij- 
hndii Liked (Dr. Charles Rombold). 



Minnesota 

THOMAS COUNTRYMAN FILM 
PRODUCTIONS 

15 North Ninth Street, Minneapolis 3, Minn. 
Phone: FEderal 2-25:39 

Date of Organization: October, 1956 

Thomas C. Countryman, Owner 

Richard C. Pollster, General Manager 

Donald J. Egerstrom, Cameraman 

Jack M. Gauvitte. Director-Editor 

Donald J. Pottratz, Recording Engineer ' 

Services : Producers of industrial, educational, ' 
TV and religious motion pictures and film- ■ 
strips. Facilities: 16mm Mitchell, 16mm and 
35mm Arriflex cameras, complete lighting 
equipment; 2 sound stages, animation stand, 
16mm and ' \" magnetic recording, Magna- 
sync, Ampex and Telefunken equipment, inter- 
lock pi'ojection. film music librai'V. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Instant Electric Copying, 
1959 Sales Introduction, Eyes in the .\'ight, 
24 Hours a Day (Minnesota Mining & Mfg. 
Co.") ; Choosing Games for Children (American 
Family Information Bureau) ; People with a 
Purpose ( Lutheran Welfare Society ) ; Your 
Future (Humboldt Institute). Slidefilms: 
.Automatic Washer Service. S-P Program, Sell- 
ing Service (Franklin Mfg. Co.) ; Nutrena 
Pigloo System (Nutrena Mills). Filmed TV 
Programs: .American Religious Tou-n Hall 
Meeting of the Air (American Religious Town 
Hall, etc.); Search for Health (Minnesota 
Chiropractic Assoc). TV Commercials: for 
Nutrena Feeds, King Koil Mattress, Midland 
Cooperatives, Hilex, Fitger"s Beer. Javex Ltd., 
Mutual Service Insurance, Super Valu Stores, 
Innovation Industries, Spring Air Mattress, 
Janney Semple Hill & Co., Blue Cross-Blue 
Shield, U. S. Naval Air Reserve. 



134 



B U S I N K S S SCREEN MAGAZINE 



EMPIRE PHOTOSOUND INCORPORATED 

1920 Lyiidale Ave. South. Minneapolis 5, 

Minn. 
Phone: Flianklin 4-.J010 

Dati' of Iruni-poration: Octiiber, 1945 

William S. Yale, President 

Charles I!. Woehrle, Secretai-ii-Treaxiirer 

Catherine Running. Business Manager 

Kichiird Jamieson, Production 

.Arthur Xicol, Director of Slidefilnis & 

A)ii))iatioii 
Gweii Wohlfeil, Production Astiistant . 
John Raddatz, Chief Cameraman _ 
Frank Punchard, Editor 
Sam Sabean. Soutid Engineer 

Skrvu'ES .\nd F.4C1LITIES: Completely equipped 
production facilities for motion pictures, 
sound slidefilms, television commercials and 
sales meeting presentations. 16mm Maurer 
and Arritle.x cameras. Time-lapse, slow motion 
equipment. Editing, and interlock projection. 
Animation, sound recording studio 40' x 60' 
sound stage. Tape and magnetic film record- 
ing, disc and tape music libraries. Process 
screen and arc rear projection. High fidelity 
public address system. 16mm Eastman arc 
projector. Strong Arc projector for 3^,4" x 4" 
slides and filmstrips; 8' x 10', 8' x 20', 12' x 
:!0' and 20' x 20' projection screens, available 
for conventions, sales meetings, etc. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Farmers Union Xewsrecl 
( Farmers Union Central Exchange ) ; Sales 
Secret (Franklin Mfg. Co.); Empire on Pa- 
rade. Glacier Xational Park (Great Northern 
Railway Co. 1 : Plinsphate, the Living Mineral 
(International Minerals & Chemical Corp.); 
Growing Places ( Minnesota Mining & Mfg. 
Ccl : Man Sometimes Conquers (National 
Hemophilia Foundation). SLIDEFILMS: Dol- 
lars and Sense of Spraying on the Farm (The 
Farmhand Co.); Double Tested (Western 
Paint Co.). TV Commercials: for Farmers 
Union Central Exchange, Great Northern Rail- 
way Co., Minneapolis Society for the Blind. 
Minnesota Farmers Union. 



PROMOTIONAL FILMS, INC. 

3425 Sumter Ave., Minneapolis 26, Minn. 
Phone: WE 5-2777 

Date of Organization: 1955 

Alfred K. Peterson, President & 

Production Manager 
Cliff Sakry, Sales Manager & Creative 

Director 

Services : Producers of business, industrial, 
travel, agricultural, public relations, outdoor, 
animation, color and b&w motion pictures 
and filmstrips; TV commercials. Facilities: 
Scripting, photography, art, animation, sound 
and still cameras, film and sound editing, mu- 
sic library, complete sound recording, mixing, 
conforming and interlock. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Tlieir Strongest Crutch 
(Minnesota Society for Crippled Children); 
The Farmer and the Sportsman (Red Wing 
Shoe Co.); Charge It! (American Collectors 
Assoc); Fishing Alaska's Land of 10,000 
Smokes ( Northwest Orient Airlines ) ; Mon- 
tana Dude Ranching ( Northwest Orient Air- 
lines and Montana Highway Commission ) ; 
Lectroluse (Minnesota Mining & Mfg. Co.); 
Wonders of Zolatone (Zolatone Process, Inc.). 



Slidefilms: .4 Look at Our Compantj (Our 
Own Hardware Co.); Heart of the Home 
1 N'utri-Seal Stainless Steel Cookware Co.); 
Cedar Pole Preservation Treatment (Minne- 
sota & Ontario Paper Co.) ; Farmhand-Melroe 
Harrouyeeder, 110 Spreader, The Farmhand 
Soil Mover (The Farmhand Co.). TV Com- 
mercials: 3 Hunting Safety (Northern States 
Power Co.); 6 Cancer Education (American 
Cancer Society, Iowa Div. ) . 



.fr 




•K- 



REID H. RAY FILM INDUSTRIES, INC. 

2269 Ford Parkway, St. Panl Hi. xMinne.sota 
Phone : Midway 9-1393 

Date of Organization: 1910 

Branch Offices: 422A W:ishington Building. 
VV'ashington 5, I). C. Phone: District 
7-8729. R. E. Whitney. 208 South LaSalle 
Street, Chicago 4, Illinois. Phone: Finan- 
cial 6-0897. Frank Ralkin, Vice-President 
Midwest Sales. 1627 Main Street, Kansas 
City, Missouri. Phone: HArrison 1-6122. 
T. R. Cauger. 

Reid H. Ray, President auil Treasurer 
Alice M. Griswold, Secretary 
Ellsworth H. Polsfuss, Asst. Secretary 
Mrs. Frances Hostettler, Asst. Treasurer 
T. J. Hermann, Comptroller 
R. V. .leffrey, Vice-Pres., General Sales 

Division 
Frank Havlicek, Sales Manager. Film Ad 
Reuel B. Nelson, Producer 
Gordon R. Ray. Art a)id Animation Director 
Clive Bradshaw, Laboratory Supervi.'^or 
Robert H. Winter, Chief Film Editor 

Services : Motion pictures, slidefilms, TV films 
and commercials (live or animated). Screen 
advertising for theatres ( local, regional, na- 
tional). Facilities: Creative department; 
studio, laboratory, opticals, titles; animation; 
16 & 35mm production equipment with sound 
recording in studio or on location; RCA mag- 
netic or optical sound 35 & 16mm. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: New Horizons in Material 
Handling ( Barrett-Craven.s Co. ) ; Horizon 
North (Erie Mining Co.) ; Is This Yotir Life? 
(Minnesota Mining & Mfg. Co.) ; The Bal- 
anced Ration (Pillsbury, Inc.); One Hoe for 
Kalabo ( National Machine Tool Builders' As- 
soc. ) ; Electronics in Space Travel ( DeVry 
Technical Institute); Safe Farming — U.S.A. 
( Allis-Chalmers ) ; An Agricultural Portrait 
( Minnesota Statehood Centennial Commis- 
sion ) ; Too Young to Retire, Building the Big 
Ones (John Deere.) Slidefilms: Planning for 
Better Customer Relations, Selling the Home 
Sign, Selling the Wall Sign, Selling the Desk & 
Pocket Sign (Advertising Specialties National 
Asso. ); Nutrition-All — The Balanced Supple- 
ment (Nutrition-All, Inc.); The Sales Starter 
( Cutler-Hammer ) ; Operation D a i r y — Ic e 
Cream, Operation Produce ( IGA ) ; Storg of 
the Maxi-Lay Queen (Pillsbury, Inc.) ; We 
Believe In Courtesy (Super Valu Stores, 
Inc.). Filmed TV Programs: The Last Con- 
tinent — Antarctica, 12 half-hour shows 
(Educational TV and Radio Center). TV 
Commercials: for Northern States Power 
Co., Pillsbury, Inc. (Campbell-Mithun ) ; Peters 
Meat Products (David Agency) ; Toro (B.B.D. 
&0. ) ; Farmers Union Grain Terminal Assoc. 
(CoUe & McAvoy); Speed Queen (Geer-Mur- 
ray ) ; International Harvester Co., Rexall 
Drug Co., John Deere ; and othei-s. 



Twin Cities Area 

RUSTEN FILM ASSOCIATES 

5910 Waj zata BKil., Miiii)eai)olis, Minn. 
Phone: Liberty 5-1656 

Date of Organization: 1958 

Paul D. Rusten, Executive Producer 
John E. Driemen, Associate Producer 
James Blakeborough, In Charge of 
Production 

Services: Motion pictures, sound slidefilms, 
TV spots and features. FACILITIES: Complete 
camera, recording, editing and studio facili- 
ties. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Noculized Seed — The New 
Way ( Northrup King & Co.); Neiv Era of 
Better Roads ( Pioneer Engineering Div., Poor 
& Co.). Slidefilms: New Products of 19.58 
(Pillsbury Mills). Filmed TV Procrams: 
Telenews Farm Newsreel, Farm Featurette 
(Northrup King & Co.). TV Commercials: 
for Allstate Insurance Co. ( Leo Burnett 
Agcy.) ; Durum Campaign (Northwest Crop 
Improvement Assoc). 



GEORGE RYAN FILMS, INC. 

210 South Seventh St., Minneapolis 2, 

Minnesota 
Phone: FEderal .5-8864 

Date of Organization: May, 1955 

George M. Ryan, President 

Henry K. Knoblauch, Vice-President, 

Treasurer 
Elizabeth B. Ryan, Secretary 
Wayne A. Langston, E.recutive Producer 
Joseph N. Haw, Account Executive 
David E. Westphal, Production Coordinator 
Vivian Dyste, Stylist 

Services: Producers of 16mm and 35mm mo- 
tion pictures, TV commercials, sound slide- 
films. Facilities: 1000 sq. ft. sound stage 
plus 750 sq. ft. silent shooting stage with two 
complete working kitchens; miscellaneous 16- 
mm cameras, 35mm blimped Arriflex, Magna- 
sync tape recorder, 14" Ampex tape recorder, 
16mm and 35mm Moviola with complete edit- 
ing and lighting facilities; screening room. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Double Package .Maker, 
Two-Scale Filler, The Top Closure (Pillsbury, 
Inc.) ; Inside Story (Franklin Mfg. Co.) ; Fire 
Away! (Archer-Daniels-Midland Co.); Revo- 
lution in Bread ( F. H. Peavey & Co.). Slide- 
films: One Gift That Helps 60 Ways (Com- 
munity Chest, Hennepin County). TV Com- 
mercials: for Sweetheart Bread (John For- 
ney, Inc.) ; Schweigert's Meat Products (Her- 
bert Willis & Assoc, Inc.) ; American Crystal 
Sugar (Bruce B. Brewer). 



Wilding Picture Productions, Inc. 

1821 University Avenue, St. Paul, Minn. 
Phone: Midway 6-1055 

A. H. Brassett, District Manager 

(See complete listing under Chicago Area 1 



9 T H ANNUAL PRODUCTION R E V I E W 



1;?.' 



WEST CENTRAL: MISSOURI 



Kansas Ci+y, Missouri 

BASORE-LONGMOOR, INC. 

1207 Grand Avenue, Kansas City, Missouri 
Phone: GRand 1-6565 

Date of Organization: 1947 
Date of Incorporation: 1952 

William V. Longmoor, President 
Tony LaTona, Vice-President 
Harold W. Clover, Sales Manager 
Robert A. Nelson, in dig. of Production 

Services: 16mm motion pictures for sales, 
sales training, public relations; wildlife and 
conservation films. ;?5mm sound-color slide- 
films for sales and training; TV commercials, 
live and animation. Facilities: Production 
equipment fin' 16mm sound films and 35mm 
filmstrips, including sound stage, recording, 
editing, animation and music depts. Record- 
ing equipment, Ampe.x ^4" tape, 16mm Mag- 
nasync magnetic film and 16mm Maurer op- 
tical films, 2 film music libraries; lighting 
equipment; 16mm Arrifle.x cameras and blimp. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Kirui of the Strinii (Robert 
Q. Sutherland); Arthritis & Allied Disorders 
(Jensen-Salsbery Laboratories ) ; Project Urii- 
care (Unitog Mfg. Co.) ; Missouri State Parks 
(Missouri State Park Board ) ; Going to School 
on a Trout Stream { Wisconsin Conservation 
Commission) ; Cottontail in Tennessee, Bob- 
white on the Wing, Deer in Tennessee and 3 
other titles ( Tennessee Fish & Game Commis- 
sion). Slidefilms: Annual Sales Training 
Meeting ( liutler Mfg. Co.); Sales Training 
Series (Universal Underwriters). TV Pro- 
grams: Daily Word, series of 260 daily films 
(Unity School of Christianity). TV Commer- 
cials: for Kansas City Power & Light Co. 
(Direct) ; Skelly Oil Co. (Bruce Brewer & Co. 
Advg.j ; S.T.P. Chemical Compounds (Di- 
rect) ; C. J. Patterson Co., Holsum Bread, 
Scott Motors (Rogers & Smith Advg.) ; M.F.A. 
Mutual Insurance Co. (Direct). 



^ 



THE CALVIN COMPANY 

1105 Truman Road, Kansas City 6, Missouri 
Phone: HArri.son 1-1234 

Date of Organization: 1931 

Forrest O. Calvin, President 

Betty C. Calvin, Secrefarij-Treasurer 

Lloyd Thompson, Executive Vice-President 

Larry Sherwood, Vice-President 

Neal Keehn, Vice-President 

Frank liarhydt, Vice-President 

Richard I'.ulkeley, Production Manager 

James Y. Hash, Comptroller 

Leonard Keck, Operations Manager 

William D. Hedden, Laboratory Supt. 

Maxine Covell, Office Manager 

Services: 16mm color, sales and sales train- 
ing films; service work and laboratory facili- 
ties for other producers, universities and 
industrial photographic departments. Facili- 
ties: Two sound stages, area 19,000 sq. ft.; 
location eijuipment; laboratory with output of 
25,000,000 ft. black and white, 20,000,000 ft. 
color a year; Kodachrome Ecktachrome, and 
16mm negative-positive color printing and 
processing. 14 editing rooms; two sound stu- 



CALVIN COMPANY: CONTINUED 

dios with six channels, eight phono, recording 
equipment for film, tape, wax, magnetic film; 
eight full-time directors; creative staff; com- 
plete animation music facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Rehearsal for Service 
(Allegheny County, Pa.) ; Your School Safety 
Patrol (A.A.A. Foundation for Traffic Safe- 
ty) ; The Bright Young Newcomer, Promotion 
By-Pa^s (McGraw-Hill and ALCOA); Gen- 
eral Mathematics I, 15 films; General Mathe- 
matics II, 16 films; Advanced Algebra, 11 
films (USAFI Dept. of Defen.se); Co-Ral 
(Chemagro Corp. ) ; Quackgrass, The Perennial 
Guest (Dow Chemical Co.); Training Films 
( D-X Sunray Oil Co. ) ; Sound of a Million 
( K. S. Chamber of Commerce ) ; Your Finest 
Hour ( K.S. United Fund) ; Basketball for Mil- 
lio7is (Official Sports Film Service) ; The Devil 
to Pay (Olin-Mathieson Chemical Corp.); A 
Good Day's Work, The Magic Molecule (Phil- 
lips Petroleum Co.) ; Radio-Chemical Process- 
ing of Xuclear Reactor Fuels & M'astes (Union 
Carbide Corp.); Birds. 4 films; Indians, 2 
films; Animals: Stanford-Binet (The Calvin 
Co. and K. C. University) ; The Coffee Break 
(The Calvin Co. and University Films). TV 
Commercials: Basement Wall Paint ( Du- 
Pont). 



Reid H. Ray Film Industries, Inc. 

1627 Main Street, Kansas City, Missouri 
Phone: HArrison 1-6122 

T. R. Cauger 

I See complete listing under St. Paul. Minn. 

Normandy, Missouri 

Alexander Film Co. 

2932 Andover Drive, Normandy 21, 

Missouri 
Phone: EVergreen 2-6303 

A. H. Baebler, Res. Vice-President 

(See complete listing under Colorado) 



St. Louis, Missouri 

CONDOR FILMS, INC. 

1006 Olive Street, St. I ouis L Missouri 
Phone: MAin 1-8876 

Date of Organization: 1951 

Bradford Whitney, President 

Edgar F. Stevens, Vice-President 

Dean Moore, Production Manager 

Mildred Smith, Secretary 

Charles L. Harris, .Jr., Citicniatiiiiraphcr 

Eddie Moore, Still Photographer 

Services: Producers of 16mm and 35nim sound 
motion pictures and slidefilms for sales promo- 
tion, advertising, public relations, training, tv. 
Complete creative, writing and iiroduction 
staffs. Productions from si'ript to screen or 
-service work; i.e., editing, adding sound and 
music to films already shot. Facilities: Air- 
conditioned sound st;ige with heavy-duty light- 
ing. Maurer. Bell & Howell cameras. Stancil- 
Hoffman synchronous magnetic recording 



CONDOR FILMS: CONTINUED 

16mm, 17':;mm. quarter-inch. Multiple chan- 
nel synchronous interlocked mixing. 16mm, 
17yomm and 35mm Moviolas (picture and 
sound). 16 and 35mm (arc) interlock projec- 
tion. Music and sound effects library. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Architectural Uses of Plas- 
tics (Monsanto Chemical Co.); Set Up for 
Savings (Gaylord Container Div., Crown Zell- 
erbach Corp.); We Give Thanks ( Pio Decimo 
Press) ; Hood River Dedication, Starkrimson [ 
Apple (Stark Bro's Nurseries) ; Jack Daniels- 
1958 (Brown Forman Distillers Corp.); The 
Pork Chop Factory, The Amazing Egg Case, . 
The Chicken or the Egg, The Pig's in the Par- 
lor ( Ralston-Purina Co.). Slidefilms: for 
Westminster College, Lincoln Engineering 
Co., Dairy Queen, A. B. Chance Co., Down- 
town in St. Louis, Inc. TV Commercials: 
for Leukemia Guild, Boys Town of Missouri, I 
Ralston-Purina Co. 



CHARLES GUGGENHEIM AND 
ASSOCIATES, INC. 

3330 Olive Street, St. Louis, Missouri 
Phone: JEfferson 5-9188 

Date of Organization: 1956 

Charles Guggenheim, President 
Jack A. Guggenheim, Vice-President 
Jack A. Guggenheim, Jr., Secretary 
Thomas Guggenheim, Treasurer 

Services: Production of theatrical and non- 
theatrical motion pictures. Facilities: Com- 
plete 16mm and 35mm editing, projection, 
sound recording, mixing, dubbing, interlock, 
camei'a. and lighting facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Make All Things New 
{ Board of Missions of the Methodist Church) ; 
Miracle of a Signature (United Appeal of 
Chicago); An American Museum (City Art 
Museum of St. Louis) ; The Saint Louis Bank 
Robbery (United Artists Corp.); The Strike 
(self-produced for Guggenheim & Associates). 



HARDCASTLE FILM ASSOCIATES 

7819 Wise Avenue, St. Louis 17, Missouri 
Phone: Mission 7-4200 

Date of Organization: 1930 

J. H. Hardcastle, Producer 
Lambert Kaiman, Direction 
Richard Hardcastle, Editorial 
Richard Hardcastle, Jr., Production 

Services: Motion pictures, slidefilms, and TV 
commercials; advertising, public relations, 
sales, industrial training, civic, religious, fund 
raising films. Facilities: 35mm and 16mm 
equipment, sound stage, editing rooms, port- 
able lighting and recording equipment for lo- 
cation production. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Making Ends Meet (Social 
Science Films ) ; A Quarter Century of Prog- 
ress ( Sporlan Valve Co.) ; Your Investment in 
Tomorrow (Dairy Council of St. Louis) ; Sales 
Excerpts (Southwestern Bell Telephone Co.). 
Slidefilms: Here Comes the Hot Ones (The 
Seven Up Co. ) ; Make it Easy to Buy and Try 
(Southern Comfort). Anamorphic Slides: 
7-Up Developers International (The Seven Up 
Co.); The Priory Scliool (no sponsor indi- 
cated). T\ Commercials: for Pevely Dairy 
Co., Colonial Sugar ( Rutledge & Lilenfield). 



1.36 



BUSINESS SCREEN M A G .\ Z I N E 



PREMIER FILM 
AND RECORDING CORPORATION 

•MXi Lcciist Strt'i't, St. Ldui.- :;, .Missoui'i 
Fhiine: JEtTerson 1-3555 

Date of Organization: 19:56 

Theodore P. Desloge. I'rfsidtnt nnd 

Executive Pnidiirer 
Wilson Dalzell, Vice-Prexidrnt nml 

Axsociate Prod lire r 
Roger E. Leonhardt, ProdKctioti Manat/er 
H. Stewart Dailey. Director of PliotograpUij 
Charles Kite, Editorial Supervisor 
Robert H. Kirven, Creative Director 

Services: Creators and producers of business, 
industrial, religious, documentary, theatrical 
and television motion pictures and sound slide- 
films — Itimm or 85mm sound, black and white 
or color. F.\CILITIKS: Air conditioned studios, 
sound stage, :!5nim and Kimm screening rooms. 
Mitchell ;!5mm and IGmm cameras; Bolex, 
Bell vSc Howell and Auricon cameras. Fearless 
dolly, M-K Mike boom, complete heavy light- 
ing facilities, mobile generator; complete re- 
cording, mixing, scoring facilities; tape, disc, 
magnetic film, interlock system: complete ef- 
fects and music library; editing department, 
writers, directors, editors; Moviola, record 
processing and pressing plant. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictukes: The Place to Get Well (St. 
Louis Children's Hospital) ; 122 Eyes (United 
Fund of Greater St. Louis ) ; It Takes Two 
(Ralston-Purina Co.); 1959 Convention, film 
series (Anheuser-Busch, Inc.). Slidefilms: 
Beside the Manger, In the Front Line, It Is 
Toward Evening, Let's Plan Our Parish Pro- 
gram (Concordia Publishing House); The 
//»,s-.swa» Coniijlete Line i Hussman Refriger- 
ator Co.); Pet Milk Advertising for 19-59 
(Gardner Advg. Co. i : Falls City Beer Sales 
Promotion; National Car Rental Service. TV 
Commercials: for Wembley Ties (Walker- 
Saussy Advg. Co. ) ; American Shoe Co. ( Rich- 
ard Lane & Co. ) ; Falls City Beer ( Horan- 
Daugherty Advg. Co. ) ; National Assoc, of In- 
dependent Insurance Agents ( Doremus & 
Co. I : Pet Milk Complete Line, Pet No-Cook 
Candies, Pet Candy Popcorn ( Gardner Advg. ) 



Nebraska 

CHRISTENSEN-KENNEDY PRODUCTIONS 

28:^4 Harney Street, Omaha. Nebraska 
Phone : AT 2977 

Date of Organization: August, 19-36 

Branch Offices: 4;')7 Fifth Avenue, New 
York, 16, N.Y., Paul Blaufox. 10456 Valley 
Spring Lane ilO, North Hollywood, Calif. 
Jack L. Silver. 

Ray Christensen, Partner, Producer- 
Director 

Dennis M. Kennedy, Partner, Prodneer- 
Director 

Herb Hellwig, Representative 

Kenneth C. Dunning, Ai't Director 

Services: Industrial, public relations, train- 
ing and sales films; slidefilm strips; anima- 
tion; visual aids work; and TV commercials. 
F.XCILITIES: Equipment for the production of 
all types of 16mm films, equipment for anima- 
tion, editing, processing. .35mm color slides 
and filmstrips. 



CHRISTENSEN-KENNEDY: CONT'D. 
RECENT PRODUCTIONS AND SPONSORS 

.MoTlo.N I'UTliRES: .Alimiic Eneryij Goes to 
Work for Nebraska (Consumers Public 
Power); (hir Big Issue, Onr Big Issue II 
(Progressive Omaha Assoc). Slidefii.ms: 
Why Recruit (Mutual of Omaha) ; OV Daisies 
Never Die, The;/ .hist Wilt Away (Omaha 
Chemical Co. i . 



Wisconsin 
RUDY SWANSON PRODUCTIONS 

1616 Lehmann Lane, Appleton, Wisconsin 
Phone : REgent .-5-6272 

Date of Organization: 19.'}9 

Rudy Swanson, Executive Producer 
Robert W. Swanson, Production Supervisor 
David Porter, Production Assistant 
Gordon Daily, Sound Recording Supervisor 

Services: Creators and producers of all ele- 
ments of 16mm or ;55mm sound, color, sales, 
sales training, documentary, public relations, 
and TV films. Facilities: New (1958) com- 
pany owned motion picture center with two 
sound stages, offices, projection, recording and 
editing facilities. Main stage 40' x 60' with 
complete standing sets. Complete 16mm and 
.■)5mm camera and recording equipment: music 
and art facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion I'UTi;kes: Alex Dniir Ri porting 
(Ansul Chemical Co.); A Toirn Comes Alive 
(State of Wisconsin); Pilot Meat Trays, Re- 
port 10-07 ( Marathon Div., American Can 
Co.); These Few Seconds (Wisconsin Wire 
Works). 




FILM ARTS PRODUCTIONS, INC. 

1700 South 19th Street. Milwaukee 4. 

Wisconsin 
Phone: Mitchell 5-0.523 

Date of Organization: 1927 

Gaylord M. Clark, General Manager 
Walter E. Immekus, Production Manager & 

Director. Pliotography 
C. Oscar Lindquist, Still Photography 
Alfred M. Zemlo, Sound Engineer 
Robert P. Schneider, Strip Film 

Reproduction 

Services: Creation and production of motion 
pictures and slidefilms for industry; TV com- 
mercials; slide presentations; script prepara- 
tion. Facilities: New studios; sound stage 
66 ft. X 50 ft.; recording studios 22 ft. x 14 ft. 
and 11 ft. x 14 ft.; editing rooms; laboratory; 
complete 16mm: complete lighting equipment 
for location and studio work. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Music Maestro (National 
Board of Fur Farms Organization ) ; Tool 
Safety (Snap-On Tool Corp.). SLIDEFILMS: 
Magnificent Missile (Modine Mfg. Co.). TV 
Commercials: F701 Washer, Speed Queen 
Corp. (Geer-Murray, Inc. adv.) ; Thorp Fi- 
nace Co. (Klau Van Pietersom Dunlap, Inc.). 

Riviera Productions 

230 Westmoor Blvd.. Milwaukee 14, 

Wisconsin 
Phone: SUnset 2-8815 

Robert Zens, Midwest Representative 

(See complete listing under Los .Angeles area) 



Arizona 

CANYON FILMS OF ARIZONA 

834 .North Seventh Ave., Phoenix, Arizona 
Phone: ALpine 2-1719 

Date of Organization : 1953 

Raymond Boley, Owner-Production Manager 
Bob Allen, Oivner-Director of Photography 

Services: Motion picture producers for indus- 
try, television, advertising and education. TV 
spots; sound slidefilms. Contract shooting or 
editing for outside producers. Art, animation 
and script services. Facilities: Two sound 
stages, sound recording facilities ( magnetic 
film or tape) ; disc cutting. Set lighting and 
complete portable lighting. Synchronous cam- 
eras, recorders and dubbers. Editing dept., 
including sound cutting. Interlock projection 
and recording. Set construction. 16mm or 
35mm production. Complete location equip- 
ment. 

RECENT PRODUCTIONS AND SPONSORS 

Motion I'ictcres: Computor Department, The 
"■301," (General Electric Co.) ; At Your Service 
(Southwest Blood Banks); Maryvale (John 
H. Long, Home Builders, Inc.). SLIDEFILMS: 
Sea,'iide (Seaside Mausoleum); Prearrange- 
ments ( National Prearrangements, Inc.) ; 
1960 Line (International Metal Products Co.). 
TV Commercials: for Sun Control Carpeting 
Co., OK Van & Storage, Staggs Bilt Homes, 
American Dairy Assoc, of Arizona. Valley 
National Bank, Arizona Savings & Loan 
Assoc, Salt River Power District, Can-0 Dog 
Food, Holsum Bakery, Rosarita Mexican Food, 
Cr.vstal Ice Co., Barq's Bottling Co.. John F. 
Long, Home Builder, Inc., Safe Bug Killer. 
U. S. Rubber Co., KPHO Radio, Lu.sk Homes, 
Lucky Wishbone, Rudolph Chevrolet, National 
Cystic Fibrosis, Gompers Rehabilitation Cen- 
ter through various advertising agencies. 



•5€- 



SOUTHWEST FILM INDUSTRIES, INC. 

806 Roosevelt Street, Tempe, Arizona 
Phone: WOodland 7-5413 

Date of Incorporation: 1954 

Joel A. Benedict, President 
Robert M. Wachs, Vice-President 
T. T. Crance, Treasurer 
John E. Evans, General Manager 
Sherwood Strickler, Cineniatographer 
E. Hohnberger, Film Supervisor 
A. H. Hollister, Sales Manager 
Alexander Waddell, Art Director 
Richard Bell, Script Writer 

Services: Complete 16mm motion picture and 
35mm sound slidefilm production; TV commer- 
cials, industrial films, training films, anima- 
tion, educational films, slides and slidefilms. 
16mm rapid processing. Complete line of 
audio-visual equipment for business and edu- 
cation. Facilities: Sound stage, Magnasync 
sound system, Arriflex camera equipment, re- 
versal and negative-positive 16mm processing 
equipment, slidefilm animation stand and 
camera. 

(LISTING CONTINUES ON FOLLOWING PAGE) 



9 T H ANNUAL PRODUCTION REVIEW 



137 



SOUTHWESTERN STATES: 

SOUTHWEST FILM: ARIZONA 
RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: I9.',,s Copper Bowl (Copper 
Bow] Corp.); Chemical Changen (United 
World Films) ; Did You See Me? (Valley Na- 
tional Bank); Creatures of the Desert 
(McGraw-Hill Publishing Co.) ; Basic Snare 
Drum Techniques (Troxel Music Enterprises). 
Slidefilms: Your Rights and Resporuiibilities 
(Employment Security Commission of Ari- 
zona). TV Commercials: Advertising Asso- 
ciates, Advertising Counselors, Arizona Pub- 
lic Service, Louis Crandall Associates, Fiesta 
Foods, Jennings & Thompson Advg. Inc., John 
Turner Associates. Valley National Bank, 
Western Savings, Rippey Associates. 



Dallas Area: Cont'd. 



^ 



Olclah 



oma 



^ 



Alexander Film Co. 

:U08 East 28th Street, Tulsa, Oklahoma 
Phone: Riverside 2-1874 

Bud Woods, Res. Vice-President 

(See complete listing under Colorado) 

DWIGHT MORRIS PRODUCTIONS 

1611 South Boston Ave., Tulsa, Oklahoma 
Phone: Diamond 3-6424 

Date of Organization : 1947 

Dwight Morris, President 

Services: Producers of industrial motion pic- 
tures and TV commercials. Facilities: Com- 
plete 16mm film laboratory and sound equip- 
ment; complete photographic equipment. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Tlie Modem Sucker Rod 
(W. C. Norris Mfg. Co.) ; A Future to Share 
(Siloam Springs Chamber of Commerce); 
Chicken of To-Morrow (National Chicken 
A.ssoc. ) . TV Commercials : for Oklahoma Na- 
tural Gas Co. (Locke Advg. Agcy. ) ; 1058 
political campaigns, and others. 



Dallas, Texas Area 
COFFMAN FILMS, INC. 

4,519 Maple Avenue, Dallas, Texas 
Phone: LAkeside 8-:3692 

Date of Organization: 1952 

E. Hammond Coffman, President 

E. W. Coffman, Vice-President 

Howard W. Greene, In Clif/. of Production 
Services: Production of industrial and promo- 
tion motion pictures, slidefdms and TV com- 
mercials. Facilities: Large sound stage, 
interlocked sound system, editing equipment, 
16mm and ;3.5mm Mitchell cameras. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: When Need is Near ( Dallas 
Community Chest) ; Sign Up Now (Texlite) ; 
Our Methodist Heritage (Methodist Church) ; 
This Is Mil Churcli (Dallas Episcopal Dio- 
cese). Slidefilm: Religious Art of the Wes- 
tern World (no sponsor indicated). TV Com- 
mercials: for Campbell-Taggart (Bel-Art); 
Manor Baking (Crook Agency) ; Light Crust 
Flour (Clarke, Dunagan & Huffhines) ; 
Vanette Hosiery (Carrie Rowland) ; 7-11 Food 
Stores ( Campbell Agency ) ; Pest Guard ( Sam 
Bloom); Owens Country Sausage (Crandell). 



IDEAS, ILLUSTRATED, INC. 

2909 North Haskell Ave., Dallas 4, Texas 
Phone: LAkeside 6-7249 

Date of Organization: November, 1952 
Date of Incorporation : November, 1958 

Irvin Gans, President, Exec. Producer 
Robert Arch Green, Writer, Director 
George Chyka, Director of Pliotography 

Services: Industrial, sales, public relations 
and educational motion pictures, slides and 
photographic illustrations. Story treatments, 
scripts, creative editing, sound recording and 
music scoring, matching and preparation for 
printing. Services for industrial and institu- 
tional film departments. Facilities: Com- 
pletely equipped sound stage including light- 
ing, blimped 35mm and 16mm Arriflex cam- 
eras, single-system camera, Magnasync mag- 
netic film recording and mixing; music library, 
complete editing facilities; location photog- 
raphy equipment, high-speed cameras. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Fuels for Argentina (Fish 
Engineering Corp.) ; Tlie Magic Tones (South- 
western Industrial Electronics Co.) ; New 
Sound in the Wilderness (Bell Aircraft 
Corp.); Recent Developments in Perforating 
(Schlumberger Corp.); The Sonic Pump 
(Johnston Testers, Inc.). 



4f 

JAMIESON FILM COMPANY 

3825 Bryan Street, Dallas 4, Texas 
Phone: TAylor 3-8158 

Date of Organization: 1916 

Branch: 936 W. Peachtree St., N.W., At- 
lanta 9, Georgia. Phone: TRinity 4-6625. 
Chester D. Gleason, Manager 

Bruce Jamieson, Partner & General Manager 
Hugh V. Jamieson, Jr., Partner & 

Production Manager 
Walter Spiro, Controller 
Jerry Dickinson, TV Production Manager 
Robert G. Redd, Production Services Mgr. 
Ralph Canada, Laboratory Manager 
Bill Stokes, Sales Manager 
Robert Alcott, Head Cameraman 

Services: Industrial, educational, training and 
public relations motion pictures, 16mm and 
35mm; filmed television programs and TV 
commercials; sound recording laboratory and 
printing services for industrial, educational, 
or producer organizations. Facilities: 15,000 
sq. ft. studio, sound stage and laboratory; 
complete ;35mm & 16mm production equip- 
ment; RCA 16mm and 35mm sound channels; 
editing, printing and processing 16mm and 
35mm; color printing with scene-to-scene colm- 
correction; animation, creative staff. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: City in the Sun (South- 
western Bell Telephone Co.) ; F8U-3 Weapons 
System, The Third Crusader, Regulus II Prog- 
ress Report 1958 (Chance Vought Aircraft): 
Pass to the Sea (Port of Lake Charles) ; B-5S 
Progress Report #11 (Convair Div., General 
Dynamics Corp.) ; Wildlife's Guardian, Reel 



JAMIESON FILM: CONTINUED 

Pleasure ^Georgia Game and Fish Commis- 
sion) ; Automation With Polarmatic t Space 
Corp.); Five Men from Missouri (Hermetic 
Seal Transformer Corp.). TV Commercials: 
for Humble Oil & Refining Co. (McCann-' 
Erick.son); Fritos, Imperial Sugar (Tracy 
Locke i; American Petrofina (Taylor Nors- 
worthy) ; Blue Plate Foods (Fitzgerald) ; Gills 
Coffee (Cargill, Wilson & Acree). 



KEITZ & HERNDON 

4409 Belmont, Dallas, Texas 
Phone : TAylor 4-2568 

Date of Organization: 1950 

L. F. Herndon, Jr., Sales Manager 
R. K. Keitz, Production Manager 
T. R. Young, Art Director 
John Bronaugh, Chief Cameraman 
Bob Dalzell, Head Animator 
Lloyd Abernathy, Director 
Ed Cain, Coordinator 

Services: Motion picture and slidefilms (strip 
film) ; TV and industrial films. Facilities: 
Complete 35mm and 16mm sound stage, ani- 
mation, art, titling and special effects; 35mm 
and 16mm cameras; Oxberry animation equip- 
ment. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Dr. Pepper Documentary 
(Dr. Pepper Bottling Co.); Gaslight (Lone 
Star Gas Co. ) ; No Title ( Chance Vought Air- 
craft Co. ) ; Sales Presentation ( Vornado Air 
Conditioning Co.). TV Commercials: for 
Lone Star Beer (Lone Star Brewing Co.). 



MOTION PICTURES, INC. 

3024 Ft. Worth Avenue, Dallas, Te.xas 
Phone: WH 2-9654 

Date of Incorporation : January, 1959 

David T. Lane, President 
Marty Young, Vice-Pres. & Gen. Mgr. 
0. W. Dalton, Vice-Pres., Production 
Joe D. Harris, Vice-Pres., Animation 
Richard E. Bethard, Production Siipvr. 

Services : All categories of commercial motion 
pictures including live action and animated 
TV commercials. Facilities:' 3200 sq. ft. air 
conditioned sound stage, recording studios, 
editing facilities, projection theatre, camera 
and lighting e(iuipment, animation department. 
RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Sta Dri Story (Ranger 
Boot Co.); Wizards of Os (Medical Plastics 
Laboratory); Classified Title (Texas Instru- 
ments). Filmed TV Programs: Bud Wilkin- 
son's Inside Football, series of 10 (National 
Guard through Fuller, Smith & Ross ) ; Dan 
Smoot Report, series of 52 (Dan Smoot ) . TV 
Commercials: for Zales Jewelers (Bloom 
Advg.); Mobilgas ( Ratcliff Advg.); Light- 
crust Flour (Clark, Dunagan & Huffhines); 
Odessa Oil Show ( Womack-Snelson) ; Wabash 
Railroad, Mayrose Meats (Gardner Advg.) ; 
Weingarten Bakeries (Kamin); Tenilhi.st 
Cough Syrup, Syndicated TV ID's (Pams); 
Kook-Klean (Wes-Mer Mfg.); Libby-Owens- 
Ford (Fuller, Smith & Ross) ; Premier Oil & 
Refining Co. 



MUNDELL PRODUCTIONS 

4207 Gaston Avenue, Dallas 10, Texas 
Phone: TAylor 1-0770 



I.S8 



BUSINESS SCREEN MAGAZINE 



Houston, Texas 
GULF COAST FILMS, INC. 

Oil & t-'ii^ MuildiiiK, Houston 2, Texas 
rSee complete listiiijr under Robert Yarnall 
Richie Productions in N<\\ 'SCrk City) 

RAYDELL PRODUCTIONS 

2215 West llokdinbe lUvd., Houston, Texas 

Phone: MOhawk 4-9221 

Date of Organization: 1957 

Ray M. Boriski, Partner 

1). M. Van Dusen, Partner 

Albert Zarzana, Production ifaiiayer . . 

Services: IGmm motion pictures for industry, 
public relations, sales training, education. :i5- 
ram slidetilms. Facilities: Single and double 
system sound cameras for studio and location. 
Optical and magnetic recording studio and 
screening room. Script writing and art serv- 
ices. Oil industry technical advisory board. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Picturks: Fin- King iFire King 
Corp.); It'x Manic i Marine Gathering Co.); 
Collegiate Snrsinn (Sacred Heart Dominican 
College); Champion Quartcrhorftes i Cauble 
Ranch). Slidefilms: Architectural Plastics 
(Mual Industries. Inc.). TV COMMERCIALS: 
for Marvel ite. Marvel Marketing Co., The 
Sleeping Giant ( Lorehn Agency); Mual In- 
dustries. Inc. ( Direct). 

TEXAS INDUSTRIAL FILM COMPANY 

2528 North Boulevard, Houston, Texas 
Phone: JAckson 9-4377 

Date of Organization: 1945 
Date of Incorporation: 1956 

N. Don Macon, President 

S. Macon, Seci-etarij-Treasurer 

A. P. Tyler, Production Manager 

I Services: Industrial training and sales promo- 
I tion motion pictures, 16mm and :?5mm sound, 
' color; 35mm sound slidefilms. Facilities: 
I 16mm and 35mm cameras, lighting equipment ; 
! air-conditioned sound stage; disc, 16mm mag- 
' netic tape and 16mm optical sound recording; 
picture and sound editing; printing equip- 
ment for 16mm motion pictures and 35mm 
' slidefilms. Processing 16mm b&w films. Ani- 
mation. Personnel for writing, direction. 
editing and sound recording. 

RECENT PRODUCTIONS AND SPONSORS 

MuTio.N Pictures: Eavlij Cotton (Hercules 
Powder Company) ; Looking at HunMe; 
Southwest Conference Football Highlights- 

: 1958 (Humble Oil & Refining Company); 
Women's Volunteer Program (Methodist Hos- 
pital). Slidefilms: ACF Lubricated Plug 

I Valves (W-K-M). 

United States Productions, Inc. 

1714 Huldy, Houston 19, Texas 
Mrs. Barbara Atwell, in charge 
(See complete listing under New York City) 

Jerry Fairbanks Productions 

219 Majestic Building, San Antonio, Texas 
Phone: CApital 4-8641 
Jack Mullen, Representative 
(See complete listing under Los Angeles area) 



Colorado 

DICK DURRANCE FILMS 

130 West Francis S(i-cct. .Xspcn, Colorado 
Phono: WAlnut 5-7002 

Date of Organization: 1948 

Associate Producer: Pelican Films, Inc. 46 
West 46th Street, New York 36, N. Y. 
Phone: Circle 6-1751. .Joseph Duiiford. 

Dick Durrance, President 

Services: Promotional, industrial, educational 
motion picture productions. Specialists in 
sports, adventure, outdoor films. European 
film production experience. TV location 
shooting jobs. Facilities: Complete 35mm 
and 16mm motion picture equipment. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Picturks: Suou-hldsf i Kd. F. Taylor 
Co.). TV Commercials: for Busch Bavarian 
Beer-Anheuser-Busch ( Gardner Advg. Agcy. ) ; 
photography only for Zest — Procter & Gamble, 
Salada Tea (Peter Silgar Productions). 



^ 



ALEXANDER FILM COMPANY 

Alexander Film Building, Colorado Springs, 

Colorado 
Phone: ME :M771 

Dates of Incorporation: 1928; 1955 

BRANCH OFFICES 

New York: 500 Fifth Ave., New York 36. 
Phone: LOngacre 5-1350. Maxine Cooper, 
Res. Vice-Pres., Kenneth Allen Silver, 
Alexander International. 

Michigan: 16997 Georgina, Birmingham. 
Phone: Midwest 4-1212. Donald Ringsred. 
Res. Vice-Pres. 

Illinois: 472 Wrigley Bldg., Chicago 11. 
Phone: WHitehall 4-5980. Bob Woodburn. 
Res. Vice-Pres. 

Missouri: 2932 Andover Drive, Normandy 21. 
Phone: EVergreen 2-6303. A. H. Baebler, 
Res. Vice-Pres. 

Oklahoma: 3108 East 28th St., Tulsa. Phone: 
Riverside 2-1874. Bud Woods, Res. Vice- 
Pres. 

California: 444 California St., Room 408, 
San Francisco 4. Phone: EDgewater 
2-1951. Wm. Hillhouse, Res. Vice-Pres. 
12344 La Maida, North Hollywood. 
Phone : STanley 7-4343. 

Washington : 3260 Lakewood, Seattle 44. 
Phone: PArkway 2-2258. W. L. Troyer, 
Res. Vice-Pres. 

Mexico: Balderas 36-602, Mexico, D. F. 
Phone: 10-3.3-72. Mario O'Hare, Res. 
Vice-Pres. 

Puerto Rico: Edificio El Imparcial, Calle 
Comercio 450. San -Juan. Phone: :V2898. 
Haskel Marshal, Res. Vice-Pres. 

D. M. Alexander, Chairman of the Board 
Keith Munroe, President 

Jay Berry, Vice-President, National 
Jay Piccinati, Vice-President, Marketing 

E. B. Foster, Vice-President, Treasurer 

J. A. Anderson, Vice-President, Productions 
Cliff Parker, Vice-President, Theater 
Don Alexander, Jr., Media Director 
John B. Lee, Manager, Alexander 
Productions 



9 T H ANNUAL PRODUCTION REVIEW 



jj^ CI #JL *f rn 



MOUNTAIN STATE 



ALEXANDER FILM: CONT'D. 

A. M. Oaks, Asst. Manager, Alexander 

Productions 
Howard S. Olds, Creative Director 

Services: Producers of TV and theater film 
commercials, information, training, documen- 
tary and sales motion pictures for industry, 
education, government and agriculture for do- 
mestic and foreign distribution. Creative edi- 
torial, TV and theater distribution services. 
Slidefilms for all purpo.ses. Facilities: Com- 
plete production facilities, located on one loca- 
tion under one management. Creative sce- 
nario writing, stage with 30 standing sets, 
lighting equipment, 35mm and 16mm cameras, 
16mm sprocket hole and V4" magnetic tape 
recorders. Art and animation departments 
with stop motion and time lapse cameras. 35- 
mm Eastman color and b&w negatives and 
prints, 16mm b&w processing equipment. Over 
300 permanent perscmnel. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Light on Dcmocracij (Fed- 
eral Postal P^mployees Assoc.); Lamb on Dis- 
play ( American Sheep Producers Council, 
Inc.) ; Providing Co-Op Tires Second to Xone 
(National Cooperatives, Inc.); No title given 
(Seven-Up Bottling Co.). SLIDEFILMS: Thing- 
amajig (National Advg. Co.). Specialists in 
theatrical screen and television advertising 
films produced for various clients and advertis- 
ing agencies during 1958. 



THOS. J. BARBRE PRODUCTIONS 

2130 So. Bellaire St., Denver 22, Colorado 
Phone: SKyline 6-8:383 

Date of Organization : 1940 

Thos. J. Barbre, Owner, Manager, Producer 
Anita T. Barbre, Assistant Manager 
Paul Enirich, Recording Director 
Harold J. Anderson, Director of Photog- 
raphy 
L. B. Thomas, Writer-Director 
Services: Complete production of all types of 
business films. Sales, training, public rela- 
tions, advertising, educational. Color and black 
and white. TV commercial and TV entertain- 
ment films. Producer services. FACILITIES: 
Sound stage, theater, editing rooms, voice stu- 
dio, interlock projection. Maurer cameras. 
100,000 watts of lighting equipment. Maurer 
six-track optical recording. Magnetic film re- 
cording. Tape recording. Sound truck and 
generator. Editing, animation and titling 
rooms, equipment and staff. Recorded music 
libraries. Staff organist. Editors, script 
writers. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Span and iV/n ( Spanall of 
The Americas, Inc. ) ; Hands Acro.^s the Border, 
GW Lntervieivs (Great Western Sugar Co.); 
How to Get a Head (Colorado Fuel & Iron 
Corp. ) ; Dawn Dancers ( Wyoming Game & 
Fish Comm.) ; The Last Water Hole (Colorado 
State University) ; Gates Sales Film (Gates 
Rubber Co.); Acrow V Form Systein #2 
(Acrow, Ltd.). TV Commercials: for Bold 
Action Furniture Sales, Inc., Series No. 1 & 
2; Virginia Vale Homes, Kick Off (Paul T. 
Pairin, Inc.); American Furniture Co.; 
Adolph Coors Co.: Stanley Furs, Inc. 



139 



MOUNTAIN STATES: COLO. 

RIPPEY, HENDERSON, BUCKNUM & CO. 

909 Sherman Street, Denver 3, Colorado 
Phone: AComa 2-5601 

Date of Organization : 1943 

Arthur G. Rippey, Managing Partner 

Gilbert Rucknum, Partner. Producer 

Clair G. Henderson, Partner 

Harry A. Lazier, Partner 

Robert R. Powell, Production Supervisor 

Robert G. Zellers, Chief Cameraman 

Kenneth C. Osborne, Film Editor 

Services: Industrial and civic relations mo- 
tion pictures, color and sound, both voice-over 
and lip synchronization; sound slidefilms, black 
and white and color. FACILITIES: Sound stu- 
dio, IGmm cameras, lighting, recording and 
editing equipment: creative staff: art depart- 
ment. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: How to Make a SKccessful 
Sales Presentation ( Hamilton Management 
Corp.) ; Colorado Carnations — Tlie Flower of 
Everlasting Springtime (Colorado Flower 
Growers Assn.); Ti)e Wonder Wood; Hon- to 
Make Your Pine Poles Last Longer (Osmose 
Wood Preserving Co. of America). TV CoM- 
MERCI.\ls: for J. C. Penney Company; Ben- 
nett's; Denver U. S. National Bank; Kuner's; 
The Denver Po.st; Kohler-McLister Paint Com- 
pany; Mountain States Telephone: Frontier 
Airlines. 



SONOCHROME PICTURES 

2275 Giencoe Street, Denver 7, Colorado 
Phone: EAsl 2-;5192 

Date of Organization : 1942 

Branch : Multichrome Laboratories, 760 
Gough Street, San Francisco, California 

R. B. Hooper, Oivner-Producer 

George K. Perrin, Director of Flnitograjihij 

llerbeii McKenney, Owner, Multichrome 
Laboratories, San Francisco 

Herbert McKenney, R. B. Hooper, Multi- 
Chrome Laboratories, Denver Division 

Services: Motion picture and television pro- 
ducers. Sound recording, titles, TV spots, color 
release prints. Facilities: Animating ma- 
chines; synchronous KJmm Magnasync record- 
ers; optical printers; mobile power plant: 
16mm and :l.5mm cameras. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Great Basin Range (Lehr 
Productions, Fly, Nev. ); Harvest from tlie 
Sky (Denver Water Commissioners); Golden 
Trout (Wyoming Travel Commission); Storii 
of Colorado, 2nd edition (State Historical 
Society); Viscount II (Continental Air 
Lines) ; Gates Tandematic Drive (J.R.Bennett 
Productions); Land of Legend — "Maasacre" 
("J" Productions). TV Films: Olinger Quar- 
tet (KLZ-TV); Ice-Foe (Oscar Katov Agen- 
cy) ; Amendment #r) Vote NO ( Hoofman-Freid 
Agency) ; Akers Album ( Denver & Rio Grande 
Western Railroad ) . 



TCthis symbol, appearing over a 
producer's listing, indicates that display adver- 
tising containing additional reference data ap- 
pears in other pages of this 9th Annual Pro- 
duction Review issue. 



140 



^ 



WESTERN CINE PRODUCTIONS 
(Div. Western Cine Service, Inc.) 

114 E. 8th Ave., Denver, Colorado 
Phone: AMherst 6-.3061 

Date of Organization: September 1, 1952 

Herman Urschel, President 

John Newell, Exec. Vice-Pres., Chg. Prod. 

Malcolm Jesse, Treasurer 

Mike Cook, Vice-Pres., Sales 

Noel Jordan, Secretary 

Harry Barnes, II, Laboratory Manager 

John Howard, Sound Recording Manager 

Don Zimmerman, Film Editor 

Stan Phillips, Production Supervisor 

Services: 16mm motion pictures and TV pro- 
duction; complete 16mm lab. for color and 
b&w processing, printing and editing; com- 
plete sound recording for tape, disc and film. 
Sound slidefilm production. FACILITIES: Ani- 
mation and title stand, color & b&w processing 
machines, printer, editinjr rooms and equip- 
ment ; Ampe.x, Maurer, Magnasync & Magna- 
cord recorders, synchronous cameras, special 
effects dept., sale and rental of professional 
motion iiicture equipment. 



RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Gold Carpet to Elegance 
(Continental Airlines) ; That We May Breathe 
( National Foundation for Asthmatic Chil- 
dren); Mental Retardation (Colorado State 
Dept. of Public Health) ; The Dynamic Years 
( Colorado State Democratic Committee ) ; 
Football Highlights of 1958 (U. S. Air Force 
Academy). TV Commercials; for Industrial 
Federal Saving ( Prescott-Pilz Agency); Blue 
Cross & Blue Shield (Colorado Blue Cross 
Assoc. ) ; Madison United Givers ( Stephan & 
Brady) ; Hungarian Flour. Diamond M. Flour. 
Ranch House Beans (Clair & Meyer Agency i . 



Idaho 
FILM ORIGINALS 

6536 Robertson Drive. Boise, Idaho 
Phone: Boise 4-3602 

Date of Organization : 1949 

George Oliver Smith, Owner, Executive 
Producer 

Services: Production of information film sub 
jects for industry, forestry, aviation, safety 
medicine, natural science, psychology and child 
care. Facilities: Complete 35mm and 16mni 
film production facilities; 100,000 watt light- 
ing equipment; interlock optical and magnetic 
track projection: 35mm and 16mm editing 
equipment, hot splicers, screening room. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Tlie Potlateh Story (Pot- 
latch Forests, Inc.); Physical Rehabilitation 
(Idaho Elks' Assoc, i ; Air Taxi U.S.A. ( Na 
tional Air Taxi Conference) ; To Save a Life 
• Aircraft Owners and Pilots Assoc); An 
.American Sau:mill (Boise Cascade Corp.). 



Montana 

FRONTIER FILMS, INC. 

1543 Lewis Ave., Billings, Montana 

Phone: 9-5969 

Date of Organization: 1956 

Lloyd Hagaman, Pres. & Exec. Producer 

Verna Newby, Vice-President 

George Scott, Sales Manager 

Services: Motion pictures for public relations 
and education; TV commercials. Facilities: 
Animation, single and double sound system; 
three cameras, dollies, lighting, dubbing, re- 
recording, complete editing equipment, art and 
writing services; transportation. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Let's Visit Carter (Carter 
Oil Co.): Montana Acres, Higliway to the 
Clouds, in production, Montana Waters, in 
IJroduction (Montana Extension Service). TV 
Films: Hunters Safety (Montana Fish & 
Game). TV COMMERCIALS: for Volkswagen 
( Compton ) ; 1st National Bank ( Direct i; 
General Adjustment Bureau (Direct); others. 



PACIFIC WEST COAST REGION: CALIFORNIA 



San Diego Area 

JOHNA PEPPER PRODUCTIONS 

1405 Fifth Avenue, San Diego 1, Calif. 
Phone: BElmont 5-0297 

Date of Organization: July, 1957 

•Iiilnia Pepper, President 

VVni. Hollenbeck, Executive Producer 

Christian Bobbins, Art Director 

Pat Blair, Copy Chief, Script Dept. 

Tom Carlile, Research Director 

Edward Clarke, Los Angeles Office 

George Pardon, Sales Representative 

Jeff Clark, Talent and Talent Management 

Services : Film and production services for 
TV films, commercials and business; slides, 
stop motion and animation; news film services, 
film strips, radio programs and commercial 
production. Facilities; Two sound studios, 
one small sound stage, one sound stage 53' x 
130'; all 16mm cameras, Auricons, 1200' and 
200' Bell and Howell's, Bolex, Arriflex. Mag- 



nasync recorders, mixers, complete editing 
equipment for single and double system film 
production. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Soul hem Sportfishuni 
t H&M Sport Fishers I ; The Daley Story (Da- 
ley Construction Co.); Jewel by the Sea (La 
Jolla Town Council); The Key (Greenwood 
Memorial Park and Mortuary). Slidefilms: 
\o Vacancy (Courtesy Coft'ee, Inc.i. 



San Francisco and Bay Area 

Alexander Fi!m Co. 

444 California Sti-eet, Rocmi lOS. San 

Francisco 4, California 
Phone: EDgewater 2-1951 

Wm. Ilillhouse, Res. Vice-President 

( See complete listing under Colorado i 

LISTINGS COrUINUED ON PAGE 142 



U U S I N P: S S SCREEN M .A C .A Z I .\ 



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THE AM 




These new films from industry are "featured attractions" 
all over America. The show places may be a woman's 
club in Peoria ... a steel mill in Pittsburgh ... a church 
hall in Providence ... a science class in Phoenix . . . and 
millions of TV homes from Portland, Maine to Portland, 
Oregon. Every film in our library is treated as a "featured 
attraction" with a purpose, an audience-destination, of 
its own. Every film receives special care and imaginative, 
individualized promotion. Results? Audiences who re- 
spond, remember, reflect on a company's public relations 
or institutional message. You can learn more about 
Association Films, America's First Distributor, by send- 
ing for the FREE booklets offered below. 

"You Can Do-lt-Yourself, But..." 

(Our exclusive Print Service Plan) 

"Encore Showings" 

(TV Programs in the Classroom) 

"Audiences" 

(Monthly newsletter on films and sponsors) 

Coming Up! "The Viewing Millions" 

(Our Complete Service and Your Film) 

ni ASSOCIATION FILMS, INC. 

niljd National Sales Office 
□jj3 347 Madison Avenue 
QBl ^^^ '*°^^ ^^' '^■^- Murray Hill 5-2242 

Regional Sales and Distribution Centers in: 

Ridgefield, N. J. (Broad at Elm) WHitney 3-8200 

La Grange, III. (561 Hillgrove Ave.) 
Chicagoans call Bishop 2-1898 
Others call Fleetwood 4-0576 

San Francisco, California (799 Stevenson St.) 

UNderhill 1-5305 

Dallas, Texas (1108 Jackson St.) Riverside 2-3144 



•JGH A REAR 




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'^iRE.'iTouE. 





CANT YEAR^ 



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WEST COAST 



San Francisco and Bay Area 

MARVIN BECKER FILMS 

915 Howard Street, San Francisco 3, Calif. 
Phone: EXbrook 2-1655 

Date of Organization : 1952 

Marvin E. Becker, President 
Frank E. Wulzen, Production Manager 
Ann I!ecker, Seo'etary-Treasurcr 
Jack Halter, Studio Manager 
Albert C. Kihn, Editor-Cameraman 

Services: Industrial, documentary, business, 
public relations and education motion pic- 
tures and slidefilms. Television films and com- 
mercials, newsreel coverage. Franehised 
Reeves Magna-Striping service. Hi-speed pho- 
tography. F.\riLiTrES: Creative staff, 16 and 
35mm production equipment, music library, 
sound stage, lights, sets, carpenter shop, ma- 
chine shop, art department, complete anima- 
tion department and camera. Editing and 
pro.iection rooms and multi-channel duljbing. 
Wide-screen production equipment. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Fruita of the Future 
(Vacu-I)ry Corporation); Saw Francisco Bay- 
Model Studies, Silting Analysis Through Gold 
Tracing ( U. S. Army, Corps of Engineers ) ; 
Pre-VIII Olympics Winter Games (VIII Olym- 
pics Winter Games, Organizing Committee); 
Art for Pleasure (Bill Wagner Productions). 
TV COMMERCULS: Ortho Products ( MeCann- 
Erickson, Inc.); John Hancock Insurance 
(Communications Counselors, Inc.) ; Whirlpool 
Bath ( Wenger Micheal Adv. ) ; California 
State Fair (Gerth, Brown, Clark & Elkus) ; 
Cutie Clothes, San Jose Ford, Hilton's Sea- 
foods (Dee Tozer Adv.). Television Films 
& TV Newsreels : 'i9er Pro Football ( Safe- 
way Stores ) ; newsreels for San Francisco 
Chamber of Commerce, CBS-TV, NBC-TV. 



MOULIN STUDIOS 

181 Second St., San Francisco, California 
Phone: YUkon 6-4224 



4f 



Flagg Films, Inc. 

335 Hayes Street, San Francisco. Calif. 
George Guenley 
(See complete listing under Los Angeles area) 



GOLDEN STATE FILM PRODUCTIONS 

1032 Mariposa Ave., lierkeley, Calif. 
Phone: LAndscape 4-6251 

Date of Organization: 19.50 

John L. Siegle, Owner-Manager 
John E. Pedersen, Production Manager 
Services: 16mm motion pictures for industry, 
busine.s.s, documentary and training. Facili- 
ties: Full editing facilities, sound recording 
and studio. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures : Skiing Wonderland ( Dodge 
Ridge Ski Resort, Inc.); 19r>S Football Festi- 
val (Berkeley Junior C. of C.) ; A New Loolc 
at Screen Printing fScreen Process Printing 
Assoc.) ; The Key to Dairy Farm Sanitation 
CPennsalt Chemical.s, Inc.); Pressure Sensi- 
tives at the Point of Purchase ( Kleen-Stik). 



PACIFIC PRODUCTIONS 

414 Ma.son Street, San Francisco 2, Calif. 
Phone: YUkon 2-3986 

Date of Organization : 1938 

Donald M. Hatfield, Ph.D., President 
William E. Maley, Manager, Motion Picture 

Division 
Fred P. Bai-ker, Manager, Graphic Arts 

Division 

Services: Sponsored public relations, sales 
documentary and training films; cinettes; 
radio and television feature programs; sound 
slidefilms; strip films, slides, audio-visual 
training aids. Facilities: Maurer, Acme, 
Auricon and Eastman cameras; synchronous 
and 1/4" tape professional recording; lighting; 
sound and silent stages; 35mm and 16mm 
editing equipment; 3.5mm and 16mm anima- 
tion facilities; art department. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Floor Plan, Care and Up- 
keep (Safeway Stores, Inc.); United States 
Civil Engineering Laboratory (U. S. Navy); 
Speech Preparation (CB Educational Films); 
Rantje Management (Shell Chemical Corp.). 



ALFRED T. PALMER PRODUCTIONS 

130 Bu.sh St., San Franci.sco 4, California 
Phones: DOuglas 2-8177-8 

Date of Organization : 1931 

Alfred T. Palmer, Owner, Exec. Producer 

Ale.xa H. Palmer, Co-Owner, Office Mgr. 

Pauline C. Hase, Secretary 

M. P. S. Van Lier, Associate Producer 

Lawrence William.s, Associate Producer 

Norman Pietan, Ph.D., Editorial cC- Research 

Donald A. Palmer, Production & Sound 

David H. Palmer, Electronics 

Roger Barrett, Sales Promotion 

Ruth Gist, Educational Films 

Charles Niewenhous, Overseas Department 

Thomas A. Dailey, Laboratory 

Julia L. Palmer, Art Department 

Services: Production largely centered in mari- 
time and overseas subjects related to the pro- 
motion of human understanding through trade 
and travel. FACILITIES: Complete production 
and sound studios, reproduction laboratory, 
theatre and distribution facilities. Also color 
and black and white still photographic studios. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Ph'TURES: Mabuhay Manila. Selamat 
Malaya (American President Lines); Two 
Million Tons (Henry J. Kaiser Co.) ; Thailand 
Today (World Forum Films). Producers of 
Americans Look at the World, Explore the 
World. Yonr World Today. World Trade Films 
(No spon.sors listed). TV Coimmercials: for 
Matson Navigation Co., Bank of America. 



The Film Buyer's Basic Reference 

." E.Nperiencod usei-s of visual conmiuuications 
in business, industry and government look to 
the Annual Production Review listing i)ages 
for basic reference data, carefully collated and 
complete as a primary step in the selection 
of a competent film producer. Only companies 
supplying minimum client reference data are 
given un<iiialif\ed listings in these pages. Look 
to Business Screen for the best buyer's guide 
reference data in 1959! \^' 



W. A. PALMER FILMS, INC. 

611 Howard Street, San Francisco 5, Calif 
Phone: YUkon 6-5961 

Date of Organization: 1936 ' 

Date of Incorporation : 1947 

H. B. Butler, President 

W. A. Palmer, Technical Constdtant 

W. A. Bentley, Secretary 

L. M. Montgomery, Treasurer 

Florence H. Dieves, Executive Producer 

John Corso, Jr., Technical Director 

Stewart A. Macondray, Recording Engineer^ 

Forrest E. Boothe, Music Director [ 

Louise Cretan, Laboratory Manager 

Quinn Young, Laboratory Teclmical Supvr. 

Services: Industrial, public relations, educa- 
tional and sales training films; sound sliae- 
films; TV films and spot commercials;' 
Palmerscope 16mm and 35mm television re- 1 
cording. Facilities: Studio and location pho- 1 
tography; Westre.x recording (photographic 
and magnetic, 16mm and 35mm); disc and' 
tape recording, including stereophonic; mul- ' 
tiple channel dubbing and interlock; music, 
scoring and 3 libraries; color, black-white 
printing, 16mm optical printing, 35mm to 16- j 
mm reduction printing; art department; , 
animation and title camera. i 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Bcchtel In Arab Lands 
(Bechtel Corp.); The Man in Your Mirror' 
(Safeway Stores); Stand By (United Bay I 
Area Crusade) ; Industrial Uses of Nuclear \ 
Explosives (University of California Radia- i 
tion Laboratory); Aerodynamic Heating and' 
Deceleration During Entry Into Planetary At- ' 
mospheres (National Aeronautics and Space ' 
Administration). Filmed TV Program: The \ 
Red M nth (KQED-TV) 



GENE K. WALKER PRODUCTIONS 

627 Commercial St., San Francisco, Calif. 
Phone: YLTkon 2-4181 

Date of Organization: 1938 

Gene K. Walker, President 

Claire McNamara, Secretary-Treasurer 

R. F. Scott, Studio Manager 

Roy Grandey, Service Manager 

Verne Carlson, Prod. Supervisor 

Services: Complete production services, 16mm 
& 35mm film, .sound slidefilms and filmstrips. 
Facilities: 2-story studio building, fully 
equipped for recording, editing, titling and 
small-set photography, 4 recording channels. 

RECENT PRODUCTIONS AND SPONSORS 

Motion 1'ictures: The March of Progress 
(^Union Stock Yard & Transit Co.) ; The Long 
Street (The Salvation Army); The Art of 
Outdoor Cookery. How to Cook a Wolf — in a 
Hurry, Test Your Taste, Of Time and the 
Vintner (Wine Advisory Board). 



Sonochrome Pictures 
Multichrome Laboratories 

760 Gougli Street, San Francisco, Calif. 
(See complete listing under Colorado i 
(A Division of Sonochrome Pictures) 



142 



BUSINESS SCREEN MAGAZINE 



ACADEMY FILMS 

800 N. Seward St.. llnUyvvotHl ;'.8, Calif. 
Phone: HOllywood 2-0711 
Date of Organization: lH Hi 

Janu's A. Larsen. I'lCfiidftit 

Mrs. Elizalioth R. Lar.sen. Vice-President 

Frank Putnam. Trcasin-fr & Cowptrollcr 

David Johnson, Lahniatorii Siipt. 

Kalph Larsen, Laboratory & Sound Tech. 

JoAnne L. Gainor. Exec. Secretanj 

SeRVICKS: Facilities and experienced personnel 
for production of motion pictures in color 
or b&w for i)ublic relations, advertising, sales 
promotion, training, researi-h, eniplo.vee rela- 
tions and other business, industrial purposes. 
Scripts, research work, photography, artwork 
and animation. Sound recording & re-record- 
ing, editing and both color and b&.\v lab work 
in our own film laboratory. Facilitiics: GO' .\ 
100' sound stage, small recording studio; Wes- 
trex sound channel. Kimm. 17''>mm and ;5.5mm. 
Ampex U" tape; Mitchell, Cine — Special 11 
cameras: Moviola l():nm editor; Bell & Howell 
printer: interlock motors on all recording 
equipment. Film vaults, editing and preelec- 
tion rooms. 

RECENT PRODUCTIONS AND SPONSORS 

MoriOiN Pic'TI;kks: Rcliabiliti/ — tin- I'riitn Di- 
mension (Hughes Aircraft Co., Tucson); 
Jolimvj. Don't Do That (Gospel Light Press) ; 
Invitation to Better Living ( National Ro-tile 
Corp. >; Freedom Luring Land (United States 
Brewers Foundation — Idaho. Montana. Ne- 
vada Division) ; Classified films for Radioplane 
Company, Van Nuys. California. 



■5f 



Alexander Film Co. 

12:i44 La Maida. North Hollywood, 

California 
Phone: STanley 7-4343 

(See complete listing under Colorado) 



ALLEND'OR PRODUCTIONS 

607 No. La Brea Ave., Los Angeles 36, 

Calif. 
Phone; WEbster 8-21i)l 

Date of Organization: 1951 
Date of Incorporation: 1954 

Branch Office: 60 West 46th Street, New 
York 36, N. Y. Phone; Circle 5-0770. 
J. L. Siegal, Executive Vice-President. 
Benjamin S. Greenberg. Media Director. 

Algernon G. Walker, President 

J. L. Siegal, Executive Vice-President 

W. A. Blanchard, Vice-President, Sales 

•J. Reid Rummage, Production Manager 

Melvin Shapiro, Editorial Supervisor 

John C. Courtland, Director of Photography 

Siegfried Knop, Art Director 

Thomas T. Taylor. Ill, Education Dept. 

Merl S. Edelman, Research Dept. 

Jeri R. Sopanen, Research Dept. 

R. E. Varela, Controller 

Services: Complete production services for 
16mm and 35mm motion pictures, TV commer- 
cials. TV newsfilm service through newsreel 
organization. Spotlite News. Facilities: 16- 
mm and 35mm studio, location and editorial 
equipment and facilities for complete motion 
picture production. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Import of Small Cars i Re- 



j^ □ jjL Af ri jm. x» m 



METROPOLITAN LOS ANGELES 



ALLEND'OR: CONTINUED 

naiilt. Inc.); Building Union Participation in 
l'olitic.-< (United Steelworkers of America); 
Anti-Recession film (The Advertising Coun- 
cil); Mobil fuel Diesel, Advertising — 1958 
(General Petroleum Corp.). TV Commkr- 
CIAl.s: for Ice Capades, Inc., International Ice 
.Attractions, various political spots. 



ALL SCOPE PICTURES, INC. 

Commercial Film Division 
20th Century Fox Television 

1417 N. Western Ave., Hollywood 27, Calif. 
Phone: HOllywood 2-6231 

Date of Incorporation: 1946 

Gordon S. Mitchell, President 

C. D. Owens, Vice-President 

Jack V. Shippee, Vice-President 

La Nell B. Mitchell, Secretary-Treasurer 

Norman McCabe, .Animation Director 

Homer Powell, Film Editor 

Services; Industrial, public relations, educa- 
tional and training films. TV commercial and 
theatre ad films. Live action, animation and 
or stop motion picture production. Facilities: 
Studios of 20th Century Fox (both Western 
.Ave. and Foxhills i . 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures ; Good Wrinkles ( Sunsweet 
Growers, Inc.) ; Non-Destructive Testing (U.S. 
Air Force). TV COMMERCIALS: for Lucky 
Lager Beer ( McCann-Erickson, Inc.); Royal 
Typewriter (Young & Rubicam, Inc.); Luzi- 
anne Coffee ( Walker Saussy Agency ) and 
many others. 



Atlas Film Corporation 

603 Guaranty Building, ii'.V.M Hollywood 
Boulevard. Hollywood, California 

(See complete listing under Chicago area) 



^ 



CHARLES CAHILL AND ASSOCIATES 

6060 Sunset P.lvd.. Hollywood 28. California 
Phone: HOllywood 4-2131 

Date of Organization: 1956 

Charles H. Cahill, Owner 

Richard Bansbach. Production Manager 

Services: Industrial and television motion pic- 
ture production ; production coordination and 
editorial services rendered to production com- 
panies, advertising agencies, and industrial ac- 
counts. Facilities: Ifimm and 35mm editorial 
and studio facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: i:>'>,s \ational Convention 
of the U. S. Junior Chamber of Commerce 
I Pepsi-Cola Co.); The Brain is the Reason 
( National Woman's Christian Temperance 
Union I. TV Commercials: for General Pe- 
troleum Corp.. Los Angeles Plymouth Dealers 
( Stromberger, LaVene, McKenzie. Advg.); 
Socon.v-Mobil Oil Co. ( Compton Advg. ) ; Ply- 
mouth (Grant Advg.); Vic Tanny Gyms 
(Charles Stahl Advg. i. (Only 1958 references) 



4f 

CATE & McGLONE 

1521 Cross Roads of the World, 

Hollywood 28, California 
Phone; HOllywood .5-1118 

Date of Organization; 1947 

T. W. Cate, Presideyit 

E. I). McGlone, Vice-President, Treasurer 

Walter Wise, Writer-Director 

Richard Soltys, Production Manager 

Services: Motion pictures in the field of 
human communications; industrial relations, 
public relations, sales-promotion, sales train- 
ing, travelogues, TV productions and commer- 
cials, color stock library, including extensive 
aerial coverage of many areas in the U.S.A. 
Facilities: 16mm photographic equipment, 
portable lighting equipment, camera car, crea- 
tive staff for writing, photographing, directing 
and editing. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Going Places (General Pe- 
troleum Corp.); Operation Heartbeat, Long 
Right Arm (Douglas Aircraft Co.); Higli- 
lights of 19.5S (So. Calif. Edi.son Co.); Com- 
pany Manners (Union Pacific Railroad) ; 
Flif/hf Plan — 7.9.5S. DC-8 Jet Mairdiner, m 
production (United Air Lines). TV Com- 
mercials: for United Air Lines ( N. W. 
Ayer) ; Yosemite Park & Curry Co. (McCann- 
Erickson) ; Budweiser (D'Arcy). 



Christensen-Kennedy Productions 

10456 Valley Spring Lane #10. North 
Hollywood. California 

Jack L. Silver, West Coast Office 

( See complete listing under Omaha, Nebraska i 

CHURCHILL-WEXLER FILM PRODUCTIONS 

801 North Seward St.. Los Angeles 38, 

Calif. 
Phone: HOllywood 9-1576 

Date of Organization: 1947 

Sy Wexler, Partner 

Robert B. Churchill, Partner 

Services: Informational, documentary, medi- 
cal and teaching films. Facilities: 16mm 
and 35mm photographic and editing equip- 
ment. Shooting stage, animation department, 
camera; 16mm color release printing. 

RECENT PRODUCTIONS AND SPONSORS 

Medical Motion Pictures; Edema and Mer- 
curial Diuresis ( Wyeth Laboratories); Circu- 
lation of the Blood, Varicose Veins, Congenital 
Heart Defects ( American Heart Assoc. ) ; Re- 
spiratory Acidosis { Smith. Kline & French 
Laboratories ) . 

CINE-TELE PRODUCTIONS 

6325 Santa Monica Blvd., Hollywood, Calif. 
Phone: HOllywood .5-3376 

Date of Organization : 1945 

Harry J. Lehman, President 
Jacques Lehman, Vice-President 
Jesse Davis, In Chg. Production 

(LISTING CONTINUES ON FOLLOV\/ING PAGE! 



9 T H .ANNUAL PRODUCTION R K \' I E W 



U?, 



METROPOLITAN LOS ANGELES 



CINE-TEL: CONT'D. 

Services: Training, public relations and in- 
dustrial motion pictures. TV commercials; 
progress reports. FACILITIES: Mitchell and 
Bell & Howell cameras; studio, art, dry lab, 
location, sound, editing equipment and facili- 
ties ; projection theater. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Knforcement Tactkx (Cali- 
fornia Highway Patrol) ; The Man from Tar- 
sus (Helms Bakeries); Civilian Soldier (Cali- 
fornia National Guard). TV Commercials: 
for California Traffic Safety Foundation. 

JACK L. COPELAND & ASSOCIATES 

746 So. Figuerua St., Los Angeles 17, Calif. 
Phone: MAdison 2-2556 

Date of Organization: 1953 

Jack L. Copeland, Producer-Director 
Walter A. Hannemann, Associate Producer- 
Editor 
Nicholas Carras, Composer 

Services: Production of 16mm and 35mm live 
action and animation motion pictures in color 
and b&w. Facilities: U.se the physical facili- 
ties of Allied Artists Studios in Hollywood. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Tlie Invisible Passenger 
(Calif. Highway Safety Council and Assoc. 
of Calif. Insurance Cos.) ; A Bridge to Life, 
Not Rii Bread Alone (City of Hope Medical 
Center); Tlie Bodii witli the Nylon Heart 
E. I. du Pont de Nemours & Co.). 



PAT DOWLING PICTURES 

1056 S. Robertson Blvd.. Los Angeles 35. 
Phone; OLympia 7-0057 

Date of Organization: 1940 

Pat Dowling, Ounier 

Tho s. J. Stanton, Production Manager 

Services: Production of educational color mo- 
tion pictures for schools and film libraries; 
production of industrial films for industry. 
Facilities: Studio, camera and editorial. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Open Heart Surgery (The 
Upjohn Co., Professional Dept. ) ; Fathers Go 
Atvay to Work; The Pioneer Burro; Insect 
Foods; Little Animals (Produced for sale of 
prints to schools and film libraries). 



DUDLEY PICTURES CORPORATION 

10589 Santa Monica Blvd., Los Angeles 25. 
Phone: BRadshaw 2-2906 

Date of Incorporation: 1944 

Carl W. Dudley, President 
Eugene II. I'.arnes, Vice-President 
R. W. Barnes, Production Supervisor 
Ernest Flook, FUliting Supervisor 
Edwin E. Olsen, Head of Camera Dept. 

Services: Producers of motion pictures, slide- 
films, film commercials, television and theatri- 
cal films. Facilities: Our own studios. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures; On the Trail of Captain 
Cook (Stanley Warner Cinerama Corp.); Go 
Southwest, Young Man (Southwestern Public 
Service Co.); The Irish In Me (Universal 
International) ; Paradise in Hawaii (Matson 
Navigation Co.); Lifeline of the Nation 
(Assn. of American Railroads). 



4C- 

JERRY FAIRBANKS PRODUCTIONS 
OF CALIFORNIA, INC. 

1330 North Vine St., Hollywood 28, Calif. 
Phone: Hollywood 2-1101 

Branch Offices; 6 East 65th St., New York, 
N. Y. Phones; REgent 4-1582, SUsque- 
henna 7-5400. George Bookasta, Repre- 
sentative. 520 North Michigan Ave., Chi- 
cago 11, 111. Phone: WHitehall 4-0196. 
Robert Kemper, Representative. 219 Ma- 
jestic BIdg., San Antonio, Te.xas. Phone: 
CApital 4-8641. Jack Mullen, Representa- 
tive. 

Date of Organization; 1929 

Jerry Fairbanks, President 
Charles Salerno, Jr., Vice-President 
Robert Scrivner, Studio Manager 
John McKennon, Production Manager 
Leo Rosencrans, Story and Creative Head 

Services : Industrial, theatrical and television 
motion pictures. Facilities: Full studio fa- 
cilities; sound stage; 18 camera units; 16mm 
and 35mm including MultiCam process; 16mm, 
35mm and magnetic sound recording and re- 
recording; editing; animation: Duoplane Proc- 
ess; 16mm & 35mm opticals; film and music 
libraries; technical art. creative and music 
staffs. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: When Every Minute Counts 
(American District Telegraph Co.); Uses of 
Problems in Teaching ( U. S. Air Force) ; Tlie 
World Is Yours ( Montgomery Ward & Co. ) . TV 
Commercials: for Plymouth (N. W. Ayer & 
Son, Inc.) ; Oldsmobile ( D. P. Brother & Co. ) ; 
Standard Oil Co. ( D'Arcy Advg. Co. ) ; Swift 
& Co. (McCann-Erickson, Inc.); Pard Dog 
Food (J. Walter Thompson & Co.); Fritos, 
White King, Safeway Stores, Carnation Milk, 
White Star Tuna (Erwin Wasey Ruthrauff & 
R.van ) ; Edsel ( Foote, Cone & Belding ) ; Kaiser 
Aluminum, Kaiser Gypsum l Young & Rubi- 
cam); Alberto Culver Cosmetics (Geoffrey 
Wade Advg.); Miller Beer (Mathisson & A.s- 
sociates); Perfex ( Earle Ludgin Agcy.). 



FIDELITY FILMS, INC. 
(Formerly Ed Johnson Films) 

1450 North Seward St., Los Angeles, Calif. 
Phone; HOllywood 2-7484 

Date of Organization: 1951 

Date of Incorporation: 1958 

Ed Johnson, President, Production Manager 
William Harvey, Viee-Pres., Business Mgr. 
Ernesto Cervera, Sound Technician 
Joanne Roberts, Art Director 

Services: Art, animation, still and live pho- 
tography. Complete production of live and 
animated TV commercials, business films, 
sound slidefilms. Equipment distributor. Fa- 
cilities: Art, animation, editorial depart- 
ments; sound insert stage, dressing rooms, 
sound booth with Ampex equipment: 16mm 
and 35mm motion picture equipment; still 
photography studio and equipment. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures; Color theater trailers, 2 
languages (Green Spot). Slidefilms: Tina 
Smiles (Van de Kamp Bakeries); Storii of 
Sleep Teaching (International Sleep Teaching 
Institute) ; Getting the Most Out of Life ( Re.\- 
all Drug Co.); Knudsen 19.59 (Knudsen Co.). 



FLAGG FILMS, INC. 

4584 Santa Monica Blvd., Hollywood 29, 

California 
Phone; NO 3-6424 

Date of Organization: June, 1946 

Branch Office: 335 Hayes Street, San Fran- 
cisco, Calif. George Guenley. 

Don Flagg, President 

Toni Flagg, Vice-President, Secretary 

George Guenley, Treasurer 

Larry Raimond, Production Manager 

Services: Industrial, public relations, medical 
films, slidefilms; TV spots and shows; aerial 
photography. FACILITIES: Sound stage. 35mm 
and 16mm Mitchell equipment; special location 
and aerial equipment, including airplane; edit- 
ing, projection and sound facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Cement, Stone of the Ages 
(Permanente Cement Co.) ; /00"~^ 0.tygen in < 
Cardiac Surgery (Stanford University Hospi- 
tal) ; The New Asia (Japan Air Lines); ; 
Grecia, Spanish versions ( Royal Greek Govern- 
ment). Slidefilms: Parcelair — A New Me- 
dium (American Shippers). , 



GRAPHIC FILMS CORPORATION 

1618 N. Las Palmas, Hollvwood 28, Calif. 
Phone; HOllywood 7-219i 

Date of Organization; 1941 

Lester Novros, President 
William B. Hale, Vice-President 
\'irginia Dumont. Treasurer 
.Anthony Vellani. Production Manager 
Jo Andersen, Secretarij 
(;uy Halferty, Chief, Sales Division 
Richard Kendall, Chief. Camera Division 
Ugo d'Orsi, Animation Director 

Services: Production of animated and live ac- 
tion films for industry and government. De- 



OZZiE GLOVER PRODUCTIONS 

1159 No. Highland Ave.. Hollvwood 38, 

Calif. 
Phone: HOllywood 2-6061 

Date of Organization: 1952 

Ozzie Glover, Producer-Director 

Sanford Greenwald, Production Manager 

Michael Halperin, Dir. of Sales Promotion 

Guy Halferty, Script Department 

lone DeNeefe, Distributor \ 

Services : Production of documentary, sales i 

training, industrially-sponsored TV public I 

service motion pictures; TV commercials; TV ' 

news films. Subsidiary Company, National \ 

Newsfilm Associates; production and national j 

distribution of television newsfilm. Facili- ! 

TIES: Production facilities, lighting equipment, ' 
location unit, camera and sound equipment, 
editing rooms. Moviolas and projection facil- 
ities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Hou- to Catch a Whale ; 
( Marineland of the Pacific I ; Public Informa- 
tion series. Industrial Breakthrough (Hughes | 
Aircraft); Rose Parade (Metropolitan Thea- ' 
tres) ; TV Commercials: for City of Hope; ■ 
series of 8 (Whamo Mfg.). j 

I 
GOLDEN KEY PRODUCTIONS, INC. | 

1921 Ilillhurst Ave., Hollywood 27 i 

Phone: NOrmandy 3-1121 



144 



BUSINESS SCREEN MAGAZINE 



GRAPHIC FILMS: CONT'D. 

sign ;iiul piihlifatiim of booklets, brochures 
and visual iMcsontat ions. Facilitiks: Anima- 
tion (lepartnii'nt ini'lu(iin>r stand for Uinim and 
35mm: .'i'lnini Bell & Howell Standard camera: 
16 & :>r>nnii Arrilk'x eanu'ra: 1(> & .'ionim Mo- 
violiis: cutting and screenin>r rooms; perma- 
nent animation and live action staffs. 

RECENT PRODUCTIONS AND SPONSORS 

.Motion I'ktukes: Siii>(rso)iic Guardian (Boe- 
ing Airplane Co.); Ballistic Missile Trajec- 
tories, Space Giiidatiee a)id Control, Space 
Naripation tU.S.A.F.i: Animation sequences 
for Woodward Governor Films {'Atlas Films 
Corp. and Woodward Corp.). TV Cummkr- 
CIALS: for Clorox (Honig-Cooper). 



^ 



Graphic Pictures, Inc. 

TlOti Jlelrose Ave., Hollywood ItJ, Calif. 
rhone: WEb.ster 1-3155 

Bruce Herschensohn, Vice-I'resident 
Gene Evans, ProdKction 
Wall.v McClain, Director 

(See complete listing under Chicago area) 



•55- 

The Jam Handy Organization, Inc. 

1402 .\. UidKewdod Place. Hollywood 28. 
Phone: Hollywood 3-2321 

Thomas G. Johnstone, in charge 

Service office and production. 

(See complete listing under Detroit area) 



HARRIS-TUCHMAN PRODUCTIONS 

751 X. HiRhland, Hollywood 38, Calif. 
Phone: WE:bster 6-7189 

Date of Organization : 1950 

Ralph G. Tuchman, President & General 

Manager 
Fran Harris, Vice-President 
Fred Golt, Production Supervisor 
Bennett Dolin, Manager, Sales Development 

Services: Creative writing, planning, produc- 
tion of motion pictures and sound slidefilms 
for business, industry, sales talks on film, 
promotion films for television, and TV com- 
mercials, live action or animation. F.acili- 
TIES: Staff writers and artists, fully equipped 
stage, complete working kitchen, all editing 
facilities for 35mm and 16mm, animation de- 
partment, projection, music library, stock film 
lilirary. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: \'eedles To Newhatl. 
Energy In Southern California (Southern 
California Gas Co.); Cymbidium Wonderland. 
An Orchid To You (Dos Pueblos Orchid Co.) ; 
Destination Indianapolis — 1958 (AP Motor 
Parts Corp.). 

HUBBARD HUNT PRODUCTIONS 

1459 North Seward St., Hollywood 28, Calif. 
Phone: Hollywood 5-8444 

Date of Organization : 1934 

Hubbard Hunt, President 
John Freeman, Animition Department 
Adrian Mosser, Special Effects 
Dee D. Stafford, Laboratory 

Services: Producers of theatrical, TV, non- 
theatrical, commercial and educational films; 



HUBBARD HUNT: CONT'D. 

animation, recording and all production serv- 
ices. Rental and manufacture of Regal lights. 
16mm printing and Uimm to 35mm blow-up. 
F.vciLlTlES: Three animation cranes; 16mm 
and 35mm Magnasync tape recorders; art de- 
partment; Acme and Bell & Howell printers; 
hot press titling; cutting and editing equip- 
ment. Film cleaning and coding. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Dafarite, Chromatograph. 
Ple.vicoder ( Consolidated ^Electrodynamics 
Corp.) ; Disneyland (The Frito Co.) ; Tourna- 
ment of Roses (Tournament of Roses, Pasa- 
dena ) . 



LA BREA PRODUCTIONS, INC. 

7417 Sunset Boulevard, Hollywood, Calif. 
Phone: HOllywood 4-7171 

Date of Organization : 1956 

O. Gail Papineau, President 

James E. Baumeister, Exec. Vice-President 

Henry J. Ludwin, Vice-Pres., Exec. 

Producer 
Jack Wormser, Sales Manager 

Services: Producers of motion pictures for 
industry and government; TV commercials. 
Facilities: Equipped itisert stage, special ef- 
fects title bed, animation stop motion picture 
camera and crane, GO' x 100' sound stage, 
live-action and animation departments, editing 
rooms, client and business offices. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Employees Only i Hughes 
Aircraft Co.); Pattern for Profit (Lockheed 
Aircraft Co.); Navy Wives (Navy Bureau of 
Aeronautics); Proving Ground in the Sky 
( Wynn Oil Co.). TV COMMERCIALS: for Luron, 
Borax, Boraxo — U. S. Chemical & Borax Co.: 
Chesterfield — Liggett & Meyers; Vaseline 
Hair Tonic — Chesebrough-Ponds ; National 
Biscuit Co., The Nestle Co.. Diamond Walnut 
Growers Assoc, Del Monte ( McCann-Erickson, 
Inc.) ; S. & W. Fine Foods, Leslie Salt ( Honig- 
Cooper, Harrington & Miner) ; Contadina 
Foods (Cunningham & Walsh, Inc.); Carna- 
tion Co. ( Erwin Wasey, Ruthrauff & Ryan, 
Inc. ) ; Challenge Cream & Butter Assoc, Ar- 
rowhead & Puritas Waters, Inc. ( Hixson & 
Jorgensen, Inc.); McCormick & Co., Inc. 
( Nennen & Newell, Inc.). 

JOSEPH MEAGHER PRODUCTIONS 

20700 Blackhawk, Chatsworth, California 
Phone: Diamond 0-4096 

Date of Organization: 1953 

Joseph C. Meagher, Pres. & Exec. Producer 
Bob L. Bennett, Vice-President 
Eugene M. Parks, Sales Manager 

Services: 16mm motion pictures for adver- 
tising, public relations and TV. FACILITIES: 
200 sq. ft. of production floor space with sound 
stage, cutting rtxjm and office. Wild and sync 
16mm cameras, blimps and associated equip- 
ment; 16mm Magnasync recorders with multi- 
channel Magnasync film dubbers and mixer. 
Lighting equipment capable of -"lO.OOO watts. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: From the Minutes (San 
Diego Gas & Electric Co.) ; Rancho El Dorado 
(Land Title Insurance Co.) ; None Alone, The 
Common Cause (L. A. Orthopaedic Founda- 
tion); Way of the Navajo (unsponsored). 



Af C3 i%- iff CD 



LOS ANGELES 



MGM-TV 
(A Division of Loew's, Inc.) 

MGM Studios, Culver City, California 
Phone: TExas 0-3311 

Date of Organization: 1956 
(Parent company — 1924) 

Branch Offices: MGM-TV, 1.540 Broadway, 
New York, N. Y. Phone: JUdson 2-2000. 
Phil Frank, Jack Bower. MGM-TV, 1307 
South Wabash Ave., Chicago 5, 111. Phone: 
WAbash 2-6500. Bob McNear. 

William Gibbs, Executive Producer, 

Commercial and Industrial Dept. 

Elmer Wilschke, Business Manager 

Services: Producers of TV commercials and 
industrial films, both live-action and animated. 
Facilities: 187-acre Metro-Goldwyn-Mayer 
Studios in Culver City, California. 30 sound 
stages, including world's largest; 5 outdoor 
lots with lakes, forests, etc Complete labora- 
tory, editing and animation facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: A Message to Sir Walter 
(McCarty Co.); The Cuj^hing Scooter (Gush- 
ing Scooter Co.) ; untitled film now in produc- 
tion (American President Steamship Lines). 
TV Commercials: for Plymouth (Grant 
Advg. ); Ivory Soap, Drene Shampoo (Comp- 
ton ) ; Italian Swiss Colony Wine ( Honig- 
Cooper-Harrington & Miner); Viceroy Cigar- 
ettes ( Ted Bates ) ; Clairol Hair Coloring 
( Foote, Cone & Belding); Ford Galaxy (J. 
Walter Thomp.son ) ; Prudential Insurance, 
International Latex Corp. ( Reach-McClinton ) ; 
Aerowax ( Geyer Advg. ) . 



MPO Productions, Inc. 

4110 Radford Avenue, North Hollywood, 

Calif. 
Phone: POplar 6-9579 

Mel Dellar, Executive Producer 

(See complete listing under New York City) 



PUBLIC INFORMATION PROGRAMS 

6047 Hollywood Blvd., Hollywood 28, Calif. 
Phone: HOllywood 2-7351 

Date of Organization: 1956 

David R. Showalter, President 

Jimmie Mattern, Vice-President, Technical 

Director Air & Space Age Programming 
James H. Flint, In Chg. Production 
Walter Soul, Editing Director 

Services: Complete production of industrial 
documentary, research, sales, promotion, pub- 
lic relations, training and education motion 
pictures and TV spots. Facilities: Fully 
equipped, modern editing studio, camera and 
lighting equipment, qualified personnel. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Filtration (Permanent Fil- 
ter Corp.) : Fabulous Filon. Filon Sells ( Filon 
Plastics Corp.) ; Drop Test (Teco, Inc.) ; Doc- 
umenting Turkey (International Communica- 
tions Foundation). TV COMMERCIALS: for 
Southern California Automobile Club, Cali- 
fornia State Franchise Tax Board. 



9TH ANNUAL PRODUCTION REVIEW 



145 



METROPOLITAN LOS ANGELES: 

National Screen Service Corp. 
TV & Industrial Films Div. 

6027 Santa Monica Boulevard, Hollywood, 
California 

Lou Harris 

(See complete listing under New York City) 

Fred A. Niles Productions, Inc. 

5539 Sunset Boulevard, Hollywood, California 
(See complete listing under Chicago area) 

PARTHENON PICTURES — HOLLYWOOD 

2625 Temple St., Hollywood 26, Calif. 
Phone: DUnkirk 5-3911 

Date of Organization: 1954 

Branches: Parthenon — Midwest, Chicago, 
Illinois. In charge, Woodbury Conkling 
and Roger Clark. Techfilms Division, 
Rampart Studios, Los Angeles, Calif. Co- 
prodiicers. David Bowen and Herbert 
Thurman. 

Charles (Cap) Palmer, In Charge 
John E. R. McDougall, Producer-Director 
Jack Meakin, Asuoe. Producer. Miixic Dir. 
Ted (W. T.I Palmer, HitslnenH Manager 
Sam Farnsworth, Production Manager 
Robert J. Martin, Head. Camera Department 
Tony Frank, Head Client Relations 
Kent Mackenzie, Head Documentan/ 
Unit 

Servicks : Films for business, documentary 
and "photoplay"; all phases. Techfilms Divi- 
sion makes technical and "report" films, man- 
ages outside Internal Film Units (cleared for 
secret). Datafilms Division makes short 
films for individual instruction and informa- 
tion. Facilities: Main sound stage, 80' x 
90' X 22' headroom: offices, craft rooms and 
projection theatre adjoining. Usual full pro- 
fessional equipment in camera, lighting, 
sound, editorial and projection; 35mm and 
16mm. Access to Hollywood resources. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Three For Tomnrnnr 
(American Petroleum Institute); Collectors' 
Item (International Harvester Co.); Tools of 
Telephony, public version (Western Electric 
Co.); Progress in Modern Basic Refractories 
(Kaiser Chemicals Division); Horizons Be- 
yond (American Telephone & Telegraph Co.) ; 
Fire and the Wheel ( Socony-Mobil, General 
Petroleum, Magnolia). 

Techfilms Division: Parthenon 
RECENT PRODUCTIONS AND SPONSORS 

Techfilms Division Motion Pictures: Classified 
Report Films ( Sundstrand-Turbo, Boeing. 
Convair ) ; Zuni, the All-Purpose Mi,ssile 
( Naval Ordnance Test Station ) ; Packaged 
Power— Facilities and Capabilities (Sund- 
strand-Turbo Machine Tool Co.). 



PICTURES FOR BUSINESS 

1937 Holly Drive, Hollywood 28, Calif. 
Phone: HOllywood 7-7009 

Date of Organization: 1951 

Bill Deming, Executive Producer 
Ann Deming, Associate Producer 
H. Keith Weeks, Producer-Director 
A. H. Holywell, Administration 
Sanford Strother, Art Director 

Services: Motion pictures and slidefilms for 
business and government. Television program 
production and packaging (live and film). 
Animated and live TV spot production. Con- 
sultation and creative planning services. V.\- 
CILITIES: Studio and location equipment: ani- 
mation department, complete from planning 
through photography. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The Big ■'D" (Pendleton 
Tool Industries). Slidefilms: A Campaign 
Begins ( Proto Tool Corp.) ; Our Special Island 
(City of Beverly Hills) ; True Porcelain China 
( American Ceramic Products ) ; Six Minutes 
( Bilan Productions ) ; Mexico Manufacturing 
(BJ Tools, Inc.); The Subfractional Story 
(American Electronics, Inc.); Posterboard 
Color ( Foster & Kleiser ) ; Radiofio Testing 
(American Electronics, Inc.) ; The Daily 
Seven, Nutrition and You, The Golden Years 
(Belco Products Corp.). 

ROLAND REED PRODUCTIONS, INC. 

650 Nu. Bronson Ave., Hollywood 4, Cal. 
Phone: HOllywood 9-1628 

Date of Organization: 1936 
Date of Incorporation: 1947 

Branch Offices: 217 East 60th Street, New 
York, New York. Phone: TEmpleton 
8-3161. Hamilton McFadden, Vice-Presi- 
dent. 2307 Chester Avenue, Cleveland, 
Ohio. George Oliva, Jr., Vice-President. 

Roland D. Reed, President 
Arthur Pierson, Vice-Pres., Chg. Prod. 
Frank Doyle, Supervising Editor 
Dick L'Estrange, Production Manager 

Services: Producers of feature motion pic- 
tures. Television film series, industrial films, 
education, public relations, etc., filmed com- 
mercials. Facilities: Based at California 
Studio, Hollywood, Calif. Rental studios with 
all facilities of a major picture lot. Access to 
free lance talent and craftsmen in Hollywood 
and New York. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Family Affair (Westing- 
house); Ship Design For Tomorrou- ( U. S. 
Navy); Born in Freedom (American Petrole- 
um Institute): We Wlio Serre (American 
Legion). TV Coivimercials : for Bayer Aspir- 
in. 40 one-minute (Sterling Drugs i. 



"SCthis symbol, appearing over a 
producer's listing, indicates that display adver- 
tising containing additional reference data ap- 
pears in other pages of this 9th Annual Pro- 
duction Review issue. 



THE BEN RINALDO COMPANY 

6926 Melrose Ave., Los Angeles, Calif. 
Phone: WEbster 8-8541 

Date of Organization: 1946 

Ben Rinaldo, Producer 

Fred Irwin, Story Director 

Saki, Art Director 

Geri Stone, Assistant to Producer 

Services: Executive producers of .sound slide- 
films for sales promotion, sales training, job 
training, safety and education. Every phase 



of production available with experienced staff. 
Facilities: Complete facilities for every 
sound slidefilm need. 

RECENT PRODUCTIONS AND SPONSORS 

Slidefilms: Lovelier By Design. Trial and, 
Error (Catalina Co.) ; What's In It For You, 
Welcome Mat (Carnation Co.) ; Progress You 
Can See (Squirt Co.); Planning Tomorrows . 
Busifiess (General Milk Co.) ; People To People 
(Rinaldo Co.) and many others. In produc- 
tion— ParA: It Right (Walts Auto Parks);, 
Untitled (Robert L. Wian Co.). i 



RIVIERA PRODUCTIONS 

6610 Jelma Ave., Hollywood 28, Calif. 

Date of Organization: 1947 

Branches: 230 We.stmoor Blvd., Milwaukee 
14. Wisconsin. Phone: SUnset 2-8815. 
Robert Zens, Midirest Representative. 566 
Birch Drive, Cleveland, Ohio. Phone: 
REdwood 1-6076. Pat Rancati, Eastern 
Representative. 

F. W. Zens, Executive Producer 

Hal MacDaniel, Director of Sales 

Jack Kelly. Associate Producer 

A. W. Stephenson, Head. Travel Films 

Joe Tomchak, Writer 

Jim Barnes, Head of Religious Films 

Billy Smith, Director nf Pliotography 

Services: Complete motion picture production 
from script to final prints for industrial, edu- 
cational, public relations, advertising, sales, 
religious, technical motion pictures. TV pro- 
grams and spots. Facilities: Executives of- 
fices; studios; editing rooms; projection room; 
sound recording and mixing. Location equip- 
ment; musical library; sound effects and com- 
plete departments for film production. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The Pendergrast Story 
(Pendergrast of Calif.); Auto Lok (Crown 
Zellerbach Corp. ) ; Pride ( Independent Cine- 
ma Guild) ; The Swathmaster ( Transland Air- 
craft) ; The Berkline Story ( Berkline, Inc.) 
Marymount of Palos Verdes (Marymount) 
S.B.A. Credit (National Business Assoc.) 
The Polyyiesian (Polynesian); Triumph Rally 
of Europe (Standard-Triumph Motor Co.). 

ROCKET PICTURES, INC. 

6108 Santa Monica Blvd.. Hollywood 38 
Phone: HOllywood 7-7131 

Date of Incorporation: 1943 

Dick Westen, President 
Harlow Wilcox. Vice-President 
Don Bartelli, Production Manager 
Kay Shaffer, Secretary-Treasurer 
Courtney Anderson, Creative Director 

Services: Producers of ready-made and tailor- 
made audio-visual films and complete programs 
in the areas of sales training, personnel re- 
cruiting, indoctrination, management devel- 
opment and consumer selling — for business 
and industry. Programs for sales promotions 
(including booklets; manuals, sound slide- 
films); complete meetings; training easels, 
charts. Single-step services from ideas to re- 
sults. Facilities: Shooting stage, sound re- 
cording, art and animation, creative writing 
staff, camera flejiartment. editing. 
RECENT PRODUCTIONS AND SPONSORS 

Slidefilms: liusiness Insurance Training Pro- 
gram: (1) Additional Commissions; (2) The 



146 



BUSINESS SCREEN MAGAZINE 



ROCKET PICTURES: CONT'D. 

Question In . . . ^: ( :? > What Do I Do Now?; 
(4) 0)1 Your Waij (Better Sellinj; Bureau-syn- 
dicated series); Just To Be Sure (BSB); 
Your TrcaKiire Chest (Oceanic Products Com- 
pany I . 



4f 



FREDERICK K. ROCKETT CO. 

(HK;:; Smisft lllvd.. Hi.llywodd -JS, Calif. 
Phone: Hollywood 4-:U;i:5 

Date of Organization: 1925 • 

Branch: 1022 Forbes Street, Pittsbui-ffh 19, 
Pa. Phone: EXpress 1-1846. 

.Alfred Higpins, General Manager 
Lylo Robertson, Script Department 
.lay .Adams, Camera Department 
Pierre Grelet, Kditorial 
James Lipari, Stage Manager 

Services: Production of motion pictures and 
slidefilms. Facilitiks: Complete 16mm and 
35mm camera equipment. Large soundproofed 
stage. Western Electric sound recording 
equipment and truck. Equipped cutting 
rooms. Location trucks. Preview theatre. Full 
time staffs. .An affiliated animation company. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pitturks: California and its Xatitral 
Resources ( Richfield Oil Co.) ; Choice in China 
(American Fine China Guild) ; Ditching Tecli- 
niques (United States Air Force); Tliis is 
Bullpup: Expanding Horizons in Ordnance 
(United States Navy films). Other produc- 
tion services for sponsors and defense sup- 
pliers during 19o8. 



Ross Roy, Inc. 

1680 N. Vine, Hollywood 28, Calif. 
Phone: HOUywood 9-6263 

Thomas F. Scott, Vice-President, in charge 

(See complete listing under Detroit area) 

ROYAL/ARTS FILM PRODUCTIONS 

(Royal Titles & Animation-Service 
Production) 

84;?9 Melrose Avenue, Lcis .Angeles 4<). Calif. 
Phone: OLive 3-1702 

Date of Organization: 1947 

Richard Earle Spies, Partner, Producer- 
Director 

Robert F. Vogel, Partner, A)iimatio)i- 
Director 

James R. Dickson, Camera Department 

Service.^!: Producers of technical, advertising 
and information films with emphasis on graph- 
ic techniques. Specialists in aircraft and 
missile assignments. F.\cilities: Complete 
animation studio with production camera de- 
partment; two 16mm animation cameras and 
all accessory equipment; complete editorial 
department ; 16mm and 3.omm. Permanent 
staff and t-reative perscpnnei. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: ANIP, Army-Navy Instru- 
mentation Program (Navy-Douglas Aircraft 
Co.) ; C-l.i.iA. Logistic Transport, B-S6B, Op- 
eration Redwing (Douglas Aircraft Co. I ; The 
Widest Horizon ( North American Aviation) ; 
Economy of Motion (Geo. Carillon. Inc. — 
United States Gypsum i . 



•5f 

JOHN SUTHERLAND PRODUCTIONS, INC. 

201 No. Occidental lUvil., l.os Angeles 26, 

Calif. 
Phone: Dlnkirk 8-.5121 

Date of Incorporation: 1943 

Branch Office: 136 Ea.st 55th St., New York 
22, N. Y. Phone: PLaza 5-1875. John 
Sutherland, President. 

John E. Sutherland, Writer-Producer 
Charles Bordwell, Vice-President 
Daniel Kulerman, Treasurer 
Irma Lang, E.vecutive Assistant 
True Boardman, Writer 
Carl Urbano, Director, Animation 
Howard Roessel, Prod. Mgr., Live-Action 
Earl Jonas, P)-od. Mgr., Animation 

Servick.s: Ctmiplete production of live-action 
and animation films from research and script 
through release printing. TV commercials as 
well as industrial, documentary and public 
relations films. FACILITIES: Motion picture 
studio. Completely-staffed animation depart- 
ment, fully equipped, including two animation 
cameras and cranes. Live-action stage with 
electrical, grip and sound equipment. Set in- 
ventory, mill, paint shop. etc. Modern sound 
recording rooms and equipment. Editorial 
(le])artnient equipped for 35mm and 16mm. 
Projection theatre eciuipped for 3omm and 
Kinini. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Strictli/ Up to You (United 
Fund) ; Miracle of Western Spring (Richfield 
Oil Corp.) ; Why the Kremlin Hates Bananas 
(United Fruit Co.); A Look at TV ( U. S. 
Steel Corp.) ; Combustion, Chlorine: A Repre- 
sentative Halogen, classroom teaching film 
(Manufacturing Chemists' Assoc). 



■5f 



Techfilms Division 
PARTHENON PICTURES 

Rampart Studins, Los .Angeles, Calif. 

David Bowen and Herbert Thui'man, Co- 
producers. 

(See complete listing under Parthenon- 
Hollywood, this section) 



TELEPIX CORPORATION 

1515 North Western Ave., Hollywood 27. 
Phone: HOUywood 4-7391 

Date of Organization : 1948 

Branch Offices: Telepix-Anderson, Inc., 6620 
Diversey Parkway, Chicago 35, 111. Stan- 
ley F. Anderson, in charge; Jack Boston. 
Telepix-ARVE, 806 Wilco.x Building, 
Portland 4, Oregon. H. S. Jacobson, in 
cliarge. Southern Representative: Whit- 
son, Murray & Associates, 35th & Aber- 
corn. Savannah, Georgia. 

Robert P. Newman, President 
Martin Weiner, Vice-President, Sales 
Charles Deane, Head of Sound 
Pat Shields, Head of Production 

Services: TV commercials; industrial and 
audio-visual motion pictures and slidefilms; 
stage rentals and recording service. Facili- 
ties: Studio 52' X 95'; truck entrance 14' 
high. Interlocked magnetic recording chan- 
nels; mixing-dubbing; projection room, three- 
channel stereophonic magnetic recording; pro- 
ducers' editing rooms. 



4f C3 /J 



LOS ANGELE 



TELEPIX: CONTINUED 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Size of a Smile (United 
Fund of Greater Cleveland) ; Max Factor Sof- 
Set (Max Factor); What's With My Line 
( Mattel Toys ) . TV COMMERCIALS: for Skippy 
Peanut Butter ( Direct I ; Western Guns, series 
of 7 (Mattel Toys); American Health, series 
of 20 (American Health Studios). 

Van Praag Productions, inc. 

1040 North Las Palmas Ave., Hollywood 38, 

Calif. 
Phone: HOUywood 2-1141; TWX LA-1223 

Donald G. Kraatz, Vice-President 

(See complete listing under New York City) 

WARNER BROS. TELEVISION COMMERCIAL 
& INDUSTRIAL FILMS, INC. 

4000 Warner Boulevard. Hurbank. Calif. 

Phone: HOUywood 9-1251 

Date of Organization: July, 1956 

Branch Office: 666 Fifth .Avenue, New York, 
N. Y. Rodney Erickson, Vice-President 
in charge of World Wide Television Sales; 
Joseph 1). Lamneck, Eastern Sales Repre- 
sentative 
David H. DePatie, Executive in Charge 
Rodney Erickson, Vice-President in charge 
of World Wide Television Sales, New York 
Kenneth Daniels, Western Sales Represen- 

tatire 
Joseph D. Lamneck, Eastern Sales Repre- 
sentative 
Services: Television commercials, industrial 
films, special service films and animation. 
Facilities: 21 .sound stage.s, 10 miles of 
streets and outdoor sets, casting, arts and 
crafts building: technical, optical and special 
effects, art property, editorial departments; 
mattes, inserts, animation, sound, nuisic, loca- 
tion, publicity, stock library. 

RECENT PRODUCTIONS AND SPONSORS 

Filmed TV Programs: Gateu-ays to I he .Mind, 
The .Alphabet Conspiracy, one-hour science 
programs ( American Telephone and Telegraph 
Corp. through N. W. Ayer & Son, Inc.). TV 
Commercials: for Camels, R. J. Reynolds 
(William Esty i ; Cheerios (Dancer-Fitzger- 
ald-Sample); Crest, Tide, Procter & Gamble 
( Bent(}n & Bowles) ; Petri Wine, United Vint- 
ners ( Young & Rubicam ) ; Chevrolet, General 
Motors. Delco-Remy, United Motors (Camp- 
liell-Ewald) ; Ken'l Ration, (Juaker Oats (J. 
Walter Thompson); Crown Zellerbach (Len- 
nen & Newell); Carlings Black Label Beer 
(F. H. Hayhur.st & Co.); Maryland Club 
Coffee ( Tracy-Locke & Co. ) . 



Wilding Picture Productions, Inc. 

5981 Venice Boulevard, Hollywood, Calif. 
Phone: WEbster 8-0183 

Al Cardenas, ;?( charge 

( See complete listing under Chicago area > 



9 T H ANNUAL P R O D U C T I O X R K \" II-; W 



147 



METROPOLITAN LOS ANGELES: 



4f 

RAPHAEL G. WOLFF STUDIOS, INC. 

1714 North Wilton Place, Hollywood 28, 

Calif. 
Phone: Hollywood 7-6126 

Branch Office: Roger Herbert Promotions, 
Detroit Times Building, 7th Floor, De- 
troit, Michigan. Phone: WOodward 
3-3028. Richard Bonds. 

Date of Organization: 1930 

Raphael G. Wolff, President & Treasurer 
Arthur W. Treutelaar, Vice-President, 

Production Manager 
Enid Grode, Executive Secretary 
Hoyt Curtin, Musical Director 

Services: Sales promotion, industrial, busi- 
ness, technical, training and institutional mo- 
tion pictures ; television programs and com- 
mercials. PnOTOGRAPIIICS INTERN.^TIONAL, a 
division of Raphael G. Wolff Studios, Inc. 
Cameramen in 72 foreign countries and U.S. 
Film re(|uirements photographed on assign- 
ment throughout the world. Complete library 
of foreign and domestic film. Cleared for 
complete security for all types of classified 
production work, for national defense agen- 
cies, armed services. Facilities: Stages and 
complete production facilities: lighting equip- 
ment, generators, camera equipment. Mobile 
units for nationwide production; staff of edit- 
ing, animation, anistration, music and creative 
persf)nnel. Stereo motion picture cameras, 
Ifimm and "Hmm, for :')-(limensional films. 

RECENT PRODUCTIONS AND SPONSORS 

MoTKiN Pictures: A' Minus A'O Days (Jet Pro- 
pulsion Laboratories 1 ; Secondary Power Sys- 
tem (Tapco Group, Thompson-Ramo-Wool- 
dridge) ; California Modern (Bank of 
America) : Mobility, Surveillance (U.S. Army, 
Fort Ord » ; Xilce Ajaj\ Little John, Hawk, 
Sergeant, Corporal. Honest John, Dart (White 
Sands Signal Support Agency). TV COMMER- 
CIALS: for Pennzoil i Fuller & Smith & Ross). 



NORMAN WRIGHT PRODUCTIONS, INC. 

1515 N. Western Ave., Hollywood 27. Calif. 
Phone: Hollywood 4-2133 

Date of Organization: 1948 

Norman Wright, President 
C. M. Wright, Secretary-Treasurer 
Kenneth Homer, Vice-President 
Gilbert Wright, Writer-Director 
Errol Gray, Writer-Director 

Services: Creative writing, planning and pro- 
duction of business, television, government 
and theatrical motion pictures in all types of 
live action and animation. Facilities: Mobile 
filming and sound equipment. Sound stage and 
animation facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The Giant Heart (Bryon 
Jackson Div., Borg-Warner ) ; Teaching Con- 
troversial Issues: Teen- Age Drinking (Yale 
University); Rich Harbor (Government De- 
velopment Bank for Puerto Rico ) ; We'll Take 
the High Road (American Road Builders' 
Assoc.) ; Idaho and Its Natural Resources 
(Richfield Oil Corp.). 



Oreg 



on 



Telepix-ARVE 

80(3 Wilcox Building, Portland 4, Oregon 
H. S. Jacobson, in charge 
See complete listing under Los Angeles area ) 



Washington 



^ 



Alexander Film Co. 

32G0 Lakewood. Seattle 44. Washington 
Phone: PArkway 2-2258 

W. L. Troyer, Res. Vice-President 

(See complete listing under Colorado) 



LOUIS R. HUBER PRODUCTIONS 

1947— 14th Ave. North, Seattle 2, W'ash. 
Phone : E Ast 2-4274 

Date of Organization: 1952 

Louis R. Huber, President 
Hazel L Huber, Vice-President 

Services: Motion pictures, IGmm color and 
B&W; specially qualified and equipped for 
Alaskan and field production. Facilities: 
Four specialized B&H cameras; one Cine Spe- 
cial II camera and wide assortment of lenses; 
special camera car; field high-fidelity magnetic 
tape recording; 16mm Magnasync magnetic- 
film recording; high-fidelity tape-transfer re- 
cording; two-channel editing; film research- 
ing, planning, editing, scripting and anima- 
tion. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Journey of '98 (Northern 
Tour Service) ; The Laat Beach (Conservation 
Assoc.) ; Animals of Alaska, Rivers of Ice, 
The Alaska Coast (Northern Films). 



RARIG MOTION PICTURE COMPANY 

5510-14 University Way, Seattle 5, Wash. 
Phone: LA 2-0707 

Date of Incorporation: 1946 

Max H. Rarig, President 

t;dith A. Rarig, Vice-President 

David A. Rarig, Secretary 

.lames H. Lawless, Director of Contract 

Productions 
.Joe F. Nelson, Director of Production 

Services 
John H. DuBuque, Sound Engineer 

Services: Public relations, sales promotion 
and training films. TV programs and com- 
mercials. Complete productions from idea to 
prints. Special services include: editing, writ- 
ing, direction, recording, studio facilities, ani- 
mation, mixing. Facilities: 16mm and 
35mm phutograjihic equipment. I)limp, West- 



Listing Supplement In Next issue 

A Literall\- thousands of items have been 
received from worldwide sources for the 
largest, most authoritative listing of 
producers available anywhere. Inevitable 
oversights, listing text received after ex- 
tended deadlines and any errors noted 
will be covered in Production Review 
Supplement pages in Issue 2, Volume 20. 



jiM> n #11. Af m 



PACIFIC NORTH WEST 



RARIG COMPANY: CONT'D. 

rex 16mm magnetic recording, editing equip 
ment, sound stage, lighting equipment. Fu 
permanent staff. 

RECENT PRODUCTIONS AND SPONSOR 

Motion Pictures: The Airmen and th 
Bomarc, The Art of Soldering, lO-'J-S-Holdi 
The Martian Explorer (Boeing Airplane Co.) ' 
Down To Earth (United Good Neighbors) 
Ultra-Light (United Control Corp.) ; Progres; 
Photography (Puget Sound Power and Light)' 
TV Commercials: for Z-Brick Corp., Wash 
ington State Elks. 



EMPIRE FILMS CORPORATION 

227 X. Division St., Spokane 2. Washingtor 
Phone: MAdison 4-8141 

Date of Organization : 1952 

C. H. Talbot, President ' 

M. O. Talbot, Secretary, Treasurer ] 

T. F. Gorman, Camera Dept. Supervisor 
P. W. Carter, Recording Supervisor 

Services: Production facilities for motion pic-i 
tures for automation, business, industry, tv or 
professions. Location or studio filming and re-| 
cording. Planning, research, script, casting,; 
design, construction, lighting, directional andj 
production supervision. Cinematography and' 
recording. FACILITIES: Small sound stage,; 
some standing sets; productions, recording, 
and editing equipment but no laboratory; stu- 
dio, location, or field assignments either sound i 
or silent, b w or color; own cameras and 
lighting. 

! 
RECENT PRODUCTIONS AND SPONSORS: 

Motion Pictures: Month to .Mouth Re.su,scita- 
tion (Health Film Associates); Your Daily', 
Bread ( Agnew Agency ) ; Xo Tears for Terri \ 
(Shriners Hospital for Crippled Children) ;| 
Upper Bilateral Extremity Amputation (Dr. 
Brink-Medical); Mid-Trimester Fetal Loss 
I Drs. Harsh and Groenig — Medical'. 



Hawaiian Islands 

CINE'PIC HAWAII 

1847 Fort Street, Honolulu. Hawaii 
Phone: 50-2677 

Date of Organization: 1947 

George Tahara, Ou-ner-Producer 

Maurice Myers, .Animation Dept. ' 

William W." Davenport, Writer 

Speiice Brady, Writer I 

Harry Onaka, Editor j 

Facilities: Complete lATSE technicians; 16 ( 
and 17V2mm synchronous tape recorders. 
Maurer professional cameras and sound-on- 
film recorders, sound stage, lighting equip- 
ment, music library, animation dept.; editing 
and projection facilities for industrial, educa- 
tional, theatrical and TV motion pictures. 

RECENT PRODUCTIONS AND AGENCIES 

TV Commercials: Series tor Pan American 
World .Airways (J. Walter Thompson Agency, 
Hollywood ) ; Hawaiian Construction & Dray- 
ing Co., Honolulu Gas Co. (Vance Fawcett 
Associates); Matson Navigation Co. (Hoist 
& Male Agency) ; Heidleberg i Lund i.^ Heit- 
man .Agency i. 



148 



BUSINESS SCREEN MAGAZINE 



ALBERTA: Calgary 

MASTER FILM STUDIOS LTD. 

510 5th Street West, Calgary, Alberta 
riidiu': Amhorst 0-T200 



BRITISH COLUMBIA 

ARTRAY LTD. FILM PRODUCTIONS 

121!) Richard.s St., Vaiucniver 2, H. C. 
Phone: MU 4-4554 

Date of Organization: 1948 

Art Jones, Prexident. Maiiafiinr/ Director 
Mrs. I. J. Jones, Secrrtanj-TreaKiirer "^ 
Victor Spooner, Production Manager 
Robert Darbyshire, Editorial Supervisor 
Maurice Kml)ra, Chief Engineer 
Leonard McGregor, Cinematograplnj 
Franz Liiuliier, Cinematograplnj 
Robert Banks, Art Director 

Servicks: 10, 35nim motion pictures for busi- 
ness, television; sound slidefilms; illustrative 
photography; animation and sound recording 
services. Facilities: sound stage, illustra- 
tion studio, recording, mixing, dubbing and 
post syncing facilities in downtown location. 
Editorial, animation, art and still photo de- 
partments. Set design & construction. Ward- 
robe facilities. 800 amps of stage lighting. 
Mobile and remote equipment. Theatre for 
interlock screening. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Temptation (BC Tree 
Fruits Ltd.); Children's Hospital (Vancouver 
Preventorium!; Schenley Awards, lf)5S (Ca- 
nadian Schenley Ltd. ) ; A City Can Recover 
(Downtown Business Assn.) ; Contract 120 
(Greater Vancouver Water District). TV 
Commercials: for Pierson Windows; Crystal 
Windows; Buttercup Bread; Columbia TV; 
Canadian Western Insurance; Photolec; Mc- 
Gavin Ltd.; Nabob Foods: Safeway; Malkins 
Ltd.; Restomore; Reynolds Wrap and others. 



S. W. Caldwell Ltd. 

311 Alaska Pine Building. 1111 W. Georgia 

St., Vancouver, British Columbia 
Phone: MU 5-8733 

Florence Ward, Representative 

(See complete listing under Ontario) 



HIRST FILM PRODUCTIONS 

.3015 W. Broadway, Vancouver 8, B. C. 
Phone: CH 3616 



PARRY FILMS, LTD. 

1825 Capilano Road. Vancouver, British 

Columbia 
Phone: YUkon 8-3164 

Date of Organization : 1947 

C. W. Gibson, Chairman 

L. M. Parry, Pres. & Exec. Producer 
M. (Pat I Hunter, Vice-P7-eside7it 
J. R. Murray, Vice-President 
J. Richardson, Sales Manager 

D. Bennett, Producer 

Services: Motion pictures for industry, docu- 
mentary and news films, TV commercials. 
Facilities: Studios and offices cover 9,000 
sq. ft.; studio area 75' x 45' x 21'; cameras, 



BUSINESS SCREEN INTERNATIONAL 




^ 



AT n 



CANADA 



lighting, sound and dubbing ('((uipment : .-dl 
services. Principally 16mm. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Ripple Rock, Devil Beneath 
the Sea (DuPont of Canada); Most LoveUj 
Countrij (Imperial Oil of Canada); Sensitive 
Sockeye (International Salmon Commission); 
Xature's Miracle (B.C. Electric); Waves of 
Magic (B.C. Telephone); Sherbroke Story 
(Canadian Ingersoll-Rand ) ; Pincher Creek 
(British-American Oil); Tall Country (B.C. 
Centennial Commission). 



MANITOBA: Winnipeg 

S. W. Caldwell Ltd. 

801 Lindsey Bldg., Notre Dame Ave., 

Winnipeg, Manitoba 
Phone: 92-4643 

(See complete listing under Toronto) 



ONTARIO: Ottawa 



PHILLIPS-GUTKIN & ASSOCIATES LTD. 

432 Main Street. Winnipeg 2, Manitoba 
Phone: WH 3-0544 

Date of Organization: March. 1947 

John Phillips, President 

Harry Gutkin, Vice-President. Managing 

Director 
R. D. Guy, Jr. Q.C., Secretary-Treasurer 
Barrie Helmer, Jeff Hales, Senior Animators 
Jack Harreveld, Head, Anim. Cam. De.pt. 
Ken Jubenvill, Senior Editor 

Services : Animation facilities from script 
storyboard to full cell animation. Production 
of industrial and documentary films. Facili- 
ties: 35mm Acme animation camera and 
stand ; 35mm Moviolas ; sound readers — edit- 
ing equipment, 35mm and 16mm Arriflex cam- 
eras, 60,000-watt portable lights, complete 
studio facilities. 

RECENT PRODUCTIONS AND SPONSORS 

TV Commercials: only, for Chrysler ( Dndge, 
DeSoto, Plymouth ) ; Kraft Foods ; Northern 
Ontario Natural Gas; Windsor Salt; Mil-Ko; 
Blue Ribbon Tea & Coffee; Bayer Nose Spray; 
Stephens Paints: Security Storage; Mutual 
of Omaha: Chase & Sanborn Coffee; Betty 
Crocker Coco Puffs; Viking and Teco Appli- 
ances ( The T. Eaton Co. Ltd. ) . 



S. W. Caldwell Ltd. 

.355 Main Street, Ottawa. Ontario 
Phone: CE 5-1023 

Donald Manson, Representative 

(See complete listing under Toronto) 



CRAWLEY FILMS LIMITED 

19 Fairmont Avenue, Ottawa, Ontario 

Phone: PArkway 8-3513 

Branch Oflfices: 181 Eglinton Avenue E., 

Toronto, Ontario. Phone: HUdson 5-0325. 

William Kennedy. 1467 Mansfield Street, 

Montreal, Quebec. Phone: AVenue 8-2264. 

Alasdair Eraser, Manager. 
Subsidiary: Graphic Films Limited, 19 

Fairmont Ave., Ottawa, Ontario. 

Date of Organization: 1939 

F. R. Crawley, C. A., President 
Graeme Eraser, Vice-President 
Thorsten Hansson, Dir. of Administration 
William C. Kennedy, Toronto Office 
Alasdair Eraser, Manager. Montreal Office 
Thomas Glynn, Production Manager 
Alex Murray, Office Manager 
Jim Turpie, Asst. Production Manager 
Bernard Girard, George Gorman, Quentin 
Brown, Sally MacDonald, Edmund Reid, 
Peter Cock, Rene Bonniere, Fergus Mc- 
Donell, Betty Zimmerman, Senior Pro- 
ducers 
Rod Sparks, Chief Engineer 
Stan Brede, Camera Department 
Ivan Herbert, Lighting Department 
Tony Betts, Recording Department 
Kenneth Gay, Animation Department 
Judith Crawley, Script Department 
William McCauley, M. Bach, Dirs. of Mitgic 
Ivor Lomas, F. R. P.S., Laboratory Manager 

& Quality Control 
Mary Whalen, Purchasing Agent 
Earl Valley. Equipment Sales Manager 

Services: Motion pictures and slidefilms for 
Canadian and United States industry. Govern- 
ment, education and television; recording, ed- 
iting, animation, extensive laboratory services 

(LISTING CONTINUES ON FOLLOWING PAGE) 



9TH ANNUAL PRODUCTION REVIEW 



149 



CANADIAN PRODUCERS 



CRAWLEY FILMS: CONTINUED 

for producers, indepeiuleiit cameramen, ten 
provincial governments and other organiza- 
tions from coast to coast. Facilities : 42,000 
sq. ft. studio building.s, 40-acre studio lot, two 
sound .stages and two recording studios. 17 
cameras: Mitchells, Maurers, Bell & Howells, 
Arriflexes, Cine-specials and Newman-Sin- 
clair; blimps, dollies, .S75,000 watts of lighting 
equipment with two generators and trans- 
former station; RCA 35mm and Maurer l(5mm 
re-recording theatres with 8 and I mixing- 
consoles, Stancil-HofTman .'?5mm and 16mm 
magnetic recording, 8 magnetic recorders — 
Rangertone, Ampex, Magnecorder and Tapak, 
disc recorder: animation department with two 
Saltzman stands; engineering development fa- 
cilities: 8.5mm and 16mm laboratory; casting 
files; music library; script dept. with research 
library; fleet of 16 trucks and trailers. Elec- 
tronic service dept. Equipment Sales Divi- 
sion. 

RECENT PRODUCTIONS AND SPONSORS 

Motion I'ictukks: St. Hcli-ii's It^land (City of 
Montreal); Tlie Fallacy of Irreverxible Shock 
(Ontario Medical Assoc); It's Up To Yoii 
( The Wells Organization ) ; Bale d'Espoir 
(British Newfoundland Corp.); Safctij or 
Slaiii/liter (Industrial Accident Prevention 
Assoc. ) ; Winter Crossing at L'lle Avx Cottdres 
(Canadian Broadcasting Corp.) ; First Village 
of Importance (Federal District Commis- 
sion) ; Craftsmen of Canada (B. A. Oil) ; Am- 
bassador Extraordinary (Hiram Walker); .4 
New Beginning (Canadian Brotherhood of 
Railway Employees and O.T.W.); Fight For 
Fame (House of Seagram, Ltd.); Atomic 
Energy in Canada ( Atomic Energy of Cana- 
da) ; Community Health Is Up To Yoii. 
Quacks and Nostrums, Should You Drink?, 
Making Life Adjustments, Choosing a Doctor 
(McGraw-Hill Co.); Saskatchewan. Our Uni- 
versity (Saskatchewan University); Natural 
Gas Goes East (Trans-Canada Pipe Lines 
Ltd.). Slidkfilms; Five Steps to Effective 
Canva.ising (S. -J. Singleton); Physical Etfi- 
cienci/ (Dept. Health & Welfare) ; Scotia Plan 
Loans ( Bank of Nova Scotia ) ; It's Up To You 
fThe Wells Organization): Scouting (Boy 
Scouts Assoc); Why Incentives Make Seuse 
(Sales Campaigns Ltd.). TV Commercials: 
for A. J. Freiman Ltd., Industrial Accident 
Prevention Assoc, Saskatchewan Government 
Insurance Office, Bank of Canada, Central 
Canada Exhibition As.soc, Victorian Order of 
Nur.ses, St. .John Ambulance, Canadian High- 
way Safety Conference, National Progressive 
Conservative Assoc, and others. 



•5f 

GRAPHIC FILMS LIMITED 
(A Subsidiary of Crawley Films Limited) 

19 Fairmont Avenue, Ottawa, Ontario 
Services : Laboratory and producers services 
division of Crawley Films Limited. Facili- 
ties: 16mm and .35mm negative-positive and 
16mm reversal processing: 16mm Bell & How- 
ell, .35mm and 16mm printers; 16mm Union 
Step printer; Moy :!5mm and 16mm edgenum- 
bering machines: negative cutting department, 
Sensitrometric Control. 



ONTARIO: Toronto 

ASHLEY AND CRIPPEN LTD. 

196 Bloor Street West, Toronto 5, Ontario 
Phone: WAlnut 5-2222 

Date of Organization: 1942 

Branch Office: 4897 Queen Mary Road, Apt. 
No. 7, Montreal. Quebec. Phone: REgent 
3-3723. 

Dan Gibson, Pres. & Exec. Producer 
Gerald .J. Campbell, Vice-President 
Ben W. Cameron, Sales Manager 

SERVICES: 16mm motion pictures for business 
and industry, TV films. FACILITIES: 16mm 
editing, magnetic voice recording and camera 
e(iuipment: projection room; small filming 
studio for one set. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Portrait of Cauaiiiaii 
Wines, two languages (Canadian Wine Insti- 
tute); Everijhody's Wedeln I St. Lawrence 
Starch Co. Ltd.) ; Spirit of Algonquin (Canad- 
ian Broadcasting Corp.); Tliis is Tamakwa 
(Camp Tsmakwa, Ltd.). 



S. W. CALDWELL LTD. 

447 Jarvis Street, Toronto 5, Ontario 
Phone: WA 2-2103 

Date of Organization: 1949 

Branch Offices: British Columbia: 311 Alas- 
ka Pine BIdg., 1111 W. Georgia St., Van- 
couver. Florence Ward, Repr. Manitoba: 
801 Lindsey Bldg., Notre Dame Ave., 
Winnipeg. Ontario; 355 Main St., Ottawa. 
Donald Manson, Repr. Quebec: 1410 
Stanley St., Montreal. Bud DeBow, Reijr. 

Spence Caldwell, President 

Gordon F. Keeble, Vice-President. Sales 

Sydney Banks, Vice-Pres.. Production 

Services: 16 and 35mm TV film commercial 
production. Documentaries, theatrical shorts, 
35 & 16mm processing and printing, anima- 
tion (cell & camera), artwork, slides, film- 
strips, studio rental, motion picture equipment 
rental, TV program air check, filming service 
( Kine-recording), sound recording. TV film 
sales, Canadian distributor for CBS Television 
Film Sales. Guild Films, Towers of London. 
BBC, Associated-Rediffusion Ltd., Caldwell 
A-V Equipment Co. Ltd. Facilities: All 
facilities required to render above services. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Yours Is the Virdict 
(United Appeal); Highway Safety (Ontario 
Department of Highways). TV Commercials: 
for Bardahl ( Schneider Cardon > : Good Luck 
Margarine (Young & Rubicam); Philishave 
(Erwin Wasey ) ; Tri-Nut ( Donohue & Coe): 
Massey-Ferguson (McLaren Advg.). 

CHETWYND FILMS LIMITED 

21 Grenville Street, Toronto 5, Ontario 
I'hone: WAlnut 4-4493 

Date of Inciirpoi-ation ; 1950 

.Arthur Chetwynd, President & Gen. Mgr. 
Marjory Chetwynd, Secretary-Treasurer 
Lori Latimei', Secretary 
Robert Barclay, Film Director 
Russell Ileise, / (' Sound Department 
.]. \i. McCormick, Production Manager 
Robert Brooks, Chief Cameraman 
Myrtle Virgo, Senior Editor 



CHETWYND FILMS: CONT'D. 

Servicj:s: 16mm motion picture production, 
color and b&w, for education, sport, travel, 
industry, advertising, public relations, tele- 
vision, industrial stills; projection service; 
research, writing, editing, scripting, sound,' 
processing, printing, film library. Facilities:, 
16mm motion picture cameras; still cameras;! 
research, writing, editing, scripting, sound.' 
Ampex I4" tape, Stancil-Hoffman Kimm 
sprocket tape, library (stock shot), shooting, 
and recording studio, screening rooms. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The Broken Doll i Attor- 
ney-General's Dept., Ontario Governmentl ; i 
Grey Cup Festival '5,S. All Star Football '5S< 
(Molson's Brewery, Ltd.); Through These- 
Doors (University of Toronto). ! 



JACK CHISHOLM FILM PRODUCTIONS LTD.t 

(Showcase Film Productions — A Division) '• 

96 Bloor Street West, Toronto 5, Ontario ' 
Phone: WA -5-2281 

Date of Organization: .June. 1956 

J. J. Chisholm, President 

F. M. Chisholm, Vice-President 

M. DiTursi, Secretary-Treasurer ; 

Services : Producers of industrial, educational, 
sales training, motion pictures and slidefilms. ; 
Specializing in construction, industrial and en- : 
gineering films. Facilities: Mot'on picture I 
production equipment. 

RECENT PRODUCTIONS AND SPONSORS- 

Motion Pictures: Mine Makers, TJie Bird] 
Centriscreen ( Canadian Ingersoll Rand Co. i 
Ltd.); Track Mining 1 Ruston & Hornsby 1 
Ltd.) ; lf).5S-.59 Appeal (The SalvaUon Army)': j 
Sellarama (Theatre Confections Ltd.). 



•55- 



Crawley Films Limited 

181 F.glinton Avenue E., Toronto, Ontario 
Phone: HUdson 5-0.325 

William Kennedy ; 

(See complete listing under Ottawa 1 



I 



FLETCHER FILM PRODUCTIONS LIMITED 

RCA BIdg., 225 Mutual Street, Toronto, Out. 
Phone: EMpire 3-8372 

Date of Organization: 1954 

Howard D. Fletcher, President & Gen. Mgr. 
Hugh J. Moreland, Executive Producer 
Svend A. Blangsted, Dir. Administration 
Brian C. Jupe, Supervising Director 
J. Kenneth Elliott, Supervising Editor 
Frank A. Markey, Sales Manager 

Services: Production of motion pictures, 
sound slidefilms, and slide-motion films in 16 
& 35mm. sound, b&w and color. Industrial, 
documentary, sales and technical training, 
customer and public relations, sales presenta- 
tions. TV commercials and films. Theatrical 
short subjects and trailers. Full cell and Vari- 
Cel animation. Comi)lete programs, including 
visual aids and stage presentations for sales 
training and consumer sales. Film library 
service; editing of TV syndicated films and 
features; commercial cut-ins, timing, cleaning, 
shipping, inspecting and storage of TV films. 



150 



BUSINESS SCREEN MAGAZINE 



FLETCHER FILMS: CONT'D. 

Public Service Films Division spocializes in 
films fdi- public service ovjraniziitidiis. 

RECENT PRODUCTIONS AND SPONSORS 

Motion I'ktikks: W'ttlcnran lii>inlaii I Gov- 
ernment of Ontario Travel Bureau); Docu- 
mi'iitMry i British-American Oil Co. i ; Docu- 
mentary ( I'.aptist \\'orkl Alliance I. WiDK 
SCRKKN THKATRICAL: Jamaica H Hours (J. 
Arthur Rank Organization ) . Filmed TV PRO- 
GRAMS: Hcritaiir. (5 documentaries, Handi- 
cai'iiid. -1 documentaries, Priratc liivifatinvs. 
6 interviews (Canadian Broadcastinjjf Corp.). 
Five-minute promotions for ;dl Canadian T\' 
stations (Canadian Tuberculosis Assoc, i and 
other TV commercials, films and slide.CWiDE 
I Screen Commercials: for Dydzak Drive-In 
Theatres, series of 15. Variety of business 
lilms. promotions, etc. for Dunlop Canada, Ltd., 
Consumers' Gas Co., Canadian Mental Health 
Asiioc, St. John Ambulance, St. Elizabeth 
Nurses' Assoc, Society foi- Cripi)led Civilians, 
etc. 



KLENMAN-DAVIDSON PRODUCTIONS LTD. 

'.I I'.lnur St. Kast, T()riiiit<i. Ontario 
Phone: WA 4-6482 

ROBERT LAWRENCE PRODUCTIONS 
(CANADA) LTD. 

32 Front Street West, Toronto, Ontario 
Phone: EMpire 4-1448 

Date of Organization: April, 1955 

Robert L. Lawrence, President 

.John T. Ross, Vice Pres. & Man. Director 

Robert M. Rose, Vire-Pres. & Director of 

Production 
Marilyn Stonehouse, Secretarii 
Barbara Revan, Treasurer 

Services: Producers of motion pictures for 
TV, industry and education — live-action and 
animation. Robert Lawrence Productions in 
New York and Toronto; Grantray-Lawrence 
and Lawrence-Schnitzer Productions in Holly- 
wood, Calif. Facilities: Sound stage and 
insert stage for 35mm and 16mm b&w and 
color: 35mm and 16mm interlock screening 
room: editing, casting and production offices. 
Location equipment: 35mm NC Mitchell cam- 
era & blimp: sound recording equipment, etc. 

RECENT PRODUCTIONS AND SPONSORS 

I Only television commercials submitted i 
TV Commercials: for Carling Breweries 
(McKim Advg. Ltd.); Whitehall Pharmacal 
Canada, Ltd. ( Young & Rubicam, Ltd. ) ; Can- 
ada Packers Ltd. (Cockfield, Brown & Co. 
Ltd.); Kellogg Co. of Canada Ltd. (Leo Bur- 
nett & Co. Ltd. ) ; British American Oil Co. 
Ltd. (James Lovick & Co. Ltd.); Bri.stol- 
Myers Co. of Canada Ltd. ( Vickers and Benson 
Ltd.) ; Lever Bros. Ltd. (J. Walter Thompson 
Ltd.); Procter & Gamble Co. of Canada Ltd. 
I Benton & Bow^les, Inc. ) ; Tea Council of Can- 
ada (E. W. Reynolds Ltd.) ; Rexall Drug Co. 
I.td. 'B.B.D.&d. Ltd.) 



MERIDIAN FILMS LIMITED 

1202 Woodbine Ave., Toronto, Ontario 
Phone: Oxford 8-lfi'28 

Date of Organization: li)54 

Ralph Foster, President 

Julian Hoffman, Secretarii-Treasurer 

Herbert Alpert, C.S.C, Dir. of Pliotograplni 



MERIDIAN FILMS: CONT'D. 

Services: All production services for 16mm 
atul ;!5mm. Facilities: Being enlarged to es- 
tablish \'TR division; sound stage 100' x 50'. 
RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Canadian Grocers ( Loblaw 
Groceterias Ltd.) ; Hospital Services (Ontario 
Hospital Services Commission) ; Presentinn 
tlic Meteor (Ford Motor Co.). TV Films: 
Keeping Up With The Suburbs, Pour Le Sport 
(Canadian Broadcasting Corp.). 

16MM MOTION PICTURE CENTRE LIMITED 

85, Yorkville Ave.. Toronto 5, Ontario 

Phone: WA 4-8329 

Date of Incorporation: 1953 

G. S. Kedey, President 
Dave Smith, Writer-Director 
Leslie George, Camera Chief 
Robert Stagg, Sound Department 
Mrs. Margaret Harris, Office Manager 

Services: Moti(m pictures and slidefilms for 
TV, industry, sales promotion, staff training, 
religious, travelogues, and public relations use. 
Facilities: Auricon, Arriflex cameras, Mag- 
nasync recording equipment, recording studio, 
editing, writing and screening facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: His Crucible (Anglican 
Church of Canada); A Chance in Sight (Ca- 
nadian National Institute for the Blind). TV 
Programs: Xoreltji-Utilitji and You, Made in 
Heaven (Canadian Broadcasting Corp.) ; Park 
Roj/al (Young & Rubicam, Ltd.). 



PETERSON PRODUCTIONS 

337-9 King Street West, Toronto 1, Ontario 
Phone; EMpire 2-3287 

Date of Organization: 1947 

S. Dean Peterson, President 
Laurence L. Cromien, Director of Prod. 
Lawrence Bartram, Set Designer 
Douglas Kennedy, Studio Manager 
Mel Lovell, Sound Dept. Head 
Doris Cromien, Make-Up 

Services: 16 and 35mm production of TV 
commercials. Documentary, industrial, sales 
training & promotion films. Facilities: Com- 
plete sound-proof stage, editing rooms, make- 
up room, dressing rooms, complete recording 
and re-recording facilities, screening room. 16 
& 35mm e(iuipment. 

RECENT PRODUCTIONS AND AGENCIES 

TV Commercials: for Lever Bros, of Canada, 
Ltd.; Kellogg's of Canada, Ltd.; Chrysler 
Corp.; Campbell Soups, Ltd.; Rock City To- 
bacco Co. Ltd.; Coca-Cola Ltd.; National Bis- 
cuit Co.; Ford of Canada; Cadburys Ltd.; 
Wildroot, Inc.; General Mills; Bank of Can- 
ada; Procter & Gamble; Canadian March of 
Dimes; Pillsbury (^Leo Burnett); Adams 
Brands ( Baker Advg. Agey. ) ; Canadian West- 
inghouse ( McCann-Erickson ) ; Dowper Clean- 
ing (MacManus, John & Adams); Carling 
Breweries ( F. H. Havhurst). 




"X" this symbol, appearing over a 
producer's listing, indicates that display adver- 
tising containing additional reference data ap- 
pears in other pages of this 9th Annual Pro- 
duction Review Issue. 



Up 



ONTARIO: Toronto 

THATCHER FILM PRODUCTIONS 

871 O'Connor Drive, Toronto 16, Ontario 
Phone: PLymouth 9-2711 

Date of Org.mization : 1940 

Leslie P. Thatcher, Owner & Producer 

Services: liimm commercial, industrial, educa- 
tional, medical and TV motion pictures. FA- 
CILITIES: Complete production equipment for 
16mni films. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The SecitLg Eye, Vc.u- 
geaucc. Letters, Prisons, Face To the Skji, Not 
Alone, Sound, Time. 10 additional films (The 
Salvation Army). 

WILLIAMS AND HILL LIMITED 

4 Albert Street, Toronto, Ontario 
Phone: EM 2-1931 

Date of Organization: 1955 

Hal B. Williams, President 

Richard H. Hill, Vice-Pres., Sales Mgr. 

Heinz A. K. Drege, Vice-Pres., Producer 

Services: TV commercials. Facilities: Pho- 
tographic and art studios: "Pictafilm" unit. 

RECENT PRODUCTIONS AND SPONSORS 

TV Commercials: for British-American Oil, 
Max Factor ( James Lovick & Co. Ltd. ) ; Bell 
Telephone — Canada, Colgate-Palmolive, The 
Toni Co. (Spitzer & Mills Ltd.) : Ford of Can- 
ada, Swift & Co. (J. Walter Thompson Co. 
Ltd. ) ; General Mills, Nestle Co. i E. W. Reyn- 
olds Ltd. ) ; Canadian Kodak ( The Baker Advg. 
Agcy. Ltd. ) ; Hazel Bishop ( Raymond Spector 
Advg. Agcy. Ltd.) ; Kellogg Co. (Leo Burnett 
Co. of Canada Ltd. ) ; Procter & Gamble i Ben- 
ton & Bowles, Inc.) ; Ralston-Purina (Thomp- 
son Peterson Advg. Agcy. Ltd. ) ; Remington 
Rand (Cockfield, Brown & Co. Ltd.) ; Simoniz 
Co. (Walsh Advg. Agcy. Ltd.); Studebaker- 
Packard (Tandy Richards Advg. Agcy. Ltd.). 



ONTARIO: Windsor 

Ross Roy of Canada, Ltd. 

Windsor, Ontario 

Phone: CLearwater 6-2371 

H. J. G. Jackson, Vice-President, in charge 

(See complete listing under Detroit area) 

QUEBEC: Montreal 

Ashley and Crippen Ltd. 

4897 (Jueen Mary Road, Apt. No. 7, 
Montreal, Quebec 

Phone: REgent .3-3723 

(See complete listing under Ontario) 

S. W. Caldwell Ltd. 

Suite 319, 1410 Stanley St., Montreal, 

Quebec 
Phone: AB 9-0528 

Bud DeBow, Representative 

(^See complete listing under Ontario) 



' T !f ANNUAL P R () II I ' C T I ( ) N K I'', \' I K W 



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CANADIAN PRODUCERS 



QUEBEC: Montreal 

Crawley Films Limited 

14G7 Man.sfield Street, Montreal, Quebec 
Phone: AVenue 8-2264 

Ala.sdair Fraser, Manager 

(See complete listing under Ontario) 



REAL BENOIT FILM PRODUCTIONS 
(Formerly Benoit De Tonnancour Films) 

2161 St. Catherine Street, West, Montreal, 

Quebec 
Phone: WE 3-7339 

Date of Organization: 1949 

j Real Benoit, Director 

Services; Production of IGmm and 35mm 
film.s for all purposes from script to final print. 
French translations and adaptations. Facili- 
ties: Sound stage 40' x 70'; 16mm and 35mm 
positive and negative cutting rooms; editing 
and projection rooms. 

RECENT PRODUCTIO NS .A N D SPONSORS 

Television Films: Collegiens Troubadours, 
39 films (Lever Brothers, Hazel Bishop, Si- 
moniz) ; The Lost Missile, Canadian locations; 
Profile of Marius Barbeau, direction only 
(National Film Board). TV Commerci.^ls; 
for various clients. 

EDWARD PRODUCTIONS, LTD. 

5271 Western Avenue, Montreal, Quebec 
Phone: HU 8-2545 

Date of Organization : 1955 

Branch Office: 465 West 51st Street, New 
York, N. Y. Phone: JUdson 2-8181. 

Ed-ward Kostiner, President, Executive 

Director, Sales Manager 
Irving Poslums, Vice-President, Production 

Supervisor 
Dave Harris, Secretary-Treasurer 

Services: Producers of information motion 
pictures, slidefilms. film commercials for in- 
dustry, education, TV and theatre, domestic 
and foreign. FACILITIES: Complete produc- 
tion facilities; 35mm and 16mm cameras, 
sprocket and ^4" magnetic tape recorders, 35- 
mm and 16mm Moviolas, lighting equipment, 
location production unit, screening and re- 
cording rooms, editorial and complete art de- 
partments, animation stands. 

RECENT PRODUCTIONS AND SPONSORS 

IMOTION Pictures: Untitled industrial docu- 
mentary films for Canadian Car & Foundry; 
New Brunswick Power Co.; scene shots 
( Warner Bros.) . Filmed TV Programs : Chil- 
dren's show (C.B.C.). TV Commercials: 
for Oil Heating Assoc. ( Burns Advg. ) ; Bell 
Telephone Co., T.C.A., Remington Rand, Sher- 
win Williams (Cockfield Brown & Co.) ; Coro- 
nation Olives (Cardon Rose Agcy.); Canada 
Starch Co. (Donahue & Co.); Singer Mfg. 
( Elkman Co.); Pepsodent ( Foote, Cone & 
Helding) ; Super Suds (Grant .-Xdvg. ) ; Sealy 
Mattress, Allans Apple Juice, Grandmere 
Sweaters (James Lovick & Co. i ; Belvedere 
Cigarettes, Barbour Peanut Butter, King Cole 
Tea ( McCann-Erickson Agcy.); Spic & Span, 
Lipton Soups (Young & Rubii-am Ltd. i and 
maiiv others. 



OMEGA PRODUCTIONS, INC. 

1960 Dorchester St. W., Montreal 25, Que 
Phone: WE 7-3525 

Date of Organization: 1951 

T. S. Morrisey, President 

Pierre Harwood, Vice-President 

Leonard M. Gibbs, Secretary-Treasurer 

Richard J. Jarvis, Director of Sales 

Henry A. Michaud, Director of Production 

John R. Racine, Director, TV Commercials 

Lome Batchelor, Director of Photography 

John Burman, Chief Engineer 

Lise Caron, Chief Editor 

Denis Mason, Chief Cameraman 

John Sawyer, Cliief Electrician 

Services: Educational, industrial, sales promo- 
tion, theatrical, and television motion pictures. 
Facilities: 16mm and 35mm cameras, tape 
and film recording equipment, projection and 
editing facilities, sound shooting stage, ani- 
mation department. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: What's In a Biscuit (David 
Frere) ; Fabulous Fish Nets (DuPont Com- 
pany of Canada). Filmed Television: Pepe 
Le Cowboy (Columbia Broadcasting Corp.). 
(Only references submitted.) 



STUDIO 7 LIMITED 

1434 Ste. Catherine West, Room 215, Mon- 
treal, Quebec 
Phone: University 1-2809 

Date of Organization: November, 1952 
Bernard Letremble, President 
Jacques Giraldeau, Vice-President 
Jacques Leblond, Treasurer 

Services: Creative TV programs, TV series 
for industry, government agencies. Facili- 
ties: All facilities necessary for production of 
16mm motion pictures. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Bien Voir (Optometrists 
Assoc). Filmed TV Programs: En roulant 
ma boule. series of 13 films, Viendra le jour. 
Here and There (CBC). TV Commercials: 
for H. Morentz ( MacLaren Advg. i . 

QUEBEC: Quebec City 

LES DOCUMENTARIES LAVOIE 
(Lavoie Productions) 

447 Rue Dolbeau, Quebec City, Quebec 
Phone: MUrray 3-7601 

Date of Organization: 1949 

Hermenegilde Lavoie, Director 
Therese Richard Lavoie, Secretary 
Richard Lavoie, Production Manager 

Services: Producers of motion pictures; in- 
dustrial and educational motion pictures and 
TV commercials. Facilities : Full production 
facilities for all phases of motion picture 
photography. Sound studio, recording, edit- 
ing and animation. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictukes: AurilliK Douiiui ( Soeurs 
Servantes du Saint Coeur de Marie) ; One 
Heart and One Soul (Sisters Servants of the 
Holy Heart of Mary) ; Rencontre dans I'ln- 
risible, educational film, no sponsor indicated. 

For the Best in Film Production 
— Refer to These Review Pages in 1959! 



1.52 



BUSINESS SCREEN MAGAZINE 



J^ CHiJ^Af C 



MEXICO 



•5€- 

Alexander Film Co. 

K;ikiei-as .-US-lJO-J. iMi'xitn. D, F., 

Mexico 
Phone: 1 0-3:5-72 

Mario O'llare, Rex. Vice-Piex. 
( Complete listing in Colorado I 



AUDIOVICENTRO 

Av. Cuaiihtemin- 2:i(i. Mexico 7. 

D. F., Mexico 
Phone; 10-25-1:1 

Cable: AUDIOVICFXTKO 
Date of Incorporation : 1956 
Dr. David Grajeda. Pres., Dir. 
Dr. .Juan .lo.-se Giovanni, V'?Vp- 

Pnx. 
Marcel Gonzale.'! Camerena, 

Sound Entiineer 
Juan Lopez Moctezuma, 

Production Chief 
Erne.sto Martinez, Clif. C'rnan 
Lucy E.strop, Spanisli Versions 
Antonio Gutierrez, Animation 



Jorge P, Valdes, Art Director 
Horacio Turnliull, Foreign 
Relations 

Services: Translation.s and Span- 
ish versions of foreign films. 
Titles. Optical and magnetic sound 
recording. Animation. Documen- 
tary, scientific and educational 
film production. Audio-Ve.x system 
I slides and records). TV commer- 
cials. Distribution of Spanish 
language films. F.acilities: Sound 
studios; Arriflex, Bolex cameras: 
.Ampex ; Magnasync, RCA sound 
systems; \'I-Mex titles system. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Piciure.s: Clinical As- 
pects and Sur()ical Operation of 
Goiter, Spanish and Knglish ver- 
sions I Ayerst Laboratories); Re- 
liabilitacion En Marclia i Public 
Health Service Dept.); Grindimj 
Safety (LC.A. American Embas- 
sy) ; Weldinu at Low Tempera- 
tures CSutec); The Golden Eyg 
I Instituto de Asuntos Interameri- 
canos). TV COMMERCIALS: for 
Tequila Providencia. 



PRODUCTION IN L A T I N - A M E R I C A 



CINE COMMERCIAL, S. A. 

Louisiana No. 81, Mexico, D. F. 
Phone: 23-88-30 



R. K. TOMPKINS Y 
ASOCIADOS, S. A. de C. V. 

Cuauhlemoc GO, Mexico 7, D. P., 

Mexico 
Phone: i:?-81-34 

Date of Organization: Novem- 
ber, 1952 

N. Peter Bathvon, Chairman of 

the Board 
K. K. Tompkins, Managing 

Director 
Gerald Ray, Creative Director 
John Page, Newsreel Director 

Services: Production of live-ac- 
tion and animated commercials 
and documentaries. Revoicing of 
TV programs and feature films 
to Spanish; producer of weekly 
newsreel. Facilities ; Acme and 
Oxberry animation cameras ; 
Mitchell camera with synchronous, 
stop motion and variable speed; 
Stancil-Hoffman magnetic record- 
ing systems. RCA channel. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures : Man and Power 
(U. S. State Dept.) ; Que Hay en 
Su Futuro (Ford Motor Co.) ; 
Living Stereo (RCA) ; Quien Fue 



Primero (Mexican Government) ; 
300 half-hour programs, dubbed 
in Spanish (Screen Gems). TV 
Commercials: for J. Walter 
Thompson Co,; McCann-Erickson 
Advg., Inc.; Grey Advg. Agcy, ; 
Young & Rubicam, Inc.; Publici- 
dad D'Arcy; Noble Advg. Co.; 
Kenyon & Eckhardt, Inc.; Foote, 
Cone & Belding, S.A.; Dillons 
Cou-sins, S.A,; The Ethyl Corp.; 



PUERTO RICO 

Alexander Film Co. 

Edificiii Kl Imparcial, Calle 
Comercio 450, San Juan, 
Puerto Rico 

Phone: .3-2898 

Haskel Marshal, Res. Vice-Pres. 



VIGUIE FILM PRODUCTIONS 

Roosevelt Ext., Hato Rey, 

Puerto Rico 
Phone: 6-02.35 & 6-1258 

(CONTINUED ON NEXT PAGE) 




special ojjjjeds 

35 M. M BLACK & WHITE 

35 M. M. EASTMAN COLOR 

FADES ♦ DISSOLVES 

V^IPES ♦ FLIPS 

RIPPLE & MULTIPLE 
IMAGE EFFECTS 

PUSH OFFS 

FORWARD & REVERSE ZOOMS 

BLOW UPS & REDUCTIONS 

REVERSE ACTION 

MULTIPLE SPLIT SCREENS 

TRAVELING MATTES 

MOBILE TITLES 



(Miimuiuyn C^ime^a 

16 M M. B & W or COLOR 

35 M.M. B & W or COLOR 

MULTIPLE CEL SHOOTING 

SLIDE FILMS 

TRANSPARENCIES 

9 FOOT ZOOM TRAVEL 

STATIC ART GIVEN MOVEMENT 
WITH CAMERA ANIMATION 

Bi-PACK-16 or 35 



Videart 




INC. 



^ 



343 Lexington Ave. 
New York 16, N.Y. 

LExington 2-7378-9 



TITLES»ANIMATION 

STORY BOARDS 

LAYOUTS ♦ HOT PRESS TITLES 

COMPLEX OR SIMPLE 
TECHNICAL ANIMATION 

CARTOON ANIMATION 

SLIDE FILMS 

MAPS AND CHARTS 

PRODUCT PACKAGES 
COLOR CORRECTED 

TELOPS ♦ FLIP CARDS 

PRICES THAT FIT YOUR BUDGET 



■9TH ANNUAL PRODUCTION REVIEW 



15;i 



EUROPE'S LEADINO 
ANIMATION STUDIO* 



M(d(ui mii^atokh/^ 



^17 MAJOR INTERNATIONAL AWARDS 
INVITE ENQUIRIES FOR 



PRODUCTION IN LATIN- AMERICA 




Lysbeth House, Soho Square, London W. 1 
In U.S.A. Louis de Rochemont Associates 
380 Madison Avenue, New York, N. Y. 



A TOP DIRECTOR USES 
A TOP ANIMATION STAND 




Viktor Sidorov of Ansel is shown oper- 
ating the new Portman Animation Stand 



J. Ansel of Ansel Film Studios, New 
York City, is a skilled comeromon as 
well OS a fop animofion director. He's 
done work for the Pepsi-Cola Com- 
pany; Doyle, Dane and Bernback Ad- 
vertising Agency and Smith, Kline and 
French Laboratories. 

When he started shopping for an ani- 
mation stand he wanted the best he 
could get regardless of the price. He 
bought a Portman after he compared 
it with other animation stands. J. Ansel 
bought a Portman Animation because 
lie found in one animation stand ver- 
satility, accuracy and o unit reason- 
ably priced. 

One of the most critical tests of a 
stand is balancing a nickel on the 
camera carriage. It should remain up- 
right even on a high speed zoom. 
Before you buy a stond make the 
nickel test. 

Portman Animation Stands are manu- 
factured under the most critical and 
exacting specifications. They're made 
in the plant of the Portman Instrument 
Company, famous for over 23 years in 
the manufacturing of optical instru- 
ments ond ordnance gauges. 



Write now for our new catalog describing the more than 40 accessories avail 
able for special effects animation. The catalog also gives complete specifications, 
information and prices. 

WARREN CONRAD PORTMAN COMPANY 

41 Macquesten Parkway N., Mount Vernon, New York 



PUERTO RICO: CONTINUED 
VIGUIE FILM PRODUCTIONS: 

Date of Organization: 1950 

Juan E. Viguie, Jr., President 
Manuel R. Nava.s, Vice-Presi- 
dent, Administration 
Salvador Tio, Vice-President, 
Promotion 

Services: 16mm & 3.5mm black & 
white and color commercial spots, 
documentary films for government 
and private organizations; TV and 
theatre newsreels; Kinescope fa- 
cilities; editing; single and double 
system photography ; laboratory 
services B & W; animated com- 
mercials. Facilities: Two sound 
studios (50' X 50' and 34' x 20' ) ; 
cutting rooms; recording and pro- 
jection rooms ; laboratory process- 
ing and printing rooms; music 
library; animation. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Home Demon- 
stration (Agricultural Extension 
Service); Cuban Revolution i Pep- 
si-Cola and Bacardi Rum) ; Carib- 
bean Baseball Series (Venezuela 
Government ) . 






4lf C 



SOUTH AMERICA 



ESTUDIOS 
CINEMATOGRAFICOS ROSELLO 

P. 0. Box 3116, Lima, Peru 
Phone: 30.553 

Date of Organization: 1952 ; 

Jose Maria Rosello, Presidents 
and Treasurer \ 

R. De Nardo, Vice-President 
Luis Rosello, Production Mgr. 

Services: Complete production of 
films, black & white and color, 35- 
mm and 16mm, travel, newsreel. 
artistic productions (drama, com- 
edy, musical), TV commercials,; 
documentary, etc. Facilities : 16- < 
mm and 35mm cameras, lighting, 
sound truck, magnetic sound, etc. , 
All services. 

RECENT PRODUCTIONS AND SPONSORS 

TV Commercials: Tires All Pur- \ 
pose. Tires Traction Express, and | 
8 others (B. F. Goodrich) ; series ! 
of 5 (General Electric); 97 ad-! 
ditional films for various clients I 
during 1958. i 



FILM PRODUCTION IN EU 



ROPE 




FILM HOUSE 
PRODUCTIONS LTD. 

Film House, Wardour Street, 

London, W. 1, England 
Phone: Gerard 4226 

D. T. Peers, Administrative 
Director 

J.L.M.P. Garrett, Production 
Director 

Clifford Parris, Producer 

S. S. Wheeler, Sales Develop- 
ment Manager 

Services: Production of indus- 
trial, educational, sales promo- 
tional and entertainment motion 
pictures dive action and or car- 
toon animation). Facilities: 
Film studios in Central London. 
14,000 sq. ft. area, 2 stages, Mitch- 
ell cameras, RCA sound equip- 
ment, dubbing and recording thea- 
ter, cutting rooms. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Picturks: (;< in ration »; 
Steam (International Combustion 
Ltd.); Trials Riders (Smith's 
Motor Accessories Ltd.) ; The 
Malta Story (Maltese Govern- 
ment) ; Leo Electronic Computer 
(J. Lyons & Co. Ltd.); Asdic 
(British Admiralty). 



Note: A complete index of the 
"blue chip" companies advertised 
in the Review appeai-s on the final 
page of this edition. 



HALAS & BATCHELOR 
CARTOON FILMS, LTD. 

lOA Soho Square, London. W.l, 

England 
Phone : GERrard 7681/2/3 

Date of Organization: 1941 

Studios: Dean House, 2, 3 & 4 
Dean Street, London W.l. 
Animation Stroud, Church 
Road, Caincross, Stroud. 
Gloucester. 

Branch Office: c o Louis de 
Rochemont Associates, Inc., 
380 Madison Avenue, New 
York 17, N. Y. Phone: Oxford 
7-0350. 

John Halas, Director 
Joy Batchelor, Director 
Sam Eckman, Jr., C.B.E., 
(U.S.A.), Director 

Services: Staff of 80 for animated 
film production for advertising 
and entertainment for television 
and cinema. Industrial, public re- 
lations and educational films. Fa- 
cilities: Studio for both celluloid 
animation and 3-dimensional pup- 
pet, model animation. Five ani- 
mation cameras; 2 model camera 
setups. Editorial and projection 
equipment for 35mm and 16mm. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Putukks: FulUnr That 
Car, Paying Bay ( Shell Petroleum 
Co. Ltd. ) ; All Lit Up (Gas Coun- 
cil); Christmas Visitor (Halas & 
Batchelor). TV Commercials: 150 
films for various leading clients 
and advertising agencies. 



154 



BUSINESS SCREEN MAGAZINE 



PRODUCTION: EUROPE 

KINOCRAT FILMS LIMITED 

Kiiu>ira( Ili'Usc. S.") Cromwell 
Roiul. l.oiuloii S\V7. KiikUuuI 
Phone: FKObisher 2212 

l);itt' 111' Ofjraiii/.atioii : l'.);57 

AssiH'iate Coniiianies : I'lidtci- 

(jrapliii- lllustratiiiii Limited; 

Grosveiior Films. 

Gerald ("ookson. FIBP, Manan- 

ing Dinctor 
Brian Gibson. FIBP. General- •- 

Manaijer 
Innes Watson, Salvfi K.reciitive 
P.ernadette Cahn, Prixliiction 

Controller 

Services: Production of Uimm 
technical, industrial sales, TV and 
all other specialized purpose films 
from script to screen, except proc- 
essing. Through associate com- 
panies provide still photograph.v. 
film strips, sound slidefilms, etc.. 
complete service studio and pro- 
duction facilities for industrial 
units, recording, titling, anima- 
tion, editing, sync, shooting, etc. 
Facilitiks: Two stages; full 16- 
nim editing and animation equip- 
ment: script department; record- 
ing studio with dubbing and 
postsyncing: preview theatre; 
lighting, mobile recording, all 
technical equipment, including Ar- 
riflex cameras; transport, perma- 
nent crews. Represented in Birm- 
ingham, Manchester, England; 
Cape Town. Sydney. Austi'alia. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Picturks: Poi^e <£- Move- 
ment (Central Office of Informa- 
tion for Ministry of Health ) : 
Fuel of the Future (The Mobil 
Oil Co.); Horse Power (Petters 
Ltd. I ; Aetivity Sampling (British 
Productivity Council) : The Xame 
Oti the Dial ( Motor Accessory 
Div., Smiths of England). 



4f 



Marathon News 

73 Delamere Road, London W, 
5, England 

Maurice Ford, in charge 

(See complete listing under 
New York City) 



National Screen Service Corp. 
TV & Industrial Films Div. 

Soho Square, London, England 

Antony Haynes 

(See complete listing under 
New York City) 

Washington Video 
Productions, Inc. 

203 Regent Street. London \\\. 
England 

Mr. Howard Connell 

( See complete listing under 
Washington, D. C. ) 

I rONTINUED ON NEXT PAGE) 



*How to select a recorder to start your 
MAGNASYNC-MAGNAPHONIC SOUND SYSTEM 



Sound Equipment Checklist 



«/ 








TYPE 1 





^ 

% 







When lightweight portability is a must the 27 lb. 
X-400 Type 1 is the onswer! Another reason so many 
producers choose this machine is that it is genuinely 
professional, and yet, surprisingly economical! 

From $985. 



The Type 1 is a miniaturized version of the Type 5. 
Low power consumption and extreme portability has 
mode this 39 lb. unit a popular selection for remote 
location production by leading professional motion 
picture studios. 

From $1360. 



The X-400 Type 15 is designed for the man who 
wonts everything in one case . . . playbacic amplifier, 
monitor speaker, footage counter and torque motors. 
You can be proud to have this machine represent 
you on any sound stoge ! 

From $1385. 



The most popular magnetic film recorder in the 
world is the Type 5( With this unit and all its oper- 
ational conveniences, you are definitely in the"maior 
league." The Type 5 owner always starts his pictures 
with a special feeling of confidence in the realiza- 
tion thot he has allowed no compromise in the 
selection of equipment. 

From $1570. 



There is nothing on the market thai compares with 
the remarkable Mark IX. This unit is in o class by 
itself . . . with push-button remote controlled relay 
functions, plug-in audio elements and all the 
■"extras" that make for flawless recording under the 
most adverse conditions. 

From $2145. 



■'Regardless of the model you select, you can alinnjs depend upon eqinpyyient ivith the 
''Magnasync-Mognaphonic^' label . . . equipment made by the international leaders in the 
design and manufacture of quality magnetic film recording systems. 



ISVf 



SOUND SYSTEM 



Write, wire nr phone 

MAGNASYNC MANUFACTURING CO., LTD. 

y.yVl Satsuma Ave., North Hollywood, California • STanley 7-5493 • Cable "MAGNASYNC" 



CHICAGO, Zenith Cinemo Service, irc-. LOS ANGELES, Blms t. Sowvef Cine Eauipmeni, NEW YORK, Comem EguiDmeni Co, SAN FRANCISCO. ^ 
Camera Co; BELGIUM, Brussels, SOB. AC, S.A. ISociele Beige D Applicolions CinemalographiquesI, BOLIVIA, lo Poz, Coso Kavlm, BRAZIL, R.„ -- 
Janeiro Mesbia, S A CANADA, loronlo, Ontario, Alex L. CIcjrk, Ltd.; DENMARK, Copenhagen, Kinovox Electric Corp.; ENGLAND, loncjon, W-1. Oelone 
Lea Priceisei, Ltd, HONGKONG, Supreme Trading Co; INDIA, Bombay, ICine Engineers; ITALY, Rome, Reporir.lm S.R.L.; JAPAN, Tolivo, J. Osowo S Co., 
Ltd.; MEXICO CITY, D.f., Henn A. lubc; PAKISTAN, Karachi 3, Film Foctois Ltd.; SWITZERLAND, Zurich 7/53, Rene Boeniger; THAILAND, Songlot G ^i.- - 
Rodio Co., Ltd. 



9 T H .ANNUAL PRODUCTION REVIEW 



lo.5 



1st 
In Canada 

ISl« in Quality — 100 national and international 
awards. 

ISt» in Experience — 1,000 films in over 20 years. 

ISl» in Facilities — two stages, own lab, animation, 
completely self-contained. 

ISr* in Effectiveness — Canada's largest producer of 
sponsored films, with 150 excellent people. 

FOR ANY PHASE OF PRODUCTION OR LAB WORK 
—WRITE: 

181 Eglinton Ave. E. 19 FAIRMONT AVENUE 1467 Mansfield St. 

Toronto, Ontario OTTAWA, CANADA Montreal, Quebec 




FILM CABINETS 



PROTECTS 

YOUR 

FILM! 



MM. 119 
A practical 
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OVER 
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FILM RACKS 

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MANY MODELS TO 
CHOOSE FROM 

SEND FOR CATALOG 



PRODUCTS CORPORATION 

250 West S7th Street New York 19, N. Y. 



FILM PRODUCTION IN EUROPE 



WORLD WIDE ANIMATION, 
LTD. 

34, Cursitor Street, London 

E.C.4, England 
Phone: HOlborn 4683 4 5/6/7 

Date of Organization: 1955 

Hindle Edgar, Managing 

Director 
James Carr, Director 
V. L. Price, Secretary 

Services: Animated cartoon and 
puppet films, film credits and 
titles. Facilities: Same as World 
Wide Pictures, Ltd. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Man's Hi ad 
(Stiell); films for Unilever, Bo- 
waters, E.F.V.A. and C.O.L 

WORLD WIDE PICTURES, LTD. 

34, Cur.sitor Street, London 

E.C.4, England 
Phone : HOlborn 4683 4 5 6 7 
Date of Organization: 1942 
James Carr, Managing Director, 

Executire Producer 
Hindle Edgar, Companij Direc- 
tor, Producer 
V. L. Price, Company Director, 
Company Secretary 

Services: 35mm and 16mm .spon- 
sored public relations, documen- 
tary, training and sales films for 
industry and Government depart- 
ments, TV programs. Facilities: 
Theatre and cutting rooms at 
Cursitor Street (fully equipped). 
Studio and recording theatre — 
Western Electric, at Clapham 
S.W.4. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Antarctic 
Crossing (The British Petroleum 
Co. Ltd.) ; Phoenix City (Bowater 
Paper Corp.) ; Report on Elec- 
tricity (Central Electricity Gen- 
erating Board): Your Skin (Uni- 
lever) : People Like Maria (World 
Health Organization); Tlie Sal- 
rage Gang (Childrens Film Foun- 
dation) . 

WORLD WIDE TELEVISION 
FILM SERVICES, LTD. 

34, Cursitor Street, London. 

E.C.4, England 
Phone: HOlborn 4683/4/5/6/7 

Date of Organization: 1957 

Douglas Kentish, Managing 
Director 

James Carr, Director 

Hindle Edgar, Director 

V. L. Price, Secretanj 
Services: All types of T\' and 
cinema advertising films. F'acil- 
ITIES: Same as World Wide Pic- 
tures, Ltd. 

RECENT PRODUCTIONS AND SPONSORS 

.SiTsici'd \ai'i(ius i-lionts during 
1958 through following agencies: 
Mather & Crowther, McCann- 
Erickson, Lintas, Erwin-Wasey. 
Service Advertising, Crawfords. 



4f CJ 




F R A 



CINEMA & PUBLICITE — 
SOCIETE ANONYME 

116, Champs-Elysees, Pari.? 8°, 
France (After June, 1959: 
24, av. Marceau; Phone: 
BAL : 21 - 28) 

Phone : ELY : 34 - 93 

Date of Organization: 1939 

Jacques Meynot, President 

Jacques Zadok, General 
Manager 

Charles Peiffert, Manager 

Pierre Picherit, Foreign Dept. 

Guy Brun, Maurice Chatelain, 
Lemoine & Boussac, Robert 
Gudin, Pierre Grimblat, 
Georges Lafaye, Producers 

Services: Advertising films, 35- 
mm Eastmancolor and b&w for ' 
commercial TV only (live ac- 
tion — animated models and ob- 
jects, cartoons). Facilities: Ex- 
hibition of advertising films in 
cinemas. Exclusive screening 
rights in 1395 cinemas in France, 
550 in North Africa, 120 in 
French West Africa. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Concerto pour j 
arl)res a cames (Caltex) ; Attir- 
ance. Fascination (Coty); Enfin 

Elle (Frigidaire Div., General I 

Motors Corp.); Mourement per- \ 

petuel (Jaeger); Rasoir-President | 

( A. E.G. ) ; De la place pour tout le \ 

monde (Philips). TV COMMER- I 
cials: for Bromo Seltzer, Produit 

pharmaceutique, Safada Shampoo ' 

and manv others. ! 



LES ANALYSES CINEMATO- 
GRAPHIQUES 

6 Rue Francois ler, Paris 8e, 

France 
Phone: BALzac 40-58 .59 

Date of Organization: 1947 

Georges Roze, General Manager 
Jean Vincent, Sales Manager 

Services & Facilities: Depart- 
ment Production and Realization 
— Documentaries, industrial and 
sales promotions films 16mm and 
35mm and filmstrips. Department 
Ultra-ralenti — Studios with high 
speed Kodak camera. Department 
Film — Editing— Titles, effects, 
synchronization, dubbing (cutting 
rooms, projection rooms). Depart- 
ment P^quipment — .Authorized 
dealer for Hell and Howell. Edi- 
tion and sale of sales-training 
films. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Fill '<■/• Vp 
I'liase ( Compagine Francaise 
des Petroles ) ; Fire Little Ques- 
tion.'! (Committee Central de la 
Laipe); The Best Key (Arthur 
Martin ) ; Just for Better Living 



156 



BUSINESS S C R R E N MAGAZINE 



1 



(General Motors - France): Thi.t 
Also . . ■ Is Paris! (Simca. Air 
Liquids, Bull. E.D.F., and six 
other firms). Other motion pic- 
tures and slidefilnis produced in 
1958 for: Mobil, Air-France, 
Remington Rand, etc. 



LES FILMS PIERRE REMONT 

:!.") nie W'ashiiiKton, Paris Si'me, 

France 
Phone: ELYsees 95-70 

Studio: 124 rue la Boetie, Paris 
Seme. Atelier Dessins Arti- " 
mes: 1 rue Lord-Byron, Paris 
Seme. 

Date of Organization: July, 
1949 

Date of Incorporation: June, 
1 '.>•")('> 

Pierre Remont, President. 

Directeiir Generale 
Monsieur Dimka, Co-Producteur 

Realixateur 
Albert Champeaux, Co-Prodnc- 

tetir Reali.iateiir 
Raymond Barre, Directeur 

Commercial 
I Mme. A. Pinet, Sco-etaire 

Generale 
Raymond Kerba, Philippe Con- 

droyer, Jean-Pierre Ganancia, 

Pierre VVatrin, Renlisateiirs 
Guy Delecluse, Chef Operateur 

Services: Production of motion 
pictures and commercials. Facil- 
ities: Equipment for motion pic- 
ture production. 

RECENT PRODUCTIONS AND SPONSORS 

T\' Co.MMERfl.^Ltf: for Shoircr nf 
j Stars, portions only, Climax 
j (Chrysler Corp.) ; Pick a Star 
I (Comet, through C o m p t o n 
Advg.) : Bahii Knnws Best ( Klim 
Lait, Borden-Klim Milk); Le 
Petit Mexicain (Acme Bread, 
Amercian Stores ) ; Conte de Fees 
(Prudential Assurances, The Pru- 
dential Insurance Co. of Ameri- 
ca) ; Glamour from Paris i Pond's 
through J. Walter Thompson — 
New York) ; Pantomime, Robot, 
Maiyis ( Mido Montres through 
Arco Films ) : Crest Dentifrice, 
Post's Raisin Bran (Benton & 
Bowles) ; Ivory Savon (Procter 
& Gamble) ; Sanka Coffee (Arco 
Films); Piel's Beer (Young & 
Rubicam ) ; Alcoa Aluminum (Alu- 
minum Company of America >. 



•se- 



Marathon Newsreel 

117 bis Rue Ordener. Paris 18. 

France 
Mr. Jean Magny, in charge 
(See listing in New York City) 

Vavin, Inc. 

(Video & Visual 

Information Films) 

72 Boule\ai-(l Kasiiail. Paris 

XVI, France 
Mme. Yvonne Oberlin, Manayer 
I See listing in New York City) 




BOEHNER-FILM 

Loewenichstr. 1, Erlangen, Bav. 
Phone: :?6-41 Savacall : OG-2.559 
Fritz I'xH'hni'i'. ()ieii< r 

LAUX STUDIOS KG 

An dor Hauptwache 10, Frank- 
furt Main 
Phone: 97441-3 
Dlite of Incorporation: 1947 
Helmut Laux, President 



Vavin, Inc. 

(Video & Visual 

Information Films) 

9 Blumenstrasse, Buderich- 
Dusseldorf, Germany 

N. Z. Moreno, Vice-Pre.'<ident 

and Mana(/er 
(See listing in New York City) 



^ a 



<fcf c 



SCANDINAVIA 



DENMARK 

MINERVA-FILM A/S 

Toldbodgade 18, Copenhagen K, 

Denmark 
Phone: Minerva No. 1 
Date of Organization : 1936 
Torben Madsen, President 



NORWAY 

STARFILM A/S 

Krusesgate 7, Oslo, Norway 
Phone: 56 50 80 

Date of Organization: August, 
1952 

Knut-Jorgen Erichsen, Manag- 
ing Director 

Kjell Austad, Production 
Director 

Hans Svendsen, Studio Manager 

Mattis Mathiesen. Chief 
Photograplier 

Services: Production of all types 
of sponsored films and slidefilnis. 
Facilities: Studio with 200 KW; 
35mm and 16mm cameras ; record- 
ing and cutting equipment: thea- 
tre. 

RECENT PRODUCTIONS AND SPONSORS 

MoTiiiN Pictures: Lillfhorg-Lude 
(The Norwegian Unilever Asso- 
ciate) ; untitled films for Shell, 
The National Safety Board, 
Standard Telefon og Kabelfabrik, 
an I.T.T. associate; A. B. Volvo. 
Slidefilms: Lillehorg-Lade (The 
Norwegian Unilever Associate). 
Total of 33 motion pictures and 
several slidefilms for various 
clients. 

(CONTINUED ON NEXT PAGE) 



IS YOUR FILM 



• Scratched? 

• Dirty? 
Brittle? 

• Stained? 
Worn? 
Rainy? 
Damaged? 




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ARID FILM TECHNIQUE. INC. 

37-02 TWENTY SEVENTH ST. 
LONS ISLAND CITY 1, NEW YORK " 



STillwall 6-4601 



Est. 1940 



Write for free brochure on film care. 



9TH ANNUAL PRODUCTION REVIEW 



157 



TIESLER 
PRODUCTIONS 

Presently serving clients 
for whom we have produced 
at least three— or more- 
successful motion pictures. 



304 EAST 52nd STREET 
NEW YORK 22, N. Y. 
PLaza 5-7364 




CRAB DOLLY 

By 

MOVIOLA 

The Leading Manufacturer 
of Film Editing Equipment 



Film Editing 
Machines 



Sound 
Readers 

• 

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FILM PRODUCTION IN SCANDINAVIA 



MOVIOLA MANUFACTURING CO. 

1451 N. GORDON STREET • HOLLYWOOD 28, CALIFORNIA 
Phone: Hollywood 7-3178 • Cable: MOVIOLA, HOLLYWOOD 



Norway: Continued 

STATENS FILtVISENTRAL 

Schwensensgate 6, Oslo, 

Norway 
Phone: 60-20-!)0 

Date of Organization: 1948 

Mrs. Ingeborg Lyche, 
President of Board 
John Mathisen, Managing Dir. 

Services: Production and distri- 
bution of documentary and educa- 
tional films and filmstrips. Kinim 
non-commercial film distribution 
on a national scale. 16mm sound 
recording. 16 35mm laboratory 
work. Facilities: Sound record- 
ing studio, laboratory. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The Silrn- 
sviith (Ministry of Education and 
National Assoc, of Jewelers i : 
The Legal Sijs<tem (Ministry of 
Education and Ministry of De- 
fense); Bandy Instruction (Na- 
tional Assoc, of Bandy) ; Cross 
Country Skiing (National Assoc, 
of Skiing) ; Rehabilitation (Min- 
istry of Social Aflfairs ) . 



SVEKON FILM 

Seiersbjerget 7. Bergen, 

Norway 
Phone: 14688-14680 

Date of Organization: 1950 

Haakon Sandberg, Oumer, 

Managing Director 
Sverre Sandberg, Owner, 

Managi)tg Director 

Services: 16mni and ;55mm docu- 
mentary-educational film produc- 
tion. Productions for U. S. tele- 
vision. F.acilities: 16mm and 
.'!."inim sound recording studio. 16- 
mm single system equipment, 16- 
mm and ;!5mm cameras. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures : K ont a k t e n 
K n y 1 1 es t Norwegian Seamens 
Mission): Reklaniestender (A S 
Stenden : Reklawekoks (A S Ber- 
gens Kullkompani) : Reklamejohn- 
sen ( Clement Johnsen AS); 
(iolfskjorten ( Albert Lepsoe A S i . 

SWEDEN 

AB SVENSK FILMINDUSTR: 

Kungsgatan ;>(!, Stcjckholm, 

Sweden 
Phone: 221400 

Date of Organization: 1907 

r. A. Dymling, Managi>u/ 
Director 

I!. Lauritzen, Head Sjjonsored 
and Documentary Dept. 

C. A. Tenow, Documentary Pro- 
ducer 

Gosta Werner, Director 

Nils Jerring, Director 

Karsten Wedel, Producer- 
Director 



A3 SVENSK FIL!V[INDUSTRI: 

Services: Production and distri- 
bution of documentary, sponsored , 
advertising and educational films 
Facilities: 5 studios, including 
sound department. Owning and 
or controlling over 100 leading 
Swedish cinemas. Leading Swe- 
dish distribution of education, etc. 
films. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: No titles sub- 
mitted. Scandinavian Airlinesi! 
System; Liberian-American Min-h, 
erals Co.; AB Sunlight; AB Vol-.l 
vo; Royal Swedish Water Power 
Board. 



FORBERG — FILM AB. 

Kungsgatan 27, Stockholm, 

Sweden 
Phone: 111655 

Date of Organization: 1934 

E. Forberg, Pres., Gen. Mgr. I 
T. Hultgren, Executive Sec. & 

Treasurer 
H. Peters, Director 
B. Wiman, Sound Services 
K. Pill. Art Department 

Services: Motion pictures in 35 
and 16mm and slidefilms for in- 
dustrial, sales and personnel train- 
ing. Facilities: Camera and 
lighting for 35 and 16mm motion 
pictures; sound recording: com- 
plete facilities for slidefilms. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Building Ram- 
sele Hydroelectric Power Works, 
The Fax River (Krangede Hydro- 
electric Co.); Gulsele Power 
Works (Gulsele Co.) : Bergeforsen 
Power Station, The Indal River — 
Tlien and Noiv (Bergeforsen Co.) ; 
.4 New Home ( Master-Builders 
Assoc, of Stockholm) . Slidefilms: 
Hot Spray Units, Cobra Motor 
Drills ( Atlas Copco Co.) ; Do It 
Righ t — the Volks wagen W a y 
(Scania Vabis) ; Build with Ytong 
(Yxhult Stone-cutting Works); 
Citrus-Fruits. Imported Fruits 
( Swedish Fruit and Candy As- 
soc. ) ; Bringing Up a Chri.'^tian 
Way. To B< a Teaclier in a Sunday 
Scliool (Swedish Lay-workers 
Central Board t : In Wood and 
Plastics ( Swedish Cellulosa Co.) ; 
Tlie Bill of E.vcliange (Swedish 
Commercial Bank); We in the 
Perfumery Branch (Swedish Per- 
fumers' Assoc). Many adapta- 
tions of V. S. slidefilms. 



^eo^^ 



halliean 



MOTION PICTURES 
HOLLYWOOD * CALIFORNIA 



158 



BUSINESS SCREEN M .-i G A Z I N E 




Watches I 
Byass ) . 



Suspense i Gonzalez 



ESTUOrOS IMORO S. A. 

Los Mesi'jii. 1.") Alailr'il, Spain 
Phone: ;{95-l02 
Date of Orjranization: 1950 
Santiago Moro, General Mgr. 

MOVIERECORD, S. A. 

Martires dc AKala 1. Madrid. . 

Spain 
Phone: 489205 

Date of Organization: 1956 

Jo Linten, General Manager 
Pedro Portilla, President 
Jose M. Guerra, Manager 
John Grunfel. Sales Manager 

Services: Advertising films. F.a- 
ni.ITlKS: F^xhibitiim of advertis- 
ing films ill the larger cinemas of 
Spain. 

RECENT PRODUCTIONS AND SPONSORS 

.Min'iiiN ru'iiKKS: Garunlia Ti'tnl 
I Omega Watches) ; Si Ticne Rue- 
das lUKRA— Bendix) ; Ocho. 
Oclio. Oclio ( Foamex Firestone); 
En Todo El Mimdn ( Movado 



AFRICA 

SUDAN PUBLICITY CO., LTD. 

I'lllilKitN llnlisr. Khallnlini. 

Sndaii 
Phone: Khartoum lUiO, 7511 

Cable .Jiddres.s: Publicit.v 

Date of Organization: 1950 

Haniish Davidson. Mnnagitig 

Director 
Klialil .-Vtabani, General Mgr. 
-Kabriel Tokatleian, Prod. Sup. 
Kamal Abulnaga, Studio Mgr. 

Services : 35mm films ( B&W ) ; 
IGmm films (color); 35mm film- 
lets ( B&W and color i . Sound- 
track: Arabic, Knglish, French. 
Greek. Facilities: Air-condi- 
tioned studio, carpenter's shop, 
pi-ii(liirliiill oltict'S. 
RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures : Independence 
Pag (News Feature); Good 
Sjiiirts. The Welcome (Pepsi- 
Cola); Happii Feet (B.A.T.A.); 
Plant Protection (I.C.I.) ; Alka 
Seltzer For Me! ( Miles Labora- 
tories ) . 



FILM PRODUCTION 



AUSTRALIA 



CAMBRIDGE FILM & TV 
PRODUCTIONS PTY. LTD. 

221 Pelham Street, Carlton, N. 

3, Victoria, Australia 
Phones: FJ 2204, FJ 4678 
Cable: CAMFITEL. Melbourne 

Date of Organization: 1949 

W. V. Morgan, Chairman of 

Directors 
E. G. Morcom, General Manager 
D. J. Bilcock, Producer- 
Director 
L. Heitman, Chief Cameraniau 
D. Trewin. Film Editor 
S. Sesin, Head Animator 
G. Kischkowski, Office Manager 

Services: Producers of all t.vpes 
of commercial motion pictures and 
slide films: theatre and television 
commercials, business and indus- 
trial films, television slides. F.\ciL- 
ITIES: .Animation department with 
35mm and 16mm Oxberry t.vpe 
tables; sound stage with compre- 
hensive 35mm and 16mm camera 
equipment: double system record- 
ing on 17 V2 sprocketed magnetic 
film; preview theatre for hire with 
interlock facilities for screening 
of rushes, 35mm or 16mm; com- 
plete still photography depart- 
ment. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Visqneen in the 
Coolstore ( Imperial Chemical In- 
dustries of Australia and New 



WESTERN PACIFIC 

Zealand 1 ; Key to Safetg i Aus- 
tralian Papers Mf rs. Ltd. ) ; Down 
to Earth (Electricity Trust of 
South Australia): Babji & the 
Bottle ( Farran Co. Pty. Ltd. ) ; 
Tlie Repower Story. The Differ- 
ence that Counts (Ford Motor Co. 
of Australia Pty. Ltd.). TV Com- 
mercials: for Ford Motor Co. of 
Australia, Chrysler Corp., Craven 
A Cigarettes, Simca and Citroen 
Cars, Australian Wool Board, 
Nicholas Pty. Ltd.. B. P. Austra- 
lia Ltd. 



CINESOUND PRODUCTIONS 
PTY., LTD. 

541 Darling St., Rozelle, 

Sydney, New South Wales 
Phone: WB 3141 (4 lines) 

Date of Organization : 1931 

Norman Bede Rydge, C.B.E., 
Chairman, Directors 

Andrew J. Helgeson, Gen. Mgr. 

Reg Burbery, Prod. Mgr. 

Lloyd Shiels, Chief Cameraman 

Sydney Whiteley, 
Editor-in-Chief 

Allyn Barnes, Chief Sound En- 
gineer 

Stuart Ralston, Optical Effects 
& Animation 

Richard Allport, Film Director 

Bede Whiteman, Film Director 

Walter Batty, Film Director 

William Carty, Film Director 

Services: Cinesound Australian 
Weekly Newsreel Circulating 
throughout Australasia and New 

(CONTINUED ON NE.XT PAGE) 



SHOWS I 



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FREE BOOKLET! Write today and see how Viewlex 
Salishilk" can bring dynamic controlled sales- 

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an attache case. " It's like having a "Showroom-at-your-fingertips." 
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35-15 Queens Blvd, Long Island City N. Y. 



9TH ANNUAL PRODUCTION REVIEW 



15;) 



Wallace A. Ross enterprises — 



Public Relations Consultant to the Film Producers 
Association of New York for the past 21/2 years 

Announces a NEW SERVICE to the Film Industry 

INTERNATIONAL RELATIONS FOR PRODUCERS OF BUSINESS. 
DOCUMENTARY AND TELEVISION FILMS AND THEIR CLIENTS 

Representation at the Harrogate, Venice and Edinburgh 
Non-Theatrical Film Festivals and the Cannes Advertis- 
ing Film Festival this year. To make sure that your film 
is entered properly, In the correct category, with a 
prime screening time, on-the-scene promotion activity, 
early return, immediate notice of an award, and proper 
follow-up exploitation. Of course, proper coordination 
with CINE. 

Departure date for Europe — April 1st. Representation 
commissions preferred before that time, but continuing 
representation Is available through our home office. 

15 EAST 48TH STREET • NEW YORK 1 7, N. Y. • PLaza 1-1920 



'.itliS'V. ii 

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SOUTHWEST 



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4 '^ 



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1/ >'" 



^^ I motion pictures 






and 
sound slide films 



designed for the 
I I discerningly 

III * "I 

Box 125 



1J 



Tempe 



Ari 




FILM PRODUCTION: PACIFIC & FAR EAST 



FILM mDUSTRIES. iNconponaTED 



CINESOUND PRODS: 



Zealand. T.C.N, daily TV news- 
reel. Industi-ial, documentary, com- 
mercial and television films in 
35mm and 16mm. Camera rep- 
resentatives in Melbourne, Bris- 
bane, Adelaide, Perth, Hobart, 
Townsville. Auckland, New Zea- 
land. Facilities: Two sound 
stages, full 35 & 16mm camera 
and lighting equipment; (35mm 
and 16mm ) power generating 
plant.s. 16mm & IT^^mm magnetic 
recorders and mixing heads. ( 8- 
channel re-recording). Two optical 
film recorders. Three theatrettes, 
Oxberry animation equipment; 
editing. dubliinK. .script writing. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The Sunshine 
State (Queensland Government); 
Portrait of Austi-alia (Caltex Oil, 
Aust. Pty. Ltd.) ; Brisbane, City 
in the Sun (Brisbane City Coun- 
cil') ; Clyde Industries of Aus- 
tralia ( Clyde Industries ) ; St. 
Mary's (Department of the In- 
terior) : Not for Profit Alone, Mo- 
bilgas Rally, '58 (Vacuum Oil); 
Flight into Yesterday (Quantas 
Empire Airways) ; The Rheem 
Story (Rheem Australia); The 
Kelvinator Story (Kelvinator Aus- 
tralia) ; Herd Improvement (Dept. 
of Interior) ; A Man, A Nation, 
and an Industry (Lysaghts) ; 
Water Wizards (Jantzen). 



PERIER PRODUCTIONS 
PTY., LTD. (ssf, etc.) 

PERIER FILMS PTY., LTD. 

24 .Jamison St., Sydney, New 

South Wales 
Phone: BU 6527; BU 4049 

Date of Organization: 1947 

Reg Perier, Manaf/ing Director 
Stan Murdoch. Production Mgr. 
Mildred Flynn, Business Mgr. 
Helen Hughes, Color Transpar- 
encies 
John Bowen, Film Director 

Services: Specializing in 16mm 
documentary, educational and in- 
dustrial film production; 35mm 
color stripfilm production; 35mm 
color transparency library. Aus- 
tralian, New Zealand and Pacific 
Islands coverage; commercial and 
industrial photographers. Facili- 
ties: Own studio, cutting facili- 
ties, 16mm Cine Kodak Special, 
200 ft. magazines, camera blimp, 
motor drive, time lapse equipment, 
16mm synchronous magnetic film 
recorder, 35mm Exactas, full 
range 5x4 equipment. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Safety at llie 
Pole Top, Protection Against 
Flectrical Shock, Rescue and Re- 
suscitation (Electrical Authority 
of N.S.W. ); The Elf with Green 
Fingers (Gordon Edgell & Sons 



Ltd.) ; Drums of Lanka (Quantas 
Empii-e Airways Ltd.). Slide- 
FlLMS: Safety at the Pole Top, 
Protection Against Electrical 
Shock, Rescue and Resuscitation 
( Electricity Authority of N.S.W. ). 



JAPAN 

INTERNATIONAL MOTION 
PICTURE COMPANY, INC. 

Katakura Hldg., Kyiibashi, 

Tokyo, Japan 
Phone": 28-5778 9 ■ 

Cable Address: lANMUTSU, 

Tokyo 
Date of Organization: 1952 
Ian Mutsu, President 
Shokichi Mogami, Director : 

Yasumasa Sakoda, Director 

Services: Producers of industrial 
and business films. TV commer- 
cials and newsreels. 16mm and 
35mm production. Facilities: 
Full time camera, sound and office 
staff. Own sound recording and 
editing facilities. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Miyata Bicy- 
cles (Miyata Bicycle Co.); The 
Tungka Visits Japan, The Yama- 
das at Work (Japanese Foreign 
Office); Expanding Market 
(Standard- Vacuum Oil Co.). 

MALAYA 

CATHAY FILM SERVICES LTD. 

Cathay Building, Singapore 9, 

Malaya 
Phone: 22856 

Date of Organization: 1957 

Loke Wan Tho, Chairman of 

Directors 
Tom Hudge, Managing Director 

and Producer 
Noni Wright, Director, Writer 

Services: Production of adver- 
tising, public relations, documen- 
tary and news and training films. 
Location shooting anywhere in 
East. 35mm and 16mm black & 
white and color. F.a.cilities: Full 
modern studio. Two large sound 
stages: Mitchells, Arriflex, Bell 
& Howell Eyemos; Westrex 
sound; Mole-Richardson lighting; 
generators, etc. 

RECENT PRODUCTIONS AND SPONSORS 

MoTiD.N Pictures; S(ir Brunei 
Miisqiie ( Brunei Government) ; 
Tiger Shoot ( Mayaya Breweries) ; 
75th Anniversary ( Fraser & Co.) ; 
City Council ( Singapore City 
Council) ; Asia Today, series of 8 
(British Government); Newsfilm 
( Independent Television, Lon- 
don ) . Advertising Films: 1958 
Economy Run ( Standard-Vacuum 
Oil Co.) ; White Horse Whisky 
(White Horse) ; Cornflour (Brown 
& Pobson ) ; Dom ( Dom ) ; Kero- 
sine. Balling Oil (Shell Oil Co.). 



160 



BUSINESS SCREEN MAGAZINE 



ALPHABETICAL INDEX TO PRODUCERS OF FILMED COMMERCIALS 



Producers 

Academy-McLarty Prodiutimis. Inc. 

Alexander P'ilm Company 

Amlorsoii. .lack, rroiiuctions 

All-Sc(ipe I'ictiues. Inc 

American Film Producers 

Animalic Troductions Md 

.Xniniatioii, Inc 

Alias Film Corporal ion 

.\udio I'roduclions. Inc ^ . ... 



Page No. 

. II.') 

. 13!) 

. 1G.5 

. 143 

. 101 

. 102 

. 16G 

. 127 

. 102 



Bandelier Films -:^165 

Barbrc. Thos. .1.. PrcMluctiims 130 

Bay Stale Film Productions, Inc 100 

Cahill. Charles, and .Vssociates 143 

Calvin Company, The 136 

Canyon Films of Arizona 137 

Caravel Films, Inc 1"3 

Carter and Calantin of Georgia. Inc. . . . 110 

Cate & Mc(;ione 143 

Chicago Film Studios 128 

Cine'Pic Hawaii 148 

Colhurn. .lohn, .\ssociates, Inc 128 

Colmcs-NNerrenrath Productions, Inc. . . . 128 

Condor Films, Inc 136 

Countryman. Thomas, Film Productions 134 

Deitch, Gene, Associates, Inc 162 

Dekko Film Productions, Inc 100 

Dephoure Studios. Inc 100 

Douglas Productions 128 

Dunn, Cal, Studios 128 

Elektra Film Productions. Inc 162 

Empire Photosound Incorporated 135 

Fairbanks, .lerry. Productions of 

California, Inc 144 

Film Arts Productions. Inc 137 

Filmcraft Productions 166 

Filmways. inc 162 

Fine Arts Productions 166 

Fiore Films 117 

Florez, Incorporated 122 

Fotovox, Inc 122 

Galbreath Pictures. Inc 122 

G & G Film Corporation 134 

GifFord Animation, Inc 162 

Glas, Sherman, Productions 166 

Graphic Pictures, Inc 129 

Handy, Jam, Organization, Inc., The .... 123 

Hankinson Studio, Inc 162 

Hearst Metrotone News. Inc 162 

Holland-Wegman Productions 115 

Hunn. Fritz & Henkin Productions, Inc. 162 

Ideas Illustrated, Inc 138 

International Sound Films. Inc 119 

.Jackson. Riley, Productions 166 

Jamieson Film Company 138 

Jones, Dallas, Productions, Inc 129 

Kennedy Productions. Inc 129 

Klaeger Film Productions, Inc 107 

K & S Films. Inc 126 

La Brea Productions, Inc 145 

Lawrence, Robert. Productions, Inc 162 

Lawrence-Schnitzer Productions, Inc. . . 166 

Lewis & Martin Films, Inc 130 

Marathon TV Newsreel, Inc 107 

McHugh, Fenton, Productions, Inc 130 

MGM-TV, Division of Loew's, Inc 164 



Producers Page No. 

Milncr-Fenwick, Inc 116 

.Motion Picture Service Company 165 

■MPO Productions, Inc. (MPO-TV) lOS 

.Murpli>. Owen. Productions, Inc 108 

National Screen Service Corp 109 

New World Productions 166 

Niles. Fred .A.. Productions, In<' 130 

On Film. Inc 117 

Paragon Pictures. Inc 1.30 

Pathescope Productions 109 

Pelican Films, Inc 109 

Pinncy. Koy, Productions, Inc 161 

Pintoff Productions. Inc 164 

Playhouse Pictures 166 

Premier P^ilm and Recording Corp 137 

Producers Film Studios 132 

Promotional Films. Inc 135 

Quartet Films. Inc 166 

Kay, Keid H., Film Industries, Inc 135 

Regan Film Productions, Inc 124 

Rippey, Henderson, lUicknum & Company 140 

Kockett, Frederick K., Company 147 

Rusten Film Associates 135 

Ryan, George, Films, Inc 135 

Sarra, Inc HI, 132 

Scope, Inc 164 

Signal Productions, Inc 167 

Smith, Fletcher, Studios, Inc Ill 

Soundac Productions, Inc 164 

Sound Masters. Inc Ill 

Southwest Film Industries, Inc 137 

Spotlite News. Inc 167 

Steffner. Wayne. Inc 167 

Stockdale & Company 165 

Storyboard. Inc 164 

Streech, Wilbur, Productions, Inc 164 

Sturgis-Grant Productions, Inc 112 

Sturm, Bill. Studios, Inc 164 

Sutherland, John. Productions, Inc 147 

Telecine Film Studios, Inc 133 

Telefilm, Inc 167 

Telepix Corporation 147 

Television Graphics 105 

Telic, Inc 112 

Terrytoons (Division of CBS Television 

Film Sales, Inc. ) 164 

Transfilm, Incorporated 112 

TV Cartoon Productions 165 

TV Spots, Inc 167 

United Film & Recording Studios, Inc. 133 

United States Productions, Inc 113 

UPA Pictures, Inc 167 

Van Praag Productions 113 

Video Films 124 

Videocraft Productions 114 

Wade, Roger, Productions, Inc 114 

Warner Bros. Television, Commercial & 

Industrial Films. Inc 147 

Western Cine Productions 140 

Wetzel, Ross, Studios, Inc 164 

Wilding TV 133 

Willard Pictures, Inc 114 

Williams & Meyer Company 164 

Wolff, RaphaelG.. Studios, Inc 148 

Woniisel, Carlisle & Dunphy, Inc 114 

Wvlde Studios, Inc 115 




A 9TH PRODUCTION 
REVIEW SUPPLEMENT 

An Index 
and Guide 

to 
Producers 

of 

Television 

Commercials 



(See Cross-Index at Left for 
Producers on Pages 99-148) 




OTH ANNUAL PRODUCTION REVIEW 



161 



METROPOLITAN NEW YORK 



GENE DEITCH ASSOCIATES, INC. 

43 West 61st Street. New York 23. N. Y. 
Phone: Circle 7-1970 

Gene Deitch, President 
Ken Drake, Production Manager 
Al Kouzel, Head of Creative Dept. 
George Dryfoos, Director of Sales 

Services: Animation pictures, slidefilms, film 
commercials for industry, agriculture, govern- 
ment, education, TV and theater; domestic 
and foreign. Creative storyboard. Facilities: 
Complete production including editing. 

RECENT PRODUCTIONS AND AGENCIES 

Motion Pictures: K it i mac Dam (United Na- 
tions). TV Commercials: for Parliament 
(Benton & Bowles); Baker's Instant Cocoa 
(Foote, Cone & Belding) ; Fifth Avenue Candv 
Bar (J. M. Mathes ) ; Folger's Coffee (Cun- 
ningham & Walsh, Inc.). 



(J. Walter Thompson Co.); Soilax (J. M. 
Mathes ) ; Piel's Beer (Young & Rubicam ) ; 
Anderson Soup, Nescafe ( Bryan Houston ) ; 
Johnson's Pledge ( Benton & Bowles ) ; Scotch 
Tape, 3M Co. (B.B.D.&O. i; Coca-Cola ( Mc- 
Cann-Erickson). 



HFH PRODUCTIONS: CONT'D. 

Chips, Kinso, Jet Dog Food, Revere Sugai 
Hires Root Beer. 



ELEKTRA FILM PRODUCTIONS, INC. 

X'. West Kith Street, New York 36, N. Y. 
Phone: JUdson 2-3606 

Date of Organization: 19.56 

Abe Liss, President 

Samuel Magdoff, Secretarij-TrraKnrer 
Services: Animation and live action films for 
TV and theatre; industrial and educational 
films. Facilities: Animation production 
equipment including editing and cameras. 

RECENT PRODUCTIONS AND SPONSORS 

TV Commercials: for California Oil Co.; 
Buick Motor Co.; Ford Motor Co.; Esso Co.; 
American Telephone & Telegraph; E. I. dii 
Pont de Nemours & Co., Inc. 



FILMWAYS, INC. 

18 East .'lOth Street, New York, N. Y. 
Phone: F'Laza 1-2500 

Date of Organization: 1952 
Martin Ransohoff", President 
Lee Goodman, Executive Vice-President, 

in charge of Production 
Nick Webster, Vice-President, Creative 
Mickey Dubin, Vice-President, in cliaroe of 

Sales 
Richard B. Sage, Serretari/ 

Services: Complete production of :3.5mm and 
16mm color and black and white motion pic- 
tures, slidefilms, filmstrips, telops of all kinds. 
Facilities : Two complete studios in New York 
City, one in Hollywood, and worldwide location 
facilities. 

RECENT PRODUCTIONS AND AGENCIES 

TV Commercials: for Ford Motor Co., Ea.st- 
man Kodak Co. (J. Walter Thompson Co.); 
Colgate-Palmolive Co., Brown & Williamson 
Co. (Ted Bates & Co.) ; Olin-Mathieson Chem- 
ical Co. (D'Arcy Advg. ) . 



GIFFORD ANIMATION, INC. 

165 West 46th Street, New York. N. Y 
Phone: JUdson 2-1.591 

Date of Organization: 1958 

Lewis L. B. GifFoi-d, Jr., President 
Paul Kim, Vice-President 

RECENT PRODUCTIONS AND AGENCIES 

TV Commercials: for Isodine (Reach Mc- 
Clinton ) ; Tip-Top Bread, Ward Baking Co., 
Scott Paper Co., Fleischman's Yeast, Alu- 
minium Ltd., Lux Liquid Detergent, Colban 



HANKINSON STUDIO, INC. 

15 West 46th Street, New York. N. Y. 
Phone: JUdson 6-0133 

Frederick L. Hankinson, President 
Walter Klas, in cliarge of Production 

Facilities: Art department, animation and 
still photography; animation, editing, dark- 
room. 

RECENT PRODUCTIONS AND AGENCIES 

TV Commercials: for American Cyanamid 
Co., Mosler Safe Co., Texaco Gasoline, Chase- 
Manhattan Bank. Croft Beer, Wheatena Ce- 
real ( Cunningham & Walsh, Inc. ) ; Conoco 
Gasoline-Continental, Gaines Dog Food, Schick 
Power-shave Razors, Pepto-Bismol - Norwich 
Co. (Benton & Bowles, Inc.); Flit - Esso 
Standard Oil, Pertussin (McCann-Erickson, 
Inc. ) ; Scripto Pens and Pencils ( Donahue & 
Coe, Inc.); Wizard, Boyle-Midway (Geyer 
Advg., Inc. ) ; Nabisco Jrs. ( Kenyon & Eck- 
hardt. Inc. ) ; Hasbro Toy.s— Hassenfield Bros. 
(Gray Advg., Inc. ). 



HEARST METROTONE NEWS, INC. 

450 West 56th Street, New York 19. N. Y. 
Phone: PLaza 7-4120 

Date of Organization: September, 1934 
Services: News of the Day, theatrical news- 
reel; Telenews TV Daily, Weekly Digest, 
Weekly Sports Reel syndicated to stations here 
and abroad; Screen News Digest, monthly 
school release; news and documentary. 

RECENT PRODUCTIONS AND SPONSORS 

Filmed TV Programs: Farm Newsreel 
(American Cyanamid Corp.); 1958 Neivs Re- 
view (Pan-American World Airways) ; Screen 
News Digest (Sun Papers of Baltimore and 
others); Telenews Daily TV News, Teleneirs 
Weekly Digest, Teleneivs Weekly Sports Reel. 



HUNN, FRITZ & HENKIN PRODUCTIONS, 
INC. 

38 West 48th Street, New York 36, N. Y. 
Phone: JUdson 2-5055 

Date of Incorporation: March, 1958 

Howard H. Henkin, Pres., Director of 

Live Action 
Ronald Fritz, Vice-Pres., Creative Director 
Daniel Hunn. Vice-Pres.. Animation 

Director 
Larry Puck, E.recutive Producer 

Services: Animation and live action commer- 
cials, industrials and features for TA' and 
industry; creative staff for storyboards, script, 
recording, jingles (music and lyrics). Fa- 
cilities: Animation and live action equip- 
ment for 35mm and 16mni. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Tlie Kndless Search 
(Standard Oil Co. of New Jersey). TV Com- 
mercials: for Nabisco, Avi"s-Rent-A-Car, 
(iiliette International, Helena Rubinstein, Co- 
lumbia Records, Sterling Drugs, Barton's 
Candy, Nestle's, Hometown Bread, Manhattan 
Shirt, B. T. Babbitt. Advertising Council. 
Fletcher's Castoria, Air Gene, Wise Potato 



ROBERT LAWRENCE PRODUCTIONS, INC 

418 West 54th Street, New York 19, N.Y. 
Phone: JUdson 2-5242 
Teletype: NY 1-1554 

Date of Organization: 1952 I 

Branch Office: 230 North Michigan Ave 
Chicago 1, 111. Phone: FRanklin 2-643]' 
Teletype: CG-1949. Len Levy, Executiv 
Producer. 

Afliliate: Grantray-Lawrence Animation 
Inc., 716 North La Brea, Hollywood 28 
Calif. Phone: WEbster 6-8158, Teletype 
LA-1463. Ray Patterson, President; Rob 
ert L. Lawrence, Vice-President; Gran 
Simmons, Secretary & Treasurer. 
Robert Lawrence Animation, Inc. 
418 West 54th St., New York 19, N. Y. 
Phone: JUdson 2-5242 
Teletype: NY 1-1554 
Peter Cooper, Vice-President 

Lawrence-Schnitzer Productions, Inc. 

1040 N. Las Lalmas, Hollywood 38, Calif 

Phone: HOIlywood 2-6358 

Teletype: LA 163 

Gerald Schnitzer, Exec. Vice-President 

Loucks & Norling Studios, Inc. 
418 W. 54th St., New York 19, N.Y. 
Phone: Circle 7-2366 
Howard Lawrence, Vice-President 

Foreign Office: Robert Lawrence Produc- 
tions (Canada) Ltd., 32 Front Street 
West; Toronto 1, Ontario, Canada. Phone: 
EMpire 4-1448. John T. Ross, Vice-Presi- 
dent & General Manager. 

Robert L. Lawrence, President 

Louis Mucciolo, Vice-President, in cliarge 

of Studio Operations 
Henry Traiman, Vice-President, in charge 

of Editorial Operations 
Philip Kornblum, Treasurer 
Martin L. Low, Vice-President. Sales 
John Gilmour, Staff Director 
Gilbert Williams, Staff Director 
Doris Reichbart, Production Supervisor ! 
Jerry Maticka, Production Supervisor 
Rae Walsh, Production Supervisor 
Sidney Kalcheim, Production Supervisor ; 
Roy Townshend, .Assistant Studio Mgr. 
Sal Scoppa, Assistant Director \ 

Audrey Sammons, Casting Director 

Services : Produce industrial and sales promo- ; 
tion films, TV programs, TV commercials, j 
Facilities: Two air-conditioned sound stages,' 
editing rooms, screening room, carpenter shop, ' 
production offices. Toronto production facil- ' 
ities are complete, including 60' x 125' stu- ' 
di.,. 

RECENT PRODUCTIONS AND AGENCIES' 

TV Commercials: for Alcoa ( Ketchum. Mac- 
Leod & Grove) ; Canada Dry (J. M. Mathes) ; ' 
Carter's Little Liver Pills (Ted Bates);; 
Dutch Boy Paints ( Marschalk & Pratt); 
Gerbei-'s Baby Foods. Halo, Royal Crown Cola , 
(D'Arcy); Lestoil (Jackson Associates); 
Monarch Cars (Cockfield, Brown and Co.); 
National Guard (VanSant, Dugdale); Pall 
Mall (Sullivan, Stauff'er, Colwell & Bayles) ; 
Post Cereals (Benton & Bowles); Prudential 
Life Insurance Co. (Reach, McClinton) ; Reyn- 
olds Aluminum (Clinton E. Frank); Spic 'n 
Span, Blue Mist i Young & Rub'cam i ; etc. 



162 



BUSINESS SCREEN M A (; .A. Z I N E 



r 



INSTANT 




*M7/7/i our twiv VIDEO TAPE facilities 



AH new, spacious studios, with Ampex Video Tape Recorders, Image Orthocon TV Cameras, experienced crew, 
complete switching facilities and remote truck with microwave equipment. Watch for opening date. 

and ALMOST INSTANT service on . . . 



SLIDE FILMS: We arc the ONLY studio ANYWHERE with 24 hour 
service on color slide films or individual color slides. We handle all writing 
and production, either B/W or Color. 

SOUND: Again, complete services and facilities, ' , inch magnetic tape, 
Ampex and Magnacord equipment, high speed dubbing at lowest rate, 
complete handling (packaging, mailing), 16 and 35 MM magnetic sound 

RECENT PRODUCTIONS . . . 

We have been privileged to serve International Telephone and Telegraph 
Corporation, (Kellogg Switchboard and Supply Co.) with a 27 minute 
color training film on the ICBM Project; Cities Service Oil Co, — "Know 
Your Tire," a 22 minute B/W dealer training film; a 26 minute, color film 
for L^nion Carbon and Carbide Corp. — "Production and Profits on the 



tracks, complete 16 and 35 MM optical recording and transfer. 

ART; A complete, experienced Art Department is available to prepare 
\our layouts, comprehensive and sloryboards, also copy and typesetting. 

DISPLAYS: Complete display services. We specialize in original designs 
...All types and sizes. 



Farm". ..also, dubbed in French dC German for overseas use: a 15 minute 
color film for International Minerals and Chemical Corp., to introduce a 
new fertilizer to tlie national dealers. We're busy too with TV commer- 
cials, including PROM, (Tatham-Laird) , SUAVE, ENDEN, STAG 
BEER, CORONA CIGARS, DUTCH CLEANSER, (Edward H. Weiss). 



2946 LOS VELEZ BOULEVARD 

HOLLYWOOD, CALIFORNIA 

NOrmandy 3-8209 




33 
RAnd. 



9TH AXXUAL PRODUCTION REVIEW 



IG-*^ 



METROPOLITAN NEW YORK: 



MGM-TV, Division of Loew's, Inc. 

1540 Broadway, New York, New York 
Phone: JUdson 2-2000 

Phil Frank; Jack Bower 

ROY PINNEY PRODUCTIONS, INC. 

149 East 69th Street, New York 31, N.Y. 
Phone: TRafalgar 9-2224 

Date of Organization: 1946 

Roy Pinney, Preaidcnt 

Doris Pinney, Treasurer 

Walter Kienzle, Production Manager 

Janet White, Sales Representative 

William Ward Beecher, Art Director 

Services: Documentary, nature and travel 
films, sales training and product promotion. 
Facilitiks: Three story building with 25' x 
80' studio; IGmm & ;55mm cameras, magnetic 
recorder, projection, dressing, cutting rooms; 
production offices, etc. Lab for b&w & color 
processing of stills. 

RECENT PRODUCTIONS AND SPONSORS 

FiLMKD TV Programs: Today, weekly 6-10 
minute film reports (NBC); ircj?-;rf of Iran 
Sanderson, multisponsored series of half-hour 
films, 7 completed, 6 in production. 

PINTOFF PRODUCTIONS, INC. 

64 East 55th Street, New York. N.Y. 
Phone: ELdorado 5-1431 

Date of Organization: December, 1957 

Ernest Pintoff, President 
Henry E. Knaup, Client Contact 
Leota D. Payne, Business Manager 
Arnold Stone, Production Manager 

Facilities: Complete animation facilities for 
production of animated and live action motion 
pictures, slidefilms, filmstrips for TV commer- 
cials, industrial and public relations use. 

RECENT PRODUCTIONS AND SPONSORS 

TV Commercials: for Emily Tip Top (Ward 
Baking Co.) ; Norelco Shavers (North Ameri- 
can Phillips Co.) ; Beer (Gunther Brewing 
Co.; ; Ferris Meat Products (Stahl-Meyer, 
Inc.) ; Botany "500" Suits (H. Daroff & Sons, 
Inc.). 

STORYBOARD, INC. 

10 West 74th Street, New York, N. Y. 
Phone: TRafalgar ;{-7207 

John Hubley, President 

Services: Animation short films and TV com- 
mercials. 

RECENT PRODUCTIONS AND AGENCIES 

TV Commercials: for Maypo Cereal (Bryan 
Houston, Inc.) ; Faygo Beverages ( W. B. 
Doner & Co.) ; Alcoa (Fuller Smith & Ross). 

WILBUR STREECH PRODUCTIONS, INC. 

l;{5 West 52nd Street, New York 19, N.Y. 
Phone: JUdson 2-3816 

Date of Organization: 1951 

Wilbur J. Streech, President 
John Hazard, Associate Producer 
Paul Freeman, Art Director 

Facilities: Sound stage 30' x 40'; Magna- 
sync tape sound equipment; two editing rooms. 



RECENT PRODUCTIONS AND AGENCIES 

TV Commercials: fcir Sinclair Refining Co. 
(Geyer, Morey, Madden & Ballard, Inc.) ; Gen- 
eral Foods (Rakko, Ltd.) ; Martini & Rossi, 
New York Telephone Yellow Pages (Spitzer 
& Mills, Ltd. I ; Muscular Dystrophy Assoc. 
I Film House); A. B.C. promotional trailers 
(direct). 

BILL STURM STUDIOS, INC. 

49 West 45th St., New York .^(i, N. Y. 
Phone: JUdson 6-1650 

Date of Incorporation : 1950 

William A. Sturm, President, Tech. Dir. 
Robert J. Hassard, Chairman of the Board 
Albert D. Hecht, Treas., Cust. Relations 
Orestes Caipini, Secretary, Creative Head 
Don McCormick. Studio Manager 
Kenneth Walker, Animation Director 
Walter Bergman, Editor 
S. J. Horton, Manager, Print Dept. 

Services: Film production, including live ac- 
tion, animation, stop motion, animated stop- 
motion puppets. Facilities: Live action 
studio; animation stands; stop motion puppet 
stage; editing dept. 

RECENT PRODUCTIONS AND AGENCIES 

TV Commercials: for First National City 
Bank, Wildroot, U. S. Steel. Pittsburgh Plate 
Glass (B.B.D.&O.); Vitalis, Borden's ( D.C.S. 
&S.) ; Nabisco, Blatz Beer (Kenyon & Eck- 
hardt) ; Speidel (Norman, Craig & Kummel) ; 
Texaco (Ronalds Advg.) ; RCA, Beneficial 
Finance (Al Paul Lefton) ; Arnold Bakers 
(Charles W. Hoyt) ; Victor Coffee (James 
Thomas Chirurg) ; Kasco Dog Food (Donahue 
& Coe) ; Lipton Tea (Young & Rubicam) etc. 

TERRYTOONS 
(Division of CBS Television Film Sales, Inc.) 

38 Centre Avenue, New Rochelle, N.Y. 
Phone: NE 2-3466 

Date of Organization: 1929 

Branch Office: 501 Madison Avenue, New 
York, N.Y. Phone: PLaza 1-2345. John 
J. Heffernan. 

William M. Weiss, Vice-President & General 

Manager 
Frank Schudde, Production Manager 

Services; Production of film commercials, in- 
dustrials, theatrical cartoons, TV program 
cartoons, etc.; all necessary equipment for 
35mm, complete magnetic recording. 

RECENT PRODUCTIONS AND SPONSORS 

TV Commercials: for Narragansett Beer, 
Bert & Harry ( Piels Beer); Mighty Mouse 
(Colgate); Tootsie Roll—Farmer Al Falfa 
( Sweets Co. of America ) ; General Mills Cocoa 
Puffs (General Mills). 



FLOR I DA 



See Listing Pages 99 thru 152 

for Other TV Film Producers 

■j!!r Combined with this Special Supple- 
ment of producing companies in the tele- 
vision commercial field are the general 
listings of other well-established leaders 
in New England, Metropolitan New York, 
Detroit, Chicago and on the West Coast 
as well as in other key cities throughout 
the country. Check their detailed listing 
data .'ind references. ^ 



SOUNDAC PRODUCTIONS, INC. 

2133 N.W. 11th Avenue. Miami -.M. Floric 
Phone: FR 4-2655 

Date of Organization: 1951 

Robert D. Buchanan, President, Gen. Mg 
Jack Schleh. Jr., Production Manager 
Robert G. Biddlecom, Technical Director 
Francis J. Noack, Art Director 

Services: 16mm motion pictures for business, 
industry, television. Complete sound recorc 
ing. Syndicated programs and features fo 
television, (^omplete animation service. F^ 
CILITIES: 16mm motion picture and sound re 
cording equipment; sound stage; editing facii 
ities ; complete animation facilities; two ani 

mation cameras. 

) 

RECENT PRODUCTIONS AND SPONSOR! 

Filmed TV Programs: Operation Black Duci 
(Homestead Air Force Base); Satellite o., 
Death, Danger Below, The Magnetic MoorA 
The Martian Mine (Richard H. Ullman, Inc.)i 

SCOPE, INC. 

146 Almeria Avenue, Coral Gables, Florid., 
Phone: Highland 4-7202 

Robert L. Ferine, President 

Michael Brown, Vice-President 

Lilian Carpenter, Dir. of Advertising i 

Facilities: 50' x 60' studio, all remote equip- 
ment for 16mm and 35mm film production of 
TV commercials, industrial and religious mo-; 
tion pictures, slidefilms. 

RECENT PRODUCTIONS AND AGENCIEs' 

TV Commercials: for Copeland Sausagei 
(Newman Lynde, Inc.); Hair Control (W. S.^ 
Peterson, Inc. ) ; Sea View Industries ( Direct) ;| 
Regal Beer ( Tally Embry, Inc. ) ; Delta Air! 
Lines (Burke Dowling Adams); Texaco — , 
South America, Corona Cervessa — South' 
America ( Young & Rubicam ) . 



METROPOLITAN CHICAGO 

(For other recogniied specialists in 
television production see pages 127-132) 

ROSS WETZEL STUDIOS INC. 

(formerly Cartoonists, Inc.) 

615 N. Wabash Avenue, Chicago. 111. 
Phone: SUperior 7-2755 

Date of Organization: 1948 

Ross Wetzel, President 
Roger Sloan, Vice-President, Sales 
Wm. Langdon, Vice-President, Prod. 
Robert Shipley. Optical Service 

Facilities: 35 x 40 studio; three animation 
stands, 35 or 16; three Moviolas; editing and 
projection rooms; 35-16 Oxberry Special 
Effects Printer. Optical and animation serv- 
ices for producers. 



I 



WILLIAMS & MEYER CO. 

I 

630 South Wabash Ave., Chicago 5, 111. 
Phone: W Abash 2-3800 ' 

Date of Organization: 19:!0 

William S. Meyer, President 
A. E. Allen, Vice-President, Production 
Supervisor 

Facilities: Studio eciuipment, copy and art 
services, color and b&w laboratories for pro- 
duction of TV commercials, color corrections, 
storvboards, etc. 



164 



BUSINESS SCREEN MAGAZINE 



NEBRASKA 

JACK ANDERSON PRODUCTIONS 

5642 Burdette Street, Omaha. Nebraska 
Phone: GLendale 6982 

Date of Ortranization: 1958 

I Jack Anderson, Otvner 

James Keith, Production Supervisor 

Facilitiks: Kimm Auricon Pro-600 camera, 
single or double system sound e(iiiipniont : 
Bolex Reflex cameras; Magnacord records with 
Rangertone sync; other recording equipment 
for TV", motion pictures and i-adio; animation 
'equipment, editing, small studio; creative, art. 
scripting, direction, photography services! 

RECENT PRODUCTIONS AND SPONSORS 

TV CoMMKRClALS: for ("udahy Packing (^i.. 

.Alamito Dairy. David Harum Feeds. Kitty 
I Clover Potato Chips. KFAB Radio. Graham- 
: Buick, Rogers Realty Co.. Old-Home Bread, 
I Orchard-Wilhelm and others. 



UTAH 

STOCKDALE & COMPANY 

729 West Gth South. Salt Lake City. Utah 
Phone: EL 5-5511 

Date of Organization: 1937 

C. L. Stockdale, Presideiit & Sales Manager 
Calvin Briggs. Vice-President 

Facilities: Own laboratory, Photo Tech Lab- 
oratory. Full facilities for 16mm production 
of TV commercials; kinescopes, industrial mo- 
tion pictures. 

RECENT PRODUCTIONS AND AGENCIES 

TV Commercials: for Morning Milk, Clover 
Club Products. Sweet Candy Co.. Prudential 
Federal Savings, Walker Bank ( Harris & 
Montague, Inc., Advg.) ; Fisher Beer - Lucky 
Lager, Sego Milk Products, Utoco. Petty Ford. 
First Security Bank (Gillham Advg. Agcy.); 
Pfaff Sewing Machines. Interstate Brick Co. 
(Francom Advg. Agcy. i ; Pyke Manufacturers. 
Grand Central 'Gardiner Advg. Agcy.); Nu- 
Way Builders (Direct! ; Bennett Ford (W. A. 
.Adamson & Associates i . 

NEW MEXICO 
BANDELIER FILMS 

1837 Lomas Blvd., N.E., Albuquerque. 

Xew Mexico 
Phone: CHapel 3-5848 




EVER 

in all our years in business 
have we failed to keep a 
delivery date promise! 
Our clients like that assur- 
ance ... so will you ! 

KNIGHT STUDIO 

159 East Chicago Avenue, Chicago II, Illinois 



Date of Organization : 1945 

Robert Stevens, Owner 

Doyle Courington, Production Manager 

Daniel Bessie, Animation Director 

Facilities: 3600 .sq. ft. studio floor space; 
sound stage, recording, editing equipment; 
six-man art department; specializing in ani- 
mated TV commercials, motion pictures, slide- 
films; IGmm bitw and color; animation stand. 

RECENT PRODUCTIONS AND AGENCIES 

TV Commercials: for Success Wax (Torobin, 
Ltd.); Gamhrinus Beer ( Byer & Bowman); 
Diamond Match Co., Trans America ( Lennen 
& Newell I ; Mayflower Van Lines (Virgil A. 
Warren Advg. i . 



SAN FRANCISCO 

MOTION PICTURE SERVICE COMPANY 

I-!.") Hyde Street, San Francisco 2, Calif. 
Phone: ORdway 3-9162 

Date of Organization: 1935 

Gerald L. Karski, President, Gen. Manager 
Harold A. Zell, Vice-Pres. in Chge. of Prod. 
Boris Skopin, Mgr. Title & Trailer De.pt. 
Gerald Patterson, Mgr. Laboratory Dept. 

Services: Industrial, commercial and public 
relations films: special announcement and ad- 
vertising trailers for theatres, business. TV 
films, spot commercials. FACILITIES: Maurer 
& Cine Special 16mm cameras; 3 studio 35mm 
cameras; 2 title 35mm cameras; 16mm & 35- 
mm laboratory (developing, printing and re- 
duction), art dept.; magnetic & optical re- 
cording; dubbing equipment; sound stage; 
editing equipment; title & animation equip- 
ment; script-to-release print service; screen- 
ing room equipped for CinemaScope, 35mm 
and 16mm projection. 

RECENT PRODUCTIONS AND AGENCIES 

TV Commercials: for California Wine Ad- 
visory Board; Roman Meal Bread (Roy S. 
Durstine. Inc.) ; Standard Oil Co. of California 
I B.B.D.&O. ) ; Central Calif. Poultry Producers 
— Nu-Laid Eggs ( Botsford, Constantine & 
Gardner); Granny Goose Potato Chips (Har- 
ris, Harlan & Wood). 



TV CARTOON PRODUCTIONS 

222 Kearny Street, San Francisco, Calif. 
Phone: YUkon 6-6075 

Date of Organization : 1950 

Robert L. Hovorka, President 
Robert J. Mills, E.recufive Producer 
Art Morgan, Sales Manager 
Richard Muller, Production Manager 

Facilities: 4000 sq. ft. studio and office space. 
16mm and 35mm animation cameras, editing, 
projection equipment, art and animation for 
production of industrial animation motion pic- 
tures, slidefilms. TV commercials. Still cam- 
eras and darkroom. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Tin March <<i Progress 
( Chicago Stockyards & Transit Co. ) ; The 
Liring Waters (East Bay Municipal Utilities 
District). TV Commercials: for Standard Oil 
Co. of California ( B.B.D.&O. ) ; Shell Oil Co. 
(Pacific Productions); J. A. Folgers & Co.; 
(Harris, Harlan & Wood) ; Golden Grain Mac- 
aroni Products ( McCann-Erickson) ; Kilpat- 
ricks Bakeries ( Reinhardt Advg.); Poultry 
Producers of Central Calif.; and others. 



SHERMAN GIAS 
PIIODUCTIONS, INC. 




Ted Parmclec 

Fred Grable 

Phil Eastman 

C. L. Hartman 

Dirk Barlow 

Frank Braxton. Jr. 

Ed Demattia 

Auiil Thompson 
and Jrirl^ 

Helen Hansen 

Llovd Hees 

Ho\sard Baldwin 

Vic Perrin 



Bob Goc 

Jean Washani 

Bob Ward 
and crew 

Jack Buehre 
and crew 

Mark Lctliernian 

Chuck Hawos 

Dick Le Grand 

Virginia Gregg 

Artie Becker 

\al Farber 

Joe Pepin 

Mr. Peltigrew 
and Magai 



SHERMAN GLAS 
PRODUCTIONS, INC. 

7015 SUNSET BOULEVARD 

HOLLYWOOD 28. CALIFORNIA 

Hollywood 7-8151 • HOIIywood 2-1873 



9 T H A X N U A L PRODUCTION' R E \" I K W 



16.5 



TELEVISION FILM PRODUCERS IN THE HOLLYWOOD AREA 



ANIMATION, INC. 

736 North Seward St., Hollywood 38, Calif. 
Phone: Hollywood 4-1117 

Date of Organization: May, 19.55 

Branch Offices: 14005 Fenkell Avenue, De- 
troit 27, Mich. Phone: BRoadway 3-.3040. 
Ted Petok. 221 North LaSalle Street, 
Room 1064, Chicago 1, 111. Phone: FRank- 
lin 2-2628. Joe Edwards. 

Earl Klein, President 
Ron Maidenberg, Vice-President 
Chris Petersen, Jr., General Manayer 
Robert Hirsch, In Clic/. of Production 

Facilities: Stage, animation cameras, Ampex 
recorder and editing equipment for produc- 
tion of TV spots and government training 
films. 

RECENT PRODUCTIONS AND AGENCIES 

TV C0MMERei.\LS: for Coca Cola, Nabisco, 
Standard of Ohio, Cleveland Illuminating Co., 
Ohio liell Telephone, Mennen ( McCann-Erick- 
son ) ; Kraft, Household Finance Corp., Camp- 
bell's V-8, Johnson's Glo-Coat Waxes ( Need- 
ham, Louis & Brorby) : Pabst Beer (Warwick 
& Legler ) ; Bank of America ( Direct ) ; 
Kroger, Pillsbury XXX, John Morrell (Camp- 
bell-Mithun); Swansdown, Jello (Young & 
Rubicam); Post Grape-Nuts (Benton & 
Bowles ) ; Hormel, Pacific Gas & Electric, Pa- 
cific Telephone (B.R.D.&O. ); Aunt Jemima. 
Black Flag, Ford Dealers (J. Walter Thomp- 
son i, and many others. 



FINE ARTS PRODUCTIONS 

777!) Sunset Blvd., Hollywood 46, Calif. 
Phone: HO 7-710 

Date of Organization: 1953 

Branch Offices: John Wilson Productions, 
90 Maida Vale, London W.9, England. 
Christopher Eaton, London Re/ir. John 
Wilson Productions, 22 Bendigo Street, 
Victoria. Melbourne, Au.stralia. Colin 
liednall, Australian Repr. 

John Wilson, Pres. & Exec. Producer 

Bob Clifford, Film Production Mgr. 

Steve Glick, Treasurer 

Dorothy Irwin, Personnel 

John Freeman, Anima/inn Director 

Facilities: Complete animation production, 
live action sound stage available. Specialists 
in creative, writing, 16mm and 35mm color and 
b&w production of TV commercials, theatri- 
cals, industrial, animated training films. 

RECENT PRODUCTIONS AND SPONSORS 

Filmed TV Programs: Big Hit Movie Main 
Title (C.B.S.); Georcjc & Gertrude, .series 
(Blitz-Weinhard Co.). TV COMMERCIALS: for 
In.stant Butter-Nut Coffee: Farmer's Insur- 
ance (Honig, Cooper, Harrington & Minor i. 



FILMCRAFT PRODUCTIONS 

8451 Melro.se Ave., Los Angeles, Calif. 
Phone: OLive 3-2430 

Date of Organization: 1950 

Regina Lindcnbaum, President 
Jack C. Lacey, Production Manayer 

Facilities: Fully equipped sound stage. 
cleared for security film productions; indus- 
trial, documentary motion pictures, filmed TV 
shows and commercials. Editorial rooms. 



RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Documentary (Lockheed 
Aircraft, Guided Missile Div. ). FILMED TV 
Programs: You Bet Your Life (John Guedel 
producer and NBC). TV COMMERICALS: for 
Wi.sk— Lever Bros. (B.B.D.&O.); Papermate 
— Gillette, Pepsodent — Lever Bros. ( Foote, 
Cone & Belding ) : Toni— Gillette ( North 
Advg., Inc. I ; White Rain, Hush — Gillette 
I Tatham-Laird, Inc. ) . 



•H- 



SHERMAN GLAS PRODUCTIONS, INC. 

7015 Sunset Blvd., Hollywood 28, Calif. 
Phone: HOliywood 7-8151 

Date of Incorporation: 1955 

Sherman Glas, President 

Maggi Farkas, Executive Secretary 

Services: Producers of animation, TV com- 
mercials. 

RECENT PRODUCTIONS AND SPONSORS 

TV Commercials: for Pepsi-Cola; Pall Mall; 
Lincoln-Mercury; Mr. Pettigrew Series (Bud- 
weiser ) . 

RILEY JACKSON PRODUCTIONS 

6253 Hollywood Blvd., Hollywood 28, Calif. 
Phone: Hollywood 3-2324 

Date of Organization: 1946 

Riley Jackson, President. Sales Mancnier 

Facilities: Complete facilities for production 
of motion pictures, TV commercials. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Picture: Clnmce for Success (7-L'p 
Bottling Co.). TV Commercials: for Nes- 
bitt's (M. H. Kelso Co.); Fiat Motors (St. 
Georges & Keyes, Inc.); D.K.W. (Dii-ecti. 
Closed Circuit Presentations: for Buick 
Motor Cars, 10 minutes of sales meeting ( Mc- 
Cann-Erickson ) . 

LAWRENCE-SCHNITZER 
PRODUCTIONS, INC. 

1040 North Las Palmas, Hollywood 38, 
Phone: HOliywood 2-6358 
Teletype: LA-163 

Gerald Schnitzer, Execiitirc Vice-President 

(See complete listing under New York City) 

NEW WORLD PRODUCTIONS 

13273 Ventura Klvd., .\orth Hollywood. Cal. 
Phone: ST. 7-0674 

Date of Organization: 1939 

Ted Robinson, in Charge of Product ion 

Tom Atkins, Production Manager 

Phil Robinson, Director 

Art Scott, Animation Director 

Sterling Harnett, Head Camera Departnieul 

Rod Yould, Robt. Hemmig, Camera 

Loren Steadman, Teclinical Director 

Services: 16mm & 35mm motion pictures & 
sound slidefilms. Live action. Animated car- 
toons. Documentary, industrial & feature 
films. Facilities: Studio, camera and light- 
ing e(iuii)nK'iil. Animation creative depts. 

RECENT PRODUCTIONS AND SPONSORS 

Animated Cartoons: Md-O-Toons, series of 
50 syndicated cartoons ( Westinghouse, Tele- 
radio-General Tire & Rubber, C.H.S., etc.). 



PLAYHOUSE PICTURES 

1401 No. La Krea Avenue. Hollywood 2' 

California 
Phone : HOliywood 5-2193 ; 

Date of Organization: 1952 

Date of Incorporation : 1957 ' 

Branch: 360 N. Michigan Avenue, Chicag 
1, Illinois. Phone: STate 2-3686. Pete 
Del Negro, Manager 

Adrian Woolery, President 

Mary Mathews, Secretary 

Bill Melendez, Producer-Director ' 

H. A. Halderson, Business Manager 

Irene Wyman, Production Supervisor 

Chris Jenkyns, Creative Story Director 1 

Sterling Sturtevant, Layout & Design Dt 

rector i 

George W. Woolery, Director of Public Re 

lotions 

Services: Animation specialists in business: 
public relations, entertainment, educationa 
films and television commercials. Facilities! 
Complete studio facilities for the productioi! 
of animated films from story through camera. 

witli exception of laboratorv. 

I 

RECENT PRODUCTIONS AND SPONSOR! 

Motion Pictures: Untitled films for Stand 
ard Oil Co. of New Jersey ( Transfilm, Inc.) I 
Recruiting film (U. S. Navy Dept.) ; Lockheec 
Aircraft Corp. TV Commercials: for 195f: 
and 1959 Ford, Ford Show (NBC-TV & ji 
Walter Thompson i ; Commonwealth Edisor 
Co., Kellogg's Variety Pack (Leo Burnett):! 
Northern Pacific Railroad, M.J.B. Co., Burg-| 
ermeister Brewing Corp., Bell Telephone, 
(B.B.D.&O); Northern Paper Mills, General} 
Foods, Langendorf Bread (Young & Rubi-, 
cam ) ; Skelly Supreme Gasoline, American 
Crystal Sugar (Bruce B. Brewer Co.); FalJ 
stafl" Brewing Corp. ( Dancer-Fitzgerald-J 
Sample, Inc.); Trewax (Ross, Reisman, Naid-{ 
ich ) ; Keeblers Crackers ( Baldwin, Bowers,! 
Strachan); General Petroleum Corp., etc. I 



QUARTET FILMS, INC. 

5631 Hollywciocl Blvd., Hollywood 28, Calif., 
Phone: HOliywood 1-9225 

Date of Organization: 1956 ! 

Art Babbitt, President > 

Stan Walsh, Vice.-Pres., Secretary \ 

Arnold Gillespie, Vice-Pres.. Treas. , 
Les Goldman, Vice-Pres., Prod. Suprv. 

Facilities: Story and layout department, re-! 
cording studio, camera and crane, full anima-; 
lion service for TV commericals, industrialj 
films, special effects and titles, ' 

RECENT PRODUCTIONS AND SPONSORS' 

Motion Pictures: Untitled film for Standard! 
Oil Co. of New Jersey. TV Commercials: fori 
Marlboi-o Cigarettes, Allstate Insurance, Pure; 
Oil Products, Kellogg's Corn Flakes (Leo Bur-' 
nett Co., Inc.) ; Peter Pan Peanut Butter, Belli 
& Howell (McCann-Erickson) ; Bisquick, Mars i 
Candy Bars ( Knox Reeves ) ; Bank of America : 
(Johnson & Lewis, Inc.); Flying A Gasoline! 
(Buchanan & Co.); A C Products (D. P. 
Brother & Co.); Snowdrift Shortening (Fitz- 
gerald Advg.); Western Air Lines ( B.B.D.- 
AO. ) ; Campbell's V-8 Juice ( Needham, Louis. 
& Bi-orby, Inc.); National Bohemian Beer, 
Atlas Beer ( W. B. Doner & Co.) ; Schlitz Beer 
I J. Walter Thompson & Co.); Drewrys Beer 
(MacP'arland Aveyard Agcy. ) ; Taystee and: 
Cook Book Breads i Young & Rubicam, Inc.). ' 



166 



BUSINESS SCREEN .\] A (! .\ Z I N V. 



SIGNAL PRODUCTIONS, INC. 

6260 Selma Avenue, Hollywood 2S. Calif. 
I'lioiif: Hollywood 2-6471 
Datf of Oigaiii/.ation : 1956 

Everett F. Tomlinson, I'rcs., Gt>i. Mtn-. 

Extc. I'rodKcer 
Edwin W. Buckalew, Vice-Pres.. Treas.. 

Saten Manasicr 

FaCILITIKS: Offices and oditinjr idoms; prop 
and set storage at 7655 Melrose Avenue: 
('(inipment foi- TV lomnu'nials. 

RECENT PRODUCTIONS AND AGENCIES 

TV COMMKKClAl.s: for Ualston'<.'t"rt'als— Ral- 
ston Purina Co., Rival Dog Food — Rival Eiuk- 
ing I Guild. Bascom & P>oiiliglii; Rich Heet — 
Richfield Oil Co., Knickerbocker Toys — 
Knickerbocker Toy Co. ( Hixson & .lorgen- 
sen); I'ure.x Fertilizer — U. S. Guano I)iv. 
(Potts-Ray & Associates). 



SPOTLITE NEWS, INC. 

607 .\orlh La Urea .-Vvc. Los Angeles ;;i;. 

Calif. 
Phone: WEbster 8-21;M 

Hate of Incorporation: l'.t51 

r.raneh Office: 60 West 46th Street, New- 
York .36, N. Y. Phone: Circle 5-0770. 
.J. L. Siegal, President; Benjamin S. 
Greenberg, Media Director. 

Algernon G. Walker, Executive Director 

W. A. Blanchard, Sales Mauaf/er 

Jack D. Behr, Media Director 

John C. Courtland. Director of Pliofoi/raplni 

FACILITIKS : 16mm and 35mm equipment and 
facilities; personnel for complete production. 
scripting and distribution of TV newsfilm, 
special events and convention coverage, film 
reports, TV iiublicity. 

RECENT PRODUCTIONS AND SPONSORS 

Filmed T\' Programs: Cliicago Educational 
Conference (United Steelwoi'kers ) ; Time's 
"Man of the Year" (Time, Inc.) ; Program 20 
(Chas. Pfizer & Co. ) ; Paris Auto Show (Re- 
nault of France) ; Flagship Newsreels (Ameri- 
can Airlines ; Ford Motor Company ; etc. 

WAYNE STEFFNER, INC. 

6223 Selma Avenue. Hollywciod 28, Calif. 
Phone: Hollywood 3-4173 

Date of Organization: September. 1950 

Everett F. Tomlinson, Pres., Gen. Mgr. 
Edwin W. Buckalew, Vice-Pres., Sales Mgr. 
Donald Henderson, Film Supervisor 
Gomer Cool, Head Writer 

Services: Business, technical and training 
films; producers and packagers of TV pro- 
grams; syndicators of radio pi-ograms: taped 
TV commercials. 

RECENT PRODUCTIONS AND SPONSORS 

Filmed TV Programs; Yon .A.-ik:ed for It ( Best 
Foods, Inc. Div. Corn Products, Inc.); The 
Treasurer of Granite Gorge (U. S. Guano 
Corp. Div. New Pacific Coal & Oils, Ltd.). 



TELEFILM, INC. 

60.39 Hollywood Blvd., Hollywood, Calif. 
Phone: HOllywood 9-7205 

Date of Organization: 1938 

■J. A. Thomas, President & Gen. Mgr. 
•James B. Pinkham, Exec. Vice-President 
Melvin .J. Bassett, Sales Manager 
Peter Comandini, Secretarg & Trea.'iurer 

Facilities: Scripts, editing, sound, printing. 



art add animation, hoi press, titles and spe- 
cial effects for complete 16mm motion pic- 
tures. Sound stage for lip sync or straight 
shooting; shop and engineering department. 

RECENT PRODUCTIONS AND SPONSORS 

^lolio.N l'unui:s: LntilK'd lihiis f(]r Stand- 
ard Oil Co. of Calif., Phillips Petroleum Co., 
Grand Central Rocket Co.; Douglas Aircraft 
Co. TV Commercials: for Philippine Refin- 
ing Co., Renault AufcrrobHes, Rohm & Haas. 



T. V. SPOTS, INC. 

1037 North Cole Avenue, llollywood. Calif. 
I'honc: HOllywood 5-5171 

Date of Organization: 1950 

Branch Offices: 8 East 52nd Street, New 
York, N. Y. Phone: PLaza 5-4807. Verne 
Behnke, Representative. 520 North Mich- 
gan Avenue, Chicago 11, 111. Phone: 
WHitehall 4-0196. Robert Kemper, Rep- 
resentative. 

Shull Bonsall, President 

Sam Nicholson, Vice-Pres., Creative Dir. 

Hob Ganon, Vice-Pres., General Mgr. 

Lee Orgel, Sales Manager 

Verne Behnke, .Vew York Representative 

Robert Kemper, Chicago Representative 

Vic Peck, Central-South Representative 

Facilities: Integrated studio; two animation 
cameras, art and animation departments, back- 
ground, layout, story editing fquipment for 
16mm sales films, 16mm and 35mm animated 
entertainment films. TV commercials. 

RECENT PRODUCTIONS AND AGENCIES 

Motion Pictures: Tempo i Helene Curtis i; 
Crusader Rabbit, series of 260 entertainment 
features (no sponsor indicated). TV Com- 
mercials: for Tums — Miles Laboratories ( Mc- 
Cann-Erickson I ; Quaker Oats (J. Walter 
Thompson ) : Heileman Beer ( Compton & Co. ) ; 
Grandma Cookies i Honig-Cooper ) ; D-X Bor- 
on-Sunray Mid-Cont. Oil Co. ( Potts-Wood- 
bury); American Dairy Assn.; People Are 
Funny opening; Peter Pan Peanut Butter; 
Swift & Co. turkey; Nob Hill Coffee— Safeway 
Stores; Carter Oil Co.; Vitane Oil Additive; 
Esso Gasoline. 



UPA PICTURES, INC. 

4440 Lakeside Drive, Burbank, Calif. 
Phone: THornwall 2-7171 

Date of Incorporation: 1945 

Branch Offices: 60 E. 56th St., New York 
22, N. Y. Phone: PLaza 8-1405. Jack H. 
Silverman, Vice President; John McKin- 
ney. Sales Representative. 360 N. Michi- 
gan Ave., Chicago 1, 111. Phone: ANdover 
3-7566. Jerry Abbott, Sales Executive. 
140 Park Lane, London, W.I., England. 
Phone: Mayfair 2987. Roy Letts, Mgr. 

Stephen Bosustow, President 
Melvin Getzler, Exec. Vice-President, Treas. 
Herbert Klynn, V. P., Chg. Commercial Div. 
Maxine Davis, Secretary 

Facilities: Animation studio for production 
of cartoon films; educational, industrial, the- 
atrical short subjects and features; TV com- 
mercials and programs. 

RECENT PRODUCTIONS AND AGENCIES 

TV Commercials: for Stag Beer iCarling 
Brewing Co.); Pure-Pak Milk Containers 
( Ex-Cello Corp. ) ; Ideal Dog Food ( Wilson 
& Co.) ; StuflFy Nose Drop Spray (L. W. Froh- 
lich & Co.); Instant Folger's Coffee ( Folger 
& Co.). 




YOU CAN 
RELY ON THE 
PROFESSIONAL 



MEMBER 

national 
visual! 



... to have the stock to do 
your job 

... to be on hand when you 
need him 

.\s a member of the National 
.\udio - N'isual Association, 
your NAVA Dealer is a spe- 
cialist in audio - visual pro- 
grams and equipment. He of- 
fers a wide variety of services, 
including equipment sale, 
rental, maintenance, and re- 
pair — l)ut by no means limit- 
ed to these. He offers profes- 
sional advice and help in ev- 
ery phase of your audio-visual 
program, from the initial plan- 
ning through the successful 
coiuplction. 

The nation - wide network of 
NAVA Dealers is at your ser- 
vice. For a free list, coded to 
show ser\ices offered by each, 
send in the coupon. 



MtM8i» 

HAT 10"*'-^ 



National Audio-Visual Association, Inc. 
Fairfax, Virginia 



Please send me your free list of ^AVA 
Dealers and the services offered by each. 



Name 



Company 

Address 

City and Slate 



i> T H ANNUAL PRODUCTION REVIEW 



ICu 



^eu Challenge: 

(CONTINUED FROM PAGE 48) 

techniques of distribution, get 
those films on the market. 

Second, reappraise some more. 
Check those films you are in the 
process of making or planning, 
and consider revisions to take ad- 
vantage of this broader interna- 
tional application. Third, reap- 
praise some more. How about 
starting from scratch by taking up 
the gauntlet and meeting the chal- 
lenge head on? Why not make 
some films? . . . films that you can 
use effectively here, to be sure; but 
also films that you can dedicate to 
the cause of the American way . . . 
your way! 

Communists Are Active 

One last thought — the Com- 
munist countries are making a 
carefully-planned play for domin- 
ation of the International Film 
Festivals, many of which have 
world attention focused on them; 
others of which, while small and 
localized, have impact in special 
areas. USIA and CINE, the non- 
governmental Committee of Inter- 
national Non-Theatrical Events, 
want to know of your films. They 
need effective competitive entries 
and can advise you which of your 
films are .suitable for entry. 

In the past, lack of information 
on these festivals resulted in ran- 
dom selection of entries by harried 
authorities at the festivals, too late 
for careful appraisal. Representa- 
tion of America at these market 
places for propaganda, as well as 
techniques, is not a task for govern- 
ment agencies alone. It calls for 
coo[->eration from every segment of 
the film industry, working with our 
government to achieve a "criti- 
cally-needed defense of the free 
world wherever n;en"s minds are 
influenced by^Tie powerful medi- 
um of the screen." 

Ideas Are Missiles, Too 
One of our leading film pro- 
ducers has recognized the crux of 
the matter in a recent Bu.sinl.ss 
Screen advertisement . . . "Mis- 
siles? Missiles can span oceans and 
continents; but ideas, good or bad, 
can travel as far ... as fast . 
and with equally-decisive impact. 
The greatest need of a free society 
is to produce within its ranks men 
and women who can think boldly. 
creatively and constructively. In 
this way, as well as through build- 
ing our material production capac- 
ity, America can most effectively 
strengthen its arsenal for peace." 





Designed for use on jour levels is "Livini;'s" new film program. 

Multi-Use Visuals tu Prumute a Magaziue 



Sponsor: Street & Smith (Living 
for Young Homemakers). 

* * * 

Title: T.O.P. Secret. 14 min. 
color, produced by Animatic 
Productions, Inc. 



A There are three new brides 
every minute, and Living for 
Young Homemakers knows 
about every one of them. A not 
inconsiderable number of the 
brides get to know Living, too. 




COLBURN EDITING SERVICES 



Our Producer Service Editors ore uniquely qualified to help you 
make the most effective film presentation possible. 

As your representative a Colburn Editor will 

• Edit your footage 

• Arrange for titles 

• Direct narration recording 

• Select music and sound effects 

• Direct mix re-recording 

• Coordinate final picture and 
sound track for printing 



Take advantage of our extensive experience in applying 
the techniques of pictoriol continuity. 

On your next production let Colburn Editors unlock 
the full potential of your footage. 



GEO. V/. COLBURN LABORATORY, INC. 

;6J NORTH WACKER DRIVE ■ CHICAGO 6 
TELEPHONE DEARBORN 2-6Sa6 




For a while, that is. because th( 
magazine aims only to be a fail 
weather friend . . . casts off mosi 
of its readers after the first ter 
years. 

Living has made an exeelleni 
thing of not trying to be the mag- 
azine for everybody. Its story is 
that the first ten years of marriage 
are the Times of Purchase: 1 — the 
marriage; 2 — the expanding family: 
and 3 — the move to a larger home.' 
After that, the magazine says, the 
major purchases have been made, 
readers stop buying Living, and 
copies are rotated back to the 
start of the ten-year cycle with new 
brides again. 

Explains LIVING Format 

Street &. Smith's film, T.O.P. 
Secret explains the format of Liv-j 
ING as a buying guide for the peo- 
ple who need the most: Young 
Homemakers. Lacking the distrac-, 
tion of general articles of fiction- 
Living aims every page at youngi 
householders who are in a "must 
buy" mood and who use the maga- 
zine as a guide to purchases. As 
an example of its potency Living 
points out that 50% of readers 
write in for advertisers' literature. 
409r of circulation is newsstand, 
a plus factor of no small size. 

T.O.P. Secret is an advertising 
presentation designed for use on 
four levels: as a motion picture 
(animated art) it will be used for 
large audiences of space-buyers; as 
a sound slidefilm (still art, with 
the same sound track as the mov- 1 
ie) it will reach smaller agency; 
and account groups (via auto-cued 
DuKane projectors); the art forms 
the basis for individual salesmen's 
flip-chart kits; and, finally, the ma- 
terial is used in leaflet form for 
mailing pieces and giveaways. 
Script for the films was written by 
Allan Chase. , 

Trailers for Special Use • 

As a multi-use project the 
T.O.P. Secret presentation goes 
even further. Trailers designed for j 
special pitches to several catego- 
ries (such as furniture, liquor, sil- 
verware, etc. ) have been prepared , 
for integration with the basic film, i 

Results from all versions of the 
presentation have been exception- i 
ally good according to Living's , 
advertising manager, Charles H. 
Coffin. 9 I 

* * * 

McCormick Tea Sponsors Pix 

Photo-Arts Productions, Phila- 
delphia, has been appointed by ' 
McCormick Tea, Baltimore, to | 
produce a motion picture depict- 
ing that company's policy of mul- 
tiple management. 9 



168 



BUSINESS SCREEN MAGAZINE 



A llsntiil l\i!u liliii nil "ni'snii! Itriiiilliiiiii' 



^ Mouth-to-niouth breathing. 
known to man since Biblical days, 
I has received new recognition for 
I saving lives as a result of nearly 
; 10 years of extensive research 
I sponsored by the Army to improw 
j the treatment of nerve gas casiial- 
I ties. 

I Rescue breathing, promptly and 
I properly applied, would probabl\ 
; save many lives of the approxi-" 
I mately II.OIH) victims of sutl'oca- 
I tion who die annually in the L'.S.. 
I say anesthesiologists. Official U.S. 
statistics show that this death toll 
results from drowning, choking 
I electric shock, gas asphy.xiation. 
heart attacks, drugs and chest in- 
jury, among other causes. 

Teaches Vital Techniques 

Rescue Breaihliii;. a new safety 

motion picture designed to teach 

j the techniques of mouth-to-mouth 

; or mouth-to-nose rescue brcathinr 




Vivid animation .\hons jans as 
pulled forward by rescuer. 

to all ages in groups of all types, 
is now available on a rental basis 
through American Film Producers, 
New York City. 

Written, produced and directed 



THE FILM 

Architect 

provides professional 
planning . . . 
creative ivriting . . . 
money saving specifications. 

These services assure the sponsor 
of more resultful motion pictures 
or slide films at considerable savings 
in production and distribution costs. 
Send for a brochure describing 
this unique service. 

F. R. 

Donovan 

\ 

^. 10 Glory Road • Weston, Conn- 
CApital 7-3477 




Technique for kcepini; iiini;iif 
from hlockiiii; ihe ihroal. 

by Lewis and Marguerite S. Her- 
man, with editing and animated 
sequences added by American 
Film Producers, the tilm is based 
on experiments conducted by Dr. 
James O. Elam, director of the 
Department of Anesthesiology. 
Roswell Park Memorial Institute. 
Butialo, N. Y. 

Assisting Dr. Elam were Dr. 
David G. Greene. Harry M. Dent. 
professor of clinical research in 
cardiovascular disease, and Dr. 
Max A. Schneider, instructor. Uni- 
versity of Buffalo School of Medi- 
cine: using the research staffs and 
facilities of Roswell Park Memorial 
Institute and Buffalo General Hos- 
pital. 

Color An Essential Asset 

Rescue Breathing (21 '/2 min.) 
was filmed in color in order to 
show the cyanotic blue color of 
victims of suffocation and the flush 
pink which brightens the skin upon 
successful revival; however, black- 
and-white prints are available. 

Photography includes re-enact- 
ments of experiments using physi- 
cian volunteers who permitted 
themselves to be drugged with 
curare to simulate unconsciousness 
and inability to breathe. Also re- 
enacted for the film were emer- 
gency situations which dramatize 
the need for learning the techniques 
of rescue breathing, and show the 
simple steps to be followed for 
successful revival of the victim in 
each situation. 

Has Won Official Approval 

The film is otlicially approved 
and endorsed as a teaching film by 
the New York Society of Anes- 
thesiologists and the American So- 
ciety of Anesthesiologists. 

Information regarding previews 
and rentals may be obtained by 
writing to American Film Pro- 
ducers, 1 600 Broadway, New York 
19. N. Y. U 



The "Blue Chips" of the 
Film Industry Are Advertised 
in Business Screen Magazine 



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16mm • 35mm 

WALL 

35mm single system 

ECLAIR CAMERETTE 

35mm • 16/35mm 
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AURICONS 

all models single system 
Cine Kodak Special 
Maurer • Bolex 
Blimps • Tripods 



LIGHTING 

Mole Richardson 

Bardwetl McAlisler 

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Cable 

Spider Boxes 

Bull Switches 

Strong ARC-Trouper 

10 Amps nOV AC 5000W- 

2000W-750W 

CECO Cone Lites 

(shadowless lite) 

Gator Clip lites 

Barn Doors 

Diffusers 

Dimmers 

Reflectors 



ZOOMAR 35mm 



EDITING 

Moviolos • Rewinders 
Tables • Splicers 
Viewers (CECO) 

GRIP EQUIPMENT 

Porallels • Lodders 
2 Steps • Apple Boxes 
Scrims • Flogs 
Gobo Stands 
Complete grip equipment 

SOUND EQUIPMENT 

Mognasync-mognetic film 

Reeves Magicorder 

Mole Richordson Booms and 

Perambulators 

Portable Mike Booms 

Portable Power Supplies to 
operate camera and recorder 



DOLLIES 

Fearless Panoram 
Mc Alister Crab 
Plolform • Western 
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WE SHIP VIA AIR, RAIL OR TRUCK 



FRANK C. ZUCKER 



(?flm€Rfl €ouipni€nT^.jnc. 

- Dept. S 315 West 43rd St., 
New York 36, N. y.JUdson 6-1420 



'1 

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lit 



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BUSINESS FILM PRODUCERS 



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FULLY EQUIPPED FACILITIES 
AND SOUIVD STAGE 

6063 Sunset Boulevard 

Hollywood 28 • California 

Hollywood 4-3183 



9TH A N N U .-V L PRODUCTION REVIEW 



169 



CHARACTERS right out of Alice 
in Wonderland — with an as- 
sist from Dr. Frank Baxter as "Dr. 
Linguistics" — tell the story of lan- 
guage in The Alphahel Conspiracy. 
sixth and most recent in the Bell 
System Science Series. 

The hour-long film was pre- 
miered nationally in a color tele- 
cast January 26 over a 186-station 
NBC-TV network, following pre- 
release screening for educators 
and the press and showings to Bell 
System employees. 

Following the pattern of such 
earlier Science Series films as Our 
Mr. Sun, Hemo the Magnificent. 
The Sirange Case of the Cosmic 
Rays, The Unchained Goddess . 
and Gateways to the Mind, this 
latest production employs live ac- 
tion and animation in a fantas\ 
setting to tell a factual story of 
language and its effects. 

The "Tyranny of Language" 

In the film story, three charac- 
ters conspire to kill the alphabet 
and free mankind from the "tyr- 
anny of language." Conspirators 
in the fantasy plot are Judy (Cher- 
yl Callaway), a schoolgirl who"s 
tired of grammar lessons; the Mad 
Hatter (Hans Conried). who's 
against language on general prin- 
ciples; and the Jabberwock ( Do- 
lores Starr), who speaks a lan- 
guage all his own. 

But fJr. Linguistics ( Dr. Frank 
Baxter) thwarts the plot by con- 
vincing the conspirators that lan- 
guage is not only essential . . . it"s 
wonderful. He explains many in- 
teresting points about language and 
its effects. 

One is that language is spoken 
rather than written, so that the 
destruction of the alphabet would 
have little significance. Man has 
spoken for more than 70 times as 
many centuries as he has written. 
Another point is that babies 
throughout the world make the 
same speech sounds. It's only when 
they arc brought into contact with 
certain speech habits for a length 
of time that they incorporate them 
into their speech patterns. 

Camera Pans Wide World 

Language is a good indicator ol 
culture, too. People whose cul- 
ture we may consider primitive 
may have a highly developed and 
complex language. 

In explaining the science of lin- 
guistics. The Alphabet Conspiracy 
demonstrates such things as: 
— The drum language of Belgian 
Congo natives, who "talk" to one 
another across miles of jungle. 
Their language is based on sylla- 
bles of words which arc broadcast 



L/llVGUAGE FILM Jnms BELL SERIES 





Dr. Frank Baxter (((,v Dr. Linguistics) explains cliildien s '.peech patterns 
to Cheryl Callaway (Judy) in sceite from "The Alphabet Conspiracy." 



GENERATION 
of experience 

and integrity . . . 
in the production 
of motion pictures which can 

COMMUNICATE 

your particular message 
to your particular audience. 

Whether for education, 
public relations, training 
or fund-raising— your 
message can best reach 
your audience through 
a sensitive, forceful motion 
picture produced by . . . 



WILLARD PICTURES,, Nc 

45 West 45th Street, New York 36, N.Y. 
JUdson 2-0430 



PRODUCfRS OF MOr/ON PICTURES AND SLIDE FILMS SINCE 1932 




by the changing rhythmic patter 
of the drum beats. 
— The whistle language of th^ 
Gomeros people of the Canar 
islands, in which the consonant' 
and vowels are represented entiref 
by pitch. The language can b 
understood over a distance o 
three miles across the deep gorge; 
of the islands. 

The Machines for Speech 

— The world's first talking ma- 
chine, invented about 1780, anc 
the spectograph, with its moderr' 
speech producing method is shown 
— Two machines that talk to one 
another — dataphone subsets, which 
transmit business data over ordi- 
nary telephone wires, demonstrate 
llieir peculiar "language." 

.Actually, the film points out, 
the science of linguistics includes 
five major parts: phonology, the 
study of speech sounds; morphol- 
ogy, the study of word forms; 
grammar, the study of word rela- 
tionships; semantics, the study of 
word meaning; and etymology, the 
study of words' origin and history. 
Language Was Made for Talk 
The more than 5.000 languages 
in the world are based on pho- 
nemes, the minimum individual 
speech sounds. English, for ex- 
ample, has 45 phonemes repre- i 
senting 36 different speech sounds, { 
although there are only 26 letters | 
in our alphabet. This demon- | 
strates that language is basically '< 
oral, not written. I 

The Alphabet Conspiracy was i 
produced at Warner Brothers, with ' 
Robert Sinclair as director and ' 
Owen Crump as producer. 

16mm Prints Already in Use 

Following its NBC-T\' pre- ! 
miere. 16mm color prints of the ; 
film have been made available for | 
showings to school and college . 
groups as well as for scientific and j 
general audiences. Arrangements ' 
for obtaining the film may be ; 
made through the business offices '■ 
o! Bell System companies. Ig' ' 

Below: Han\ Conried I the 

Mad Hatter) explains his plot j 

/(' murder the alphabet ... 




170 



BUSINESS S C K E E N M .'V c; A Z I N E 



PICTUHi; FAHAIIi: 



Second "St. Lawrence Project" 
iFilm Now in Distribution 

c The M.-conii lilni iti I he Si. 
ll.anrencc Ptnver I'rojeci scries has 
I been released for non-theatrical 
I and t\ audiences. The 2%Vi>- 
minule MHind-color presentation is 
sponsored h\ the Power Aulhoritv 
of the State of New \o\\. It was 
'produced hy .lohn Bransby Pro- 
eductions. Ltd. 

The Si. Lawrence Power Pro'i- 

\ect conihincs an historical account 

1 of the discovery of the St. Law- 

I rence River by C'artier and the 

I early settlements in the Valley 

with descriptions of modern hydro- 

, electric generatinj; equipment and 

, animated sequences show inu iiow 

the river was di\erted to build the 

I three great dams in the project. 

j Final sequence shows the cquip- 

i ment being switched on to send 

first power from the St. Lawrence 

; into the thousands of homes and 

, industries throughout its service 

area. 

Distribution of both this and the 
previous film in the series is be- 
ing handled hy Association Films. 
The tirst film was voted by tv 
program directors as one of the 
,50 most popular of those distrib- 
uted by Association in IQ.'iS. y,!' 

* * ::- 

Simonds Abrasive Releases 
a Film on Grinding Wheels 

•k Grindiiiii \\ heels and Their Ap- 
plication, a 24-minute sound and 



WK 4 OVKII 
THE WOULD 

Our "growing pains" take us 

everywhere, and we point with 

pride to some of the clients 

we have served: 

— a trade industry group with 
headquarters in Boston ; 

— a world-wide industrial or- 
ganization with headquar- 
ters in Chicago; 

— a leading television company 
in Hollywood ; 

— an international assignment 

that took us to Europe. 

Our husiyiess is motion 

pictures. 
We KXOW our business. 

STARK FILMS 

Since 1920 

Producers of 
Motion Pictures that sell 

Howard & Center Streets 

BALTIMORE 1, MARYLAND 



color motion picture issued by 
Simonds Abrasive Company, Phil- 
.idelphia, is designed to provide 
profitable "on-the-job" knowledge 
of grinding wheels for industrial 
supply salesmen. 

The tilm describes and illus- 
trates the factors that make up a 
grinding wheel, explains their 
iilentilying symbols, and shows 
how they arc used in actual pro- 
duction anil maintenance opera- 
tions throughout industry. 

iLis intended foi' intlustrial art 
and \ocational eiliieation show- 
ings, for foremen .ind supervisory 
groups, and for in-plant training 
throughout the mctalworking in 
dustries. 

Produced for Simonds by De- 
l-renes Company, the lilm is avail- 
able on loan basis from Simonds 
Abrasise branch offices in Phila- 
delphia, Chicago. Detroit, Los An- 
geles, San Francisco. Portland. 
Ore., and Shrevepi>rt. la. y 

"Functional Drafting" Film 
Explains Concept, Principles 

Education of draftsmen and 
users of engineering drawings in 
the application of time and money- 
saving practices is the purpose of 
I he Concept and Princi/iles of 
Functional Drafiini;. a 20-minute 
sound motion picture released re- 
cently by Industrial Education 
Institute. Boston, Mass. 

The tilm explains the concept, 
demonstrates the basic principles 
involved, and spells out the ad- 
vantages of simplified drafting 
practices. It also provides an ef- 
fective means of gaining manage- 
ment acceptance of the technique. 

Principles described in the tilm 
have proved their usefulness in 
actual practice, conform to ac- 
cepted ASA standards, and do not 
conflict with military specifica- 
tions. 

The film was produced under 
the technical supervision of Don 
Fuller of the H. K. Ferguson Com- 
pany and Paul Davis of Ebasco 
Services. Inc.. both nationally rec- 
ognized authorities in functional 
drafting. Script also was reviewed 
for accuracy by an advisory board 
of drafting experts. 

Functional Drafiini; is available 
from Industrial Education Insti- 
tute, 221 Columbus Ave.. Boston 
16. Mass., on a rental basis as fol- 
lows: five business days following 
receipt. $25: one month. S50; per- 
manent deposit. $75. H' 

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3 T H .A N N U .-V L PRODUCTION REVIEW 



171 



EXPLOSIONS IN Hospitals from 
flammable anesthetics are 
rare. Latest statistics show that in 
more than 12 million anesthetics 
administered annually, there were 
only 55 accidents from fire or ex- 
plosion — less than one in 150,000 
cases. 

Contrast this with our highway 
traffic toll: 40,000 deaths per 
year, with 80 million licensed au- 
tomobile drivers, and you'll see 
how ultra-safe modern hospital 
operating room techniques arc by 
comparison. 

But while rare, hospital acci- 
dents are always dramatic, and get 
much attention. And, to profes- 
sional hospital administrators, even 
one such accident is one too many. 

For Hospital Staff Use 

Fire and Explosions jroin Flcim- 
nuihlc Anesthetics (28 min.. col- 
or) is designed to impress upon 
surgical and hospital stafl's, espe- 
cially nurses and major mainte- 
nance personnel, the fact that 
"constant vigilance is the price of 
safety, and is essential if we are 
to eliminate all hazards of tire anil 
explosion. Only watchfulness anti 
attention by a well-informed and 
experienced stalT can assure the 
safety of the lives entrusted id oiu 
care." 

Produced by Mervin W. La Rue, 
Inc., the lilm is presented by the 
Bureau of Mines, U.S. Department 
of Interior; the Department of An- 
esthesiology, School of Medicine. 
University of Pittsburgh; and the 
St. Francis General and Medical 
Center Hospitals. Pittsburgh. Pro- 
duction of the film was made pos- 
sible through an educational grimt 
by Abbott Laboratories, Inc.. 
North Chicago, 111. 

Based on Thomas' Studies 

For many years. Dr. Thomas of 
the University of Pittsburgh School 
of Medicine has been working with 
experts of the U. S. Bureau ol 
Mines, also in Pittsburgh, in stud- 
ies of the causes of tire and explo- 
sions in hospital operating rooms 
and how to avoid them. As a re- 
sult of these studies, Dr. Thomas 
has demonstrated explosion haz- 
ards to thousands of surgeons and 
hospital stalls in lectures all over 
the country. But the requests for 
these lectures were so many, and 
the time spent in fulfilling them so 
great, that it was decided a motion 
picture on the subject was the only 
logical answer. 

The film points out that three 
things must be present before an 
explosion can occur: oxygen, flam- 
mable gases or vapor, and an igni- 
tion source. This source may be 



Close-Up DH a Hospital Hazard 




Preventable operating room accidents caused by fire and explosion of 
Huninialile anesthetics are portrayed in new 28-tyunute color film. It was 
made possible tlirough an educational {front by Abbott Laboratories, Inc. 





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either an open flame, incandescen 
surfaces, or electric sparks or arc* 
The problem in mastering oper 
ating room safety is to eliminate 
the ignition source, or keep i 
away from the operating roon 
area. 

Special precautions are neces 
sary in operations involving thi 
upper body, especially the facia 
area. The film shows the tests tha 
must be made if electro-cauteriza 
tion is required in the neck or fact 
area after flammable anesthetic; 
have been used, and explains thi 
types of switches, illuminating in^ 
struments, etc. that are necessary 
for safety. Chemical hazards fronT 
ether and other gases are de-l, 
scribed, along with the means ol; 
avoiding them. , 

Static Electricity Cause I 

Particular stress is given in the 
film to the hazard from static or 
frictional electricity — a hazard that' 
gives little or no visible indication 
of its presence, and which until, 
recently was not properly evalu-i 
ated. This hazard accounts for 
some 80% of all fires and explo- 
sions known to have occurred in 
anesthesizing locations. It can't 
be avoided, the film points out, 
but it can be made harmless by 
proper precautions. 

The film illustrates (by the use 
of sensitive voltmeters in some in- 
stances, by controlled explosions 
in others), the importance of 
grounding equipment — and per- 
sonnel — so static electricity is neu- 
tralized, made harmless. 

As a final reminder of the need 
for constant vigilance, the film 
shows what appears to be an ultra- 
modern operating room — conduc- 
tive floors, equipment grounded, 
etc. — but with the oxygen breath- 
ing bag and the anesthetist's chair 
seat-cover non-conductive. The re- 
sult: an explosion! 

Fourteen medical, hospital and 
safety organizations, including Na- 
tional Safety Council, were con- 
sulted in making the film. Operat- 
ing room sequences were filmed by 
La Rue in the studios of John 
Colhurn Associates. Inc., Chicago, 
with the assistance of Henry Ushi- 
jima, vice-president. 

fire and Explosions front Flam- 
niahle Anesthetics is intended for 
showing to hospital and medical 
groups only. It is expected to 
have its widest audiences among 
medical schools and associations, 
and among hospital nurses and 
major maintenance personnel. 

Requests regarding obtaining 
prints for showings should be 
directed to Abbott Laboratories, 
Inc., North Chicago, 111. 9 



172 



BUSINESS SCREEN MAGAZINE 



Visiiiil Siilliiiii 

1^ Mechanical Air (.oiurols. Inc.. 
Detroit, has put the story of its 
'new "300" air control scries on 
la I6nim sound and color film and 
cijuipjicd it'^ diNtributors with porl- 
iable continuous projectors to carry 
I its product description to cus- 
tomers and prospects throughout 
the country. 

Film story of the ".^OO" prod- 
uct series was completed hy the 
icompany in l.^i days from script 
Ito screen, with laboratory work 
I done by Capital Film Service. Hast 
Lansing, Mich. New films will be 
forwarded to distributors as new 
I products are developed. 

The portable projectors, made 
hv Technical Service. Inc.. of 
Livonia. Mich., can be carried by 
salesmen much like a briefcase. 




.Above: leaving Air Conirnl ptaiu 
offices are sales execs wiili pilot. 
armed for effective product deimm- 
siralion with projectors. 

They may be placed right on the 
customer's desk, and. through the 
use of a small ear speaker, the 
customer can see and hear the 
sales story without disturbing 
other persons in the Office. 

A Choice for Listeners 

If desired, additional ear speak- 
ers can be attached to the projec- 
tor; or, where necessary, the main 
speaker of the unit can be used. 

Mechanical Air Controls called 
a special meeting of its 300 dis- 




rf. 



Abinc. r/i I'ciid Moody sliows 
mac's president Walter Liidwig 
(right) and .sales manager Art 
Schiiejelhein how company's new 
visualized product show works. 

iributors to introiluce and e\|ilain 
the new selling plan. 

Advantages of Film-Sell 

Company officials e.xpect the 
new selling approach to accom- 
plish several purposes: 

1 . The entire sales talk is on 
the film soundtrack, and does not 
change from one presentation to 
another. 

2. Through the film presenta- 
tion, the customer or prospect is 
able to see the product in actual 
use, so that applications, ease of 
installation, and design features 
can be noted. R' 

* * * 

Fremantle to Handle EB Film 
TV Distribution in Canada 

Television distribution of all En- 
cyclopaedia Britannica (ilnis in 
Canada will be handled by Fre- 
mantle of Canada Ltd.. according 
to joint announcement by Wilbur 
S. Edwards, vice-president of En- 
cyclopaedia Films, and Paul Tal- 
bot, board chairman of Fremantle 
of Canada. Fremantle Interna- 
tional. Inc.. has been handling EB 
film distribution except for the U.S. 
and Canada for the past six years. 

Ralph Ellis. Fremantle's presi- 
dent, will be in charge of sales 
throughout Canada. EB Films 
currently has 600 titles. ^ 




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Outstanding ieatures which represenf the 
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column (2" dia.) ground for accurate performance. 

if Ball bearings for smooth zoom action. 

if Precision machining throughout with .001 accuracy. 

if 24" east/west, 18" north/south travel. 

if 360° Rotational table v/Uh precise locking action. 

if Four counters calibrate all movements. 

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Among the Many Purchasers are: 

Boeing Airplane Co., Wichita, Kansas 
Caliiornia Institute oi Technology. Jet Propulsion 

Laboratory, Pasadena, Calif. 
Walter Reed Army Medical Center, Wash.. D. C. 
Associated IVTissile Products, Pomona, Calil. 
Campbell Films, Saxton's River, Vermont 
Holland-Wegman Productions. Buflalo. N. Y. 




I TEt,-Animastand with 
TEI.'Anima sliding 
rrrl-board rotatrd at ^5" 



Government of Palcislan 

Sandia Corporation, Albuquerque. N. M. 

Telelects, Inc., New Yorlt, N. Y. 

TV Spot Service, Cedar Rapids, Iowa 

UNESCO (Aid to India), Paris, France 

Veterans Administration Hosp., Topeka, Kan. 

Viquie Film Productions, Santurce, P. R. 



Wrtic for illustrated brochure describing many adaptations of TEL-Animastand 

S. 0. S. CINEMA SUPPLY CORP. 

Dept. H, 602 West 52nd St., New York 19, N. Y.— Plaza: 7-0440-Cable: SOSound 

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9TH ANNUAL PRODUCTION RE\'IP:W 



17.3 




Whiit's IVevv in Spoiisuri^d Pictures 



VVilluHii O. Maxwell (lii^liil. iiiuiui- 
ger, Consumer Rclcitioii.s at Har- 
vester, presents Cciiiyon film to 
Wilbur A. Dexheimer, commis- 
sioner. Bureau of Reclamation, 
Dept. of Interior, at Houston 
premiere last month. 

Glen Canyon Construction 
Pictured in Harvester Film 

Tantin:.: a New I'ronlier. a 27- 
miniilc soimd-coldr motion picture 
documenting the progress in con- 
struction of tile gigantic Glen Can- 
yon Dam in northern Arizona from 
its start in 1956 to the present, has 
been released for public showings 
by International Harvester Co. 

Filmed in cooperation with the 
U.S. Department of the Interior's 
Bureau of Reclamation and Mer- 
ritt-Chapman & Scott Corp.. prime 
contractor on the $108 million 
project. Tamin;.; a New Frontier 
illustrates the birth of a new com- 
munity and the monumental en- 
gineering effort that will affect liv- 
ing standards of millions of Ameri- 
cans when it begins producing 
^OO.OOO kw. of electricity and pro- 
viding water to irrigate lens of 
thousands of new acres. 

Narrated by Chet Huntley, tv 
network commentator, the film 
uses his incisive style to highlight 
spectacular scenery and such proj- 
ect feats as rock blasting and dar- 
ing workmen dislodging rocks 
while riding steel cables suspended 
over sheer canyon walls. 

International Harvester plans to 
document the further progress of 
the Glen Canyon project until it is 
completed in 1964. 

Tamin;.; a New Frontier may be 
obtained on loan by writing the 
Consumer Relations Department. 
International Harvester Company. 
180 N. Michigan Ave., Chicago 1. 
or by contacting any International 
construction e.|uipmcnt distribu- 
tor. BL 



After 13 Years, This P&G 
Picture Is Still Going Strong 

Proof that a sjionsored iilni 
dedicated to the viewei's self-inter- 



est will have a long and useful 
life is the record hung up by 
Procter & Gamble's Scrub Game 
(30 min.. b w), now in its thir- 
teenth year of distribution through 
Modern Talking Picture Service. 

The Title Tells the Story 
■Scrub Game, which tells about 
good health through proper care 
of our skin, is an educational Him 
for boys and girls. Dr. Craig, a 
kindly physician, shows a young 
boy and girl how frequent washing 
with soap and water helps preserve 
health. The tilm explains the 
causes of skin irritations like un- 
sightly blackheads, and explains 
how they can be curbed. There 
are also scenes showing how 
P&G's Ivory soap is made. 

The sponsor wanted Scrub Game 
booked in'o as many schools as 



possible. Since it was produced 
in 1945, the tilm has been viewed 
by more than 200,000 school and 
non-school audiences in thousands 
of towns and cities in all of our 
49 states. Attendance has aver- 
aged a million persons a year. 
Currently 300 prints are in con- 
stant circulation. 

Audience Nears 15 Million 
Scrub Game has had 94,950 
bookings, 202.174 showings and 
been viewed by 14,652.769 people 
since its introduction. It averages 
120 viewers for each booking, and 
there are about 2.2 showings for 
each booking. Of the more than 
14 million viewers, 6,015,212 
have been boys and 7,771,164 
girls. After 1 3 years in circula- 
tion, prints still must be reserved 
weeks in advance. 9 




"What's News?" to be Told 
in New Film by Marathon 

^ Marathon TV Newsreel hi' 
been appointed by the Nation; 
Radio and Television News Direc, 
tors Association to direct and pre 
duce a definitive him on news, an^ 
just how it is gathered and dis 
seminated bv television, it was an, 
nounced by Konstantin Kaiser, th 
lilm company's president. ; 

The film will be started soon 
Kaiser said. He added that th. 
company has available 510 new. 
cameramen around the world 
many of them from the networl 
lists, and has shot news lilms oi' 
almost every continent for use o! 
tv editors in the United States, i 

Effective use of tv news pro' 
grams by industries in reaching thfl 
general public depends on the abil'! 
ity to give tv news editors wha' 
they want, when they want it. Kal-. 
ser said. 

Marathon TV Newsreel's client!- 
include Socony Mobil Co., Inter' 
national Business Machines.' 
Volkswagen, a number of niajoil 
airlines, a New York bank. Si-: 
korsky and The Budd Company. I 

A principal objection by tv news' 
directors to industrial news foot- 
age submitted to them. Mr. Kalseri 
said, is that the commercial nies-' 
sage is so strong that it eitherj 
creates a problem with the newsj 
program's sponsors or obscures! 
the "news" part of the story. 

* * * 
Film on Cross-infection is 
Planned for hlospitals' Use { 
it A 30-minute motion picture! 
dealing with the over-all world-; 
wide problem of cross infections; 
in hospitals will be produced co-' 
operatively by the American Medi-. 
cal Association. American College! 
of Surgeons, and the American. 
Hospital Association. Production- 
of the tilm has been made possible i 
by the cooperation and support of; 
Johnson lK; .lohnson. New Bruns-- 
wick, N.J. 

The tilm. which will be in sound' 
and color, is designed to educate! 
all levels of hospital personnel 
concerning the many avenues by; 
which infection can be spread 
throughout a hospital. It will use, 
the staphyloccus by way of illus- 
tration and as an example of one ■ 
of the most important phases of 
the problem. 

Produced under the supervision 
of Dr. Carl Walter of Boston, as- 
sociate clinical professor of sur- 
gery. Harvard Medical School, one 
of the pioneer investigators in this 
field, the tilm will deal with the 



174 



BUSINESS SCREEN M .A C; A Z I N E 



bro;icl liindamcniaK ut phases of 
the problem, and lay the ground- 
work for delineation of the prob- 
lems relating to specific fields in 
a series of shorter films to follow. 

Premiere showing of the new 
film will be at the annual meet- 
ing of the American Medical Asso- 
ciation in Atlantic City next June. 
and again at the American Col- 
lege of Surgeons meeting in Octo- 
ber. Later it will be made avail- 
able for worldwide showings 19 
professional audiences. 

Production of the film will be 
coordinated by Ralph Creer. direc- 
tor of motion pictures and medical 
television of the American Medical 
Association. U 



CASfc HISTORY 

Bell Film Describes 
Business Office System 

Sponsor: American Telephone & 

Telegraph Company. 
TiTLi-: Measiiiin'^ Up. 20 min. 

b w, produced by Wondsel. 

Carlisle & Dunphy. Inc. 
■fr This film, the Bell System says. 
is presented by the "Society for 
the Preservation of Sanity of Busi- 
ness Office Managers." It describes 
the operations of the System's 
Business Office Service Index, an 
efficient, if complicated, technique 
designed to insure continuing good 
service for subscribers in their re- 
lations with the business office. 

Each office in the system is reg- 
ularly rated on five points: errors, 
irregularities, delays, manner and 
attentiveness. Through observa- 
tions of service by monitoring, the 
company can determine how effi- 
ciently each office is operating. 
And business office managers are 
expected to "measure up" to the 
required norms. 

The film tells the office manager 
how his index rating is determined, 
explains that it is not just a num- 
ber drawn out of a hat. It reduces 
a very complicated accounting pro- 
cedure to simplicity. 5S' 



Ad Reps See Importance of 
Films as a Marketing Tool 

I he iiii|uirtancc of nioliim pic- 
tures and slidefilms in the complete 
merchandising and marketing pro- 
gram olTcrcd its industrial clients 
by Ross Roy, Inc.. were demon- 
strated as part of a "McGraw-Hill 
Day" recently held for niidwestcrn 
representatives of the publishing 
firm at the agency's headquarters 
offices and studios in Detroit. 

During a four-hour tour of the 
separate divisions of the agency, 
the McGraw-Hill group viewed 
each operation and how it fits into 
the total marketing plan. Sales 
training films and coordinated sales 
training materials were reviewed in 
the company's special projection 
room. 

At Ross Roy's photographic 
studio, the reprcsentatixes saw how 
the agency uses photography for 
product analysis and comparison, 
and viewed a 16mm color pro- 
duction comparison film. Maurice 
G. Vaughn, agency vice-jiresident, 
was in charge of the presentation 

program. 9 

* * * 

Humor Approach Wins First 
Award for Beer TV Spots 

A humorous approach won the 
top two awards for best beer com- 
mercials of 1958 in the results of 
the annual nationwide television 
commercial contest recently con- 
ducted by the Brewers' Associa- 
tion of America. 

The commercials were produced 
by Robert Lawrence Productions, 
New York, and Grantray-Law- 
rence Animation. Hollywood, an 
affiliate. 

The first place winner was an 
animated commercial for Grain 
Belt Premium Beer, brewed by the 
Minneapolis Brewing Co., Min- 
neapolis. 

Maurice Gosfield. the "Dober- 
man" of the Phil Silvers television 
series, starred in the second place 
winner, a commercial produced for 
the American Brewery, Inc. Bal- 
timore. 9 



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9TH ANNU.^L PRODUCTION REVIEW 



Int'l Golf Matches 
in New Color Film 



SAFETY FIRST DIV RURAL HIGHWAYS 



THE Club do Golf on the 
outskirts of Mexico City is a 
scene of breath-taking grandeur, a 
rolling, beautifully manicured 
course with towering mountains 
serving as a fabulous backdrop. 

Here, on the ancient slopes of 
the Aztecs, one of the great sports 
spectacles of the world, the sixth 
annual Canada Cup and Interna- 
tional Trophy Matches, took place 
last fall before the cameras of 
National Educational Films. Inc., 
the country's leading producer of 
golf films. 

In the fifth Canada Cup and 
International Trophy matches a 
year ago in Japan, Pete Nakamura 
and Koichi Ono startled the sports 
world by winning both champion- 
ships. There were more surprises 
this time. 

Ireland's Harry Bradshaw and 
Christy O'Connor took the lead 
in the second round and led the 
rest of the way to win the Canada 
Cup with a total of 579, three 
strokes ahead t)f .Spain. 

But unshakable Angel Miguel, 
a 29-year-old Spaniard, fired a 
three under par 33 on the final 
nine holes to tie Bradshaw for the 
low individual lead at 286. Then 
he knocked in an IS foot birdie 
putt on the third extra hole to 
capture the coveted International 
Trophy. 

It was a dramatic ending before 
a record Mexican golf crowd of 
14,000 spectators and, even in 
defeat, a remarkable one for 
Bradshaw. One year ago, in Japan, 
he was in serious condition with a 
three-day nosebleed. Then he was 
administered the last rites of the 
church, and his partner, O'Connor, 
sat up with him night after night. 

Their spectacular win at Mexico 
City this year had the rest of the 
golf world silting up days! 

President Eisenhower summed 
up the world's interest in the 
matches when he said, in a special 
message to the participants: 

"Friendly competition in golf, 
as in other sports, stimulates the 
spirit of fair play that strengthens 
the mutual understanding between 
peoples. Only in this environment 
can international good will grow 
and flourish." 

The International Trophy Tour- 
nament and Canaila Cup Matches. 
26 min., color, and eight other fine 
golf films, are available from Na- 
tional Educational Films, Inc., 165 
West 45th Street, New York. W 




A Reicl //. Ray production crew on limiiinn Un ".Sulr I mnii 



I ..S ,1. 



■«■ The routine job of moving farm 
equipment on public roads ranks 
high among the hazards in farm 
work today. Statistics from the 
National Safety Council and the 



Farm Equipment Institute point 
out that one-third of all fatal farm 
equipment accidents occur on pub- 
lic roads. 

The National Safety Council 





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^^pfe/r/ B^ecfs, ha. 



CI S-5380 



333 WEST S2ND STREET NEW YORK 19. N. Y. 



says that merging slow vehicles 
with high speed traffic, operating 
tractors at excessive speeds, and 
ignoring the rules of the road are 
among the principal reasons for 
the high accident rate for tractors 
on highways. 

Reducing these hazards by en- 
couraging safer operating practices 
is the purpose of Sa\e Funning, 
U.S.A.. a new 4'. .-minute film 
sponsored by Allis-Chalmers Man- 
ufacturing Company, and produced 
by Reid H. Ray Film Industries. 

Black-and-white prints of the: 
film are being distributed for pub- 
lic showing through more than 200 
television stations which feature 
farm programs. Color prints have 
been supplied to Allis-Chalmers 
tractor sales branches for use by 
dealers and other interested groups. ; 

Safe Farming. U.S. A . relates the 
story of farmer Joe Matson, whose 
new tractor is beinij looked over ' 




Above: proper hand signals are 
a vital key to road safety. 

by county agent John Carter on 
a routine visit. Carter finds that 
Matson and his two sons appar- 
ently need brushing-up in their 
safety practices, and with Mrs. 
Matson's help gets them to take a 
review course in tractor operation. 

The film stresses seven points of 
safety adopted by the National 
Safety Council for highway travel 
by farm vehicles. These include: 
good planning to avoid heavily 
traveled roads; keeping the tractor 
under control; using only experi- 
enced operators; locating entrances 
to fields and farmyards for safe 
visibility; courtesy; using flags or 
lights to alert other highway trav- 
elers; following local tratiic laws. 
GE's New Film Catalog 
v'v An 8-page booklet listing and 
briefly describing the film pro- 
grams in its More Power to Amer- 
ica series has been issued by the 
Apparatus Sales Division of Gen- 
eral Electric Companv, Schenec- 
tady, N.Y. 

A copy of the booklet may be 
obtained upon application to the 
Apparatus Division at Schenec- 
tady, or through local G-E sales 
offices. Bf 



176 



BUSINESS SCREEN MAGAZINE 



USE FILMS in siir.T. Tin: \iivi:im uii^G 



|5^ "Advertisers may be missing 
millions of dollars in sales because 
they fail to show sales people how 
[0 take advanlaee of their advcr- 
iisinc." said Dean Coflm, Wilding 
Picture Productions, Inc. in a re- 
cent appearance before the Toledo 
Ad Club. 

Speaking on the subject "Busi- 
ness Communications: How to 
Parlay Your .•\dvcrlising. " Coffin 
said the average consumer is sub- 
jected to 1.600 advertising im- 
pressions a day and that any ad- 
vertiser successful in getting his 
message across should be pre- 
pared to make the most of it at 
jthe point of sale. 

Reach the Man Who Sells 

He stated that to be complete. 
'the advertising program should 
"eo all the way down the line to 
the fellow who is supposed to sell 
the product after the advertising 
has delivered prospects to his 
door." 

Coffin told the conclave. "It is 
important to show dealers, dis- 
tributors and other sales people 
the kind of advertising that is 
going to the public, and you want 
them to believe it. to get excited 
about it and see its scope." 
j "To accomplish this, it is neces- 
Isary to talk the salesman's 
language." Coffin said. "The suc- 
jcessful sales communications pro- 
Igram that really prepares a field 
sales organization to convert ad- 
vertising dollars into sales, has to 
, be written out of the lives of peo- 
Iple, on life as it is lived out of a 
i salesman's hat." 

Follow-Thru Builds Sales 

Coffm cited the case of one 
i company which increased its sales 
volume by several hundred thou- 
sand dollars a month as a result 
I of a program designed to famili- 
arize dealer salesmen with the 



GREEN FILM? 
DIRTY FILM? 

RIMagic Pylons (Pat. Pond.) quick- 
ly attach to any 16mm. projector. 
Automatically jllicone - treat and 
protect film, clean gates as film is 
running. 

Special kits, complete with simple 
instructions for Ampro, B&H, East- 
man. RCA. TSI, Victor. Write for 
illustrations and prices. 

ECONOMICAL . . . EFFICIENT 

THE 
DISTRIBUTOR'S GROUP, INC. 

204 FOURTEENTH STREET, N.W. 
ATLANTA 13, GEORGIA 



product and show lliem how to 
sell it. rhe ciimplcle program 
utilized motion pictures, slide- 
films, and even a live stage show 
which helped sell dealers on the 
idea of subscribing to the program. 
Show New Wilding Techniques 

A number of new motion pic- 
ture and slidefilm technicpies de- 
veloped by Wilding were demon- 
strated as an additional part of 
the Toledo program by Mr. A. J. 
Bradford, director of Wilding's 
Customer Services Ocpartment at 
the company's headquarters in 
Chicago. A motion picture using 
the Communicam techniciue, and 
slidcfilms utilizing Vista Strip and 
Trigger Strip, terms originated by 
Wilding, were shown. 

Communicam is a battery of 
three synchronized motion picture 
cameras used to photograph un- 
rehearsed situations, such as live 
panel discussions. By photograph- 
ing the action from three different 
points of view, it is possible to 
avoid lost scenes which cannot be 
re-created. 

Bradford described Vista Strip 
as almost a new medium of visual 
communications. This new method 
provides for several new effects 
including more realistic animation 
with slidefilms. 

Trigger Strip is described by 
Bradford as "a continuously mov- 
ing slidefilm technique in which 
the speed of projection can be 
varied and the film can be stopped 
at any point." 9 

* * * 

Jay Norman Associates Set 
in New Production Studio 

tV N. Jay Norman Associates, 201 
N. Wells St., Chicago, has been 
formed to produce motion pictures 
using industrial and graphic design 
combined with regular film pro- 
duction techniques. Principals are 
N. Jay Norman, film producer and 
Mort and Mildred Goldsholl, 
graphic, industrial and film de- 
signers. 

The firm's first major produc- 
tion is a 12 minute sound and 
color film. Mas, now being used 
by Life as the springboard in a 
30 minute ad sales promotion 
called "See For Yourself." The 
presentation had its premier in 
Chicago Feb. 16, 17 and 18 before 
800 agency and advertising execu- 
tives. 

.According to Norman, his com- 
pany has signed to do major sales 
meeting presentations for two U.S. 
companies as a direct result of the 
Life presentation. 9 



FOR MEDICINE 
EDUCATION 
INDUSTRY 
TELEVISION 




1— - 

^^^^^ STURGIS-GRANT 

PRODUCTIONS, INC. 

322 East 44th Street, New York 17. N.Y. 
Murray Hill 9-4994 



PRODUCED BY 



lUF auKtt 



•*•<. 






hlms,inc 






ST LO\3\S 







SALES PROMOTION 
AOVERTISING 
PUBLIC RELATIONS 
TRAINING 
TELEVISION 



opidor 

films.inc 



10M OH.. l»~< ■ « l«»l> '. >"••«< ■ MAU !-••»« 



9TH ANNUAL PRODUCTION REVIEW 



177 



R 



Business Screen %,%^gA, 




COTO^I 



Hal Kopel Joins Cinefonics 
As Production Manager 

A Hal Kopcl has been appointed 
production manager of Cinefonics. 
Inc., a division of Cook Electric 
Company, Chicago. He will aid 
in the writing and supervision of 
films |)roduced hy this division. 

These films include productions 
made for other divisions of Cook 
Electric Company, as well as films 




H .: Kopel 

for other industrial organizations 
and for branches of the U.S. De- 
partment of Defense. Cinefonics 
specializes in the production of 
progress report films, briefing 
films, data reports, documentation 
of research and development, and 
other types of technical film work. 
Prior to joining Cinefonics, 
Kopel was senior producer of 
Encyclopaedia Britannica Films. 
Earlier he spent four years with 
the Ucll Aircraft Corp. motion pic- 
ture division, where he made train- 
ing films and film reports on the 
P-59 jet plane and the supersonic 
X-1 rocket powered aircraft, first 
plane to break the sound barrier. 
He has 16 years of experience in 
film writing and production. 5K' 

* * * 
Haeger Appointed Director of 
New Department At Filmack 
1^ Phyllis Haeger has been named 
Director of the newly created Pro- 
motion Department of Filmack 
Trailer Company, according to an 
anninmcement that was made re- 
cently by Filmack President, Irving 
Mack. 

, Miss Haeger, formerly Director 
of Public Relations of the Byrne 
Marcellus Company (Chicago), is 
responsible for the development 
of new themes for film trailers as 
well as methods by which exhib- 
itors can improve their overall at- 
tendance. She assumed her duties 
at the Filmack home office in Chi- 
cago, on F'ebruary 16. IJJ' 



Hal Persons Named Account 
Supervisor at Van Praag 

"v Hal Persons has been appointed 
account supervisor of Van Praag 
Productions, according to an an- 
nouncement by William Van 
Praag, president. He also will 
handle sales promotion and pub- 
licity. Before joining the company, 
he was account executive for Harry 
S. Goodman Productions. 

A veteran in the film industry. 
Persons has previously been con- 
nected with Criterion Film Lab- 
oratories and Radio-Television 
Daily. He has also been head of 



his own television program pro- 
ducing company. ^^ 

On Film Names William Riley 
as Executive Vice President 

William Riley has been ap- 
pointed Executive Vice President 
of On Film, inc., Princeton, N.J. 
Mr. Riley was previously with the 
investment firm of Powell & Co. 
as vice president. 

At the same time, John C. 
Thompson was appointed as Di- 
rector of Sales. Mr. Thompson was 
previously manager of mid-west 
sales for the company. ft 



I. ^f Organization. - Manager 

Date of org ^^^.^^^^ ^ Qennal Nia 

Matt parrel . ^,,,rztarv director 

^^p,,o(o.arapft^^j^,^„.„„ Manager 
Joseph Far , ^jj^^ 

Carlos Orta, t «' ,,i<^tribution of sout 

nnd 35mm f ""' ^ ^hite and ^o^°] ^aiting 
^^^?;;£^^Stticmm^^^-;,.orU. 

-ttscnpt. foreign 

animation. ^s and ^'°^^^^acs, 

MOTION Pi^ J .^ ( Hevculea ' ^^^.y Co.) , 

Steam CafapuK , }-^itvaci! (P^n- 

Somethinil /o' ^^ elf are) , im> 

Health, Education &J CO.). 
, "andle Eastern Pipe 

! 

This listing contains only concrete facts. It does not 
employ such abstract terms as Innii^iinit'ioii. Perform- 
ance, Reslyoiisihility. 

This is as it should be, for only by personal contact, 
working with people, can these abstracts become 
realities. 

We invite you to join our growing list of clients who, 
by their repeated use of our services, have recognized 
that Initiii'iiiiitioii. Performance and Reslyonsihility are 
hard facts with 




1^ 



FARRELL AND GAGE FILMS • INC. 

213 EAST 38th STREET NEW YORK 16, N. Y. 



Herman Edel Now Executive 
V.P. of Music Makers, Inc. 

;" Herman Edcl has been af 
pointed executive vice-president ( 
Music Makers, Inc., New Yor 
City, and will be responsible fc' 
all sales and administration of th 
company. 

Prior to joining Music Makei 
as sales manager, Edel was assoc 
ated with Sterling Television as ac 
vertising-promotion manager, an; 
with DuMont Television Networj 
in a similar capacity. g' 

* * * ' 

Gordon Weisenborn Joins 
Niles on Special Assignment 

i^ Gordon Weisenborn. niotio 
picture producer-director, ha 
joined Fred A. Niles Production;' 
Inc.. Chicago, on a special assign) 
ment basis, president Fred Nile 
announces. Weisenborn is the filr 
consultant to Firestone Tire i' 
Rubber Co.'s public relations del 
partment. i 

Weisenborn's previous activitic' 
in the motion picture field have in 
eluded service with the National 
Film Board of Canada, editor-in| 
chief on "The World in Action; 
film series, and for the Twentiet!; 
Century Fund. He was a producer 
director on 20 Encyclopaedia Bri 
tannica educational films, and ha 
worked on films for the U.S. Ai, 
Force and Navy, the U.S. Publi' 
Health Service, and the Unitef 
Nations, as well as on state govi 
ernment-sponsored documentaries; 

* * * j 

George Steele Joins Staff 
Of Photo-Arts as Sales Mgr. 

%r George Steele, formerly witi 
WCAU-TV, has joined the staf; 
of Photo-Arts Productions, Phila 
delphia. as sales manager, it wa 
announced by Walter Dombrow 
president. 

During his live years with thv 
Philadelphia CBS outlet. Steel 
served as assistant director of pro 
duction. and worked in both th. 
local and national sales service de 
partments and in film sales. f 



178 



BUSINESS SCREEN M A G A Z I N 1 



}uKane Enlarges StafF of 
ts Chicago Sales Office 

:r Sicvvait DcLaccy has been pro- 
noted from sales correspondent to 
iKinager of the Chicago territory 
)t DiiKane C'orporatiiMi. accortling 




^ 



Stewart DeLacey 

to Al Huneckc. manager of the 

.company's Audio-Visual Division. 
Robert T. Larson also has been 

.added to the company's Chicago 

.sales department. 

I DeLacey has been with Du- 
Kane since 1957. His previous 
selling experience includes retail 
direct sales and electronics experi- 
ence with the armed forces. ij" 

I * * * 

Rosenheim, Boint Named to 
Bell & Howell District Posts 

\^ Appointment of two district 
I sales managers in Bell & Howell's 
I central sales region has been an 
i nounced by Maxwell Sroge. direc- 
tor of sales. 

John H. Rosenheim has been 
named district manager in northern 
Illinois and parts of the Chicago 
market area. He has been with 
the company for six years, most 
recently as product manager for 
8mm motion picture equipment. 

Robert C. Boint has been named 
district sales manager in northern 
Ohio, West Virginia, and parts of 
Pennsylvania and Kentucky, with 
headquarters in Cuyahoga Falls. 
Ohio. He has been with the com- 
pany for a year as a sales trainee 
and as assistant to the director of 
sales training. W' 

A-V Equipment Firm Now 
A Division of Photolec Ltd. 

"^ Hugh H. McCaughey, who for- 
merly operated Audio-Visual 
Equipment Co.. Vancouver. B.C.. 
} has announced that as of January 
I I, 1959, his business has become 
^ associated as an Audio-Visual 
Equipment Division of Photolec 
Ltd. Offices of the company have 
been moved from their former 
location to Photolec Ltd.'s head- 
quarters at 787 Hornby St.. Van- 
i couver. B.C.. Canada. 9 



Ken Marthey Heads TV Spot 
Dept. at U. S. Productions 

. Ken Marthey. McC aiin-Erick- 
son. Inc. TV-Radio Group execu- 
tive, has resigned to become 
vice-president in charge of TV 
commercial spot proiluclion for 
United States Productions, Inc., 
New York. 

Prior to his agency position. Mr. 
Marthey was with Benton & 
Bowles Inc. as senior lA' producer 
serving the Procter & (iambic ac- 
count. From 195.^ to 1955 he was 
Li reproducer at I ranslilni Inc. 

In l')5.'' Marthey was given a 
special award by the Robert 
Flaherty Film l-oundation for his 
direction of cinematography and 
camera work on And Now Miguel, 
produced for the U.S. State De- 
partment. During World War II. 
he was in charge of photography in 
the Filmstrip Photo Division of 
the U. S. Army Signal Chirps, and 
later served in the European Thea- 
ter of Operations as first camera- 
man for Hollywood director 
George Stevens. IR' 

:i: * :t! 

Aldrich Joins Transfllm for 
Motion Picture Scenic Design 

* Adolf "Hank" Aldrich has 
joined Transtilm Incorporated as a 
motion picture scenic designer, it 
was announced by Thomas \V hite- 
sell, vice-president in charge of 
lilm production. 

An artist and designer for the 
past 25 years, Aldrich has an ex- 
tensive background in scenic de- 
sign for tilmed television programs, 
commercials, industrial and theatri- 
cal films. His credits include more 
than 270 tv shows such as The 
Goldbergs. Hollywood Ojiheat, 
Man Against Crime. I Spy. etc.. 
and more than a thousand tv com- 
mercials. 

In the industrial film field. Al- 
drich was scenic designer for more 
than 20 sponsored motion pictures 
for such firms as U. S. Rubber. 
AT&T. H. J. Heinz and others. 9 

Paul Heller to Klaeger Film; 
Authority on Films' Design 

"'r Paul Heller has joined the stalT 
of Klaeger Film Productions. Inc. 
A member of the faculty of New 
York University, where he teaches 
designing for motion pictures and 
TV. Heller has recently served as 
art director for an .American Gas 
Association commercial series, an 
RCA color series, and the GE 
progress reports. 

In an expansion move, the 
Klaeger firm has recently acquired 
the studio facility formerly occu- 
pied by Cousins Productions at 
1600 Broadway. New York. 9 




Our Specialty... 
SALESMANSHIP on film 

As scores ot top tirrns can tell you, there's no faster, 
more forceful way to put your message across than 
with a HolliUid-Wij^iihiii film. 

For Holland -Wegman is a 5,000 square foot studio 
fully equipped and manned to plan, write and pro- 
duce top calibre films in any category... product sales, 
public relations, training, documentary, television 
commercials. 

What job do you have for HulliiiiilAX'egmaii salesman- 
ship-on-hlm.' Phone or write us about it today! 



HOLLAN0-WEGMAN PRODUCTIONS 

197D*lawora • ■uHaieS.N.Y. • TcUphen*: MAdiion 7411 



. ^m>;-'^:^ 



A -s**^^ 







The essence of effective communication 

is the 

ILLUSTRATED IDEA... 

our stock in trade. 

Proof of our effectiveness is in over 

tv/o-hundred successful 

industrial, sales, public relations and commercial 

films, each an illustration in 

imaginative concept, script and direction 

combined v/ith creative editing. 

Do you have a communicai'ion problem, 

in areas you'd like to reach? 

Let's talk about it. 

There's no obligation, of course =i= 




ideas L, , 

Ullustrated 

I H ^ 9 creative motion picture production 



2909 NORTH HASKELL AVENUE • DALLAS 4 . TEXAS 



!)TH .ANNU.AL PRODt'CTION REVIEW 



170 




Above: {I lo r> (icoiiie Saiippc. 
president: Fred Hiiehenwr. engi- 
neer; gen. mgr. Emil Eisenlohr 
display State Dept. citation. 

Selectroslide Honored for 
Performance at Brussels Fair 

•tx Spindler & Sauppe, Los Angeles 
slide projector manufacturer, has 
received an award from the United 
States Commissioner General of 
the Brussels World Fair in recog- 
nition of the performance of the 
10 "Selectroslide" units which the 
company supplied for use in the 
U.S. exhibit at Brussels last year. 

The award was presented by 
Francis D. Miller, deputy coordi- 
nator of the U.S. Building Exhibits 
at Brussels, who stated that the 
units were operated 1 3 hours a day 
during the 189 days of the World 
Fair without replacement. 

The Selectroslide units were used 
to project continuous pictures, in 
full color, telling the story of the 
United States, as part of this 
country's exhibit at Brussels. Two 
stand-by units also were provided 
by Spindler & Sauppe for possible 
replacement, but were not needed. 

The award citation has been 
given a prominent place in the 
company's Los Angeles showroom. 



r.XRTHKNON 




IM< TIRE-S 



Il(^LI.^■wo(>l> 



for 

KAISEK CHEMICALS 

DIVISION 

"MODERN BASIC KEFKA( - 
TORIES" — A technical-.sales 
story which, though addressed to 
Steel, Cement, Copper and Glass 
process men, must be compre- 
hensible to non-tech purchasing 
agents and executives. Color. 29 
minutes. (Modern TPS. ) 

PARTHENON PICTURES 

Charles Palmer, Executive Producer 

2625 Temple St. • Hollywood 26 



^ew AUDIO -VISUAL Equi|iment 

Recent Product Developments for Production and Projection 



Sealed Beam Projector Lamps 
Are Unveiled by Westinghouse 

r A complete line of sealed beam 
lamps for projectors has recently 
been developed by Westinghouse 
Electric Corp., Lamp Division. 
Bloomfield. N.J. This new unit 
has an intensified controlled beam 
that results in the production of 
the same lumens as is obtained 
from a conventional lamp, but 
using only one-fourth of the 
wattage. 

A built-in optical system is in- 
cluded in the unit and thus elimi- 
nates the need for a condenser 
lens and rellector. Development 
of this lamp should permit design 
and production of more compact 
projectors, say Westinghouse en- 
gineers. 

The new intensified controlled 
beam lamp will be produced in 



various sizes and wattages for 
slide and movie projectors. The 
lamp for typical home movie pro- 
jectors is 2% in. in diameter and 
2 in. deep. Glass aiming pads are 
an integral part of the lamp and 
will permit exact positioning in the 
projector. Westinghouse is pres- 
ently experimenting with varia- 
tions of this lamp for use in dis- 
play lighting, outdoor signs and 
in other fields. ^ 

New Westinghouse Sealed Lamps 





Specializing only in the finest optical printing 
and titles in either black and white or color. 
A complete service in 16mm or 35mm. 
OptJcals Titles Inserts Matte Shots 



CINEMA 



RESEARCH 



CORPORATION 



Underwater Camera Housing I 
Design of Camera Equip. Co. 

a A new underwater housing ha 
been designed and developed b 
Camera Equipment Co., Inc., Ne\ 
York for specific use of the KG 
DAK K-lOO camera in underwate 
cinematography. Combined weigh 
of the housing and camera is onl 
30 lbs. Its compact size, I2V4" . 
9'/2" X 12'/2". with convenien 
handles at right front and left rea 
of the housing, enables the camera 
man to operate it easily in eithe 
standing or horizontal positions 
The housing has a 10mm f:l.! 
fixed focus Angenieux Lens witl 
an iris that can be controlled unde 
water. An open sight viewfinde 
clearly shows 10mm field of view^ 
According to Gene Levy, CE 
sales manager, all camera control;: 
can be easily operated under water 




Underwater Camera Housing \ 

Viewing ports show film exposed, 
iris setting and spring wind. Forty 
feet can be exposed on one wind. 
The housing is constructed of. 
Vi" anondized dura! plates and is 
capable of withstanding water 
pressure at 75 ft. depths with an 
accessory pressure valve to permit 
effective operation at depths up to 
1 15 feet. Base of housing contains 



X 20" and 



X 16" tripod 



716 N. LA BREA AVENUE . M/Eb»t«r 3-930t 
HOLLYWOOD 3B. CALIFORNIA 



receptacles. All hardware is indus- 
trial chrome plated for protection 
against salt water action. S!' 

New Line of Microphone Booms 
Announced by Cinekad Co. 

•;-V Cinekad Engineering Company 
has announced a new line of mic- 
rophone booms for use on location 
of studio work. Carefully engin- 
eered, the booms extend from six 
to as much as 21 feet in some 
models. Most of the booms have 
a noiseless directional mike con- 
trol. Each comes with a five-foot 
stand which can be elevated to ten 
feet. The booms are collapsible 
and portable, and will fit easily in 
a car. 9 



180 



BUSINESS SCREEN MAGAZINE 




Lite-Weight 10 KW Lamp 

Studio lighting Co. Perfects 
10 KW Lamp for Field Rental 

ir A new light-weight 10 KW 
lamp, on which the head weighs 
only 35 lbs. (ring 15 lbs.) has 
been perfected by Studio Lighting 
Co.. Chicago and is now available 
for producer rentals and location 
work. Call Bob Duggan at .Studio 
Lighting in Chicago to arrange 
prompt shipment. © 

* * * 
Technical Service, Inc. Expands 
16mm Projector Leasing Plan 
•k Technical Service. Inc.. Livonia. 
Mich., has expanded its leasing 
plan to include all models of TSI 
motion picture projectors. 

The new plan, available through 
TSI Leasing. Inc.. provides for ren- 
tal of standard projectors, projec- 
tors with a built-in television-type 
screen and repeater magazine pro- 
jectors for continuous film show- 
ings. If a purchase is made later, 
allowance will be made for rental 
money already paid. 

The leasing field has seen 
marked growth in the past year. 



according to E. 11. I crchcn, TSI 
president, chiefly by film-users 
who want a temporary increase in 
their volume of showings, especial- 
ly for audio-visual sales training 
uses and seasonal sales campaigns, 
^i. * * 

Allied Audio-Visual, Chicago 
Offers New Convention Service 

■:'■■: Lxpansion into the field of 
planning and presentations for 
sales meetings, conventions and 
training programs has been an- 
inujnced by Harold O. Ruhge, 
owner of Allied Audio-Visual Ser- 
vices, C^hicago. Allied will olTer 
a complete and professional ser- 
vice in counseling, rental, sales and 
service of all equipment and lilm 
handling. 

■Albert P. Miller, head of promo- 
tion and Grosvenor Rust, audio- 
visual counselor, will assist Ruhge 
in this new service. Miller is as- 
sociated with the film division of 
Republic Pictures and Rust is an 
audio-visual specialist in training 
and educational communica- 
tions. 9 

Telic Builds Producer Services 

'■ Telic, Inc., a specialized motion 
picture service for industrial con- 
cerns, has increased its facilities 
and added new equipment to its 
offices and studios in the Film 
Center Building, New York. 

Now in its fourth year. Telic 
was organized by Elwood Siegel 
and Edward Boughton, both old 
hands in the film business. The 
company provides such services as 
production planning and supervi- 
sion and other creative editorial 
services for industrial photographic 
departments. ff 



In the southeast... 

on location, or 
in the studio... 

tve have 

complete film facilities. 

hut most of all . . . 

imagination. 

frank willard 
productions 

3223-b Cain's hill pi., n.w. atlanta 5, georgia 




f i 1 SYft£bl> i 1 & 




/';-.; •- 



/J/SC DEKKO-ROCKWELL FILMS iWM^ 4Z>/3-\''t\r5' 




The McClure Picturephone 

continues to be the outstanding direct-selling 
tool in the insurance and merchandising fields. 
This powerful "Salesman's Selling Tool" brings 
amazing results. 

Write or phone for full informofion 

McCLURE PROJECTORS, Inc. 

FLOYD PARKER, Genera/ Monoger 

1122 CENTRAL AVENUE • WILMETTE, ILLINOIS 

CHICAGO PHONE: BROADWAY 3-2310 



9TH ANNUAL PRODUCTION REVIEW 



181 



io San Francisco 



(QUALITY is our middle name. 
The moment yovr job becomes 
ours it receives the meticulous at- 
tention of not only a Palmer staff 
producer but indeed that of every 
technician with whom it comes in 
contact. 

This "preferred handling" which 
has become routine at 611 Howard 
goes beyond film handling alone. 
The reputation of delivering a 
quality product is one of which 
we're proud . . . one that ha.s been 
earned through 22 years of serv- 
ice to particular clients who have 
found the laboratory and produc- 
tion facilities of Palmer Films 
worthy «( their trust. 



'o/ntM MmA, inc. 

• 11 HOWARD aTRKKT.aAN FRANOIBOO ■ 



We Visit Arnold & Richter 

A Business Screen Report by Tod S+romquist 





For 16mm. Film — 400' to 2000' Reels 

Protect your films 
Ship in FIBERBILT CASES 

Sold ot leading deolers 



bear 

this 
TRADE 
MARK 



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ALTHOUGH Best Known to 
American film makers for 
their 16 mm. and 35 mm. "Arri- 
tlex" motion picture cameras. Ar- 
nold & Richter K.G. in Munich. 
Germany, has become perhaps the 
most completely integrated motion 
picture operation in the world — 
from manufacture of production 
equipment to rental of sound 
stages and operation of a film the- 
ater. 

On the theory that there is no 
better way to test and improve the 
cameras, spotlights, and film proc- 
essing systems they manufacture. 
Arnold & Richter have built and 
equipped two large sound stages 
(3600 and 5400 sq. ft. floor space) 
and complete black-and-white and 
color film processing laboratories 
within their factory area in down- 
town Munich. These activities 
come naturally to August Arnold 
and Dr. Robert Richter. who orig- 
inally were early cameramen be- 
fore devoting their time to develop- 
ing the versatile cameras that now 
bear their name. 

Build 500-Seat Theater 

The 5()0-seat theater adjoining 
the factory ollices on Turkenstrasse 
(to be completed in a few months) 
was another natural extension of 
these production activities. Al- 
though every evening it will be an 
ultra-modern house for current 
features, during the daytime hours 
the theater will be available for 
music and sound recording, as well 
as for industry previews and test 
showings. 

The new large sound stage com- 
pleted recently, together with the 
smaller one in use for the past two 
years, are part of a complete stu- 
dio reputed to be the most modern 
in ;ill liurope ;it the present time. 
In addition to cutting rooms, make- 
up and wardrobe facilities, dub- 
bing projection equipment, offices 
for the renting producers, and a 
restaurant, all the craftsmen and 
workers of the Arri factory itself 
are available when needed. In the 
central sound control room are 
magnetic recording channels for '4 
inch and 1 7' '2mm. film at all re- 
cording speeds. About 1 00 persons 
are employed in these studio facil- 
ities, and they may be rented by 
the day or week by either German 
or foreign producers. 

The black-and-white film proces- 
sing machines have been operating 
almost continually for over 10 
years. The Fox Wochenschau 



Right; hand as- 
sembly of 16min 
Arri cameras ai 
Arnold & RIcluer's 
jactory in Munich. 
Sumdin^ is V. H. 
y.einil, supervisor. 



newsreel release prints aie pniued 
and processed here every week, as 
well as feature films. In operation 
is a large color processing system 
to handle Eastman Color, Agfa 
Color. Gevacolor, etc., utilizing 
the type of machines Arri has been 
exporting to all parts of the world, 
including the U.S. 

America Turns to 16mm 
Of most interest to American 
film niakers, however, are develop- 
ments in the camera production 
departments. After eight years the 
factory is finally abreast of new 
orders for the 16mm. camera, as 
well as the older 35mm. model 
which has had few modifications 
since it introduced the famous Arri 
"through the lens" relfex viewing 
system in 1937. 

Although overall production of 
both size cameras is nearly the 
same now, it is interesting that the 
great part of 16mm. users are in 
the United States, whereas almost 
all foreign producers, including 
documentary and television, con- 
tinue to use the larger 35mm. film. 
According to Reinhold Schutz, 
Arri's export manager, the Amer- 
ican preference for 16mm. is not 
a matter of cheaper film stock 
costs, but of the American pro- 
pensity for travel and the conse- 
quent demand for lightweight ma- 
terial and equipment, now that the 
quality standards of 16mm. equip- 
ment have been established. In In- 
dia and Pakistan, for example, 
where there is one of the world's 
largest domestic film industries, 
there is virtually no 16mm. film 
processing equipment except for 
Lunateur Kodachrome. Greece's 
new Alpha Studio laboratory built 
by Arnold and Richter is designed 
for both 16mm. and 35mm. film, 
but the studio does not expect to 
do any 16mm. processing for the 
next several years. 

Demand High for 35 Blimp 

At present the Arri camera 
product in greatest demand is the 
lOOO-foot blimp for the 35mm. 
Arrifiex. which enables owners of 




ihesc caiiicias lo meet almost every 
requirement of studio usage. Be- 
cause of the large accrued demand 
for such a blimp, and the amount 
of handwork that goes into laying 
in piece by piece the 10 sound- 
deadening layers of goat skin, foam 
rubber, and lead foil, production 
is several months behind the orders 
received. 

The unique equipment that has 
as yet been little publicized is the 
"Arricord." a blimped unit in 
which are mechanically interlocked 
a 35mm. camera and a 17' 2mm. 
magnetic film recorder. With no 
need of synchronous electric cur- 
rent for interlock, the Arricord may 
be operated entirely on batteries, 
and therefore is an ideal camera 
for location and newsreel work 
where the best double-system 
sound quality must be maintained. 

Over SOO workers are employed 
in Arnold & Richter's Bavarian 
factories, including one near Ros- 



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182 



BUSINESS SCREEN MAG.A.ZINE 



cnhcim dcxotcd to m.miir.iclinc nl 
studio liuhting equipment. In adiii- 
tion. much spceiali/cd work is con- 
tracted out to a large number ol 
small shops. 

Do a Worldwide Business 

Orders from such exotic places 
as Mandalay and Johannesburg 
come in the same mail with those 
from the I'nited States. (Kling 
Photo Corp. is the exclusive U.S. 
importer. ) A number of shipments 
have been made to "iron curtain" 
countries and Russia; the R.xport 
Department reports that such or- 
ders ha\e been dillicult to negoti- 
ate, but once signed, the terms of 
contracts have been properly car- 
ried out. 

Cameramen around the world 
are always interested in the new- 
products of Arnold & Richter: they 
know they will be precision prod- 
ucts of compact but sturdy con- 
struction, built and proved for both 
studio and location usage. 9 

New Taylor-Hobson Zoom Lens 
Designed for Video Cameras 

The Taylor-Hobson Studio \ai- 
otal, a new zoom lens specially de- 
signed for television studio use, has 
been introduced by Taylor, Taylor 
& Hobson, a division of Rank Pre- 
cision Industries Ltd., London. 
England. First use of the lens was 
on the BBC telecast of Oueen 
Elizabeth's Christmas Day speech. 

The new lens is said to enable 
cameramen to make gradual chang- 
es between panoramic views and 
magnified close-ups without mov- 
ing the camera and without losing 
any quality of definition. It was 
designed specifically to meet the 
problems of the tv studio camera. 



.iiul is ,1 comp.inioii to the Outside 
Broadcast Varotal model intro- 
duced by the company about six 
years ago. 

The new Studio Varotal is suit- 
able for use with both Image Or- 
ihicon and Vidicon camera tubes, 
interchangeable rear units being 
provided to suit the two formats. 
Focal length range of the lens is 
2V.|." to 8" when titted on Image 
Orthicon cameras, and 2.25 cms. 
to 8 cms. on Vidicon cameras. 
TJic lens will focus down to 5 feet. 
^ Optical design of the Studio 
\ arotal has been specially devel- 
oped to yield the type of perform- 
ance demanded by tv transmission 
channels. Correction of all lens 
aberrations matches the spectral 
sensitivity of the tv camera tube 
and aberrational compensation has 
been provided for the errors intro- 
duced by the face of the tube. 

Mechanically, the lens has been 
designed to fit existing camera tur- 
rets with a mininumi of adaptation. 
The three controls — focus, zoom 
and iris — are in the form of gear 
rings which are mounted towards 
the rear of the lens, enabling the 
fitting of either manual or servo 
drives. 

Taylor, Taylor & Hobson prod- 
ucts are distributed in the United 
States by Albion Optical Co., 
Hollywood. Calif. 9 

S.O.S. Shows Junior Tripod 

S.O.S. Cinema Supply Corpora- 
tion has introduced a new product, 
the S.O.S. Jr. Tripod, with profes- 
sional notched legs, frontal star 
knob threading and curved alumi- 
num support locks. It is priced at 
$145. A complete line of acces- 
sories is available. ff 




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9 T H ANNUAL PRODUCTION REVIEW 




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Agencies and Business Films: 

(continued from page eighty-five) 

how to assist both producers and clients (slowly 
diminishing through the hard road of video 
commercial production involvement) and 
aware of the complicated tasks involved, time 
factors, etc., U.S. agencies have been loath 
to pick up the tab-less and often thankless 
assignment for longer films. 

Producer Shows Agency Fundamentals 

Sans experience to justify the necessary 
15% agency commission for this supervisory 
role, agencies have become increasingly aware 
of the medium's vital status in client affairs. 
Today, moreover, they are showing indications 
of a new attitude and awakening. One of these 
instances involves a mid-west agency whose 
principals have been tutored by the head of a 
film studio out of Chicago. 

Result of the development has been the 
opening of two important accounts in which 
each side directly benefited. The producer 
got an important picture contract from one of 
the agency's clients; the agency won a new 
industrial account for all phases of its business 
through an alert, sympathetic and helpful con- 
tribution to the account via the film medium. 

Sponsors Seminar on A-V Techniques 

Comes now the important Jordan. Sieber 
and Corbett. Inc. agency, with a leading posi- 
tion in the ethical medical advertising field. 
Within recent weeks this agency hosted two-a- 
day "Seminars on Audio-Visual Techniques 
for Communication" in Chicago and New 
York. Frankly declaring that audio-visual 
media had reached a new plateau of impor- 
tance to the advertising and sales departments 
of industry concerns, JSC executives screened 
a wide selection of the award-winning motion 
pictures of such firms as MPO Productions. 
Sturgis-Grant, Mervyn LaRue, Transfilm. 
Robert Lawrence Productions and a panoply of 
foreign spots and commercials via Arco Film 
Productions. 

Examples included new visual techniques. 
color processes, content ideas, and other 
original-creative approaches "of which the 
advertiser must now be fully aware" as key 
tools of communications. 

Clearly needed is a restatement of agency 
commission policies by leading producers 
throughout the country, a frank assessment of 
agency experience and serious help from the 
iiuliiMiy Itself to all agencies who seek techni- 
cal and creative counsel from producers. 58" 




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BUSINESS SCREEN MAGAZINE 




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Business Juries \;ini{' Five Pictures 

Irs First one-hour screen package, repre- 
sentative of this country's $150 million 
output ol business motion pictures, was an- 
nounced by the Committee on International 
Non-Theatrical Events (CINE) for showing 
next month (April 21-24) at the Festival of 
Films in Service of Industry to be held at 
Harrogate, England. 

Four regional screening groups met in Chi- 
cago, Pittsburgh. New York City and Roches- 
ter, New York to select the specified, limited 
program from among entries submitted in In- 
dustrial Relations, Advertising, Public Rela- 
tions and Sales categories by leading American 
sponsors and their producing studios. Entries 
acceptable to the Harrogate program were then 
submitted to a final screening subcommittee of 
CINE in Wa.shington, DC. 

67 Judges in Four Areas Participate 

Altogether, 67 eminent judges, experts in 
the above four business categories plus film 
authorities, made the selections. This marked 
the first time that American businessmen have 
made this kind of selection of noteworthy films 
to represent this country abroad. Picked from 
more than 80 motion pictures reaching the 
semi-finals were: 

Speakini; of IVord.^i, sponsored by Pan-Amer- 
ican World Airways and produced by Henry 
Strauss & Co., New York. 

The Hope Thai Jack Built, sponsored by the 
National Association of Investment Companies 
and produced by Robert Lawrence Produc- 
tions, New York. 

The Production of USS Steel Sheet. ■i, spon- 
sored by the United States Steel Corporation 
and produced by The Jam Handy Organiza- 
tion. Detroit. 

Silk, sponsored by the International Silk As- 
sociation (U.S.A.). Inc. and produced by 
Riviera Productions, Los Angeles. 

One other motion picture, not officially 
chosen for the one-hour screening time allo- 
cated to the United States, was sent abroad as 
an "extra" because of its special appeal as a 
symbol of British-American friendship. This 
was The Mayflower Story, saga of the journey 
of the Mayflower replica which sailed the At- 
lantic to Plymouth last year. The film is spon- 
sored by Aero Mayflower Transit Co. and 
produced by Paul Alley Productions. 

Task of Business and Industry Group 

Preliminary selection of tilms for the Har- 
rogate Festival was handled by CINE's Busi- 
ness and Industry Sub-Committee under the 
chairmanship of John Flory, Advisor on Non- 
Theatrical Films for the Eastman Kodak Com- 
pany, assisted by Thomas W. Hope. Assistant 
Advisor. 

Chairman of the regional screening group 
viewing Public Relations" film entries in New 
York City was Eyre Branch. Standard Oil Com- 
pany (N.J.). The Industrial Relations films 
were screened by a Chicago committee, with 

(CONCLUDED ON FOLLOWING PAGE 186) 



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9TH .ANNUAL PRODUCTION REVIEW 



SCENE-TO-SCENE COLOR CORRECTIONS 

• Color balanced 16mm continuous 
contocJ release prints, contact mas- 
ters and internegatives. 

• Color balanced 16mm step-register 
contact or optical masters and inter- 
negatives. 

If you have problems in getting a 
good color-corrected print, printing 
master or internegative from produc- 
tions that may perhaps include more 
than one type of shooting stock, you 
will be interested in our automatic 
scene-to-scene color corrections. 

COLOR BLOW-UPS from 16mm to 35mm 

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16mm SOUNDSTRIPING 

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'30 years of Mo/or Studio Experience" 

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Select Films fur Harroqate: 

(CONTINUED FROM PRECEDING PAGE 185) 

the cooperation of the Chicago Association of 
Commerce & Industry. Chairman in Chicago 
was O. H. Coelln. Jr.. publisher of Business 
Screen. 

Ralph Hoy, .Aluniinuni Company of Amer- 
ica, was Chairman of the Advertising films" 
screening group which met in Pittsburgh. Sales. 
Sales Training and Sales Promotion Films were 
screened in Rochester under the co-chairman- 
ship of Mr. Flory and Mr. Hope. 

Future CINE plans include selection of films 
for up-coming festivals at Venice. Italy and at 
Edinburgh. Scotland. 1^ 

* ♦ * 

These IVames Made Hews: 

r'r Mario O'Harc has hceii appoiiiird usidciit 
sales vice-president lor Mexico and Central 
America with .Alexander International, a di- 
\ ision 1)1 .Mcxandei Film Co. He will have 
nllices at Balderas .'i(i-6()2. Mexiccj City, and 
\vill serve V.S. screen ad\ertisers in the seven- 
country area, as well as setting up campaigns 
lor Mexican and Central .American firms . . . 
M. Niclicilas Ciilroy, formerlv a .'ervice execu- 
ii\c c)l .Scliwcrin Rescarrh. has joined Film 
I'lodudion Siiper\ isors. New York Citv, to 
head |)l.innni<i and prctduilion ol special film 
conimerc iaK lor lesearth purposes . . . Harry 
Hogg has rc-joincd General Film I.aljoratory. 
Detroit, as a sales rcjjresentative. s])ef iali/ing 
in .luplicalions ol the coni])any's newh-instal- 
Icd Andic l)c- Brie color processing ecjuipment 
lor motion pirlincs and slidefilms . . . John 
.V. H\ers li.is luen n.imcd iliici West Coast 
I ( presc-nlalixe of Stcrling-Mo\ ies U.S. .A., with 
lic.idciuarters at I KiO \'ine. Fos .Angeles. He 
ivill direct the comp.ims lice fdm distribu- 
tion to rV stations and non-theatrical groups 
.md its monthly "N'ews-Sc ic-en" newsrcel 
set \ ice to TV news editois. ^ 

* * * 
Nebraska Studio in Nen- Quarters 

•is Cliristensen-Kennccly Productions has re- 
cenlh nio\c'd into new (|u.iiters at 2824 
ll.irnc-\ Street. Omaha .'11. Xebr.iska. The 
new location will house the- companx's sound 
"-t.igc. prodiKiion (lep.ii tinenis. .im! biisinos 
ollices. » 

* * * 

McLarty Firm Merges With Academy TV Co. 

■;V In the Mid-Atlantic area they're talking 
about the recent merger of McFarty Picture 
Productions, long-established Bulfalo producer, 
with Acadetiiy Television Productions of Syra- 
cuse, N.Y. New firm natne is Acadetny- 
McLarty Productions, Inc. H' 

* * * 

Johnson Motors' Nen Boating Adrenlure Film 
V At press-time, the Johnson Motors people 
announced completion of another good adven- 
ture film for this outboard marine engine firm's 
growing library. The new title is Three for 
Adventure, a 28-minute color film on the first 
crossing of the Atlantic Ocean by an outboard- 
powered boat which occurred last summer. 
Picture story on this next month. \^ 



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BILL DEMiNG 

PICTURES FOR BUSINESS 

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1937 Holly Drive 
HOLLYWOOD 28. CALIF. 
Phone: Hollywood 7-7009 

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Mole-Richardion Shouf a Cobweb Spinner 

is I he Mulc-Richardson Co., Hollywood, is 
introducing a new line of special etiects devices 
known as MolelTects. First of the new prod- 
ucts now available is the Cobweb Spinner Mol- 
elTect, said to have as its outstanding attribute 
simplicity of operation. To operate you need 
only nil the cup with tluid, screw down cover, 
point the machine and pull the trigger switch. 
The result is a thin stream of lluid blown out 
live to ten feet for placement as desired. An 
especially designed carrying case holds the 
spinner and necessary materials for the web, 
cleaning, dusting and duster. Write M R at 
937 N. Sycamore Ave.. Hollywood 38 for 
brochure and prices. 13' 

:;: :i: * 

Harwald Holds a Well-Attended Open House 

ti Congratulations to energetic Bob Grunwald 
of the Harwald Company and his hard-working 
start' for another Open House and Audio- 
Visual Workshop program held in the com- 
pany's Evanston, 111. plant February 26-28th. 
These "Cracker-Barrer" seminars take a lot 
of hard work but the attending groups seemed 
to get a big kick out of the free exchange of 
ideas, opinions and reports. 

A lead-ofl" speaker was Business Screen's 
publisher. Otto Coelln, but top honors for the 
program went to EB Films" president Maurice 
Mitchell who gave a strong pitch on the needs 
and problems of the current Defense Educa- 
tion program and its implications in the 
field of science teaching, language instruc- 
tion, etc. ff 

* * * 

Kleidon Studio Installs an Oxberry Stand 

i^ Richard Kleidon, long-established service 
organization in Chicago, is the proud owner 
of a new Oxberry animation stand. New equip- 
ment greatly increases facilities and quality of 
services for Kleidon Studio production of medi- 
cal, cartoon and technical animation. ff 

* * * 

Warner Bros, and Screen Gems Acquire Nen 
Eastern Studios for Video Spot Production 
is The Manhattan production world has been 
merger-conscious these late winter weeks. With 
news of Warner Bros." recent tie-in with Film- 
ways for Eeastern tv spot production (and 
vice-versa for Filmways on the West Coast ) 
came announcement shortly after of Screen 
Gems" purchase of Elliot, Linger & Elliot, Inc. 

Screen Gems is the tv subsidiary of Colum- 
bia Pictures and also noted the hiring of com- 
mercial production personnel of Universal 
Studios to serve as the West Coast branch of 
the new EUE division, 

Al Mendelsohn, who recently left Universal 
to join EUE, will be sales manager for both 
East and West Coast branches of the new 
Screen Gems" division. Note: With these 
changes going on, our listings" editors will have 
a few revisions to offer in our first Listing Sup- 
plement coming up in a following issue of 
Business Screen. H' 




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9TH ANNUAL PRODUrTIOX REVIEW 



NATIONAL DIRECTORY OF VISUAL EDUCATION DEALERS 



EASTERN STATES 



• MASSACHUSETTS • 

Cinema, Inc., 234 Clarendon St., 
Boston 16. 

• NEW JERSEY • 

Association Films, Inc., Broad at 

Elm, Ridgcfield, N. J. 

• NEW YORK • 

Association Films, Inc., Ml Mad- 
ison, New York 17. 

Buchan Pictures, 122 W. Chip- 
pewa St., BiiHalo. 

Crawford, Immig and Landis, 
Inc., 200 Foiirih .Avenue, New 
York 3, New York. 

The Jam Handy Organization, 

1775 Broadwav, New York 19. 

S. O. S. Cinema Supply Corp., 
602 W. 52nd St., New York 19. 

Training Films, Inc., 150 West 
54th St., New York 19. 

Visual Sciences, 599BS SiifTern. 



• PENNSYLVANIA • 

Appel Visual Service, Inc., 927 

Penn Avenue, Pittsburgh 22. 

J. P. Lllley & Son, 928 N. 3rd St., 
Harrisburg. 

Lippincott Pictures, Inc., 4729 
Ludlow St., Philadelphia 39. 

The Jam Handy Organization, 
Pittsburgh. Phone: ZEnith 0143. 



• WEST VIRGINIA • 

B. S. Simpson, 818 Virginia St., 
W., Qiarleston 2, Dickens 6- 
6731. 



SOUTHERN STATES 



• FLORIDA • 

Norman Laboratories Sc Studio, 
Arlington Suburb, P.O. Box 
8598, Jacksonville 11. 

• GEORGIA • 

Colonial Films, 71 Walton St., 
N. W., Alpine 5378. Atlanta. 



• LOUISIANA • 

Stanley Projection Company, 1117 
Bolton Ave., Alexandria. 

Delta Visual Service, Inc., 815 

Povdras St., New Orleans 12. 
Phone: RA 9061. 

• MARYLAND • 

Stark-Films (Since 1920), Howard 
and Centre Sts., Baltimore 1. 
LE. 9-3391. 

• MISSISSIPPI • 

Herschel Smith Company, 119 
Roach St., Jackson 110. 

• TENNESSEE • 

Southern Visual Films, 687 Shrine 
Bldg., Memphis. 



MIDWESTERN STATES 



• ILLINOIS • 

American Film Registry, 1018 So. 
Wabash Ave., Chicago 5. 

.Association Films, Inc., 561 Hill- 
grove, LaGrange, Illinois. 

Atlas Film Corporation, 1111 
South Boulevard, Oak Park. 

The Jam Handy Organization, 

230 N. Michigan .Ave., Chicago 
1. 

Midwest Visual Equipment Co., 

3518 Devon Ave., Chicago 45. 

• MICHIGAN • 

The Jam Handy Organization, 

2821 E. Grand Blvd., Detroit 
II. 

Capital Film Service, 224 Abbott 
Road, East Lansing, Michigan. 

• OHIO • 

Academy Film Service, Inc., 

2110 Pavne Ave., Cleveland 
14. 

Films Unlimited Productions, 137 

Park Ave., W., Mansfield. 



LIST SERVICES HERE 

Qualified audio-visual dealers are 
listed in Hiis Directory at $1.00 per 
line per issue on annual basis only. 



Frvan Film Service, 1810 E. 12th 
St., Cleveland 14. 

Sunray Films, Inc., 2108 Payne 
.Ave., Cleveland 14. 

The Jam Handy Organization, 

Davton. Phone: ENterprise 
6289. 

Twyman Films, Inc., 400 West 
First Street. Dayton. 

M. H. Martin Company, 1118 
Lincoln \Vav E., Massillon. 



WESTERN STATES 



• CALIFORNIA • 

LOS ANGELES AREA 

Coast Visual Education Co., 5620 
Hollvwood Blvd., Hollywood 
28. 

The Jam Handy Organization, 
1402 N. Ridgewood Place, Hol- 
lywood 28. 

Photo & Sound Company, 5525 
Sunset Blvd., Hollywood 28. 

Ralke Company, Inc. A-V Center, 
849 N. Highland Ave., Los 
Angeles 28. HO. 4-1148. 

S. O. S. Cinema Supply Corp., 
6331 Hollywood Blvd., Holly- 
wood 28. 

Spindler & Sauppe, 2201 Beverly 
BI\d., Los Angeles 57. 

SAN FRANCISCO AREA 

Association Films, Inc., 799 

Stevenson St., San Francisco. 
Photo & Sound Company, 116 

Natoma St., San Francisco 5. 
Westcoast Films, 350 Battery St., 

San Francisco II. 

• COLORADO • 

Audio-Visual Center, 28 E. Ninth 

Ave., Denver 3. 
Davis Audio Visual Company, 

2023 E. Colfax .Ave., Denver 6, 
Colorado. 

• OREGON • 

Moore's Motion Picture Service, 

1201 S. W. Morrison, Portland 
5, Oregon. 

• TEXAS • 

Association Films, Inc., 1 1 08 Jack- 
son Street, Dallas 2. 

• UTAH • 

Deseret Book Company, Box 958, 

Salt Lake Citv 10. 




USE THIS DIRECTORY TO LOCATE THE BEST IN EQUIPMENT. FILMS AND PROJECTION 



Priidiictifin Lines 

Graphic Arts Workshop Opens 
Hollywood Tru-Line Facility 

ti Film and slidefilm producers in 
the Hollywood area can soon take 
advantage of type and art acetate 
overlays produced photo-mechan- 
ically. This unique titling process 
and animation aid, known as Tru- 
Line. has previously been avail- 
able in Chicago through the 
Graphic Arts Workshop, Inc. 

The Tru-Line process produces 
overlays in a full range of both 
transparent and opaque colors, as 
well as black and white. And since 
the image on the acetate is pro- 
duced photo-mechanically, black 
and white are already in existence 
and will pick up. The Tru-Line 
process has been used for film 
titles, animation, slidefilms, and 
television commercials by Chicago 
producers for the past five years. 

"The main advantage of Tru- 
Line," says Dean Renly, who is 
heading the new West Coast oper- 
ations, "are photo-crisp image 
quality, unrestricted selection of 
type style and size and hand let- 
tering, reproduction of clients" 
logos and illustrations, complete 
absence of ghost image when used 
for scratch-off animation, speed of 
service, and low cost." 

To introduce the Tru-Line proc- 
ess to producers in the Hollywood 
area. Dean is offering complete 
information and sample to any 
producer who calls him at Holly- 
wood 2-3374 and requests this in- 
formation. Hollywood Tru-Line 
facilities will open March 15 at 
6767 Sunset Boulevard. W 

Alexander Film Signs With 
France-Ecrans for Production 

w- Alexander Film Co.. Colorado 
Springs producer-distributor, has 
signed an agreement with France- 
Ecrans of Paris for the distribution 
of French-produced theatre com- 
mercials in this country through 
Alexander Film. 

The agreement calls for the 
French theatre-commercial pro- 
ducer to provide Alexander with 
tilms from its syndicated library on 
several lines of business. Under 
terms of the pact, the films will 
automatically become the property 



188 



BUSINESS SCREEN MAGAZINE 



Pruiluctiuu Liuus: 

of Alexander Film when any of 
several royalty or time-limit spe- 
eilications occur. 

Specially produced hrand-nanie 
tilms which are available after edit- 
ing for U. S. distribution will also 
be made available to Alexander 
for screening rights in this coun- 
try. 

In addition to its own tilms. 
France-Ecrans will buy from other 
European sources tilms acceptable 
to Alexander, and re-sell them to 
the tirm for distribution to America. 
At their discretion, the French 
producer may submit tilms for ap- 
proval from (lermany. Spain. Italy 
and Belgium. 

The new arrangement, Alexan- 
der Film said, has been made to 
provide U. S. advertisers with ver- 
satile theatre-screen advertising 
programs, and to give them full ad- 
vantage of the combined talents of 
top European theatre-commercial 
producers. R" 



New Animation Stand, Optical 
Printer at Eastern Effects, N. Y. 

;V; Eastern ElTects, inc.. New York, 
leading eastern animation and opti- 
cal etl'ects tirm. has recently in- 
stalled a new animated stand and 
optical printer for the production 
of ""aerial image" etlects. 

The new equipment will enable 
Eastern to deliver a wide variety 
of motion picture effects in much 
faster time and with better quality 
than ever before possible. 

Some of the advantages ""aerial 
image"' will offer are a considerable 
reduction in film handling and 
fewer generations required for very 
"tricky" effects. Resultant prints 
are sharper and cleaner. 

The new $90,000 "aerial image" 
equipment, exclusive with Eastern 
in the New York area, is strong 
evidence that the firm's manage- 
ment — Maurice, Max and Sam 
Levy — believe that whatever video- 
tape may have to offer, film will 
remain a principal medium of 
visual communication for many 
years to come. H" 



Carter & Galantin of Georgia 
Opens Studio in Atlanta 

Carter and Galantin. Incorpor- 
ated, producer of sales training 
aids, displays and other point-of- 
purchase materials, announces the 
opening of a new motion picture 
and audio-visual production studio 
in Atlanta, Ga. 

The new organization. Carter 
and Galantin of Georgia, is located 
at 752 Spring St.. N.W. It oilers 
complete creative and production 
facilities for 16mm and 35mm and 
Cinemascope motion pictures, 
slidetilms. and television commer- 
cials. 

Studio space covers over 14,000 
sq. ft. and includes three sound 
stages plus fully equipped facili- 
ties for art and animation, sound 
recording, camera and editorial 
departments. 

Carter and Galantin of Georgia 
also owns and operates Atlanta 
Film Laboratories. The laboratory 
is equipped with high-speed, jet- 
spray processing and printing for 
both I6mni and 35mm tilm, in- 
cluding reduction printing and 
effects and equipment for handling 
16mm and 35mm optical and mag- 
netic tracks. 

Management personnel includes: 
Durwood P. Walters, production 
manager; Robert Rockwell, sales 
manager; and Dana C. Rogers, 
laboratory manager. Walters and 
Rockwell formerly were associated 
with Wilding Picture Productions, 
Chicago. Rogers previously was 
with Southwest Film Laboratories, 
Dallas, and Deluxe Laboratories, 
New York. 

Carter and Galantin, Incorpor- 
ated, has manufacturing facilities 
in New York, Chicago and Los 
Angeles, and sales offices in De- 
troit. Dallas and Atlanta. 1^ 

* * * 
Admaster Adds Two Floors 
M Admaster Prints. Inc., New 
York, has added two new floors of 
specialized equipment for slide 
preparation and specialized slide 
production facilities. The tirm is 
a large producer of slides for over- 
head projectors and also maintains 
a volume mailing service. R' 



BUSINESS SCREEN'S PROFESSIONAL CALLBOAt 



Special Rates Available 
■wT Advertisements in this depart- 
ment are carried as a special serv- 
ice at half regular display rates. 
Costs conlirmcd on receipt of 
copy at 7064 Sheridan Rd.. Chi- 
cago. 

WANTED 
SLIDEFILM, MEETING WRITERS 

Here's a real opportunity for 
two creative men who have 
pride in their profession, who 
are looking for a conf^enial 
and progressive atmosphere in 
which to develop a prosperous 
career. Interested only in men 
whose writing is top-notch, 
who write with budget in mind, 
who can effectively apply 
imagination and ingenuity to 
accomplish customer objec- 
tives. The openings are per- 
manent staff positions with a 
large national organization 
serving blue-ribbon accounts. 
All correspondence on a confi- 
dential basis. Our people know 
of this ad. 

Write Box BS-2-C 

BUSINESS SCREEN 

7064 Sheridan Rd. • Cliicago 26, III. 



WANTED 
MOTION PICTURE CAMERAMAN 

For permanent position in 
New England. Must be top 
notch man capable of dkect- 
ing cast and taking charge of 
a camera unit. Experience 
necessary in 35mm and 16mm 
with Mitchell, Maurer, and 
Cine Special cameras. Send 
resume and references to: 

BAY STATE FILM 
PRODUCTIONS, INC. 

Box 129 
Springfield 1, Massachusetts 



I 



• FADES 

• WIPES 

• MATTES 

• INSERTS 

• DISSOLVES 

• SUPERIMPOSURES 

• TRICK PHOTOGRAPHY 

• ANIMATION 



F E S S 

specialized titles 

RAY MERCER&co. 



N 



E S 



A B L I S H E D 



19 2 8 



Send for Free Special EfFects Chart. 
4241 NORMAL AVE , HOLLYWOOD 29, CALIF, 



OPTICAL EFFECTS 
35 & 16mm 

CinemaScope 
B&W or Color 



NOrmandy 3-9331 



SALESMAN WANTED 

Young, aggressive film com- 
pany has growing pains. Now 
servicing blue-chip accounts 
but neglecting new business. 

We'd like to talk to a pro 
who can sell live shows, mo- 
tion pictures, slidefilms, mer- 
chandising programs. Com- 
plete permanent staff and full 
facilities will back up his ef- 
forts. 

First step is to send us your 
resume. We'll acknowledge 
receipt, keep it confidential. 
Detroit location. 

Box BS-2B 
BUSINESS SCREEN 

7064 Sheridan Rd. • Chicago 26, III. 



MOTION PICTURE 
DIRECTOR WANTED 

Permanent position with 
one of country's oldest in- 
dustrial motion picture pro- 
ducers for director with ex- 
perience on Photoplay Type 
Productions. Opportunity for 
wide variety of assignments. 
Send letter with complete 
resume of experience. Replies 
kept confidential. Qualified 
directors will be interviewed. 
Our staff knows of this ad. 

Write Box BS-2-A 

BUSINESS SCREEN 

7064 Sheridan Rd., Chicago 26 



WANTED 
MOTION PICTURE WRITER 

Staff opening for writer with 
substantial Motion Picture 
background, and solid experi- 
ence in writing for commercial 
and industrial clients. Excellent 
opportunity for top-notch man. 
All replies kept confidential. 
Our staflf knows of this ad. 

Write Box BS-2-D 
BUSINESS SCREEN MAGAZINF 



7064 Sheridan Rd. 



Chicago 26, !' 



9TH .ANNUAL PRODUCTION REVIEW 



AN INDEX TO ADVERTISERS IN THE 9TH ANNUAL PRODUCTION REVIEW 



— A — 

Alexander Film Company 17 

Allied Audio-Visual Services 68 

Aniniatic Productions, Ltd 187 

Association Films, Inc 141 

Atlas Film Corporation 51 

Audio-Master Corporation 173 

Audio Productions, Inc 13 

— B — 

Bay State Film Productions. Inc 42 

Becker. Marvin. Films 184 

Bell & Howell Company 7 

Berndt-Bach. Inc 93 

Beseler. Charles. Company 87 

Better Selling Bureau II 

Byron Laboratory 5 

— C — 

Cahill, Charles, and Associates. Inc.. 187 

Calvin Company. The 69 

Camera Hc|uipmcnt Co., 

Inc 31, 1 69, \75 

Camera Mart Inc., The 11^ 

Capital Film Laboratories, Inc. . . .75, 76 

Capitol Library Services 66 

Caravel Flms, Inc I 

Cate & McGlone 10 

Chicago Film Studios 60 

Cinekad Engineering Co 25. 185 

Cinema Research Corp 1 80 

Colburn, George W., Laboratory Inc. 168 

Colburn, John, Associates, Inc 54 

Colmes-Werrenrath Productions, Inc. 83 

Color Reproduction Company 32 

Color .Service Co., Inc 89 

Compco Corporation 1 84 

Comprehensive Service Corporation . 62 

Condor Films, Inc 177 

Consolidated Film Industries 23 

Corelli-lacobs Film Music Inc 184 

Crawley Films Limited 156 

Creative Arts Studio, Inc 186 

Current Affairs Films 92 

— I) — 

Oa-Litc Screen Co 172 

Dekko Films. Incorporated 181 

Deming, Bill 186 

Distributor's Group, Inc., The .... 177 

Donovan, F. R 169 

Douglas Productions 66 

DuKane Corporation 40 

Dunn, Cal, Studios 26 

Du Pont, E. I., de Nemours & Co., 

Inc. Photo Products Division .... 121 

Dynamic Films, Inc 28, 29 

— E — 

Eagle Film Laboratory, Inc 92 

Eastern EITects Inc 1 76 

Eastman Kodak Company 1 25 

Empire Photosound Inc 185 

Escar Motion Picture .Service 182 

— F — 

Fairbanks, Jerry, Productions of 

California, Inc 67 

Farrell and Gage Films, Inc 178 

Fiberbilt Sample Case Co., Inc. ... 182 

Film Effects of Hollywood 186 



Filmfax Productions. Inc 1 83 

Film Graphics Inc 173 

Film Producers Association of Minn. 38 

Film Producers Association of N. Y. 18 

Film Services, Inc 82 

Filmsounds, Inc 1 87 

Fischer Photographic Laboratory, Inc. 187 

Florman & Babb, Inc '. 79 



61 
92 
55 
31 
65 
27 



— G — 

Ganz, William J., Co., Inc 

Genarco, Inc 

General Film Laboratories Corp. . . 

German, W. J.. Inc 

Glas, Sherman, Productions, Inc. . . . 
Granducci, Oeveste, Scripts By. Inc 

Graphic Arts Workshop 24 

Graphic Pictures, Inc 163 

— H — 

Haig & Patterson, Inc 82 

Halas & Batchelor Cartoon Films Ltd. 154 

Halligan, George 158 

Hance, Paul, Productions, Inc 58 

Handy, Jam, Organization, Inc., 

The .• . . Back Cover 

Harwald Company, The 1 85 

Henry, Bruce 185 

HFH Productions, Inc 78 

Hillsberg, F., Inc 62 

Holland-Wegman Productions I 79 

Holmes, Frank, Laboratories, Inc. . . 50 

— I — 

Ideas Illustrated Inc 179 

International Sound Films Inc 76 

— J — 

Jamieson Film Company 44 

Jones, Dallas, Productions, Inc 47 

— K — 

Kalart-Victor Animatograph Div. . . 59 

Key Productions, Inc 92 

Klaeger Film Productions, Inc. ... 74 

Kleidon, Richard 183 

Kling Photo Corporation 64, 65 

Knight Studio 165 

Knight Title Service 48 

— L — 

La Belle Industries Inc 46 

Le Brea Productions Inc 38 

Lab TV 184 

Lakeside Laboratory 56 

Lewis & Martin Films, Inc 92 



— M — 

Magnasync Manufacturing Co., Ltd. 
Manhattan Color Laboratory, Inc. . . 

Marathon TV Newsreel 

McClure Projectors, Inc 

Mercer, Ray, & Company 

Mitchell Camera Corporation 

Modern Talking Picture Service, 

Inc Second C 

Motion Picture Laboratories, Inc. . . 

Moviclab Color Corporation 

Moviola Manufacturing Co 

MPO Productions, Inc 

Murphy, Owen, Productions, Inc. . . 



155 

52 

30 

181 

189 



over 

185 

39 

158 

73 

19 



— N — 
National Audio-Visual .Association 
National Educational Films. Inc. 
Neumade Products Corporation . 
Niles. Fred A., Productions, Inc. 

— O — 

Orleans. Sam. Productions Inc. . . . 



167 

18 

156 

4 

I S3 



— P — 

Palmer. W. A., Films, Inc 182 

Parthenon Pictures- 
Hollywood 8, 32, 40, 44, 48 

52, 54, 59, 60, 66. 71, 75, 78, 80, 180 

Pathescope Productions 41 

Peerless Film Processing Corp 94 

Pelican Films, Inc 175 

Pictures for Business 186 

Portman. Warren Conrad. Co 1 54 

— R — 

Radiant Manufacturing Corp 37 

Rapid Film Technique, Inc 157 

Ray, Reid H.. Film Industries. Inc. . . 174 

RCA Victor Custom Record Sales . . 80 

Regan Film Productions. Inc 71 

Rocket Pictures. Inc 11 

Rockett. Frederick K.. Company .. 169 

Ross. Charles. Inc 2 

Ross, Wallace A.. Enterprises .... 160 

— S — 

Sarra, Inc 6 

Schuessler, William 186 

S.O.S. Cinema Supply Corp 173 

Sound Masters, Inc 57 

Southwest Film Industries, Inc. ... 160 

Spindler & Sauppe 171 

Stark-Films 171 

Strauss, Henry, & Company, Inc. . . 49 

Studio Lighting Company, The .... 132 

Sturgis-Grant Productions, Inc 177 

Sutherland. John. Productions 3 

Sylvania Electric Products Inc 171 

— T — 

Technicolor Corporation 21 

Television Graphics Inc 173 

Telic, Inc 54 

Te,\as Industrial Film Company ... 84 

Tiesler Productions 158 

Training Films. Inc 186 

Transtilm Incorporated ....Third Cover 

Tri-Art Color Corporation 9 

— U-V-W-Z — 

United States Productions 25 

Vacuumate Corporation 152 

Valentino. Thomas J.. Inc 46 

Van Praag Productions 53 

Videart Inc 153 

Video Films 184 

Viewlex. Inc 159 

Visualscope, Inc S 

Wade, Roger, Productions 16 

Western Cine Service, Inc 63 

Wilding Picture Productions. Inc. . . 33 

Willard Pictures Inc 170 

Willard. Frank, Productions 181 

Wollf, Raphael G., Studios, Inc. . . 77 

Wright, Norman, Productions Inc. . . 81 

Zouary, Maurice H 14 

Zweibel, Sevmour, Productions, Inc.' 182 





Mfm^isy 



PUD LANE, Vice President, Slide- 
films. Producer of more than 300 
slidefllms and filniographs ' — many 
award winners, every on^a result- 
getter. 



WILLIAM MIESEGAES, President. Has 

made more than 450 superior film 
productions. Founder of Transfilm 
and for 18 years, an industry leader. 



WALTER LOWENDAHL, General Con- 
sultant-Producer. In Hollywood and 
New York, a maker of films for theater 
and business; a producer of many 
skills and accomplishments. Co- 
founder of Transfilm. 






f -> 




ANDREW GOLD, Producer. Former 
Eastern production chief of Warner 
Bros.; producer-director of more than 
100 films for business, government 
and theater. 



JOSEPH BRUN, ASC. Director of Pho- 
tography. Academy Award nominee 
for photography; internationally dis- 
tinguished for his theatrical and 
documentary work. 



DOORWAY TO DISTINCTION 



IN MOTION PICTURES AND SLIDEFILMS FOR BUSINESS AND INDUSTRY 




aiwrf 






JOHN CUDDY, Animation Production 
Manager. From Popeye to Betty Boop 
through "Gulliver's Travels" and tech- 
nical animation for industry and gov- 
ernment, a veteran with the brush. 





MICHAEL CALAMARI, Supervising 
Editor. More than 40 industrial and 
800 TV films to his credit; an expert 
in film making's final phase. 



WILLIAM BURNHAM, KARL FISCHL, 

Vice President, Sales Vice President, Sales 

From the executive ranks of top corporations, businessmen skilled at evalu- 
ating client film needs and devising maximum film utilization. 



T R A O F I LM 



33 WEST 45th STREET, NEW YORK 36. N. Y. Telephone; JUdson 2-1400 

PRODUCERS OF QUALITY FILMS TO FIT EVERY BUDGET 



I 



iim 
ojiomiciis 

fp|SSIICIIIIOIl| 



N C 



RAT 




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SELF-CONTAINED 



Complele contntl of production, from script to screen, means 
that the buyer gets swift, (lej)en(lable service with maximum 
economy. .4n organization set up to contain, within its own 
walls, all the facilities essential for production (and utiliza- 
tion service as well) can |>ick up aud carry an undivided 
rrsponsihility. 

With notliing "farmed out" there is no "bucket brigade" and 
no ditfiUcatc overhead or "setting-up" expense. 



;^ JAM HANDY 



Jj' Dramatizations 



"^V Visualizations 



^ Presentations 



^ Motion Pictures 



i^ Slidefilms 



^ Training Assist 



EW YORK 19 • HOLLYWOOD 28 • DETROIT 11 • PITTSBURGH . DAYTON • CHICA( 
.lUdson 2-4060 Hollywood 3-2321 TRinity 5-2450 ZEnith 0143 ENterprise 6289 STote 2- 




liovsr to 



void the 
j| commo 
cause of 
usiness f il 



I^^^HHiH 







^sss^^^ 



Ineffective (Ustrihiition. There yoit 
have the most common cause of busi- 
ness film failure. 

Only when the well-made film is 
seen by the maximum number of 
people it is designed to reach, can it 
be considered fully successful. Make 
sure yours is. Follow the example of 
many of the country's foremost trade, 
professional and business organiza- 
tions: assign your film's distribution 
to specialists with the most impres- 
sive distribution record. Use the firm 
that distributes more sponsored films 
than all other distributors combined- 

MODERN TALKING PICTIIRK SKRVICK. 

modern's record as leader in its field 
goes back to 1935. Today, modern dis- 



tributes business films for showings 
before general 16mm audiences, on 
television, and in motion picture thea- 
tres all over the United States and 
Canada. 

Most modern clients have the re- 
sources to set up their own film dis- 
tribution departments. Why, then, do 
they use modern'? They find that 
MODERN does the job more expertly 
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Film promotion, distribution, ship- 
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Sales Offices 

New York Chicago Detroit Los Anfreles 



Pittsburgh San Francisco 



MODERN 




Talking Picture Service, Inc 

3 Easf 5ith St.. AVtc York 




FREE! Writp fi)r The Opportunity for Biisi- 
I'lss Sjionnorvd Films. Use the coupnn helow. 
Ni) siilcsnian will call unless you request. 

Name 

Title 

Company 

Street 

City & State 



This advertisement prepared hy Lawrence Peskin. Inc 




ASK ANY 

CARAVEL CLIENT .. . 

Allied Stores Corporation 
American Bible Society 
American Can Company 
American Heart Association 
Associated Merchandising Corp 
Berkshire Knitting Mills 
Bethlehem Steel Company 
Godfrey L. Cabot, Inc. 
Calvert Distillers Company 
Cluett, Peabody & Co., Inc. 
General Fireproofing Co. 
J. C. Penney Co., Inc. 
Royal McBee Corporation 
Socony Mobil Oil Co., Inc. 
Towmotor Corporation 
Towle Manufacturing Co. 
. . . and tiumv others 




The Shortest Distance Between 
2 Points Is a STRAIGHT LINE 

There are many ways to bring new sale? ideas and prochicl information to the person 
behind the counter. Some are round-about and ineffective, losing force and sales appeal 
at each step. But one sure way is film . . . straight line-direct and economical ... a 
film that delivers the full force of the idea— that enthusiastically explains the product. 
This is the most effective tool a sales manager can have. 

Caravel has been making straight line films for over a quarter century— fihtis created by 
expert craftsmen to the needs of individual clients in dozens of industries. We invite 
you to view one or more of these films — either in your office or ours— and find out for 
yourself how they were made to deliver the full force of management planning to the 
salesman and the customer. 

CARAVEL FILMS, INC. 

20 West End Ave. (GOth St.) New York 23, N.Y. CI 7-6110 







IIMI 
llllDUCilS 

iissocimioiil 



I'HODVCING BUSINESS FILMS FOR AMERICA'S LEADING ADVERTISERS FOR 37 YEARS or~cwYo„ 




Extraordinary 




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COLOR 



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WINDJAMMER 

First Cinemiracle Production: Eastman Color 
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CORPORATION 

(a iubiidiiiry of Du Art Film Lubi., Inc.) 



I 



245 West 55th St., New York 19, N. Y. . PLaza 7-4580 

IN CANADA: ASSOCIATED SCREEN INDUSTRIES, lid. • 2000 Norlhcliff Avenue, Monlreal, Conado 



BUSINESS SCREEN MAGAZINE 



Dropped part of our name — 
none of our quality. 

VVildinir Picture Productions, Inc., just 
doesn't describe our business anymore. 
We have pioneered in and developed a 
totally new concept of service to business 
and industry. We call it . . 

Coniminiications For Business 

It means much nujrc than producing; 
motion pictures. In fact, we specialize 
in communications tools of all kinds, so 
a change in our name was a must. 

Effective immediately then our name 
changes to . . 



NA/ILDI NG 



I NC. 



CH1C\C,() NKW YORK. ni-.TROIT IMTrSBLRGH 

CI.I'A Kl.Wn CIN'CINN \I'l HoMYWOOD TWIN CITIK? 




Coinmu ni( ations For Business 



NUMBER 2 • VOLUME 20 • 195 9 



The IValional Safely Film Awards 



'■/ 



r. 



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an attache case. ' It's like having a "Showroom-at-your-fingertips." 
Your product or service story is told and sold with exactly the same 
perfection and energetic enthusiasm from the first A.M. appointment 
to the last call of the day ! 

So light ... so compact ... so simple to operate. Sets up in seconds ! 
The ultimate in full -powered .salesmanship. Through the power of 
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TTiGHEST Honors in the field of 
-■--■-visual safety education were 
accorded this month to five motion 
pictures by the National Commit- 
tee on Films for Safety, represent- 
ing the nation's top safety organi- 
zations. 

Following its 16th Annual 
Awards screening session in Wash- 
ington, the Committee announced 
five winners of the coveted bronze 
Plaque Awards, In addition. 1 1 
motion pictures and sound slide- 
films and two TV spot programs 
were given Award of Merit cer- 
tificates for their contribution to 
safely education in 1958. Plaques 
will be presented at the 1959 Na- 
tional Safety Congress. 

In the General classification, the 
first plaque award went to the film 
Lucky You. sponsored by the 
Coca-Cola Company and produc- 
ed by The Jam Handy Organiza- 
tion, Inc. 

Also in the General category, a 
film- co-sponsored by the Ameri- 
can National Red Cross and the 
Metropolitan Life Insurance Co. 
was a Plaque winner. The pro- 
ducer of Teaching Johnny to Swim 
was the Institute of Visual Train- 
ing, Inc. 

In the field of Traffic Safety, 
Your School Safety Patrol, spon- 
sored by the AAA Foundation for 
Traffic Safety, won a Plaque 
Award. It was produced by the 
Calvin Company. 

.Another Traffic & Transporta- 
tion Safety Plaque winner was The 
Broken Doll, produced for the 
Canadian Dept. of the Attorney 
General, Toronto, by Chetwynd 
Films. 

Final Plaque Award went to an 
Occupational Safety film. Your 
Riche.st Gift, sponsored and pro- 
duced by the Owens-Illinois Glass 
Co. 

The motion picture. Give a Man 
a Car He Can Drive, won an Award 
of Merit for its sponsor, the Rich- 
field Oil Corp. John Sutherland 
Productions was the producer. It 
was in the Traffic category. 

Also an Award of Merit win- 
ner in the Traffic group was a 
sound slidefilm, Seven-Tentlis of a 
Secoiul. sponsored and produced 



by the American Telephone & 
Telegraph Co. 

Another AT&T subject, the mo- 
tion picture Charley's Haunt was 
accorded an Award of Merit in the 
General group. Jerry Fairbanks 
Productions was the producer for 
AT&T. 

In this same General category. 
Accidents Just Don't Happen, a 
motion picture produced by Cre- 
ative Art Studios for the Accident 
Prevention Program. U. S. Public 
Health Service won an Award of 
Merit. 

Boats. Motors and People, a 
16mm film produced for Johnson 
Motors by National Film Studios 
won an Award of Merit in the 
General Group as did Rescue 
Breathing, a recent 16mm film 
written by Lewis and Marguerite 
Herman and produced by Ameri- 
can Film Producers. 

Award of Merit certificates 
among Occupational Safety films 
were shared by The Case of the 
Cluttered Corner, produced by Cal 
Dunn Studios for the National 
Safety Council and by the New 
Zealand Film Unit, which produc- 
ed IVe Lead the World for the 
Dept. of Informational Services. 
Wellington. New Zealand. 

In the Occupational Class, the 
sound slidefilm. Respect, produced 
and sponsored by the Phillips Pe- 
troleum Co. received an Award of 
Merit. One additional motion 
picture. Fire in Town, produced 
by Canada's National Film Board 
for the Dominion Fire Commis- 
sioner. Dept. of Public Works. Ot- 
tawa, received an Award of Merit 
in the Home Safety classification. 

Final 1958 production award 
went to two television commercials. 
80.000 Torn Tickets to Life and 
Railroad Crossing Safety, both 
produced for the Ohio Depart- 
ment of Highway Safety. 

The David S. Beyer Trophy, 
sponsored by the Liberty Mutual 
Insurance Company for the best 
theatrical production on highway 
traffic safety was not awarded this 
year in the absence of a suitable 
candidate. There were no other 
theatrical awards made in the 1 6th 
contest. l>il' 



Issue Two, Volume Twenty of Business Screen h/Iagazine, published Mcrrch 31, 1959. 
Issued 8 times annually at six-week intervals at 7064 Sheridan Road, Chicago 26, 
Illinois by Business Screen Magazine, Inc. Phone BRiorgate 4-8234. O. H. Coelln, Jr., 
Editor and Publisher. In New York: Robert Seymoui, Jr.. 489 Fifth Avenue, Telephone 
Riverside 9-0215 or MUrray Hill 2-2492. In Los Angeles: Edmund Kerr, 104 So. Caron- 
delet, Telephone DUnkirk 7-2281. Subscription $3.00 a year, $5.00 two years (domestic); 
$4.00 and $7.00 foreign. Entered as second class matter May 2, 1946, at the post office 
at Chicago, Illinois, under Act of March 3, 1879. Entire contents copyrighted 1959 by 
Business Screen Magazines, Inc, Trademark registered U.S, Patent Office, Address 
advertising and subscription inquiries to the Chicago Office of publication. 



BUSINESS SCREEN MAGAZINE 



CASE HISTORY OF A 



SUCCESSFUL BUSINESS FILM 



* 



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CONSUMER 
FINANCE 

COMPANY 




* THE LITTLEST GIANT" 

An Animated Motion Picture in Technicolor 

Written and Produced for the NATIONAL CONSUMER FINANCE ASSOCIATION 

Chris Auard, Columbus Film Festival— 1957 



4 



14,097 NON-THEATRICAL SHOWINGS -AUDIENCE: 1,500,000 
DISTRIBUTED TO OVER 100 T. V. STATIONS FOR PUBLIC SERVICE USE 



^ John Sutherland Productions, Inc. 




LOS ANGELES 

201 North Occidentol Boulevord 

los Angeles 26, California DUnl-lrk 8 5121 



NEW YORK 
136 EosI 55lh Street 
New York 2 2, New York Ploio 5-1875 



NUMBER 2 • VOLUME 2 • 19 59 




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The nation's top talent 

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BUSINESS SCREEN 



THE INTERNATIONAL BUSINESS JOURNAL OF AUDIO & VISUAL 
COMMUNICATION FOR INDUSTRY— EDUCATION AND TELEVISION 

Number 2 • Volume 20 • 1959 
preview of contents 

Tiie Index of Sponsored Films: A Digest of Voiume 19 14 

9th Annual Production Review: Listings Supplement No. I 20 

The Off-Screen Voice: A Commentary on Current Events 18 

The Film in European Productivity: Report From Overseas 22 

New Audio-Visual Products and Services 52 

Film Award Events: Special Reports 

Winne/s of the 16th Annual National Safety Film Awards 4 

7th Annual Columbus Film Festival Announces Awards 27 

EFLA Awards 45 Blue Ribbons at American Film Assembly 32 

Second Annual Awards of the Industry Film Producers Assn 36 

Business Screen Editorial Features 

Motion Pictures Worth 10,000 Lives, by Waller Ross 28 

A Model Audio-Visual Center at Remington Rand 34 

Television Economy Technique: Peel-Away Sets, /)v Van I'nuif; 35 

Film Feature: The Arctic Journey of the Nautilus 37 

Film Feature: Alcoa's Look Into Aluminum's Future 37 

A Film Program to Promote Foot Care and Health 44 

Pure-Pak Scores With Hit Films, /)v Ralph C. Churheneaii 46 

New Approach to Sports Screen: Cooperative Sponsorship 50 

Case Histories of Curren r Sponsored Films 

A Taste of Hawaiian Cookery from the Container Corp 38 

Management Film: The Enf^ineering of Ai;reeiueiu 38 

The Acushnct Rubber Company Gets Screen Results 39 

TV Cartoon Builds Vitamin Sales for McKesson-Robbins 39 

National Life's Career Call lor Insurance Men: Slidetilm 39 

The Film Story of The Christian Science Monitor 40 

Plus: The National Direc lory of Vislai Edlcaiion Dealers 



CHICAGO OFFICE OF PUBLICATION 

7064 Sheridan Road Building, Chicago 26, 111. 

Telephone: BRiargate 4-8234 

IN NEW YORK CITY 
Robert Seymour, Eastern Manager: 489 Fifth Ave. 

Riverside 9-0215 • MUrray Hill 2-2492 

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Edmund Kerr. Western Manager, 104 So. Carondelet 

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it the use of chemicals or darkroom ... at V2 your 
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ordinary projector . . . subject the exposed film to a 
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1 



SLIDE-O-FILM 
DIVISION 



Lewis to Haad New Industry 
Program Division for Niles 

:■ Fred Niles. president of the 
Chicago-Hollywood lilni company 
bearing his name has announced 
the organization of an "Industry 
Program Division" which will serve 
industries "direct with customized, 
specific-purpose communications 
programs." 

Niles said that he is using the 
term "industry programs" rather 
than "industrial films." 

"The term 'industrial tilm" was 
created in pre-TV times as an um- 
brella covering all films produced 
by a manufacturer, regardless of 
the film's specific purpose and its 
intended audience." Niles said. 

"Tiiat term is no longer valid. 
Modern business is complex. Stiff 
competition, rapid technological 
developments and re-evaluation of 
internal policies call for specific 
communications programs. The 
one "industrial film" can"t serve all 
the purposes a film is required to 
accomplish. These individual pro- 
grams, which we have been pro- 
ducing, must be done with alacrity 
and concentration on the approach 
which best moves people to the 
desired action." 

Niles also announced the ap- 
pointment of Herschell G. Lewis 
as vice president in charge of the 
Industry Program Division. Lewis 
was president of Lewis & Martin 
Films of Chicago, which he helped 
organize in 1952. ^ 




Floyd D. Parker 

McClure Projectors, Inc. 
Appoints Parker General Mgr. 

Floyd D. Parker, former con- 
troller of Brock & Rankin, has been 
named general manager of Mc- 
Clure Projectors. Inc.. manufac- 
turer of nationally-distributed 
sound slidefiim equipment. 

Mr. Parker, a Business Admin- 
istration graduate of Northwestern 
University, will headquarter at the 
1122 Central Avenue, Wiimette, 
III., offices of McClure. 9 



BUSINESS SCREEN .M .A G A Z I N E 




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why Color Reproduction Company has earned a reputation for guaranteed 
quality which is the Standard of the 16mm Motion Picture Industry. Send 
your 16mm Color Print orders to Color Reproduction Company! 





'936 Santa MonUa Blvd., Hollywood 46, California 

Telephone: OLdfield 4-8010 




Colorado U. Offers Graduate 
Training in A-V Techniques 

Ihe College of Education and 
the Bureau of Audio-Visual In- 
struction of the University of Col- 
orado's Extension Division have 
recently announced the offering of 
an internship program for graduate 
students in Audio-Visual Methods 
and Techniques. 

Any doctorial candidate who has 
been accepted for an advanced de- 
gree by the Graduate School is 
eligible for consideration. All in- 
ternships are granted jointly by the 
Dean of the College of Education 
and the Dean of the Extension 
Division. 

The training program includes 
course work, work experience, and 
guided teaching, and also provides 
financial assistance. The work ex- 
perience phase will include on-the- 
job training in the problems of 
audio-visual administration. 

Interns who complete the pro- 
gram along with their other aca- 
demic work are eligible for an 
Ed.D. or Ph.D. degree with a 
minor in audio-visual education. 
Additional information may be ob- 
tained from Dr. Robert E. deKief- 
fer. College of Education, Univer- 
sity of Colorado, Boulder. R" 

Films Study Course Added 
To Columbia U. Curriculum 

' An advanced program of study 
in motion pictures and the broad- 
casting arts, leading to the degree 
of Master of Fine Arts, has been 
inaugurated by Columbia Univer- 
sity in its Spring 1959 term. 

Open to a limited number of 
students, the curriculum is part of 
the Program in the Arts, admin- 
istered by a committee headed by 
Eric Bentley, professor of dra- 
matic literature. Inquiries on the 
program may be addressed to Prof. 
Bentley at Columbia University, 
New York 27. f- 

Animation, Inc. in New Plant 

Animation, Inc., creators of 
animated tv commercials and fea- 
ture film specialties, has moved to 
its own $100,000 facility at 736 
North Seward St., Hollvwood. 
Calif. 

The new plant, which contains 
4..'<00 sq. ft. of lk>or area, provides 
a studio lor photography, two stu- 
dios for animation artists, an edit- 
ing department and administrative 
ollices. 

Earl Klein is president of the 
firm, which designed the epilogue 
for Around the World in 80 Days. 
The company's 20-man staff is 
under the direction of Chris Peter- 
sen, .Fr.. general manager. 9 



10 



BUSINESS SCREEN M.AGAZINE 



PUBLIC RELATIONS • EDUCATIONAL* TECHNICAL* TRAINING • FARM . . . ar 



Medical niiilioii pictiiro liavc ^row ii-ii|t. Tlie layman sees 
only a \t'r\ \c\\ nl the many scrcrrifd \\<v physicians, siir- 
ficoiis ami liii-|»ital staffs. All nl llu-rri. iinuadays. are de- 
sifTiit'd III liiitif; new and \ilal iiiluiiiiali<iri lo tlir fi?-calt'st 
luiinl))')- ol pr<df>>i(inal pcoidc in llic >li(irl<'>l possible 
liiiie. Medical iiioliini |(iclures aw* liclpiti<: to saxc lives. 
\Uil rciiieiidn'r: Doctors are tlie loiijiiiest audience a motion 
picture can face. Some of ns are l)ui;-linnters. Doctors are 
lint picker>. lile>> (hem. 





Among our clients: 

Atomic Energy Commission 

American Bosch Arma Corp. 

American Machine 
& Foundry Co. 

American Telephone 
& Telegraph Co. 

Babcock& Wilcox Co. , 

E. I. duPont de Nemours 
& Co., Inc. 

Ethyl Corporation 

The Gillette Company 

McGravv-Hill Book Co. 



National Boaril of Fire 
I nderwriters 

National Cancer Institute 

National Cotton Council 

Port of New York Authorit 

Schering Corp. 

E. R. Squibb & Sons Div. 

The Texas Company 

Union Carbide Corp. 

IJ. S. Navy 

Western Electric Co. 

Westinghouse Electric Cort 



-and many, many others 



Audio Productions, In 

FILM CENTER BUILDING • 630 NINTH AVENUE • NEW YORK 36j 

TELEPHONE PLoza 7-0760 ' 



Ituwoi 



,»B«owyw«.* 



Frank K. Speidell, President Herman Roessle, Vice President 

Vice-President, Sales: T. H. Vv'estermann 

Producer-Directors: L. S. Bennetts H. E. Mondell 

Alexander Gansell Harold R. Lipmon 



P. J. Mooney, Secretary & Treasurer 



Earl Peirce 
Erwin Scharf 



1^ -?V tV 7^ 7^ tV 
DARTNELL PRESENTS 

BORDEN 

and 
BUSSE 

In Four Outstanding Motion 
Pictures to Help Salesmen 
Get Back to Fundamentals 

OPENING THE SALE 



"If there is ony weakness worse 
than the inability to close a sale, 
it's the inability to begin." Here 
are five tested techniques any 
salesmen can use to ease his 
way to the order, 

PRESENTING YOUR SALES 
CASE, CONVINCINGLY 

The salesman's ability to sell 
with conviction largely deter- 
mines his ratio of orders to calls. 
This film demonstrates the skills 
which sales champions use to 
convince skeptics. 

OVERCOMING OBJECTIONS 

A prize-winning film which shows 
salesmen how to change objec- 
tion stumbling blocks into sales 
steppingstones. Six basic tech- 
niques are demonstroted. 

CLOSING THE SALE 

Too often, when the time comes 
to close sale — something goes 
wrong. This ftim demonstrates 
five fundamentals of closing to 
help any salesman reduce his 
percentage of "almost closed" 
sales. 



Videotape 



These films hove worked for 
thousands of companies in oil 
lines of business. Any one of 
tl^em can be the highlight of 
your next soles meeting or dealer 
meeting. 

For details on preview arrange- 
ments, rentol fees, purchase 
price, Qsk for the Directory of- 
fered below. There's no charge 
and no one will call. 



,^^t^. a 16-Page lllustrateil 

DIRECTORY 
OF 
SALES 
.^^ TRAINING 
FILMS 

WRITE FOR IT TODAY! 

THE DARTNELL CORP. 

1801 LEIANO AVENUE 
CHICAGO 40. ILLINOIS 

•HEADQUARTERS FOR SALES TRAINING FILMS" 




Ampex Unveils Videotape 
Cruiser at NAB Convention 

it The Ampex Videotape Cruiser, 
a completely mobile, self-con- 
tained TV programming and re- 
cording unit, was demonstrated 
last month at the National Asso- 
ciation of Broadcasters' conven- 
tion in Chicago. 

The custom-built vehicle, a 
product of the Ampex Corp. of 
Redwood City, California, houses 
the Ampex VR-1000 Videotape 
recorder, complete audio and video 
monitoring and master control 
equipment, and two image orthi- 
con cameras. 

Ampex pointed out that the 
Cruiser's camera mounted atop the 
bus, can focus on scenery, news- 
making events, or on anything of 
interest which comes in range. 
Within a matter of seconds, by the 
use of Videotape, the material pro- 
grammed by the camera is ready 
for use by a station. 

When not required for field use, 
the Cruiser may be parked outside 
a studio or a laboratory connected 
to a line power source and used 
for interior recording purposes. 

The Cruiser had been on a three 
month demonstration tour of tele- 
vision stations and military and 
educational institutions throughout 
the United States. g' 

* * * 

RCA Introduces TV Tape 
Recorder at Chicago Show 

The Radio Corporation of 
America has introduced what it 
described as a "highly advanced" 
television tape recorder for color 
or black-and-white broadcasting at 

Below: Ampex Videotape cruiser has 
center left), TV camera chains and Si 




New Videotape studio on niieels 
carries own power generator. 

the recent NAB convention in Chi- 
cago. 

The production model of the 
RCA recorder provides "virtually 
fool-proof cueing" to simplify the 
handling of TV tape material 
ranging from the ninety-minute 
spectacular to a ten-second com- 
mercial. 

Color Conversion "Simple" 
According to RCA, the broad- 
caster can start black-and-white 
tape programming with the basic 
RCA recorder and include color 
at any time by the simple addition 
of a single "stand-up" cabinet of 
equipment. No modification of the 
original machine is necessary. 

The recorder permits precise 
adjustment of the recording and 
playback heads, whether the ma- 
chine is on the air or standing 
idle. The result is two-fold — the 
production of uniform or com- 
patible tapes and marked improve- 
ment in playback of tapes from 
other recorders. 5R' 

VR-\000 recorder fshock-nioiinicd, 
elf-contained power source. 




\ 



PARTHENON 



k 



I'K TURKS 



HOLLYWOOD 



/\ SHORT- JiHDHT STDRY 
WITH /\ HAPPY EIVDIIVG 

ir On February 22 Bill Maxwell 
and Harold Glaus of International 
Harvester and Cap Palmer of Par- 
thenon Picture.s holed up at Palm 
Springs to lay out a picture. 

Purpose, to announce a new line 
of I-H trucks at 47 simultaneous 
Dealer Meetings around the coun- 
try. 

The picture would run about 50 
minutes. With 5 major segments — 
sync dialogue on the Sales Execs 
in Chicago; documentary on the 
new trucks in action at Phoenix 
Proving Ground; a "motion slide- 
film" on the new Sales Features ; 
ditto on the Promotion and Adver- 
tising plans, incorporated in a 
Salesman - Dealer comedy sketch 
featuring Hollywood Names. 

Now for the deadfall. Because 
of the strike, I-H would have to 
hold their meetings the week of 
April 6. So backtiming for ship- 
ping and printing, Parthenon must 
dub by March 16th, 23 days . . . 
and nothing even written at this 
point. 

Well, thanks to some able pros, 
including Glaus' crack I-H crew 
and our new Chicago-Unit men. 
Maxwell was able to write us — 
on March 31 — ". . . appreciate the 
cooperation that made this remark- 
able film possible in an incredibly 
short time." 

Parthenon does not solicit, to 
put it mildly, rush-deadline pic- 
tures, because an essential ingred- 
ient of a good film is time. But 
when one of our client family finds 
his tail in a crack, the Parthenon 
family of key pros will move down 
to the studio and throw away their 
sleeping schedules until the picture 
gets dubbed and the prints in 
transit. 



The Client Family ...AT&T, 
Am. Petrol. Inst., Borden . . . Con- 
necticut General, Convair, Hilton, 
Harvester . . . Kaiser Aluminum, 
Nat'l Piano Mfrs., Socony Mobil, 
Western Electric . . . and others. 

PARTHENON PICTURES 

Charles Palmer, Executive Producer 

2625 Temple St. • Hollywood 26 



12 



BUSINESS SCREEN MAGAZINE 




Mitchell Camera installation for radar tracking studies. 



OFFICIAL U.S. NAVY PHOTOQilAPHS 



HOW MITCHELL CAMERAS 

SUPPLY VARIED DATA IN ROCKETS 

AND MISSILES DEVELOPMENT 



• Exact Pin Registration 
During Film Exposure 

Event Time to 1 Millisecond 




Extensive testing instruments incorpo- 
rating Mitchell 16mm, 35mm and 70mm 
cameras provide key data at the U.S. 
Naval Ordnance Test Station at China 
Lake, Calif., one of the primary weapon 
development centers of the Navy's 
Bureau of Ordnance. 

Fifty Mitchell 35mm cameras are used 
on radars, tracking camera mounts and 
fixed tripods to I'ecord missile and rocket 
development. Camera motors allow syn- 
chronous as well as in-phase operation 



Data dial instrumentation by Mitchell camera. 

of several cameras covering a test... 
important in film assessing. Eight 16mm 
Mitchell cameras are used for pictorial 
coverage of tests. 

One metric photographic group shoots 
as much as 20,000 feet of 35mm film in 
one day. Other Mitchell cameras record 
underwater, engineering and aviation 
tests at this ordnance center. 

For information on Mitchell cameras, 
write describing your requirements. 



/IfltcAelc&^ftjem 



CORPORATION 



666 WEST HARVARD STREET 
GLENDALE 4 CALIFORNIA 

Cable Address: ■MITCAMCO" 



K 



85% Of Professional Motion 
Pictures Shown Throughout The World 
Are Filmed With Mitchell Cameras 



The Mitchell camera, by virtue of its 
exact pin registration during film ex- 
posure, allows these data to be deter- 
mined to a reasonably high degree of 
accuracy through the use of film assess- 
ing equipment built to take advantage 
of this feature: 









^ — 1 


u 


UIHLLIION 
OF 






□ 


a 


MOTION 
/ 


:^ 


-— J^ VAW 


□ 


□ 


1^ 


T 




□ 


u 






n 


-' 




, 





Yaw— Side-to-side motion of missile. 




Pitch 


— Up-and-down motion of mi 


ssile. 


□ 


DIRtr.TION ^,' 


□ 


□ 


.P.IIJIIDN ^-■<^ 


□ 


□ 


r ^™ 1 


□ 



Roll -Turning motion of missile. 




Miss Distance -Gap between missile 
and target at point of interception. 



a: 



3: 




% 



□ 
□ 
□ 
□ 



Flight Time-A series of lines on film; 
timed to accuracy of 1 millisecond. 



□ 
□ 

□ 




□ 
□ 
□ 
□ 



Position Data -Target location with 
azimuth and elevation readings. 




Pictorial Record -Record of all visible 
actions during test. 




Separation Data -High-speed separa- 
tion actions for detailed study. 



THE INDEX DF SPDNSDRED FILMS 



•t^ This reader's reference guide covers motion picture and slidefilm 
programs reviewed in Volume Nineteen of Business Screen. The 
issue number and page on which a case history or feature article 
appeared are shown for each sponsor and film title below. Sound 
slide films are indicated by "ssf" following title. 



.SPON.SOR 



AUis-Clialmers Mfg. Company 
American College of Pathologisis 

American Express Co. 
American Hospital As«n. 
American Institute of Men's 

and Boys' Wear 
American I.eaj;uc 
American Management Assn. 
American .Medical Assn. 

American Physical Therapy Assn. 
American Red Cross 
American Society of Clinical 

Pathologists 
American .Society of Medical 

Te<-hn(tlogists 
American Standard 
American Telephone and 

Telegraph Co. 



Architectural Forum 
Armour & Co. 

Asbestos Cement I'roduiers Ass 
Associated Bulb Growers of 

Holland 
Association of Better Business 

Bureaus 
Association of Playing Cards 

Manufacturers 
Athletic Institute 



Baltimore and Ohio Railroad 
Itell System 



Better llealing-Cmding Bureau 
Borg-Warner Corp. 
Burlington Railroad 



(^lifomia Oil Company 
California Redwood Assn. 

Canadian Restaurant Assn. 
Carrier Corporation 
Catholic Archdiocese. Chicago 
Ortainteed Products Corp. 
Champion Paper & Fiher Co. 



Chenistrand Corp. 
Clicvrolci Division, 

(General Motors 
Cluett, Peahody & Co., Inc. 
Colorado Slate Dept. of 

Puhlic Health 
Conuniltee for Modern Courts 
Corning Class Works 
Credit Union National Assn. 
Creole Petroleum Corp. 



Dartnell Ijirporation 

Dow fiorning Corporation 
Dow Chemical Co. 

DuKane Corp. 

Dim and Bradstreet, Inc. 

Dun's Review & Modern Industry 



E. I. du Pont de Nemours, Inc. 
Eastman Chemical Products 



111 \I TITLES 

—A— 

Power From Uranium 
The Human Cell and The 

Cylo- Teehnologht 
Careless Cash 
Helping Hands for Julie 

The Cut of Your Jib 

W5S If'orld Series 

Product. Pioneering Kit, ssf 

Whilehull 1-1500 

Helping Hands for Julie 

The Return 

Disaster and You 

The Human Cell anil the 

Cyto-Terhnulogist 
The Human Cell and the 

CytO'Technologist 
Package for Peggy 
Sounds Familiar 
Four Steps to Sales 
Floor Show 

The Voice of Your Business 
The New Age of Architecture 
We All Hare a Steak in 

Meat Type Hogs, ssf 
The Man From Missouri 

The Miracle of the Ftnlb 

The lictter Hasincss Bureau Storr 
It's All in the Cards 



Youth Fitness 

— B— 

Otto Nobi'tter and the Raifrntui Gang 

Unchained (ioddess 

No One Answer 

(iatenays to the Mind 

You Lurky Earth People 

Everybody Knows 

Mr. Dodds does to Colorado 

—V— 

Operation Big Change 

The Forever Living Forests 

Space for Learning 

The Order of Good Cheer 

Industrial Compressors of Tomorrow 

Tiventy Four Hours 

An End to Color Confusion 

Production 5118 

1104 Sutton Road 

Deep Roots 

(rood Business 

Paper Work 

Fibers and Civilization 

Career Calling 

American Ijook 

Counter Points 

Colorado Cares 
Equal Justice for All 
The Nature of Class 
A Penny Saved 
Curioseundo en los Llanos 
I enezolanos 

— D— 

Solid Cold Hours 

Human Relations in Selling 

You and the Silicones 

A Bill of Particulars 

The Enemy Underground 

The Fliptop Story, ssf 

Small Business, U.S.A. 

Problems and Opportunities, ssf 

— E— 

Automatic Wash & Wear Fashions, ssf 
Right in the Rinse 
Half-Second Butyrate 



Issue No. Page 



53 



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SPONSOR 

Esso Research and Engineering Co. 
Exide Div.. Electric Storage 
Battery Company 

Ford Motor Company 
Ford Motor Company. (Au-tralia) 
Foster Parents' Plan. Inc. 
French Handbag & Leather 

Goods Industiy 
Fritzsche Brothers, Inc. 



General Telephone Corp. 
Gillette .Safety Razor Co. 
Girl .Scouts of America 
Glenn L. Martin 
Glynn Johnson Corp. 
Good Humor Corporation 
Goodyear Tire & Rubber Co. 
Gordon's Dry Gin Co. 
Greater North Dakota .\ssn. 
Greater New York Fund 
Gulf Oil Corp. 
Great Northern Railroad 



Harding Carpets Ltd. 

Hobby Industry Assn. of America 

Holiday Magazine 

Homelight Div.. Textron Co. 



Ideal Toy Corp. 

Illinois Bell Telephone Co. 

Illinois Central Railroad 

Illinois .State Tollway 
Industrial Accident Prevention 

.Associations 
Institute of Public Information 
Internatiimal Brotherhood of 

Electrical Workers 
International Harvester 
Investment Bankers .Assn. 



Kansas City Chamber of (Commerce 
Kansans For the Right to Work 
The Kochring Company 
Koppers Company. Inc. 
Kiekhafer Corp. 
Kimberly-Clark Corp. 



Langley Corp. 
Lions International 
Life Magazine 



Maine Department of .Agri<ulture 

Manufacturers Trust Co. 

McCalls 

Medical Plastics Laboratory 

William S. Merrel Co. 

Minnesota Mining & Mfg. Co. 

Monroe Auto Equipment 
Montana Aeronautics Commission 
Morton .Salt Company 
Monsanto (Chemical ('ompany 



National Assn. for Mental Health 
National Assn. of Men's Apparel 

tllubs 
National Board of Fire 

I'n^lerwritcrs 
National Bureau of .Standards 

National Cotton Council 
National Dairy Council 
National Council of Churches 
National League of Prof. 

Baseball Clubs 
National Machine Tool Builders 
National Wholesale Druggists 

Assn. 
New York ("entral .System 

N.Y. Stock Exchange 

Newport N(?ws .Shipbuilding and 

Dry Dock Company 
Northern Consolidated .Airlines 
Northwest Orient .Airlines 



FILM TITLES 

Rubber From Oil 

Facts About Storage Batteries 

— F— 

An Equation for Progress 
The Difference That Counts 
Francesca 



Issue No. Page 
2 30 



52 



Behind the Label 
Essential Oils of Africa 

— G— 

The Marvel ai Your Fingertip, ssf 

Fitness for Leadership 

You re It 

The Missile Man 

The Need for Door Control 

The Friendly Man 

Goodyear on the March 

The Gordon Story 

North Dakota . . . The Changing Picture 

Any Given Minute 

The Constant Quest 

Empire on Parade 

Glacier National Park 

— H— 

Canada'' s Carpet Craftsmen 
Time Out For a Hobby 
Holiday Kaleidoscope 
Chain Saw Safety Pays Off 
(Jiitin Saws Pay Off 

—I— 

Lucky Bernard 
Illinois Holiday 
Block Signal, CTC and 

Interlocking Rules 
Toll road 

Punch Press Guarding 

To Your Very Good Health 

Operation Brotherhood 

Collector's Item 

The Richest Man in Babylon 

— K— 

Sound of a Million 

Showdown ! 

This is Koehring 

The Sound of Power 

Over the Rainbows 

Texoprint 

— L— 

Fishing Holiday 

Whither Thou Coest 

To Your Good Health, ssf 

— M— 

Maine Barbecue 
The Inside Story 
Are You This Man 
The W'izards of Os 
Medicine and the Law 
A Touch of Magic 
Tuo Billion Rolls 
Dust Off Your Goggles 
Montana and the Sky 
White Wonder 
Conquest No. I 

— N— 

The Key 

The Cut of Your Jib 

Disaster File- Hurricane Audrey 
I nderstanding the Physical 

World Through Measurement 
Cotton, Nature's f^ onder Fiber 
I isa to Dairyland, L .S.A, 
The Long Stride 

P)58 World Series 

One Hoe for Makwanga 

To Y our Good Health, ssf 
The Big Train 
Freight By Flr.xi-i'an 
The Big Board 

Alutiys Good Ships 
Over The Rainbows 
Over The Rainboivs 8 56 

(Concluded on Following Page Sixteen) 



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14 



BUSINKSS SCREEN MAGAZINE 




PORTRAIT 

OF YOUR 

STRONGEST 

LINK! 

This dedicated cliap is your 

own private genie, the 

sales-service representative 

assigned by General to cover 

the processing and handling 

of your film. He works for us 

but answers to you! 

Whether it's technical data, 

production progress, job 

deadlines or prices about 

which you inquire, you need 

deal with only one person; 

we call him your account 

supervisor. His job is the 

linking of General's 

incomparable production 

facilities to your 

particular processing needs. 

We're understandably proud 

of this unique service to 

our customers, and add it to 

an already imposing list of other 

outstanding "firsts," "bests," 

and "only-at-General-Film." 

Whatever type of film you 

produce, be it educational 

industrial, religious, 

governmental, etc., our 

background of experience 

is available to you; 

a letter or call will put 

us at your service. 



GENERAL 

FILM LABORATORIES CORP. 
1546 ARGYIE, HOLLYWOOD 28, CALIF., HO 2-6171 



NUMBER 2 • VOLUME 2 • 1959 



15 







THE IIVDEX OF SPONSORED FILMS: 



^tRVlSOR 



COMPANY POLICIES 

ARE MORE THAN 

WORDS 

If they are going to be effective, 
your supervisors have to imple- 
ment them with a human touch. 

Develop this in your supervisors 
by showing them proved methods 
of explaining, and gaining ac- 
ceptance for, company policies. 

Show them these methods with: 

"INTERPRETING 

COMPANY POLICIES" 

part of an outstanding sound slide 
program SUPERVISOR TRAINING 
ON HUMAN RELATIONS, which 
includes: 

• "THE SUPERVISOR'S JOB" 

• "THE SUPERVISOR 

AS A REPRESENTATIVE 
OF MANAGEMENT" 

• "INDUCTION AND 

JOB INSTRUCTION" 

• "HANDLING 

GRIEVANCES" 

• "MAINTAINING 

DISCIPLINE" 

• "PROMOTIONS, 

TRANSFERS AND 
TRAINING FOR 
RESPONSIBILITY" 

• "PROMOTING 

COOPERATION" 

Write for Details on 
Obtaining a Preview 



INC. 

£108 SANTA MONICA BLVD. 
HOLLYWOOD 38, CALIFORNIA 



SPONSOR 



Ohio Oil Company 
Ontario Dept. of Mines 
Osmose Wood Pr('.scr\'ing Co. 



Pan American World Airways 
Pennzoil Div., South Penn Oil 

Perfection Steel Body Co. 
Port of .New York Authority 
The Presbyterian Church. I .S.A. 



Reininjrton-Kand 
Riken Optical Industries 
Republic Aviation Corp. 
Reynolds Metals Company 
Rock Citv Gardens 



Saturday Evening Post 
The Seeing Eye, Inc. 
Shell Oil Company 
Simpson Redwood Co. 
Southwestern Bell 
E. R. Squibb & Sons 

Standard Pressed .Steel Co. 
.Swissair 



Tennessee Valley .Authority 
'I'he Texas Company 



Theodore Roosevelt Centennial 

Commission 
Thomas J. I.ipton. Inc. 

United Air Lines 
United Auto Workers 
United Fruit Company 
Union Carbide Corp. 

Union Pacific Railroad 
Union Shoe Machinery Corp. 
U.S. Kvc Force 
U.S. Bureau of Reclamation 
U..S. Dept. of Commerce 
U.S Information Agency 

U.S. Navy 

U.S. OfiSce of Education 

U.S. Social Security Administration 

United Stales St.-el Corp. 

United States Golf Assn. 



Volkswagen of America 



West Virginia Pulp & Paper Co. 
Western (Joif Assn. 
Western Electric 
Wool Bureau, Inc. 



FILM TITLES 



Issue No. Page 



— o— 

} oil Decide 
The Big Z 
The Wonder Wood 

— P— 

Island Under the Wind 

Power and Pennzoil, ssf 

Pumping More Profits, ssf 

You Can Sell Truck Equipment, ssf 

Metropolis in Motion 

Fare ol the South 

— R— 

This Is Flexoprint 

Let's Take Pictures 

Flight Plan for Your Future, ssf 

A Mile to El Dorado 

The Eighth Wonder 



Showdown at Ulcer Gulch 

Room for Recovery 

Perception of Driving Hazards, ssf 

Redwood Roundtable 

Sound of a Million 

Normal Development of the Heart 

Helping Hands for Julie 

The Search for Reliability 

In Europe With You 

A Story of Portugal 

— T— 

This Is TVA 

Facts About Texaco Gasoline 
Facts About Havoline Motor Oil 
Facts About Texaco PT Anti-Freeze 

Theodore Roosevelt — American 
The History of the America's Cup 

— u— 

Ship Best Way 

Prosperity For All 

Why the Kremlin Hates Bananas 

Production Protection and 

Profits on the Farm 
Company Manners 
Profit Packaging With Boxmasler 
Missile Logistics 
By Their Deeds 
Full Speed Ahead 
Symphony Across the Land 
Explorer in Space 
Color I'ision Testing 
Nary Wings of Gold 
Education in '57 
Sam'l and Social Security 
Jonah ami the Highway 
Practical Dreamer 
St. Andrews Golf 

—V— 

Five Miles West 

— w— 

Extensible Paper 
Your Caddie, Sir 
Engineering Notebook 
Ramsgate to the Rescue, ssf 



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3 32 

5 55 

7 33 

8 28 



Texaco a Strong Believer in Screen Advertising 



i^ If you're looking for a strong 
endorsement of the value of thea- 
tre-screen advertising as a solid 
builder of business, you needn't 
go any further than The Te.xas 
Company — for Texaco, which be- 
gan its screen-advertising cam- 
paign in 1954, has enlarged its 
program to the point where it now 
has a library of 68 film shorts, 
second-largest in the theatre-screen 
field. 

"Our company has encouraged 



the thousands of Texaco dealer 
consignees and distributors 
throughout the nation to advertise 
on the local movie screens ever 
since our theatre screen advertis- 
ing program began," says J. M. 
Gregory, director of The Texas 
Company's sales promotion de- 
partment. 

In that year, the company made 
26 films on Texaco gasoline, and 
was more than pleased with its 
dealers' response. Gregory said. 



The company produced eight more 
films in 1955, 18 in 1956, and 
has recently finished 16 new full 
color films which were released 
last November. 

Texaco's screen commercials 
cover every phase of service sta- 
tion activity, the latest set includes 
films on lubrication, check-ups, 
parts servicing, tires, and travel 
service. 

The company has shown its in- 
terest in screen advertising in 
other ways. An attractive brochure 
announcing the new films has been 
sent to Texaco dealers, as part of 
the company's "Partners in Ser- 
vice" booklet, a general explana- 
tion of the complete advertising 
program. 

In the brochure, the company 
sets down the reasons dealers 
should use theatre screen adver- 
tising. The sales promotion de- 
partment. Gregory says, believes 
that the screen commercial pro- 
gram "plugs your name, stresses 
your location, pre-sells your ser- 
vices and tells your neighbors all 
about the famous Texaco products 
you sell." 

The brochure drives the point 
home by showing audiences leav- 
ing the theatre and driving into 
their nearest Texaco station. 

Texaco's famed "Season's" ads 
were produced by Audio. N.Y. 

The company's practice is to 
turn over its films to theatre screen 
advertising companies, who handle 
two important jobs: they contact 
the local Texaco stations, con- 
signees and distributors and help 
the company promote the screen 
program; and they take over com- 
plete distribution of the films, set- 
ting up schedules, seeing that 
prints are in good condition, etc. 
Some Texaco films are live ac- 
tion, others are animation — but all 
are in full color, "to take advan- 
tage of the full-size theatre 
screen." Gregory says, 

A number of the company's 
films are in the "public service" 
area, stressing such things as safety 
on the road, and promoting 
Texaco's travel service. Most of 
them emphasize frequent inspec- 
tion of motors and parts. This 
gives the program an institutional 
aspect to go along with the other 
films which sell lubrication, gaso- 
line, and oil. 

Texaco dealers, distributors and 
consigness have backed up the 
company's theatre-screen advertis- 
ing program by investing $495,552 
in this medium in the past four 
and one-half years. Gregory 
says. 58" 



16 



BUSINESS SCREEN MAGAZINE 




-^ 



PRODUCTIONS, INC 



•I i 




(< v> 



^ (J%e of Americans Crreal 
Industrial Film Companies 



.% 



t> H 



\^\ 



W'yOUK 19, N.Y., PLSa 7-8144 



!jgfS0 



T II E / O F F S C R E t i\ 

'crCcZ 

America Pays Homage to the Faclual Film 

THIS Was Film Awards Time in the field 
that includes business-sponsored, informa- 
tional and educational films of all kinds. Re- 
ported in this issue are the juror"s selections 
for the 16th Annual National Safety Film 
Awards (page 4); at the 7th Annual Columbu:; 
Film Festival (page 27); at EFLA's first Amer- 
ican Film Assembly in Manhattan (pages 32- 
33); and the second annual selections of the 
Industry Film Producers Association. 

Tallied up with last month's winners of 



F.eeJoms Foundation Honor Medals (Issue 1. 
page 86) and the CINE selections for the 
April Harrogate Film Festival, the record 
shows some really outstanding pictures cur- 
rently playing to U.S. audiences. 

Sweepstakes winne; at four of the top U.S. 
film award events and showing at all overseas 
film festivals (selected by CINE) is The Jam 
Handy Organization. A bronze plaque in the 
Safety Film Awards for Lucky You (Coca- 
Cola); four EFLA Blue Ribbon Awards for 
The Melbourne Olympic Games (also for 
Coca-Cola ) ; The Wonderful World oj Wash 
'N Wear (Whirlpool Corporation); The Baiile 
for Liberty (sound slidefilm series); and a 
slidefilm series for Delco-Remy were matched 
by a Freedoms Foundation Honor Medal for 




We 

take pit 



easure 



in 



announcing 



/ the appointment 



Mr. T. H. Westermann 

as Vice-President oj 

AUDIO PRODUCTIONS, INC 



in charge oj 
SALES 



American Look (Chevrolet) and the new Chris 
top award statuette for the same film and i 
sponsor. J HO also received a Chris Certificate • 
of Excellence for Solid Gold Hours (Dartnell) 
and wound up the honors list with Production 
of USS Steel Sheets (U.S. Steel) going to Har- 
rogate and also bound for Edinburgh and 
Venice Film Festivals. 

Dynamic Films' Academy Award nominee 
Psychiatric Nursing (Smith. Kline & French) 
lost out to the usual Disney ballots at that 
hallowed event but came back to score with 
a top Chris award at Columbus for this ex- 
cellent picture. Dynamic also received two 
other Chris Certificates. 

One of the most useful films in the land is 
Speaking of Words, produced by Henry Strauss 
& Co. for Pan-American World Airways and 
being adapted by the producer for syndication. 
This excellent treatise on personal communica- 
tions was the first and unanimous choice of 
CINE members for overseas festival showings 
and will be a great asset to any company ac- 
quiring it for internal use. 

The story is told in the Awards features and, 
as usual, we're first and most thorough in 
coverage of these events. Here's success to 
winners like Audio Productions. Inc.. MPO, 
Parthenon, Frank Willard, John Sutherland and 
all the others for whom these hard-working 
jurors have given their best in eye and ear so 
that both sponsors and audiences might know 
their best! 

As for us, the judgement of the vice-presi- 
dent of Acushnet Rubber (see page 39) and 
the lives saved by those tremendous American 
Cancer Society films (see page 28 ) loom as the 
kind of awards that don't hang on walls but 
ring both hearts and cash registers. Take your 
choice. 9 

^ ^ 4^ 

Buckeye Corporation Acquires Transfihn 
With Exchange of Common, Preferred Shares 

i^ On March 30, the board of directors of The 
Buckeye Corporation, Springfield, Ohio, an- 
nounced the acquisition of Transfilm, Inc.. 
New York City, a major producer of business 
and television films. 

Buckeye acquired Transfilm for 52,632 
shares of Buckeye's common stock plus 36,250 
shares of Buckeye's 5% preferred Series A. 
Transfilm thus becomes a part of Buckeye's 
newly-formed Entertainment Division. On Feb- 
ruary 2, the Ohio firm also acquired Pyramid 
Productions, Inc., Manhattan producer of TV 
film program series and Flamingo Television 
Sales, Inc.. also of New York and a TV film 
program distributor. 

Corporate operation of Transfilm will remain 
unchanged as William Miesegaes, president and 
founder of the film company and other mem- 
bers of management, continue in their present 
capacities. 

"Our acquisition by Buckeye." said Mr. 
Miesegaes, "has improved Translilm's competi- 
tive position within our industry. As a result 
of this move, we intend to expand our studio 
lacilities as v\ell as all other departments and 
personnel. Further, we will now forge ahead 

( ( O N r I N II K D O N PACK t- I F T 'S - S I .\ ) 



18 



BUSINESS SCREEN MAGAZINE 




Fast oction, undersea location. This blow-up of a scene from Ivan Tors' production, "Underwater Warrior," shows how Du Pont "Superior" 4 can give you 
good action shots in any light. Mr. Tors, shown nt right ready to dive, always accompanies his actors, directors ond crew when filming underwater. 



"Shooting SEA HUNT' we need 

the exceptional speed of 'Superior' 4" 



says /van Tors, producer of the TV series, " 
Television Programs, Inc., and "Underwater Warri 

''These pictures wouldn't have been possible 
without Du Pont "Superior" 4." states Mr. Tors. 
"Its high speed and wide latitude make it ideal 
for underwater sequences. \l ith 'Superior' 4 in 
the camera, we know that anything we see with 
our own eyes the camera can see better. ' 

And Mr. Tors does see it with his own eyes. 
Whenever he shoots underwater, he and his 
secretary, both expert divers, go down with the 
director, lighting men and actor-divers. Hes 
right on the spot and knows from firsthand ex- 
perience the problems that can come up in sub- 
marine cinematographv. 

"Talk about tough locations — most of them are 



SEA HUNT." for ZIV 
or," released by MGM. 



ciiilds play when compared to the bottom of the 
sea." he says. "The light's strange, you have to 
use special cameras that are prettv tricky and. if 
your shot's not right the first time, re-shooting 
can be awfully expensive, ^ou ve got to have a 
film you can depend on — that's why I always use 
Du Pont 'Superior' 4." 

For more information about Du Font Superior® 
4 Motion Picture Film and other fine nega- 
tive and positive films, contact the nearest Sales 
Office or write DuPont Photo Products Depart- 
ment. 24.32-.'\ Nemours Building. Wilmington 98, 
Delaware. In Canada: DuPont of Canada 
Limited. Toronto. 



UK 



Better Things for Better Living . . . through Chemistry 



NUMBER 



V O L U -M E 2 



1959 



FOR YOUR BUSINESS 



PICTURE PROJECTION 

tei/oliithnized 

BY THE NEW 

lenfieuhr 

RADIANT SCREENS 



For Lighted as well as Oorkened Rooms 

A new reflccti\c surface that is in effect 
a cowpictt' sheet of Uuscs — optically 
engineered to control reflection com- 
pletely. Provides greater brilliance, in- 
creased clarity, improved color — over 
greater viewing area. Hxiremely effec- 
tive for projecting in darkened rooms or 
even lighted rooms where no extreme 
or iinnsual lighting cotKiiti<.)ns exist. 




Magni tiort vrew 
of the more th2n 
1,000.000 re- 
flecting lenses 
on each Radiant 
■'lenticular'' 
screen surface. 




lenticular 

ROLL-UP 
WALL SCREEN 



Radiant "Educator" 
Screen— Model WEDO 

with exclusive STRETCH-BAR 

that makes possible on in- 
stant flat, taut surface. Now, 
when not in use, Lenticular 
Screen can be rolled up. 
Radiant "Educator" Opti- 
glow Lenticular Surface is 
washable as well as fungus 
and flame-proof. Available 
in 40" X 40" or 50" x 50". 



Ui: 



Exclusive Radi- 
ant Stretch 
Bar Keeps Sur- 
face Flat and 
Tight as a 
Drum. 




ALSO AVAILABLE 
"LENTICULAR" 
PORTABLE 

TRIPOD 

SCREENS 

The Radiant Educator is 
now available in Tripod 
models in choice of two 
lenticular surfaces — Uni- 
glow and Op tig low —as 
well as Vy no -Fleet 
Beaded to meet varying 
projection needs. 



RADIANT ! 



MANUFACTURING CORP. BS-39 

Siiti'.iii'.iiv I.I llrntpd Sl.ir,.', Hothii.iri MjMi.nefy r,nf(i 

P. O BOX 5640, CHICAGO 80, UlINGIS 
SEND FOR FREE BOOKLET 

Fill out coupon and rnuil for Uvv booklet "The 
Miracle of Lenticular Screens"— full details 
on Radiant Lenticular Educator" Screens, 



1 Name 








1 Address 








1 City 


2one__ 


—State^ 






9lh Annual Prndnctiun flBviBvv Listings SuppieniBnl 



ik Listing.s below are repeated from Met- 
ropolitan New York .section to amplify 
and correct range of services and staff: 

HUNN, FRITZ & HENKIN PRODUCTIONS, 
INC. 

38 West 48th Street, New York 36, N. Y. 
Phone: JUdson 2-5055 

Date of Incorporation: March, 1958 

Howard H. Henkin, Pres., Director of 

Live Action 
Ronald Fritz, Vice-Pres., Creative Director 
Daniel Hunn, Vice-Pres., Animation 

Director 
Larry Puck, Executive Producer 

Services: Animation and live action commer- 
cials, industrials and features for TV and 
industry ; creative staff for storyboards, script, 
recording, jingles (music and lyrics). Fa- 
cilities: Animation and live action equip- 
ment for 35mm and 16mm. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: The Endlesn Search 
(Standard Oil Co. of New Jersey). TV Com- 
mercials: for Nabisco, Avis-Rent-A-Car, 
Gillette International, Helena Rubinstein, Co- 
lumbia Records, Sterling Drugs, Barton's 
Candy, Nestle's, Hometown Bread, Manhattan 
Shirt, B. T. Babbitt, Advertising Council, 
Fletcher's Castoria, Air Gene, Wise Potato 
Chips, Rinso, Jet Dog Food, Revere Sugar, 
Hires Root Beer. 



STURGIS-GRANT PRODUCTIONS, INC. 

322 East 44th Street, New York 17, N.Y. 
Phone: MUrray Hill 9-4994 

Date of Organization: 1948 

Warren Sturgis, President, Exec. Producer 
Benedict Magnes, Vice-Pres., Gen. Manager 
Richard A. Kent, Special Asst. to the Presi- 
dent 
A. E. Snowden, Secretarii-TreasiDcr 
Sidney Milstein, Vice-Pres., in cliarge of 
Production 

Services: Medical, technical, educational and 
industrial films & filmstrips; animation of all 
types; scripts and storyboards; TV commer- 
cials; foreign language adaptations. Facili- 
ties: Live-action and animation cameras; com- 
plete facilities for 16 and 35mm production; 
script-writing staff; full art studio; sound 
stage, recording studio ; sets ; editing. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Tlie Kije in General Prac- 
tice — The Importance of Glaucoma (The 
Lighthouse) ; Portal Decompression, Congeni- 
tal Anomalies of the Heart (E. R. Squibb & 
Son); The Buccal Use of Varidase (Lederle 
Laboratories) ; Fluothane — a New Inhalation 
Anesthetic (Ayerst Laboratories) ; Vasopres- 
sin as a Hemostatic in Gi/necologic Surgery 
(New York Hospital); Esophageal Replace- 
ment with Reversed Gastric Tube (Baxter 
Laboratories); Just U Minutes (Winthrop 
Laboratories); Intramuscular Iroyi Therapy 
(L. W. Frohlich & Co. for Lakeside Labora- 
tories) ; Lifeline (L. W. Frohlich & Co. for 
Fenwal Laboratories) ; The Interview in Sales 
Training (Investors Planning Corp.). TV 
Commercials: for The American Diabetes 
Assoc, Aquafilter Corp. 



?-• These listings were received after pub- 
lication of the 9th Review- and are added 
for client reference use : 

DESILU PRODUCTIONS, INC. 

780 North Gower, Hollywood ] 

Phone: HOllywood 95911 

Date of Organization: 1950 

Desi Arnaz, P)eside)it 

Martin Leeds, E.recutire Vice-President 

Edwin Holly, Treasurer 

Argyle Nelson, V. P., Charge Production 

Lee Savin, Director, Commercial Div. 

Bernard Weitzman, V. P. Business Affairs 

Services: Production of motion pictures for 
all uses. Facilities: Three complete lots in- 
cluding 35 stages, 16mm & 35mm photogra- 
phy, recording, editing, optical work, projec- 
tion rooms, stock library, etc. 

TELEVISION PROGRAMS 

Produced AND Filmed by Desilu: Ann South- 
ern Show; Grand Jury; The Te.ran; This Is 
Alice; U. S. Marshall; Walter Winchell File; 
Westinghouse-Desilu Playhouse; Lucille Ball- 
Desi Arnaz Sliow; Whirlybirds. 
Filmed TV Programs: The Calif oniians; 
Danny Thomas Show; December Bride; The 
Lineup; Love and Marriage; Man With A 
Camera; The Millionaire ; The Real Mc Coys; 
Wijatt Earp; Yancg Derringer. 



LUX-BRILL PRODUCTIONS, INC. 

319-21 East 44th Street, New York 17. New 

York 
Phone: ORegon 9-6320 

Date of Organization: 1950 

Richard S. Dubelman, Client Liaison, 

Production Supvr. 
Victor Kanefsky, Production Coordinator 
Herbert D. Brown, Editorial Department 
Donald Holtzman, Studio Manager 
Anne L. Bauer, Office Manager 

Services: Complete production of live and or 
animated motion pictures and slidefilms from 
idea to stage to screen stage. Editing and re- 
editing company films; integration of motion 
pictures and live television ; all types of rear 
projection photography. Facilities: Complete 
animation department: fully equipped studio 
for live shooting; location equipment; editing 
and screening rooms; complete creative and 
technical staff. 

RECENT PRODUCTIONS AND SPONSORS 

Motion Pictures: Attention to Toy Dealers 
(Remco Industries); Weekend Air Force Re- 
serve (U. S. Air Force) ; Toni Doll (American 
Character Doll Co.); Francesca (Foster Par- 
ents, TV Plan, Inc.). Commercials for 
Crisco, Ivory and Dash Divisions of Proctor & 
Gamble; New York Stock Exchange; Colgate 
Palmolive Co.; Narragansett Brewing Co., 
Sterling Drug Products; American Cyanimid 
Co.; Nestle Co.; E.sso, Atlas and Uniflo Divi- 
sions, Esso Standard Oil Co. ; Cheseborough- 
Ponds; Bridgeport Brass Co.; Tangee Lip- 
stick ; Okite ; American Can Co. ; Remington 
Rand Co.; Peter Pan; Nationwide Insurance 
Companies; Vicks Chemical Co.; Folger's 
Coffee; Golden Books; Burgess. 

(OTHER supplements TO APPEAR DURING 1959) 



20 



BUSINESS SCREEN MAGAZINE 



:>^T 



Everything under the Sun 

to translate SCRIPTS ^^fV 





16MM Professional 

Makes tiim editing a breeze. Easy threading, portable, will not 
scratch film. Enables editor to view film from left to right on 
large 6" x 4'/2" brilliantly illuminated screen. Sound Reader and/or 
Counter can be easily attached. Available in 35mm model. 
1 6mm Professional Film Viewer $350.00. 35mm Model $500.00 



As every Pro knows, Ceco carries just about 
every quality product under the photographic sun. 

But you need more than cameras, tripods, 
dollies and recorders — you need more than 
lenses, viewers, blimps, generators and lights. 

You need answers to important questions — 
how to successfully translate scripts into film. 
No one man knows all the answers. 
That's why Ceco employs a staff of experts 
in every category of film-making — cameras, 
recording, lighting and editing. Collectively 
we have all the answers to help make you an 
outstanding producer, director or cameraman. 

You owe it to your career to use Ckco service 
for Sales, Rentals, Repairs . . . and advice. 



CECO Small Gyro Tripod 

Features "controlled 
action" with slow and 
fast speeds for both 
panning and tilting. 
Weighs only 19 lbs. 
Ideal for 16mm 
Maurer, Mitchell. 
B & H Eyemo and 
similiar cameras. 
$650.00 




Develops reversal and negative-positive film 
at 1200 ft. per hour. Has variable speed 
drive. Permits complete daylight operation. 
Exclusive overdrive eliminates film breakage. 

$2,995.00 



Holds a light wherever space 
tight. No springs, no slip. Has 
spread. Both ends padded against 
marring. Weighs less than 2 lbs. $6.85 



SALES • SERVICE 



FRANK C. ZUCKER 



RENTALS 



(7flni€Rfl €ouipm€nT (o. jnc. 

Dept. "S" 315 West 43rd Street, New York 36, N. Y. 



ew Finder Model 

For academy aperture, wide screen, cin- 
emascope, vistavision and lO TV cameras. 
Zoom type with chain & leather case 
$100.00. 



ADDITIONAL PRODUCTS 

Camera Equipment Company offers the world's 
largest and most comprehensive line of pro- 
fessional cameras, accessories, lighting ond 
editing equipment. The quality product isn't 
mode that we don't carry. See our Splicers, 
— exposure meters — proiectors — screens — - 
marking pencils and pens — editors gloves — 
editing machines, racks, barrels, and tables — ■ 
stop watches. 




The Film in European Pmdnrtivity 






^'^ H 



^ 



^ 



>s 



O 






S 



\\ 



Film Information and Exchange Service Seeks U. S. Titles 



T 



Agency's Visual Aids Section 
has a new looic, and a new name. 
It is now called the "Film Infor- 
mation and Exchange Service." 
After careful planning the section 
was completely reorganized to con- 
centrate the maximum effort on 
the acquisition of new and inter- 
esting productivity films for distri- 
bution in the seventeen member 
countries of O.E.E.C. (Organiza- 
tion for European Economic Co- 
operation). 

After the reorganization had 
been completed, the Head of the 
Service. John Seabourne. made an 
extensive tour of the United States 
looking for new productivity films, 
making contacts with producers 
and sponsors, and renewing con- 
tacts made on previous visits. The 
trip resulted in the acquisition of 
more than 100 new titles, but even 
more important were the arrange- 
ments made with a number of 
sponsors wht) agreed to send view- 
ing prints of their films to the 
E.P.A. on a regular basis. 

Acquire 200 Titles a Year 
Ihe Film Information and Ex- 
change Service acquires some two 
hundred new American titles every 
year, but as the accent is on qual- 
ity rather than quantity, several 
hundred titles are previewed either 
in Washington or Paris in order 
to select the final two hundred. In 
addition to the American titles a 
finther two hundred European 
subjects are taken into the library 
every year, making an annual tar- 
get of four hundred new titles. 

E.P.A.'s Film Information and 
Exchange Service provides an in- 
teresting and useful "shop window ' 
in Europe for those sponsors and 
producers who are looking for free 
European distribution to industrial 
audiences. 

Brielly. this is how the service 
works; 

A large preview library of pro- 
ductivity films is maintained at the 
Paris headquarters. This library 



which is the largest preview library 
of Productivity films in Europe is 
at the disposal of the Productivity 
Centers in the member countries of 
O.E.E.C. (Austria, Belgium, Den- 
mark, France, Germany, Greece. 
Iceland, Ireland, Italy, Luxem- 
burg, Netherlands, Norway, Portu- 
gal, Sweden, Switzerland, Turkey, 
United Kingdom). 

The Process of Selection 

The Productivity Center or 
equivalent organization in each 
member country runs its own Na- 
tional film distribution program 
making, where necesary, foreign 
language versions of those films it 
decides to include in its pro- 
gram. The Film Information and 
Exchange Service is constantly 
on the look-out for new films for 
its preview library, screens many 
hundreds of films every year and 
prepares information sheets on 
those films acquired for the library. 
These information sheets are pre- 
pared in English and French; the 
two official languages of the Orga- 
nization: they are distributed to 
the Productivity Centers at regular 
intervals. The main purpose of 
these information sheets is to allow 
the Productivity Centers to request 
preview prints of subjects that they 
consider to be of interest to their 
own programs. 

Special arrangements permit 
preview copies to cross frontiers 
without difficulty. 

Center Makes Acquisitions 

If after preview a Productivity 
Center wishes to use a film in its 
own program, the Productivity 
Center or the Film Information 
and Exchange Service will contact 
the producer to negotiate the ac- 
quisition of additional prints ov 
preprint material where the prepa- 
ration of foreign language versions 
is desirable. Conventional facilities 
for the preparation of foreign ver- 
sions exist in most O.E.E.C. coun- 
tries and, in addition, the Film in- 
formation and Exchange Service 




has its own recording studio, with 
recording cjuipment specially de- 
signed for the rapid preparation of 
foreign versions. Similar equip- 
ment has also been installed in 4 
other Productivity Centers. This 
equipment has reduced preparation 
of foreign language versions to a 
simple and rapid process. One in- 
teresting feature is a continuous 
projector which, because it has no 
pull-down mechanism, eliminates 
wear on copies, and hence the need 
for special work prints. 

Great use of stripe recording has 
been made in those countries 
where adequate recording or lab- 
oratory facilities do not exist. Here 
again using E.P.A.'s special equip- 
ment, recordings of an exceptional 
quality can be duplicated at will on 
magnetically striped copies. 

By special arrangement any for- 
eign language version prepared by 
the Film Information and Ex- 
change Service can be made avail- 
able to sponsors. 

This new and active service, of- 
fering free distribution in Europe, 
(concluded on page 24) 



GREEN FILM? 
DIRTY FILM? 

FilMaglc Pylons (Pat, Pend.) quick- 
ly attach to any 16mm. prciector. 
Automatically silicone • treat and 
protect film, clean gates as tilm is 
running. 

Special Itits, complete with simple 
instructions for Ampro, B&H, East- 
man, RCA, TSI, Victor. Write for 
illustrations and prices. 

ECONOMICAL . . . EFFICIENT 

THE 
DISTRIBUTOR'S GROUP, INC. 

204 FOURTEENTH STREET, N,W. 
ATLANTA 13, GEORGIA 









FADES 

WIPES 

MATTES 

INSERTS 

DISSOLVES 

SUPERIMPOSURES 

TRICK PHOTOGRAPHY 

ANIMATION 



F E S S I O 

specialized titles 

RAY JVlERCER&co. 



N 



ESTABLISHED 



19 2 8 



Send for Free Special Effects Chart. 
4241 NORMAL AVE,, HOLLYWOOD 29, CALIF, 



OPTICAL EFFECTS 
35 & 16mm 

CinemaScope 
B4W or Color 



NOrmandv 3-9331 



22 



BUSINESS SCREEN MAGAZINE 



P! 




How Zweibel Films 

keeps production costs 

off the cutting room floor 



Ansco 



Type 21^2 



Creative organizations that are cost conscious 
naturally turn to Ansco's Anscochrome® Profes- 
sional Camera Film Type 21^2 for all work where 
the ultimate in color quality is desired. That's 
because only Type 242 produces low-contrast 
master reels having the finest possible color ren- 
dition and print-through characteristics. 

For rich reds, accurate flesh tones and soft, clean 
gradation nothing compares with Anscochrome 
Professional Camera Film Type 21^2. 

And for fle.xibility that literally does the pho- 
tographers bidding with a minimum of trial- 
and-error, use NEW Ansco Type 243 for the 
best in release prints. Keep production costs 
where they belong, switch to Anscochrome Pro- 
fessional Camera Film Type 242! Ansco, Bing- 
hamton, N. Y. A Division of General Aniline & 
Him Corporation. 



NUMBER 2 



\' L U .M E 2 • 11)59 



n 



2F'IiaCS>IiiMI^133' cSs I^^JBIB 



The first low-priced 

TRIPLE -DUTY 

animation, titlestand 

and product stage for 

all filmakers 




Model TS 1 
basic Stand 
with camera 
carriage and 

arf\%ork tal)lt 



m TRIPLEX 



M,.r 



I J. 11, iM. |.r 



f>IK 



nlr.>,lu 



.ill n,wllill'I.KX.;lli.li.|ualit> priTl-si..ii 
(K-sij:iH'«I animiiliiin Hland, It's maniilar 
lure anfl wiirkmansliip iisniirrs voii nf the 
hinlu'sl iiualily r.'sulls Tli.. F& U TRII'- 
I.KX t-osb* li>ss and il<x-s mure than anv 
Mtlx-r animation stand now availablr It 
will acajmmodatf ArrillfK Ifi or 35 mm . 
Kvi-mo. Maurpr. Mitclii-U. Cine Sijocinl. 
Bok'X and all 4xS Still Camfras. .--- 



.-,-Qr, 




1-W IIOHIXONTAI. 
POSITION 

y'or tooiii (tt(*». fopii and 
iiroifiire and j'Ufijrrt ulai/i- 



ADDITIONAI, KKATURES 

• Artwofh table can be pivoted out ol the way lo 
hut>e artwork can be taped to wall or floor for 
copying. 

• Smooth stop matron loomj from three positions 

• Camera carfiap,e compound movement II" 
North South 17" [a^t West 

• Camera lOom ranse to table— 1 to 12 field to 
Iloor 1 74 lield — 

• Each movement driven by lead jcrew and hand 
wheel — 

• Each movement registered by counters in 
I tooth of an inch 

• Diaionil or oil center zooms on both animation 
product staee 

• Animation table with 2 peg bau movmi 16 
reiiitered with scale in I 20th ol an inch 

• Animation table rotates tor spins and ditfonil 
pini — feeiitercd in degrees 

• 9 I 12 hole through tabic top for rear liehting 
and rear pro]eclion 

• Platen IS hin£ed — platen gla:s i: Gimbil 
mounted. 

• Entire construction ot steel and cast aluminum - 
resting on 4 adjustable leveling led 

SrF:<lKIIATH»NS 
(IKH;HT VKHTirAI. It. INCIIKS 

LFNfiTH IHlKIZnNTAI. (.• INCIIKK 

vviriTH Ifi INCUKS 

\ItTV\OKK TMII.I' IMI- 1- , 1.,- 

w^.I*;ln■ > IS .MTK.jx 

TS2 COMPLETE STAND WITH COMPOUND CAMEftA 
CARRIAGE. ROTARY PfG TRACK ANIMATION 



1S3 
ISl 
TSS 


I«8tt, «N0 COUNtiRS 
HINGED PLATEN 
UNDERNEATH LIGHT SOX 
TOP EIGHTS ON UNIVERSIL 
BUCKETS 


SM95 00 
S90D0 
SDSOO 

S9S.00 




H'riti- for rninj'l'tf f^-.srfip/it' 


lirorhiirr 


ami 




liricc lists. 






Citiniih'tr 


stoci: of wotion itirt 

.■■it;';»/iV.v. ftitft Tti;-/? /. 


lire Cfiiiii'i 
rofhirts. 


lOlf. 




Magic "Mylar" 




This amazing sprocketecJ splicing 
tape repairs torn and domagsd 
films, reploces lorn perforations 
and allows butt- splice wilhout 
losing a single frame. Comes in 
transparent for film, opaque for 
magnetic film. Splice will never 
come apart; perforotions stay 
permanently repaired with 
Magic "Mylar." Use Magic 
"Mylar" for all your film repair, 
splicing jobs. 

Transparent — For Film 
16mm. Single Perf. $5.00 per roll 
16mm. Double Perf. 5.00 per roll 

35mm 9.00 per roll 

Opaque — For Magnetic Film 

16mm $ 6.00 per roll 

35mm 11 00 per roll 

The New 

Portman 
Animation Stand 




Here is the all new Portman Ani- 
mation Stand with newly de- 
signed features. A rugged, pre- 
cision and versatile animation 
stand, the Portman offers more 
than 40 accessories for special 
onimation and effects. Come in 
end see why it"s the biggest and 
best buy in animation stonds 
loday. 

Basic stand ^|. - -q^ 

with 50 Zoom *P ■ /'♦Va 

Bas'c Compound with table-top, 
2 peg t-acks, roiary movement. 



counter, hand 
crank and platen 



$1,790 



EPA Film Repiirt: 



FLORMAN & BABB, incorporated 

68 West 45th Street • New York 36, N. Y. • MU 2-2928 



(continued from page 22) 

together with a unique service for 
the preparation of foreign language 
versions, is available to sponsors 
who are interested in taking ad- 
vantage of it. 

List Most-Needed Subjects 
To give a better idea of the type 
of film needed for the European 
Productivity Agency's program, the 
following is a list of the subjects in 
greatest demand in Europe: 

Productivity 

Technical training 

Management 

Automation 

Work study 

Variety reduction 

Production control 

Product management 

Economics 

Building 

Materials handling 

Office work 

Sales 

Research 

Mathematics 

Audio-Visual Aids 

Human relations 

Safety 

Films for 

under-developed areas 

Where to Send Film Details 

Sponsors should send details ol 
any films they consider suitable lo 
the Washington office of O.E.E.C.. 
Suite No. 1223, 1346 Connecticut 
.Avenue. N.W.. Washington 6. 
D.C. The Washington ofiice will 
request prints of those films suit- 
able for Europe. Preview copies 
will be needed for approximately 
six weeks, as films selected by 
Washington will be sent to Paris 
for final choice. The Film Infor- 
mation and Exchange Service 
would like to retain the prints of 
any films they find suitable for 
their program on the basis of pur- 
chase at print cost. Where prints 
are rejected they will be returned 
lo the owner within six weeks: all 
shipping is by air freight. Sponsors 
and producers using the plan will 
have to ship prints only as far as 
Washington; from here on. O.E.E. 
C. will take care of all shipping 
and custom problems. 

On his recent visit to the States. 
John Seabourne soon found that 
there was no shortage of Industrial 
or Productivity films, but as his 
program is a quality program, it 
was ilccided to accept only the best 
films and to award a certificate of 
merit to the spon.sors and produc- 
ers of those films selected. y' 



Pr pductipn Lines 

Campus Occupies New Studios 

",Y Campus Film Productions. Inc.. 
has moved to new offices and stu- 
dios at 20 East 46th Street. New 
York. g- 

Frankel to Klaeger Films 

■j^ Philip Frankel has joined the 
staff of Klaeger Film Productions, 
Inc. as an assistant director. 

A veteran of over 25 years in 
the film industry. Frankel comes to 
Klaeger from Transfilm where he 
held the post of unit manager and 
assisting director. Previously, he 
had been with the Training Film 
Production Labs at Wright Field 
in Dayton, and had served as pro- 
duction manager for the Office of 
War Information in New York. ^ 

Love Completes Bell Film 

ii James Love Productions. Inc. 
has just completed a public rela- 
tions film for the Bell Telephone 
Company of Pennsylvania. 

The film will be shown on tele- 
vision throughout Pennsylvania 
and contains scenes on location as 
well as studio photography. ^sf 

Oxberry on European Jaunt 

-.'r John Oxberry. president of the 
Animation Equipment Corpora- 
tion, is spending the month of 
April in Europe visiting and study- 
ing the problems of studios in five 
difierent countries. 

He will visit London. Berlin. 
Stockholm. Helsinki. Hamburg. 
Munich and Paris. In addition to 
holding conferences with custom- 
ers. Oxberry will conduct a survey 
of other studios to obtain data on 
current and future film activities. 



THE FILM 

Architect 

jiro rides iiioh'.ssioniil 
plfiiinwii . . . 
creative writing . . . 
ninriey .saring specifications. 

These .■.crvice- a>>nre the sponsor 
of more resiillfiil motion pictures 
or slide film-- at iDiisidcrable savings 
in production and distribution costs, 
.■send for a hrocluire describing 
lhi~ unic|iie service. 

F. R. 

Donovan 

10 Glory Road • Weston, Conn. 
CApitol 7-3477 



24 



BUSINESS SCREEN M .4 G A Z I N E 



SALES 
RESISTANCE ! ! 



Exerutivi! ^otes 




In the months to come your salesmen 
are going to encounter it in increas- 
ing amounts. Now, volumes have 
been written on how to meet it, how 
to overcome it. But don't forget . . . 
sales aren't made by winning argu- 
ments. 

Well then, what should be done 
about sales resistance? Pick up and 
leave? 

No, sir, by-pass if!! Keep on selling!! 

Because, when your salesmen do, 
they will make more sales . . . and 
meet and beat competition. 

Show your salesmen how to by-pass 
soles resistance with: 



"BY-PASSING 
SALES RESISTANCE" 

part of the outstandingly suc- 
cessful AGGRESSIVE SELLING 
sound slide program. 



Write for Details on 
Obtaining a Preview 



Better Selling Bureau 

6108-B Santa Monica Boulevard 

Los Angeles 38, California 

A Division of Rocket Pictures, Inc. 




Ted Westermann Named Sales 
V. P. at Audio Productions 

V 1. H. "Ted" 'Westermann has 
Ix-en appointed vice president of 
.Audio Productions, Inc., in charge 
of sales. 

After considerable sales, train- 
ing and merchandising experience 
with Macy"s-New York and the 
National Silver Company, Mr. 
Westermann joined Willard Pic- 
tures, as partner, in 1^35. louring 
\\\nld War II, as Willard's supcr- 
\Tror of military training films, he 
wrote and directed many training 
films lor the armed forces and na- 
tional defense. 

For the past 12 years Mr. Wes- 
termann has been with Wilding 
Picture Productions, Inc., since 
1954 as vice president in the East- 
ern Sales Division. ^ 

Walter Braun Is Ad Manager 
at Paillard, Inc., New York 

. Walter Braun has been named 
advertising manager of Paillard. 
Inc.. New York. Braun was a 
nicmher of the Commercial De- 
partment. Swiss Foreign Service, 



f^\ 




Walter Braun ... to Paillard, Inc. 

New York City where, since 1947, 
he had specialized in market re- 
search and sales promotion work 
for Swiss firms doing business in 
the United States. ^ 9 

Benjamin Greenberg to Direct 
New York Office for Allend'or 

■>•: Benjamin S. Greenberg has been 
elected vice president and execu- 
tive in charge of the New York 
offices of Allend'or Limited and 
Spotlite News, Inc.. motion picture 
production and television newsreel 
organizations with home offices in 
Los Angeles. 

He succeeds Jack Siegal who 
has been appointed director of mo- 
tion picture and television activi- 
ties with the International Business 
Machines Corp., New York. 9 

The Magazine the Buyers Read 
is the BIG Business Screen 




Wc cant please everybody 



X V :\I B K R -1 • VC) L V .M E 2 



1 !• a 9 



>iVi^ • 





. . but we come close 



Sound • Editorial • Laboratory Services 




Capital 



CAPITAL FILM LABORATORIES, INC. . 1905 FAIRVIEW AVENUE, N. E. 
WASHINGTON 2, D. C. . PHONE LAWRENCE 6-4634 



Parthenon Pictures-Hollywood 
Opens New Midwest OfFice 

f; A new Midwest office for pro- 
duction and client service, headed 
by Woodbury Conkling and Roger 
Clark, has been opened at 185 No. 
Wabash in Chicago by Parthenon 
Pictures-Hollywood. Telephone 
number is RAndoiph 6-2919. 

Stage shooting and "finishing" 
work will continue to be done in 
the Hollywood studio, but the new 
Chicago facility will have editing 
equipment and stock a full com- 
plement of professional camera, 
synch sound, lighting, camera car 
and other gear for location shoot- 
ing in the Midwest and East. Clark 
and Conkling will report directly 
to exec producer Charles Palmer 
in Hollywood. I^' 

* * * 

Sturgis-Grant Names Kent as 
Assistant to the President 

ii The appointment of Richard A. 
Kent as Special Assistant to the 
President of Sturgis-Grant Produc- 
tions, New York producers of 
medical and allied films, has been 
announced. 

Mr. Kent, a 12-year veteran of 
the motion picture industry, is the 
former sales manager of Fordel 
Films. He was also a cameraman- 
producer in the Surgical Products 
Division. American Cyanamid 
Company and was in the photo- 
graphic department at the State 
University of Iowa. H' 

Colonial Williamsburg Names 
DeSamper as Radio-TV Manager 

7V Ernest ,1. "Hugh" DeSam|ier has 
been named radio-television mana- 
ger on the public relations staft' of 
Colonial Williamsburi;. Inc. The 







Pikes Peak was ilie backdrop on 
March 30 as Alexander Film crew 
helped lelecasiing of Air Force 
Academy Choir for Coca-Cola's 
"Springtime" CBS spectacular. 

organization is responsible for the 
restoration of Williamsburg. g' 

Waller Heads B&H Industrial 
Relations as Johnson Retires 

■' William L. Johnson, vice-presi- 
dent of industrial relations for Bell 
& Howell Company, Chicago, re- 
tired December 31, it is announced 
by Charles H. Percy, president. 

Johnson retired under the com- 
pany's retirement policy and pre- 
retirement counseling program 
w hich he helped develop, and which 
starts 1(^ years before employees 
reach retirement age. He will con- 
tinue his work on a consulting 
basis, primarily in the field of re- 
tirement counseling and the utili- 
zation of retired employees. 

He is president and a director of 
the Bell & Howell Foundation, the 
company's organization for chari- 
table giving and aid to education. 

.As head of industrial relations, 
he will be succeeded by Fletcher 
C. Waller, who joined Bell & How- 
ell in 1957 as a staft" vice-president. 



Pictured at recent New York premiere of Equitable Life Assurance So- 
ciety's film "For All Time" are 1 1 to r) producer Roger Wade. Roger 
Wade Prods.: Melville P. Dickinson. Senior V.P. of E(/uilabte: star and 
narrator ful fleriihy: anil Charles Corcoran. Equitable \' P 




BUSINESS SCR KEN M A G .4 Z 1 N E 



EKiiii Moiios Pkilkis. including six 
lilnis spimsiired by Anieric;in business, 
will be honored on Thursday evening 
April 30 as first recipients of bronze "Chris" 
slatucltcs. symbolic of highest awards made at 
the 7lh Annual (\>lunihus (Ohio) Film |-esti- 
val. 

The Academy-Award nominee. I'sychiaiiic 
Niirsiiii;. sponsored by Smith Kline & French 
Laboratories and produced by Dynamic Films, 
Inc.. will receive a top Chris award in the field 
of health, medical and menial health lilms. 

Fir.sts to Ford, General Motors Films 

Honored as top choices from the field of 
business anil industry are two motor manufac- 
turer-sponsored lilms. Ainerkan Lottk, pro- 
duced for the Chevrolet Division of General 
Motors by The Jam Handy Organization will 
receive the Chris as will Equution for Progresx 
priuhiced for the Ford Motor (\impany by 
MPO I'roductions. 

In the field of travel, a Pan-American World 
Airways picture. Void La Frame, produced by 
Coleman Productions is the first choice. The 
motion picture. Ciirioscaiuio en Los Llanos 
ICncsolanos (li'ildlije oj the Venezuelan 
Llanos), produced for the Creole Petroleum 
Corporation by Willard Pictures, Inc. is to re- 
ceive the Chris statuette in the classilication of 
"special fields" as are The Bit; Reach, pro- 
duced by and for the Douglas Aircraft Com- 
pany. Inc. and The I'Isiior. produced by WBNS 
Television of Columbus. 

A final Chris statuette winner was How We 
Explore Space, an educational motion picture 
produced and distributed by Film .Associates 
of California. 

SI Pictures Also Receive Chris Certificates 

.A total of 89 pictures were selected for 
awards out of all entries and 81 of these will 
receive the Chris Certihcate Awards for excel- 
lence. .American business firms sponsored over 
3.'i of these subjects; nine were created for as- 
sociations and non-proht groups. 25 of the 
tilms certificated for excellence were classroom 
motion pictures produced for sale to schools 
and institutions. Six of the films were pro- 
duced for state governments (including Colo- 
rado and Ohio departments of welfare). 

Ihere were numerous multiple winners at 
Columbus. In addition to its Chris statuette. 
Dynamic Films received two certificates for 
1958 Victory Circles (sponsored by Perfect 
Circle) and for a syndicated auto racing picture 
9ih Annual Darlington Southern 500. 

Four Certificate Awards to Wilding 

Four certificates of excellence were awarded 
to pictures produced by Wilding. Inc. These in- 
cluded the Champion Paper & Fibre Co. film 
1104 Sutton Road: Goodyear on the March 
(Goodyear Tire & Rubber Co.): The Richest 
Man in Bahylon (Investment Bankers Associa- 
tion of America ) : and Secret Cargo, a skin- 
diving adventure subject produced for Hiram 
Walker. Inc. 

In addition to its Chris statuette. The Jam 
Handy Organization. Inc. was honored for 
Solid Gold Hours, produced for the Dartnell 
(^)rporation. This received a Chris Certificate. 

John Sutherland Productions. Inc. also won 




JBEEl 



Cliris Awards flonor Business Films 

l<:i^lil .>l«tlioii l*i«-liir«'M \\ ill ll<>f«'iv<> lh<> To|» .\\v»r<l >»l»tiH>lt«>N 
lor Oiil.sl.-iMtlin;: .>l4>rii :ii 7lli .%niiii.-il 4 oIiiiiiIiiim Film Fcsliviii 



four certificates of excellence. The Sutherland 
safety film. Give a Car a Man Who Can Drive. 
(Richfield Oil Corp.): and three other lilms. 
Brculti oj Life, Your Safely I- irsi ,md Condius- 
tion, brought award honors to the West Coast 
studio, 

I lie Intern. ilional Harvester Company films. 
Collectors' Item (produced by Parthenon Pic- 
tures-Hollywood) and laming a New f'rontier 
(produced by Dallas Jones Productions. Inc. 
were certificate winners. Another Parthenon 
recipient of the certificate of excellence was 
Fire and the Wheel (General Petroleum. So- 
cony Mobil, etc. ). 

Telephone Pictures Score at Columbus 

Telephone companies, leading users of the 
film medium for training and public relations 
purposes, scored heavily at Columbus. Dial 
the Miles, produced for the Southern Bell 
Telephone Co. by Frank Willard Productions: 
Making Conversations, Plan for Pleasant Liv- 
ing (Ohio Bell) shared certificate honors with 
a Western Electric Company picture. The Dew 
Line Story, produced tjy Audio Productions. 
Inc. The airlines were also notable winners 
as Pan American World Airways extended its 
Chris award for Void La France to add a 
certificate for Islaixds Under the Wind (pro- 
duced by Henry Strauss & Co.. Inc. ). 

Sabena Belgian World Airlines" film The 
Great Adventure produced by Centron Cor- 
poration. Inc. was similiarly honored as was 
Over the Rainbows, an Alaskan adventure film 
produced by Fenton McHugh Productions. Inc. 
This was jointly sponsored by Northwest Orient 
Airlines and Northwest Consolidated Airlines. 

Other sponsor-winners of certificates in- 
cluded two Henry Strauss & Co. productions 
— Helping Hands for J idle (American Med- 
ical Association) and MSD. a film for Gulf Oil 
Corporation. Another AMA-sponsored film 
Wliiteluill 4-I50U. produced by Centron Cor- 
poration was certificated. 

The Institute for Visual Training. Inc. (Wil- 
liam J. Ganz) was a dual award winner with 
The Story of Television (RCA) and Teaching 
Johnny to Swim, co-sponsored by the Ameri- 
can National Red Cross and the Metropolitan 
Life Insurance Co. 

Bay State Productions. Inc. scored with a 
certificate award for Plan for Prosperity, pro- 
duced for the Edison Electric Institute. Inc. 

Mode-Art Pictures' film Futures in Steel. 
produced for the Bethlehem Steel Company, re- 
ceived a certifiate award as did two Martin 
Company-produced motion pictures. Project 
Vanguard and Tlie Missile Man. 

Cate & McGlone's film I he Loni; Right Arm 



added a certificate award to the Chris statuette 
received by ihe Douglas Aircraft Company, 
Inc. Another Cate & McGlone film honored 
was Our Islands of Hawaii. 

A certificate also went to the Ford Motor 
Company, joining its top award for Liquation 
for Progress. The Ford film One Road was 
its second winner. 

Other Producers Cited for Excellence 

.Among other well-known business film pro- 
ducers who received Columbus awards were: 
Condor Films, Inc. with The Road from Mara- 
mec: American Film Producers, Inc. for Rescue 
Breathing (written and directed by Lewis and 
Marguerite Herman): Washington Video Pro- 
ductions for Heart of a Stranger, produced for 
the Christian Childrens Fund: and Motion Pic- 
tures, Inc. for Sta-Dri Story, produced for 
Ranger Boot Co. 

Austin Productions, with Design for Power 
and the Fred M. Randall Co. with New Story 
of Milk and Ambassadors With Wings received 
the Chris certificates. Sponsors were not iden- 
tified on these. 

Honors to Mountain States' Studio 
Western Cine Productions was also honored 
for That We May Breatfie. produced for the 
National Foundation for Asthmatic Children 
and for Colorado Cares, produced for the State 
of Colorado. These received certificates. 

The Lithographic Technical Fund film. The 
Sunny Rock, produced by the Tressel Studio 
and The History of tlie America's Cup, pro- 
duced by Transfilm, Inc. were certificate win- 
ners in "Special Fields." Among professional 
medical films. 1 Iw Mitral Valve, produced for 
E. R. Squibb & Sons by The Glover Clinic, 
received a Chris certificate. 

In the field of classroom films. Coronet In- 
structional Films received four certificates of 
excellence to lead in that category, sharing 
honors with top award winner. Film Asso- 
ciates of California and Carson Davidson Pro- 
ductions, who each received two awards. 

Department of Agriculture Films Cited 
The United States Department of AgricuL 
ture carried home two Chris certificates for 
Hidden Menace and Conservation Vistas. 

The unusual film Tie Tie Go-Round, pro 
duced for the Chicago Printed String Co. b\ 
On Film. Inc. received a Chris certificate as did 
Miimesota, Star of the North, produced b\ 
Martin Bovey for the First National Bank of 
Minneapolis. 

Columbus was generous, interested and dill 
gent in surveying the hundreds of entries re 
ceived for its 7th Annual Festival. W 



NUMBER 2 



VOL U M E 



1 !I5 9 



I BUSINESS SCREEN SPECIAL FEATURE: 



Motion Pictures 
Worth 10,000 Lives 

Tli4' Slory ol' tlu- Film l*r<»|u:raiii nt IIk' Aiii4'rii-an 4 anei'r ^oi'iety 

bv Walter Ross 




Chester Williams. Director 

of Education, American Cancer Society, 

is a firm believer In audio-visuals. 



Nov Long Acio a textile company in the 
Chattahoochee Valley of Georgia spon- 
sored exhibition of a 16 minute motion picture 
called Breast Self-Examinatlon sponsored by 
the American Cancer Society. The film, shov.'n 
to women only, portrays the approved tech- 
nique for self-cxaniin;ition to lind lumps in the 
breast. 

As a result of this exhibition 27 lumps were 
found by women, a number of which turned 
out to be malignant. At least seven enipkwccs 
of the West Point Manufacturing Company. 
which sponsored the film showings, owe their 
lives to viewing Breast Selj-Exainination, for 
that many had cancers removed as a direct le- 
sult of what they learned from this motion 
picture. 

One of the women, Mrs. Mary Hook, allowed 
her story to be filmed for television for the 
American Broadcasting Company and prints of 
their resulting motion picture called ]ust By 
Chance are now in circulation by the American 



Cancer Society, doing their work to help save 
lives. 

Proof of Power to Move to Action 

This case history of just one isolated show- 
ing of a single film is proof of the power of the 
motion picture medium to move people to ac- 
tion. It is one of the reasons why Chester 
Williams. American Cancer Society's Director 
of Public Education, is coavinced that "the 
audio-visual medium reaches more people more 
efl'ectively than any other technique of mass 
education." 

John Becker, the Society's director of films, 
radio and television, says that talking pictures 
have an emotional impact that no other medium 
can match. "This is especially important in 
changing people's attitudes." Becker says, "and 
emotional attitudes, especially unreasoning fear 
of cancer, are our biggest educational prob- 
lem." 

Becker says that movies can best dissipate 
the irrational fears that stand between man\ 



people and the possibility of being cured of 
cancer. "They see other people's tragedies on 
the screen." he says, "and learn that these situ- 
ations could have been avoided. They identify 
themselves — or their hu